Fine Fragrance Ranking 2017
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P er fu me you r w or ld RANKING P er fu me you r w or ld UNISEX 1,6 million € WOMEN +3% vs 2016 MEN 195,8 million € 70,7 million € +10,2% vs 2016 +10% vs 2016 TOTAL 268,1 million € in 2017 +10,1% vs 2016 2 FINE P er fu me you r w or ld YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY 1 The One DOLCE & GABBANA Shiseido 2006 9,4 2 Floral Woody 2 Light Blue DOLCE & GABBANA Shiseido 2001 9,3 1 Floral Woody 3 Be Delicious DKNY Estée Lauder 2004 6,1 3 Floral Fruity 4 J'adore CHRISTIAN DIOR LVMH 1999 4,8 6 Floral Fruity 5 Allure CHANEL Chanel 1996 4,7 4 Floral Woody 6 Aromatics Elixir CLINIQUE Estée Lauder 1971 4,7 4 Chypre Floral 7 Le Parfum ELIE SAAB Shiseido 2011 4,6 6 Floral Woody 8 Red Door ELIZABETH ARDEN Revlon 1989 4,6 8 Floriental Floral 9 L'eau D'issey ISSEY MIYAKE Shiseido 1992 3,4 9 Floral Aqueous 10 Hugo Woman HUGO BOSS Coty 1997 2,7 10 Floral Fruity Bvlgari Pour 11 BVLGARI LVMH 1994 2,5 12 Floral Floral Femme Coco 12 CHANEL Chanel 2001 2,4 11 Chypre Fruity Mademoiselle 13 Sì GIORGIO ARMANI L'Oréal 2013 2,3 13 Chypre Fruity 14 Boss Orange HUGO BOSS Coty 2009 2,0 14 Floral Floral 15 Classique JEAN PAUL GAULTIER Puig 1993 1,9 15 Floriental Ambery 4 P er fu me you r w or ld YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY 16 Happy CLINIQUE Estée Lauder 1998 1,7 16 Floral Citrus 17 First VAN CLEEF & ARPELS Inter Parfums 1976 1,7 17 Floral Aldehydic 18 Boss Nuit HUGO BOSS Coty 2013 1,6 18 Floral Floral 19 Gucci Rush GUCCI Coty 1999 1,6 19 Chypre Fruity 20 Femme HUGO BOSS Coty 2006 1,6 20 Floral Fruity 21 Alien MUGLER Clarins 2005 1,6 22 Floral Woody 22 212 Vip CAROLINA HERRERA Puig 2010 1,6 21 Floriental Fruity Lacoste Pour 23 LACOSTE Coty 1999 1,5 23 Floral Green Femme 24 Pleasures ESTÉE LAUDER Estée Lauder 1995 1,4 24 Floral Green 25 Lady Million PACO RABANNE Puig 2010 1,2 25 Floral Woody 26 Beautiful ESTÉE LAUDER Estée Lauder 1985 1,1 26 Floral Floral 27 Coco CHANEL Chanel 1984 1,1 27 Floriental Spicy 28 Dior Addict CHRISTIAN DIOR LVMH 2002 1,0 28 Oriental Green 29 CH L'eau CAROLINA HERRERA Puig 2011 0,9 29 Floral Floral 30 Cool Water DAVIDOFF Coty 1996 0,9 30 Floral Marine 5 P er fu me you r w or ld OLFACTIVE FAMILIES OF TOP 30 WOMEN FRAGRANCES Floral 75,3% OLFACTIVE SUB FAMILIES OF TOP 30 WOMEN FRAGRANCES Chypre 12,8% 36% 27% 20% Floriental 10,7% Oriental 1,2% 5% 5% 2% 2% 2% 1% 6 P er fu me you r w or ld TOP 30 GROUPS Coty 13,9% LVMH 9,7% Estée Lauder 17,5% Chanel 9,5% Puig 6,5% Revlon 5,4% L'Oréal Shiseido 2,7% 31,1% Clarins Inter Parfums 1,9% 2,0% 7 P er fu me you r w or ld TOP 5 WOMEN 2016 2016 N°1 2016 N°2 N°3 The One Light Blue Be Delicious DOLCE&GABBANA DOLCE&GABBANA DKNY 18,3 million euros 18,3 million euros 11,9 million euros (+15% vs 2016) (+9% vs 2016) (+9% vs 2016) 2016 2016 N°4 N°5 J’Adore Allure CHRISTIAN DIOR CHANEL 9,4 million euros 9,3 million euros (+12% vs 2016) (+9% vs 2016) 8 P er fu me you r w or ld N°1 The One DOLCE&GABBANA FLORAL WOODY Mandarin Peach Lychee Jasmine Lily of the Valley Vanilla Vetiver White Musk Launched in 2006 9 P er fu me you r w or ld N°2 Light Blue DOLCE&GABBANA FLORAL WOODY Lemon Apple Rose Jasmine Bamboo Amber Cedarwood White Musks Launched in 2001 10 P er fu me you r w or ld N°3 Be Delicious DKNY FLORAL FRUITY Apple Grapefruit Rose Tuberose Violet Amber Sandalwood Launched in 2004 11 P er fu me you r w or ld N°4 J’Adore CHRISTIAN DIOR FLORAL FRUITY Pear Bergamot Mandarin Rose Jasmine Peach Vanilla White Musks Launched in 1999 12 P er fu me you r w or ld N°5 Allure CHANEL FLORAL WOODY Lemon Bergamot Mandarin Jasmine Orange Blossom Magnolia Rose Vanilla Vetiver Patchouli Launched in 1996 13 FINE P er fu me you r w or ld YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY 1 1 Million PACO RABANNE Puig 2008 8,7 1 Woody Oriental 2 Hugo HUGO BOSS Coty 1995 5,9 3 Fougere Fruity 3 Boss Bottled HUGO BOSS Coty 1998 5,8 2 Woody Fruity 4 Bleu CHANEL Chanel 2010 5,8 3 Woody Aromatic Versace Pour 5 VERSACE Euroitalia 2008 4,7 5 Woody Aromatic Homme Dolce & 6 Gabbana Pour DOLCE & GABBANA Shiseido 1995 4,6 6 Fougere Aromatic Homme 7 L’Eau D’Issey ISSEY MIYAKE Shiseido 1994 4,4 7 Citrus Aqueous 8 Aramis ARAMIS Estée Lauder 1966 4,1 8 Woody Chypre 9 Cool Water DAVIDOFF Coty 1988 3,1 9 Fougere Woody 10 Invictus PACO RABANNE Puig 2013 3,0 10 Woody Marine 11 Black XS PACO RABANNE Puig 2005 2,9 11 Woody Fruity 12 212 VIP Men CAROLINA HERRERA Puig 2011 2,6 12 Oriental Woody 13 Fahrenheit CHRISTIAN DIOR LVMH 1988 2,5 13 Floral Woody 14 Polo Blue RALPH LAUREN L'Oréal 2003 2,2 14 Fougere Aromatic 15 Happy CLINIQUE Estée Lauder 1999 1,9 16 Citrus Aromatic 15 P er fu me you r w or ld YEAR OF MARKET RANKING OLFACTIVE OLFACTIVE RANKING PERFUME BRAND GROUP LAUNCH SHARE (%) 2016 FAMILY SUB-FAMILY Pleasures 16 ESTÉE LAUDER Estée Lauder 1997 1,6 15 Aromatic Spicy Men 17 Sauvage CHRISTIAN DIOR LVMH 2015 1,4 17 Fougere Aromatic 212 Sexy 18 CAROLINA HERRERA Puig 2006 1,3 18 Fougere Oriental Men Allure 19 CHANEL Chanel 1998 1,3 19 Woody Oriental Homme Tom Ford For 20 TOM FORD Estée Lauder 2007 1,1 20 Woody Ambery Men 21 Dior Homme CHRISTIAN DIOR LVMH 2005 1,0 21 Woody Floral 22 Chrome AZZARO Clarins 1996 1,0 22 Fougere Citrus 23 Acqua Di Giò GIORGIO ARMANI L'Oréal 1996 0,6 23 Citrus Marine 24 Eternity Men CALVIN KLEIN Coty 1989 0,5 23 Fougere Fruity 25 A*men MUGLER Clarins 1996 0,5 26 Oriental Woody Azzaro Pour 26 AZZARO Clarins 1978 0,5 27 Fougere Aromatic Homme 27 Euphoria Men CALVIN KLEIN Coty 2005 0,4 28 Woody Aromatic 28 DKNY Men DKNY Estée Lauder 2000 0,4 29 Citrus Aromatic YVES SAINT 29 Kouros L'Oréal 1981 0,4 30 Fougere Aromatic LAURENT Lauder For 30 ESTÉE LAUDER Estée Lauder 1985 0,3 31 Aromatic Fougere Men 16 P er fu me you r w or ld OLFACTIVE FAMILIES OF TOP 30 MEN FRAGRANCES Fougere 28,1% Woody 52,1% OLFACTIVE SUB FAMILIES OF TOP 30 MEN FRAGRANCES 30% 20% Citrus 9,8% 17% 12% 11% Oriental Floral 4,2% 6% Aromatic 3,4% 2% 2,6% 1% 1% 0,4% 17 P er fu me you r w or ld TOP 30 GROUPS L'Oréal LVMH 12,1% 9,5% Clarins Puig 6,6% 12,6% Shiseido 6,3% Chanel 4,3% Euroitalia 2,7% Coty 21,1% Estée Lauder 24,8% 18 P er fu me you r w or ld TOP 5 MEN 2016 2016 2016 N°1 N°2 N°3 1 Million Hugo Boss Bottled PACO RABANNE HUGO BOSS HUGO BOSS 3,4 million euros 3 million euros 2,8 million euros (+0,8% vs 2016) (+2,3% vs 2016) (+1,7% vs 2016) 2016 2016 N°4 N°5 Bleu Pour Homme CHANEL VERSACE 2,1 million euros 1,9 million euros (+2,4% vs 2016) (+0,9% vs 2016) 19 P er fu me you r w or ld N°1 1 Million PACO RABANNE WOODY ORIENTAL Mandarin Grapefruit Mint Cinnamon Rose Vanilla Amber Tonka Bean Patchouli Launched in 2008 20 P er fu me you r w or ld N°2 Hugo HUGO BOSS FOUGERE FRUITY Apple Grapefruit Mint Basil Lavender Sage Jasmine Geranium Patchouli Cedarwood Launched in 1995 21 P er fu me you r w or ld N°3 Boss Bottled HUGO BOSS WOODY FRUITY Apple Bergamot Cinnamon Geranium Vanilla Vetiver Cedarwood Sandalwood Launched in 1998 22 P er fu me you r w or ld N°4 Bleu CHANEL WOODY AROMATIC Bergamot Grapefruit Mint Nutmeg Jasmine Cistus Vetiver Patchouli Cedarwood Launched in 2010 23 P er fu me you r w or ld N°5 Versace Pour Homme VERSACE WOODY AROMATIC Lemon Bergamot Sage Jasmine Geranium Amber Tonka Bean Cedarwood Launched in 2008 24 P er fu me you r w or ld Sozio 6, Rue Barbès - CS80050 92532 Levallois-Paris cedex - France Phone: +33 (0) 1 81 93 00 60 Fax: + 33 (0) 1 81 93 00 98 [email protected] www.jesozio.com.