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Lisa Posey Resume

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Lisa Posey Resume Lisa Posey ROUGH DRAFT ONLY – needs proofing 917-309-4625 cell 4003 Montaigne Way Palos Verdes Peninsula, CA 90274 [email protected] SUMMARY Provided strategic counsel, PR/marketing and/or social media and website development services to various high profile clients and employers including the Governor of the US Virgin Islands, the head of the Virgin Islands Housing Finance Authority, the Mayor and communications staff of the City of New Orleans, former New York Gov. Paterson, talk show host Tavis Smiley, New York State’s MWBD Agency, and top brass at Black Entertainment Television (BET). Was appointed to supervise Headed the communications departments at multicultural ad firm, UniWorld Group (at the time a formerly WPP company) and the iconic Apollo Theater and its foundation, directly reporting to the CEOs. TRANSPOSE THIS: As staffer at Time Warner, Inc, Wrote internal and external communications for CEO & Chairman Richard Parsons., while on staff at Time Warner Inc. NOTE: IN LINE OF SUCCESSION, SHOULD BE “NEW YORK STATE’S MWBD AGENCY BEFORE TAVIS SMILEY SELECT CONSULTANT PROJECTS Virgin Islands Housing Finance Authority – U.S. Virgin Islands Public Relations Consultant (2019 – Present) ALL OF THIS BELOW SHOULD BE IN PRESENT TENSE SINCE IT IS ON GOING . Provided both strategic public relations counsel and crisis communications plans for the agency’s leadership. Drafted critical and politically sensitive press releases on the FEMA STEP/EHRVI program, HUD’s CDBG-DR programs and the COVID-19 emergency. TRANSPOSE: For joint press releases Worked closely with Governor Albert Bryan’s Communication’s Team, contributing to joint press releases. Coordinated with agency’s key stakeholders and vendors including Congresswoman Plaskett’s office, AECOM, Witt O’Brien’s, APTIM and Horne. Advised on and made ke suggestions for Horne’s marketing plan for EnVIsion Tomorrow including budget, ad run schedule and digital marketing. Implemented and run weekly Ccommunications meeting reporting to the Executive Director. Traveled to Territory. to meet VIHFA’s key team. Consult with Executive Director and Communications Manager on implementation of Communications Department’s procedures. Managed national and local media interviews on a number of issues for Washington Post, NPR, VI Daily News, St. Croix Avis, VI Consortium and Tthe St. Thomas Source. Provide local and national media monitoring. Advise on and monitor Senate hearings with for VIHFA. GOVERNOR of the US Virgin Islands - U.S. Virgin Islands National Media Consultant (2017 - 2019) Headed up the Supervised teams for Governor’s first Inaugural Speech and the first State of the Territory. Directed national media strategy in the wake of during Hurricanes Irma and Maria securing major news stories regarding the government’s emergency management and recovery efforts in such media outlets as including the Atlantic, Associated Press, Reuters, New York Times, Washington Post, CNN, the various NBC channels and shows, various FOX News Channel shows, GMA, Politico, Buzzfeed, and TV One’s Roland Martin. etc… Traveled to DC several times with the Governor for Congressional and Federal agency meetings and conferences including the NGA and the HUD Secretary’s announcement Lisa Posey – Page 2 of 3 310-287-1530 office of the USVI receiving $1.8 Billion of CDBG-DR funding. Traveled to St. Croix to help manage the press conference for the re-start of Limetree Bay Refinery. At Per Witt O’Brien’s request, supervised the team and assisted with copyediting the publication of the 1st Anniversary Progress Report. UNITED NATIONS (Concert for President of General Assembly - United Nations, New York City Consultant (2015) As Coordinating Producer, Managed talent relations for unprecedented the Concert at the United Nations General Assembly Hall honoring the President of the GA. Reporting ed to the President’s UN S spokesperson and the production company’s Supervising Producer. mMy duties included arranging travel, ground transportation and hotel for 25+ acts from around world including Europe, Africa, the Mideast and the Caribbean (Over 100 performers). As liaison between talent, UN staff, hotel sales office and production staff, I was involved with many aspects of the event including assisted in drafting related correspondence in French and English, coordinated Visa information; rehearsal and run-of-show schedules, itineraries, arranging UN Security badges and guest list access, food and taxi per diems, managing talent staff and securing souvenir program information. Handled constant all troubleshooting. (CONTINUED …) THREE DOTS ONLY WITH SPACE New York State & US Dept. of Commerce MWBE Event for $1 Billion Green Contract Opportunities Consultant (July 2009) STAFF POSITIONS UNIWORLD GROUP, INC. (WPP PARTNER) – (NEW YORK, NY) Director, Public Relations – (2008 – 2009) Supervised staff, and freelancers and oversee managed the Public Relations department’s multiple accounts for MC advertising agency. Meeting t and negotiating ed with clients, traveling to major cities including Minneapolis, Chicago and New Orleans. Clients included Target, City of New Orleans, Colgate and AARP. Created and implemented strategic plans. Developed Scope of Work for projects. Created tools Web Analytics brief and case studies for the department. including Web Analytics brief, case studies, etc… Assisted with researching and developing RFPs and/or strategic marketing plans for National Urban League, NYSERDA, FedEx, Amtrak, Golden Krust food chain and the City of New Orleans. Invoiced and followed up client payments. UniWorld Project successes included: Secured Partnership with the NBA’s Hornets to promote New Orleans recreation department’s recovery efforts which resulted resulting in approximately 19 million syndicate impressions from syndicate that includes ing daily print tv TV news websites such as Los Angeles Times, Miami Herald and Phoenix’s CBS Affiliate, etc… . Secured long in-depth CNN interview for Mayor regarding Mahalia Jackson Theater re-opening. Managed GM print and AA portions of campaign for AARP’s Life Festival in Chicago in June 2009, resulting in 5.1 million impressions from print and radio. Booked advance broadcast interviews for headliner Stedman Graham. Produced EPK for current Colgate ad campaign with actress Holly Robinson Peete. TIME WARNER, INC. (EXECUTIVE SUITE) – NEW YORK, NY Manager, Executive Communications, Office of the Chairman & CEO – 2006 - 2008 Researched, drafted, edited and disseminated executive communications on behalf of representing Chairman & CEO. Consulted with senior management enterprise-wide including AOL, Warner Bros., Lisa Posey – Page 3 of 3 310-287-1530 office Turner, HBO, Time Warner Cable, New Line Cinema and Time Inc. Drafted and disseminated Eemployee Ccommunications on behalf of representing CEO. Rebuilt Filemaker FileMaker Pro database to track and digitally archive written communications, output form letters and generate production reports that shows showing volume, status, issues. , etc... APOLLO THEATER FOUNDATION – NEW YORK, NY Director, Public Relations – (2003 – 2005) Developed and implemented public relations strategies for the institution Apollo Foundation and its various brands such as including the nationally syndicated television show, “Showtime at the Apollo” as well as all of the venue’s programming including high profile concerts (i.e. James Brown, Michael McDonald, Smokey Robinson, B.B. King and Russell Simmon’s “Def Comedy Jam”), and red carpet events including such as NBC network’s “Apollo at 70: A Hot Night in Harlem” starring Denzel Washington and Bob Dylan and Ashanti. Delivered more international, national and regional press coverage for the theater than in recent memory, ACCORDING TO WHOM? NEED TO QUOTE A STAT OR SOME SORT OF INDICATOR directly impacting ticket sales, fundraising, sponsorships and new business development. Coordinated media plans and on-site logistics with rental clients such as Jazz at Lincoln Center, American Ballet Theater, Children’s Defense Fund, Voices for Working Families/Moveon.org fundraiser with President Bill Clinton. Drafted public relations budget and instituted public relations department procedures and systems including consistent programming releases, calendar listings, press clipping reports to executive staff and Bboard, a credentialing system and database management. Managed external public relations agencies, independent freelancers and photographers. Secured substantial, positive coverage in Associated Press, CNN (5-minute segment with board member Ossie Davis), New York Times (cover of arts section), NYT Television Book (cover), New York Daily News, Essence, Time Out Magazine, Jet (7-page spread), Ebony and thousands of mega domestic and international press clippings. The P.R. Squad – BEVERLY HILLS, CA (Beverly Hills, CA) Owner (1997 – 2003) Successful entrepreneur, who Financed, built, staffed and ran a profitable seven-year-old P.R. firm. Full-service public relations firm provided strategic counsel, media relations, red carpet event-planning, cable and network programming publicity, unit publicity and writing services for clients such as including Showtime, Black Entertainment Television (BET), City of Hope Cancer Center and more. Generated new business; negotiated contracts; and hired in-house staff, interns and vendors. Supervised unit photography, EPKs and photo gallery shoots. LEFT JUSTIFY OR NEW FORMATING ]CLIENTS INCLUDED FOLLOWING: Black Entertainment Television (Washington, D.C.) • For a 3-year,
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