Technology Overview Seefront‘S Approach to Glasses-Free 3D

Technology Overview SeeFront‘s approach to glasses-free 3D

1 © SeeFront GmbH 2013 SeeFront‘s approach to glasses-free 3D

Let the display wear the 3D glasses!

2 © SeeFront GmbH 2013 Different approaches to Autostereoscopy: Nintendo 3DS

Parallax barrier, switched ON

3 © SeeFront GmbH 2013 Different approaches to Autostereoscopy: Nintendo 3DS

Parallax barrier, switched OFF

4 © SeeFront GmbH 2013 Different approaches to Autostereoscopy: Nintendo 3DS

Perceived resolution Good Number of users 1 Freedom of movement No Number of 3D views 1

Single-view 3D display without freedom of movement

5 © SeeFront GmbH 2013 Different approaches to Autostereoscopy: Multi-view display

Lenticular array

6 © SeeFront GmbH 2013 Different approaches to Autostereoscopy: Multi-view display

Multi-view 3D display with 8 views (schematic)

7 © SeeFront GmbH 2013 Different approaches to Autostereoscopy: Multi-view display

Perceived resolution Poor Number of users >1 Freedom of movement Yes Number of 3D views 5-12

Multi-view 3D display with 6 views

8 © SeeFront GmbH 2013 Different approaches to Autostereoscopy: Integral Imaging 3D display

Integral Imaging array (4x4 views)

9 © SeeFront GmbH 2013 Different approaches to Autostereoscopy: Integral Imaging 3D display

Perceived resolution Poor Number of users >1 Freedom of movement Limited Number of 3D views 6

Integral Imaging 3D display (3x3 views)

10 © SeeFront GmbH 2013 Different approaches to Autostereoscopy: Integral Imaging 3D display

Perceived resolution Poor Number of users >1 Freedom of movement Limited Number of 3D views 6

Integral Imaging 3D display (3x3 views), Toshiba 55ZL/55” TV

11 © SeeFront GmbH 2013 SeeFront 3D USPs

Highest 3D Quality 3D image quality of a SeeFront display increases in direct proportion to the pixel density of the base panel

Flexibility Versatility 3D functionality can be implemented in software or > Virtually every 2D panel can hardware be transformed into a 3D display > Permanently or reversibly („on demand“)

Freedom of Movement > All SeeFront 3D displays adapt to the user‘s position Freedom of Design in space > In real time and > Adapts to user, purpose electronically and environment > By free choice of display size and viewing distance

12 © SeeFront GmbH 2013 SeeFront 3D: Freedom of movement

The SeeFront 3D process…

13 © SeeFront GmbH 2013 SeeFront 3D: Freedom of movement

… adapts to the user‘s change of distance…

14 © SeeFront GmbH 2013 SeeFront 3D: Freedom of movement

… adapts to the user‘s change of distance…

15 © SeeFront GmbH 2013 SeeFront 3D: Freedom of movement

Perceived resolution Good Number of users 1 Freedom of movement Yes Number of 3D views 1

… and other changes of position, by use of eye-tracking

16 © SeeFront GmbH 2013 SeeFront 3D: Freedom of movement

Perceived resolution Good Number of users 1 Freedom of movement Yes Number of 3D views 1

… and other changes of position, by use of eye-tracking

17 © SeeFront GmbH 2013 SeeFront 3D: Freedom of movement

Perceived resolution Good Number of users 1 Freedom of movement Yes Number of 3D views 1

… and other changes of position, by use of eye-tracking

18 © SeeFront GmbH 2013 Flexibility: SeeFront 3D can be implemented in hardware or software

SeeFront 23” display component Sony 3D Panel for selected VAIO laptops with proprietary hardware (based on SeeFront 3D technology)

19 © SeeFront GmbH 2013 Freedom of design in SeeFront 3D products and applications

Sony 3D Panel 15,5‘‘ and 13,3‘‘ SeeFront 3D for Sony Vaio SE-Series Notebooks 27‘‘ Display by ACL GmbH

Product launched at IFA Consumer Electronics Show Prototype shown at CeBIT 2011 2011

3D Cockpit Cluster Instrument in Mercedes-Benz F 125! Arcade Game Tobii 3D EyeAsteroids™ Research Car Prototype exhibited at CeBIT 2012 Shown at IAA 2011

One optical structure works with different pixel pitches

16K

Unlimited resolution is possible, depending on the base LCD

… of future 3D devices

… determines the position of the viewer (x, y, z- … acts as a “decoderdecoderdecoder” on the coodinates) in real time combined image, sends the two images to the respective eyes

Eye- Optical Tracker Filter

Best 3D Algo- Viewing rithm Experience

Glasses-free 3D High resolution Freedom of movement … acts as an “encoderencoderencoder”, merges Unrivaled depth and true colors the two images (left/right) into Use of existing 3D content one and displays it on the LCD

Patent family EP1090510 Method and Device for Autostereoscopy (Tri-D) • Priority date June 20, 1998 • Patents granted and under effect in Europe: Germany, Great Britain, France, Italy, Spain, Sweden USA Japan

Patent family EP2044480 Autostereoscopic System (Pixelshader) • Priority date July 24, 2006 • Patents granted and under effect in Europe (entering national stage of PCT) USA Japan China

Calibration of an Autostereoscopic Display System • Patent application filed (European Patent Application No. 12 150 988.9)

SeeFront GmbH Esplanade 41 D-20354 Hamburg Germany

Office: +49 40 41622648-0 [email protected] www.seefront.com