El Centinela Media Kit DEMOGRAPHICS Founded in 1870, the Catholic Sentinel is the longest published Catholic newspaper on the West Coast. The newspaper and website provide news and information distributed across “We are third generation Western Oregon in 146 parishes and missions. subscribers. I remember my grandparents and parents reading the Catholic Sentinel. Distribution • 20,000 issues distributed twice monthly in The Catholic Sentinel helps church and mission communities our family connect with • More than 22,000 visitors to the online edition the worldwide church and • More than 4,500 issues mailed directly our local archdiocese.” into Catholic subscribers’ homes • Overall readership exceeds 60,000 –Pat Ell, Portland • More than 20,000 Spanish-speaking parishioners read El Centinela Our Readers Catholic Sentinel print issue readers are loyal, respectful and trusting Oregonians who are rooted in their local communities. • 63 percent female, 37 percent male • 73 percent are married • 87 percent own their home • They devote 45 minutes to reading each issue • 73 percent support companies that advertise in the newspaper • 93 percent dine out regularly Editorial Contacts • 70 percent travel overnight more than once a year Catholic Sentinel • 80 percent use medical services and products on a regular basis Jon DeBellis, News Editor 503-460-5357 Source: University of Portland research study of Catholic Sentinel paid circulation readers, 2005.
[email protected] El Centinela Rocío Rios, directora 503-460-5406 (Atención en español)
[email protected] 2 2012 Focus/Topics Deadline May 4 Graduation, Mother’s Day April 25 May 18 Senior Living May 9 June 1 Priest Appreciation Day, Father’s Day May 22 June 15 Oregon, Northwest Travel June 6 July 6 Celebrations (weddings, engagements, anniversaries, baptisms) June 27 “We placed our rst ad in July 20 Senior Living July 11 the Catholic Sentinel Wedding Aug.