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MULTIMEDIA 2 018 MEDIA KIT & ADVERTISING RATES 1 obodyRosebud delivers Multimedia delivers morelike than justSouthern the news to our community — it provides high-quality journalism and ongoing support for the organizations that make a Oregondifference Media in Jackson County. Group. Nobody delivers like Rosebud. 111 N. Fir Street, P.O. Box 1108, Medford, Oregon 97501 www.mailtribune.comHowHow to Reach | www.dailytidings.com UsUs Retail: (541) 776-4422 ◆ Classified: (541) 776-4466 Fax: (541) 776-4369 AdvertisingMailTribune.comMa RateilTr Guideib ueffectivene.c oJunem 1, 2018 DailyTidings.comDaiStevenlygyTid iSaslowngs.co m MMedfordNickel.comedfoCEOrd &Ni PUBLISHERckel.com [email protected] 111 North Fir St.St. • Medford,Medford, OROR 97501 Gail Whiting ((541)Bill541 Krumpeck) 776-4411 Scott Sussman VICE PRESIDENT OF SALES Advertising:NATIONAL SALES ((541)541 MANAGER) 776-4422776-4422DIRECTOR OF DIGITAL MEDIA [email protected] [email protected] [email protected] (541)776-4439 Subscriptions:Subscriptions:(541) 776-4426 (800)(800) 258-6041 (541)776-4359 Kevin Blodgett Athena Fliegel Cheryl McKenzie Eric Richey ADVERTISING SALES MANAGER SPECIALTY PUBLICATIONS REAL ESTATE CREATIVE SERVICES [email protected] AND EVENTS MANAGER CLASSIFIED MANAGER MANAGER (541)776-4433 [email protected] [email protected] [email protected] (541)776-4385 (541)842-4964 (541)776-4435 2 20172017 MediaMedia KKitit MULTIMEDIA Contact usTABLE todaytoda OF CONTENTSy 541-776-441541-776-44111 Southern Oregon Market Information ............................. 4-7 Our Products.................................................................... 8-11 Digital Advertising ......................................................... 12-16 Rates ............................................................................... 17-22 Print Advertising Specifications .................................. 23-25 3 [WelcomeWelcome to SouthernRosebud MultimediaOregon Media Group Rosebud Multimedia is a consultative media companyto deliver that your provides message you to the with right the audience means to deliver your message to the right audience in the most effective way. From online to print, Rosebud Multimedia products provide an an array of advertising and marketing vehicles array of advertising and marketing vehicles includingincluding the the Mail Mail Tribune, Tribune, MailTribune.com,mailtribune.com, AshlandAshland Tidings, Daily Tidings, DailyTidings.com, DailyTidings.com, Oregon The HealthyNickel, Living,MedfordNickel.com, and much, much, Oregon more. Healthy Let Living Rosebud Multimedia help you access your and much, much more. Let Southern Oregon desired market with these exciting, highly successfulMedia Group marketing help you products access your from desired one, market centralwith these strategic exciting, marketing highly successful resource marketingwhere trustworthyproducts from brands, one, crediblecentral strategic research marketing and localresource knowlege where work trustworthy together brands, to provide credible you with results. research and local knowledge work together to We offeroffer a comcomprehensiveprehensive Jacksonprovide County's you with results.increasingly diverse economic base and growing population have selection ofof quality digitaldigital beenJackson key County’sto establishing increasingly the Southern diverse economic Oregon and printprint productsproducts to helphelp marketbase and as agrowing vibrant population one. The market's have been unique key to location in the Rogue River Valley places it far growgrow your business.busi . enoughestablishing away thefrom Southern urban centers Oregon likemarket Portland as a ness andvibrant San one.Francisco The market’s to be independentunique location of inthem, the but close enough to invite travel back and forth.urban Its centers strong likebase Portland of local and consumers San Francisco and service-oriented industry is complemented by to be independent of them, but close enough annual tourism revenue. to invite travel back and forth. Its strong base of Alonglocal withconsumers affordable and service-orientedliving and varied industry is employmentcomplemented opportunities, by annual tourism creative revenue. small business programs have contributed to helping make the Southern Oregon market an ideal locale to live, visit, work and play. Rosebudemployment Multimedia opportunitie is thiss, crmarket'seative small premier busines s newsprog andrams information have contribu source,ted to helping and offers make a the full schedule of print and Internet advertising options for your business that are uniquely work and play. Southern Oregon Media Group is local and highly effective. this market’s premier news and information source, adverv tising options for your business that are 4 [MarketMarket ProfileProfile J[ Jacksonackson CCounty,ounty, OROR TotalTotal AdultsAdults 170,784170,784 GenderGender MMenen 8282,249,249 448%8% WomenWomen 88,53588,535 52% AgeAge JacksonJackson 118-348-34 4343,290,290 2525%% 335-445-44 224,5134,513 1414%% 45-5445-54 25,45925,459 15%15% 55+55+ 77,522 45%45% EducationEducation (adults age 25+) CollegeCollege Graduate 550,8600,860 33% MedfordMedford Some College,College, no degreedegree 42,95942,959 28%28% AshlaAshlandnd High School GraduaGraduatete 441,8561,856 2727%% OtherOther 17,38117,381 11%11% TotalTotal PopulationPopulation TotalTotal HouseholdsHouseholds 8989,480,480 Home OwnershipOwnership 215,497 OwnOwn 56,08956,089 63%63% RentRent 33,39133,391 37%37% Total HouseholdsHouseholds HouseholdHousehold IncIncomeome Under $35,00$35,0000 3232,077,077 336%6% $$35,000-$49,99935,000-$49,999 14,445 16% 89,480 $$50,000-$74,99950,000-$74,999 116,8336,833 1616%% $$75,000+75,000+ 226,1256,125 229%9% AverageAverage HouseholdHousehold IncomeIncome ChildrenChildren at HoHomeme 25,78625,786 29%29% $64,213 2017 NielsenNielsen - JacksonJackson CountCounty,y, OORR 5 ConsumerConsumer Spending Total Annual Consumer Spending $3.2 Billion KeyKey Consumer categoriescategories EExpenditurexpenditure (in(in millions)millions) AApparelpparel anandd ServiceServicess $144 CoContributionsntributions $136 EducatEducationion $$6060 Food at HHomeome $$370370 FFoodood Away ffromrom Home and Alcohol $$214214 Health CaCarere $425 HHouseholdousehold FurnisFurnishingshings & AppliancesAppliances $109 HHousingousing RelatedRelated ExpenseExpensess $$523523 PePersonalrsonal CaCarere PrProductsoducts aandnd SeServicesrvices $$7070 PPetet ExExpensespenses $$5050 SSportsports & Entertainment $$144144 TTransportationransportation & Auto ExExpensespenses $677 2017 Nielsen - Jackson County,County, OR We will helphelp youyou increase your sales. 6 [ReachReach [ PrintPrint & DigitalDigital Reach 60% of TotalTotal AdultsAdults Print & digitaldigital 59%59% of MenMen newspapernewspaper deliversdelivers 60% ofof WomenWomen 55%55% of Adults Age 18-54 67%67% ofof Adults Age 55+55+ out of 66% of CollegeCollege Educated Adults 54%54% of HighHigh School GraduatesGraduates 6 54%54% of HHI under $50,000$50,000 10 65% ofof HHI $50,000+$50,000+ shoppers. 63%63% of HomeownersHomeowners 55%55% of Families with Children in the HomeHome ScarboroughScarborough USA+ 2016 R1, National average;average; INA+ Audience (weekly(weekly print, montmonthlyhly ddigital)igital) DigitalDigital TrafficTraffic mailtribune.commailtribune.com AverageAverage MonthlyMonthly TrafficTraffic PPageage ViewsViews 1.4 millimillionon UUniqueniqque VVisitorsisitors 239,239,700700 We reach GoogleGoogle AnalyticsAnalytics Oct. 2016 your most profitable customers. 7 Wednesday, May 2, 2018 VANILLA CHAI CIDER DailyTidings.com | Serving Ashland since 1876 | 75 cents WITH THAT? LOCAL NEWS, PAGE A6 An edition of the Mail Tribune TODAY THU FRI 76°/50° 81°/51° 79°/53° Complete forecast, A19 Cyber o ce space NATION/WORLD Cubicle-free shared workplace o ers alternative to co eeshops. A3 28 accepted for processing TIJUANA, Mexico — The caravan of Central Ameri- cans seeking asylum in the United States sought the world’s attention as scores of migrants traveled through Mexico on a journey to escape their violent homelands. A10 AROUND TOWN Graying population raises red fl ags Ashland City Council considers forming panel to prepare for aging demo- graphic. A5 Free fl ammables disposal day Saturday Ashland residents will be able to dump yard debris for free at the annual Firewise Clean-up Day Saturday. A4 Classifi eds ........21 Sports ...............13 Comics ..............20 Television ..........18 Nation/World ....10 Voices ...............16 Region................ 8 Weather ............19 Vol. 142, Issue 268 PHOTO BY JOHN DARLING Jacek and Michele Zagorski (foreground) use a computer at Coworks on Pioneer Street. Rosebud Multimedia 8 MONTHLY SOUTHERN OREGON 2018 HEALTHY LIVING Increase brand awareness with Oregon Publications Healthy Living. Publishes the beginning of every month with information on Schedule physical, emotional, mental and financial well-being. Over 18,000 copies distributed in Jackson and Josephine counties through home delivery and racks. Rosebud Multimedia presents its 2018 Niche Publications Schedule. BI-MONTHLY With a focus on reaching the diverse community of the Rogue Valley, NEW SOUTHERN OREGON Southern Oregon Media Group has a GOOD HERB comprehensive group of publications Southern Oregon Good Herb is our newest publication focusing on to reach the ever-growing population of the cannabis industry. Bi-monthly Southern Oregon. and over 20,000 copies inserted into the