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Partnership Proposal for the biggest Tennis Exhibition in Europe 16th -19th June 16th - 19th June VOTED BEST EVENT OF THE YEAR 2015 DOWNTOWN LIVERPOOL BUSINESS AWARDS For more information please vist www.northern-vision.co.uk www.liverpooltennis.co.uk 15TH ANNIVERSARY Liverpool Hope International Tennis Tournament 2002-2016 EVENTS - SPORTS MARKETING - PLAYER MANAGEMENT Liverpool Hope International Tennis Tournament 2002-2016 by Anders Borg Tournament Director The Liverpool Hope International Tennis Tournament (LITT) was We have introduced over 80,000 children to tennis through our established in 2002 as a warm up event for Wimbledon to give top School Programme during the Liverpool International. Moving ATP and WTA players as much grass court practice as possible prior forward we will work closely with Liverpool City Council to guide as to the most important tennis tournament in the world. The event many of the children who attend the programme in the park into organisers Northern Vision has since 2002 gathered an incred- public tennis clubs in Liverpool. ible list of the world’s best players competing in Liverpool such as Novak Djorkovic, David Ferrer, Mardy Fish, Marat Safin, Caroline In addition to our CSR program Liverpool International has projects Wozniacki, Laura Robson and Viktoria Azarenka to mention a few. involving students, local businesses and charities, making it a very community oriented event . Our partnership with the title sponsor The Tournament added on legends to its program in 2004 and has Liverpool Hope University, has added extra value to the tournament since hosted the three most famous tennis players of the Open in terms of the promotion of Education, Sport, Health and Business era, Bjorn Borg, John McEnroe and Martina Navratilova,as well as Networking. Martina Hingis, Virgina Wade , Ilie Nastase, Michael Stich, Richard Krajicek, former British Number One and US Open Finalist, Greg Our relationship with Liverpool City Council is invaluable, but for Rusedski and the Iranian tennis trickster with the unmistakable this event to be sustainable due to the austerity faced by the public ‘tash’, Mansour Bahrami. sector it is important for the private sector to embrace our initia- tive for sport and bringing world class tennis to the North West. I Northern Vision carries out lot of work at grass route level and runs hope you will find the content of this brochure interesting and that one of the most extensive CSR programs for tennis in the UK. Dur- we can meet up to discuss opportunities further. ing the kids day only in 2015 our program set an incredible world record in the largest tennis lesson ever staged were 806 kids from Thank you for reading! schools around Liverpool participated. In 2015 the event reached [email protected] 07950 260 165 out further to the very grass roots of sport by offer three weeks of free tennis in the most busy shopping center in the UK north of London, Liverpool One, and further promotions at John Lennon Airport , The Central Station and the Exchange Flags all courtesy of our Presenting Sponsors JLA, Merseyrail and The Commercial Bid Company . WWW.NORTHERN-VISION.CO.UK TOURNAMENT MARKETING/ PR CSR/ HR OPPORTUNITIES This is a sponsorship proposal for Liverpool Hope International Tennis Tournament 15th to 19th of June 2016. The event takes place in the Liverpool Cricket Club, showcasing tennis to the general public, corporate clients, sponsors, in addition to introducing 5000 children to tennis annually. Our partner and delegate packages provide much more than straight-forwardbadge sponsorship, they provide an extension to company’s existing PR, marketing, branding, HR and an extensive Corporate Social Responsibility program. In addition there are ample promotional opportunities through branding and company exposure in the corporate and public area and at all social media channels. During the 2015 event we had more than 2000 corporate visitors in addition to 10,000 general public spectators . During our promotional period we distribute more than 75000 branded fliers to the general public and business community in the region in addition to our online database on 30000 members. Northern Vision also ran the Fourth Festival of Tennis and a Corporate Tournament organised at Chavasse Park, Liverpool One for a three week period prior to the international . It is another great way to engage with the public for our sponsors and corporate clients creating a great day out within one of the biggest shopping centres in the UK. The Festival of Tennis is scheduled to run from 20th of may to 10th of June 2016. We are also scheduled to deliver the second ITF junior circuit event taking place at The Wavertree Tennis Centre from the 15th to 22nd of November 2015. EVENTS - SPORTS MARKETING - PLAYER MANAGEMENT PRESENTING PARTNER PROPOSAL • Marketing/PR/CSR/HR: UNIQUE AND MEMORABLE EXPERIENCES: CORPORATE HOSPITALITY: • To be one of four Presenting partners; • 30 general admission tickets for centre • One Courtside VIP table of 10 per day court on each day of the event; throughout the tournament; • Industry ownership of the event. • Two 45-minute pro-am tennis clinics • VIP parking for all guests. • Logo included on all marketing for up-to four people; material; • Souvenir Programme • Photograph opportunities with players; • Logo on press and centre court • Exclusive table signage backdrop; • Access to all courts; • Four invitation to the Liverpool Hope • Logo and name on website with • Two coin tosses on centre court Gala dinner June 2016 hyperlink to website; • Two perimeter adverts on centre court and practice courts; • One full page advert in official programme; • Exhibition and promotional activity in the public area to over 10,000 spectators and 5,000 children. • Opportunity to set up a 3x3 promotional marquees within corporate hospitality village. • Two Toubleronne branding boards to be exposed in Liverpool One during a two week period in May/June prior to the International 2016. • One press release and four social media and or Eflier campaigns on product from Feb –June 2016 WWW.NORTHERN-VISION.CO.UK EVENT PARTNER MARKETING/PR/CSR/HR: CORPORATE HOSPITALITY: • Event Partner of tournament • One table of 10 at a day of your choise • One perimeter advert on centre court and one in the corporate • Centre court gallery seating area • VIP parking for all guests. • Logo on website in sponsor footer with hyperlink to website • Souvenir Programme • Half a page advert within official programme. • Exclusive table signage in corporate marquees • 10 General tickets per day of the event. EVENTS - SPORTS MARKETING - PLAYER MANAGEMENT ASSOCIATED PARTNER MARKETING/PR/CSR/HR: CORPORATE HOSPITALITY: • To be one of eight Associate partners • Two tables of 10 (one week day, one weekend) throughout tournament • Industry ownership of the event. • Private centre court box • Logo included on selected marketing material • 20 general admission tickets for centre court for each day of • Logo on press backdrop event • Logo on website in sponsor footer with hyperlink to website • One 45-minute pro-am tennis clinics for up-to four people; • Two perimeter advert on centre court and two on practice • Souvenir Programme Exclusive table signage courts • One perimeter advert on centre court and practice court Logo • One full page advert within official programme. and link to website on newsletters • One Toubleronne branding board to be exposed in Liverpool One during a two week period from 20th of May to 4th of June CORPORATE HOSPITALITY: • Two tables of 10 during the event • Private centre court seating area on Cricket Club balcony. • VIP parking for all guests.Souvenir Programme • Exclusive table signage • Two invitation to the Liverpool Hope Gala dinner June 2016 WWW.NORTHERN-VISION.CO.UK FESTIVAL OF TENNIS SERVES AN ACE WITH AMAZING ATTENDANCE AT LIVERPOOL ONE The Festival of tennis took place this year between 26th May and 8th June introducing general public to tennis with free lessons between 12 and 3pm and having a 16 draw corporate tournament with all our sponsors and partners every weekday evening from 6pm. EVENTS - SPORTS MARKETING - PLAYER MANAGEMENT WWW.NORTHERN-VISION.CO.UK NIKE JUNIOR INTERNATIONAL LIVERPOOL (14TH TO 22ND NOVEMBER) The Second ITF Nike Junior International Event will be organised by Northern Vision at Wavertree Tennis Centre as part of our all year long Community Programme. We aim to bring talented national and international youngsters not only promote Liverpool as a city of tennis but to also bring local kids to see and compete (through wildcards) against international junior players of their age. Wavertree is a fantastic venue for tennis and it is our aim and hopes to use it for several other events throughout the year. Additionally, the event is part of our initiative the Liverpool Tennis Foundation, set up by Northern Vision and supported by LTA and Liverpool City Council to make an active difference to the lives of thousands of young people throughout Liverpool – developing transferable life skills of self esteem, respect for others , the ability to work in a team in addition to fight obesity and crime. LIVERPOOL HOPE UNIVERSITY INTERNATIONAL TENNIS TOURNAMENT SMASHES WORLD RECORD Liverpool has officially smashed the world record for the largest Guided by coaches, including Merseyside’s own Wimbledon legend ever tennis lesson according to the Guinness Book of Records – Barry Cowan, 680 children took part in the session. It meant beating the marker set by Andy Murray’s mum Judy in March Liverpool comfortably beat Murray’s Guinness World Record of 406 children taking part in a lesson at Flushing Meadows in the US. The Liverpool Hope University International Tennis Tournament organisers invited local schools to take part in the record attempt The record has now been independently verified by Guinness World on June 18, the day before the tournament, which featured former Records and although it was hard work, Cowan said the verification Wimbledon champion Marion Bartoli, began.