That Focus on Marketing and Customer Service. He Talked to Capital About His New Book and Other Branding Concepts
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THE PAPER THAT PROMOTES FREE ENTERPRISE Year 22, No. 1131 Sunday August 9, 2020 / Tel: +251-11 618 3253 | 11 661 0976 / Fax: +251-11 618 5206 / P.O. Box: 95/1110 Addis Ababa, Ethiopia / Price 10.00 INSIDE STORIES Registering refugees Attorney General suspends criminal cases Agency issued a directive to accelerate the vital of prominent business people, companies events registrations for refugees 3 Addis Hall Table The list includes Shoa Bakery, NICON Plc, Ermias Tekle Amelga, ZTE Coordination and integration on HK Limited, Tsegu Berhane Trading Plc, Zenit Gebs Eshet Ethiopia, Addis planning and implementation is crucial for projects Ababa Abattoir, Ethiopian Tourist Trading Enterprise and Royal Foam implemented in Addis Ababa 4 Federal Attorney General announced that documents to tax authorities are 69 companies Citrus International, and Ramada Trading Plc. it suspended to pursue the criminal cases of Futures trading and 45 individuals. These companies Of those 21 individuals were charged with prominent business people and companies include Family Trading Plc, Bags Family crimes related with contraband goods but their ECX is concluding a that it allegedly said committed financial Construction, TGM Polytech PP Factory, cases were dropped. Tsegaye Haile Dendir, study for future and crimes. The attorney general dropped charges Shoa Bakery, Tsehaye Zemuy Teklu, Cosmo forward trading scheme Simenesh Eshetu Birru, Tsegaye Hailemariam 5 related to contraband, tax evasion, fraudulent Trading, Hayleyesus Mengistu, Inter Aman Ashebir, Kidan Kahsay Gebreyohannes, documents and for not issuing receipts for Plc, NICON Plc, Wondwossen Mengistu, Asfaw Seyoum Urgessa, rahel Endale Anbori, over 420 entities and over 1,100 individuals. TGMD Trading Plc, Ermias Tekle Amelga, Amarech Yaynishet, and Biruk Girma were Those whose charges are dropped after Mohammed Seid Mohammed Nur, GO charged with tax evasion and giving fraudulent Synthetic Industrial Works, ZTE HK Limited, Page 6 Title deed PoorPoor Addis Ababa will grant farmers who owns farming lands in the city’s surrounding areas with a legally binding land title deed 6 performanceperformance Hunger in the Horn 20 percent of the total population in East Africa region are at risk of being food insecure 10 ledled CBECBE toto INTERVIEW massivemassive reshufflingreshuffling Abie Sano By Muluken Yewondwossen in the country folds chief officer positions. development, business operation, and According to sources, the bank was extremely information system are some of the chief Aschalew Tamiru Massive senior management reshuffle and horizontally flattened that have nine chief officer positions that were extended during Customer service structural change has been done at the officers and under them 24 vice presidents. the former president Bacha Gina era, who financial giant Commercial Bank of Ethiopia According to sources, based on the new was replaced by Abie Sano in March this Author of a book titled “Make (CBE) following its poor performance in the reshuffle the chief officer position is fully year. Bacha Gina served the bank for about a difference with customer last financial year. suspended and the number of vice presidents one and half year. service” discusses Under the new structural change that happened is reduced to 18 from the previous 24. about basics of Page 6 customer service. 16 this week the stated owned financial institution Risk, human resource, finance, business ISSN 2410-6933 Ethiopia’s Business Weekly www.capitalethiopia.com / Twitter @capitaleth / facebook.com/capitalethiopia Get our latest stories from your smart phone, just download QR reader from your app store and flash on 2 EDITORIAL Year 22, No. 1131 Sunday Aug. 9, 2020 CHAOTIC PHASE OF DEMISE The demise of the modern world system continues to accelerate, as it enters the final chaotic phase. There are plenty of signs to support CAPITAL is a weekly business our conclusion. For instance, in the realm of the global economy, newspaper published and the usual policy of ‘kicking the can down the slope’ now requires distributed every Sunday by CROWN measures that are completely outrageous. For every dollar of debt that is injected into the economy of the OECD (rich countries), only PUBLISHING PLC. around 0.40 cents worth of GDP created. In other words, capital is CAPITAL is a registered being destroyed. The situation elsewhere in the world system is not newspaper with the Federal a whole lot different, if proper accounting is employed. In this final Democratic Republic of Ethiopia phase of collapse, the sheeple (human mass) has still remained a Ministry of Trade license number bystander without much of a say, but that is going to change in ways 14/673/21142/2004. that will most likely shock the world! Since the managers of the global system are fully aware of the t Managing Editor underlying protracted problematic, they have been hard at work Teguest Yilma trying to come up with policies they hope will postpone the day of By skwealthacademy COMMENT [email protected] reckoning. To this end, the plan to implement digital currency across t Editor-in-chief the board seems to be in full throttle. Digital currency takes away the sovereignty of the individual, by making him/her fully dependent on The Public Health Disaster of Groum Abate centralized organizations, like banks, governments, etc. Digital money [email protected] can be frozen arbitrarily in any jurisdiction. If an individual is forced to Sweden’s No Lockdown Policy Addis Ababa, Yeka sub-city, depend on regimented centralized bureaucracy, even to buy the basic Wereda: 06 H. No. 514, necessities of life, if is clear what the impact of a full- blown digital 011 618 3253/011 661 0976 currency regime will do to collective social existence. In today’s (According to Western Media) t Deputy Editor-in-chief money system, a currency, even if its origin is complete fiat, gives the Muluken Yewondwossen immediate holder of the currency some semblance of anonymity. As Summed Up in Two Charts [email protected] we know, tracing an individual fully operating in the cash economy t Reporters has always been difficult for state bureaucrats. Therefore, any move n order to control public opinion of the masses, the ruling class should t towards the complete control of currencies/money, be it that of an Metasebia Teshome “regiment the public mind every bit as much as an army regiments individual or an entity is something state apparatchiks have always [email protected] [soldiers’] bodies." - Edward Bernays, Propaganda (1928) salivated for! See the articles of Greyerz on page 29. t Senior Graphics Designer “The conscious and intelligent manipulation of the organized habits Thanks to John Snowden, we now know that everything we do in late t Daniel Amare Iand opinions of the masses is an important element in democratic society. modernity, literally, is under surveillance and potentially traceable! Those who manipulate this unseen mechanism of society constitute an danielamare@capitalethiopia. Smart phones, laptops, TV sets, cards (debit/credit) etc., are some of invisible government which is the true ruling power of our country. com the means the state and the corporations can (and do) easily employ ...We are governed, our minds are molded, our tastes formed, our ideas Graphics Designer to control various activities of an individual anywhere on earth. The ‘Deep State’ (DS) would have remained ineffective had it not been for suggested, largely by men we have never heard of. This is a logical result t Abrham Wuletaw such modern day electronic gizmos. Recall our definition of the DS; of the way in which our democratic society is organized. Vast numbers of [email protected] human beings must cooperate in this manner if they are to live together it is the military-intelligence-industrial-banking-media-complex. t as a smoothly functioning society. ...In almost every act of our daily lives, Photographer The DS is currently working on a project to implant traceable signals t Anteneh Aklilu (solid chips, etc.) in each and every individual roaming the planet! whether in the sphere of politics or business, in our social conduct or [email protected] Various pretexts are being entertained to convince the sheeple to our ethical thinking, we are dominated by the relatively small number of this Frankenstein’s project. The vaccine approach is only one that persons...who understand the mental processes and social patterns of the t Cartoonist is bent on leveraging the good old ‘fear and terror’. Currently, the masses. It is they who pull the wires which control the public mind.” - Edward Bernays, Propaganda (1928) Roman Tadesse psyche of the world’s population is being systemically softened [email protected] by the DS propagandists, with the objective of subjugating the Recently, the Western media has made a point to publish a plethora of stories unthinking sheeple’s into complete submission. With such massively about the public health disaster of Sweden’s no lockdown policy in order to t Sales Manager coordinated global indoctrination/brainwashing campaigns, it won’t deliberately discredit, in the minds of most people, the only science-based Frehiwot Hailu be long before the gullible sheeple ‘willingly’ submits to many of the approach to covid19 undertaken by any nation in the world. Since the end of [email protected] desires of the parasitic global elites sitting at the apex of the social July, there have been a lot of completely false and misleading stories about t Columnists pyramid, which was built with the blood and sweat of the masses! the failures of Sweden’s no lockdown policy and Sweden officials’ choices to not tyrannically shut down businesses in Sweden, to only suggest that the t Alazar K. Even the sciences are now relegated to the world of fiction and [email protected] voodoo. The ongoing declared pandemic or what critical analysts are elderly vulnerable population self-quarantine, and to allow for the complete increasingly saying ‘plandemic’, is one of the many strategies employed normalization of life under the conditions.