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HOLD ON TO YOUR SHOES! STARS FOUNDATION’S 2nd ANNUAL WINE WOMEN & SHOES EVENT IS TAKING OVER ASPEN.

Join us! Wednesday, July 6, 2016 Silver Queen Gondola Plaza | 1:00 PM

WW&S DEMOGRAPHIC  70% women and men ages 35 to 70  Key influencers, tastemakers, connectors  Socially conscious and community minded  Concerned about the health and well being of themselves and others  Pay attention to fashion and attend fashion events  Enjoy wine and attend wine events  Represent the typical luxury brand consumer  Local homeowners, second homeowners, & visitors from across the country

Expected Marketing Reach: 60,000+ Geographic Reach: 70% Colorado, 30% nationwide Expected Attendance: 350 Beneficiary & Host: Shining Stars Foundation

Past Partners: Marie Claire Magazine, The Little Nell, Bespoke Collection, Aspen Peak Magazine, Aspen Times, Ferrari Brut, Viceroy Snowmass, Amanda Mills LA, Gallery 1949, Aspen Constructors, Caribou Club, Roaring Fork Liquors, Greystone Logistics, Burt’s Bees, and more.

EACH DAY, 42 CHILDREN ARE DIAGNOSED WITH CANCER. JOIN US AND GIVE THEM HOPE.

Chronic illnesses can be devastating to a person at any age. is especially detrimental for a child, threatening their ability to thrive and placing them at a great disadvantage. As a result of their circumstances, most are struggling in school, are isolated from friends, are very limited in what they can do, and have low self-esteem. The worst part: They lose hope.

Our programs challenge each child physically, in a way that they can succeed, showing them all they can do despite their challenges. Our programs also introduce the child and their family to a network of other families who know exactly what they have been through. This creates life-long relationships through which everyone gains strength and support.

Help us meet growing needs The sad reality is that more and more kids are being diagnosed with cancer each year. As a result, applications for our programs grew by over 20% last year.

Funds raised at Wine Women & Shoes will enable us to: • Serve 70 brand new families, in addition to our existing client base of over 450 families • Shorten waitlists that exist for over 90% of events and programs • Sustain the provision of over 50 programs and events each year • Expand the geographic reach of services beyond our existing 22 state service area

“After these programs, kids and families feel like they can go out and conquer the world. When people ask me about Shining Stars, I have the highest praise for the Foundation.” - Dr. Tom Smith, Pediatric Oncologist

CREATING A WIN WIN! Wine Women and Shoes sponsors and partners are the backbone of our foundation, helping us keep up with our rapid growth in waitlists and need for services. In addition, our sponsors love Wine Women & Shoes because it gives them a chance to put their brand in front of a very unique audience at a great venue in the heart of the downtown Aspen. It is a fun way to engage with new clients, while making a long-term impact in the lives of these kids. MARKETING OPPORTUNITIES

Unique Venue at the Event Program Base of Aspen Mountain The program book is Gain the rare opportunity to distributed to all guests at expose your brand at one of the event. This book Aspen’s premier locations. Not includes event details, only will event attendees see sponsor recognition, your brand, but so will countless Shining Stars information, tourists and residents. advertisements, and live Advertising in this space is not auction item descriptions. normally accessible to the public, creating a unique and high-profile opportunity for Webpage event sponsors. The Wine Women & Shoes & Shining Stars websites Marketing Materials will be updated with event

Save the dates and invitations and sponsor information and will be mailed to current include links to appropriate sponsors, guests, targeted sponsor webpages. donors and supporters beginning Expected Audience: 6,000+ in January. Materials will include recognition for appropriate sponsors and event Social Media details. An electronic version will be distributed broadly to the With an audience of over Shining Stars membership base 9,000 spread across social and the wider community. media outlets, sponsors can Expected audience: 2,500+ share their messages through dynamic, engaging and fabulous content. E-Newsletter Expected Audience: 9,000+

E-newsletters will be sent to Magazine Partnerships the entire network every other Event marketing and post-event month. coverage will be featured in We encourage you to suggest Expected Audience: 3,000+ local and/or national magazines ideas for crafting the

through key media perfect sponsorship for your partnerships. This has included objectives. Everything is Marie Claire and Aspen Peak customizable to meet your + MUCH Magazine in the past. needs and interests. Expected Audience: 40,000+ MORE! $25,000 PLATINUM PUMP PRESENTING SPONSOR Your business will be strategically promoted as “YOUR COMPANY and Shining Stars Foundation are proud to present Wine Women & Shoes Aspen”. The event will be co-branded with logos of your company, Wine Women & Shoes, and the Shining Stars Foundation on all marketing and media materials including invitations, e-blasts, press releases, etc. In addition, a link to your company website will be included on the event and Shining Stars Foundation websites.

During the program portion of Wine Women & Shoes, you will have the opportunity to welcome and thank the audience and talk about your business as the presenting sponsor. Your logo will appear prominently at the entrance to the event and on stage.

In addition to the above, as the presenting sponsor you will receive: • Category exclusivity among event sponsors • Logo placement on a commemorative wine glass • Logo placement on all event Swag Bags • Premier logo placement on all marketplace signage, including a prominently featured banner at the entrance of the marketplace. • Booth space to promote your company and/or sell products • A full page ad in the event program • Product placement in the swag bag • 15 VIP tickets

Your $25,000 sponsorship will provide a full year of services (50+ programs and events) for 17 children and their families.

All donations are tax deductible to the extent allowed by law. Shining Stars is a 501(c)3 nonprofit public foundation tax ID #84-1526586. $15,000 DIAMOND STILETTO SPONSOR

• Premier logo placement in ALL event public relations and advertising initiatives, press releases, fliers, and event collateral including but not limited to: TV, print, and radio media, programs, and signage • Half page ad in the event program • Prominent recognition on event website, e-blasts, and social networking campaigns • On-stage verbal recognition and logo presence • Opportunity to promote business with product placement at event • Name inclusion on the invitations and save the date cards • 10 VIP tickets • Category Exclusivity

Two custom marketing opportunities: • Swag Bag Sponsor: It’s all in the Bag! Your logo will appear on the coveted swag bag gifted to all attendees. Hundreds of local tastemakers will soon be parading your branded tote all over town. • Step and Repeat Sponsor: Unleash the power of the paparazzi with a red carpet moment as guests enter and flash their best smiles in front of a banner splashed with your logo. The moment lives on in social media shares.

Your $15,000 sponsorship will provide medical support, including treatments and 24/7 doctor care at our overnight programs for 30 children living with a life-threatening illness.

All donations are tax deductible to the extent allowed by law. Shining Stars is a 501(c)3 nonprofit public foundation tax ID #84-1526586. $10,000 GOLD STUDDED SANDAL SPONSOR • Premier logo placement in ALL event public relations and advertising initiatives, press releases, fliers, and event collateral including but not limited to: TV, print, and radio media, programs, and signage • Half page ad in the event program • Prominent recognition on event website, e-blasts, and social networking campaigns • On-stage verbal recognition and logo presence • Opportunity to promote business with product placement at event • Name inclusion on the invitations and save the date cards • 5 VIP tickets

One custom marketing opportunity: • Shoe Guy Sponsor: Your logo strategically placed on the t-shirts of the 20+ Shoe Guys working our exclusive venue and engaging more than 400+ guests. This is some of the most striking advertising the day of the event.

Your $10,000 sponsorship will provide 10 single-day social or recreational outings for children living with a life-threatening illness and their entire immediate family.

All donations are tax deductible to the extent allowed by law. Shining Stars is a 501(c)3 nonprofit public foundation tax ID #84-1526586. CUSTOM SPONSOR OPPORTUNITIES

Key to the Closet Sponsor – $5,000 (2 Available): A hundred keys are for sale, and only 1 will hold the winning match to a collective bounty of donated fashion items and various treasures. The closet contains everything a woman wants—wine, fashion, furniture, spa services, and more. Your brand will be featured as the Key to the Closet sponsor. Benefits Include: Logo placement on all Key to the Closet signage + recognition on event social media, webpage, program, and ads + 2 VIP tickets.

Swag Bag Sponsor – $5,000 (1 Available): 300 + attendees receive reusable tote bags as they enter Wine, Women & Shoes – that means 350 of Aspen’s most admired tastemakers will be carrying your brand with them as they are out around town. Benefits Include: Your logo on one side of a high-quality tote bag + recognition on event social media, webpage, program, and ads + 2 VIP tickets.

Wall of Wine Sponsor - $5,000 (2 Available): Your logo will be featured on Wall of Wine signage and the Wall of Wine display. At the Wall of Wine, tickets are sold to pull a bottle of wine valued between $20 and $80. Benefits Include: Logo placement on all Wall of Wine signage + recognition on event social media, webpage, program, and ads + 2 VIP tickets.

Foot Spa Sponsor – $5,000 (2 Available): During the event, we will set up a foot massage station for everyone's feet that hurt from their heels. Sponsor may underwrite this station and put their signage throughout. Benefits Include: Exclusive foot spa logo recognition + recognition on event social media, webpage, program, and ads + 2 VIP tickets.

All donations are tax deductible to the extent allowed by law. Shining Stars is a 501(c)3 nonprofit public foundation tax ID #84-1526586. CUSTOM SPONSOR OPPORTUNITIES

“Best In Shoe” Awards Sponsor – $5,000 (1 Available): We will celebrate our guests' fabulous footwear by promoting a shoe award. Sponsor may provide the judges. Judges have the opportunity to come on stage and announce the winner. Benefits Include: On stage verbal recognition + recognition on event social media, webpage, program, and ads + 2 VIP tickets.

Wine Tasting Sponsor – $2,500 (1 Available): For this WINE focused event, your logo will be featured on cocktail napkins. Benefits Include: Logo on wine napkins + recognition on event program, webpage, and signage + 1 VIP ticket.

Food & Beverage Opportunities - $2,500 (Limit 1 per item) As our guests sip and shop, you can help support the cause by sponsoring water bottles, napkins, welcome drinks, cupcakes, and more. Your logo will appear throughout the event and be devoured by hundreds of attendees. Benefits Include: Logo recognition on food & beverage item + recognition on event program, webpage, and signage + 1 VIP ticket.

Non-alcoholic Beverage Sponsor - $2,500 (1 available): Help our fabulous attendees hydrate at the water/lemonade station. Elegant signage and dispensers will draw a thirsty crowd. Benefits Include: Logo Recognition on beverage station signage + recognition on event program, webpage, and signage + 1 VIP ticket.

Honorary Committee Member – $850 Name recognition on event web page, program and PR & Media + ticket to the event with VIP privileges.

All donations are tax deductible to the extent allowed by law. Shining Stars is a 501(c)3 nonprofit public foundation tax ID #84-1526586. Sponsor Registration [ ] Presenting Pump ($25,000) [ ] Diamond Stiletto ($15,000)

[ ] Gold Studded Sandal ($10,000) [ ] Custom ($5,000) [ ] Custom ($2,500)

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[ ] Check enclosed for $ payable to Shining Stars Foundation. Please mail to: PO Box 1308, Aspen, CO 81612

[ ] Charge my Credit Card for $ Return form via MAIL to: Shining Stars Foundation, PO Box 1308, Aspen, CO 81612

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We encourage you to suggest ideas for crafting the perfect sponsorship for your objectives. Everything is customizable to meet your needs and interests.

To discuss your sponsorship and customization options, please contact: Megan Bryant (970) 726-8009 [email protected]

All donations are tax deductible to the extent allowed by law. Shining Stars is a 501(c)3 nonprofit tax ID #84-1526586.