Official Show Guide
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METASWITCH FORUM 2014 MAY 12-15, 2014 | HYATT REGENCY NEW ORLEANS, LA OFFICIAL SHOW GUIDE Forum_2014_ShowGuide_Ads_8.125x10.875_FINAL.indd 1 4/22/14 10:12 AM WELCOME TO Metaswitch Metaswitch Networks 100 Church Street FORUM 2014 Enfield EN2 6BQ Congratulations. You made it to Forum. Not just any UK Forum. Metaswitch Forum. And not just any Metaswitch Tel: +44 20 8366 1177 Forum, our tenth Forum. It will undoubtedly be the big- Tw: @metaswitch gest and best — especially now that YOU are here. I’m not actually sure why we use the word “Forum.” EDITORIAL The dictionary says it’s a place where ideas are dis- Editorial Director cussed and exchanged, and while that’s most certainly Phil Harvey true, we all like to make it much more than that. So ([email protected]) yes, it’s a Forum, but it’s also a tradeshow. In the most traditional way – you know, where trade is made and a Contributing Editors Michelle Donegan, Erin Barker, WWWshow.METASWITCH.COM is put on. If you guys can handle the trade part, I’ll handle the show. But it’s not just a tradeshow either. Steve Gleave, Elaine Steffani, Carol Daniels It’s a workshop, a concentrated education, a place to share, to be inspired and to enjoy. And most of all it’s ART/ADVERTISING Art Director Lee Queza an event that we commit to make worthy of the time WWW.METASWITCH.COM and money that you have invested to be here. I once said that I could only find the energy for PRODUCTION/LAYOUT three Forums. Director Christopher Nolan said likewise Beka Publishing WWWwith.MET ASWITCH.COMhis Batman trilogy. Yet here I am, heading up a fourth. Why? Because I’ve never been so inspired by our theme, content and the state of the industry. The “brains of the new global network” is such an appropri- WWW.METASWITCH.COM ate and versatile theme, rich in analogies with our own body’s control center. This isn’t just a one and done for Forum, but a theme, a brand, that we will continue to develop and extend. CONTENT WWW.METASWITCH.COM Our event is stacked with original content. We have the strongest, broadest line-up of speakers ever, a “top 2 - Welcome to Metaswitch Forum 2014 of mind” pre-conference workshop on hosted business WWWservices.METASWITCH.COM and a terrific roster of sponsors, partners and entertaining activities. To crown it all, each of us is part 3 - Simplicity and Intelligence of an industry that is sucking down its second wind, with dramatic advances in network architectures that 4 - Forum 2014 Agenda & Session Descriptions will help operators succeed in a cloud-based, software- centric, all-IP future. It’s going to be an exciting week in New Orleans. 7 - Metaswitch Forum Keynote Speakers Heck, we’ve got many exciting weeks ahead. The brains of the new global network are officially on the 8 - Exhibitor List move – and I’m absolutely delighted that you’re joining me at the start line. 10 - Exhibitor Map Welcome to Metaswitch Forum 2014. It’s network context for your neocortex. WWW.METASWITCH.COM 11 - Hotel Map 12 - Socialize at Metaswitch Forum 2014 WWW.METASWITCH.COM Steve Gleave 13- The Aging in Place Opportunity Emcee, SVP Marketing and apparently not Christopher Nolan WWW.METASWITCH.COM 14 - What Telcos Can Learn from RingCentral 2 WWW.METASWITCH.COM WWW.METASWITCH.COM WWW.METASWITCH.COM AGENDA that will deliver them? And what might your role be in benefit your business. Monday, May 12 a “post-carrier” future? Network Transformation 7:00am – 9:00pm In his signature presentation, CEO John Lazar will Location: Empire Ballroom Registration Desk Opens explore Metaswitch’s approach to delivering the soft- Location: Elite Foyer ware solutions you need for cohesive migration to, and Speaker: business success in, the era of “commodity cloud” Al Mitchell, GM Applications & Media Gateway Business 2:00pm – 4:30pm platforms and services. Unit, Metaswitch Pre-Conference - Winning in the Booming Business Market 9:10am – 9:30am Hosted PBX Location: Strand 12 Break Location: Empire Ballroom Speakers: Kevin Pack, Chief Executive Officer, MegaGate 9:30am – 10:15am Speaker: Al Mitchell, GM Applications & Media Gateway Business Broadband Keynote: Technology – Accelerating Possibilities Empire Ballroom Unit, Metaswitch Larry Lisser, President, EMBRASE Location: Bryan Grimm, Senior Manager, Market Development, Metaswitch Speaker: Session Border Control Jason Silva, Futurist and Host of National Location: Empire Ballroom Geographic’s Brain Games The business market for IP Communications is booming. Adoption of Hosted PBX products by businesses is ris- Speaker: The rapid, exponential growth rate of technological Dave Reekie, GM Security/Interconnect Business ing and, according to our latest market research, nearly development is transforming our world, disrupting Unit, Metaswitch 70% of businesses are considering ditching their TDM established industries and leading us towards a radical phone systems in the next two years. Is your company transformation in many key areas. There are 3 overlapping ready to win your share of the market? Do you know Open Source revolutions occurring in biotechnology, nanotechnology Empire Ballroom enough about what business customers want? Is your Location: WWW.METASWITCH.COM and artificial intelligence, all of which are game-chang- product portfolio in line with customer needs? Do you ers. Jason’s unique approach towards placing these have the right marketing messages to interest business Speaker: transformations in context and “looking at the big Paul Drew, GM Open Source Business Unit, Metaswitch buyers? Is your sales team ready to close deals? Do you picture” provides an enthralling vision of what’s next. have the right operational processes in place to provide a great customer experience? Our pre-conference work- SDN Empire BallroomWWW.METASWITCH.COM shop is here to help. In the past year, nearly 20 compa- 10:15am – 10:45am Location: nies have used our MarketVisions Go-to-Market service Customer Success Story – EarthLink Empire Ballroom to successfully launch profitable SMB products including Location: Speaker: Andy Randall, GM Networking Business Unit & SVP Hosted PBX. Our MarketVisions Go-To-Market experts Corp Development, Metaswitch will lead this fast-paced and highly interactive workshop Speaker: WWW.METASWITCH.COM Mike Toplisek , Executive Vice President, Sales and that will arm you with the tools you need to compete Marketing, EarthLink and win in the lucrative, but highly competitive business 12:45pm – 6:00pm communications market. Lunch / Expo 10:45am – 11:00am Location: Elite Hall B Break 6:00pm – 9:00pm 1:45pm – 4:15pm WWW.METASWITCH.COM Welcome Reception 11:00am – 11:30am Partner Presentations Location: Empire Foyer Network Functions Virtualization: Moving Your Telco to the Cloud 1:45pm - 2:15pm Complimentary Wireless Internet is available Location: Empire Ballroom ADTRAN to all hotel guests in their room and in the Location: Strand 11 WWW.METASWITCH.COM main hotel lobby. Wireless Internet access Speaker: is available on a limited basis in the Empire Martin Taylor, CTO, Metaswitch 2:25pm - 2:55pm Foyer. For more information, contact NETXUSA the Registration Desk. The term Network Functions Virtualization was first Location: Strand 11 WWW.METASWITCH.COM coined by a group of 13 telcos in October 2012. Tuesday, May 13 Since then, NFV has quickly become the number one 2:25pm - 2:55pm pre-occupation of network planners and architects Mitel 7:00am – 6:00pm – not surprisingly, since it promises a radically new Location: Strand 12 Registration Desk Opens way of building networks with lower Capex and Opex Location: Elite Foyer and, above all, with the ability to dramatically accel- 3:05pm - 3:35pm erate innovation in network services. Calix 7:00am – 8:00am Location: Strand 11 Breakfast In this session, Martin will describe the key technolo- Location: Elite Hall A gies that enable NFV, and the positive impacts that 3:05pm - 3:35pm NFV is expected to have on network operations and OneAccess 8:00am – 8:40am on the development and deployment of new network Location: Strand 12 The Brains of the New Global Network services. He will also highlight some of Metaswitch’s Location: Empire Ballroom key developments in the world of NFV. 3:45pm - 4:15pm LogiSense Speaker: Strand 11 Steve Gleave, SVP Marketing, Metaswitch 11:30am – 12:45pm Location: The Path to the Programmable Network Location: Empire Ballroom 9:00pm – 11:00pm WW8:40amW.MET –ASWITCH.COM 9:10am Quiz Night at Bourbon Heat The New Global Network Empire Ballroom Speaker: Location: Graeme MacArthur, Executive Vice President, Metaswitch Wednesday, May 14 Speaker: The future network will provide numerous benefits John Lazar, CEO, Metaswitch 7:00am – 5:00pm to network operators, including reductions in both Registration Desk OpensWWW.METASWITCH.COM capital and operating costs and the promotion of Elite Foyer What is the new global network? How exactly do Location: rapid innovation in the services space. Join the lead- you follow a viable path to a cloud-based, software- ers of all four of Metaswitch’s Business Units to hear centric, all-IP future? Is this just another network 7:00am – 8:30am how recent and planned developments will help you upgrade, or a more fundamental shift in the way that Breakfast WWW.METASWITCH.COM evolve your networks into this new world, and about Elite Hall A services are built and the landscape of companies Location: some of the service innovations which can rapidly 4 WWW.METASWITCH.COM WWW.METASWITCH.COM WWW.METASWITCH.COM AGENDA 8:30am – 8:45am market with evolving customer demands, service Hosted PBX is a broad and deep product offering. Wednesday Welcome providers must not only build a rock-solid network One of the key strengths of Metaswitch’s hosted PBX Location: Empire Ballroom and deployment model, they must also quickly and solution is the flexibility we offer to be able to tailor effectively execute the right offers in marketing com- and customize the product offering to meet your Speaker: munications, sales, and fulfillment.