Maple Leaf Foods 2017 Sustainability Report
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2017 SUSTAINABILITY REPORT Our vision is to be the most sustainable protein company on earth SUSTAINABILITY AT MAPLE LEAF FOODS BETTER FOOD BETTER CARE BETTER COMMUNITIES BETTER PLANET GRI INDEX B Table of Contents Sustainability at Better Food Better Care Better Planet Maple Leaf Foods PAGE 12 PAGE 28 PAGE 54 PAGE 1 Our journey toward better food 13 Maple Leaf Foods’ Decreasing the 29 A message from our CEO, Our better food goals and animal care commitment environmental footprint Michael McCain 1 performance 14 Our better care goals of the food we produce 55 32 About this sustainability report 3 Simpler, natural and and performance Our environmental sustainability 56 Sustainability at Maple Leaf Foods: fewer ingredients 15 Governance 35 goals and performance Our BIG, BOLD goals! 58 Creating shared value 4 Reducing sodium 16 Leadership and collaboration 37 Environmental footprint Our Sustainable Meat Principles 5 Nutrition education 17 Raised without antibiotics 38 performance summary 59 Sustainable meat… 6 Ethnic choices 18 Our commitment to enhanced Environmental sustainability Governance 7 open housing for sows 39 Greenfield Natural action plans 60 19 Materiality, report boundary Meat Company Reducing waste 61 and stakeholder inclusiveness 8 Better Plant-based protein 20 Life cycle assessment at Collaboration 10 Communities Our food safety commitment 21 PAGE 40 Maple Leaf Foods 61 Maple Leaf Foods value chain – Our food safety goals and Valuing our communities 41 Environmental impact of farm to fork 11 performance 22 Maple Leaf Bacon 62 Our food security goals Our global food and performance 44 Reducing food loss and waste 63 24 safety standards Valuing our people 46 Packaging baseline 64 Building the path forward 25 Our people goals and Reducing impacts in our Food Safety Advisory Council and performance 48 supply chain 65 Annual Food Safety Symposium 27 Occupational Health and Safety Appendix 67 at Maple Leaf Foods 50 Our OHS goals and performance 51 GRI Index PAGE 68 Maple Leaf Foods OHS strategy 52 Behavioural-Based Safety at Maple Leaf Foods 53 SUSTAINABILITY AT MAPLE LEAF FOODS BETTER FOOD BETTER CARE BETTER COMMUNITIES BETTER PLANET GRI INDEX 1 A message from our CEO, Michael McCain We have a deeply held conviction that the food to be rebellious yet large enough to scale up our system needs to serve the world better. The food rebellious ideas into commercial reality. It gives industry is facing a crisis of trust. That is our reality. us presence. It gives us a voice to punch above Consumers and many stakeholders have tuned out our weight. And it gives us purpose! Better Food. big food companies and tuned in to other “sources Better Care. Better Communities. Better Planet. It of truth” to inform their views and choices. The is through these guiding pillars that we are building food industry does share some accountability for this sustainable enterprise. the rise in chronic diseases, climate change, food insecurity and animal care issues. Becoming a sustainable protein company is a quest we have been on for several years, and while there Restoring trust in the food system requires a is much work to be done, we have accomplished new approach – one based on building a newly meaningful progress in 2017. defined sustainable enterprise that is committed to shared value and inclusive growth. At Maple Leaf • We began a massive renovation of our flagship Foods, we have a strongly held conviction that Maple Leaf brand and have launched the most we need to be part of the solution, and that we sweeping changes of the entire portfolio by We live in a complex and volatile can set ourselves apart and create commercial taking out ingredients that people don’t know or world – a world which faces success through a new social contract. I strongly don’t want, and replacing them with only natural, profound social challenges believe we can advance shared value by focusing real or simple ingredients…and nothing artificial. rooted in global food insecurity, our business strategies on addressing critical • We made meaningful improvements in animal environmental degradation and societal needs, which also creates meaningful care, including converting almost 33,000 sows to other pressing issues. business opportunities. enhanced open housing; raising animals in ways that support natural behaviours; and investing That is the essence of the Maple Leaf vision: in transportation and processing technologies to To Raise the Good in Food. To be the most mitigate pain and stress. sustainable protein company on earth. That sounds lofty and mighty ambitious. Actually, we feel that on the world stage we are small enough GRI 102-14 SUSTAINABILITY AT MAPLE LEAF FOODS BETTER FOOD BETTER CARE BETTER COMMUNITIES BETTER PLANET GRI INDEX 2 A message from our CEO, Michael McCain (continued) • Through the Maple Leaf Centre for Action We have set a high bar for ourselves, which will on Food Security, we are going well beyond require even more concerted action on our part. conventional charity to being a leading advocate To lead in food safety, quality, nutrition and great for change; making meaningful investments with food. To advance food security for all. To humanely innovative partners to advance food security; care for animals. To reduce our environmental and galvanizing our people behind a powerful footprint. To produce food sustainably. To be social mandate to tackle the pervasive issue of the most sustainable protein company on earth, hunger in our country. supported by the very best and inspired people. • We have reduced our total energy intensity by Sincerely, over 20% against our baseline year. We are pacing ahead of our goal to reduce our overall environmental footprint 50% by 2025 and are now shaping plans to exceed this target. Sustainability is increasingly driving consumer Michael H. McCain behaviour, and we are not alone in our aspiration to President and Chief Executive Officer lead in this market. We have been deeply engaging our people to define bolder and even more ambitious actions that will accelerate progress. GRI 102-14 SUSTAINABILITY AT MAPLE LEAF FOODS BETTER FOOD BETTER CARE BETTER COMMUNITIES BETTER PLANET GRI INDEX 3 About this sustainability report Engaging. Transparent. Purposeful. Report scope Information integrity These three principles shape the way Our sustainability report covers the calendar year Maple Leaf Foods’ management is responsible for we communicate about sustainability from January 1, 2017 to December 31, 2017 (unless the preparation and integrity of the information otherwise noted). Reports from previous years are reported in our sustainability report. Sources for at Maple Leaf Foods, including the available on our website at mapleleaffoods.com. statistical information referenced that are not information you’ll find in our report related directly to Maple Leaf Foods are either noted and on our website. This report follows the current Global Reporting or available upon request. If you see a reference Initiative (GRI) Standards as a reference, and about currency, please remember that all financial reflects the most current data and information information is reported in Canadian dollars. We we have about our business. We are reporting believe this information accurately represents our “in accordance” with the Core option of the sustainability initiatives and performance results for GRI Standards , and have chosen not to externally the 2017 reporting year (unless otherwise noted). assure any of our standard disclosure items at this time. TO LEARN MORE ABOUT OUR GRI PERFORMANCE, PLEASE REFER TO OUR GRI INDEX. Feedback Our sustainability report is the main vehicle for reporting on our sustainability performance. We welcome all feedback on our initiatives and progress. TO SUBMIT FEEDBACK, OR TO ASK A QUESTION, PLEASE CONTACT US AT [email protected]. GRI 102-50, 102-52, 102-54 SUSTAINABILITY AT MAPLE LEAF FOODS BETTER FOOD BETTER CARE BETTER COMMUNITIES BETTER PLANET GRI INDEX 4 Sustainability at Maple Leaf Foods: Creating shared value The protein industry plays an enormous role Becoming a sustainable, value-added protein company will result in initiatives in these in nourishing billions of people, but also has three areas: significant adverse impacts on the planet. We have a responsibility to ourselves, and to everyone PRODUCT DEVELOPMENT ELIMINATING WASTE COMMUNITY INVOLVEMENT who relies on our products and our business, to Providing more products and Using resources more efficiently Building capacity in our substantially lower these impacts. services that address social and lowering costs, by reducing communities by supporting problems, such as reducing or our energy consumption, waste, innovative approaches, At Maple Leaf Foods, we are working toward eliminating antibiotic use in and water usage. learning and collective impact more sustainable food production and a more animal production, advancing to advance sustainable food sustainable protein industry. We have to do things animal welfare and increasing security. We achieve this smarter, better and more responsibly. the nutritional value of through the Maple Leaf Centre We believe the best way to drive substantive our products. for Action on Food Security. change is by creating shared value – delivering value for our Company through addressing the significant environmental and social challenges we face as a society. Our shared value framework has helped define our four sustainability pillars: BETTER FOOD BETTER CARE BETTER BETTER PLANET COMMUNITIES At