Integrated Media Solutions Connecting Metalworking Buyers and Sellers PRINT ONLINE EMAIL EVENTS

Media Guide

mmsonline.com Integrated Media Solutions Connecting Metalworking Buyers and Sellers Profile of the Manufacturing Technology Buyer

• Uses at least 5 media types to find work-related information

• Looks for product or process solutions at least once a month

• Values technology and service more than price

• Is college educated and technically minded

• Carries a laptop computer and smartphone

• Is around 50 years old

• Initiates contact with vendors

6915 Valley Avenue Cincinnati, OH 45244-3029 U.S.A. 513-527-8000 • 800-950-8020 Fax: 513-527-8801

mmsonline.com BUYING CYCLE

Modern Machine Shop serves prospects at each stage of the buying cycle.

Industrial Equipment Buying Cycle

AWARENESS RESEARCH CONSIDERATION VENDOR SELECTION

The market actively This market segment Prospects have Final comparison of consumes push media knows they have an immediate requirements, known alternatives. to learn about things interest in certain topics and are actively seeking they did not know. and technologies to act solutions. STAGES upon in the future.

PUSH MEDIA is the PUSH MEDIA still With the prospect now in Brand impression is the best means to introduce dominates, but the control of the information largest influence in final new products and segment is more focused. gathering process, PULL purchasing decision. establish brand, which MEDIA becomes most is essential in the later Trade Magazines important. Brand is a primary Industry Websites stages of the buying E-Newsletters influence on where and at Supplier Websites process. whom they look. Industry Websites Social Networks Tradeshows Search Engines Trade Magazines Webinars Industry Websites E-Newsletters Blogs Supplier Websites

INFLUENCERS Webinars Social Networks Blogs

PUSH MEDIA Build brand identity early with Push Media

is the single most important factor in a manufacturing prospect’s selection of a vendor PRODUCT BRAND IMPRESSION PURCHASE

PULL MEDIA Support brand and harvest its benefits in Pull Media

PUSH MEDIA PULL MEDIA A medium that introduces prospects Media that provides prospects with to information and products they do information they know they need, not know they need. but are not sure where to find it.

PRODUCERS OF: • Capital Spending Survey & Forecast • Media Usage in Manufacturing Facilities • Top Shops Benchmarking Survey Read these reports and more at Market Intelligence for • Gardner Business Index gardnerweb.com/research Industrial Marketers • World Machine-Tool Output and Consumption Survey • Custom Research Projects

PHOTO CREDITS | Cover: Siemens Industry, Inc. Bottom Left: Sandvik Coromant Company Bottom Center: Schunk, Inc Bottom Right: Hwacheon Machinery America MMSonline.com 1 The best tools and biggest audience for PRINT selling metalworking 93,000+ products and services SUBSCRIBERS*

ONLINE 99,000+ VISITS

EMAIL 67,000+ SUBSCRIBERS

EVENTS IN 2014 amerimold & IMTS

2 2014 Media Guide Integrated Media Solutions Connecting Metalworking Buyers and Sellers AUDIENCE

PRINT 52,387 PRINT 61,890 AEROSPACE Contract Shops 44,261 AUTOMOTIVE Contract Shops 51,232 OEMs 8,126 OEMs 10,658 EMAIL 43,454 EMAIL 49,816 EVENTS: AeroDef, IMTS, TRAM EVENTS: PRI, amerimold, IMTS, FABTECH

TOP COMPANIES TOP DOMAINS TOP COMPANIES TOP DOMAINS Boeing boeing.com BMW NaviStar ford.com Lockheed Martin triumphgroup.com Honda Ford chrysler.com Northrop Grumman parker.com GM Chrysler delphi.com Learjet atk.com Visteon Toyota gm.com

PRINT 52,397 DEFENSE Contract Shops 51,429 END OEMs 968 ** EMAIL 42,470 MARKETS EVENTS: AeroDef, IMTS, MFG4

TOP COMPANIES TOP DOMAINS Rock Island Arsenal honeywell.com Garmin Int’l navy.mil Best reach to metalworking’s Raytheon Missle us.army.mil US Navy raytheon.com most active industries.

PRINT 38,511 PRINT 31,830 OFF-ROAD Contract Shops 35,308 ELECTRONICS Contract Shops 25,286 OEMs 3,203 OEMs 6,544 EMAIL 33,466 EMAIL 28,361 EVENTS: IMTS, FABTECH, MFG4 EVENTS: Quality, IMTS

TOP COMPANIES TOP DOMAINS TOP COMPANIES TOP DOMAINS Caterpillar johndeere.com Moog Inc eaton.com Titan cummins.com GE l-3com.com Toro federalmogul.com Hubbell Killark Co ge.com John Deere Eaton Corp moog.com

PRINT 23,259 PRINT 26,468 OIL & GAS Contract Shops 21,450 ENERGY Contract Shops 24,569 OEMs 1,809 OEMs 1,899 EMAIL 39,335 EMAIL 21,676 EVENTS: IMTS, MFG4 EVENTS: IMTS, MFG4

TOP COMPANIES TOP DOMAINS TOP COMPANIES TOP DOMAINS Cameron siemens.com Hubbell Killark Co power.alstom.com Dresser Rand woodward.com SGL Carbon LLC burndy.com Baker Oil Tools c-a-m.com Luminescent Systems Inc monti-inc.com Solar Air Tubines curtisswright.com Vestas baldor.com

PRINT 48,719 PRINT 28,836 MEDICAL Contract Shops 43,376 JOB SHOPS EMAIL 18,113 OEMs 5,343 EVENTS: amerimold, IMTS, MFG4 EMAIL 40,382 EVENTS: MD&M, RAPID, IMTS

TOP COMPANIES TOP DOMAINS TOP COMPANIES TOP DOMAINS Synthes medtronic.com Magnetic Instruments Corp appliedeng.com Smiths Medical synthes.com Aztalan Engineering Inc lhthompson.com Accelent stryker.com Mate Precision Tooling Inc pazmac.com Abbot Labs zimmer.com Patriot Machine Inc marvineng.com

* June 2013 BPA ** June 2013 Publishers Count

MMSonline.com 3 The biggest impact for building your brand.

PRINT AUDIENCE

PRINT SUBSCRIBER PROFILE

Total Subscribers* 93,288 Total Mfg. Facilities** 49,667 Total Manufacturing* 87,876 Personal Direct Request 88.9%

job titles & functions*

Company Mgmt and Corp Exec, Purchasing 40,273 Engineering Mgmt & Dept 26,599 Production Mgmt & Dept 17,274

PLANT SIZE**

SUBSCRIBERS* Fewer than 50 employees 54,042 Subscribers* (58%) Facility: 50-249 employees 23,328 Subscribers* (17%) Facility: 250+ employees 15,918 Subscribers* (25%) Why Building Your Brand PLANTS** Fewer than 50 employees 34,574 Plants (69.5%) 50-249 employees in Print Matters. 10,451 Plants (21.0%) 250+ employees 4,662 Plants (9.5%) Throughout the industrial buying cycle,

OPERATIONS PERFORMED** brand recognition and brand reputation OPERATIONS CIRCULATION FACILITIES is critical; particularly during the research and High Speed Machining 61,093 31,292 Grinding 60,147 30,556 Turning 48,987 20,554 consideration phases. Brand is the first factor Milling 47,901 19,501 Micro Machining 42,501 18,751 used by industrial buyers when evaluating and Titanium Machining 40,878 18,758 Wire EDM 39,833 17,451 compiling a list of prospective suppliers. Drilling 37,458 19,777 CNC Operations 37,436 15,487 CAD/CAM-CIM 34,879 15,877 Composite Machining 30,311 10,339 Charting new direCtions in the manufaCture A Supplement to EDM 18,954 11,474 Modern Machine Shop & of gears MoldMaking Technology

Tapping or Threading 12,410 6,121 What will Additive Mean Inspection 12,114 6,002 for Aircraft Engines? Welding 9,787 5,189 Deburring 7,964 3,647 Hint: 1,000 pounds Boring 6,790 3,360 less weight Supplement to:

Assembly 5,897 2,457 In AssocIAtIon wIth Honing 5,269 2,110 Fastening 5,268 2,411 august 2012 Blanking, Punching, Stamping 4,431 2,261 Broaching 4,428 2,095 Robotics 4,003 1,398 MMS 2014 SUPPLEMENTS Gear Cutting or Rolling 2,658 1,421 Supplement Print Circulation Digital Circulation Plastic Machining 2,358 1,361 Laser Machining 1,874 714 Additive Manufacturing 25,000 80,000 Forging or Heading 480 112 Gear Production 10,000 90,000 * June 2013 BPA ** June 2013 Publishers Count Industrial Automation 25,000 100,000

4 2014 Media Guide Integrated Media Solutions Connecting Metalworking Buyers and Sellers PRINT/ ONLINE

Extend your brand and put your message in context.

ONLINE AUDIENCE

TOTAL ACTIVITY

DIGITAL TOTAL VISITS (MONTHLY) (ANNUALLY) 99,000+ 1,190,000+

TOTAL VIEWS (MONTHLY) (ANNUALLY) 175,000+ 2,109,000+

PAGEPAGE ADAD IMPRESSIIMPRESSIOONSNS****

PAGE MONTHLY ANNUAL Home Page 17,170 206,036 Blog 12,427 149,126 Products 4,856 58,272 Search 4,461 53,532 Article 4,206 50,474 Video 3,625 43,497 Suppliers 3,595 43,142

TRAFFIC SOURCE**

61.4% - Search Engines 20.2% - Direct Traffic 14.1% - Referral Traffic 4.3% - Other ZONE AD IMPRESSIONS** Why Extending Your ZONE MONTHLY ANNUAL Machining Centers 7,928 95,140 Cutting Tools 5,779 69,346 Inspection & Measurement 4,810 57,714 Brand Online Matters. CAD/CAM 4,783 57,399 Workholding 3,923 47,071 Milling Tools 3,454 41,450 Online research is a key part of the IMTS 3,358 40,295 Grinding 3,175 38,100 industrial buying cycle, particularly CNC & Machine Controls 2,885 34,619 Turning 2,681 32,166 Aerospace Machining 2,577 30,926 during the consideration and selection stages. EDM 2,159 25,913 Additive Manufacturing 1,934 23,211 MMSonline is where buyers search, research and High Speed Machining 1,926 23,113 Turn/Mill Machines 1,922 23,066 learn about new product technology and new ERP Software 1,738 20,851 Die/Mold Machining 1,645 19,742 process innovations. Aligning your message with Training & Personnel 1,435 17,215 Toolholders 1,339 16,065 the areas where prospects are likely to look for Lean Manufacturing 1,336 16,027 Top Shops 1,275 15,295 Metalworking Fluids 1,211 14,530 technical solutions is the essence of contextual Titanium Machining 1,199 14,386 Automotive Machining 1,138 13,656 advertising and brand development. Micromachining 1,016 12,195 Medical Machining 935 11,217 MMS IN SOCIAL MEDIA Large-Part Machining 893 10,713 Turning Tools 837 10,039 LinkedIn YouTube Twitter Facebook Composites Machining 781 9,372 Top Shops Group 16,625 2,869 1,144 Deburring 673 8,078 1,133+ Members Video Views Followers Likes Parts Cleaning 311 3,730

** Source: Google Analytics Period: June 2012-June 2013

MMSonline.com 5 Deliver your brand and drive traffic.

ENEWSLETTER AUDIENCE

TOTAL AUDIENCE 67,000+

EMAIL ACTIVITY OVERVIEW MMS EXTRA Frequency: Bi-Monthly List Size: 67,000+

MMS THE SHOP E-NEWSLETTERS Frequency: Weekly List Size: 67,000+

TOP DOMAINS

boeing.com johndeere.com ge.com chrysler.com parker.com alcoa.com cat.com navy.mil honeywell.com medtronic.com gm.com siemens.com Why Delivering Your lmco.com triumphgroup.com eaton.com woodward.com goodrich.com synthes.com Brand Via Email Matters. emerson.com cummins.com ford.com us.army.mil Email is direct, immediate and actionable. ngc.com delphi.com As a result, it is a vital component to a Other MMS Email Extensions complete integrated program. Email produces Supplement Announcements: • Additive Manufacturing a high volume of impressions; impressions (February, May, September, November) • Gear Production (March, August) produced by permission-based subscribers • Industrial Automation (August) who have opened an email looking for technical MT BuyersGuide Top Shops Executive Summary information. As a result, email is an ideal venue Gardner Research Modern Machine Shop Webinars for targeting the research and consideration phase of the industrial buying cycle.

6 2014 Media Guide Integrated Media Solutions Connecting Metalworking Buyers and Sellers EMAIL/ EVENTS

Display your brand and generate leads. EVENTS AUDIENCE

Bonus Distribution

FEBRUARY August • MD&M West • IMTS

EVENTS • AeroDef September MARCH • IMTS • MFG Meeting NOVEMBER APRIL • FABTECH • AMUG • EuroMold May December • MFG4 • PRI/Performance • Quality Expo Racing June • MD&M East • amerimold • RAPID

MMS PRE-SHOW COVERAGE

JUNE – amerimold AUG / SEPT – IMTS

IMTS 2014 PRODUCTS

The International Manufacturing Technology Show will be the year’s premier opportunity to connect directly with metalworking buyers as they walk the halls of McCormick Place actively looking for new products and service technology. Contact us today to start developing your Why Building Your Brand IMTS promotional strategy. • IMTS.com • IMTS Kiosk Sponsorship at Events Matters. • IMTSTV • IMTS Technology Enewsletter Events remain a leader in lead generation • IMTS Hall Maps • IMTS 2014 Directory and brand building. There is no substitute • IMTS ShowDaily for displaying your brand, your products and your • IMTS Show Issues

For more information, visit: people in person. From pre-show promotion to IMTS.com/promote post-show lead follow-up, events are a critical

AMERIMOLD 2014 part of reaching buyers throughout the industrial buying cycle.

THE EVENT FOR MOLD MANUFACTURING June 11-12 - Novi, MI Suburban Collection SHOWPLACE

MMSonline.com 7 Engage readersEngages and inform readers metalworking and informs buyers. metal working buyers

Topics For Better Modern Special Product Special Bonus ISSUE Feature Coverage Production Equipment Review Sections Supplements Distribution

JANUARY • Cutting Tools Workholding Robots & Automation Cutting Tools, Toolholders & Closing Date: 12/4/13 • Turning Workholding Equipment Materials Deadline: 12/10/13 CAD/CAM Shop Management & Manufacturing Software

FEBRUARY • EDM CAD/CAM Software Grinding Cutting Tools, Toolholders & Medical Design & Manufacturing West Closing Date: 1/3/14 • Medical Machining Workholding Equipment February 11-13, 2014 — Anaheim, CA Materials Deadline: 1/10/14 CAD/CAM AERODEF Shop Management & February 25-27, 2014 — Long Beach, CA Manufacturing Software

MARCH • Aerospace Machining Measurement & Machining Centers Cutting Tools, Toolholders & The MFG Meeting Closing Date: 1/27/14 • Micromachining Inspection Workholding Equipment March 5-8, 2014 — Biltmore, AZ Materials Deadline: 2/3/14 CAD/CAM Shop Management & Manufacturing Software

MAY • Measurement & Inspection Machining Centers Micromachining Cutting Tools, Toolholders & MFG4 Closing Date: 3/27/14 • CNC & Machine Controls Workholding Equipment May 6-8, 2014 — Hartford, CT Materials Deadline: 4/3/14 CAD/CAM Quality Expo Shop Management & May 7-8, 2014 — Fort Worth, TX Manufacturing Software

JUNE • CAD/CAM Software Grinding EDM Cutting Tools, Toolholders & Medical Design & Manufacturing East Closing Date: 4/28/14 • Die/Mold Machining Workholding Equipment June 10 -12, 2014 — New York City, NY Materials Deadline: 5/5/14 CAD/CAM amerimold –––––––––––––––––– PRE-SHOW COVERAGE: amerimold –––––––––––––––– Shop Management & June 11-12, 2014 — Novi, MI Manufacturing Software RAPID — June 9-12, 2014 — Detroit, MI

AUGUST SPECIAL ISSUE –––––––––––––––––––––––– IMTS 2014 Show Issue –––––––––––––––––––––––– IMTS Closing Date: 6/27/14 International Manufacturing Technology Show September 8-13, 2014 —Chicago, IL

2014 EDITORIAL CALENDAR Materials Deadline: 7/7/14

SEPTEMBER SPECIAL ISSUE MMS Top Shops IMTS Closing Date: 7/28/14 More: IMTS Show Coverage September 8-13, 2014 —Chicago, IL Materials Deadline: 8/4/14

NOVEMBER • Milling/Machining Centers Welding & Laser & Waterjet Machining Cutting Tools, Toolholders & FABTECH / AWS Closing Date: 9/29/14 • Automation Fabrication Workholding Equipment November 10-12, 2014 — Atlanta, GA Materials Deadline: 10/6/14 CAD/CAM Euromold Shop Management & November 25-28, 2014 — Frankfurt, Germany Manufacturing Software

DECEMBER • Grinding Cutting Tools Machining Centers Cutting Tools, Toolholders & PRI - Performance Racing Closing Date: 10/27/14 • Titanium Machining Workholding Equipment December 11-13, 2014 — Indianapolis, IN Materials Deadline: 11/3/14 SPECIAL COVERAGE: CAD/CAM 2015 Metalworking Shop Management & Industry Outlook Report Manufacturing Software

8 2014 Media Guide Integrated Media Solutions Connecting Metalworking Buyers and Sellers CALENDAR

Engages readers and informs metal working buyers

Editor-in-Chief Topics For Better Modern Special Product Special Bonus Mark Albert ISSUE Feature Coverage Production Equipment Review Sections Supplements Distribution [email protected] JANUARY • Cutting Tools Workholding Robots & Automation Cutting Tools, Toolholders & Closing Date: 12/4/13 • Turning Workholding Equipment Materials Deadline: 12/10/13 CAD/CAM Shop Management & Manufacturing Software Senior Editor

FEBRUARY • EDM CAD/CAM Software Grinding Cutting Tools, Toolholders & Medical Design & Manufacturing West Derek Korn Closing Date: 1/3/14 • Medical Machining Workholding Equipment February 11-13, 2014 — Anaheim, CA [email protected] Materials Deadline: 1/10/14 CAD/CAM AERODEF MMS EDITORIAL STAFF EDITORIAL MMS Shop Management & February 25-27, 2014 — Long Beach, CA Manufacturing Software

MARCH • Aerospace Machining Measurement & Machining Centers Cutting Tools, Toolholders & The MFG Meeting Senior Editor – Closing Date: 1/27/14 • Micromachining Inspection Workholding Equipment March 5-8, 2014 — Biltmore, AZ Special Projects Materials Deadline: 2/3/14 CAD/CAM Peter Zelinski Shop Management & Manufacturing Software [email protected]

• Workholding Automation Turning Cutting Tools, Toolholders & AMUG APRIL • Large-Part Machining Workholding Equipment April 6-10, 2014 — Tucson, AZ Closing Date: 2/27/14 CAD/CAM SPECIAL COVERAGE: Hannover Messe Materials Deadline: 3/6/14 Shop Management & • World Machine-Tool Output April 7-11, 2014 — Hannover, Germany Associate Editor Manufacturing Software & Consumption Report Matthew Danford MAY • Measurement & Inspection Machining Centers Micromachining Cutting Tools, Toolholders & MFG4 [email protected] Closing Date: 3/27/14 • CNC & Machine Controls Workholding Equipment May 6-8, 2014 — Hartford, CT Materials Deadline: 4/3/14 CAD/CAM Quality Expo Shop Management & May 7-8, 2014 — Fort Worth, TX Manufacturing Software

JUNE • CAD/CAM Software Grinding EDM Cutting Tools, Toolholders & Medical Design & Manufacturing East Associate Editor Closing Date: 4/28/14 • Die/Mold Machining Workholding Equipment June 10 -12, 2014 — New York City, NY Emily Probst Materials Deadline: 5/5/14 CAD/CAM amerimold [email protected] –––––––––––––––––– PRE-SHOW COVERAGE: amerimold –––––––––––––––– Shop Management & June 11-12, 2014 — Novi, MI Manufacturing Software RAPID — June 9-12, 2014 — Detroit, MI

JULY • Hole Making Cutting Tools Cleaning Cutting Tools, Toolholders & Closing Date: 5/27/14 • Swiss-Type Machining & Deburring Workholding Equipment Materials Deadline: 6/3/14 CAD/CAM ASSOCIATE Editor Shop Management & Stephanie Monsanty Manufacturing Software [email protected] AUGUST –––––––––––––––––––––––– IMTS 2014 Show Issue –––––––––––––––––––––––– IMTS Closing Date: 6/27/14 International Manufacturing Technology Show September 8-13, 2014 —Chicago, IL Materials Deadline: 7/7/14

Managing Editor

SEPTEMBER MMS Top Shops IMTS Kate Hand Closing Date: 7/28/14 More: IMTS Show Coverage September 8-13, 2014 —Chicago, IL [email protected] Materials Deadline: 8/4/14

OCTOBER • Oil Field Machining Shop Management Measurement & Inspection Cutting Tools, Toolholders & Closing Date: 8/27/14 • Multitasking Machining Software Workholding Equipment Materials Deadline: 9/3/14 CAD/CAM Shop Management & Publisher Manufacturing Software Travis Egan NOVEMBER • Milling/Machining Centers Welding & Laser & Waterjet Machining Cutting Tools, Toolholders & FABTECH / AWS [email protected] Closing Date: 9/29/14 • Automation Fabrication Workholding Equipment November 10-12, 2014 — Atlanta, GA Materials Deadline: 10/6/14 CAD/CAM Euromold Shop Management & November 25-28, 2014 — Frankfurt, Germany Manufacturing Software

EXECUTIVE STAFF EXECUTIVE Associate • Cutting Tools, Toolholders & DECEMBER Grinding Cutting Tools Machining Centers PRI - Performance Racing Publisher Closing Date: 10/27/14 • Titanium Machining Workholding Equipment December 11-13, 2014 — Indianapolis, IN Materials Deadline: 11/3/14 SPECIAL COVERAGE: CAD/CAM Kent Luciano 2015 Metalworking Shop Management & [email protected] Industry Outlook Report Manufacturing Software

MMSonline.com 9 The biggest impact for EFFECTIVE JANUARY 2014 building your brand. 4-COLOR RATES - STANDARD 2014 SPECIAL AD RATES Space 1x 3x 6x 9x 12x 18x 24x 36x Full Page $7,620 $7,570 $7,460 $7,360 $7,250 $7,100 $7,030 $6,750 COMBINATION RATES 3/4 Page $6,220 $6,180 $6,100 $6,020 $5,940 $5,820 $5,770 $5,560 Advertisers may combine their total number of 2/3 Page $6,020 $5,990 $5,930 $5,880 $5,820 $5,740 $5,650 $5,540 insertions in Modern Machine Shop with any other Gardner Business Media periodicals or 1/2 Island $6,000 $5,970 $5,910 $5,860 $5,800 $5,720 $5,630 $5,520 websites during the same 12-month period to 1/2 Page $4,940 $4,910 $4,890 $4,870 $4,850 $4,800 $4,780 $4,700 earn the best frequency discount. 3/8 Page $4,240 $4,220 $4,200 $4,180 $4,160 $4,130 $4,120 $4,070 MULTIPLE-PAGE DISCOUNTS 1/4 Page $3,490 $3,480 $3,460 $3,440 $3,420 $3,390 $3,380 $3,350 Substantial discounts are available to 1/8 Page $2,760 $2,750 $2,740 $2,730 $2,720 $2,710 $2,700 $2,690 advertisers running multiple pages. Consult the publisher or your sales representative for Spread $11,995 $11,985 $11,790 $11,590 $11,400 $11,150 $11,000 $10,520 details.

AGENCY COMMISSIONS 2-COLOR RATES *Matched or PMS color: Add an additional $500 to the 2-color standard rate.

15% commission is allowed on Space 1x 3x 6x 9x 12x 18x 24x 36x display advertisements if ad material is furnished to our specifications and payment is Full Page $6,620 $6,570 $6,460 $6,360 $6,250 $6,100 $6,030 $5,750 received within 30 days. 3/4 Page $5,220 $5,180 $5,100 $5,020 $4,940 $4,820 $4,770 $4,560

SPECIAL POSITION REQUESTS 2/3 Page $5,020 $4,990 $4,930 $4,880 $4,820 $4,740 $4,650 $4,540 1/2 Island $5,000 $4,970 $4,910 $4,860 $4,800 $4,720 $4,630 $4,520 Add 10% to space and color charges. 1/2 Page $3,940 $3,910 $3,890 $3,870 $3,850 $3,800 $3,780 $3,700 COVER RATES 3/8 Page $3,240 $3,220 $3,200 $3,180 $3,160 $3,130 $3,120 $3,070 PRINT RATES & SPECS PRINT RATES Cover rates include black and any 1/4 Page $2,490 $2,480 $2,460 $2,440 $2,420 $2,390 $2,380 $2,350 combination of process colors. 1/8 Page $1,760 $1,750 $1,740 $1,730 $1,720 $1,710 $1,700 $1,690 Second cover (inside front) $ 9,240 Third cover (inside back) $ 8,500 Spread $10,995 $10,985 $10,790 $10,590 $10,400 $10,150 $10,000 $9,520 Fourth cover (back) $ 10,290 BLACK AND WHITE RATES PRINT AD Space 1x 3x 6x 9x 12x 18x 24x 36x REQUIREMENTS Full Page $5,620 $5,570 $5,460 $5,360 $5,250 $5,100 $5,030 $4,750 3/4 Page $4,220 $4,180 $4,100 $4,020 $3,940 $3,820 $3,770 $3,560 HOW TO SUBMIT FILES 2/3 Page $4,020 $3,990 $3,930 $3,880 $3,820 $3,740 $3,650 $3,540 1. Upload to: files.gardnerweb.com 1/2 Island $4,000 $3,970 $3,910 $3,860 $3,800 $3,720 $3,630 $3,520 Upload recipient: Bill Caldwell 1/2 Page $2,940 $2,910 $2,890 $2,870 $2,850 $2,800 $2,780 $2,700 2. Email file to:[email protected] (5MB max) 3/8 Page $2,240 $2,220 $2,200 $2,180 $2,160 $2,130 $2,120 $2,070 3. Ship CD/proofs to: 1/4 Page $1,490 $1,480 $1,460 $1,440 $1,420 $1,390 $1,380 $1,350 Advertising Department 1/8 Page $760 $750 $740 $730 $720 $710 $700 $690 Modern Machine Shop 6915 Valley Ave. Cincinnati, OH 45244 Spread $9,995 $9,985 $9,790 $9,590 $9,400 $9,150 $9,000 $8,520

INSERTS

For insert sizes, current quantities and ship- MMS 2014 SUPPLEMENTS ping information, contact Bill Caldwell Supplement Rates Print Circulation Digital Circulation Additive Manufacturing $6,025 25,000 80,000 FOR ADDITIONAL AD INFO Gear Production $5,000 10,000 90,000 Industrial Automation $5,000 25,000 100,000 ADVERTISING MANAGER Bill Caldwell ph 800-950-8020 513-527-8800 [email protected]

10 2014 Media Guide Integrated Media Solutions Connecting Metalworking Buyers and Sellers PRINT RATES/DATA

A Supplement to Modern Machine Shop & MoldMaking Technology

What will Additive Mean for Aircraft Engines?

Hint: 1,000 pounds less weight

In AssocIAtIon wIth

august 2012

PRINT SPECS

Full Size w/Bleed 7.125" W × 9.875" H Full Size w/Bleed 181 mm × 251 mm 14.25" W × 9.875" H Final Trim (362 mm × 251 mm) 6.625" W × 9.375" H 3.625" W × 8.5" H Final Trim 168 mm × 238 mm 5.625" W × 6.375" H 92 mm × 216 mm 4.125" W × 6.375" H 13.25" W × 9.375" H Max Live Area 143 mm × 162 mm 105 mm × 162 mm (337 mm × 238 mm) 5.875" W × 8.875" H 149 mm × 225 mm

Two-Page Spread One Page Three-Quarter Two-Third Island Unit Page Page

2.75" W × 8.5" H 70 mm × 216 mm 2.75" W × 6.375" H 5.625" W × 4.1875" H 70 mm × 162 mm 2.75" W × 4.1875" H 143 mm × 106 mm 70 mm × 106 mm 5.625" W × 2" H 2.75" W × 2" H 143 mm × 51 mm 70 mm × 51 mm

Half Page Half Page Three-Eighth Page Quarter Page Quarter Page Eighth (Vertical) (Horizontal) (Vertical) (Horizontal) Page Borders: Three-Eighth, Quarter and Eighth page ads must have a border on all sides.

MMSonline.com 11 ZONE MMS Online Ad PackageS ADVERTISING LOCATIONS MMS Rich Media Ad MMS ONLINE ADS

(CHOOSE 1) Flash ad or Video ad MMS ONLINE MMS ONLINE ZONES A single ad rotates into position on page refresh HEADING Additive Manufacturing Aerospace Machining —PLUS— HEADING Automotive Machining CAD/CAM MMS Hybrid Ad CAM for Die/Mold (CHOOSE 1) Live Text hybrid or Branded hybrid CAM for Production Ad position rotates on page refresh CNC & Machine Controls HEADING Composites Machining Cutting Tools ONLINE ADvertising RATES Deburring Advertising Available MMS Investment Die/Mold Machining Package Positions HEADING

DIGITAL RATES DIGITAL EDM $2,000 Home Page 12 ERP Software + Slotting* + gross/month Gear Production Blog Page $1,750 12 Grinding + Weekly enewsletter + gross/month banner HEADING High Speed Machining Zone Page $1,500 IMTS + Article Page Placement 12 + gross/month Inspection & Measurement + Slotting* $1,250 HEADING Large-Part Machining 12 All Sub-Pages + gross/month Lean Manufacturing CHANNEL PARTNERS *Slotting: Priority placement in all product technology categories Machining Centers associated with your company Five Axis Machining Medical Machining Metalworking Fluids Micromachining MMS E-newsletters Milling Tools Next Generation MMS Parts Cleaning EXTRA E-NEWSLETTER** 1 Retrofit/Rebuild • FOCUS: General Metalworking F Titanium Machining • SUBSCRIBERS: 69,500 Toolholders • FREQUENCY: 2 Monthly Editions G Top Shops -- Edition #1: First Week of Month 2 Training & Personnel -- Edition #2: Third Week of Month Turn/Mill Machines Turning MMS EXTRA — E-NEWSLETTER Advertising rates Turning Tools Ad type Positions Investment Workholding 3 Leaderboard Banner 1 per edition $2,500 gross per edition Video Ad 2 per edition $2,500 gross per edition MMS SUB-PAGES Multi-Format Ad 3 per edition $1,750 gross per edition Articles / Magazine Featured Product Ad 4 per edition $1,000 gross per edition 4 Events Experts News MMS THE SHOP E-NEWSLETTER** Products • SUBSCRIBERS: 25,000 • FREQUENCY: Weekly each Friday Suppliers Utilities & Calculators MMS THE SHOP — BLOG e-newsletter AdvertisING RATES rates Videos Ad type Positions NOTE Web Links Repository Button Ad 12 per edition Included in Blog page ad package 5 Webinars Image Size: 120x60 Format: JPG/GIF File Size: 10K at 72 dpi. * 3-month minimum commitment required.

12 2014 Media Guide Integrated Media Solutions Connecting Metalworking Buyers and Sellers DIGITAL RATES/SPECS

ONLINE SPECS ADDITIONAL MMS ONLINE PRODUCTS Our videos do not play in FLASH AD* VIDEO AD place. Advertisers need to 300 × 250 pixels; 40K 640 × 360 pxl create a static pre-launch MMS Webinars Animated SWF/FLA file SWF/FLA file ad. This pre-launch ad INVESTMENT: $8,000 per webinar 29.97 frames/sec. is a 300 x 250 pixel 15 sec. max. Gain credibility in the metalworking marketplace 25 frames/sec. 30 sec. – 4 minutes placeholder. GBM will add the grey “PLAY” button at while securing leads. Sponsoring a webinar through LOCATION: LOCATION: center and a static video Home and Zone Pages Home and Zone Pages Modern Machine Shop allows you to get in front of controller on the bottom. an audience that is actively seeking solutions to *Single ad rotation on page refresh a problem your product can fix. Flash Ads Specs Video Static Pre-Launch Ad Specs WEBINARS INCLUDE: File Size: 40k Pixel Dimension: 300 X 250 pixels Files Size: 40K • Live webinar moderated by an MMS Editor Loops: 2 max File Formats: PNG, JPG or GIF • Print ad promoting webinar in MMS magazine Pixel Dimension: 300 X 250 • Email invitations to MMS opt-in audience Frame Rate: max 25 FPS Video Specifications At A Glance • MMS Extra e-newsletter advertisement Runtime Length: 15.0 sec. max Frame Size: 640x360 (16:9) File Format: Please submit both File Format: .wmv .avi .mov .mpeg2 .mpeg4. • Custom lead report including all registrants the source .FLA file and .SWF file Length: 30 seconds to 45 minutes • 6-month archive of webinar session on MMS Online Frame rate: 29.97 - preserve native frame rate Audio: Audio is initiated by the user. Bitrate: >3Mbps Max File Size: 50 MB Auto-play audio is not permitted in our Hosting: Video ads will be hosted by GBM flash ads. Please build your file with an OFF/ON sound button. URL Linking: By default, video ads link to your showroom within Knowledge Centers our website. If you would prefer to link to another URL, please INVESTMENT: Contact Your MMS Sales Rep provide your advertising manager with your desired active link. Share your knowledge with a highly focused and qualified metalworking audience. A sponsored Live Text HYBRID AD BRANDED HYBRID AD Knowledge Center offers your company a multi-media Brand logo, Brand logo Brand logo, platform to demonstrate your capabilities as an expert Live text Finished Size: graphic, photo, w/ short graphic, within a specific product or process technology area. area 300 × 100 pixels; tag line message or photo 72 dpi, 20K Max KNOWLEDGE CENTERS PROVIDE: • Exclusivity by content focus LEFT: Live Text to be entered by LEFT: 150 x 100 pixels • Perception of industry expertise the MMS Advertising Mgr. text or logo graphic on white background - 120 characters 10K; GIF/JPG (static) • Interaction with interested technology buyers RIGHT: Brand logo/image/tag RIGHT: Brand logo/image • An integrated media promotional program including 150 × 100 pixels 150 × 100 pixels a strong online, e-newsletter and print presence 10K; GIF/JPG (static) 10K; GIF/JPG (static)

E-NEWSLETTER SPECS

LEADERBOARD BANNER AD (static image) MULTI-FORMAT AD (static image / live text) Single static image combined with 4 lines of live text. Size: 468 × 60 pixels, Resolution: 72 dpi First & last line can link to URLs you request. 1 Format: JPG/GIF, Max Size: 35K Line 1: Your Headline Goes Here. Maximum 45 characters. Multi-Format Line 2: Your message and content will be placed here. Max 45 characters. 3 Ad Image Line 3: Your message and content will be placed here. Max 45 characters. 120 × 60 pxls Line 4: Your message and URL goes here. Maximum 45 characters.

VIDEO AD (static image / live text / link to url hosting your video) Multi-Format Ad Specs Single static image combined with 50 words of live text (including Image Size: 120 × 60 pixels Format : JPG/GIF (static) headline. Headline & last line can link to URLs you request. Resolution: 72 dpi Characters: 45 per line Video Ad Live Text Headline Goes Here (BOLD) File Size: 40K Video Ad with Text Sponsored Content Your message and content will be placed here. 2 Maximum of 50 words or 250 characters. PRODUCT AD (static image / live text) Active Link to Video Page (BOLD) Single static image combined with 50 words of live text (including headline). Headline & last line can link to URLs you request. 180 × 100 pxls

00:00 Headline Goes Here (BOLD) Featured Sponsored Content Video Ad Specs 4 Product Ad Your message and content will be placed here. Image Image Size: 180 × 100 pixels Maximum of 50 words or 250 characters. 140 × 140 pxls Active Link to Video Page (BOLD) Resolution: 72 dpi File Size: 40K Format : JPG/GIF (static) Product Ad Specs Words: 50 (250 Characters max.) Image Size: 140 × 140 pixels Format : JPG/GIF (static) Resolution: 72 dpi Words: 50 (250 Characters max.) File Size: 40K

MMSonline.com 13 Integrated Media Solutions Connecting Metalworking Buyers and Sellers Media Guide

NORTH AMERICA Cincinnati HQ Chicago / Midwest Los Angeles / West COAST Philadelphia/EAST COAST ph 800-950-8020 ph 630-584-8480 Stephen Kosloff Claude Mas ph 513-527-8800 fax 513-527-8801 Regional V. P. District Manager fax 513-527-8801 [email protected] [email protected] Joseph Campise ph 818-865-8881 ph 856-366-0325 Travis Egan District Manager fax 209-222-3770 fax 513-527-8801 Publisher [email protected] [email protected] Rick Brandt John Campos PITTSBURGH/EAST COAST District Manager Kent Luciano District Manager Anthony Pavlik [email protected] Associate Publisher [email protected] District Manager ph 310-792-0255 [email protected] [email protected] DETROIT / Midwest fax 513-527-8801 Brian Wertheimer ph 412-388-0261 Mike Vohland District Manager fax 513-527-8801 District Manager [email protected] [email protected] ph 734-416-9705 fax 513-527-8801 SALES STAFF INTERNATIONAL Japan Taiwan China Italy Kent Luciano Kent Luciano Lucy Xiao Nicola Orlando [email protected] [email protected] [email protected] [email protected] ph 513-527-8870 ph 513-527-8870 Vogel, Beijing, China Com3 Orlando Sas, fax 513-527-8801 fax 513-527-8801 ph 86-10-63326090 Milano-Italia May Hsiao fax 86-10-63326099 ph 39-02-4158-056 Korea [email protected] fax 39-02-4830-1981 Kent Luciano Europe (EXCEPT ITALY) J&M Media, [email protected] Edward Kania Denmark Taichung City, Taiwan ph 513-527-8870 [email protected] John Nyberg ph 866-4 22353959 fax 513-527-8801 RGH International, [email protected] fax 866-4-22362582 High Peak, England Teknovation, Glostrup, ph/fax 44-1663-750242 Denmark ph 45-4613-9000 fax 45-4613-9021

CORPORATE STAFF PRESIDENT CHIEF OPERATING OFFICER GROUP PUBLISHERS TREASURER Richard Kline, CBC Melissa Kline Skavlem Richard Kline, Jr. Ernest Brubaker [email protected] [email protected] [email protected] [email protected]

SENIOR V. P. of CONTENT DIR. of MARKET INTELLIGENCE Travis Egan DIR. of INFORMATION SERVICES Tom Beard Steven Kline, Jr. [email protected] Jason Fisher [email protected] [email protected] [email protected] SR. EVENTS MANAGER ADVERTISING MANAGER SR. MARKETING MANAGER Allison Kline Miller CIRCULATION MANAGER William Caldwell Dave Necessary [email protected] Sandra Rehkamp [email protected] [email protected] [email protected] CIRCULATION DIRECTOR CREATIVE DEPT. MANAGER CREATIVE DIRECTOR Ross Jacobs, CCCP Rhonda Weaver Jeff Norgord [email protected] [email protected] [email protected]

THE METALWORKING GROUP

6915 Valley Avenue Cincinnati, OH 45244-3029 ph 513-527-8800 mmsonline.com productionmachining.com moldmakingtechnology.com autofieldguide.com techspex.com fax 513-527-8801 gardnerweb.com

2014 Media Guide Integrated Media Solutions Connecting Metalworking Buyers and Sellers