Touchdown Club Meeting MINUTES Monday, April 10, 2017

I. Welcome & Introductions of Exiting Co-Chairs a. Denise Hauge – Caleb Sorenson (12) – Henry Hauge (LSFA) b. Beth Jacobson – Mitchell (12) & Jeremiah (11) Jacobson – Joshua & Gabriel (LSFA) c. Kristin Cuddigan – Nick Cuddigan (12) NOTES - The meeting was kicked off at 635pm. II. Budget Review – Beth NOTES - Beth gave a brief overview of the budget and stated there is approx. $12,000 in the Booster Club bank account. NOTES - There is also approx. $18,000 in the All Sports Booster fund that the school controls. III. Communication – Website: www.lakevillesouthfootball.com NOTES – all communications will try to be funneled through the website. IV. Introduction of New LSHS Head Football Coach – Tyler Krebs a. Program Vision, Needs, Fundraising b. Tentative Calendar NOTES – see below for Coach Krebs agenda. V. Transition of Booster Club – NOW CALLED THE CLUB a. Interim President – Jason Mahlman b. Discuss how the new Touchdown Club (new name) will operate (high level): i. The Touchdown Club will be a 501c3 company which means it is officially a non- profit organization, so people/companies can get a tax write off for donations. ii. Today we have multiple bank accounts for the Booster Club, going forward we are WORKING towards have one bank account where all FB monies will be managed. Part of the FB money is in the All School Booster and Coach Krebs in working thru the process to see if we can just control all of that money. WE WILL BE COMPLETELY TRANSPARENT on the financial reports; revenues and expenses. iii. Explain the LV South football structure – LSFA & TD Club & Krebs. iv. Board positions – by the next meeting we will have Board positions structured. We are going to have a PRES, VP, Treasurer, Secretary (communications director), At Large position, and committee chairs (these will be better defined before the May 7 meeting and communicated). If you are interested in the VP, Treasurer, Secretary (communications director), At Large position please contact me and let me know. NOTES – BOARD POSITIONS – PRESIDENT, VICE PRESIDENT, TREASURER, SECRETARY, AT LARGE v. The Touchdown Club is not just about fundraising, while that is a portion of it; we really assist the football program in its overall mission. 1. We provide services/events to the program to enrich the experience for every -athlete. 2. Provide resources to the program to “fill in the gaps.” c. Get others involved, especially 9th grade families. d. Volunteer Options – this list will be sent out once it is finalized. e. Fundraising i. The group will be working towards outlining our strategy very soon so we can start the process. If anyone has any fundraising ideas please send them my way. f. Football Rebranding – all new jerseys, pants, new logo, facemask color. Cardinal (maroon) and Vegas gold are the schools official color; we currently have Scarlet red and vegas gold as our uniform colors. Scarlet red is Norths official color as well. i. If anyone has $35K burning a in your pocket, we can tackle this easily and get all new uniforms for the varsity team. ii. We have 2 issues with this, FINANCIAL, LOGISTICS. We need to get the order in the next 3 weeks to be guaranteed the new uniforms by the season opener. g. Important Dates –

VI. Spread the Word – Get others involved!

VII. Meeting dates: a. April 24, 630pm b. Sunday, May 7 – Youth: 6pm – High School: 7pm

COACH KREBS AGENDA FROM THE MEETING:

I. Introduction a. Family b. Teaching and Coaching (my experience at Lakeville with Coach Thompson and staff) II. Program Philosophy a. “Building Champions” - PROCESS b. Three Pillars – coaching staff, player development (strength program), youth program III. Needs Assessment – State of the Program a. Met with every coach on staff and now meeting with coaches outside the program i. Meeting online for 2 hours per week with offensive and defensive staff in film study ii. Where are the gaps in the program and how do we fix them? 1. -15 Turnover ratio 2. Evaluating offensive, defensive and special teams playbooks 3. Evaluating coaches’ strengths and fits in the program and adding more talent 4. Organization and attention to detail in every area of the program 5. Increasing technology use and film study b. Evaluation of the strength program c. Connections with youth program d. Booster transition and structure moving forward IV. My Vision of Our Booster Club a. It’s all about the experience of our student-athletes b. It’s one of the last opportunities to truly be involved with your kids and their best friends c. “Many hands make light work” – committees and helpers d. As much as possible, our coaches need to be able to focus on coaching e. We are competing against neighboring programs that are established and very successful in fundraising ($100K to $150K yearly budget) V. Program Needs a. Adding Coaches ($30,000 - $35,000) i. Currently 14 assistants in 9-12 paid by the district (6 varsity, 4 sophs, 4 fresh) 1. Would like a 5:1 player to coach ratio at each level 2. Need more coaches for split teams (9A/9B, 10A/10B, V/JV) 3. Position coaches at each level (QB, RB/WR, OL, DL, ILB/OLB, DB, etc.) 4. 2 varsity offensive line coaches (can coach 7 guys in 2 TE sets) 5. Film coordinator to make sure every lower level game and every varsity practice ii. Most competitive 6A schools have around 24 (10-12 varsity, 6 sophs, 6 freshmen, film coordinator, kicking coaches, etc.) iii. At Burnsville, boosters raised $50-$60K per year and $35K went to coaches (10 coaches at $3K average). iv. Flexibility with budget. I always tell every non-stipend coach that we can’t guarantee them any money. v. Freshman coaches currently make $500 less than everyone else. Why? I would like to bump their salaries so everyone is the paid the same and has similar responsibilities ($2000) b. Headphone system upgrade - $5000? c. camera upgrade - $5000? d. Hudl Sideline and viewing devices (watch live game film immediately after a play), 2 iPads, 2 40” TVs for locker room and one 60” TV for sideline, upgrading old laptops - $5,000 total e. Complete rebrand of varsity uniforms, helmets, decals, facemasks, etc. $35,000 i. Need to work with AD for school-wide vision with logos and vendors ii. Can be done in stages f. Weight room equipment needs – football will drive the strength program - $2000 per year g. Coaching apparel, coaching staff development trips to college or pro teams, etc. $__? per year VI. Possible Revenue Streams a. Fundraising cards - $20-25K per year at Burnsville, $35K per year at Lakeville North b. Corporate Sponsors - $10K to $100K (Minnetonka, Prior Lake, etc.) – Video Scoreboard at Burnsville c. Gambling or Raffles? (Rosemount bingo, Eagan pull tabs, Prior Lake helicopter drop, etc.) - $50K + d. Player Program Support Donation $100 at Burnsville, $50 here? - $7,000 e. Concessions? - $8,000 f. Drive-A-Thon at Kickoff Bash - $5,000 g. Game Day Media Programs - $2,500 h. Salt sales in the fall, Flower sales in the spring, mattress sale, etc. i. Always prefer large amounts of money with little work on our end ii. Need to work through the AD to see what is still available without stepping on other programs VII. Tentative Calendar a. Player/Parent Meeting on Sunday, May 7 at 5:00 for youth and 6:00 for high school (times?) b. Summer training (more emphasis on weight room and practices and less on 7 on 7) i. Mon, Tues, Wed, Thurs training (Fridays off for families) 1. 7:00 – 9:20 for all 11-12th grade boys of all sports 2. 8:30 – 10:40 for all 9-10th grade boys of all sports 3. New strength and speed program – best coaches in the country ii. Wednesday football days 1. All 9-12 football players lift at 7:00 on Wednesdays 2. Instead of speed component, do football practice from 8:30-11:30 3. Can do 11 football practices in the summer (MSHSL rules) from June 1 to July 31 4. Film sessions and structured football practice in shells (helmets and shoulder pads) 5. Install offense, defense, special teams, practice tempo, film study, etc. iii. Football camp on July 24-27 from 5:30-8:30 p.m. for all 9th-12th 1. Same as Wednesdays 2. Allows for kids who had conflicts in the day (work, babysitting, etc.) to come at night 3. We can coach football from June 1 – July 31 and then 1st two weeks of August off iv. We also will do a few 7 on 7 opportunities in the summer 1. Vikings and Gophers tournaments for varsity 2. A few 7 on 7 days with neighboring schools for 9th-12th (still setting up) c. Ironman competition and Camp Ripley trip on Aug 12 – Aug 13 for all 9th-12th i. Ironman – 10 events in weight room and in stadium, by weight class, introduced as starters for the 1st game ii. Camp Ripley – sponsored by National Guard, room and board covered, need to pay for transportation only (under $2000) 1. Leadership training 2. Obstacle courses 3. Firearm simulator 4. Bonfire – players talk about season 5. Team bonding and doing something completely different (very memorable for kids) d. Fri, 8/18 – some type of competition and team building for 9th-12th and root beer floats (Triathlon) e. Parent meeting on 1st day of practice (Aug 14) – similar content to May meeting f. Pictures, Fundraising card blitz night and food on Wed, 8/16 g. Kickoff bash on Friday, Aug 25 from 6-9 p.m. i. Everyone in grades 1-12 in the stadium ii. Dance team, cheerleaders, marching band iii. Carnival atmosphere iv. Food vendors, concession stand, inflatables, games, DJ, etc. h. Home scrimmage on 8/26 – still do pig roast or change to pot luck? i. 9/15 Home game vs. Burnsville – Youth Night j. 9/29 Home game vs. Minnetonka – Homecoming i. New ideas for homecoming experience? k. 10/6 Home game vs. Rosemount – Teacher Night l. 10/8 Home game vs. Farmington – Senior Night m. Team meals after every varsity game (including away games) i. We did a different local restaurant every game (free or discounted food) n. Team meals on Thursdays i. We did Olive Garden for $5 per kid (had Dick Hanson or others talk to team) ii. Some programs have pasta feed at school o. Banquet on Sunday, May 3 i. Like having it at nice restaurant with kids dressing up ii. Focus on seniors VIII. Questions about anything? Thanks for all that you do!