Zee Entertainment Enterprises (Z IN) Rating: BUY | CMP: Rs219 | TP: Rs290 A new AVATAR Jinesh Joshi
[email protected] | 91-22-66322238 Zee Entertainment Enterprises Contents Page No. Story in Charts – ZEEL’s viewership trend & key financial metrics ........................ 4 Story in Charts – Pay TV & OTT evolution trends ................................................. 5 ZEEL – Reinventing with changing times .............................................................. 6 Investment Argument ............................................................................................. 7 ZEEL 4.0: A new transformational journey ......................................................... 7 TV ad-ex traction to slow as digital medium evolves .......................................... 9 ZEEL has strong presence in GEC & movie genres ........................................ 11 NTO 1.0 was a key catalyst in aiding subscription revenue ............................. 18 ZEE5 is strongly placed in competitive OTT market ......................................... 25 Financial Projections ............................................................................................ 33 Valuations ............................................................................................................ 38 Story in Charts ..................................................................................................... 41 Abbreviations GEC: General Entertainment Channel RGEC: Regional General Entertainment Channel MAU: Monthly Active User DAU: