LeBiz Tokyo _ Fashion Consulting _1 Seminar Japan Wholesale and Retail Landscape with Loic Bizel Monday 15/5 - 10.00AM-12.00PM @ TFC Introduction Loic Bizel Distribution channels Marketing Best practices (retail prices, distribution, marketing & PR, collaboration,…) Distribution and Retail Market Information Q&A session May 2017
[email protected] – Skype : loic_bizel - Tel. 81(0)90-3680-0836 – www.lebiz-consulting.com - www.fashioninjapan.com - www.tokyofashiontour.com LeBiz Tokyo _ Fashion Consulting _2 Distribution channels The main distribution channels for imported brands in Japan are department stores, select stores chainstores, specialty chainstores, E-commerce, shopping centers and fashion buildings, outlets malls and local independent retailers. Distribution Channel Key Players + - Isetan, Takashimaya, Hankyu, Mitsukoshi Medium volume, Brand oriented, High price Only few are fashion oriented, Mainly old Department Stores clients Beams, United Arrows, Ships, Baycrews, Image, Brand and trend oriented, High price Limited volume, Exclusive edition Select Shops Chainstores Urban Research ABC mart, Asbee (shoes), Sazaby, Tokyo Medium volume, Brand oriented, Medium price Exclusive edition, Medium retail presence Specialty Chainstores Delica (bags), Bals, Actus (home) Rakuten, Yahoo, Amazon, Locondo, High volume, Large offer, Fashion oriented Need to have importers to wholesale to them E-Commerce Magaseek, Zozo (Start Today) Marui, Lalaport, Lumine, Parco, Atre Medium volume, Mass retail presence, Fashion Medium price, Domestic brands Shopping Centers Local store Reach countryside clients Low volume, Medium price, Purchase through Independent Retailers wholesale Don Quichote, Jean’s mate, ABC mart High volume, Mass retail presence Low image, Low price, Discount Discount Chainstores Aeon, Itoyokado, Daiei High volume, Mass retail presence Low price, Not fashionable, Made in China GMS Each distribution channels has its own structure to import brands.