AA PRODUCT PRODUCT OF OF CSP CSP INFORMATION INFORMATION GROUP GROUP A plethora of new products is bring- ing energy to the beverage category INSIDE Off and Running The runaway popularity of new energy drinks has retailers scrambling to pick the winners A Veritable Stream of Profits Sales growth for bottled water may be slowing in some retail channels, but not in c-stores Reshuffling the Deck Diets, flavors are stealing share from full-calorie carbon- ated beverages PAGE 1 of 12 CSPDigital editions are published by CSP Information Group, Inc. Contents To download previous CSPDigitals, visit: http://www.cspdigitals.com 4 Off and Running ADVERTISERS For information on CSP Information Of one thing in the beverage business Group, call 630-574-5075 To view an advertiser’s page, there can be no doubt about, it’s that the click any of the company names below: alternative/energy segment is in full bull- For technical support with market mode. And the convenience chan- CSPDigital editions, call: nel has been the primary driver. Cadbury Schweppes Americas Beverages 212-647-0396 ext. 5 Page 3 8 A Veritable Stream of Profits To advertise in CSPDigital editions, Nestle Waters North America contact Jim Bursch at: Although no longer posting the growth Page 7 630-574-5075 ext. 224 figures that catapulted it to the position Email:
[email protected] of No. 2 consumed beverage in the U.S., CSP Information Group, Inc. bottled water remains a strong conve- Page 11 nience product with considerable upside. For more information about our 10 Reshuffling the Deck advertisers, visit our Advertisers Index - Page 11 If you’ve received this edition of Despite a steady change in consump- CSPDigital during your busy workday, tion patterns, carbonated soft drinks as use the link below to place a reminder in a category continue to perform well in your calendar to read it at a more conve- the convenience channel versus other nient time (works with Outlook, Eudora classes of trade.