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III. GENERAL DESCRIPTION OF ENVIRONMENTAL SETTING

Section 15125 of the California Environmental Quality Act (CEQA) Guidelines requires that an EIR include a

description of the existing environment. This section is intended to give a general overview of the environmental setting for this project. More detailed information on existing conditions is provided under each individual environmental topic studied in Section IV, Environmental Impact Analysis. This section also provides an overview of the related projects that are considered as part of the future conditions in evaluating cumulative impacts.

A. 1.
OVERVIEW OF ENVIRONMENTAL SETTING Project Site and Surrounding Area

Location

As stated in Section II, Project Description, the project site is located in the Wilshire Community Plan Area, approximately 2.5 miles north of the Santa Monica Freeway (I-10). In addition, the northern one-third portion of the project site is located within the Miracle Mile District, a mile-long commercial corridor fronting Wilshire Boulevard from Sycamore Avenue to Fairfax Avenue. The Wilshire and La Brea Project consists of a residential component and a retail/restaurant component. Specifically, the proposed project is situated on a 147,057-square-foot site that is bound by Wilshire Boulevard to the north, Sycamore Avenue to the east, 8th Street on the south, and La Brea Avenue to the west.

Existing Land Uses

The Wilshire Community Plan Area has a pattern of low- to medium-density residential uses interspersed with areas of higher-density residential uses. Long, narrow corridors of commercial activity can be found along major boulevards, including Wilshire Boulevard. The Miracle Mile District consists of a mixture of commercial, retail, upscale restaurants, and museums that are very popular destinations for tourists. The district also consists of single-family and multi-family residential areas predominately found to the south and east of the project site.

Other prominent land uses in the immediate vicinity of the project site include high-rise office buildings, La Brea Tar Pits, Hancock Park, Los Angeles County Museum of Art (LACMA), Cantor Sculpture Garden, Japanese Art Pavilion, and many surface parking lots. The photographs contained in

Figures III-1, Surrounding Land Uses, through III-5, Surrounding Land Uses, depict surrounding land

uses. The project site is currently occupied by a church, a commercial strip center, and paved parking areas. The paved parking areas are utilized by both the church and commercial strip center patrons. Land uses

Los Angeles Department of City Planning Impact Sciences, Inc. (906 - 0 1)

III-1

Wilshire and La Brea Project Draft EIR
August 2008

III. General Description of Environmental Setting

surrounding the Wilshire and La Brea site generally include: commercial-retail, office, and residential uses. Specifically, surrounding the site are the following:

North: Existing land uses north of the project site include a Los Angeles Metropolitan Transit Authority (MTA) Customer Center, the E. Clem Wilson Building, an office building with ground-floor retail, the Zephyr Club, an office building a fast food restaurant, and a car dealership.



South: Existing land uses south of the project site currently include a tire store and other small retail stores and apartments.

East: Existing land uses east of the project site currently include residential dwellings and a commercial strip center with various commercial-retail uses.

West: Existing land uses west of the project site include commercial retail and office uses.

Transportation

Roadway Infrastructure

The project site is served by the local road system. Regional access to and from the project site is provided by the Santa Monica Freeway (I-10), located approximately 2.5 miles south of the site. The primary north-south street serving the project site is La Brea Avenue. The primary east-west street serving the project area is Wilshire Boulevard. Immediate access to the Wilshire and La Brea Project site is provided via Wilshire Boulevard and La Brea Avenue. The existing streets in the vicinity of the project site generally form a grid system, thus allowing easy access to and from the site in all directions.

Public Transportation Services

There are two main sources of public transportation near the project site: the Los Angeles Metropolitan Transit Authority (MTA) and the Los Angeles Department of Transportation (LADOT). As shown in

Figure III-6, Public Transportation Routes, the MTA and LADOT operate several bus routes in the

vicinity of the project site. The MTA offers routes 212 and 312 along La Brea Avenue between Hollywood and Hawthorne, but the routes are generally limited. Along Wilshire Boulevard, the MTA also offers bus routes 20/21 and 720 between Downtown Los Angeles and Santa Monica. In addition, the MTA operates the Metro Purple Line in the vicinity of the project. The closest Purple Line station to the proposed project is located at the intersection of Wilshire Boulevard and Western Avenue, approximately 2 miles east of the project site. The Purple Line provides service from the Wilshire and Western Station down to Union Station in Downtown Los Angeles, thereby linking the project area to the continually expanding rail network. There is also a transfer station located at Wilshire Boulevard and Vermont Avenue that allows people traveling on the Purple Line to transfer to the Metro Red Line. The Red Line provides rail transportation through Downtown Los Angeles, the Mid-Wilshire District, and North Hollywood.

Los Angeles Department of City Planning Impact Sciences, Inc. (906 - 0 1)

III-2

Wilshire and La Brea Project Draft EIR
August 2008

Surrounding land use for southwest corner of the Wilshire/La Brea property viewing south
Surrounding land use for southwest corner of the Wilshire/La Brea property viewing southwest

SOURCE: EFI Global, Inc. – November 2006

FIGURE

III-1

Surrounding Land Uses

906-001•06/07

Surrounding land use for southwest corner of the Wilshire/La Brea property viewing west. Surrounding land use for southeast corner of the Wilshire/La Brea property viewing east.

SOURCE: EFI Global, Inc. – November 2006

FIGURE

III-2

Surrounding Land Uses

906-001•06/07

Surrounding land use for northeast corner of the Wilshire/La Brea property viewing east. Surrounding land use for northeast corner of the Wilshire/La Brea property viewing south.

SOURCE: EFI Global, Inc. – November 2006

FIGURE

III-3

Surrounding Land Uses

906-001•06/07

Surrounding land use for northeast corner of the Wilshire/La Brea property viewing northeast.
Surrounding land use for northeast corner of the Wilshire/La Brea property viewing north.

SOURCE: EFI Global, Inc. – November 2006

FIGURE

III-4

Surrounding Land Uses

906-001•06/07

Surrounding land use for northwest corner of the Wilshire/La Brea property viewing north. Surrounding land use for northwest corner of the Wilshire/La Brea property viewing west.

SOURCE: EFI Global, Inc. – November 2006

FIGURE

III-5

Surrounding Land Uses

906-001•06/07

Project Site

Metro Bus and Metro Train Routes Map

Project Site

LADOT Dash Routes Map

SOURCE: LADOT City of Los Angels Department of Transportation; LACMTA Metro System Map - 2007.

FIGURE

III-6

Public Transportation Routes

906-001•06/07

III. General Description of Environmental Setting

The LADOT also provides a bus service in the vicinity of the project site. The DASH Fairfax (E) route provides service to the project site with two local bus stops, one at Wilshire Boulevard and La Brea Avenue, and another on La Brea Avenue just south of 6th Street. Bus service at these locations is available about every 15 minutes.

Public Services and Utility Systems

The project site is within the City of Los Angeles; as such, the Los Angeles Fire Department (LAFD) and Los Angeles Police Department (LAPD) provide fire and police protective services, respectively, to the project site and the surrounding area. Water and electricity are provided through the City of Los Angeles Department of Water and Power (LADWP). Natural gas service is provided through Southern California Gas Company. Wastewater is conveyed and treated by the Los Angeles Department of Public Works (LADPW). The Los Angeles Public Library, the City of Los Angeles Community College District, the City of Los Angeles Department of Recreation and Parks, and the Los Angeles Unified School District also serve the project vicinity.

  • 2.
  • Applicable Plans and Policies

The following presents an overview of the regulatory framework applicable to the project site. A review of the consistency of the project with these local and regional plans is included in Section IV,

Environmental Impact Analysis.

The City of Los Angeles General Plan

California state law (Government Code Section 65300) requires that each City prepares and adopts a comprehensive, long-term general plan for its future development. Adopted in 1996, the City of Los Angeles General Plan Framework Element presents the long-range, comprehensive growth strategy and provides a Citywide context within which local planning can take place. The City’s general plan Land Use Element is composed of community plans that establish land use policy and standards for each of the 35 community planning areas. The project site is located within the Wilshire Community Plan Area, which is surrounded by the Hollywood Community Plan Area to the north, the Silver Lake–Echo Park and Westlake Community Plan Areas to the east, the South Central Los Angeles and West-AdamsLeimert-Baldwin Hills Plan Areas to the south, and the West Los Angeles Community Plan Area to the west. In addition, the northern one-third portion of the project site is also located within the boundaries of the Miracle Mile Community Design Overlay District (CDO), which oversees and implements specific plans for enhancing the Miracle Mile District of the Wilshire Community Plan.

Los Angeles Department of City Planning Impact Sciences, Inc. (906 - 0 1)

III-9

Wilshire and La Brea Project Draft EIR
August 2008

III. General Description of Environmental Setting

Wilshire Community Plan

As stated above, the proposed project lies within the Wilshire Community Plan Area. The Wilshire Community Plan Area is bounded by Melrose Avenue and Rosewood Avenue to the north, Hoover Street to the east, 18th Street, Venice Boulevard and Pico Boulevard to the south, and the cities of West Hollywood and Beverly Hills to the west.

The Wilshire Community Plan further refines the Los Angeles City General Plan and is intended to promote an arrangement of land uses, streets, and services, which will encourage and contribute to the economic, social, and physical health, and to the welfare of the people that work and reside in the community.

The Wilshire Community Plan sets forth planning goals and objectives to maintain the community’s distinctive character by

enhancing the positive characteristics of residential neighborhoods while providing a variety of housing opportunities;



improving the function, design and economic viability of commercial areas; preserving and enhancing the positive characteristics of existing uses, which provide the foundation of community identity such as scale, height, bulk, setbacks and appearance;



maximizing development opportunities around existing and future transit systems while minimizing adverse impacts;

preserving and strengthening commercial developments to provide diverse job-producing economic base; and

improving quality of the built environment through design guidelines, streetscape improvements, and other physical improvements, which enhance the appearance of the community.

Miracle Mile Community Design Overlay District

The Miracle Mile District is a 1-mile stretch of Wilshire Boulevard that is located between Sycamore Avenue to the east and Fairfax Avenue to the west. Conceived as an affluent shopping area for the nouveau riche in the early 1920s, the district was designed with the newly introduced automobile in mind. As a result, Wilshire Boulevard was much wider than other streets in the City at the time with large storefronts and windows so that motorists could easily see what was inside of the stores lining the roadway. However, unlike commercial strip malls of today, the Miracle Mile still resembled a traditional main street with a strong pedestrian orientation. Thus, the Miracle Mile was developed to accommodate

Los Angeles Department of City Planning Impact Sciences, Inc. (906 - 0 1)

III-10

Wilshire and La Brea Project Draft EIR
August 2008

III. General Description of Environmental Setting

both pedestrians and automobiles with parking located in the rear and two dominant entrances, one in the front for pedestrians and one in the rear for those traveling by car. These retail buildings were also highly stylized, designed in Art Deco, and constructed of high-quality materials to lure wealthy clients.

Today, Miracle Mile is characterized by numerous high-rise office buildings, neighborhood retail, well-known entertainment establishments, and the City’s greatest concentration of museums. The district also contains some of the best examples of Art Deco architecture in the country. Over the years, many of the premier examples of this Art Deco architecture have been demolished to make room for new development. Unfortunately, much of this new development has been inconsistent with the surrounding environment.

The Miracle Mile Community Design Overlay works within the Wilshire Community Plan to specifically create guidelines that enhance the identity of the 1-mile district. These guidelines set forth in the Miracle Mile CDO help establish goals that



promote development that preserves and enhances the physical appearance of the corridor and contributes to the District’s unique historical context;

encourage development that adds to a pedestrian friendly retail environment and contributes to the safety and comfort of both pedestrian and automobile traffic;

provide direction in site planning and insure a high degree of design quality in development of the Miracle Mile through the use of Design Guidelines and Standards; and

preserve architecturally significant buildings in the Miracle Mile by providing direction of the responsible rehabilitation of these developments.

The Miracle Mile CDO has also created five specific building design-principles for new developments to help coincide with the structures that already exist along the Miracle Mile. These guidelines have helped promote and enhance the quality of the district. The Wilshire and La Brea Project will adhere to these five guidelines to help establish an appropriate development for the property. Specifically, these five guidelines state

Consistency: The Miracle Mile CDO features a mixture of development types including high-rise office towers, large-scale commercial development, neighborhood-serving retail, nighttime entertainment venues, and regionally significant museums. Design of these structures has been influenced by use, age, and site dimensions. Within the context of these constraints, developments can achieve the principle of consistency through selection of colors, exterior surface materials, landscaping and sign programs.

Activity: Active street life, which can be enhanced by design considerations, is a major component of thriving pedestrian commercial districts. In spite of recent development, which has detracted from a pedestrian environment, many of the area’s residents, workers and shoppers opt to walk along the Miracle

Los Angeles Department of City Planning Impact Sciences, Inc. (906 - 0 1)

III-11

Wilshire and La Brea Project Draft EIR
August 2008

III. General Description of Environmental Setting

Mile. Through building orientation, circulation, storefront design and landscaping, development can further promote the principle of pedestrian activity.



Pedestrian Orientation: Pedestrian orientation can be achieved through storefront ornamentation, reduction of blank surfaces, building articulation, color, and texture. Guidelines and Standards based upon this principal address wall surfaces, windows, awnings, signage, and architectural treatments.

Safety: Public safety is critical to the success of a commercial district. Public safety in this case refers not only to safety from criminal activity, but also creating an environment in which pedestrian and automobile traffic can safely coexist. The design and development of commercial centers and the public open space adjacent to them should include considerations of public safety. Public safety issues can be addressed through site planning considerations such as the location of parking lots, lighting, signage and landscaping.

Simplicity: Design Guidelines and Standards for the Miracle Mile CDO should provide for public convenience by clearly identifying the nature of the business and communicating points of ingress and egress for pedestrian and automobile traffic

The City of Los Angeles Municipal Code

The project site is subject to the provisions of the City of Los Angeles Municipal Code, particularly the planning and zoning provisions of Chapter 1. The Los Angeles Zoning Code is the primary tool for implementing the general plan Land Use Element. For each defined zone, the ordinance identifies permitted uses and applicable development standards for characteristics of development, such as density, height, parking, and landscaping requirements.

Regional Comprehensive Plan and Guide

The Southern California Association of Governments (SCAG) is the federally designated metropolitan planning organization for the Southern California region. The project site is within the six-county jurisdiction of SCAG, which includes portions of Los Angeles, Orange, Riverside, San Bernardino, Ventura, and Imperial Counties.

To coordinate regional planning efforts, SCAG has prepared the Regional Comprehensive Plan and Guide (RCPG). The RCPG is a comprehensive document intended to serve the SCAG region as a framework for decision making for the next 20 years. The plan includes broad goals for the region and identifies strategies designed to guide local decision making. The Growth Management Chapter of the RCPG focuses on the relationship of land use patterns and transportation in the region. This chapter provides guidelines for development in relation to growth and land use issues.

Employment, housing, and population forecasts are included for each subregion within the RCPG. These forecasts provide parameters for the development of the Regional Mobility Element. The Regional

Los Angeles Department of City Planning Impact Sciences, Inc. (906 - 0 1)

III-12

Wilshire and La Brea Project Draft EIR
August 2008

III. General Description of Environmental Setting

Mobility Element links the goal of sustaining mobility with the goals of fostering economic development; enhancing the environment; reducing energy consumption; promoting transportation-friendly development patterns; and encouraging fair and equitable access to residents affected by socio-economic, geographic, and commercial limitations.

Regional Transportation Plan

In addition to the RCPG, SCAG has prepared the 2004 Regional Transportation Plan (RTP). The RTP is a 20-year transportation plan that envisions a future multi-modal transportation system for the region. In compliance with state and federal requirements, SCAG prepares the Regional Transportation Improvement Program (RTIP) to implement projects and programs listed in the RTP. Updated every other year, the RTIP includes a listing of all transportation capital projects proposed for the region over a six-year horizon.

Compass Growth Vision Report

In an effort to maintain the region’s prosperity, continue to expand its economy, house its residents affordably, and protect its environmental setting, SCAG embarked on a visioning process by soliciting input from public and private stakeholders throughout the region. The 2004 Growth Vision Report represents the outcome of this process. The report contains four principles to promote and maximize regional mobility, livability, prosperity, and sustainability. Decisions regarding growth, transportation, land use, and economic development in the region should support and be guided by these principles.

Los Angeles County Congestion Management Plan

Los Angeles is one of 32 “urbanized” counties in California required by state statute to develop a Congestion Management Program (CMP). The Los Angeles County CMP also meets the federal requirements for a Congestion Management System (CMS) pursuant to the 1991 Intermodal Surface Transportation Efficiency Act (ISTEA). The MTA is the designated Congestion Management Agency for Los Angeles County. The CMP not only addresses regional congestion, but also supports efforts to improve air quality. The South Coast Air Quality Management District (SCAQMD) is consulted to ensure that the CMP is developed in accordance with the region’s air quality goals. The CMP provides an opportunity to coordinate transportation control measures (TCM) with the SCAQMD’s Air Quality Management Plan (AQMP). Increased mobility and reduced congestion also serve the goal of benefiting the local economy. Moreover, the CMP contains specific provisions to pursue economic development opportunities while managing congestion.

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    720 WILSHIRE BOULEVARD CREATIVE OFFICE / RETAIL / FITNESS SANTA MONICA SPACE FOR LEASE PENDING EXTERIOR RENOVATION PROJECT FEATURES SPACE AVAILABLE: 2,725 and 1,987 RSF » Soft Medical Uses Acceptable LEASE TERM: 3 – 5 Years » Desirable Wilshire Boulevard Address within Downtown Santa Monica 4 / 1,000 RSF; » Ample On-Site Parking PARKING: $135 Unreserved $155 Reserved » Abundance of Natural Light » Short Walk to 3rd Street Promenade and Other Amenities » Easy Access to 10 Freeway » Ground Floor Café Opening Soon LEASING INQUIRIES MITCH STOKES 310.442.3395 [email protected] Broker ID No.: 01037526 12121 Wilshire Boulevard, Suite 900 | Los Angeles, CA 90025 | T: 310.820.5959 | F: 310.826.3410 | WWW.MADISONPARTNERS.NET SUITE RATE RSF DESCRIPTION SUITE 100 Ground floor facing Lincoln Blvd. FORMER FITNESS SPACE 100 $4.25/SF 2,725 Multiple window offices. Building signage. Potential Uses: Fitness, Office, Soft Medical SUITE RATE RSF DESCRIPTION SUITE 300 Incredible private penthouse. 5 Private offices, conference room, 300 $4.95/SF 1,987 kitchen, enclosed reception, and elevator. LEASING INQUIRIES MADISON PARTNERS MITCH STOKES 310.820.5959 310.442.3395 12121 Wilshire Blvd, Ste 900 [email protected] Los Angeles, CA 90025 Broker ID No.: 01037526 12121 Wilshire Boulevard, Suite 900 | Los Angeles, CA 90025 | T: 310.820.5959 | F: 310.826.3410 | WWW.MADISONPARTNERS.NET 720 WILSHIRE BOULEVARD CREATIVE OFFICE / RETAIL / FITNESS SANTA MONICA SPACE FOR LEASE Santa Monica Station Colorado Avenue Broadway Santa Monica Boulevard Arizona Avenue Wilshire Boulevard LEASING INQUIRIES MADISON PARTNERS MITCH STOKES 310.820.5959 310.442.3395 12121 Wilshire Blvd, Ste 900 [email protected] Los Angeles, CA 90025 Broker ID No.: 01037526 12121 Wilshire Boulevard, Suite 900 | Los Angeles, CA 90025 | T: 310.820.5959 | F: 310.826.3410 | WWW.MADISONPARTNERS.NET Copyright 2019 Madison Partners DRE License No.
  • 5101-5121 W. Pico Boulevard S

    5101-5121 W. Pico Boulevard S

    OLYMPIC MEDICAL CENTER WEST BEVERLY GROVE HOLLYWOOD MIRACLE MILE PICO BOULEVARDMEADOWBROOK AVE 5101-5121 W. Pico Boulevard S. REDONDO BLVD Four Parcels Totaling 31,960 SF Spanning an Entire Block LOS ANGELES, CA 90019 from Meadowbrook Ave and S Redondo Blvd Over 270 Feet of Frontage on Pico Blvd; Lot Zoned C4-1-O in a Tier 2 TOC CONFIDENTIALITY AND DISCLAIMER The information contained in the following Marketing Brochure is proprietary and strictly confidential. It is intended to be reviewed only by the party receiving it from Marcus & Millichap and should not be made available to any other person or entity without the written consent of Marcus & Millichap. This Marketing Brochure has been prepared to provide summary, unverified information to prospective purchasers, and to establish only a preliminary level of interest in the subject property. The information contained herein is not a substitute for a thorough due diligence investigation. Marcus & Millichap has not made any investigation, and makes no warranty or representation, with respect to the income or expenses for the subject property, the future projected financial performance of the property, the size and square footage of the property and improvements, the presence or absence of contaminating substances, PCB’s or asbestos, the compliance with State and Federal regulations, the physical condition of the improvements thereon, or the financial condition or business prospects of any tenant, or any tenant’s plans or intentions to continue its occupancy of the subject property. The information contained in this Marketing Brochure has been obtained from sources we believe to be reliable; however, Marcus & Millichap has not verified, and will not verify, any of the information contained herein, nor has Marcus & Millichap conducted any investigation regarding these matters and makes no warranty or representation whatsoever regarding the accuracy or completeness of the information provided.
  • 4848 W Pico Blvd 1-4-17.Indd

    4848 W Pico Blvd 1-4-17.Indd

    MIXED-USE ± 1.52 ACRE DEVELOPMENT SITE ADJACENT TO COMMUNITY RETAIL CENTER HIGH IDENTITY LOCATION ON HEAVILY TRAFFICKED PICO BLVD 4848 W Pico Boulevard POTENTIAL TO DEVELOP 223 MULTIFAMILY UNITS & GROUND FLOOR RETAIL Los Angeles, CA 90019 HOLLYWOOD MID WILSHIRE MIRACLE MILE 4848 W SAN VICENTE BLVD PICO BLVD MIDTOWN SHOPPING CENTER PICO BLVD LA BREA BLVD VENICE BLVD LAURIE LUSTIG-BOWER TIMOTHY BOWER KAMRAN PAYDAR EXECUTIVE VICE PRESIDENT SENIOR VICE PRESIDENT SENIOR SALES DIRECTOR Capital Markets | Investment Properties +1 310 550 2556 +1 310 550 2521 +1 310 550 2529 [email protected] [email protected] [email protected] www.4848Pico.com SOUTHEAST VIEW DOWNTOWN LA MIDTOWN 10 CROSSING WASHINGTON BLVD MIDTOWN SHOPPING CENTER 4848 W PICO BLVD VENICE BLVD PICO BLVD SAN VICENTE BLVD 4848 W PICO BLVD | LOS ANGELES, CA | 2 SOUTH VIEW 10 WASHINGTON BLVD MIDTOWN SHOPPING CENTER 4848 W PICO BLVD RIMPAU BLVD VENICE BLVD PICO BLVD SAN VICENTE BLVD LA BREA AVE HIGHLAND AVE 4848 W PICO BLVD | LOS ANGELES, CA | 3 NORTHWEST VIEW CENTURY CITY MIRACLE MILE MID WILSHIRE OLYMPIC BLVD LA BREA AVE 4848 W PICO BLVD SAN VICENTE BLVD MIDTOWN SHOPPING CENTER PICO BLVD LA BREA AVE VENICE BLVD 4848 W PICO BLVD | LOS ANGELES, CA | 4 PACIFIC OCEAN WEST VIEW MARINA DEL REY SANTA MONICA BEVERLY HILLS 10 WASHINGTON BLVD 4848 W PICO BLVD LA BREA AVE MIDTOWN SHOPPING CENTER VENICE BLVD PICO BLVD SAN VICENTE BLVD 4848 W PICO BLVD | LOS ANGELES, CA | 5 Santa Clarita Woodland Hills Encino Sherman Oaks 4848 W PICO BLVD LOS ANGELES, CA 4848 W PICO BLVD | LOS ANGELES, CA | 6 Table of Contents 01 02 03 EXECUTIVE PROPERTY RENT SUMMARY OVERVIEW SURVEY VENICE BLVD SAN VICENTE BLVD MIDTOWN 01 SHOPPING CENTER EXECUTIVE PICO BLVD SUMMARY 4848 W PICO BLVD THE OPPORTUNITY CBRE, Inc., as exclusive agent, is pleased to present for sale a high visibility ±1.52 acre mixed-use development site with 331 feet of frontage on Pico Boulevard in the thriving, densely populated Midtown District of Los Angeles, Cali- fornia.
  • III. Environmental Setting III

    III. Environmental Setting III

    III. Environmental Setting III. Environmental Setting A. Overview of Environmental Setting This section of the Draft EIR provides an overview of the existing regional and local setting in which the Project Site is located and a brief description of the existing conditions at the Project Site. Detailed environmental setting information is provided in each of the environmental issue analyses found in Section IV (Environmental Impact Analysis) of this Draft EIR. In addition, Section II, Project Description, of this Draft EIR, provides additional information regarding existing conditions at the Project Site. 1. Project Location and Environmental Setting The Project Site is located in the Hollywood Community of the City of Los Angeles, approximately 7 miles northwest of downtown Los Angeles and approximately 12 miles east of the Pacific Ocean. Primary regional access is provided by US-101 (Hollywood Freeway), which runs southeast-northwest approximately 1 mile east of the Project Site. The major arterials providing regional and sub-regional access to the Project Site vicinity include Hollywood Boulevard to the north, Cahuenga Boulevard to the east, Sunset Boulevard to the south, and Highland Avenue to the west. The Project Site is irregularly-shaped and consists of 29 individual parcels across four City blocks. In addition, the Project includes realignment of Las Palmas Avenue between Selma Avenue and Sunset Boulevard. The individual parcels are grouped into four Project areas referred to as Development Parcels A, B, C, and D, as shown in Figure II-1 in Section II, Project Description, of this Draft EIR. The majority of the Project Site is bounded by Selma Avenue to the north, the Blessed Sacrament Church and School and associated surface parking to the east, Sunset Boulevard to the south, and Highland Avenue to the west.
  • Iv.K Transportation

    Iv.K Transportation

    IV.K TRANSPORTATION 1. INTRODUCTION This section presents an overview of the existing traffic and circulation system in the proposed Wilshire and La Brea project area. It also discusses the potential impacts to traffic and circulation as a result of the implementation of the proposed project. This section summarizes the findings of the traffic analysis for the Wilshire and La Brea project, prepared by Overland Traffic Consultants in May 2007. A supplemental traffic assessment was prepared by Overland Traffic Consultants in May 2008 to evaluate changes to the design of the project. The supplemental traffic assessment determined that the amount of traffic generated by the project as currently proposed and evaluated in this draft EIR would be less than the amount generated by the project as originally designed and analyzed in the May 2007 Traffic Study. The Los Angeles Department of Transportation (LADOT) prepared a memorandum in June 2008 concurring with the conclusions reached in the supplemental Traffic Assessment and determined that the supplemental traffic analysis adequately evaluated the traffic impacts of the project as currently proposed. The May 2007 Traffic Study, the May 2008 Supplemental Traffic Assessment, and the June 2008 letter from the LADOT are provided in Appendix IV.K of the draft EIR. 2. EXISTING CONDITIONS The assessment of existing conditions relevant to this study includes a description of the freeway, highway, and street systems in the project vicinity, current traffic volumes on these facilities, operating conditions of analyzed intersections and public transit services. The traffic analysis study area includes 16 key intersections located along the primary access routes to and from the project site.