PROVIDING NEW PERSPECTIVES BUSINESS LOCATION INNSBRUCK BUSINESS ENVIRONMENT INNSBRUCK: SURROUNDING AREAS CITY AND SURROUNDING AREAS OF INNSBRUCK OF INNSBRUCK
CITY OF INNSBRUCK
Kufstein
Reutte Kitzbühel Schwaz
Imst
Landeck
Munich 165 km Salzburg 180 km
Vienna 475 km Zurich 285 km INNSBRUCK
KEY DATA AND CLIMATE DATA
Sea level city 575 m Milan 400 km Sea level Patscherkofel (south) 2.246 m Sea level Hafelekar (north) 2.334 m Average annual temperature 8,6° Cent. Venice 390 km Average annual sunshine 1.826 hours > OVERVIEW Average rainfall 905 mm INNSBRUCK FORMS A BRIDGE Rome 765 km source: www.innsbruck.at
Innsbruck, the capital city of the Tyrol, has always had a central role to play in Europe. At the beginning of the 16th century, Emperor Maximilian I. made the city at the centre of the north-south and east-west axis his residence and by doing so created the conditions for a thriving economic and cultural life. Tradespeople appreciated the ideal location of Innsbruck and used Brenner as the lowest Alpine pass. Connections to important transport routes established the basis for Innsbruck’s rise as a centre of business, trade, conventions and tourism.
The historical names of the city, »Oenipons« and »Anspruggen« make it clear that bridges are a part of the past and future of the Tyrolean capital. The city’s people and business owners knew how to use the favourable topographical and scenic conditions to their advantage and make Innsbruck a flourishing centre. Milestones such as the opening of the university, the connection to the railroad, and the opening of the airport have supported this development.
The identity of the city is strongly influenced by cultural understanding. Today, Innsbruck is an international meeting place and has laid claim to a leading role in the field of early music.
KEY DATA City of Surrounding Business Tyrol Innsbruck areas of environment Innsbruck Innsbruck
Area in km2 105 1.990 2.095 12.647 Settlement area in km2 36 269 305 1.544 Population 2001 113.392* 154.940 268.332 673.504 Population density per km2 1.081 78 128 53 Jobs 2001 7.964 7.674 15.638 39.792 Employees 2001 78.186 55.438 133.624 295.390 Employees per jobs 9,82 7,22 8,54 7,42
source: Statistics Austria/population census 2001
* Residents with primary residence in the respec- tive region; resident population (primary and secondary residence) is approx. 135,000 people VIEW FROM THE NORTHERN CHAIN TO INNSBRUCK. INNSBRUCK ESTABLISHED AS LEADING TOURISM, SPORT AND ECNONOMIC REGION IN THE ALPS – THOSE WHO LIVE AND/OR WORK HERE CAN CONSIDER THEMSELVES LUCKY. THE CITY AND SURROUNDING REGIONS ARE IN A DYNAMIC DEVELOPMENT PROCESS. EMPLOYEES (ABOVE) AND STRUCTURE OF EMPLOYERS (BELOW) 20.930 ACCORDING TO BUSINESS SEGMENTS 2004 19.940 8.434 9.459 The Business Location of Innsbruck Surrounding areas of Innsbruck 15.162 City of Innsbruck 11.687 source: Austrian Chamber of Commerce Tyrol 12.496 9.672 9.001 10.481 5.140 1.912 5.757 > BUSINESS 7.089 4.995 462 5.295 CLEAR PROFILE FOR ECONOMIC SUCCESS 997 4.532 3.998 3.475
information banks & transport tourism & industry craft trade & consulting insurances & traffic trade
20 90 233 45 231 888 1.217 788 83 531 235 65 173 466
1368 764 626
1.037
1.514
2.156 2.254
To steer Innsbruck’s economic development, those responsible from politics and business set several economic goals years ago, which have been pursued with determination ever since. The main priority lies in maintaining and creating of qualified jobs. This goal is achieved through internationalisation and efforts to strengthen the dynamics of the growth region. Both the structure of small and medium-sized businesses as well as the position as a centre for services should be maintained.
The education and research capacities of the city, in particular the university, should be used increasingly to the advantage of economic-related research. Innsbruck is interested in intensifying co-operation with nearby towns and, in so doing, create momentum. The city and its business people have been using the advantages of the geographically advantageous location between the strong economic regions of southern Germany and northern Italy for as long as can be remembered.
IN INNSBRUCK THE CITY’S PROFILE IS ALWAYS IN VIEW – THE NORTHERN CHAIN AS SEEN FROM THE CITY HALL. Since 2002, the Tyrolean capital has been the location of the Permanent Secre- tariat of the Alpine Convention, which is committed to the protection and sustai- nable development of the Alpine region. > BUSINESS
WITH FULL COMMITMENT 55 % European Union TO BUSINESS
A tightly woven network of consulting and funding organisations – from the City of Innsbruck, the Chamber of Commerce, the Zukunftsstiftung (»Foundation for the Future«), the Industrial Federation to the Chamber of Labour – provides the ideal starting conditions for new businesses. The Republic of Austria and the State of Tyrol provide financial support, bonuses, grants and subsidies as well as support in processes related to public authorities, which are conducted in a concentrated and therefore time-saving manner.
The Tyrolean Foundation for the Future is the central contact point for new businesses and has as a service organisation of the state the task of convincing entrepreneurs of the advantages of the location, supporting business develop- ment, intensifying knowledge and technology transfer, and encouraging on-going education and training. In particular, those business which have a significant impact on the creation of value, employment and growth are supported. 18 % Northern America The business-friendliness and the ideal conditions have created a climate in which businesses and their employees feel good. World market leaders such as numerous small and medium-sized companies value the stable social conditions, the low rate of strikes, the tax advantages and, last but not least, the fascinating ambience of the Tyrolean Alps, which gives wings to creativity. 16 % Rest of Europe
THOSE WHO COME TO INNSBRUCK RECEIVE COMPETENT SUPPORT. CONSULTING AND FINANCIAL SUPPORT 9% Asia INSTITUTIONS LIKE HERE AT CITY HALL PROVIDE ASSISTANCE FROM THE BEGINNING. 3% Rest of the world
EXPORT STRUCTURE OF THE TYROLEAN ECONOMY 2004
source: Statistics Austria analysis: State of Tyrol 2,4 M. OVERNIGHT STAYS (ROUNDED) Burgenland BY STATE IN AUSTRIA 2004
5,8 M. * More than one-third of all 117 million overnight Lower Austria stays Austria-wide were in the Tyrol. source: Statistics Austria 6,5 M. Upper Austria
7,9 M. > BUSINESS Vorarlberg 8,4 M. INNSBRUCK IS A CENTER OF TOURISM Vienna 9,5 M. Styria
12,9 M. Carinthia
22,2 M. Salzburg
41,5 M. Tyrol*
Tyrol is – in terms of population – one of the most tourism-intensive regions in the world. Innsbruck Tourism, with its 25 member towns is one of the largest tourism organisations in Austria, with 2.1 million overnight stays in 2005. In addition, approximately 4 million day visitors came to the city. Tyrol’s tourism with its dynamic regions together with the capital city of Innsbruck as the centre are responsible for an above-average sports and leisure activities infrastructure.
In Innsbruck numerous trade fair events as well as congresses contribute significantly to the success. How ideally the Congress Center is positioned inter- nationally can be seen in the awards it received in the last five years: in 2001 the Congress Center received the internationally renowned »Apex Award«, in 2005 second place, in 2000 third place. The Tyrolean meeting and event centre is, after Vienna, the second largest in Austria.
INNSBRUCK’S CONGRESS CENTER IS ONE OF THE BEST EVENT AND CONGRESS CENTRES IN EUROPE. THE HAFELAKAR IS ONLY A VIEW AWAY FROM THE CONGRESS CENTER!
THE GOTHIC OLD TOWN AND THE »GOLDEN ROOF«, THE SYMBOL OF INNSBRUCK. ON THE AVERAGE, 11,0000 GUESTS VISIT THE PERFECTLY PRESERVED SIGHTS OF THE FORMER IMPERIAL RESIDENCE CITY, THE SMALL CAFES AND BUSINESSES. > EDUCATION INNSBRUCK – THE BRIDGE OF KNOWLEDGE
THE LEOPOLD-FRANZENS UNIVERSITY (LEFT) WITH THE UNIVERSITY LIBRARY (RIGHT) HAS A LONG TRADITION AND IS, WITH ITS 24,000 STUDENTS AT SEVEN FACULTIES AND 121 INSTITUTES AS WELL AS ITS STAFF OF SOME 2,500, ONE OF THE BIGGEST EMPLOYERS IN THE CITY AND A DRIVING FORCE FOR THE REGION’S SOCIAL AND CULTURAL LIFE TODAY.
The founding of the Leopold-Franzens University Innsbruck goes back to the year of 1669. The medical university has been independent since 2002. In total, approximately 24,000 students are currently studying at the two universities. As Austria’s third largest university town, Innsbruck has relationships with institutes throughout the world. The results flow directly into research and business.
The positive environment was crucial in the past for the awarding of the Nobel Prize to four researchers at the University of Innsbruck. Tyrol plays a leading role in many fields, such as quantum physics and medicine. The basis for this are the excellent educational opportunities Innsbruck offers, at a level that is beyond the Austrian average. HIGHER EDUCATION COMPARISON THE UMIT, THE PRIVATE UNIVERSITY FOR MEDICAL SCIENCE, TOTAL NUMBER OD STUDENTS 2005 MEDICAL INFORMATION SYSTEMS AND TECHNOLOGY IN HALL IN TIROL. source: universities
Leopold-Franzens University 19.000 University of Medicine Innsbruck 3.700 MCI – Management Center Innsbruck 1.400 UMIT (private University for medical science, medical Information systems und Technology) 600
> EDUCATION ENDLESS POSSIBILITIES
The higher education institution, Management Center Innsbruck (MCI), and the private University for Medical Science, Medical Information Systems and Tech- nology (UMIT) in nearby Hall in Tirol are two education institutions which reflect Innsbruck’s high standards. At MCI students are taught be experts in the fields of business, social sciences and consulting according to international standards.
In addition to numerous general education institutions with specialisations, Inns- bruck’s region also boasts a broad range of vocational training programmes. In particular those in the field of technology have earned an excellent reputation.
IM MANAGEMENT CENTER INNSBRUCK EXPERTS IN BUSINESS AND CONSULTING ARE EDUCATED. THE BUSINESS-ORIENTED EDUCATION PROGRAMMES ENJOY INTERNATIONAL DEMAND. IT’S JUST A HOP AWAY FROM THE CITY CENTRE TO THE MOUNTAINS AROUND INNSBRUCK.
> QUALITY OF LIFE »AN OFFICE WIH A VIEW OF THE MOUNTAINS, PLEASE!«
THE MOUNTAIN PANORAMA OF THE NORTHERN CHAIN IS REFLECTED IMPRESSIVELY IN THE GLASS FRONT OF THE SOCIAL SCIENCES AND ECONOMICS FACULTY BUILDING IN INNSBRUCK.
The rugged Northern Chain with its Hafelekar and Rumer Peak to the north and the gently ascending Patscherkofel and Glungezer to the south form the frame of the city, whose appeal comes from the combination of a mediaeval Old Town and the towering Alps. The pristine natural surroundings right at the city’s door- step make it possible to quickly escape the stress of daily life and a variety of creative and relaxing leisure activities. Those who prefer can spend their lunch break in the mountains and the evening at one of the numerous cultural events.
Entrepreneurs who have come to Innsbruck appreciate the advantages of the city. Those who work here during the day and know how to take advantage of the nearby Alpine region in their leisure time are inevitably committed and pro- ductive employees.
It is thanks to the short distances and the manageable size – Innsbruck has approximately 115,000 residents – the excellent infrastructure and the available co-operation models that Innsbruck is an ideal location for business. The probability of meeting a person in the region who can help one’s own business is very high… CHRONOLOGY OF THE ECOMOMIC DEVELOPEMENT OF INNSBRUCK
IN ADDITION TO THE STATE THEATRE WITH ITS SUPERB YEAR-ROUND CULTURAL PROGRAMME, INNSBRUCK 1180 foundation of the city of Innsbruck HAS MADE ITSELF A NAME AS HOST 1200 Innsbruck received ist town charter TO RENOWNED FESTIVALS SUCH AS 1420–1665 residence city of Tyrolean nobility THE FESTIVAL OF ANCIENT MUSIC OR 1669 foundation of the university DANCE SUMMER. 1849 Innsbruck became provincial capital of Tyrol 1856 transport connection to the international railway network 1925 opening of the airport Innsbruck 1964 Innsbruck becomes a European City 1964 the IX. Winter Olympic Games in Innsbruck 1969 establishment of the technical faculty at the University of Innsbruck 1973 establishment of the Congress Center Innsbruck 1976 the XII. Winter Olympic Games in Innsbruck 1980 regular air traffic to Vienna, Zurich and Frankfurt 1995 Austria joins the European Union 1996 opening of Management Center Innsbruck (MCI) 1997 completion of the new building of the Social Sciences Faculty, establishment of the University of Applied Sciences Innsbruck 2002 establishment of the permanent Secretariat of the Alpine Convention in Innsbruck 2002 opening of the new City Hall and the new Bergisel ski jump 2003 opening of the Institute for Quantum Optics and Quantum Information of the Austrian Academy of Science in the new ICT Technology Park 2004 opening of the new railway station and the Olympiaworld
> QUALITY OF LIFE CULTURAL CITY WITH A COSMOPOLITAN FLAIR
In its understanding of its central role, from the beginning Innsbruck has seen itself as a cultural city with charisma. The Gothic Old Town with its Golden Roof, the symbol of Innsbruck, is the centre of the city. The historical Hofburg (Royal Residence) and the Imperial Tomb in the Hofkirche (Royal Chapel) are witnesses to a glorious past. The stylish and lovingly renovated buildings have received an exciting juxtaposition through contemporary architectural showcases. Among others, this includes the Bergisel Stadium, which was designed by Zaha Hadid, and the new City Hall, designed by the French architect Dominique Perrault, in FEW CITIES CAN BUILD A COFFEE BREAK IN THE CAFÉ IN THE CITY HALL TOWER which city administration offices and contemporary businesses and offices are UPON A FOUNDATION SO RICH united in an aesthetically pleasing whole. IN TRADITION. In the cultural field, the Tyrolean Symphony Orchestra and the productions at the Tyrolean State Theatre have received international acclaim, as have the Festival of Early Music, the International Dance Summer and the Easter Festival – Music of the Religions. > PERSPECTIVES A LOCATION WITH A FUTURE
INNSBRUCK IS A WORLD LEADER IN MANY FIELDS SUCH AS MEDICINE AND QUANTUM PHYSICS.
Innsbruck has developed into a recognised research and technology centre, thanks to its ideal conditions, business-friendliness and also the mentality of the Tyrole- ans, known for their handshake quality and persistence in decisive factors in life.
In many field, such as quantum physics, Innsbruck is a leader. The Academy of Sci- ences has established a part of its new Institute for Quantum Optics and Quantum Information in Innsbruck. The Tyrol is responsible for half of Austria’s gross value added in the pharmaceutical-biotechnical industry. Austria-wide, one third of all fi- nancial resources in this branch flow into the Tyrol.
Positive for Innsbruck as a business location are the establishment of the alpS Competence Centre, which has the goal of creating new strategies, technologies and systems for improving natural disaster management as well as assessing cur- rent and future risk potential, and the Life Science Center for the fields of medical technology, biotechnology and pharmaceuticals.
INNSBRUCK’S SCIENTISTS ARE LEADING SCIENTISTS: WITH THE USE OF LASERS, THE WORLD’S FIRST QUANTUM BYTE WAS CREATED. AUSTRIAN BUSINESS AGENCY UMIT – PRIVATE UNIVERSITY OPERNRING 3 FOR MEDICAL SCIENCE, MEDICAL A-1010 WIEN INFORMATION SCIENCE AND TECHNOLOGY TEL +43-1-588 58-0 EDUARD WALLNÖFER-ZENTRUM I FAX +43-1-586 86 59 A-6060 HALL IN TIROL [email protected] TEL +43-50 86 48-30 00 WWW.ABA.GV.AT FAX +43-50 86 48-38 50 [email protected] WWW.UMIT.AT CONTACT ADRESSES ECONOMIC INTEREST GROUPS WIFI TIROL TYROLEAN CHAMBER OF COMMERCE EGGER-LIENZ-STRASSE 116 MEINHARDSTRASSE 14 A-6010 INNSBRUCK A-6020 INNSBRUCK CONSULTING AND FINANCIAL TEL +43-5 90 90 5 7000 TEL +43-590 905 SUPPORT INSTITUIONS FAX +43-5 90 90 5 7448 FAX +43-590 905-14 67 [email protected] [email protected] CITY OF INNSBRUCK WWW.TIROL.WIFI.AT WWW.WKO.AT/TIROL BUSINESS AND TOURISM MARIA-THERESIEN-STRASSE 18 BFI TIROL TYROLEAN CHAMBER OF LABOUR A-6010 INNSBRUCK SALURNER STRASSE 1 MAXIMILIANSTRASSE 7 TEL +43-512-53 60-21 16 A-6010 INNSBRUCK A-6010 INNSBRUCK FAX +43-512-53 60-17 50 TEL +43-512-596 60 TEL +43-512-53 40 [email protected] FAX +43-512-596 60-27 FAX +43-512-53 40-12 08 WWW.INNSBRUCK.AT [email protected] [email protected] WWW.BFI-TIROL.AT WWW.AK-TIROL.COM TIROLER ZUKUNFTSSTIFTUNG (TYROLEAN FOUNDATION FOR THE FUTURE) TYROLEAN FEDERATION OF INDUSTRY NEW BUSINESS AND OTHER SALURNER STRASSE 15 BUSINESS LOCATION MARKETING A-6020 INNSBRUCK KAISERJÄGERSTRASSE 4A STADTMARKETING (CITY MARKETING) TEL +43-512-58 41 34 A-6020 INNSBRUCK INNSBRUCK FAX +43-512-58 41 34-4 TEL +43-512-57 62 62 STIFTSGASSE 19/1 [email protected] FAX +43-512-57 62 62-10 A-6020 INNSBRUCK WWW.IV-TIROL.AT [email protected] TEL +43-512-56 15 00 WWW.TIROL.INFO FAX +43-512-56 15 00-4 HIGHER EDUCATION INSTITUTIONS [email protected] OFFICE OF THE TYROLEAN STATE GOVERNMENT WWW.INNSBRUCKMARKETING.AT DEPARTMENT FOR BUSINESS AND EMPLOYMENT LEOPOLD-FRANZENS UNIVERSITY INNSBRUCK BUSINESS DEVELOPMENT INNRAIN 52 INNSBRUCK TOURISM HEILIGGEISTSTRASSE 7–9 (LANDHAUS 2) A-6020 INNSBRUCK BURGGRABEN 3 A-6020 INNSBRUCK TEL +43-512-507-0 A-6021 INNSBRUCK TEL +43-512-508-32 17 FAX +43-512-507-28 14 TEL +43-512-598 50 FAX +43-512-508-32 35 [email protected] FAX +43-512-598 50-107 [email protected] WWW.UIBK.AC.AT [email protected] WWW.TIROL.GV.AT WWW.INNSBRUCK.INFO UNIVERSITY OF MEDICINE INNSBRUCK CAST – CENTER FOR ACADEMIC INNRAIN 52 CONGRESS & TRADE FAIR INNSBRUCK SPIN-OFFS TYROL A-6020 INNSBRUCK RENNWEG 3 MITTERWEG 24 TEL +43-512-507-0 A-6020 INNSBRUCK A-6020 INNSBRUCK FAX +43-512-507-98 94 TEL +43-512-59 36-0 TEL +43-512-28 22 83 [email protected] FAX +43-512-59 36-7 FAX +43-512-28 22 83-50 WWW.I-MED.AC.AT [email protected] [email protected] WWW.COME-INNSBRUCK.AT WWW.CAST-TYROL.COM MANAGEMENT CENTER INNSBRUCK UNIVERSITÄTSSTRASSE 15 OLYMPIAWORLD INNSBRUCK GRÜNDER-SERVICE TIROL A-6020 INNSBRUCK OLYMPIA SPORT AND EVENT CENTRE INNSBRUCK (FOUNDER SERVICE TYROL) TEL +43-512-2070-0 OLYMPIASTRASSE 10 MEINHARDSTRASSE 14 FAX +43-512-2070-1099 A-6020 INNSBRUCK A-6020 INNSBRUCK [email protected] TEL +43-512-338 38-0 TEL +43-590-905 22 22 WWW.MCI.EDU FAX +43-512-338 38-200 FAX +43-590-905 13 85 [email protected] [email protected] WWW.OLYMPIAWORLD.AT WWW.GRUENDERSERVICE.NET OFFICE OF BUSINESS AND TOURISM MARIA-THERESIEN-STRASSE 18, A-6010 INNSBRUCK
TEL +43-512-53 60-21 16 FAX +43-512-53 60-17 50
[email protected] WWW.INNSBRUCK.AT
IMPRESSUM
PUBLISHER: Dublin CITY OF INNSBRUCK, OFFICE OF BUSINESS AND TOURISM
Minsk RESPONSIBLE FOR CONTENT: CHRISTIAN KAPFERER, OFFICE OF BUSINESS AND TOURISM Amsterdam London CONCEPT, COORDINATION, GRAPHICS AND EDITORIAL Berlin Warsaw DEPARTMENT: SVWP KOMMUNIKATIONSMANAGEMENT, INNSBRUCK Brussels AND OFFICE OF BUSINESS AND TOURISM Frankfurt PHOTOS: Prague Paris – KAI DIETERICH Munich – INSTITUTE FOR QUANTUM PHYSICS AND QUANTUM OPTICS, UNIVERSITY OF MEDICINE INNSBRUCK, Vienna PHOTOS: CHRISTOPH LACKNER Berne INNSBRUCK – SWAROVSKI CRYSTAL WORLD, Budapest PHOTO: WALTER OCZLON
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