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[email protected] The direct-to-consumer market for stem cell-based interventions in Australia: exploring the experiences of patients Catherine Waldby*,1, Tereza Hendl2, Ian Kerridge3, Wendy Lipworth3, Tamra Lysaght4 , Megan Munsie5,6 & Cameron Stewart7 1Research School of Social Sciences, College of Arts & Social Sciences, The Australian National University, Canberra, Australia 2Institute of Ethics, History & Theory of Medicine, Ludwig Maximilians University, Munich, Germany 3Sydney Health Ethics, Faculty of Medicine & Health, The University of Sydney, Sydney, Australia 4Centre for Biomedical Ethics, Yong Loo Lin School of Medicine, National University of Singapore, Singapore 5Centre for Stem Cell Systems, Faculty of Medicine, Dentistry & Health Sciences, The University of Melbourne, Melbourne, Australia 6Stem Cells Australia, Melbourne, Australia 7Sydney Law School, University of Sydney, Sydney, Australia *Author for correspondence:
[email protected] The prevalence of businesses selling autologous stem cell-based interventions to patients in Australia has raised serious concerns about how weaknesses in regulation have enabled the emergence of an industry that engages in aggressive marketing of unproven treatments to patients. Little is known about how pa- tients experience this marketing and their subsequent interactions with practitioners. This paper reports results from 15 semistructured interviews with patients and carers, and also draws upon discussion con- ducted with patients, carers and family members (22 participants) in a workshop setting. We explore how Australian patients and carers understand and experience these interventions, and how their presump- tions about the ethics of medical practice, and the regulatory environment in Australia have conditioned their preparedness to undergo unproven treatments.