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101 Are You Really Online? MAKE the MOST of YOUR WEBSITE ABN Welcomes DECOR turn to p. 71 BOOST YOUR BUSINESS HOST A SUCCESSFUL OPEN STUDIO ART LICENSING 101 ARE YOU REALLY ONLINE? MAKE THE MOST OF YOUR WEBSITE 10 NEW ARTIST TOOLS + GET INSPIRED Richard Tuschman’s “Hopper Meditations” Jono Dry’s “Rational Animals” John-Mark Gleadow’s “Bibliotheque” PERSPECTIVES RENEW AND Spring 2014 Phone: 800-768-6020 Email: [email protected] RECHARGE Web: www.artbusinessnews.com CEO/Publisher s it spring? I haven’t been able to tell Eric Smith since I moved back to California. Yes, Editor I finally left the Midwest and returned Kathryn Peck to my birthplace and family in sunny ISouthern California. Without the change in Editorial Assistant Hillary Casavant the weather, the only way I can tell whether spring has arrived is by checking the busi- Copyeditor ness barometer or looking at the weather Fran Granville app on my iPad. And spring is undoubtedly here. Contributors The stock market is at an all-time high, the airlines are predicting record travel Melinda Cootsona, Laura George for the quarter, and spring art shows, such as Artexpo New York, The Armory Rebecca Pahle, Christine Schrum Show and The Affordable Art Fair, are in full swing. So shake off Old Man Winter Editorial inquiries: by flipping through the pages of Art Business News and priming your business for [email protected] success this year. Art Director In this issue, advice comes from business consultant Laura George, who shares Mike O’Leary some tips about how artists and gallery owners can get more mileage out of their websites, and artist Melinda Cootsona, author of “Open Your Studio—Nine Steps Graphic Designer Stephanie Cwalina to a Successful Art Event,” talks about the benefits of opening your studio space to the public. Advertising Also in this issue, attorney Jay Landrum talks about the hoops and pitfalls of Rick Barnett, President art licensing. If you’d like to hear more on the topic, join us at Artexpo New York Business Development Group Email: [email protected] on April 4 through 6, where Landrum and others will be offering art-education Phone: 831-747-0112 discussions and seminars on all three days. National Sales Manager Bethany Murray Email: [email protected] Enjoy the issue! Phone: 617-706-9081 Operations and Finance Finance Director Geoff Fox Email: [email protected] ERIC SMITH Sales Administration Laura Finamore Email: [email protected] Subscriptions Subscriptions to Art Business News are available to U.S. subscribers for $20 for one year (4 issues). Call 855-881-5861 or visit us online at www.artbusinessnews.com. Art Business News is published four times per year by Madavor Media. The name “Art Busi- ness News” is a registered trademark of Red- wood Media Group. All rights reserved. May not be reproduced in any form whatsoever without express written consent of publisher. 6 Copyright © 2014 SPRING 2014 Journey 47.2`x47.2` acrylic on linen canas MIA GJERDRUM HELGESEN Norway MAKES A GREAT THEME HER OWN Maternity and motherhood are complex subjects for woman artists, fraught with ambiguity, since giving birth and raising children is a defining experience for so many women yet is also often perceived as all-consuming impediment to artmaking –– a view that was particularly prevalent during the feminist era. Given the provenance and period of these paintings, as well as the emotional climate that they evoke of motherhood, a theme fully as rich in anxiety for the present as it is in love and hope for the future, one can’t help making such associations. At the same time, one is dazzled, as always, by the sheer painterly panache displayed by this thoughtful, gifted artist, as well as the pure visual pleasure it invariably provides. –– Ed McCormack Managing Editor GALLERY&STUDIO New York Mia Gjerdrum Helgesen booth S607 directly off the SOLO Center Court at Artexpo New York e-mail: [email protected] www.miamgh.no “Parallel Bars,” Lisa Golightly. Learn about her artistic process in the new book, “Creative Block.” See p. 46. 8 SPRING 2014 CONTENTS OPEN SESAME COLUMNS & DEPTS. 28 An open studio may say “open sesame” to your art business. 6 PERSPECTIVES BY MELInda COOTSONA Renew and Recharge BY ERIC SMITH ART LICENSING HOOPS AND PITFALLS 10 CONTribuTORS 42 An interview with Attorney Jay Landrum. BY CHRISTINE SCHRUM 14 INSIDE THE FRAME Boston’s MFA, the Canapo Art UnbloCKED Gallery, book reviews and more. 46 A new book from “The Jealous Curator” helps artists overcome creative hurdles. 20 DRAWING THE LINE BY HILLARY CASAVANT Ten new artist tools and supplies, plus a few old favorites. ARTIST SPOTLIGHT 53 Four artists discuss recent works and share their 22 15 MINUTES advice for new and aspiring artists. Interior designer Stephanie Rossi talks about how she fulfills her clients’ art needs. BY Megan KAPLON 26 ART BEAT Tips to help you get the most out of your website. BY LAURA GEORGE On the Cover: "Green Bedroom (Morning)," 2013, Richard Tuschman. For more of Tuschman's Edward Hopper-inspired photographs, turn to p. 53. 64 MEET THE ARTISTS This page: “Fibonacci,” Jono Dry. Learn about his artistic process on p. 58. 95 ADVERTISER INDEX 96 PARTING SHOT ARTBUSINESSNEWS.COM Check out the new DECOR section on p. 71. CONTRIButors Hillary Casavant is a writer Editorial assistant at Madavor in the Boston area and Media, Megan Kaplon has editorial assistant for Art been contributing content Business News, The Writer and editorial expertise to an and other publications. Her array of magazines since favorite museum is the Tate graduating from Emerson Britain in London, which College with a degree pairs modern aesthetics in writing, literature and with classic work by the publishing. Her favorite artist is British masters. Standing Salvador Dali, and his painting before Waterhouse’s life- “Woman with a Head of size painting of “The Lady Roses” hangs in her bedroom. of Shalott” was simply breathtaking, she says. Rebecca Pahle writes about movies and Melinda Cootsona is a entertainment for websites full-time artist, a recognized The Mary Sue, Pajiba authority on Open Studio and her personal blog staging and author of the Cinefeels.com. She has best-selling book, “Open a special fondness for art Your Studio – Nine Steps documentaries and likes to a Successful Art Event.” to duck into The Forbes After routinely grossing Galleries in New York City as much as $20,000 at whenever she has a spare Open Studios, she now minute. Free museums are motivates and inspires other artists to create their her life. own successful events. Her favorite artist is Richard Diebenkorn for his prolific creativity and the fact that he painted whatever he wanted. Christine Schrum is Director of Content and Social Media Laura George liberates for Redwood Media and energizes artists Group—purveyors who feel stuck, arming of fine art fairs them with the knowledge including Artexpo they need to create a New York, [SOLO], career that supports them SPECTRUM New emotionally and financially. York/Miami, DECOR Or, in short, she’s a business Expo Showcase and Art San Diego. She has newly consultant for artists. While been appointed Editor in Chief of DECOR Magazine choosing depends entirely and truly hopes you enjoy the preview issue included on her mood, one of her favorite works of art is “Le in the back of this magazine. Having recently moved Premier Cri” by Constantin Brancusi, which has to the Pacific Northwest, she's busily exploring the curves and lines she could stare at for hours. region's diverse array of art. 10 SPRING 2014 Barbara Tyler Ahlfield OIL ON CANVAS; 48/60 www.fashionillustrationandmore.com Booth: S507 INSIDE THE FRAME BY REBECCA PAHLE SPICE IT UP CANAPO ART GALLERY BRINGS THE WIDE WORLD OF LATIN ART TO YOU. t may say “Latin art” on the door of Canapo Art Gallery in Some of that art is by Colombian-born painter Carlos Al- Carmel, Calif., but you need no special interest in Diego Ri- berto Bahamon, who says his main artistic impetus is "[mix- Ivera to find your next must-buy piece there. With an open ing] native customs and contemporary realism to achieve an mind and an appreciation for good art, you’ll be golden. interesting compositional harmony. In my recent work, I try to Step inside Canapo, and you’ll find yourself surrounded by reach out to other cultures [and] other customs and keep my art inspired not only by Latin America, but also Spain, Italy, work continually evolving.” That process of evolution has taken America and more, all “enriched by the colors, composition the artist to New York; his “Times Square,” winner of Artexpo and influences of the ancient Mayans, Aztecs and several New York’s 2014 Poster Challenge, “is the beginning of my ar- other important cultural civilizations,” says owner Carlos E. tistic exploration [of] the main icons of American culture.” Porras. His goal in founding Canapo in 1994 was “to promote If it’s easier for you to get to New York than Carmel to see unique and original art by bringing it to the best cultural Bahamon’s work, look for “Times Square” on the 2014 Art- centers in the United States. The rest is easy because the art expo New York poster. If Carmel’s on your itinerary, you can speaks for itself.” find out more about the Canapo Art Gallery at canapo.net. ON THE SHELF THREE NEW BOOKS WITH FRESH IDEAS FOR SPRING. In a newly updated With his new How do you define and expanded book, New York art? Arthur C. Danto, edition, Harvard Times bestsell- a former professor professor Marga- ing writer Austin and acclaimed ret Livingstone Kleon helps critic for The Na- revisits ideas she aspiring art pro- tion, explores this discussed in her fessionals break question in his latest 2002 publication, into the industry.
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