Supreme Court sides with crossowners The rewrite begins to sink in e

The 19 Broadcastinginewsweekly of broadcasting and allied arts JunOur 47th Year 1978

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CROSSOWNERS WIN A CLAIM The Supreme Court series. PAGE 46. upholds the FCC policy, ruling out future instances of co- located newspaper- broadcast common ownerships. But POLE WAR FLARE-UP Cable and utility interests its decision grandfathers all but the most "egregious" of assume their customary firing positions in comments to the present combinations. PAGE 27. the FCC on the commission's notice of rulemaking on pole attachments. PAGE 48. REWRITE POSTSCRIPTS While the revamping of the Communications Act was a joint Van Deerlin -Frey effort, COX IN GAINESVILLE In a seller's market, the multiple - there are some differences of opinion. PAGE 28. And heads system operator buys an aging system in the Florida city of state broadcaster associations are skeptical about the for what is regarded as a bargain price of $8 million. over -all benefits to broadcasting. They voice their PAGE 50. misgiving at a Washington session with rewrite staffers. PAGE 29. OPEN HOUSE For the first time, radio covers the day -to- day operations of the House of Representatives. PAGE 50. INSIDE CONTROL House votes on who should handle cameras for coverage; it will. PAGE 31. FREE SPEECH An ACLU Foundation convocation in New York debates whether or not there should be FALL CHANGES NBC -TV makes its first shuffle of the restraints on radio and TV First Amendment rights. September line -up with one discard, one title revision PAGE 52. and five time shifts. PAGE 34. TOTE THAT RATE CARDI Bob Short, nationally known AT LONG LAST The promised FCC network inquiry broken -field runner id and out of pro sports, politics, Richard Wiley tried to get off the ground during his FCC trucking and broadcasting, hits the spotlight again with tenure officially gets going today. Krattenmaker and his order to newsmen at his Minneapolis radio station that Besen set up shop for the project. PAGE 34. they double as commercial salesmen. PAGE 56.

SETBACK The Supreme Court is not swayed by a First WRAPPING UP THE BPA Here's a further report on the Amendment argument of a South Carolina newspaper successful meeting of the promoters in St. Paul. PAGE 36. that lost a lower court libel case. PAGE 57.

YOU GOTTA HAVE HEART An FCC judge praises the TELEMATION SOLD With its purchase, Bell & Howell character of 73- year -old Gordon Brown as he rejects moves into broadcast hardware. Hatch says the seller will petitions to deny the veteran broadcaster's stations. retain its other lines of business under a new name. PAGE 38. PAGE 58.

VIACOM'S EXPANDED WORLD Its $28- million merger BUCKING BARRY Witnesses at a Hill hearing oppose with Sonderling is definitely put on paper. Barring hitches, the Goldwater bill that would have set makers make it will turn the cable -program firm into a major group adjustments to filter out interference from CB and broadcaster. PAGE 40. amateur operators. They contend the problem should be corrected at the source. PAGE 59. CHECKING IN Fred Silverman, in his closed -circuit introduction to NBC affiliates, pledges to work toward MAN OF SERVICE He was drafted by the NFL, then making the network first in both ratings and respect. drafted by the Army. But since then he has been a ready PAGE 44. volunteer in meeting the challenges of the advertising world. He is John Pingel, president of Ross Roy Inc., now PBS IN THE FALL The Public Broadcasting Service tackling more tough assignments as chairman of the unveils its September line -up that includes six new AAAA. PAGE 81.

Index to departments Changing Hands 40 Fates & Fortunes 61 Playlist 60 Broadcast Advertising...44 Closed Circuit 7 For the Record 64 Profile 81 Broadcast Journalism... 50 Datebook 14 Media 36 Programing 44 Business Briefly 10 Editorials 82 Monday Memo 22 Stock Index 79 Cablecasting 48 Equip & Engineering 58 Open Mike 17 Top of the Week 27

Broadcasting is published 51 Mondays a year (combined issue at yearend) by Broadcasting Publications Inc., 1735 DeSales Street, N.W Washington, DC. 20036. Second -class postage paid at Washington. O.C. and additional offices. Single issue $1.50 except special issues $250 Subscriptions, U.S. and possessions' one year S35, two years S65. three years S90 Canadian and other international subscriptions add $12 per year U.S. and possessions add $140 yearly for special delivery. $90 for first class. Subscriber's occupation required Annually Broadcasting Yearbook $3750. Cable Sourcebook S20. NÁMCat ynR; HNR`f ".CL AY NvnuwnEÓ;.; , I riáo !1 -' +.

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ADi NW OWN coverage in hundreds of other prosperous Pennsylvania towns and cities in this boom- . BRADI ing 9- DMA. In your media buying, ^mo county \ LEGANO HARRISBURG contrast WGAL -TV depth and reach with "'"' the partial coverage provided by other ....n... ""\L. LANCASTER stations in the market. WGAL -TV is your obvious choice for outstanding superiority in area -wide coverage and sales. Represented h, THE Source: Nielsen 1977 County Coverage Report MEEKER COMPANY ^': _...... ,. .K. WG A LT V STEINMAN TV e STATION LANCASTER -HARRISBURG -YORK -LEBANON, PA. 1.*--

Another Steinman TV Station Providence,R.l. -New Bedford -Fall River, Mass. Closed E Circuit Insider report: behind the scene, before the fact

U.S. commissioner of education. putting payments on per -use basis (among Aftermaths If committee decides to select someone other formulas) but rejected that Filing more petitions to deny against now in public broadcasting and not, as one approach. Per -use endorsement could media crossowners is not only response source said, "pick a star," front runners are have hurt ASCAP's arguments in CBS's citizen groups are expected to make to said to be David O. Ives, president of eight -year -old lawsuit seeking per-use Supreme Court decision affirming FCC's WGBH -TV Boston; Ward Chamberlin, licenses from both ASCAP and BMI - crossownership rules that grandfather president of WETA(TV) Washington, and lawsuit CBS won on appeal most existing combinations (see page 27). Cortland Anderson, executive vice (BROADCASTING, Aug. 15, 1977) but Citizens Communications Center is president of CPB. which both ASCAP and BMI are now considering petitioning commission to asking Supreme Court to review. CRT modify its policy of granting tax New role decision may, however, bolster position of certificates to crossowners who sell All- Industry TV Stations Music License properties and thus help achieve policy Group headed by NBC -TV's Tonight Committee in its efforts - resisted by goal of diversification of ownership of Show host, Johnny Carson, will announce ASCAP (and presumably BMI) -to have media. Citizens will argue that time limit this week $5- million -plus purchase of commercial stations' payments changed for granting certificates should be set - Kvvu -Tv Henderson -Las Vegas, Nev. from percentage -of- revenues to flat -fee perhaps five or seven years. Deadline, it Sellers of Nevada Independent basis. will argue, would be more likely than Broadcasting Corp., licensee, are William present policy to stimulate sales; H. Hernstadt, his wife, Judith F., and crossowners now are reasonably secure in others. Mr. Carson's partners include Warm -up for WARC Herbert Kaufman, Las Vegas knowledge that certificates will be theirs Representatives of 35 organizations on businessman and civic leader, and whenever they sell. U.S. advisory committee for World minority group headed by San Diego Meanwhile, petition -to -deny front is Administrative Radio Conference of 1979 attorney, Forrest Chu. Kvvu -Tv is channel expected to heat up on old sector. Terry have been invited to briefing by Glen O. 5 independent. Blackburn & Co. was Fancher, Spokane, Wash., resident whose Robinson, head of U.S. delegation, in broker. 400 -page Harvard senior thesis was Washington June 21. Prospect is that delivered to FCC as informal objection to many will be given special status at renewal of KHQ- AM -FM -TV Spokane, Love -40 Geneva conference, even if ruling by which are under common ownership with FCC is expected to get to CBS and its Justice Department that they can't be on two daily newspapers there, is to be said Heavyweight Tennis official delegation sticks ( "Closed preparing to supplement that pleading with Championship of problem early next month. And omens at Circuit," June 12). couple of hundred pages more. staff level don't favor company, as result Among those expected to be Justice Department petition against of those four inaccurately dubbed represented: National Association of those stations is also pending. "winner- take -all" matches in 1975 and Broadcasters, Public Broadcasting Service, 1976. Although no firm decisions have U.S. Board for International Broadcasting Help from Hill? been made, indications are that (I) CBS's (whose engineering chief, George Jacobs, has designated special adviser), There may be legislative effort to prevent request for oral argument before FCC been Consumers Union, Citizens breakup of 15 crossownerships that would reaches decision will be turned down and Communications Center, Electronics be required under Supreme Court ruling (2) staff will recommend short -term last week. If National Association of renewal for one CBS station, probably Industries Association, AT &T, Comsat, National Council Churches of Christ, Broadcasters gets call for help from KNxT(TV) Los Angeles. What commission of U.S. Catholic Conference, affected stations (and it hasn't yet), it will would do, however, may be another consider going to Congress for legislation matter. Communications Workers of America, to stop divestitures or for resolution telling Satellite Business Systems Inc., Motorola, General Electric, Hughes Aircraft, FCC to postpone enforcement until ASCAP a winner National Black Network as well as Congress has chance to act on associations of various spectrum users and Communications Act rewrite (which Public broadcasters may not be pleased, several academic institutions. would grandfather all current ownerships). but American Society of Composers, NAB may find ally in House Authors and Publishers is, with U.S. Copyright Royalty Tribunal's decision on Communications Subcommittee Not enough Chairman Lionel Van Deerlin (D- Calif.), how much they must pay ASCAP for use who says he has never been enthusiastic of its music. In little publicized decision, U.S. broadcast engineers returning from about requiring divestiture by CRT held Public Broadcasting Service, Moscow conference predict excrutiating crossowners. National Public Radio and their stations shortages in both technical facilities and should pay ASCAP $1.25 million per year, housing to accommodate broadcast with annual cost -of- living adjustments. coverage of 1980 summer Olympics there. The CPB list PBS -NPR initially wanted to pay on per - They think NBC -TV, which bought U.S. Committee looking for new president of piece basis, later offered $450,000 to television rights for $85 million, will be Corporation for Public Broadcasting is now $500,000 as lump sum. ASCAP at one given priorities, but broadcast services of said to be less than month away from point offered to settle for $1 million to other countries may feel tight pinch in presenting its selection to CPB board - avoid time and expense of CRT hearing. technical capacities, including satellite due to meet in Washington July 5 -7. (Broadcast Music Inc. entered earlier into origination. Search committee members are being very voluntary agreement with PBS -NPR for Even with new hotels under hush -hush about names, but ever - $250,000 for this year, with provision for construction, there'll be maximum of narrowing list is said to include Hale adjustment based on year's experience.) 10,000 rooms available, delegation Champion, under secretary of health, ASCAP officials are pleased with more reports. Under Russian rules, no visas are education and welfare, and Ernest Boyer, than money involved. CRT considered issued to anyone without hotel space.

Broadcasting June 19 1978 7 THE BIGGEST NAME IN TV SCIENCE FICTIO A new major motion picture from Paramount Pictures! After 3 years on network television and 9 years in syndication, Star Trek, now in over 130 markets, continues to soar in popularity; improving 77 %* in its national average rating in the last five years alone, making it #1 in V.C,g ENTERPRISE men 18 -49 ** and #2 in women 18 -49 ** of all off -network hour shows in syndication. In fact, its wide appeal in all demographics including teens and kids as well as adults make Star Trek the all -time favorite for the entire family... ranking in the top 13 % ** of all syndicated programs.

- And now, the legendary series that gave birth to a whole generation of over 10,000,000 "Trekkies ", is being made into a major motion picture from Paramount Pictures, featuring the original stars in a spectacular all -new version of the renowned classic. That means an even audience. Increased awareness. And even -- greater visibility for the science fiction phenomenon, r. Star Trek... can your station afford to be without it?

CONTACT YOUR PARAMOUNT DOMESTIC SYNDICATION SALESMAN

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'Nov 72-'77 ARB "Nov. '77 SPA BusinessEBriefly

BBDO, Minneapolis, will buy spots in Milwaukee, will arrange spots in about 50 TV only about 12 markets during news time. markets during day, prime and late fringe Target: men, 25 -54. time. Target: total adults. 12- SCM resins Mennen Co. Balm Barr cocoa butter Kroger Supermarket chain starts Corp. Coatings and week TV starting this week. division features its Glidden paint in skin care products are subjects of $2- campaign -Mithun, will eight -week TV push beginning in early million ad campaign this summer and fall. Campbell Chicago, select spots during all day parts. Target: total July. Meldrum & Fewsmith, Cleveland, will More than $1 million will be spent on daytime network television programs women. seek spots in 81 markets during day, fringe and prime time. Target: total adults. from July to November to reach women Visine Leeming Pacquin division of 25 to 49. Prepared by Warren, Muller, Pfizer slates three -month TV push for its Shasta Beverages Division of Dolobowsky, New York, campaign Visine eye drops beginning in early July. Consolidated Foods Corp. launches two - represents Balm Barr's first major Hall & Levine, Los Angeles, will buy spots month TV push for its Shasta soft drinks in exposure on television and its biggest ad in six markets during fringe time. Target: early July. Hoefer, Dietrich+ Brown, San expenditure in 10 years Balm Barr men and women, 18 -49. Francisco, will seek spots in 20 markets products have been in during day and prime time. Target: men existence. American Cyanamid Company and women, 18 -49. Albertson's Supermarket chain features its Pine -Sol household cleaner in arranges six -month TV campaign 12 -week TV promotion beginning in early Hunt -Wesson Foods Division of beginning in late July. Foote, Cone & July. BBDO, New York, will seek spots in Norton -Simon arranges two -month TV Belding /Honig, Los Angeles, will select 17 markets during day and early fringe drive for its Hunt -Wesson Sunlite oil spots in 15 markets during day, fringe and time. Target: women, 18 -49. starting next week. SFM Media, New York, prime time. Target: women, 25 -49. will place spots in seven markets during Wausau Homes Group slates 11 -week day, fringe and prime time. Target: Cargill Feed and grain producer TV flight for its mobile homes beginning women, 25 and over. launches 13 -week TV flight in early July. in late August. Cramer -Krasselt, Juvenile Shoe Corp. of America Shoe manufacturer starts two -month TV promotion for its Lazy -Bones shoes in early July. Deppe & Associates, St. Louis, will place spots in about 50 markets during children's time. Target: children, 2 -11. Steak N'Shake Restaurant chain starts two -month TV promotion in mid - July. Grey- North, Chicago, will select spots in 10 markets during fringe and prime time. Target: adults, 18 -34. Pet Chemicals Company arranges two -month TV buy beginning in July. Ross Hancock, Hollywood, Fla., will schedule Buckley Radio Sales, Inc. spots in nine markets during all dayparts. Target: women, 25 -54. now represents Central Florida's Andrew Jergens Co. American fastest growing radio Brands division places seven -week TV station ... drive for its Jergens Gentle Touch soap starting in late July. Cunningham & Walsh, New York, will handle spots in at least 20 markets during all dayparts. Target: total WH LY-RADIO women. Mrs. Paul Kitchens Inc. Frozen foods group focuses on its fish filets in six -week radio push beginning in early July. SFM Media, New York, will handle spots in 10 markets including Atlanta, Boston, ELM Chicago and Milwaukee. Target: women, " 18 -49. Buckley Radio Sales, Inc. Pizza Hut Restaurant chain schedules PEOPLE SELLING PEOPLE five -week TV flight starting next week. Foote, Cone & Belding, Chicago, will handle spots in 22 markets during day

Broadcasting June 19 1978 10 That's how many people have so far attended the free Health Fairs initiated by the five NBC Owned Television Stations. The idea was to bring together various civic groups and Television the to a medical television medium develop broad -based screening fair -one where people of all economic and social backgrounds could just drop in for a series of free medical tests. works. Working with civic groups, volunteer organizations, medical services and private businesses, the NBC Owned Television Stations developed, coordinated, and then publicized these Health Fairs on a massive basis. Not just one test, but up to 25. Ask 140,000 Not just one site, but as many as 90. Not just one area, but all five served by the NBC Owned Television Stations. Not just one day, but a week. (WKYC -TV in Cleveland has turned the Health Fair into a Health Summer -with planned screenings concerned each month through June, July, and August.) By using public service announcements, editorials, special programs and regular news programs, the NBC Owned viewers. Television Stations informed their viewers of this free service. The results have been overwhelming. Over 2,000 organizations participated. Almost 30,000 people volunteered their time (more than 250,000 hours). 140,000 viewers were screened. Corporations donated over $250,000 for some of the equipment and supplies used. And over $14,000,000 in free medical services was provided. The project was so successful because thousands of people and organizations worked tirelessly to provide their communities with a needed service. And because the five NBC Owned Television Stations mobilized those resources.

Blood test analysis being conducted al the Bellevue Free throat examinations being conducted by volunteer Medical Center lacatiues during Ilan Newyork Health Fair physicians during the Washington. D.C. Health Fair. Dr. Pamela Malter performing an eye examination at the Senior CilizenService Center in San Bemadino.Calilorma

Taber Bolden. Vice President of Station Affairs for the live NBC Owned Television Stations -and originator of the Health Fairs - receiving a blood pressure check in Washington. One of the many who look blood tests at the Chicago Health Fair was mayor MicheelBilandic.

We'd rather NBC Owned do more than Television not enowih Stations WNBC-TV New York WRC-TV Washington, D.C. WKYC-TV Cleveland WMAQ-TV Chicago KNBC Los Angeles and fringe time. Target: adults, 18 -34. Doner, Baltimore, will place spots in in mid -August. Creative Media Services, Maybe!line Cosmetic company Seattle and Portland, Ore., during prime, Glastonbury, Conn., will select spots in news and sports time. Target: men, 18 -49. features its Kissing Sticks and Moisture - about 40 markets during all dayparts. Up Stick products in five -week TV Bell of Pa. Telephone company plans Target: women, 18 -49. campaign beginning late this month. four -week TV push for its Yellow Pages Joseph Schlitz Brewery highlights its Lake -Spiro -Shurman, Memphis, will place beginning in mid -July. Lewis & Gilman, Old Milwaukee beer in two -week TV push spots in 14 markets during fringe and day Philadelphia, will schedule spots during beginning next week. Cunningham & time, spending approximately $150,000. fringe and prime time. Target: men, Walsh, New York, will buy spots in about Target: women, 12 -54. 25 -64. 50 markets during prime and fringe time. Standard Brands Company focuses TRW O Corporate division places one - Target: total men. on its Reggi candy bar in four -week TV month TV campaign beginning next Great Western Savings and loan promotion in early July. Lee King & week. Sapin & Tolle, Cleveland, will seek association starts two -week TV promotion Partners, Chicago, will schedule spots in spots in 12 markets during late news and next week. Dailey & Associates, Los five markets during prime and early fringe prime time. Target: men, 35 and over. Angeles, will handle spots in four time. Target: adults, 18 -24, and teen- Oshkosh B'Gosh Clothing California markets -Los Angeles, San agers. manufacturer kicks off three -week TV Francisco, Sacramento and Bakersfield. Armour Subsidiary of Greyhound Corp. flight in early August. Schoen Advertising, Target: adults, 35 and over. slates four-week TV push for its Armour Chicago, will buy spots in 40 -45 markets smoked sausage starting in early July. during day and fringe time. Target: adults, Young & Rubicam, New York, will seek 18 -24, and teen -agers. in markets spots six during day and fringe Straw Hat Subsidiary of Saga Corp. time. Target: women, 18 Radio only -49. starts three -week TV campaign for its Clorox Food division launches four - Straw Hat pizza restaurants in early July. week TV buy for its Crockery Fixins Hoefer, Dietrich & Brown, San Francisco, Mead Johnson & Co. O Subsidiary of Bristol -Myers features its Nutrament diet beginning in early July. Young & Rubicam, will buy spots in 11 markets during fringe in New York, will schedule spots in 30 time. Target: adults, 18 -34. supplement six -week radio promotion beginning in early July. Foote, Cone & markets during prime time. Target: National Pet Food Division of women, 18-49, and working women. Belding, New York, will seek spots in four National Can Corp. begins three -week TV markets including Baltimore and Orkin Division of Rollins Inc. launches drive for its Skippy Premium dog food late Washington. Target: persons, 12 -24. four-week TV flight for its Orkin this month. Lee King & Partners, Chicago, Truck division plans four -to -six Exterminating Co. this week. J. Walter will buy spots in 12 markets during day, Dodge week radio flight in late July. Thompson, Atlanta, will arrange spots in fringe and prime time. Target: women, starting 143 markets during news and prime time. 18 -49. BBDO, Troy, Mich., will select spots in Target: adults, 25 -54. 90 -100 markets including Albuquerque, Pickwick International Division of N.M.; Houston; Louisville, Ky.; Nashville S.C. Johnson Company begins four - American Can Co. features various and St. Louis. Target: men, 25 -54. week TV flight for its Raid insecticide Pickwick records in two -week TV push American Dairy Association beginning in early July. Foote, Cone & beginning in early July. Pickwick (in- ADA Belding, Chicago, will seek spots in 80 house agency), Minneapolis, will place begins four -week radio flight next week. D'Arcy -MacManus & Masius, Chicago, markets during daytime. Target: women, spots in 11 markets during day and fringe 100 25 -54. time. Target: adults, 18 -34, and teen- will schedule spots in approximately markets. Target: total women. Carling National Breweries Brewery agers. prepares four -week TV push for its Buster Brown O Shoe company Stokely -Van Camp Food products Heidelberg beer in late August. W. B. schedules one -week TV flight beginning group features its speciality products in three -week radio promotion starting next week. Handley & Miller, Indianapolis, will seek spots in 30 Southern and BAR reports television -network sales as of May 28 Southeastern markets including Atlanta, ABC $583,142.800 (36.4 %) 0 CBS $536,963,200 (33.5 %) NBC $483,142.900 (30.1 %) Houston and Nashville, spending Total Total approximately $150,000. Target: women, minutes dollars week week 1978 total 1977 total change 25 -49. ended ended 1978 total dollars dollars from Day parts May 28 May 28 minutes year to date year to date 1977 Cadillac Division of General Motors schedules two -week radio buy beginning Monday- Friday next week. D'Arcy -MacManus & Masius, Sign -on -10 a.m. 172 $ 1,318,700 3.184 $22.715,100 $19,827,000 +14.6 Bloomfield Hills, Mich., will buy spots in Monday -Friday 30 markets including Chicago, Houston, 10 a.m.-6 p.m. 1,040 16.972,500 21,343 346,827,600 317,507,700 + 9.2 Miami, New York and San Francisco. Saturday- Sunday Target: men, 35 and over. Sign -on -6 p.m. 281 6,280,400 6,915 185,523,100 173,666,300 + 6.8 Monday -Saturday United Technologies O Airplane 6 p.m.-7:30 p.m. 100 4,211,000 2,140 91,003,900 81,944,200 +11.1 accessories manufacturer plans two - week spot -radio in Sunday campaign starting 6 p.m.-7:30 p.m. 16 873.300 454 27.833,600 24,199,200 +15.0 mid -July. Marsteller, New York, will buy spots in three markets including Monday- Sunday Washington. Target: men, 25 7:30 p.m.-11 p.m. 432 42,716,000 8.751 831,316,900 746.271,300 +11.4 -49. Monday -Sunday Valvoline Division of Ashland Oil 11 p.m.- Sign -off 216 4,942,000 4,545 98,028,700 96,436,100 + 1.7 launches summer radio promotion for its Valvoline oil beginning next month. Total 2,257 $77.313,900 47,332 $1,603,248,900 $1,459,851,800 + 9.8 Fahlgren & Ferris, Cincinnati, will seek Source: Broadcast Advertisers Reports spots in 50 markets. Target:. men, 25 -54.

Broadcasting June 19 1978 12 You are WHIG Radio is promoting and participating in the '1978 AIR FAIR in Dayton. It includes air exhibits from several nations cordially and will entertain and thrill a half million spectators over the invited to July 21st weekend. It's one of many involvements for WHIO Radio in community action -in Dayton, Birthplace of Aviation. the largest Celebrating 75 years of powered flight. air fair in America RADIO Cox radio stations are represented by The Christal Company. 1290 cox B oo&oshnp

WSB TV-AM -FM WHIO TV-AM -FM WSOC TV -AM -FM WIIC -TV KTVU -TV WIOD. WAIA -FM KFI. KOST -FM WLIF -FM WWSH -FM Atlanta Dayton Charlotte Pittsburgh San Francisco - Miami Los Angeles Baltimore Philadelphia Oakland

Wilbur Wright Orville Wright Dayton, Ohio

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indicates new or revised listing June 20 -22 -Armed Forces Communications and Advertising Bureau radio workshop. Waldorf -Astoria, Electronics Association 32d annual convention. Sena- New York. tor Harrison H. Schmitt (R- N.M.). member of Senate luncheon Communications Subcommittee. will deliver keynote June 27- Newsmaker of Hollywood luncheon speech. Sheraton Park hotel, Washington. Radio and Television Society. Jack Valenti. president of the Motion Picture Association of America. will be This week June 21- Tennessee Association of Broadcasters speaker. Beverly Wilshire hotel. Hollywood. Emergency Broadcast System meeting. Hilton Airport June 17.20 - American Advertising Federation an- June 29 -Radio Advertising Bureau Idearama for nual hotel. Francisco. Inn, Nashville. Tenn. convention. St. Francis San radio salespeople. The Hilton Inn. Dallas. June 21 -23 - Maryland -District of Columbia - June 18-19- Oregon Cable Television Association June 29 -Radio Advertising Bureau Idearama for Resort. Warm Ore. Delaware Broadcasters Association meeting. Sheraton annual meeting. Kahneeta Springs, radio Hyatt House. Richmond. Va. Fountainebleau Inn and Spa. Ocean City. Md. salespeople. June 18- 20- Annual meeting of NBC -TV affiliates. June 21- 23- National Broadcast Editorial Associ- June 29 -Radio Advertising Bureau Idearama for New York Hilton. New York. radio Hyatt House. ation, eighth annual convention. Mayflower hotel, salespeople. Seattle. June 19- Tennessee Association of Broadcasters Washington. June 29 -Radio Advertising Bureau Idearama for meeting. Holiday - Emergency Broadcast System Inn radio salespeople. Ramada Inn. Toledo. Ohio. University Center, Knoxville. Tenn. June 21.24- Florida Association of Broadcasters 43rd annual convention. The Colony Beach 8 Tennis June 19-23-Workshop on community broadcast- Resort. Longboat Key. Sarasota. Fla. ing and public access. sponsored by Department of Communication Media, Bemidji State University. June 22- Radio Advertising Bureau Idearama for July Bemidji. Minn. radio salespeople. Holiday Inn. Fargo. N.D. July 5 -FCC's new date for comments in its inquiry Idearama for June 20 -Radio Advertising Bureau Idearama for June 22- Radio Advertising Bureau into the fairness doctrine and the public interest stan- radio The Hilton Inn, Greensboro. N.C. radio salespeople. Holiday Inn, N.W, Columbia. S.C. salespeople. dards of the Communications Act. Old date was May June 20 -Radio Advertising Bureau Idearama for June 22 -Radio Advertising Bureau Idearama for 3. Replies are due Aug. 4 (BC Docket 7B -60). FCC. radio salespeople. Des Moines Hilton Inn. Des Moines. radio salespeople. Philadelphia Marriott, Philadelphia. Washington. Iowa. June 22.23- Broadcast Financial Management As- July 8- 9- National Federation of Local Cable Pro- June 20 -Joint luncheon of Salt Lake Rotary Club, sociationlBCA quarterly board of directors meeting. grammers convention. jointly sponsored by the Uni- Salt Lake Area Chamber of Commerce and Utah Ad- Opryland hotel. Nashville. versity of Wisconsin -Extension Communications Pro- vertising E. president. ABC gram Unit. Event will be partly funded by National En- Federation. James Duffy, June 22 -24- Wyoming Association of Broadcasters Television Network. will Hotel Salt Lake dowment for the Arts. University Bay Center. 1950 speak. Utah. annual convention. Holiday Inn. Cody, Wyo. City. Willow Drive. Madison. Wis. Information: Carol Brown June 23- Tennessee Association of Broadcasters Eilber. (606) 262 -3566. 20 Bureau Idearama for June -Radio Advertising Emergency Broadcast System meeting. Holiday Inn, radio salespeople. Sheraton Inn. Scranton, Pa. July 9-12-Neu. England Cable Television Associ- Holiday City, Memphis. ation convention. Wentworth by the Sea. Portsmouth. June 23- 24- National meeting of Radio Televisan N.H. News Directors Association of Canada. Bayshore Inn, July 10 -14- Workshop on children's television for Vancouver. B.C. Contact: Elmer Harris. VOCM St. programers and producers at affiliates of CBS -TV. Southwest Johns, Newfoundland A1B 3P5. CBS Broadcast Center. New York. June 23-24 -Media workshop on news and the July 12 -18- Combined Colorado Broadcasters As- courts. sponsored by California Judges Association, sociationlRocky Mountain Broadcasters Association California Broadcasters Association and Western meeting. Manor Vail, Colo. Newspaper Foundation. University of California, Irvine. July 15- 18- Television Programmers Conference June 23 -24 -North Dakota Broadcasters Associ- 22nd annual meeting. Hyatt Regency hotel. Nashville. 50kW ation meeting. Badlands motel, Medora, N D Information: A.C. Wimberly. KMCC(TV) Lubbock. Tex. June 24 -27 -First Network of Affiliated Adver- Fulltime AM tising Agencies 50th annual conference. Mills Hyatt July 18- 18- California Broadcasters Association House. Charleston, S.C. midsummer meeting. Speakers will include Gene Jankowski. president, CBS /Broadcast Group. and June 24- 28- Georgia Association of Broadcasters Donald Thurston. joint board chairman. National Asso- convention. Speakers will include Dick Salant, presi- ciation of Broadcasters. Del Monte Hyatt House, Mon- News: Lillian facility with regional coverage, dent, CBS Win Elliot, CBS Sports. and terey, Calif. Carter. Callaway Gardens. Ga. great dial position, 4000 sq. feet of July 18 -19- National Association of Farm Broad- June 25- 28- Montana Cable Television Association casters summer meeting. Fairmont hotel. San Fran- combined studio, office, and trans- annual meeting. Outlaw Inn, Kalispell. Mont. cisco. mitter building, plus 68 acres June 25.28- Public Broadcasting Service's annual July 18 -19 -New York State Broadcasters Associ- membership meeting. Fairmont hotel. Dallas. of land included. Shelf price of ation 17th annual executive conference. Gideon Put- June 25.30 National Association of Broadcasters nam hotel, Saratoga Springs, N.Y technical inventory alone over - joint board meeting. together with board of Canadian July 18 -19 -CCOS 78, annual seminar of Com- Broadcasters. Hotel Toronto. Toronto. $500,000. Buyer inherits long- Association of munity Antenna 714euision Association. Three days of term multi- hundred thousand con- event will be televised live via satellite. Fountainhead and Arrowhead lodges, near Muskogee, Okla. tractual income agreement. Ideal Also in June July 18- 28- Eleventh management development set up for regional station operator. seminar sponsored by National Association of Broad- June 28- Promotion and advertising clinic for ABC - casters. Harvard Business School. Boston. Information: Price $600,000. Terms to qualified TV stations. Century Plaza hotel, Los Angeles. Ron Irion, director of broadcast management, NAB, purchaser. June 28- Meeting of Carnegie Commission on Washington. Future of Public Broadcasting. Fairmont hotel, Dallas. July 18 -19- Wisconsin Broadcasters Association June 27 -Radio Advertising Bureau Idearama for summer meeting. Fox Hills Resort. Mishicott. Wis. radio salespeople. Arlington Park Hilton, Chicago. July 30 -Aug. 5- Communications Center 1978, June 27 -Radio Advertising Bureau Idearama for seminars and workshops sponsored by American GDRE radio salespeople. Hospitality Motor Inns, Grand Baptist Churches, USA; Baptist Convention of Ontario AND ASSOCIATES Rapids. Mich. and Quebec, and Christian Church (Disciples of Christ). Keynoters will include Dr. Gerbner, June 27 -Radio Advertising Bureau Idearama for George an- nenberg of of the radio sales people. Red Lion Motor Inn, Portland. Ore. School Communications University MEDIA BROKERS AND APPRAISERS of Pennsylvania, and Marshall McLuhan of the Univer- June 27 -Radio Advertising Bureau Idearama for sity of Toronto. Erindale College of the University of 6116 N. CENTRAL EXPRESSWAY SUITE 712 radio salespeople. LaMansion hotel. San Antonio, Tex. Toronto, Mississauga. Ont. DALLAS, TEXAS 75206 214/361 -8970 June 27- Association of National Advertisers-Radio July 31 -Legal workshop on political advertising

Broadcasting June 19 1978 14 We're working people into broadcasting.

Broadcasting has always been a tough porter at WTOP -TV. After her one-year ap- business to break into. Unless you had an "in;' prenticeship, she became a 1'V reporter in you were usually out. At Post -Newsweek Stations Baltimore. Today she back at WTOP-TV as we're working to make it easier for new an associate producer of our 5:30 local news. people with fresh ideas to get into the Evelyn Martinez put her back- industry. It's a policy that opens ground in the Latin community to broadcasting to talented work during her Public Affairs people from every area training at WFSB -TV. She re- of the community. searches the station's Latin pro- It begins with gram, 'Barrio, " - writing, editing recruiting. Seeking and producing Public Affairs women and minori- programs. ties more actively On- the -job training helps than Affirmative Ac- our people advance to more re- tion requires. It means sponsible, better paying positions. opening up career So do tuition grants for PNS people choices for minority high who want to continue their profes- school students over the past five years sional or general education. Beyond through PNS cosponsorship of the training, we encourage our people to take non -profit CRTI program (Career Recruit- the lead with their own ideas.The policy is ment in Telecommunications Industries). working ... attracting more interest- Eddie Madison, participated in a 10 ing, productive people with wider week CRTI program at WTOP -TV. Today interests that reflect more of the com- he's a production assistant. munities we serve. That's bound to Scholarships amounting to benefit a station at every level. $25,000 yearly from PNS corporate At WFSB-TV, Darrell Randolph, and station funds are going to college f a mail clerk, was trained as a film students studying communications. editor. Currently he's a studio During the summer, these students floor manager. can get work experience at our stations. Our training programs offer At WTOP-TV, Steve Jacobs started Internships are available for disadvantaged minority men and as a news writer. Today he's executive broadcasting majors at Post -Newsweek women good salaries while they learn producer of WFSB-TV news. Stations. They aren't always paid... their jobs. Beverly Price trained as assistant di- but the accredited training offers valu- Working with AFTRA and the tech- rector at WTOP -TV. Now she's a producer. able experience that often leads to nician's unions at our stations, we've Charles Dunbar, WJXT camera paying jobs. developed year -long training programs operator is now a director. Harry Weller, a student at the in behind the camera jobs- engineer- Roberta Jimenez, assistant in copy University of Connecticut Law School, ing, camera operation, production - and traffic at WPLG is now operations gets academic credit for working with and on-camera news reporting. There's manager. WFSB -TV's political reporter no guaranteeing a job after the train- Amy McCombs, program director at Marcus Williams started as a tech- ing. But most of the time the trainees WFSB-TV, is now Vice -President and nical intern at WJXT. Within five go to work for us. Or for other General Manager at WJXT. months he was on the staff as an engi- broadcasters. Our working policy creates oppor- neering technician. Then he enrolled in Ann Butler trained as a news re- tunities for people who might never have an electronic broadcasting course -with considered a career in broadcasting. Now WJXT paying the tuition. Last fall, he we work with people from every area of moved to the Engineering Department at the community. We help them get ahead. WFSB -TV. And their success becomes our success.

POST -NEWSWEEK STATIONS, INC. WFSB -TV HARTFORD, CONNECTICUT WJXT JACKSONVILLE, FLORIDA WPLG MIAMI, FLORIDA WTOP -TV WASHINGTON, D.C. ing Glass Works. Esther Peterson. special assistant to the President for consumer affairs, will be keynote Major meetings speaker Corning, N.Y. Sept. 20.22 -Rodio Television News Directors As- June 1.7- 20- American Advertising Federation annual meeting. Continental Plaza hotel. Chicago. sociation international conference. Atlanta Hilton hotel, convention St. Francis hotel. San Francisco. Nov. 15 -18- National convention of Society of Atlanta. Professional June 18- 20- Annual meeting of NBC -TV affili- Journalists, Sigma Delta Chi. Hyatt Sept. 21- 22- Consultation on "Communications House, Birmingham. Ala. ates. SI. New York Hilton. New York. and the Church:* sponsored by The Communications Sept. 17- 20- National Radio Broadcasters As- March 10 -14, 1979 - National Association of Commission, National Council of Churches. Speakers sociation annual convention. Hyatt Regency Em- Television Program Executives conference. MGM will include FCC Commissioner Abbott Washburn. barcadero hotel, San Francisco. Future conven- Grand hotel. Las Vegas Future conferences: March Representative Richard L. ()Ringer (0 -N.Y.) and Dr. tions: Oct. 6 -8. 1979, Washington Hilton hotel, 8 -12. 1980, Nob Hill complex. San Francisco: Feb Paul Stevens. Radio and Television Commission, Washington; Oct. 5 -8. 1980, Bonaventure hotel, 13 -18, 1981. New Orleans. Southern Baptist Convention. The Interchurch Center, Los Angeles: Sept. 20 -23, 1981, Marriott hotel. March 25 -28, 1979 National Association of 475 Riverside Drive, and the Kellogg Center of Colum- - bia University, New York City. Chicago. Broadcasters annual convention. Dallas Future Sept. 17-20- Broadcast Financial Management conventions: New Orleans, March 30 -April 2, Sept. 22- 24- American Radio Relay League's 24th Associations 18th annual conference. Dunes hotel 1980: Las Vegas, April 12 -15, 1981: Dallas, April national convention. Town and Country Convention and country club, Las Vegas. 1979 conference will 4 -7, 1982: Las Vegas. April 10 -13, 1983: Atlanta. Center, San Diego. Contact: San Diego County be Sept. 16 -19 at Waldorf Astoria, New York, 1980 March 18 -21. 1984: Las Vegas. April 7 -10. 1985: Amateur Radio Council, PO. Box 82642, San Diego conference will be Sept. 14-17 at Town and Coun- Kansas City, Mo., April 13 -16. 1986: Atlanta, April 92138. try hotel, Diego. 5 -8. 1987. San Sept. 22-24- Maine Association of Broadcasters Sept. 20 -22 -Radio Television News Directors April 20 -26, 1979- MIP-TV' 15th annual in- meeting. Samoset Rockport, Me. Association international conference. Atlanta ternational marketplace for producers and dis- Hilton hotel. 1979 conference will be at New Mar- tributors of TV programing. Cannes, France. Sept. 24 -28 -CBS Radio Affiliates board of direc- tors meeting. Arizona Biltmore hotel. Phoenix. riott hotel. Chicago, Sept. 11 -14: 1980 conference May 20 -23, 1979 National Cable Television hotel. - will be at Diplomat Hollywood -by -the -Sea. Association annual convention. Las Vegas. Future Sept. 24- 28- Southern Show of Southern Cable Fla. conventions: Dallas. April 13 -16, 1980: 1981 site Television Association. Marriott motor hotel, Atlanta. Oct. 28 -Nov. 2- National Association of Educa- to be selected: Washington, April 3 -6. 1982 (ten- Information: Otto Miller, SCTA, P.O. Box 465, tional Broadcasters annual convention. Sheraton tative). Tuscaloosa, Ala. 35401_ Park hotel, Washington. June 8 -10, 1979 - Broadcast Promotion Asso- Sept. 25- 27- Council of Better Business Bureaus Oct. 29 -Nov. 3- Society of Motion Picture & ciation 24th annual seminar. Nashville. annual assembly. St. Francis hotel, San Francisco. Television Engineers 120th technical conference Sept. 24, 1979 -Start of World Administrative Sept. 25- Seventh International Broadcasting and equipment exhibit. Americana hotel, New 29- Radio Conference for U.S. and 152 other member Convention, sponsored by Electronic Engineering As' York. nations of International Telecommunications sociation, Institution of Electrical Engineers, Institute Nov. 13 =15- Television Bureau of Advertising Union. Geneva. of Electrical and Electronics Engineers, Institution of Electronic and Radio Engineers, Royal Television Society and Society of Motion Picture and Television Engineers. Wembley Conference Center, London. and commercial practices by National Association of Aug. 25 -26 -Joint meeting of Radio Television Affiliates conven- Broadcasters. Hilton Airport Inn, Indianapolis. News Directors Association region two and UPI Sept. 213-28- CBS Radio Network hotel. Broadcasters. Biltmore. Santa Barbara, Calif. tion. Arizona Biltmore Phoenix. Aug. 25 -27- National conference on public access August cable television, sponsored by Community Video hotel. Infor- Aug. 3 -Legal workshop on political advertising Center of San Diego. El Cortez San Diego. October mation: E and commercial practices by National Association of Brian Owens, 520 Street, Suite 901. San Oct. 1-3- Conference on "Instant Info: Survival Com- Broadcasters. Sheraton Inn, Airport, Atlanta. Diego. 92101: (714) 239 -3393. munications in a Changing World:' sponsored by In- Aug. 3-9-American Bar Association annual con- Aug. 27.29- Illinois Broadcasters Association an- ternational Association of Business Communicators nual Regency hotel, Peoria. Ill. vention Hilton hotel, New York. convention. Continental district 6. Jantzen Beach Thunderbird hotel, Portland. Ore. Information: Scott Guptill, 503 226 -8520. Aug. 4- 8- Minicourse for working journalists. pres- ented by the journalism department at Florida A &M September Oct. 1- 3- Pacific Northwest Cable Communications University in conjunction with Florida Association of Association convention. Outlaw inn, Kalispell, Mont. Broadcasters and United Press International. Sept. 6 -10- National conference of Information Oct. 3 -5 -Third annual conference on communica- Tallahassee, Fla. Film Producers of America. Manor Vail Lodge, Vail, tions satellites for public service users. sponsored by Colo. Aug. 4-7-Second annual radio seminar on "Another the Public Service Satellite Consortium. Washington Perspective: Alternative in Radio Journalism and Sept. 10 -12- Louisiana Association of Broad- Hilton hotel, Washington. Information: Polly Rash,

' Creative Culture. Antioch College, Yellow Springs. casters fall convention. Royal Sonesta hotel, New PSSC, 4040 Sorrento Valley Blvd. San Diego, 92121. Ohio. Information: Sherick Novick, (513) 864 -2022. Orleans. Oct. 8 -7- Florida Association of Broadcasters fall Aug. 10 -11 - Arkansas Broadcasters Association Sept. 10- 12- Nebraska Broadcasters Association conference and management seminar. Tallahassee summer convention. Inn of the Ozarks Motel and Con- annual convention. Holiday Inn. Kearney, Neb. Hilton, Tallahassee. Fla. vention Center. Eureka Springs. Ark. Sept. 12- 14- Wesconl78 electronics show and con- Oct. 11 -13- Indiana Association of Broadcasters Aug. 10 -13- National Federation of Community vention. Convention Center, Los Angeles. fall meeting. Brown Country Inn, Nashville, Ind. national conference (for community - Broadcasters Sept. 13 Michigan Association of Broadcasters Oct. 12- 13- Regional convention and equipment licensed radio stations). University of Cincinnati, Cin- -18- meeting. Hidden Valley. Mich. exhibit of Pittsburgh chapter, Society of Broadcast cinnati. Information: Nan Rubin, (202) 232 -0404. Engineers. Howard Johnson motor lodge, Monroeville, Sept. 14 -17- Federal Communications Bar Associ- Aug. 14-15- National Cable Television Association Pa. ation's annual seminar. Homestead, Hot Springs, Va. board meeting. Sun Valley, Idaho. Oct. 12-15-Annual national meeting of Women In Sept. Deadline for entries in 13th annual Gabriel Aug. 17 -20 -Idaho State Broadcasters Association 15- Communications Inc. Detroit Plaza hotel, Detroit. Awards competition, sponsored by UNDA -USA, Cath- summer convention. Northshore. Coeur d'Alene. Idaho. olic association for broadcasters and allied com- Oct. 12.15- Missouri Broadcasters Association fall Aug. 18- Kansas Association of Broadcasters sports municators. Material initially aired in the year prior to meeting. Ramada Inn, Columbia, Mo. Kansas Royals Kansas Mo. 1978, which treats issues concerning seminar. City Stadium, City, June 30, and Oct. 15 -North Carolina Association of Broad- human values will be eligible. Information: J. Jerome Aug. 20- National Association of casters meeting. Radisson Plaza hotel, Charlotte, N.C. 23- Broadcasters Lackamp, Gabriel Awards, Catholic Radio -TV Center, radio programing conference. Hyatt Regency hotel. 1027 Superior Avenue. Room 630, Cleveland 44114; Oct. 16 -17- Advertising Research Foundation an- Chicago. (216) 579 -1633. nual conference. Waldorf -Astoria. New York. Aug. Tennessee Association of Broadcasters 23- Sept. 15- 18- Annual meeting of Public Radio in Oct. 17 -19- Texas Association of Broadcasters regional license renewal seminar. Hilton Airport Inn, Mid America. WHA(AM) Madison, Wis., will be host meeting. Galena Plaza, Houston. Nashville. station. Wisconsin campus, Madison. Oct. 23- Fourth International Conference on Aug. 24 -25 -Third annual Chicano Film Festival, 25- Sept. 17 -20- Broadcast Financial ManagementAs- Digital Satellite Communications, sponsored by In- project of Centre Video of Oblate College of the South- sociation's 18th annual conference. Dunes hotel and telsat Teleglobe Canada, Canadian Society for Electri- west. Entries must be received by July 15. Theatre for country club, Las Vegas. cal Engineering and Canadian Region of the Institute the Performing Arts and the La Mansion motor hotel. of Electrical & Electronics Engineers. Montreal_ San Antonio, Tex. Inquiries: 285 Oblate Drive. San An- Sept. 17-20-National Radio Broadcasters Associ- tonio 78216. ation annual convention. Hyatt Regency Embarcadero Oct. 25-27-Tennessee Association of Broadcasters hotel, San Francisco. annual convention. Hyatt Regency, Memphis. Aug. 24-27- West Virginia Broadcasters Associ. ation fall meeting. The Greenbrier, White Sulphur Sept. 18 -20 -.First national conference of action line Oct. 25- 27- National Broadcast Association for Springs, W.Va. writers and broadcasters under sponsorship of Corn- Community Affairs annual meeting. Copley Plaza

Broadcasting June 19 1978 18 hotel, Boston. Information: Paul LaCamera, WCVB -TV Dec. 5- Advertising Research Foundation Western Needham. Mass. 02192. conference. San Francisco. BROADCASTING PUBLICATIONS INC. Oct. 29 -Nov. 3- Society of Motion Picture & Televi- Dec. 8- 8- Western Cable Television Show. Disney- sion Engineers convention. Americana hotel. New land hotel. Anaheim. Calif. Sol Taishoff, chairman. York. Lawrence B. Taishoff, president. Dec. 12- 14- Midcon /78 electronics show and ex- Edwin H. James, vice president. hibit. Dallas Convention Center, Dallas. Lee Taishoff, secretary. Irving C. Miller, treasurer November Nov. 3 -4 -Fifth annual advertising conference of Broadcastingi Wisconsin. Sponsored by state ad clubs, Wisconsin January 1979 The newsweekly of broadcasting and allied ads Newspaper Advertising Executives Association and Jan. 5 -8- International Winter Consumer University of Wisconsin -Extension. Wisconsin Center. Electronics Show, sponsored by Electronic Industries Madison. Association /Consumer Electronics Croup. Las Vegas TELEVISION. Convention Center, Las Vegas. N ov. 8- Federal 7)-ade Commission hearing on headquarters children's advertising. San Francisco. Jan. 14 -21 National Association of Broadcasters Executive and publication - Broadcasting -Telecasting building joint board meeting. Wailea Beach hotel, Maui, Hawaii. Nov. 9- 12- National Association of Farm Broad- 1735 DeSales Street, N.W., Washington, D.C. 20036. casters fall meeting. Kansas City. Mo. Jan. 17 -19 -First U.S. /African Telecommunications Phone: 202 -838 -1022. Nov. 13 -15- 7llevision Bureau of Advertising an- Conference. sponsored by the Electronics Industries Sol Taishoff, editor nual meeting. Continental Plaza hotel, Chicago. Association 's communications division. Nairobi, Lawrence B. Taishoff, publisher Kenya. Nov. 15- 18- National convention of Society of Pro- EDITORIAL fessional Journalists, Sigma Delta Chi. Hyatt House, Jan. 19 -20- Florida Association of Broadcasters midwinter conference. Holiday Inn. Tampa Interna- Edwin H. James, executive editor Birmingham. Ala. Donald managing tional Airport, Tampa, Fla. West, editor Nov. 20- Federal 7)-ode Commission hearing on Rufus Crater, (New York). chief correspondent. children's advertising. Washington. Jan. 21- 24- National Religious Broadcasters 36th Leonard Zeidenberg, senior correspondent. annual convention. Washington. J. Daniel Rudy, assistant to the managing editor Nov. 28- 30- Annual conference of North American Frederick M. Fitzgerald, senior editor Broadcast Section -World Association for Christian Randall Moakop, associate editor. Communication. Galt Ocean Mile hotel, Fort Lauder - Mark Miller, assistant editor' dale, Fla. J. David Crook, Kira Greene, stall writers. James E. H. Burris, editorial assistant. March 1979 Pat Vance, secretary to the editor. March 8-12- National Association of Television Pro- gram Executives conference. MGM Grand hotel. Las YEARBOOK SOURCEBOOK December Vegas. John Mercurio, manager. Joseph A. Esser, assistant editor Dec. 4- 5- National Cable Television Association March 25 -28- National Association of Broad- board meeting. Anaheim. Calif casters annual convention. Dallas. ADVERTISING David Whitcomb., director of sales and marketing. Winfield R. Levi, general sales manager (New York). John Andre, sales manager- equipment and engineering (Washington). David Berlyn, Eastern sales manager (New York). Ruth Lindstrom, account supervisor (New York). Bill Merritt, Western sales manager (Hollywood). OpeniMikeR manager Peter V. O'Reilly, Southern sales (Washington). Sally Stewart, classified advertising. Doris Kelly, secretary. CIRCULATION Kwentin Keenan, circulation manager. Kevin Thomson, subscription manager Dear sir, you cur commercials and promos, or commercials Sheila Chamberlain, Denise Ehdaivand, and PSA's -to them, it is all advertising, Patricia Waldron, Bruce Weller Eurrok: While one would assume that a and it would appear BROADCASTING has PRODUCTION trade paper editorial staff would possess the same problem. Harry Stevens, production manager expertise, nevertheless I recognize know- Second, we, the code board, are not ledge is not a requisite for editorial con- "tinkering," and we will not make our ADMINISTRATION tent. I refer to your editorial, "Groping in decision, as you have so clearly stated, on Irving C. Miller, business manager the Dark," in the June 5 issue. how much the various pressure groups will Philippe E. Boucher. In the first place, the dispute is not over stand. We do, however, clearly respond to BUREAUS the is the commercial load, but rather concern public's interest. New York: 75 Rockefeller Plaza, 10019. for "clutter" or as described in another The research you have suggested is Phone: 212- 757.3280. manner, nonprogram material. Many ongoing. In addition to regular Code Au- Rufus Crater, chief correspondent (bureau chief). Rocco Famighetti, senior editor I a viewers are not able to distinguish between thority procedures, appointed special Douglas Hill, Jay Rubin, stall writers. r Diane Burstein, editorial assistant. Please send Subscriber Service Winfield R. Levi, general sales manager 3 years David Berlyn, Eastern sales manager $90 Ruth Lindstrom, account supervisor 2 years $65 Harriette Weinberg, Priscilla K. Johnson, Broadcastingci advertising assistants. The newsweekly of broadcasting and allied arts- 1 year $35 (Canadian and other Hollywood: 1880 North Vine Street, 90028. International subscriptions Phone: 213- 483 -3148. add Sl 2 per year.) Bill Merritt, Western sales manager Name Position 1978 Cable Sandra Klausner, editorial -advertising assistant. Sourcebook $20.00 Company (If payment with order: $15.00) O Business Address 1978 Yearbook S37.50 O Horne Address (If payment with order: S32.50) Founded in 1931 as Broodcating -The News Magazrne of t/e City State Zip Payment enclosed Fifth Batese. O Broedeast Advertising was acquired in 1937, Bill me Brendan/ Reporter in 1933, 7kleswtin 1953 and Tkievision BROADCASTING, in 1961. Broadcasting.Taleeaating was introduced in 1946. 0 1735 DeSales Street, N,W., Washington, D.C. 20036 Microfilms of Broadcasting are available from University J Microfilms, 300 North Zeeb Road, Ann Arbor, Mich. 48103.0 ADDRESS CHANGE: Print new address above and attach label from a recent issue. -Reg. U.S. Patent Office. O Copyright it 978 by Broadcasting pr print old address including zip code. Please allow two weeks for processing. Publications Inc.

Broadcasting June 19 1978 17

YOUR DOG PROBABLY EATS BETTER THAN THEY DO.

Storer stations are concerned Obviously there's an urgent the cudgel for simplifying proce- about the aged and are need for help. A need Storer dures and eliminating the deadline. doing something about it. Stations respond to by calling the In San Diego, KCST -TV plight of senior citizens to the editorials gave enthusiastic support Today for many of the 23 million attention of local communities in to a volunteer effort by local police. Americans 65 and older, the term editorials and programming. Their offer: free home inspections "Golden Years" is a cruel joke. WJBK -TV in Detroit, for for senior citizens, to check doors Nearly 1 in 6 lives in poverty, example, recently fought against and windows and recommend their small fixed incomes eaten the medical phenomenon called ways to make homes more burglar- alive by soaring inflation. One- "transfer trauma" said to cause proof. KCST -TV also threw its third, it's estimated, get fewer than many elderly deaths. Due to backing behind legislation to 3 meals a day. Some are starving. budgetary considerations, a 200 - correct nursing home abuses with Others resort to eating from patient Long Term Care Facility toll -free hotlines, surprise checks garbage cans. was to be converted into a psychi- by the District Attorney, plus more. This in a nation that last year atric treatment center, and elderly Getting deeply involved in spent more than $1.6 billion for patients scattered among other the vital affairs of the communities dog food, and over a half-billion facilities. Heeding the pleas of they serve is typical of all Storer for cat food. WJBK -TV, legislators responded Stations. We feel the more effective To make matters worse, with overwhelming support for a we are in our communities, the about two -thirds of our elderly live grant to continue the Facility. more effective we are for our in cities or suburbs, where they're WSPD -TV in Toledo faced a advertisers, and the more effective preyed upon by thieves, drug different problem. A law designed we are for ourselves. pushers and muggers. Often ill, to give heating bill discounts to the and afraid to venture out, many elderly and disabled was passed. Broadcasting that serves. live lonely desperate lives in small But because of official foot - inadequately heated rooms. dragging, those who qualified had Worse yet, it's figured that by little over a month to apply. the year 2,000, there will be 30.6 Application forms were hard to million Americans 65 or older- come by and the plan flopped. STATIONS one out of every eight. That is, until WSPD -TV took up STORER BROADCASTING COMPANY

WAGA-TV Atlonta /WSBK-TV Boston /WJKW -TV Clevelond/WJBK-TV Detroit /WITI -TV Milwaukee/KCST -TV San Diego/WSPD -TV Toledo WLAK Chicago /KTNQ and KGBS Los Angeles/WGBS and WLYF Miomi /WHN New York /WSPD Toledo WCS C -TV

CHARLESTON S.C. SILVER ANNIVERSARY 1953 1978

WCSC -TV is proud to be the first television station in the state of South Carolina to celebrate twenty -five years of service. These twenty-five years have been possible because of the support of our corrimtinity, our clients, our network friends, and all of our colleagues in the industry. Most importàntly, however, these years have been possible because of the support of our own associates whose names aré listed across from this page. We want to take this means to thank them for allowing ús to offer the finest local service possible. We challenge them to maintain that quality för the next twenty -five years:

John M. Rivers John M. Rivers, Jr. Chairman of the Board, WCSC, Inc. President, WCSC, Inc. committee in October 1977 to study the Left out problem of clutter, either perceived or real. WCSC, INC. For your additional information, this EDITOR: Your "Changing Hands" column weLI(FM) special committee has been using research of May 29 inadvertently omitted STAFF obtained from station managers around Patchogue, N.Y., as one of the stations the country, the network affiliates, the As- owned by Beck -Ross Communications. sociation of National Advertisers, the net- Although WGLI(AM) Babylon, N.Y., has works, the American Association of Ad- been sold, subject to FCC approval, Beck - vertising Agencies, station representa- Ross will continue to run WBLI(FM).- JIM ALEXANDER JOANIE LUCAS tives- regional and national. Forgive us James E. Champlin, vice president ad- CLEO ANCRUM ANN MARTIN for not consulting BROADCASTING maga- ministration, Beck -Ross Communications Inc., Rockville Centre, N.Y. DOUG ATHÉRTON MIKE MCCOY zine. GUS BAILEY PATTI MEEKS While we are slow, we try to be thorough. We are forced to use some MIKE BECKMAN FRANK METZ Small is beautiful guesswork because, as I am sure you are JACK BECKNELL SALLIE MOULTRIE aware, social science research cannot be EDITOR: Reading ED BOILING LORETTA MOUZON Gordon Lack's letter exact. It would be nice if BROADCASTING (BROADCASTING, May 22) brought to BUZZ BOWMAN PAUL MULLER magazine would stop "Groping in the mind the many joys and experiences that FRANCES BRAMLETT BOB NEAL Dark" for editorial comment. - Robert J. are akin to small- market radio. LIZ BRISACHER CYRUS NEWITT Rich, KBJR -TV Duluth (Minn.) -Superior I have been in small- market radio for MAURICE BROWN EVE NEWITT (Wie.), chairman, National Association of the past 13 years. Like Mr. Lack, I would review ROD BULLARD SADIE OGLESBY Broadcasters television code not trade these last 13 years or the experi- board. BOB CASEY FRANK PALMER ence gained in them for any position at any network or major- market any- MIKE CHAMPION operation WARREN PEPER where. DEBBIE CHARD Open wide BOB PETIT Small- market radio is the best way to DAN CHETWOOD JIM PETIT EDITOR: This letter responds to a remark learn the inside of the business. I lecture BEVERLY COCHRAN CAROL PHILLIPS in your June 5 editorial, "The Slowly several times a year to broadcasting stu- AARON COLEMAN MARK PIERCE Opening Doors." In it you criticize the dents at our local community college, and BILL COYLE HANK PUTNAM principle behind the Federal Trade Com- fully intend to use Mr. Lack's letter as a mission's current proposals to curb the part of my presentation. R. Watts, JAY CRAVEN JIM ROCCO -Kelly unlimited access to children's eyes and general manager WKAD(FM) Canton, Pa. RUBY CRAVEN PEGGY RUFF ears which television grants to advertisers. TOM CRENSHAW BILL SANDERS You accuse the agency of judging "the EDITOR: I see it's once again time for the GUY DAVIDSON JOE SARCO public to be too dumb to understand annual "I can't get a job without experi- DILLIE DEKLE LARRY SAVAGE television advertising..." ence" letter in "Open Mike." In some 11M DÉMAURO RANDY SCOTT I pass over the obvious matter that "the cases Kevin Freeman (June 5) is right: public" in question happens to include BILL DEWERT CHRIS SCHAFER You can't get a job in radio or television millions of children, whose lack of under- without experience. But has he tried small SUSAN DWORK PAT SELLARS standing indicates not that they're market stations? LISA DYE BILL SHARPE "dumb" but that they have only childish All of today's broadcasters had to make RUTH EDWARDS YVETTE SHECUT understanding -by definition. To afford a hard choice at some point in their career. FAYE EÍSERHARDT FRANK SHOEMAKER them the benefit of a policy worked out by Mine was to pick up my wife and move LEROY FIELDS NATHANIEL SINGLETON specialists at a government agency, whose south 1,000 miles. It's a choice I never is EILEEN FINK PENNY SLOAN job it to study their interests and act on regretted, although I took a pay cut to their interests, is no on VANESSA FRAZIER behalf of comment make the move to a small market. -Roy S. BOB SMITH this public's intelligence. DUFFY GIBBLE Lamberton, manager, KGOU(FM) Norman, JERRY SMITH Preschoolers, averaging about 30 hours Okla. NORMAN GREEN DAVID STANTON a week in front of the set, spend most of JAN GRIFFIN SYLVIA STEVENS their waking hours plunged into the world CHARLIE HALL DEBBIE STEGALL of sight and sound broadcasters urge them Widening 'Wide World' STACEY HALL JAMES SUMTER to "keep tuned" to. Older children, equally obedient, average only a few hours EDITOR: Your article reviewing sports pro- BOB HEAD CAROL TANNENBAUM less. Since 22% of air time goes to com- graming trends on network television JIM HEAP CHARLIE THOMPSON mercials and similar promotional material, [BROADCASTING, June 5] was interesting. KEN HEGE RALPH THORNLEY American children get something like 800 However, had it extended the measure- CHARLES HELMS MARY TOLBERT or 900 of these 10 -, 20- and 30- second ment period [beyond the end of 1977 it NICK HARVEY DAVID TURNER dramas every week. It adds up to approxi- would have shown that] Saturday's Wide H. PATRICIA HERRON PATTY TURNER mately a quarter of a million promotional World of Sports, for example, has not

PATSY NICKER JIM VANN vignettes loaded into the child's . intimate declined in ratings but has, grown. Com- environment before the first day of kin- paring January -May 1978 with the same MIKE HIOTT WILLIE WALKER dergarten. Under these conditions, the period in 1977 shows the rating up from HUGH JETT MARTHA WASHINGTON FTC's proposed rules are the merest 10.0 to 10.5 and the share increasing from MONTY JETT LOVELL WAUGH tokenism, half- hearted measures to act on 25 to 27. Sunday's Wide World, while TED KELLY ROLAND WEEKS behalf of its client, the public. down slightly, still continues to be the JENNIE KING VESTER WENTZELL Unless government agencies face up to number-one ranked show of any sports GORDON KNIGHT DEBBIE WESTBROOK this massive alteration in the country's series on the air (13.0 in the first quarter thought environment, and decide to act in of 1978).. ABC's Pro Bowlers Tour, LOWELL KNOUFF PEGGY WHITAKER the interests of their clients -the public - likewise, is not down in ratings for the HAROLD KRAMER GLORIA WILSON with the dedication that characterizes the most recent measurable period. Compar- ELIZABETH LEWINE JERRY WISE counselors to private interests, we shall ing January through April 1978 to 1977 BOB LORENZEN RENEE ZEIDE never succeed in channeling the effects of shows an increase from a 7.1 rating to 7.9. GEORGE LOUD the television midway on the culture of The share is up from 22 to 24.- Patricia J. the watching nation. -Rose K. Goldsen, Matson, director, business information, professor, Cornell University Ithaca, N.Y. broadcasting, ABC, New York.

Broadcasting June 19 1978 21 MondayAMermog, A broadcast advertising commentary from Carl W. Nichols, chairman, Cunningham & Walsh, New York.

The old advertising won't her husband's income and helps push the the family into the middle- and upper middle - work with new woman class income bracket. Without her con- Ah, women. While they have always been tribution, extras such as a family vacation a subject of the greatest interest, adver- or a snowmobile might be beyond .reach. tisers and broadcasters should be giving The working mother may not be glorified them more profound thought than usual. in a television serial, but she represents a Women are changing. far greater segment of the female labor First, they are changing in their role as force than the high -powered career homemaker. Cunningham & Walsh re- woman. cently conducted a research project on the All working women have one important life style of the typical American middle - media habit in common: They watch less class family as defined by income, number television than their nonworking counter- of children, working status of the wife, parts. They simply aren't home. husband's occupation and living area. Fif- Furthermore, working women spend teen couples were brought together from more time reading magazines than non- all over the country for a three -day con- working women. Without derogating ference comprising 12 focus group ses- television as a powerful, impactful and sions. We flew the couples to Connecticut, dramatic medium, print is now emerging all expenses paid, in return for their coop- with certain of its own strengths for reach- eration and participation. In half these ing the working woman. For one thing, families, the wife worked. But whether she print directly and effectively targets that worked or not, certain insights emerged large segment of working mothers. about her role as family manager. Women's service books in particular have Inflation has reduced discretionary in- By next month, Carl W. Nichols will have spent achieved great success by combining a tra- come considerably, so that budgeting and 32 years with Cunningham & Walsh. For the ditional orientation with articles that help pre -planning are more important than past 17, he has been, first, the agency's women in their changing life styles. For ever. The wife, we learned, is chiefly president and then chairman, directing its example, in addition to features on crochet responsible for the family finances and not growth from 835 million in annual billings to toys, decorating ideas and "heavenly only controls supermarket shopping but S140 million. He joined the agency's research strawberry shortcake," recent issues of department in 1946. In 1949 he became a also has a larger voice than we imagined in Woman's Day contained articles on "The writer in the copy department. In 1957 he was the purchase of big- ticket items such as News About Sex in Marriage," "What elected a vice president, creative director and cars, houses and major appliances. The Women Won't Trade for Independence,"' member of the agency's management husband has relinquished much of his and "How To Use Your Money To Get committee. In July 1961. at the age of 37, he hold on the purse strings, and the wife is What You Really Want." was elected president of the agency, a position now the home's chief financial officer. he retained until 1968 when he was elected Working mothers are particularly hun- A follow -up quantitative study con- chairman. gry for information. They are fashioning firmed this qualitative research. life styles completely different from their Certainly this information tells adver- mothers'. They are juggling a marriage, tisers something about the way they We are all familiar with the media image household, children and a job. should be addressing the housewife. Ad- of the working woman. She has infiltrated Just as we in advertising must take a vertising that is condescending or lacks the highest levels of business. She is often closer look at print for reaching today's respect for her intelligence will not be glamorous, aggressive and every bit as woman, so broadcasters, too, might want effective in talking to her. competent as her male colleagues. to examine print's success in reaching this Also, pre- planning means the woman In blue -collar jobs, women have broken market. Print has recognized that whether resists impulse purchases and sticks to her the discriminatory barrier. We read articles women are staying at home or working or "list." Her shopping decisions revolve on women who repair bridges and install combining the two, their outlook is around the question, "Do 1 need this pro- telephone wire. worldly. Topics such as motley, insurance duct?" Advertising, more than ever, must Mary Richards, on CBS -TV's Mary and travel hold increasing interest for inform her of clear product benefits. In Tyler Moore Show, boosted the image of them. other words -back to advertising basics. the young single woman in pursuit of a This kind of woman is a potentially The product, not the technique or enter- career. receptive audience for high -quality, tainment, must be hero. The publishing industry has pursued mature programing. Though Nielsen tells Because the housewife is the architect of this sophisticated, upwardly mobile mar- us that television delivers the same large much of the family's financial planning, ket segment with magazines such as New numbers as always, how much satisfaction car, bank and financial advertisers might Woman and Working Woman. The latter are people getting from watching? They investigate the feasibility of scheduling recently featured articles such as "Women may be listening, but is their attention their messages against women -in Pilots: On the Way Up," and "Nobel fully engaged? From the advertiser's point daytime as well as nighttime television. Prize: How a Wife and Mother Won It." of view, a program that succeeds in involv- Perhaps the most astounding way The media image of the working ing women in a positive way is a stronger women are changing is their entry into the woman, however, depicts only a fraction of selling vehicle than one that elicits only a labor force. Almost half of all women 16 the female work force. Of today's working superficial response. and over work. Eli Ginsberg, professor at women, 61% are married and 50% are In other words, give this market some- Columbia University an&chairman of the mothers of children under 18. The work- thing they can cut their teeth on. Today's National Commission for Manpower ing mother, like the nonworking mother, woman is charting new territory, and the Policy, calls this "the single most out- must shop, clean and take care of her reverberations throughout the mar- standing phenomenon of our century." children's needs. Her salary supplements ketplace will continue to be felt.

Broadcasting June 19 1978 22 - Vigorous enforcement of existing jobs for steelworkers -- and for a

Fair play in steel trade: part of the solution to the steel industry puzzle trade laws can save lot of other Americans,too.

America's existing trade laws play for America's steel industry nism, we believe that existing U.S. were designed to encourage fair is the trigger price mechanism im- tariffs on steel should be retained. trade between our nation and oth- plemented by the Administration. These tariffs are an element of ers ... and also to prevent damage Objectives of the mechanism moderation in the international to any domestic industry caused are (1) to monitor the prices of steel arena for steel trade. They must by unfair trade practices. imports into the U.S. and (2) to ini- be maintained until such time as One of America's trade laws tiate accelerated anti -dumping in- fair and nondiscriminatory world states that it's illegal for a foreign vestigations of imports priced trade in steel has been achieved. producer to sell his product in the below the trigger price mechanism. Washington must help U.S. at a price below his full cost of To be effective, the mecha- Unfair trade practices, such production. nism must reflect the full cost of as "dumping," benefit foreign That's called "dumping." the foreign producer for steel products and foreign workers at And that's what foreign steel pro- landed in the U.S. If it does not, it the expense of our own. If you be- ducers have been doing in recent will not really eliminate the unfair lieve the U.S. government should years. "Dumping" their products trade practice of "dumping." enforce U.S. laws to stop such un- in the U.S. -in order to keep their Still needed: U.S. tariffs on fair practices, please write your plants running, their people em- steel representatives in Washington ployed. What they do, in effect, is Regardless of the ultimate and tell them so. export their unemployment to the impact of the trigger price mecha- Bethlehem Steel Corpora- U.S. tion, Bethlehem, PA 18016. But "dumping" is not just a steel industry problem. That illegal practice affects many American in- dustries and many hundreds of thousands of workers. One answer: enforce the existing trade laws

Free trade, yes. But fair. We II Í ÌII «víúí,ú ¡w. ^ don't think any American indus- ^ try is asking for too much when it demands fair play here in own our M country. When it asks our govern- Ili: -i ; ilfIImÍ ment for vigorous and effective iuí,/''i''Cíi 9 * enforcement of existing laws. 1 Trigger pricing `7 One attempt to achieve fair

FEN EHEy Bethlehem ST EL In search of solutions word on &VRYVAY is: i

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To Go with EveryDay in your market, call or write Joe Goldfarb now. GROUP W PRODUCTIONS INCORPORATED ; WESTINGHOUSE BROADCASTING COMPANY

90 PARK AVENUE NEW YORK NY 10016 12121 983-5088 u Vol. 94 No. 25

volved in what are described as capricious -that the commission lacked a Top of the Week "egregious" cases of media monopoly - rational basis for grandfathering most ex- ones in which the only newspaper in a isting combinations while banning new community is under common ownership ones. Accordingly, it directed the commis- with the only radio or television station - sion to initiate a new rulemaking aimed at Crossowners and all are located in small markets. (Ac- requiring the breakup of all existing cross - tually, the number has been reduced to 13 ownerships -some 150 in all- except win claim on because of changed circumstances in three those that could qualify for a waiver markets and could wind up as low as 10, as (BROADCASTING, March 7, 1977). a result of pending pleadings.) The com- The commmission and industry parties crossownership mission order requires divestiture by Jan. argued that the court had exceeded its au- 1, 1980, but the parties can request thority in an FCC issuing such order. Justice Supreme Court upholds policy waivers to continue operating.. ruling out future instances of agreed with that position; it said only that an written by located newspaper- broadcast The court, in opinion the case should be remanded to the corn- co- held that the further But common ownership but upholding Justice Thurgood Marshall, mission for consideration. commission had adopted "a reasonable Justice Marshall said that in view of its dis- all but 13 present combinations means of promoting the public interest in position of the appeals, the court need not mass communications." deal with that question. For the FCC, the victory had to be as diversified To receive that vindication, the commis- Grandfathering most existing combina- sweet as it was complete. For most of the a gauntlet of opposition that tions was not arbitrary and capricious, broadcasters and newspaper publishers in- sion had torun included newspaper publishers and broad- Justice Marshall wrote. While diversifica- volved, the news came as a relief and, if it who contended it had gone too far, tion media ownership carries with it was not all that they might have wished, it casters, of and the National Citizens Committee for public interest benefits, he said, the disad- was probably as much as the more the of vantages forced divestiture would out- hardheaded among their lawyers expected. Broadcasting and Department of Justice, which said it had not gone far weigh the potential gains. And he cited the The commission's victory and the enough. arguments the commission had made source of relief for the media owners against such divestiture: the loss of the across the country came in the Supreme stability and continuity of meritorious ser- Court's 8 -to -0 decision last week to affirm vice newspaper the FCC's media crossownership rules - provided by the owners as its solution to the problem of promoting a group, the unfair denial of opportunity for to as diversification of ownership of the mass such owners remain operators, the that media. "economic dislocations" might prevent new owners from obtaining suffi- The crossownership question is not cient working capital to maintain the likely to disappear, however. Although the court gave cheer to media lawyers in quality of local programing, and the proba- ble local broad- agreeing with the commission that "past decrease of ownership of cast stations. performance" by an incumbent is "the most important factor in deciding whether Nor was the decision to require to grant license renewal," it did not leave divestiture in the "egregious" casts irra- crossowners invulnerable to challenge: tional, in the court's view. Justice Marshall noted that the judgment was Diversification of ownership can still be invoked in comparative hearings and peti- based on the same assumption that under- tioners to deny have various grounds on lies the diversification policy itself and the prospective ban the greater which to attack. And a new crop of peti- -that "the number owners in a market, the greater tions is a possibility. of But last week, commission officials were the possibility of achieving diversity of program and service viewpoints." And as relishing what one of them called "a Justice Marshall on FCC smashing victory." For the Supreme for the standards the commission used in crossownership policy: determining the to be broken Court, in a decision coming three years situations after the commission's order was issued up: "Some line had to be drawn," and the A reasonable means one drawn by the commission to separate (under the chairmanship of Richard E. Wiley) and eight years after the for promoting the monopoly situations "was hardly unrea- crossownership rulemaking was begun, public interest in sonable." affirmed the commission in every particu- The court's decision was described by lar. mass communications. ii National Association of Broadcasters The creation of new co- located President Vincent T. Wasilewski as "grati- crossownerships is prohibited as is the And in affirming the commission, the fying." One of the NAB's concerns, he transfer to new owners of existing broad- Supreme Court reversed in part a decision said, "was that an adverse decision by the cast and newspaper combinations in the of the U.S. Court of Appeals in Washing- Supreme Court would be used as a prece- same market, but in most cases existing ton, which had sided with NCCB and dent for the divestiture of AM and FM crossownerships will not be broken up. Justice in an opinion that left media in- and radio and television co- ownerships in the Only the owners of seven newspaper - terests badly shaken. The appeals court same city." television and nine newspaper -radio com- had sustained the prospective rule but had However, he expressed disappointment binations will be required to sell off one or held that the commission's treatment of over the treatment accorded the licensees the other of their properties. They are in- existing crossownerships was arbitrary and involved in the "egregious" cases. "We

Broadcasting June 19 1978 27 TOP OF THE WEEK

Singled out. There were 16 combinations ordered broken up in the Daily Journal), ; KSOK(AM) Arkansas City, Kan. (Arkansas City 11a- FCC crossownership rules that were issued in January 1975. veler); WOAP -AM -FM Owosso, Mich. (Owosso Argus Press); WJAG -AM -FM The television stations affected: WHMA -TV Anniston, Ala. (Anniston Norfolk, Neb. (Norfolk Daily News); WFIN(AM)- WHMO(FM) Findlay, Ohio Star); WALB -TV Albany, Ga. (Albany Herald); KIMTITV) Mason City, Iowa (Findlay Courier); WCED -AM -FM DuBois, Pa. (DuBois Courier Express), (Mason City Globe -Gazette); WTOK -TV Meridian, Miss. (Meridian Star); and WCLO(AM)- wJVL(FM) Janesville, Wis. (Janesville Gazette). WWNV -Tv Watertown, N.Y. (Watertown Daily Times); KTAL -TV Texarkana, Over the past three years, the list was reduced to 13, as the Hope Tex. (Texarkana Gazette -News), and WHIS -TV Bluefield, W.Va. Star sold KxAR(AM) and new radio stations began operating in or near (Bluefield Daily Telegraph). Janesville and DuBois. Pending before the commission are plead- The radio stations: KXAR(AMI Hope, Ark. (Hope Star); WCRA -AM -FM ings alleging changes in circumstances that would also remove Effingham Ill. (Effingham News); WKAI -AM-FM Macomb, III. (Macomb KTAL -TV. WFINIAMI- WHMO(FM) and WTOK -TV.

still believe that those owners in the small- quality of coverage of public issues lion would go to the programs he envi- er markets with multiple holdings that through regulation of broadcasting may be sions: about $50 million for the CRC, now must presumably divest are being tre- permissible where similar efforts to regul- $200 million for the proposed Public ated unfairly." ate the print media would not be." Telecommunications Programing Endow- The American Newspaper Publishers Furthermore, Justice Marshall said, the ment, and roughly $100 million together Association expressed a similar view. Jerry commission's rules do not require a news- for the minority ownership and rural W. Friedheim, ANPA general manager, paper owner to "forfeit anything in order telecommunications funds (the total issued a statement expressing pleasure to acquire a license for a station located in assumes that all fee payers would be pay- over the reversal of the appellate court's another community." ing the entire fee, whereas in practice the order that would have required the But if those passages troubled media bill provides fees be phased in gradually breakup of all co- located newspaper - lawyers, they provided encouragement for over 10 years). Mr. Van Deerlin added last broadcast combinations, and "distress" Mr. Johnson. He also drew support from a week that in setting the fee scales for over the decision to let stand the commis- section of the opinion in which the court broadcasters, consideration will be given sion's order regarding the "egregrious" distinguished newspapers and television to the amount of proceeds they are in- cases. He also said ANPA is deeply disap- from magazines and television from radio tended to produce. pointed by the decision to affirm the prop- in terms of their influence as sources of Mr. Frey, who is not a great fan of public sective ban. local news. broadcasting, said on the other hand that Although lawyers for the newspaper and the fee will not be based on the needs of broadcasting industries saw their efforts the programs that will receive it. "We're fall short of their stated goals, none not going to look at the requirements for seemed particularly disappointed over the public TV ... and then adjust the formula outcome. Lee Loevinger, the former FCC Van Deerlin -Frey to it,' he said. commissioner who represented the NAB The congressman said he does not "feel in the proceeding, said that while the opin- togetherness as strongly about [the fee] as other peo- ion was a letdown in some respects, he ple,' and continues to have misgivings thought it was "rational," and one that stops short about using the money for public broad- was "significant" for the court's apparent casting. Part of this misgiving is his con- effort "to deal with the problems in a calm of license fee cern that people will perceive the measure manner." He said this was in contrast to as taking money from the rich commercial the appeals court's decision, which he said While that proposed rewrite of broadcasters and giving it to the poor was marked by a "strident" tone. Communications Act was joint public broadcasters -a sort of Robin Hood However, Mr. Loevinger noted that venture, they differ on purpose principle. "I wouldn't support a bill that while this particular case is settled, the to be served by levy; Mr. Frey had that," and this one does not, he said. issue posed by crossownership is not, would allot only leftovers, not He took credit for seeing that the bill goes "We're just moving back to normal confu- main fund, to public broadcasting no further than to promise the other pro- sion," he said. grams the "remaining" fees after the And Nicholas Johnson, the former FCC The Communications Act rewrite was a CRC's bills are paid. commissioner who heads NCCB, said last 50 -50 proposition between House Com- An early draft of the rewrite went as far week that citizen groups will resort to the munications Subcommittee Chairman as to include a fee schedule for broad- petition to deny. They will, he said, engage Lionel Van Deerlin (D- Calif.) and sub- casters and other spectrum users. But that in a kind of "guerrilla warfare" against committee ranking Republican Lou Frey section was deleted, Mr. Frey said, also at commonly owned broadcast properties. (Fla.), but although they agreed on the his urging. "We haven't had testimony on An across -the -board ruling would have final working of the bill, on at least one this, and I think we need it." he said. been preferable, he said. "But if the court major provision they have not found the Mr. Frey was anxious to convey that the says we have to do it this way, we will." middle ground. rewrite was a joint project, the result of And in what seemed an effort to underline Mr. Frey, in a conversation last week, vigorous interplay of ideas between him his warning, he said "If I were counseling made it clear that his view of the proposed and Mr. Van Deerlin and between their common owners, I'd counsel them to license fee is not as expansive as Mr. Van respective staff members. The staff mem- swap." Deerlin's. The latter looks at the fee as a bers refer to the give- and -take as "an But if the owners of crossowned stations way to fully fund the proposed Com- emotionally draining" process, akin to can look forward to the future with some- munications Regulatory Commission, the "being in the trenches" or sitting through what more confidence than they could in government's share for public broadcast- a poker game that went on for weeks. "It the 15 months since the appeals court's ing programing, and loans to stimulate wasn't just the staff under [subcommittee decision, broadcast industry representa- minority ownership in broadcasting and counsel] Chip Shooshan doing it,' Mr. tives see the opinion as a defeat in efforts the expansion of rural telecommunica- Frey said. to obtain greater First Amendment status tions. At certain times Mr. Frey and Mr. Van for broadcasting. This is one of the disap- But Mr. Frey said last week he sees it as Deerlin butted heads, he said, while at pointments to which Mr. Loevinger re- a way to pay the commission's bills. And others, he and Mr. Van Deerlin were ferred. he stopped at that. If there is money left to together but the staff couldn't agree. The Justice Marshall distinguished broad- spend on the other programs, "fine." result, in Mr. Frey's opinion, is a balanced casting from the print media in stating: Mr. Van Deerlin has estimated that if bill. "Efforts to enhance the volume and the fee were in effect now, about $350 mil- Are broadcasters justified in sus-

Broadcasting June 19 1978 28 TOP OF THE WECK pecting hidden traps. "No, but I can really understand their feeling, because this is Looking for wolves in sheep's clothing the first time we've really done what we've said," Mr. Frey said, meaning that Con- Heads of state associations grill another discussion, he underscored that gress has proposed a complete overhaul of rewrite staffers on new bill, VHF television's portion would be dra- a regulatory structure that de- emphasizes remain skeptical about its matically higher. The largest TV stations - regulation. over -all benefits to broadcasting the network -owned TV stations in New Broadcasters, he said, should love it. York, for instance -he estimated would The bill does not threaten to take their "We're worried about the sleepers in pay as much as $5 million a year.) business away, and for radio removes all there. It's just hard to believe that any- Mr. Coleman said that the chief aim of program restraints. Mr. Frey thinks one of thing that looks this good could come out the fee is to pay all costs of the regulatory the significant effects of the bill is a recog- of Washington." commission. Whether the remaining nition that radio and television deserve to Wade Hargrove, executive director of funds are sufficient to cover the costs of be treated differently. There is still scarcity the North Carolina Association of Broad- the other programs for which the fee could in TV, whereas there is none in radio, he casters, was expressing the general spirit be used is not at question, he said. Cross - and Mr. Van Deerlin have decided. But of skepticism that greeted two staff mem- subsidization is not the aim; Congress is even that will probably change, Mr. Frey bers connected with the rewrite of the committed to fund them with the help of said, as UHF is brought to parity with Communications Act when they appeared general tax dollars if necessary, he said. VHF and the spread of broadband tech- last week before a meeting of presidents (Mr. Coleman, by way of background, nology brings more program channels to and executive directors of state broadcast holds a first class broadcast operator's television. associations in Washington. license, and worked at radio stations in But more important than the broad- But while House Communications Sub- Montana and Virginia for seven years casters is the public, Mr. Frey said, which committee staff counsel Ron Coleman before finishing a law degree and going to will benefit from all this through increased and Edwina Dowell maintained that there work in Congress in 1970. He was one of choices of programing as the channels fill is nothing hidden in the bill, Mr. Hargrove the rewrite's three primary drafters. Ms. up, including more public affairs and and the broadcasters at the National Asso- Dowell, also an attorney, joined the sub- specialty programs. A side benefit of the ciation of Broadcasters -sponsored gather- committee after working for the Citizens license fee, he added, will be the creation ing focused their questions on two of the Communications Center in Washington. of a value on a license which should make bill's major provisions they found poten- Her rewrite specialty is broadcasting.) it easier for minority applicants for stations tially troublesome: the proposed total Mr. Coleman also indicated he doesn't to get bank loans. deregulation of cable television and the think the fee idea is a radical departure Mr. Frey, who is currently running for license fee that all spectrum users would from past practice. "I would like to remind governor of Florida, will give up his House pay for the support of the new regulatory everyone that up until now, all licensees seat regardless of that election's outcome commission (Communications Regulatory paid fees" to the FCC, he said. John Sum- at the end of this year. Although he won't Commission), for public broadcasting, mers, NAB executive vice president and be around to see the final product of the and for the advancement of minority general manager, disputed that notion rewrite, he is optimistic that it will pass the ownerhip in broadcasting and develop- however, saying that over a period of five subcommittee this year and ultimately ment of rural telecommunications. or six years, broadcasters paid a total $47 both houses of Congress. The main thing, Concerning the fee, they were told that million. The proposed fee, he said, "is not he said, is that there is nothing in the bill the radio and UHF share of the bill would just another license fee." that is "way out on the right or on the left. be minimal. Ms. Dowell said they would The staffers cast the cable deregulation The issues are questions of degree around pay little more than it costs the commis- effect of the bill as another trade -off for the center." sion to enforce compliance with technical the deregulation of broadcasting. They There are other disputes to come, in- standards: $300 a year at the least. (Sub- said it is possible that cable might once cluding conflicts between him and Mr. Van committee Chairman Lionel Van Deerlin again come under the authority of the Deerlin judging by their differing views of ED- Calif.], in a speech to the New Jersey commission, but not without proof that it the license fee. But the final result, he pre- Broadcasters Association on Monday, put is hurting the public interest. dicts, will look much like the present bill. the figure in the area of $300 -$800. In Under the bill, the commission is prohibited from regulating telecom- munications services that are intrastate and do not use spectrum space to deliver their services to the consumer. By the drafters' definition that describes cable. Several broadcasters expressed concern about what they consider to be unfair com- petition from cable systems that import distant broadcast signals into their mar- kets, but they received no comfort from the staffers. Mr. Coleman said it should be up to marketplace competition to deter- mine which services survive. Added Ms. Dowell: "There will be no regulation of ca- ble as an ancillary service to broadcasting." The broadcasters were also suspicious that there might be some way to require them to divest themselves of stations. The bill would lower the multiple ownership limits to five radio and five television sta- tions, but provides that no one now hold- ing more than that number will have to divest. The staffers said they see no way the grandfathering provision can be cir- cumvented. Van Deerlin and Frey The bill would do away with the corn-

Broadcasting June 19 1978 29 TOP OF THE WEEK

parative hearing process, but retains peti- merited "a plus of major significance for tions to deny for television stations, a fact FCC goes for its past broadcast record and a moderate disturbing to some of the broadcasters preference for integration of ownership who contended they would still be subject WPIX over Forum and management" to legal wrangles over spurious petitions. The issue that has attracted the most at- But Ms. Dowell said that petition process Long- standing battle for New York tention in the case -news distortion and would be cleaned up through the bill's re- TV station Isn't over, however, inadequate supervision of the quirement that the commission dispose of as competitors take heart from newsroom -did not involve misdeeds of petitions within 90 days of final pleading. Ferris -Fogarty -Brown dissent sufficient importance to warrant denial of The broadcasters were skeptical about renewal, the majority said. They con- other provisions. The nine -year -old WPIX(TVI New York cerned "peripheral aspects of the news," The bill contains no mandate to the case reached the stage of FCC decision last were few in number out of the thousands commission to regulate in the "public in- week. And, as expected, the commission of items broadcast in the 1966 -69 license terest, convenience and necessity," but voted 4 to 3 to renew the station's license period and amounted "to insignificant they indicated they thought such a stan- and deny the competing application of aberrations," in the majority's view. dard would be established anyway through Forum Communications Inc. ( "Closed The majority was referring to such mat- future rulemaking and court decisions that Circuit," Jan. 23). But the case will now be ters as filmed television reports that had would develop anew complex regulations. appealed to the courts, and Forum will arrived by plane carrying "via satellite" But the staffers maintained there are no have an 85 -page dissenting opinion as a supers; audio reports from Vienna being "wolves in sheep's clothing" in the bill. starting point in assembling its arguments. identified as coming from Prague at the Especially as regards radio broadcasters, Leavitt Pope, president of wrix. ex- time of the Soviet invasion of Ms. Dowell said. "It's going to take some pressed gratification "that our license has Czechoslovakia, and film of a tank at Fort time for people to get used to the idea that been renewed and that the majority of the Belvdir, Va., labeled as Vietnam's Central you're free." FCC has recognized our 30 years. of ser- Highlands. vice to the public." But Ronnie Eldridge, The minority- Chairman Charles D. president of Forum, also seemed buoyed Ferris and Commissioners Joseph Fogarty Correction. The rewrite of the Com- by the opinion. "We're pleased; we're so- and Tyrone Brown -said in the lengthy munications Act would not permit the rry we didn't win, she said. "But, we've dissent in which they joined that WPIX FCC to consider parties other than the instructed our attorneys to file an appeal." deserved a demerit on the news issue proposed buyer in all broadcast station Then she said, "I think in the end we'll alone. They said WPIX was "guilty of a transfers, as was indicated in BROAD - win." seriously deficient performance ... which CASTING'S treatment of the new bill (June The majority- Commissioners Abbott demonstrates either that the station's top 12). The commission's discretion in that Washburn, who supervised the writing of management during most of 1969 directly area would extend only to television sta- the opinion, Robert E. Lee, James H. condoned the improper past news prac- tion transfers, not to radio. Quello and Margita White -held that wPIx tices br that they did not want to uncover In 5Brief

Typical television station revenues increased 11.8% in 1977 to $3,585,100 (total sales), and profits increased to $809,800 (from $760,- 900 in 1976), according to National Association of Broadcasters survey of 404 TV stations. Network compensation was S362.100 (up 6.5 %), na- tional and regional spot advertising totaled $1,491,400 (up 9.7 %) and local advertising brought in $1,731,600 (up 14.9 %). Operating costs ($2,366,000) were up, too, by 13.7 %, causing 1977 profit margin to decline percentage point to 25.5 %. Stations surveyed estimate revenues will increase another 10.2% in 1978. Vice President Walter Mondale circled room during reception at state presidents meeting in Washington last week (story page 34), meeting Representative Mark Andrews (R -N.D.) lost bld to curb FTC's with, among others (I to r): Spencer Denison, executive director of children's advertising inquiry last week after his amendment to ap- broadcasters' political action fund (TARPAC); NAB President Vincent propriations bill was ruled out of order. Parliamentary footwork kept him Wasilewski; Bob Rice, WRAU -TV Peoria, president -elect of Illinois Broad- from including amendment that would have forbade any government casters Association; Mrs. Denison, and Jack Martin, wMTw -Tv Portland, agency, FCC is well as FTC, from using funds "to limit" advertising of president of Maine Broadcasters Association. safe foods and toys. Point of order was raised, however, because FTC au- O thorization bill, necessary before House may vote appropriation, has Petitions to deny against seven stations, based largely on EEO allega- been held up since February in Senate -House conference committee. tions, were denied last week by FCC. Involved were Sonderling's o KIKKIAM) Pasadena -KINK -FM Houston; Metromedia's KNEW(AMI Oak - FCC last week slapped KCCT(AM) Corpus Christi, Tex., with short - land-KsAN(FMI San Francisco; General Electric Broadcasting's KFOG(AM) term renewal to Aug. 1, 1979, and notice of apparent liability for $10,- San Francisco, and Southern Broadcasting's KOY(AM) and Arizona FM's 000. Sanction involves station -sponsored dances and concerts, most of KOYTIFMI, both Phoenix. Although it denied petition against Sonderling them tree, in which KCCT provided bands but allegedly coerced them to outlets, commission directed licensee to file new affirmative action pro- play without direct compensation by threatening to withhold airplay of gram containing hiring goals and timetables. Action on renewal was records. Fine is for failure to log as commercials ad lib plugs for events. deferred, however, because of Sonderling's involvement in commission's D payola inquiry. Although FCC has approved $70 million purchase of Rust Craft O Greeting Cards Co. by Ziff Corp. (BROADCASTING, May 15), two Berkman President Carter has directed Department of Justice to study legis- family members, Jack Berkman and his son Myles, have asked com- lative proposals for protecting journalists, in wake of Supreme mission to reconsider action. They say price is too low and that com- Court decision that police may use warrants to make unannounced mission's action will tend to influence Rust Craft stockholders who have searches of newsrooms, even if no one in newsroom is suspected of yet to vote on merger. Berkmans, who control about 13% of Rust Craft crime (BROADCASTING, June 5). Vice President Walter Mondale made dis- stock, say that FCC staff "changed its processing practice for the first closure while speaking last week to Washington professional chapter of time in this case" by approving transfer before stockholders did. Society of Professional Journalists -Sigma Delta Chi. Attorney General

Broadcasting June 19 1978 30 TOP OF THE WEEK the facts about that misconduct." ( "We're pleased the commission found The minority also concluded that wpix Forum fully qualified," said Forum's at- It's official: had been guilty of violating the commis- torney, Michael Finkelstein.) sion's sponsorship identification rules in The majority's preference for wPix on House will failing to disclose the consideration the the issue of integration of ownership and station had received for the broadcast of management was based on wpix's 46% in- control cameras some programs. tegration factor. Forum's proposal in- But apart from those matters, the dis- volved the integration of 24.7% of its Issue is finally pushed to a vote, senters said, that wpix's performance was ownership in management. and broadcasters lose their case the mediocre to at best "on borderline of The minority, however, noted that wpix, average ..." And that wpix could only be The networks, the Radio Television News a part of the Tribune Co. organization, had linked in given a plus of major significance by Directors Association and others proposed no integration until a competing violence to any battle against a House of Representatives - "doing extreme application was filed against the renewal. 'sound, favorable controlled television system lost the war meaningful standard of The dissent also noted that stock involved and service.' last week. The House, on a vote of 235 to substantial " could be redeemed after 1975. Although the majority affirmed the ini- 150, sided with Speaker Thomas P. (Tip) tial decision of Administrative Law Judge The principal owner of Forum is the Op- O'Neill Jr. not to let anyone but House James Tierney, it departed from this in penheim Co., which owns 36% of the employes control the cameras that early several respects. It rejected the notion that stock. But the minority noted that a num- next year may begin daily television the incidents at issue in the news- distor- ber of principals -among them, former coverage of House sessions. tion case were shielded from government and present broadcast executives and Long -contemplated preparations for a scrutiny by the First Amendment. (The ethnic leaders -would be full -time partici- House -built TV system can now start, commission, it said, has a duty to consider pants in station management. The dissen- beginning with the purchase of three color ters is a charges that a licensee has deceived the said Forum entitled to preference cameras to replace the black- and -white se- public, whether through fraudulent con- on the issue even without the added merit curity -type cameras that now produce a they deserves as a result the tests or the slanting or rigging of news.) said Forum of closed -circuit feed for members' offices. But, more important for Forum in the proposed participation in management of Plans also call for installation of a com- who 5.7% Forum. event of a court appeal, the majority dis- minorities own of puter to control automatically the direction cost agreed with Judge Tierney's conclusions Because of wplx's role as a part of the of the cameras -all at an estimated of that Forum was not financially qualified - Tribune Co. organization -which includes about $500,000. it said Forum had demonstrated its ability WPIX -FM, the New York Daily News and House workers guessed that it will be to obtain $4 million to implement its pro- WICC(AM) Bridgeport, Conn.- Forum, early next year before the feed will be posal -and that the challenger's ascertain- which has no other media interests, offered for broadcast. ment efforts were insufficient to comply deserves a preference on the criterion of The vote on television came in the same with the commission's requirements. diversification, the majority said. week that the House made its public -ad-

Griffin Bell had already requested department's lawyers to check into Shapiro, executive producer, motion pictures and novels for TV, be- constitutional questions raised by pending bills providing protection comes VR novels and limited series, also reporting to Mr. Stoddard. Tom since their reach extends to states. Mr. Bell has expressed doubt about Werner, VR comedy and variety program development, continues to re- measures' constitutionality for that reason. However. Justice is preparing port to Ms. Carsey. Those reporting to Mr. Vane, in future will include new guidelines permitting newsroom searches by federal agents only it Squire Bushnell, VR children's and early- morning programs; Barbara they have Mr. Bell's personal approval. Gallagher, VR specials, and Jacqueline Smith, VP daytime programs. D Bridget Potter continues as VP prime-time program development, Noncommercial WPBTITV) Miami has won media awards grand prize movies and novels for TV, East Coast, and Gary Pudney continues as of Florida Bar Association for its coverage of Ronny Zamora - VR special projects, Los Angeles. "television intoxication" -trial last fall. Bar said "thoroughness of the coverage, including all phases of the trial, opened the workings of the court system to a mass viewing audience"

FTC will sponsor "Alternative Advertising and Nutrition: A Workshop to Explore Strategies for Implementation" in Washington June 26 -27. Diet and health advertising seminar will focus on how to provide nutritional information to adults via print and broadcast media. o FCC has Broadcasting Co. and Dixie Broadcasting Co. denied Leflore Arkedis Brescia Miller reconsideration of decision denying renewal applications for WSWC -AM- FM Greenwood, Miss. (BROADCASTING. Aug. 1, 1977). George J. Arkedis, CBS Radio VP and general manager of CBS Radio network since 1966, retires Sept. 30 after 32 years with CBS and will be "Major restructuring" of ABC Entertainment announced by Presi- succeeded, effective today (June 19), by Richard M. Brescia, net- dent Anthony Thomopoulos, effective now: Going from VP to senior VP work's VP and general sales manager since 1974. Pending retirement, are Brandon Stoddard, for dramatic programs, motion pictures and Mr. Arkedis will work on special assignments and on plans for CBS Radio novels for TV; Marcia Carsey, for comedy and variety programs, and affiliates convention in Phoenix week of Sept. 24. Frank Miller, director Pam Dixon, for talent, all based in Hollywood. Lewis Erlicht, VR pro- of CBS Radio network programs, promoted to new post of VP programs. grams, East Coast, becomes VP and general manager and moves from New York to Los Angeles, retaining some of old duties and adding others. Seymour Amlen, VP program planning, becomes VR retaining Broadcasters who've sent in reservations for Radio Advertising old responsibilities and adding others. Edwin T. Vane, VP and national Bureau's upcoming Idearama workshop but have received no confir- program director, retains that title but adds responsibility for children's mation should "come anyway-just walk in, whether you have confir- programs, Monday- Friday daytime and Good Morning America to mations or not" Same goes for radio workshop being held by RAB and responsibility for prime -time specials. Three new VP's: Gus Lucas, Association of National Advertisers in New York June 27. Advice is from director of audience analysis, becomes VR program planning, reporting RAB President Miles David. Reason it's necessary is that since moving to Mr. Amlen; Leonard Hill, executive producer, motion pictures for TV, to new quarters (485 Lexington Avenue. New York 10017) June 5. RAB becomes VR motion pictures for TV, reporting to Mr. Stoddard; Esther has not received mail.

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dress system available to radio broadcast- ing (See page 50). Silverman puts stamp on first changes The networks' and RTNDA's reactions to the House vote were predictably nega- NBC -TV made its first changes in its (NYT) last Friday, titled Mad As Hell - tive. "It's a bad precedent for any branch 1978 -79 prime -time schedule last week, The T xpayers' Revolt. of government to start down the road to six days after Fred Silverman took over as Most or all of last week's changes -and coverage of itself," said George Watson, president and chief executive of NBC. some that were not made -were under Washington bureau chief of ABC News -a The changes, to be announced at the consideration before Mr. Silverman's ar- comment echoed by other journalists. NBC -TV affiliates convention today (June rival, according to NBC sources, but had Much of the House's debate centered 19) by Robert E. Mulholland, president of been held up to get his views. Although he on the issue of freedom of the press. Rep- the network, drop Coastocoast -some- was clearly involved, and will continue to resentative John Anderson (R- Ill.), who times called an attempted airborne com- be, however, he told associates that he will had doggedly pressed for a formal vote on bination of ABC's Three's Company and not be reading scripts or meeting with pro- the question of control of the cameras, Loue Boat -and add Lifeline, described by gram suppliers on a regular basis. said, "What a hue and cry would go up NBC as "a one -hour, unscripted nonfic- Lifeline, produced by Tomorrow Enter- through this land if we were to somehow tion drama about the professional and pri- tainment /Medcom Co., will focus on a try to enact a measure saying that the peo- vate lives of real -life doctors." different doctor each week, at work and off ple who sit in [the print] press gallery ... They also give Legs a less obvious title, duty, and will use no actors and have no must only be employes of the House of Who's Watching the Kids, and a new con- advance scripts. It is scheduled for Representatives. And yet tonight you are cept. NBC said the show will become a Wednesdays at 10 -11 p.m. (NYT), op- saying that the people who are reporting domestic comedy set in a Las Vegas apart- posite ABC's Vega$ and the CBS movie. electronically on the proceedings of this ment house, with less emphasis on Sword of Justice, which had been in that House must be employes of this body or showgirls and casinos. spot, moves to Friday, 10 -11, replacing they are not qualified, somehow, to oper- Five other shows change time slots. Quincy, which takes over from Coastocoast ate those cameras." Some observers saw the changes as an on Thursday at 9 -10. Dick Clark's Liue But he was opposed by, among others, answer, intentional or not, to earlier From Hollywood becomes Dick Clark's Majority Leader Jim Wright (D- Tex.), speculation that Mr. Silverman would con- Live Wednesday and moves from 9 -10 that who said "nobody here tonight is suggest- centrate on mass -audience shows, without night to 8 -9, and is replaced by Grandpa ing any form of censorship." He argued regard to "quality." Mr. Silverman himself Goes to Washington. Grandpa's current that the House must keep a thorough seemed to be answering that notion in a Friday 8 -9 period will be taken by Waverly record of its proceedings for archival pur- talk to affiliates last week (page 44). Wonders at 8 -8:30 (moving from Wednes- poses. The networks, who would not cover Another answer to it was seen in his ap- day) and Who's Watching the Kids, nee the House proceedings from gavel to proval of the scheduling of an NBC News Legs, at 8:30 -9 from Wednesday). gavel, will continue to cover the stories as "instant news special" -NBC's first in NBC said Coastocoast will remain a pro- they see fit. "It is they, not we, who will prime time in 18 months -at 8 -9 p.m. gram development project. exercise such subtle censorship as goes with choice," Mr. Wright said. Representative Albert Gore Jr. (R- Tenn.) also argued for House control, as a At long last way to expedite the system's construction. He said that after a favorable experience That network inquiry Richard Wiley with the coverage, he is sure the House tried to get off the ground during will take the issue up again some day. his FCC chairmanship officially "And we will allow the network cameras to opens its doors today; there have come into this chamber." been some changes in the meantime Mr. Gore, a member of the Com- munications Subcommittee, added a plug A year after Senator Ernest F. Hollings (D- for cable television, which he predicted S.C.) derailed the FCC's inquiry into the will carry the House proceedings in full. In networks' alleged dominance of the televi- the final vote he was offset by his subcom- sion industry, that project -one of the Besen Krattenmaker mittee chairman, Lionel Van Deerlin (D- most sensitive and, potentially, controver- Calif.), who voted against House control. sial the commission has undertaken in Officials say most if not all members of Representative Ronald Dellums (D- years -gets back on the track this week, as the staff are generally unknown in the Calif.), supporting House control, directed members of a newly recruited network in- communications community. (The ques- his comments against the networks, which quiry staff begin filling borrowed space on tion of the degree to which the commis- he doubted would treat Congress with the eighth floor of the commission build- sion's existing network study unit, headed proper dignity. "I do not want to become ing in Washington. by John Bass, will work with the new Super Bowl XII; I do not want to become The two college professors who are tak- group remains to be resolved.) Only Mr. Congressional Extravaganza XX, where ing time off - perhaps two years -to head Besen's name is familiar. He is known - we are selling soap, dog food, underarm the project are to report today. They are through the articles and one book he has deodorant and maybe other things." Thomas Krattenmaker of Georgetown law written -as one who favors less regulation Furthermore, he said, "None of us school and Stanley Besen, the economist and more competition. knows who owns ABC, CBS or NBC, who from Rice University (BROADCASTING, The staff members do not represent the makes the decisions, or where the money Feb. 13, 1978). The seven lawyers and only new element to be considered as the comes from.... as long as we do not know economists they have recruited for the inquiry resumes. The commission's mem- these things, we should not give it to the staff will be signing on shortly. bership has changed, with Charles D. Fer- networks. Let us give it to the people." The first two are lawyers with degrees ris having replaced Richard E. Wiley as Under the House's vote last week, from Georgetown. But one, Mary Kilday, chairman and Tyrone Brown succeeding Speaker O'Neill retains full authority over who graduated in 1976, has extensive ex- Benjamin L. Hooks. And there could be the television system. He appointed an ad- perience in broadcasting -21 years at WRC- an additional change; the White House visory committee to assist him, com- TV Washington, where she worked at a has several candidates under consideration prising Representatives Charles Rose (D- variety of jobs, including producing. Her as a possible replacement for Republican N.C.), chairman; Jack Brooks (D- Tex.), colleague is Sue Preskill, who graduated Margita White, whose term expires June and Gillis Long (D -La.). this spring. 30.

Broadcasting June 19 1978 34 Now were all selling for radio stations WJJD &WJEZ Chicago. Watch out for Selcom. Selcom, Inc., Radio Representatives 1221 Avenue of the Americas New York, N.Y. 10020 (212) 730 -0202

Top row I. to r.: Donn Winther, Vice President/Manager. Chicago Barbara Crooks, Vice PresidenVManager. Dallas John Wilson, Vice President /Manager, Atlanta. Middle row I. to r.: Linda LaPlant, Vice PresidenVManager New York Bill McHale. Executive Vice President, New York Lynn Picadio Vice President /Manager, San Francisco. Bottom row 1. to r.: Jim Forrar, Vice President/Manager. Detroit Andy Rainey, Vice President. Research /Sales Promotion Director. New York Bill Smithey Senior Vice President, Director West Coast Operations, Los Angeles. Media Record -setting BPA in St. Paul Overflow crowd hears big speakers, attends workshops, elects officers

Gene Jankowski, president of the CBS/ Broadcast Group, called for more "institu- tional" promotion. Lawrence Grossman, Jankowski Grossman Sklar Labunski president of the Public Broadcasting Ser- vice, urged stronger efforts for quality pro- While the fact that some participants membership strength allows the group to grams. Rick Sklar, ABC Radio vice presi- were inconvenienced logistically may have go it alone. dent for programing, predicted changes in proved a problem, the registration over- Growth notwithstanding, the purpose of the way a promoter does business if con- flow was one of several signs of BPA the BPA seminar remained the same as tinuous rating measurements replace radio progress. before: to share ideas. Messrs. Jankowski sweep periods. Stephen Labunski, execu- Last year at BPA's Hollywood seminar, and Grossman offered their thoughts tive director of the International Radio the official registrant tally was 428. In addi- about how the industry best can uplift its and Television Society, recommended his tion to stronger numbers this year, there public image (BROADCASTING, June 12). "Time Bomb Memorandum" as a pro- also were a first -time day of sessions for When his turn came on the dais, ABC moter's "tool for getting things done as independent stations, a CBS -TV regional Radio's Mr. Sklar mentioned new ratings well as getting things" promoters meeting and increased input services, continuous methods, a step These four keynoters, among 80 from the public television side. beyond just sweeps. Mr. Sklar explained speakers and panelists at sessions ranging The BPA meeting also provided the that "both Audits and Surveys with their from "News Sets I have Known and forum for the creation of a new industry TRAC 7 system and Burke Marketing are Loved" to "Big Voice fora Small Market" trade group, the Broadcast Designers As- going to begin extensive efforts to com- were at the Radisson -St. Paul for the 23d sociation ( "Closed Circuit," June 5). pete with Arbitron." Arbitron, he added, annual Broadcasters Promotion Associ- Bylaws were drawn up and officers elected: is testing to see if continuous research can ation seminar concluded Saturday, June Dick Weise, KTVU(TV) Oakland, Calif., fit into its procedures, and RAM is ap- 10. Their audience: a record- breaking 569 president, and Larry Viviano, wwl -TV plying continuous ratings with one -day di- official registrants and a number of others. Detroit, vice president. About double the aries. Some 750 hotel rooms were booked at the number of art directors expected to attend "These changes," he said, "if suc- Radisson and, to the dismay of others, showed up, some 115. Plans are to con- cessfully accomplished, will greatly modify some across town. tinue meeting under the BPA aegis until the ways that radio audiences are pro-

lee Nanna R,x Hog bera

Eleven faces for the BPA. (7bp picture) A discussion of broadcast competition, and talk show host Phil Donahue, who emceed the news featured (I to r) Michael Davis of New York Film and Videotape ceremony. (Bottom center) Oculometer expert Jerry Ohlsten, vice presi- Communications Inc., Lee Hanna of NBC, Ron Handberg of wcco -ry dent and director of research, Cunningham & Walsh. (Bottom right) Dur- Minneapolis, Frank N. Magid, the news consultant, and anchorman Ron ing a session on marketing radio: Andrew C. Erish (I) of Erish Com- Magers of KSTP -TV Minneapolis. (Bottom left) At the head table during the munications Management and Bob Pittman, program director of awards banquet (I to r): Kay Page Greaser of KsrP-TV. chairman of the BPA WNBC(AM) New York. The seminar ran June 7 -10 at the Radisson -St. Paul convention; Gail Morrell of crcr -Tv Montreal, chairman of the awards in St. Paul.

Broadcasting June 19 1978 36 LOOK WHAT THE ASSOCIATED PRESS SAYS ABOUT NEWSROOM 1.

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SPOT NEWS - FIRST PLACE

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ORIGINAL NEWS STORY - FIRST PLACE

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TV REPORTING - GRAND AWARD

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OVERALL NEWS COVERAGE - FIRST PLACE

WNAC -TV, BOSTON

torr 'one Ares gïòiz news service to another- thanks, AP. NL 00%11/, moted in the future. They will also force was not surprising that Mr. Brown ap- the budgeting of advertising and promo- FCC judge has peared to be "an independent- minded in- tion dollars out of a seasonal mode and dividual who does not appreciate what he into a continual effort." a heart in apprently has construed as dictation or From IRT's Mr. Labunski came a pro- bossiness on the way he carries on his bus- posed method by which a promotion man- WSAY -WNAI iness from persons who, to him, have not ager can make his or her presence felt at demonstrated any particular understand- the station and get ideas past the general initial decision ing or acumen in regard to radio broadcast- manager. Through the "Time Bomb He takes into account character of ing!' Memorandum" -which he said must be pioneer broadcaster and owner of For all his background and experience, thoroughly researched, the first paragraph stations in rejecting petitions however, Mr. Brown's record did not ap- states "the problem "; the second, "the to deny against both stations pear to be a model of perfection. Judge solution" and the third, what action will Kraushaar said, for instance, it was not be taken. The closing, he said, is "unless I The picture emerging from the initial deci- clear the stations had complied in the past hear you the from to contrary by close of sion in this FCC case is of a crusty, tough - with all requirements of the ascertainment business Friday, I'm initiating a plan of ac- minded 73- year-old who has more than 50 primer. But the evidence, he said, dis- tion which ..." There were some in the years in radio broadcasting and does not closed there is now substantial com- audience, however, who later commented take kindly to criticism from citizen groups pliance. that such a method might prove too asser- of the manner in which he runs his busi- Judge Kraushaar also found that, on the tive for a general manager's liking. ness -even if it appears he does not always promise versus performance issue con- Among the BPA workshop highlights: operate according to the book. cerning nonentertainment programing, Talking radio during a "Marketing And it's true Gordon Brown has had his the two stations had devoted considerably Radio" session wag Harvey Mednick, troubles with citizen groups in the service less time to public affairs than promised, RKO Radio vice president, who noted the areas of WSAY(AM) Rochester and and that WNIA's definition of "news" was difference between what a station does and WNIA(AM) Cheektowaga, two New York incorrect, since it included public service how the audience perceives what a station station that he owns. reports and weather reports. does. Andrew Erish, president Com- of But last week, after a dispute that in the But Judge Kraushaar adopted the munications Management, consulting case of WSAY, at least, goes back to 1972, Broadcast Bureau's view that while it firm, warned promoters not to oversell Mr. Brown had Administrative Law Judge seemed that much of both stations' public their to station the point that listeners David Kraushaar on his side. On June 9 affairs programing consisted of entertain- ask is the might "what truth ?" Bob Pitt- the judge issued an initial decision reject- ment and public service announcements, man, WNBC(AM) New York program direc- ing petitions to deny against both stations the misclassification was not intentional. also urged that tor, promotions and pro- and renewing the licenses. The decision, Judge Kraushaar noted that Mr. Brown match. graming however, is subject to appeal to the com- said he considered certain public service The honesty factor also played a major mission. announcements as public affairs programs part in the simultaneous "That's News to Four groups- representing blacks, or news. Us" television session, where Lee Hanna, women and consumer interests -peti- However, judge Kraushaar said the vice president, NBC, warned that "the tioned the commission in 1972 to deny ap- amount of nonentertainment programing confidence [in broadcast journalism] will plication. Three years later, with action on on both stations was reasonable. He said be seriously eroded" if news promotion the WSAY matter still pending, the groups, WSAY programing was reasonably respon- "continues on its merry way." Ron now numbering five, added WNIA'S sive to community needs, while WNIA was Handberg, director of news and public renewal to their target list. (That station's treated by Mr. Brown as an open forum affairs, WCCO -TV Minneapolis -St. Paul, 1972 renewal had been deferred, in any available to all citizens of the area. said the "selling, the promotion of news event.) The commission had added the EEO must reflect the same honesty" expected Throughout most of this period, Mr. issue because of WSAY's failure to file an from the newsroom. Ron Magers, KsTP -Tv Brown acted as his own lawyer, responding affirmative action program in both the Minneapolis -St. Paul, said it is the to the numerous pleadings filed by the 1972 and 1975 renewal applications. Here "responsibility for people who work in the groups. It was not until early 1976, when again, Judge Kraushaar ruled in favor of newsroom to say 'no' to that crap." he found a buyer for WSAY- Monroe Mr. Brown. There is "not an iota of evi- One big audience draw was a session on Broadcasting, which offered $1,255,000 - dence that Mr. Brown or anyone associated "The Oculomoter," which was discussed that he retained the law firm of former with him has ever, in fact, intentionally by Jerry Ohlsten, vice president and direc- FCC Chairman Rosel H. Hyde as counsel. discriminated against any person," he tor of research, Cunningham & Walsh. Mr. But in May of that year, the commission said, adding: "On the contrary, there is Ohlsten showed the results of the device, designated the renewal applications for copious evidence ... that station WSAY has which determines where the TV viewer's hearing. The original issues included com- cooperated with people of all races in the eyes are focusing during a commercial. munity ascertainment and past program- production of programing as well as in em- Some of the knowledge to be gained: ing at both stations, and an equal employ- ployment." Viewers don't scan the screen during the ment opportunity complaint against WSAY. Judge Kraushaar also noted that, after early seconds of a commercial. Within the Later, other issues, including one as to hiring counsel, Mr. Brown filed an affirma- first second, Mr. Ohlsten said, 66% of the whether the stations made good -faith tive action program, on April 5, 1976, and viewers focused on 15% of the picture. efforts to carry out their nonentertain- that between April I, 1976, and Septem- Another point: When a package is shown ment programing proposals, were added. ber 1, 1977, the station hired 12 persons, along with people,. only 15% look at the Judge Kraushaar's initial decision ap- 11 of them of minority -group members or package - "people look at people" peared to reflect ungrudging admiration women. As is customary at BPA seminars, the for Mr. Brown. It described him as a man The Broadcast Bureau had suggested a officers and board members slated by a whose broadcasting roots go back to the short -term, one -year renewal in view of nominating committee were approved. 1920's, when he built his own equipment the various "deficiencies" reflected in the Those who will begin their service with for a homemade transmitter that was used record. But Judge Kraushaar would have the next calendar year are: Terry Simpson, by WHEC(AM) Rochester. It noted he had none of that. He said "disciplinary sanc- wrrv(Tv) Indianapolis, president; Tom put WSAY on the air in 1936 and operated it tions have already been adequately applied Dawson, CBS Radio, president -elect; Gail ever since and had managed to work his in the form of protracted and no doubt ex- Morrell, cFCF -TV Montreal, vice president; way up to the rank of senior engineer in pensive (to the licensee and to the tax- Gene Davis, WMAQ -TV Chicago, secretary, the Society of Broadcast Engineers with- payers alike) renewal of license hearing and Clarence Martin, Kvrv(TV) out completing formal schooling. Springfield, Mo., treasurer. Accordingly, Judge Kraushaar wrote, it Judge Kraushaar also had a word for the

Broadceseng June 19 1978 38 0. Cetec Schafer System 7000: Post -graduate technology, elementary operation

System 7000 is the leading -edge in radio auto- terminals -at anytime, for any remote location. mation: Multiprocessor architecture, plug -in Add Verified English Logging. Plug -in a "debug firmware boards, super -clean audio circuitry, card" for system self- diagnosis. almost limitless expandability. A goof-proof keyboard Keeping it simple to operate You talk to the 7000 in English on a color- coded, System 7000 also includes another design break- mode -clustered keyboard that won't accept through: human engineering. This marvelous mis- programming errors. Your instructions are machine is people-oriented. The sophisticated displayed on a video screen (or several video and versatile solid-state electronics are screens, if you wish). The system answers programmed for simple, step -by -step direction politely, in English, on the same screen(s). At in plain English language. any time, you can look forward or backward to verify program Powerful and expandable sequence, or real -time sequence, or to review editing -in- process. Most of all, System 7000 is a powerful broadcast- The bottom -most line is that Cetec Schafer ing tool for any radio operation. It guarantees 7000 most consistently superior audio quality, precise System can handle the toughest and complex radio broadcast tasks easily and cost - timing, silky smooth transitions, and enhance- and with built -in on ment of any program format. effectively, capability to take tomorrow's added jobs. When you're ready, the 7000 helps you grow All in new, full -color 7000 without growing pains. Add memory, 1000 the details are our product book. Write to Andy McClure at Cetec events at a time, with plug-in boards. Ditto with Broadcast or telephone him at additional audio sources, up to 64. Add video Group, (805) 684 -7686.

t Cetec Broadcast Group The Broadcast Divisions of Cetec Corporation 1110 Mark Avenue, Carpinteria, California 93013 commission when it reviews his decision. summated until 1979." able tax rulings and consents of long -term Given Mr. Brown's advanced age, his In the definitive agreement, Sonderling lenders. desire to step down and his "service to the got a somewhat better deal than in the Viacom is a leading program syndicator communities involved," denial of the sta- March agreement in principle. Originally, and cable operator and recently acquired tions' renewal would be "an unconsciona- Sonderling shareholders would have had WHNB -TV (now WVIT-TV) Hartford -new bly empty gesture ... and a heartless act." their choice of $25 cash per share, or one Haven, Conn., for $15 million. share of a new Viacom convertible prefer- Sonderling owns one TV, six AM and red stock having a liquidation preference five FM stations and has acquired WDAS- of $25 and an annual cumulative dividend AM-FM Philadelphia for $4 million, subject of $1.75. In the new agreement, the $25 is to FCC approval. For the past year, Son - Sonderling and raised to $25.50 and the dividend to derling has been under FCC investigation $1.9125. With approximately 1.1 million of allegations of payola at its woL(AM) Viacom put it Sonderling shares outstanding, the deal Washington, and the FCC reportedly has could amount to about $28 million. put a hold on the WDAS -AM -FM transfer ap- all on paper Under the terms, not less than 40%, nor plications because those stations are being more than 49%, of the Sonderling shares investigated on similar charges. Two come to definitive merger deal outstanding at merger time would be ex- Sonderling also has a subsidiary in- which, barring hitches, will happen changed for cash. volved in the distribution of TV commer- next year, turn cable -program firm The agreement calls for Sonderling to cials and owns the Bernard Howard & Co. into major group broadcaster in deal split off its motion -picture theater opera- radio station rep firm. Its stock is traded on now valued at up to $28 million tions and WOPA(AM) -WBMX(FM) Oak Park, the American Stock Exchange, last week Ill. (Chicago), to Chairman Egmont Son - in the $21 range. Viacom is traded on the Viacom International and Sonderling derling and Vice President and Secretary New York Stock Exchange, around $22 Broadcasting Corp. announced last week Roy Sonderling in exchange for their early last week. they had signed a definitive agreement 24.7% of Sonderling's outstanding stock. covering the proposed merger, announced The split -off is subject to approval by three months ago, of Sonderling into holders of a majority of outstanding Son - Changing Hands Viacom (BROADCASTING, March 20). derling shares and of debenture holders The agreement, approved by the boards Egmont and Roy Sonderling will vote their Announced is to a shares in favor -off of both companies, subject number of the merger and split The following station sales were an- of government and other approvals and only if a majority of the other shareholders nounced last week, does. subject to FCC ap- rulings, including approval by both the proval: Viacom and Sonderling stockholders. Be- Both companies' stockholder meetings cause of the time needed to meet these to vote on the proposals are planned for WRBD(AM)- WCKO(FM) Pompano Beach, conditions, the announcement said, "it is next fall. The transactions also are subject Fla.: Sold by Radio Broward Inc. to Rose not anticipated that the merger will be con- to approval by the FCC, receipt of favor- Broadcasting Co. for $1.7 million plus $200,000 covenant not to compete. Seller is principally owned by Donald J. Owler, who has no other broadcast interests. Buyer is equally owned by Glenn A. FEATURED BY Killoren, Robert F. Bell and John H. O'Neil. All were, until April, officers and AMERICA'S OUTSTANDING minority stockholders in wvoN(AM)- WGCI(FM) Chicago, WDEE(AM) Detroit and MEDIA BROKER WIXY(AM)- WDOK(FM) Cleveland. Mr. O'Neil owns Florida restaurant and Dallas manufacturing firm. Mr. Bell is principal owner of WXLL(AM) Decatur, Ill. and part owner of WCGL(AM) Jacksonville, Fla. and KFMR(FM) Fremont, Calif. Mr. Mid-Atlantic Killoren is secretary of Chicago invest- ment management firm. WRBD is 5 kw daytimer on 1470 khz. WCKO is on 102.7 $650,000 mhz with 100 kw and antenna 350 feet above average terrain. Broker: Blackburn & Co. Full time AM in lovely college community. Good record of sales and cash flow under current ownership WRKR -AM -FM Racine, WiS.: Sold by WRAC Broadcasting Co. to Broadcast Man- with excellent potential for more active management. agement Corp. for $1.2 million. Seller is Minimum $225,000 down payment required for term principally owned by J. W. O'Conner, who sale to financially qualified buyer. has owned several stations in Midwest. Buyer is principally owned by Joel M. Thrope and Thomas H. Green, who own wcNW(AM) Fairfield, Ohio, and WLVV(FM) Fairfield- Cincinnati; WNDB(AM)- WWLV(FM) Daytona Beach, Fla.; WABY(AM) Albany, N.Y., and are buying WINF(AM) BLACKBURN& COMPANY,INC. Manchester, Conn. (see below). WRKR is 1 kw WRKR -FM is RADIO TV CATV NEWSPAPER BROKERS i NEGOTIATIONS FINANCING APPRAISALS daytimer on 1460 khz. on 100.7 mhz with 50 kw and antenna 500

WASHINGTON, D.C. CHICAGO 60601 ATLANTA 30361 BEVERLY HILLS 90212 feet above average terrain. Broker: Richard 20006 333 N. Michigan Ave. 400 Colony Square 9465 Wilshire Blvd. A. Shaheen. 1725 K Street, N.W. (312) 3466460 (404) 892.4655 (213) 274 -8151 (202) 331 -9270 WBJA-TV Binghamton, N.Y.: Sold by 6/19/78 WBJA-TV Inc. to Pinnacle Communications for $800,000. Seller is principally owned

Broadcasting June 19 1978 40 by Oliver Lazare, Scarsdale, N.Y., Gerald manager of KFBC -AM -FM (50%), and Ker- who has no other broadcast interests. T. Arthur, New York, and Jules Hessen, mit G. Kath and Donald E. Jones (25% Buyer was formerly part -time talk show New York. None has other broadcast in- each). M. Kath owns KGOS(AM)- KERM(FM) host on KXPO(AM) Grafton, N.D., and has terest. Buyer is owned by Philip D. Marella Torrington, Wyo., and 41% of KWOR(AM) no other broadcast interests. KRNS is on (80 %), Devonshire Capital Corp. (19 %) Worland, Wyo., and is equal partner with 1230 khz with 1 kw daytime and 250 w and David D. Cro11 (1 %). Mr. Marella is Mr. Jones in KCSR(AM) Chadron and night. vice president, operations, LIN Broadcast- KVSH(AM) Valentine, both Nebraska. KFBC Broker for sale of WLFI -TV Lafayette - ing Corp., publicly traded group of three is on 1240 khz with I kw daytime, 250 w TV's, four AM's and four FM's. Mr. Cro11 night. KFBC -FM is on 97.9 mhz with 34 kw Kokomo, Ind., by RJN Broadcasting Inc. to Wooster is officer of Devonshire Capital, small - and antenna 580 feet above average ter- Republican Printing Co. for business investment firm which owns rain. $2,972,248 (BROADCASTING, June 12) was minority interest in four FM's, two AM's, William Kepper & Associates, Evanston, W(NF(AM) Manchester, Conn.: Sold by III. one TV, two CATV systems and has in- National Media Corp. to Broadcast Man- terest in transferee, subject to FCC ap- agement Corp. for $360,000. Seller is Other station sales announced last proval, of WEZN(FM) Bridgeport, Conn., owned by Edythe Chamas and Arthur week include: KGOE(AM) Thousand Oaks, and WFTQ(AM)- WAAF(FM) Worcester, Malina who have no other broadcast in- Calif., and KOKC(AM) Guthrie, Okla. (see Mass. Devonshire is owned by institu- terests. Buyer is purchasing WRKR -AM -FM page 64). tional investors including Advent II, Racine, Wis. (see above). WINF is on 1230 Boston investment firm, and trustees of khz with 1 kw daytime and 250 kw night. Approved Boston University, WBJA -TV is ABC affili- ate on channel 34 with 204 kw visual, 39.8 KNEV(FM) Reno: Sold by Everett and The following station sale was approved aural and antenna 1,000 feet above Eleanor Cobb to McClatchy Newspapers last week by the FCC: for $350,000. have no average terrain. Sellers (married) KMPH -Tv Tulare, Calif.: Sold by Pappas other broadcast interests. Buyer, of which Television Inc. to Pappas Telecasting Inc. KYOU(AM)- KGRE(FM) Greeley, Colo.: Eleanor McClatchy is president, Sold by Meroco Broadcasting Co. to for $3,105,550. Harry J. Pappas, president publishes Sacramento Bee, Modesto Bee and general manager, owns 10.5% of seller O'Keef Broadcasting Co. for $770,000. and Fresno Bee, all California, and owns Seller is owned by Elwood Meyer (67.1 %), with 150 others. He and his wife own KMJ- AM -FM -TV Fresno, KBEE -AM -FM his wife, Helen, (2.9 %); George Drew, 100% of buyer. Mr. Pappas has real estate Modesto, KFBK -AM -FM Sacramento and commercial manager KYOU and banking interests in California and of (20 %), and KOVR(TV) Stockton, all California, and Barnard attorney, formerly was part owner of KGEN(AM)- Houtchens, Greeley KOH(AM) Reno. KNEV is on 95.5 mhz with (10 %). Buyer is owned by Donald KBOS(FM) Tulare with his brothers, Mike 50 kw and antenna 530 feet above average and Pete Pappas, who retain ownership. O'Malley (70 %) and George Keiffer terrain. (30%) who recently sold KWNS(AM) Pratt, KMPH -TV is NBC and CBS affiliate on Kan. KYOU is on 1450 khz with 1 kw day KRNS(AM) Burns, Ore.: Sold by KRNS channel 26 with 2,950 kw visual, 406.4 kw time, 250 w night. KGRE is on 92.3 mhz Radio to Warren D. Evans for $200,000. aural and antenna 2,730 feet above with 25 kw and antenna 470 feet above Seller is owned by William I. Hampton, average terrain. average terrain. KWIP(AM) Merced and KXEM(AM) McFarland, both California: Sold by KwIP Broadcasting Inc. and KXEM Radio Co., respectively, to North American Media for $500,000. Sellers are owned by Jack O. Koonce of Delano, Calif., who has no other bradcast interests. Buyer is owned by Ron T. Smith and his wife, Nancy. Mr. Smith own KXES(AM) Salinas, Calif., 51% of applicant for new FM at McFarland and has bought, subject to FCC approval, KOBY(AM) Reno. KwIP is 1 kw daytimer on Richter -Kalil &Co., Inc. 1580 khz. KXEM is 500 w daytimer on 1590. WRBL-FM Columbus, Ga.: Sold by Co- lumbus Broadcasting Co. to Bluegrass Radio,TV and Broadcasting for $452,000. Seller is owned by estate of James W. Woodruff Jr. Brokers (81.22 %) and J. Barnett Woodruff (ATV (18.78%). Columbus also owns WRBL -TV Columbus. Buyer is owned by subsidiary Edwin G. Richter, Jr. of Kentucky Central Life Insurance Co., Lexington, Ky., which is principally owned Frank Kalil by estate of G. D. Kincaid and owns WKYT- Tv and WVLK -AM -FM Lexington; WINN(AM) Louisville, Ky., and WHOO -AM -FM Orlan- do, Fla. WRBL-FM iS on 102.9 mhz with Appraisals, Media Investments, 100 kw and antenna 1,520 feet above average terrain. Broker: R. C. Crisler & Consulting Co. KFBC -AM -FM Cheyenne, Wyo.: Sold by Frontier Broadcasting Co. to Capitol Media Inc. for $425,000. Seller is prin- cipally owned by Lillian D. McCracken; 3438 North Country ClubTucson, Arizona 85716 her sons, Robert and William, and four (602) 795 -1050 others. None has other broadcast interests. Buyer is owned by Lawrence V. Birleffi,

Broadcasting June 19 1978 41 Other radio reps used to laugh at the idea of our critique sessions.

They aren't laughing anymore. Because that's part of what has made Eastman Radio the hottest rep firm in the business. It means our sales people see on video tape replay exactly how they come across to a time buyer -what's right and what's wrong with their delivery. They learn what the other Eastman sales people are doing successfully. And can then use what they learned in the critique to make their own presentations even more professional. They learn how to think on their feet when facing a demanding time buyer. Then get the order. And that's more important than anything else.

We do things differently.

said the boycott would include a letter - Broadcast Advertising" writing campaign and the picketing of Ford Programing outlets in approximately 50 cities on July 14. And concerning the other announce- Pertschuk and perils ment, Mr. Wildmon said, "The networks of Proposition 13 have promised a tremendous increase of sex this fall, both in volume and explicit- The nation's taxpayers' revolt is real, Fed- ness." eral Trade Commission Chairman Michael "Money is the only language the net- Pertschuk said last week, "and among its works understand," Rev. Wildmon said. first victims may be fledgling consumer "We are talking that language both in lost protection programs which consumers revenue for sponsors of trash through fought for decades to achieve." boycotts and in loss of viewers to the net- Speaking before a consumer affairs works." forum sponsored by the J.C. Penney Co. at its headquarters in New York last Tuesday, Mr. Pertschuk painted a rather grim pic- KTXL slashes ads in ture of the potential effects of the strong children's programs antigovernment feelings "now enshrined Checking in with in California's Proposition 13." KTxL(Tv) Sacramento, Calif., has an- "As the budget axes swing;" the chair- nounced that it will "severely limit" the the affiliates man said, "environmental, consumer pro- number of commercial minutes allowed tection and safety regulations become the on its children's television programs, In a closed circuit feed, legislative equivalent of 'last hired, first beginning next fall. According to Jack Fred Silverman introduces fired.."' The loss of faith in government's Matranga, president and general manager himself to the NBC stations ability to perform in the public interest is a of the station, KTXL "will limit commercial and pledges to work toward major problem to which the consumer content to no more that 6 1/2 minutes per making the network first movement must address itself, Mr. hour." in both ratings and respect Pertschuk said. The new policy will affect all programing "Inflation, unemployment, the decline on weekdays between 7 and 9 a.m. and be- Fred Silverman, NBC's new president, of public and private morality, cold win- tween 3 and 4 p.m., Mr. Matranga said, in told the company's television and radio ters, hot summers, the common cold: All addition to weekend programs aimed pri- affiliates last week that NBC will be "pre- are denounced as flowing from a common marily at preschoolers. eminent" in broadcasting and that, in ad- source -overregulation," he declared. The station, which is cutting in half the dition, leadership must be redefined to In the past decade, the chairman said, number of commercial minutes available mean "more than commercial success." the "black- and -white" consumer issues in those time periods, will experience a "It also must mean, in every area of our have been resolved. "What now remains 30 % -40% loss of revenues after rate ad- broadcast service, helping society under- are the more intangible issues; the shad- justments are made to accommodate the stand its problems and meet its ings of gray. Gauging the cumulative im- reduction in availabilities, Mr. Matranga challenges," he said in a brief closed -cir- pact of television advertising on children is said. KTXL is an independent on channel cuit talk Monday afternoon. a far more difficult task than policing bait - 40. Mr. Silverman, then in his fourth day on and- switch." the new job, having worked both Saturday He said that the tax revolt, which is Tolgo back in business and Sunday, praised his NBC associates, likely to be felt most acutely in less essen- stressed that his administration would be a tial government services, has become team effort, not a one -man show, and said "putty in the hands of skilled corporate Adolph J. Toigo, who was chairman of it would be "impossible for me to over- public relations counsel." Lennen & Newell Inc., New York, when it state the importance of our affiliates to the "The California voters did not simply went bankrupt in 1972, is returning to the success of NBC" express alarm at the dizzying escalation agency scene at age 72 as chairman of the He said he wanted, without scooping and inequities of property taxes. The vote, Adolph Toigo Group, New York. It is himself on the speech he'll make at the we are told, was a referendum against gov- being formed from Riedl Associates, NBC -TV affiliates convention this week, ernment intervention in the marketplace," Clifton, N.J., and Meltzer, Aron & to present "in general terms some of the he said. Lernen, San Francisco, with combined things you can expect from me." billings of $20 million. The two agencies "You can expect that as we strive to im- were acquired recently by Everest Indus- prove our competitive position we'll be NFD's latest plan against tries, Philadelphia, a venture investment very conscious of how we do it. I want sex and violence on TV firm, which also has formed the Toigo NBC not only to be the audience leader Group and plans to acquire other busi- but also the most respected network. We The National Federation for Decency, a nesses in the communications field. will build on the best of NBC's tradi- Tupelo, Miss., group that has received tions -with a spirit of innovation and a some credit for inspiring Sears, Roebuck dedication to responsibility. & Co. to withdraw its advertising support FM keeps on growing "In every area of the broadcast opera- for sexy and violent television programs, tion, we are going to seek programs that has turned its sights on another big adver- The continuing growth of the FM au- pioneer new forms, new ideas, new pro- tiser -Ford Motor Co. NFD announced dience in all dayparts is pointed up in an duction techniques - programs with style last week that it has begun a boycott of analysis by CBS Radio of the RADAR fall and programs that we and you can present Ford products because of that company's '77 /spring '78 data. J. Robert Cole, vice with pride. We are not going to follow any- sponsorship "of violence, sex and president, CBS -owned FM Stations, said one. We're going to lead. profanity on television" FM's share, according to RADAR, has "We will have a genuine commitment The federation also announced that it climbed to 46.4% for all dayparts, up from to quality and responsibility because we will sponsor its third "Turn the Television 44.6% a year ago and 39.6% two years ago. recognize the importance of broadcasting Off Week" Sept. 17 -23. Mr. Cole noted that the FM audience is in this country, the reliance that people The Rev. Donald E. Wildmon, a United strongest in the evening hours, 7 p.m. -12 place on it and the obligation that places on Methodist, is the executive director and midnight, Monday to Sunday, when it us. principal force behind NFD's efforts. He reaches 53.3% of the audience. "To continue earning the public trust,

Broadcasting June 19 1978 44 There's no competition for Harris' new Criterion 90

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NBC -TV abruptly ended a formation -and never allow its impor- hot streak in the prime -time ratings by Time, Greece plan series tance to be diminished, because our au- returning to its customary third -place on Alexander the Great dience depends on it and because it will position during the June 5 -11 week at help keep our medium strong for the the end of which Fred Silverman took Time Inc. and the government of Greece challenges it will meet in the years ahead. charge of NBC. For the two months prior have agreed in principle on a joint "But make no mistake about it, broad- to that week, NBC had been on top in multimedia project including six one -hour casting is -and will continue to be -a the averages, thanks primarily to a suc- television films on the life Alexander the central institution in American life. cessful combination of specials and Great. "We in the NBC family must do our miniseries (including Holocaust and The films will be produced by Time -Life part" Wheels) and to weaker- than -usual com- Films and aimed for showing on a com- It was in that context he called for petition from the other networks on mercial network or on the Public Broad- redefinition of leadership. many nights (BROADCASTING. June 5). But casting Service during 1979 or 1980. Serv- Of his new associates Mr. Silverman said the bubble burst somewhere between ing as executive producer of the series, three days of meetings "more than con- June 5 and June 11 as NBC turned in a scheduled to begin production this fall, firmed the good feelings" he'd previously 12.5 rating average for the week -the will be George Lefferts, who has been a had about NBC. lowest any of the three networks has writer, producer and director for all three "This is a first -class organization of scored since the season started last TV networks. talented, energetic and dedicated profes- September. ABC -TV won the week with In addition to the film series, The sionals, the best executives in broadcast- a 16.1 average to CBS -TV's 15.1. for Alexander, other elements in ing today." he said. "There's no doubt in Search the project are a major international ex- my mind that this is the team that will be hibition of artifacts from the age of the taking NBC to the pre- eminent position in number of critically acclaimed art and famed conqueror ancient times and a broadcasting." of documentary films. Among the theatrical book based on the series to be written by Mr. Silverman, dismissing speculation releases already slated for airing are Lina historian Robin Lane Fox. that a he would run one -man show, said Wertmuller's "Swept Away" and "Seven "it is going to be a group of well- organized Beauties," "Monty Python and the Holy people working very hard toward common Grail," "Pumping Iron," "Harlan County creative and business goals. USA" and "Distant Thunder." Drake -Chenault takes an to the and "I expect set objectives The Long Search, also produced by in -depth listen to country priorities. And then give the people in KCET, is a look at the world's 12 major charge the necessary and sup- authority religions. Syndicated radio programer Drake - port to get their jobs done quickly and Congressional Outlook, a documen- Chenault last week was claiming more effectively." tary -style look at national political issues, than 65 stations already committed for the Teamwork between NBC and affiliates, will be produced by WCET(TV) Cincinnati. Golden Years of Country, a 23 -hour review he said, "will be just as important. If we Sneak Previews, produced by of country music from 1955 through 1977. are to be successful here -and we will be- wrrw(TV) Chicago, will offer biweekly With an hour devoted to each year, the we must do it together... glimpses at current theatrical films by crit- program is narrated by country music per- NBC is affiliated with the "Fortunately, ics Roger Ebert and Gene Siskel. sonality Bob Kingsley and is geared to a finest stations in the country. And as I join Economically Speaking is a weekly July 4 weekend premiere. the company, I'm going to do everything treatment of a single news story or topic in Among the stations already said to be possible to see that you remain the finest economic terms. Marina Whitman, a locked in: CKLW -FM Windsor, Ont. stations in the country and that 1 earn your former economic adviser in the White (Detroit); WONE(AM) Dayton, Ohio; confidence and trust. House, will serve as host of the WQLN(TV) WIRE(AM) Indianapolis; weLO(AM) Atlan- is an to a "This exciting time be broad- Erie, Pa., production. ta, and wzzK(AM) Birmingham, Ala. caster," he concluded. "And I look for- The Cinematic Eye, designed to sup- Golden Years follows Drake -Chenault's ward to working with you for a long time plement college -level film study courses, 52 -hour History of Rock & Roll that was to come" will examine films and filmmakers. It is sold to 125 stations (BROADCASTING, April produced by South Carolina Educational 3). Television. PBS's new offerings Marie Curie, another WCET produc- tion, is a five -part dramatic series based on Program Briefs concentrate on films, the life of the Nobel Prize -winning scien- tist. public affairs shows Golf buddies. ABC Sports has signed new Freestyle is a series designed for contract with U.S. Golf Association to ex- in next youngsters ages 9 -12 that will explore Also scheduled season tend ABC's coverage of U.S. Open, U.S. is new children's program career choices. This KCET production will Women's Open and U.S. Amateur Cham- have a special interest in exposing young pionship tournaments through 1980. The Public Broadcasting Service an- people to careers that up to now have been nounced its new fall schedule last week. effectively closed to one or the other sex. Going it alone. Chris Beard, veteran TV Six new series - including three weekly In addition to the new series, PBS an- producer who has collaborated with Allan and public affairs offerings -a new series of nounced that a number of its older shows Blye, Chuck Barris former CBS -TV is feature films and a new children's program would be returning for another run. President Bob Wood, planning first solo are among the highlights of the new Among those are Masterpiece Theatre, effort for his Odin Productions with The season. Once Upon a Classic, Soundstage, Visions Radio Show. Idea is to "bring radio to Chloe Aaron, senior vice president for and Great Performances. Other PBS public television," by having air personalities programing at PBS, said the public net- affairs shows such as The MacNeillLehrer Don Steele of KTNQ(AM) and Jim Ladd of work was preparing for what promises to Report Washington Week in Review, Wall KMET(FM), both Los Angeles, as hosts in be its "best fall schedule ever." According Street Week and others will be returning. music, dance, news, gossip, fashion for- to Ms. Aaron, more than three -fourths of PBS also announced that Bill Moyers, mat. Sales route, length and frequency the proposed PBS prime -time offerings who is leaving his position as a special cor- (weekly or strip) haven't been decided yet, will be new productions. respondent for CBS News, will be return- but Mr. Beard plans to produce 60- minute Among the new shows: ing to the public network in January. pilot in July. Cinema Showcase, a production of The PBS fall schedule is slated to make Help for independents. The Bud Austin KCET(TV) Los Angeles, will present a its debut beginning Sunday, Oct. 1. Co., Los Angeles, has been formed to

Broadcasting June 19 1978 46 World's greatest rain.

If the bluest skies you'll ever see are in Seattle, how ruddy with a jointly- shared grudge against the wet- come raindrops keep falling on our head? A fair ques- ness. For although we stoutly defend our climate, we tion. For Seattle's weather is definitely paradoxical. regard the right to complain about the weather as a It does rain a lot in Seattle -but not as much as sacred privilege of citizenship. For example, we can it does in New York. (Score: 41.51 annual inches for have a gorgeous stretch of crisp, clear, sunny weather. the Big Apple, 38.79 for the But two drizzlydays later, strong Big Sponge.) men will moan, "Will this rain The thing is, Seattle's rain never end ?" falleth gently from the heavens Ah well, except for the pre - -more drizzle than deluge. Be- dictablydark and sloshy months cause our rainfall is mostly soft of December and January, and light, people golf in it, go during the remainder of the for walks in it, stoically ignore year, Seattle averages more day- it and generally smile on light hours of sunshine than rain through. (Britishers and Scan- or overcast. And we enjoy fab- dinavians dote on Seattle's cli- ulously beautiful clouds, superb mate.) Furthermore, very, very sunrises and sunsets of sheer little of our precipitation hits COLE PORTER SEAITtr TIMES poetry the year round. the streets in the form of snow. The Seattle climate. Long may it rain. Hard -core Seattleites fre- At KOMO, Seattle's favorite weatherman, Ray quently observe that it's the Ramsey, talks about the weather constantly on both rain which makes everything so radio and TV, and we broadcast frequent mountain, green and beautiful. True. And marine and general reports throughout the day. It's while it makes our lawns bright part of our fifty-year tradition of high quality broad- emerald, it makes our complex- casting to the people of Western Washington. Those ions dewy and our dispositions same listeners and viewers have responded by making KOMO radio consistently the area's leading adult station and KOMO -TV not only the market leader, but one of ABC's most successful major market affiliates. KOMO Fisher Broadcasting Inc. KOMO -TV, Channel 4, ABC KOMO Radio, 1000 on the dial. ABC Information Network. Representatives: Kotz Agency, Inc.; offices in 17 major advertising centers including Seattle and Portland.

Celebrating 50 years of quality broadcasting in Seattle and Western Washington. serve as base for independent producers in the utilities should still be held accounta- production of television programs and Cablecasting' ble by the FCC. motion pictures. Firm will provide financ- Also in its comments, AT&T said the ing, production facilities, office space and The pole war commission has no power from Congress sales for independent producers. Bud tq stay or suspend utilities' increased rate Austin Co. is joint venture between Mr. isn't dead; it charges, no power to make a utility provide Austin, former president of Paramount attachment at existing rates until the pro- Television, and Burt Sugarman, president was only sleeping posed increases have been investigated of Burt Sugarman Inc., Los Angeles -based and no power to defer the effective date of production company. Mr. Sugarman, who Comments to the FCC as it tries increased charges. Since the commission is financing new company, will continue to determine where its authority does not have suspension authority, AT &T with his own production projects. now lies come from cable and said, "it cannot through the exercise of rulemaking give itself the Kovacs returns. Video Tape Network, the utilities, and they indicate equivalent of the suspension authority." New York, is placing into syndication half - neither side is calling it quits On the other side, Teleservice hour episodes of Take A Good Look, star- Corp. said "unequivocably there ring late Ernie Kovacs. Game show centers Cable television and utility interests, each is a necessity for the commission to provide for tempo- on clues incorporated saying it wants to keep things simple, into blackout rary orders, including stays, sketches which have replied to the FCC notice of proposed pending reso- Mr. Kovacs wrote and ap- lution of complaints." Disputes exist peared in along with such panelists rulemaking on pole attachments with a as throughout the U.S. that need remedial Hans Conreid, Edie mass of complicated, contrasting com- at- Adams, Cesar tention soon, the company said. In fact, Romero and Janet Leigh. ments. The FCC has been authorized by Con- Teleservice has been ordered by South- Violence bigger concern. College students gress in an amendment _to the Com- western Public Service Co. to remove its overwhelmingly concluded that violence munications Act to regulate pole attach- cables from utility poles by Sept. 1 in a rate on television is serious problem but that ments in areas where there is no state or dispute. sex on TV is not, Westinghouse Broad- local regulation. Last week cable industry Edison Electric Institute said so many casting's wiz -Tv Baltimore reported during comments filed in the proceeding urged disputes exist that possibly thousands of live special, Impact: Sex on Thleviaion. As exercise of broad regulatory powers. Utili- complaint proceedings might be initiated part of hour show, station polled 200 local ties, however, supported looser controls; when the FCC begins regulation. Most of students -over 73% said violence was many stressed that cable companies do not them would involve rates. Cable compan- "somewhat serious" of "very serious" have right of access to the poles; rather, ies say there is not much in the way of problem while slightly over 44% said same that access comes from voluntary agree- recurring costs to utilities as a result of ca- of sex. Sixty -six percent said sex on TV ment. ble attachment, and any that were, if was not "realistic" portrayal of life bui The National Cable Television Associ- proved to be solely a result of the cable at- device used by broadcasters "mainly to ation said the existence of cable television tachment, should be paid by the cable build audience." Responsibility for depends on its ability to extend its coaxial company. amount sex on TV was of in hands of au- cable to subscribing homes, and to do so it Utilities, however, offered a wide assort- dience and parents, 65% said. must lease space on existing utility poles, ment of costs, both one -time and recur- Newest 'Soap'. In its first venture into conduits or ducts. Space on poles used by ring, that they say result from attachments. television syndication, Brookville Market- cable, NCTA said, is, surplus space that They include surveys, legal documents, tree trimming ing Corp., New York, is offering The Soap otherwise would be unproductive, NTCA and removal, billing, guy wires, Factory, half -hour TV disco music series, said, and utilities should lease that space at additional wear and stress on the poles, false calls (sending repair and has completed sales in 10 markets. marginal rates to reduce the burden on crews out when a downed wire turns out to Series, which is being distributed on barter utility service customers. But that, the as- be ca- ble), record keeping, negotiating time, basis, has been bought by WPIX(TV) New sociation said, has not been the case. easements, costs of poles, and more. York; WAIL -TV Atlanta; WTCN -TV Min- "The commission must understand," The FCC is neapolis; WATR -TV Waterbury, Conn.; said the New England Cable Television charged with regulating rates, terms and conditions to see that WRIP -TV Chattanooga, Tenn.; WNCT -Tv Association, "that it is not a question of Greenville, N.C.; wîvx(Tv) CATV companies being in an inferior they are "just and reasonable," and those Fort Pierce, terms Fla.; KECC-TV El Centro, Calif.; bargaining position; CATV companies were thrown about frequèntly in the KDUB -TV comments. Dubuque, Iowa, and Channel 9 Cable, have no bargaining position. Pole attach- Parkersburg, W. Va. ment rates and contracts in New England It is unreasonable, cable companies have always been offered on a take- it -or- said, for utilities to inspect their own facil- Here's Lucie. About 125 radio stations, leave-it basis by the utilities." ities when they inspect pole attachments ranging WGST(AMt from Atlanta to Utilities had their own complaints, and charge the whole thing to cable corn - KCNO(AM) Alturas, Calif., are said to be among them a section of the FCC pro- panies. It is unreasonable, utilities said; to ready to ?lone in with Lucie Arnaz, five - posal, issued May 9, that said the burden bear all the costs of setting up equipment minute: interview show bartered by of proof in disagreements arising out of when part of that equipment is to be used Johnson Wax (for Agree hair products). pole attachment regulation would be on by a company that pays nothing. First guest on 26 -week show is inter- the utilities. The burden, they said, must viewer's mother, Lucille Ball. be on the one who complains. Both sides Jenner jumps. Olympic decathlon cham- seemed generally to accept that the cable Cable Briefs pion, Bruce Jenner, has left ABC Sports to industry would usually be the complainant join NBC Sports. New five -year contract since all disagreement on an FCC provi- Grant. City of Pembroke Pines, Fla., calls for Mr. Jenner's participation as com- sion allowing 30 days to reply to com- awarded 15 -year cable television franchise mentator for NBC's 1980 Olympics plaints came from utilities. They said 30 to Storer Cable TV of Florida Inc. When coverage, plus acting and specials jobs for days was not enough time. constructed, new system will initially pass NBC -TV. AT &T comments went into the ques- 10,000 homes. Storer Cable is wholly Still committed. Gulf Oil Corp. has tion of jurisdiction, saying rules should owned subsidiary of Storer Broadcasting renewed underwriting grant with noncom- show it lies with the FCC only when the Co. Arno W. Mueller is vice president in mercial WQED(TV) Pittsburgh and National utility has agreed to provide pole attach- charge of cable division. Geographic Society for four National ment accommodations. Here, NCTA said Bids. City counsel of Kansas City, Mo., is Geographic specials during 1980 -81 Public almost every utility in the country had soliciting proposals for new cable televi- Broadcasting Service season. Amount: agreed to lease poles to cable companies, sion system there. City wants system with $1.4 million. and if they withdraw that agreement now, initial delivery of at least 20 channels (plus

Broadcasting June 19 1978 48 Evolulion!

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Marketed exclusively in Canada by McCurdy Radio Industries, Ltd., Toronto Self- aligning top capstan bearing ©ITC -Form #111 -0004-000 public and government access channels greatest since the wheel." and other special services) with 3% Mr. Hogan also said the fact that the Broadcast Journalism franchise fee. Deadline is Sept. 1. "clouds of regulation are fading away" has Bids. City of Nashville has set Sept. 15 as also contributed to cable's attractiveness deadline for applications for city's new ca- to buyers. It's simply a "lovely business," Open House ble television franchise. City wants system he said, with revenues even "more depen- with at least 30 channels (six to be dable than television." For the first time, radio covers reserved for institutional communica- The $300 -per-subscriber that Cox paid the day -to -day operations of tions). City will seek 5% franchise fee and for the Gainesville system is, if anything, the House of Representatives, will grant rights for 15 years. Mr. Hogan suggested, a bit low. Systems but broadcasters still have now are going in the $350 -$450 range no control over the feed regularly, depending primarily on how In seller's market, much "growth is left in the system." Although Speaker Thomas P. (Tip) (Smaller systems with a relatively low ratio O'Neill (D- Mass.) chose not to attend the Cox Cable gets of subscribers to homes passed often are opening session of the House of Repre- more attractive to buyers than older, estab- sentatives last Monday (June 12), the a bargain in lished systems.) public did. It was, in the words of the first David O. Wicks, who mans the New orator of the day, Albert Gore Jr. (D- Gainesville, York office of Becker Communications Tenn.), "a historic occasion -the first Associates, a financing firm, said that in time that the floor debates of this House Aging cable system fetches price many cases today even financially have been open to broadcast coverage" of $8 million, about $300 per marginal systems are good buys. The cable A few moments later, Representative subscriber, but many go for market, Mr. Wicks said, is "fully priced." Harold L. Volkmer (D -Mo.) expanded on as high as $450 per hook -up Mr. Wicks is hesitant to put too much his colleague's remarks saying that the store in subscriber count when determin- House's opening up to radio was "an im- Cox Cable Communications announced ing a price for a system. He prefers cash portant first step toward restoring confi- last week that it has purchased the 26,000 - flow. He said, for example, that there is a dence and bringing government closer to subscriber University City Television Ca- considerable spread in prices that different the people." ble Co. serving Gainesville, Fla., and sur- buyers may be willing to pay for a system. "As one who has been listening to the rounding areas. The Atlanta -based multi- A larger, established multiple system House for a few years," AP Radio's ple system operator said that the purchase operator, such as a Storer or a Cox, is likely Charles Van Dyke told his radio audience, price was more than "$8 million in cash." to pay something in the eight- times -cash "1 can predict that you'll find it, at times, The purchase price of the "mature" flow range while a company just entering interesting, sometimes maddening, occa- system -approximately 60% of homes the cable business may be willing to go to sionally exciting and sometimes plain bor- passed are subscribers -was cited by in- 10. He even suggested that some compan- ing" dustry observers as a bit lower in per-sub- ies,especially those that are "looking only So it was last Monday when, precisely at scriber terms than cable systems tend to to build for size," could even go as high as noon, Majority Leader James Wright (D- be going for this year. According to Jim 12 times. Tex.) banged the gavel and called the Milliken, president and general manager Mr. Wicks said that banks "have been House -the 16 members who were pres- of University City, the system has "quite a phenomenally interested in the last year ent, that is -to order. The Rev. Edward rebuild to do" and it does not now offer and a half" in cable -so much, in fact, Gardiner Latch, chaplain of the House, any pay cable service. Mr. Milliken is re- that his company has now started produc- opened the day's session with a passage maining with the system under Cox as its ing a survey of lending institutions willing from the book of Galatians: "Let us not be system manager. to invest in cable. weary in well doing: For in due season we Thurber M. Foreman, vice president for Jim Blackburn of the Washington -based shall reap, if we faint not." finance and development at Cox, said that Blackburn & Co. said that he has plenty of While the chaplain's choice of quota- for the most part systems are "going high- customers "anxious to find good cable tions may have only incidentally alluded to er now" but that the rebuild situation con- systems to buy." The problem the buyers the day's debate (one of the main topics tributed to the lower cost Cox paid. have is, however, that there "aren't very was human rights violations in Uganda), it The economics of the University City many systems for sale " -another con- did somehow seem appropriate for the situation in particular are slightly out of tributing factor to the rise in prices. broadcasters who choose not to cover the line with the state of the industry. Univer- Mr. Blackburn said the so- called opening live. Only AP Radio carried the sity City is an older system, operational "classic" cable systems (generally pegged live feed during a five- minute special. since 1965, and it has only 12 channels. at around eight times cash flow) often go NBC Radio had intended to do a 15- According to Mr. Milliken, pay cable is still for prices "keyed ultimately to future cash minute special, but by the time the net- two years or more away -until the rebuild flow" rather than past accomplishments - work and its correspondent, Peter Hackes, is completed. Also University City's ratio as is more often the case with television were ready the House was not -the of subscribers to homes passed is already and radio stations. He cautioned, however, microphones were turned off. (The House quite near the industry's generally ac- that cable may very well be just about as public address system is usually turned off cepted ceiling of 65%. Daniels & Associ- high as it's going for a while. during quorum calls and roll -call votes.) ates, Denver, was the broker. While cable is still very attractive, Mr. NBC settled for recorded comments. On the whole, cable prices are up con- Blackburn said, few new services Seem to CBS Radio did a brief taped excerpt of siderably from prices of just a few years be in its immediate future. (This was evi- the proceedings later in the day, and the ago, and, on an individual basis, they are dent, in part, at the May National Cable other radio networks -ABC, Mutual, UPI on par with and at times exceeding prices Television Association convention in New Audio and National Public Radio -used for comparable broadcast properties. (The Orleans where most of the new services taped segments in their regular news pro- most recent television station sale in being offered -Scientific- Atlanta's load grams and summaries. Gainesville was the 1976 purchase of management products or Tocom Inc.'s Two weeks ago Mr. O'Neill announced wcJBlTvl, channel 20 ABC affiliate, for home security system, for example - that radio broadcasters would be permitted $2.3 million.) were, in fact, ancillary to cable's basic bus- to plug into the public address system and Arthur Hogan, president of Hogan - iness of program delivery.) Mr. Blackburn broadcast floor proceedings live (BROAD- Feldmann Inc., suggested several reasons suggested that there are few new services CASTING, June 12). Broadcasters, however, for the upswing in cable prices. The prin- that promise to have the impact on cable were less than enthusiastic with the cipal reason he cited was the advent of pay that the pay services have. He said he did Speaker's offer, for they felt their inability cable services such as Home Box Office not see "anything on top of pay for the to control the microphones would inhibit and Showtime. He called pay cable "the next five years." their capacity to cover the proceedings ade-

Broadcasting June 19 1978 50 Do if with an outlaw

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Artists yUnitedA Transamerica Company 01978 MGM, Inc. ing third annual fellowships in educational journalism. Reporters selected will travel for three months to study "an educational issue of interest to them -" Foundation will pay half reporter's salary and benefits plus travel and per diem expenses, with the other half contributed by reporter's employer. To be eligible, reporters must have covered education for at least year and be nominated by their employer. For more information, contact: Diane Brun- dage, Institute for Educational Leader- ship, 1001 Connecticut Avenue, N.W., Suite 310, Washington 20036; phone (202) 833 -1737. Deadline for applications is July 10.

Free speech: How much is enough for broadcasting? Housewarming. AP Radio correspondent Charles Van Dyke monitors the internal closed - Whether or not to restrain circuit TV coverage of House proceedings as he anchors APR's first live radio broadcast fed from the chamber's microphone system. radio and TV First Amendment rights is debated at ACLU Foundation convention in New York quately -a contention borne out in part at posais to review the law, to set up an ex- least by NBC's problems last Monday. perimental program similar to one in The American Civil Liberties Union Representative John B. Anderson (R- Florida, to set up an experimental pro- Foundation had free speech as the topic of III.), during a speech on the floor last gram in selected jurisdictions or, at least, its national convocation last Tuesday Thesday, criticized the Speaker's refusal to to allow broadcasters to demonstrate their (June 13) in New York. And on two of the allow television in. Mr. Anderson, a mem- equipment for the court. According to panels that directly concerned broadcast- ber of the Rules Committee who has been Ann Anderson, president of the INBA ing the panelists proved that how that First a staunch supporter of network -controlled and a reporter for WCIA -TV Champaign, Amendment fight is seen depends on television coverage, said the current ar- Ill., the petition was summarily rejected. who's doing the talking. rangement for coverage "does not repre- "We were disappointed because the issue On the subject of "Freedom in Broad- sent a historic breakthrough but rather a was never debated and the court rejected casting," former CBS -TV correspondent historic breakdown. It is a breakdown in the entire petition out of hand," Ms. An- Daniel Schorr called for the abolition of relations with the broadcast media cover- derson said. both the fairness doctrine and equal -time ing the House" According to her, the association has no provisions, claiming that they limit expres- Mr. Anderson also suggested that the definite plans to re- petition, but will await sion. Les Brown, TV correspondent for House vote on whether it wishes to have a report, expected late this summer, of the the New York Times, however, claimed its own television system or one run by Illinois State Bar Association on Florida's they are needed to keep broadcasters broadcasters. experiment in courtroom coverage. responsible; station owners are not in the Mr. Gore, a member of the Com- business of communication, he said. munications Subcommittee, said that the "They are in the business of selling air House's decision to allow the radio broad- Journalism Briefs time." casters to pick up the feed "will give the Norman Lear, producer of All in the American people the chance to hear for Familx among other shows, claimed that Tribute. Scripts, tapes and like belongings themselves exactly what is said here in this the quality of television reflects the times: of Welles Hangen, NBC News corre- chamber. TV programing might be better if America spondent officially declared dead last year "The public will benefit from this itself had leaders that appealed to the after disappearance during assignment in change, and so will this House -for we public's "higher instincts." Stephen A. Cambodia in 1970, were presented to will be able to communicate more directly Sharp, legal assistant to FCC Commis- Museum Broadcasting in New York than ever before with the people we were of sioner Margita White (who emphasized June 14. Joining his widow, Patricia elected to represent" that he was speaking for himself), warned Hangen, at ceremonywere NBC co- anchor Mr. O'Neill has thus far refused to allow those who might see the break-up of John Chancellor, NBC Chairman Julian television coverage of the floor proceed- broadcast groups as the answer to more Goodman, CBS anchor Walter Cronkite, ings in part because of the displeasure ex- diversity that it would be easier for govern- AP special correspondent Peter Arnett pressed by networks and other interested ment to infringe on rights if media outlets and museum President Robert Saudek. parties at the Speaker's preference for a were less powerful. Benno Schmidt, Co- House controlled video system. Meet the President. Four broadcasters lumbia University law professor, was the were among group of 20 journalists who moderator. went to Washington June 9 for bi- weekly Opinions also differed on the "Violence Broadcasters fail in bid briefing conducted by administration offi- in the Media" panel moderated by Edward to enter Illinois courts cials and to participate in White House A. Lawrence, executive director of the cabinet room in 30- minute question -and- Veatch Program of the North Shore The Illinois supreme court has turned answer session with President Carter. The Unitarian Society. Franklyn S. Haiman, down a petition of the Illinois News Broad- broadcasters: David Lemus, KBBF(FM) professor and national secretary of the casters Association asking foi, among Santa Rosa, Calif.; Susan O'Brien, KOA- ACLU, urged no censorship at all of TV other things, a change in the rule banning AM-Tv Denver; Bill Bayer, wINz(AM) violence, asking: "Who makes the judg- the use of TV cameras and microphones Miami, and Ron Defatta, KNOE(AM) ment?" The Rev. Everett Parker, director in courtrooms. Monroe, La. of the Office of Communication of the The court also refused alternative pro- Ford award. Ford Foundation is sponsor- United Church of Christ, however, said

Broadcasting June 19 1978 52 ARB Confirms Syndicator's Claim

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1 bV1 N .BI e824 44.41 3584 3¡4tS Murrow revival. Starting next month, Edward R. Murrow (I) is back on television with some of his famous interviews. WNETrrvt New York will broadcast and distribute to 35 affiliates of the Eastern Educational Television Network Person to Person: Selected Interviews 1953.1959. The participating stations will pay a total $8,000 to CBS -TV for the rights to Your radio each of the 13 half -hour shows. Among the celebrities that will appear are John E Kennedy. Marilyn Monroe. Groucho Marx, Fidel Castro, Norman Rockwell, Duke Ellington and programming Humphrey Bogart and Lauren Bacall (r).

at a glance... that there is an "obligation of the state to mission had declared unlawful. protect" the weak from the more power- The outcome of the MPL proceeding, ful, or children from unchecked television the petitioners said, will "determine the in English! programing. permissible rate levels for the press as well Carlton B. Goodlet, president of the Na- as other private line customers." But the With BASIC A, you program with tional Newspaper Publishers Associ- second phase of the proceeding, "which words a keyboard real on standard ation -the Black Press in America, argued involves rate structure questions of direct see 'em all on a CRT! BASIC -and that there is a "conspiracy of silence," a concern to the news wire services," proba- A's unique memory management refusal by the media to tell the story of rac- bly will not even get under way until Janu- concept lets you label a group of ism in the country. Steven Scheuer, editor ary, the petitioners said. several commonly used schedule and publisher of TV Kex said the "con- Furthermore, they said, with the entries -so that only one entry is spiracy of silence" surrounds commercial elimination of Telpak end line service -at needed to summon the group! As "television itself," claiming that the the commission's order, last January - a result, the standard 4,000 -entry medium doesn't talk about itself and has AT&T offers no service that meets "the memory will give you all of the the most powerful lobby in Washington. unique requirements" of the news -wire capacity you are likely to need. But However, Alfred R. Schneider, ABC Inc. services and their subscribing newspapers as you grow, so does BASIC A (up vice president who administers the net- and broadcast stations. The MPL service, to 16,000 entries). There's much work's broadcast standards and practices they said, "offers at best an inefficient, more to BASIC A...ask for the 4- department, argued that the whole dis- unnecessarily costly and temporary page brochure which tells the cussion itself raised the "specter of answer." But developing technologies restriction of freedom of speech." He said "offer numerous possibilities for meeting whole story . the plans of citizen groups can have the the need of the press for an efficient one - effect of "chilling free expression, stifling way multipoint communications service" ...its BAV I C A divergent views." In programing for a at less cost than service now available. mass audience, he said, ABC is bound to Accordingly, the petition said, "the offend someone. press parties are reluctant to commit the resources necessary to develop the eviden- tiary record called for by the commission in connection with its present narrow in- News groups don't see quiry." They added that the costs and difficulty "cannot be justified in order to line- charge inquiry seek at best short -term relief under a ser- solving their problems vice offering ill- suited to present needs and long -range goals of the press." Fourteen news organizations have asked But the press parties asked that the pro- the FCC to end its reopened inquiry into ceeding be terminated without prejudice to the need for preferential rates for use by "other appropriate relief which the press the press of domestic private line service. may seek, including without limitation the They say the effort and expense they initiation of a more general inquiry into would bear in proceeding with the inquiry the need for a service offering designed would be too great considering the uncer- specifically to meet the singular needs of tainty as to the lawfulness of private line the press." rates and the possible availability of alter- They also had some other requests. native technologies to meet the press's They asked that the commission urge needs. And they urged the commission to AT &T and other carriers to make available encourage the development of those tech- as expeditiously as possible a one -way nologies. receiving -only multipoint tariff." And 1GM The petition noted that a factor in the they asked for the removal of "unneces- A Division of NTI proceeding is the lawfulness of AT &T's sary regulatory impediments to the rapid 4041 Home Road multischedule private line rates, which is development compatible systems and Bellingham. WA 98225 of 206.733 -4567 being investigated in a separate hearing. technologies adaptable for news dis- The MPL service had been introduced as a semination, including...use of domestic substitute for a previous tariff the com- satellites and related facilities."

Broadcasting June 19 1978 54 How AbouL.* is now ready.

90- second science featurettes for family audiences, now being produced with latest research on every topic from sharks to meteor- ites to volcanoes (sixty -five sub- jects) hosted by the Number 1 science communicator of them all - Peabody -Award Winner DON HERBERT (famed as "Mr. Wizard ") and integrating your own station personality. For sample tapes and sales information Perfect for local news or other contact Bill Dobbins, Marketing programming. Syndication Director, Prism Produc- Produced with the support of the tions, Inc. Box 83, Canoga Park, CA Science Foundation and National 91305(213)703 -1227. consultation by an Advisory Board of 10 It's called "How About..." because viewers exclaim leading scientists. "How about that!" after seeing each incredible segment. A MR. WIZARD STUDIO PRODUCTION staffers, Mr. Short said he was asked if it absolutely incredible. If he gets away with had occurred to him that news reporters that, it will be a real attack on television Short's news team selling advertising might be a conflict of and radio." doubles in sales interest. Mr. Short said it had not. After Mr. Short said small stations throughout talking with several persons, including ex- the country operate this way and the only Owner of Minneapolis station ecutives of Competing radio stations, he thing his small station is doing differently sends his journalists still believes there is no conflict. Mr. Short, is operating that way in a large market. into the street to pitch ads his lawyer son, Bryan, and his station In Minneapolis, Jack Nugent, general manager, Doyle Rose, all say the staff has manager of KSTP(AM), said on a year - When Bob Short owned the Los Angeles accepted the situation and is doing what it around basis a station that had news peo- Lakers, he asked basketball players to sell can to save the station. ple selling advertising might lose its credi- game tickets. When he owned a' truck line, Not everyone agrees there is no conflict. bility, but that he might react the same way he asked drivers to sell orders. Now he Ernie Schultz, KTVY(TV) Oklahoma City, as Mr. Short -on a temporary basis. owns all -news wwrc(AM) Minneapolis and president of the Radio and Television "This is a damn good radio station that he has asked everybody, including the News Directors Association, said the provides a service this community needs," news staff, to sell advertising. situation represents an "impossible con- he said. "If I were in this situation and had "I plead guilty," he said. "I think every- flict of interest that will destroy the credi- the problems, I'd say, 'Look, everybody body should sell." bility of radio and television news.... the has to get out and push, and put the sta- Mr. Short, a millionaire truck line and entire credibility of the journalist depends tion over. If anybody here thinks they are hotel operator and candidate for U.S. upon the public knowledge that he is inde- too damn important to push the station, Senate from Minnesota, bought wwrc a pendent of all other considerations than don't let the door hit your back.: " He month ago and immediately applied his serving the public by presenting factual in- said, however, he wouldn't want to push business methods to a foundering opera- formation fairly and accurately ... We his news people in the situation of going tion (although possibly too abruptly, he sympathize with the economic problems out and selling time because he might later admitted). He said wwrc is a small of radio and television owners, but we sub- have the public questioning the news. station in a major market. It bills $50,000 a mit that the record of radio and television Mr. Short said he wasn't forcing his staff year; it loses $7,000 to $30,000 a month, stations across the country in presenting to sell news. Essentially, he said, he and it will go under if the situation ... accurate and impartial news while ... wanted everybody to push radio advertis- doesn't change. He could do two things he maintaining economic viability is substan- ing within their spheres of influence -with doesn't want to do -get rid of the all -news tial." their grocers., their barbers, people they do format or lay off staff members. The solu- Some stations in small markets, Mr. business with. He said no one has quit the tion, he said, is to do what he has suc- Schultz said, have staffs that do every- station over the situation and that he has cessfully done before -get everybody to thing, including making contacts for ad- not fired anyone for not selling. "But I sell. vertising. "Even that's not good," he said, won't say it won't happen," he said. During an interview with one of his "but nobody goes public with it. That's This is the second radio station for Mr. Short. He operated the first one - KRHM(FM) Los Angeles -in the early 60's at a loss and sold it for several times more than he paid. "1 have never got into a busi- WE ARE NO SUBSTITUTE FOR ness in my lifetime that you would de- GOOD, LOCAL PUBLIC AFFAIRS scribe as a good one -1 have always had ... problems getting both ends to meet. I come from the sales end of all my busi- nesses. I believe in getting sales on its feet, ... and it's no substitute for us. and going from there." Mr. Short talks about air time as merchandise. "No business," he said, Obviously, we can't cover your strictly local issues. "can operate on a 40% sales effort. No That's your responsibility. Our job is to cover the business can afford to let 60% of its pressing national issues so you're free to do a merchandise perish each day." better job locally. Nearly 200 leading stations think we do our job very well ... and their listeners think so, too. If you'd like to hear the reasons, send for our demo. We'll make you sound like you accept Take two on `20/20': no substitutes. different host, format Hugh Downs replaces Hughes- Hayes; ratings are up considerably "Courage," ta-ta'ed Australian -born Robert Hughes at the end of the first edi- tion of ABC New's 20/20, "we're all in this together." Courage or not, he's no longer in it together as co -host with his erstwhile partner on the program, Harold Hayes. Devastated by the critics and faring only slightly better in the ratings in its first outing, the news magazine series' second 90048 broadcast last week featured a new, and Box 48911/Los Angeles, California singular, host -game show/ Today show veteran Hugh Downs -and a somewhat Producers & distributors of: In Depth, In Brief, Consumer Chronicles, revamped format. It also gained a larger From A to Z, For Your Good Health, In Style, and The Vocal Opposition. audience. After earning a meager 12.4 rating and 22 share in its first broadcast, 20/20

Broadcasting June 19 1978 56 He's counting on prime -time slots and Mr. It was then that he began making Downs as the long -term host. changes and he said the premiere 20/20 Regarding reports that were circulating was hurt because it hadn't been completed that there was strife between ABC News a day or two in advance and "was so far and Sports President Roone Arledge and behind" in being put together. Mr. Shanks in preparing the first show, Mr. As for the change in hosts, Mr. Arledge Shanks said "we had no fight" He said said that he believed "you have to make that Mr. Arledge had been "involved all the changes right away," and that his prob- along" and that he had followed Mr. lems were not with Mr. Shanks but with Arledge's suggestions before airing, the on -air performance of Harold Hayes. thinking they were in the best interest of Holding that "we needed some the program. stability" to go alongside the reporting Mr. Arledge explained that when he team, he said Hugh Downs, who hap- began getting a feel for what the first pro- pened to be filling in on ABC's Good gram was going to be like, about a week or Morning America, had lunch with Mr. Downs two before it aired and after he had been Arledge the Wednesday following the out of town, he was afraid that it would be opening. The Downs deal was completed "perceived as a comedy." the following Monday, Mr. Arledge said. jumped to a 16.3/29 in the second try - not enough to overtake the second hour of CBS -TV's rerun presentation of Woody Allen's "Play It Again, Sam" (18.3/32), but sufficient to beat out the third hour of NBC -TV's repeat of "Raid on Entebbe" (15.7/28). What's for lunch Gone last week were the rapid -fire "Wayward Week" capsules of the week's top news events and rundowns on the best in Sioux Cíty? selling novel, best -selling record, most - watched television program and most -ad- Back by popular demand, it's the Noon Show, Monday mired athlete: Also missing were further through Friday on KMEG -TV. And after a three -year examples of animated clay figures that, in hiatus, it's back better than ever and ready for another the first program, had President Carter singing "Georgia on My Mind," and long run. Walter Cronkite closing his evening news Tailored to the Siouxland housewife, the Noon broadcast by sailing off his copy as a paper Show features hostess Kathy Sullivan. In to airplane. addition The second program featured four ma- interviews with visiting celebrities and local guests, jor stories. The opening segment, like Kathy teams up with The Butcher (Merle Ellis) and Geraldo Rivera's piece the first week on The Green Grocer (Joe Carcione) the use of jackrabbits as live bait in to provide cooking greyhound coursing, featured a warning tips, consumer advice and much more. for children and squeamish adults. It pre- So if you want to reach homemakers in Sioux City, ceded a report on the increase in the num- ber of cesarean births and included operat- why not meet them over lunch -with KMEG -TV ing -room footage. Next was a Rivera story on urban "ferals " -people who choose Solid Entertainment city streets, subways and steam tunnels as their home. That was followed by part two 8 days a week of Sander Vanocur's investigation into the potential for nuclear terrorism. The show closed with a report on the upcoming re- lease of the film, "Jaws II" The program did retain the "words" featurette, only last week these mini - vocubary lessons were connected to the stories. Defined were "cesarean" and "feral." And Mr. Downs, like his pre- decessor co- hosts, did talk with the prin- cipal reporters on each of the night's sto- ries. Robert Shanks, executive producer of the program, said that the dropped pro- gram elements were not necessarily gone forever. He said: "We have to look at it all again." As for the former co- hosts, he said that matter is "still somewhat vague" but that Mr. Hughes probably would be used mot Iwo as a contributor on the air and that he was IIIII III III 1111 expecting Mr. Hayes to continue v.ir/ye > %in/ioe editorially (he joined as senior editorial RADIO CREEK producer). KALAMAZOO ORO CAOILL KMEG-TV Current scheduling thought, Mr. TELEVISION A CBS Affiliate Shanks said, is to continue weekly until """'"/C' R.aryMÜEiS?lMMiE A MEGAWATT OF SALES POWER FOR SIOUX CITY KO iR Sept. 12, then go monthly and return / G 4FU-iDRLU.O.RER Avery- Knodel Television National Representatives ...EST. SIOUX CITY IOWA weekly sometime after the first of the year.

Broadcasting June 19 1978 57 on, claimed he had been assured that any footage in which he appeared would be Equipment & Engineering CBS sued by prisoner 'edited out. Scirigione said he showed up over '60 Minutes' piece for about 10 seconds on 60 Minutes Oct. 2, 1977. Bell & Howell moves An inmate at the U.S. penitentiary in Scirigione is seeking $500,000 from Marion, Ill., charging that he was illegally CBS; $250,000 from David Lowe, iden- broadcast hardware filmed for a 60 Minutes segment, has filed tified as a CBS News crew chief, and suit in U.S. District Court in East St. $50,000 from prison officials. He con- it buys TV equipment operations and the name of Telemation Inc., Louis, Ill., asking for $800,000 in damages tended that his privacy was unconstitu- have to change its name from CBS and prison officials and for an tionally invaded. which will injunction preventing news teams from Part of the guidelines Scirigione is ad- Bell & Howell Co. has purchased assets of entering prisons until new guidelines are vocating would give prison officials super- the video hardware manufacturing divi- drawn up to protect prisoners' rights. visory control over filming and editing at sion of Telemation Inc. Telemation pro- Joseph Scirigione, serving six to 18 correction facilities. duces professional television broadcast years after a 1974 conviction for CBS, which had not been served with equipment and distributes it from head- manslaughter and carrying a deadly weap- the lawsuit by midweek, had no comment. quarters in Salt Lake City and offices in London. The sale temporarily creates two Telemations. One is a group in the video division of Bell & Howell- manufacturing graphics generators, audio and video rout- ing switchers, telecine cameras, video digital noise filters and other electronic equipment for the broadcast, cable televi- sion and closed circuit television indus- tries. Bell & Howell bought Telemation's ßeaUt name and lease a - and market, will 60,000 square -foot manufacturing plant in Salt Lake City from Telemation Inc., the sec- ond of the Telemations. Telemation Inc. -which has 10 months to change its name -is a Salt Lake real estate company which owns, besides the plant building, a Chicago -based television commercial- production facility. Its chair- man, George C. Hatch, said the transac- tion involved the sale of its manufacturing Machine assets at essentially book value and pay- ment or assumption of an equal amount of liabilities by Bell & Howell. The amount of cash involved has not been disclosed. Proceeds from the sale, Mr. Hatch said, will retire all of Telemation's term bank debt, which he said was restricting the company's investment and diversification. Telemation will be the fifth group in Bell & Howell's $30,000,000 video division, which among other things supplies movies and video equipment to ships and airplanes, and video networks to industry. Telemation's manufacturing division had r for AMoeare '? 1977 sales of almost $8 million of the Ready company's total $9,141,000. and so r eau It's here, The to -be- renamed Telemation Inc. will WOart°- Record/Repro-AM continue to be traded in the over-the- StereoPerfect for FM incor- alignment counter market. Bell & Howell, with 1977 ducers. each reproducerhead hold perfect nhandlingrt sales of $500 million, is listed on the New stereo, an unique only York porate patented matched Stock Exchange. ospatenntef motorAnd and down. assemblyle a series stereore pancake the utmost atented machines indeftnit foe patented e features our geaucart. Stew over stereo statement feature FM to loo acme S0 machines in AM or ourself heads. ate at A "slip the tongue" by a National As- the You owe it to wonder they'veVe or call us of Beau 1 ve If Yot,te dGstvi carts, Bulletin sociation of Broadcasters employe at and performance for for A, B, service, Pe write today NAB's convention in Las Vegas last April Price specs, full Broadcast has spurred a exchange of correspondence popular! UMCElectrontcsV on NAB's position on various technical g North Haven, Division,Point systems being developed for AM stereo Products Road, transmission. 460 Sackett 06473. In a May 26 letter to NAB President Connecticut Vincent Wasilewski, Leonard Kahn, presi- dent of Kahn Communications, one of five firms with AM stereo systems being considered by the FCC for possible adop-

Broadcasting June 19 1978 58 tion, claimed that at a convention commission supports the Goldwater bill's workshop an NAB employe (later iden- gets objective, but would prefer to look for a tified as Chris Payne, assistant to the vice Goldwater "marketplace" solution that would en- presient for engineering, who had no com- opposed on his courage set manufacturers to take volun- ment on the matter) said that the associ- tary action. He said the commission "is ation was making certain by "various receiver bill moving quickly" to establish an inquiry in devious means" that AM broadcasters the area and hopes thereby to generate would get the "right" system. Representatives of broadcasters and greater consumer awareness of the prob- Mr. Kahn continued, "I believe that equipment makers say interference lem. there is evidence that NAB, by the action problem should be corrected at One step the commission will consider, of one of its employes and without a man- CB source, not in television sets he said, is institution of a program that date from its membership, and I believe, would have set manufacturers label their without board approval, has suddenly Legislation to require or encourage radio, products as to their ability to reject inter- assumed the role of final judge in the cur- television and stereo set makers to install ference. rent FCC inquiry into AM stereo." equipment to filter out interference from Among those also opposing the Gold- Mr. Kahn went on to say that he felt the citizen band and amateur radio operators water measure was the Consumer technical measurements performed by the was opposed by television and consumer Electronics Group of the Electronic Indus- a last week National AM Stereo Radio Committee (in electronics interests in hearing tries Association. J. Edward Day, special which the NAB has a prominent role) were before the Senate Communications Sub- counsel to the group, concurred with Mr. performed "at exceedingly high levels" committee. Berman that the problem can be largely and did not show "serious noise and inter- Speaking for the Association of Max- cured through stricter FCC enforcement ference problems" Mr. Kahn says exist in imum Service Telecasters, Paul J. Berman of CB transmitter standards. four of the AM stereo systems proposed. of the law firm of Covington& Burling said The American Radio Relay League, an "The tests were done so poorly," Mr. the bill by Senator Barry Goldwater (R- organization of amateur radio operators, Kahn said, "that the FCC has no real Ariz.) is "neither necessary nor desir- supported the measure, as did Represent- knowledge of how the systems will work ?' able" because the FCC already has author- ative Charles A. Vanik (D- Ohio), who has In reply, Mr. Wasilewski admitted that ity to get at the problem by regulating CB a measure similar to the Goldwater bill after listening to a tape of the session the transmission. Mr. Berman said pending in the House. quote was accurate, but said "the employe troublesome harmonics in CB transmis- was simply incorrect ?' He continued, "I sions will not be eliminated by installing can assure you that the NAB board of filters in TV sets, but have to be dealt with directors does not intend to recommend by the FCC under its current authority to that this association take any position with regulate CB transmitters. To give the FCC respect to the merits or demerits of any of authority over TV receivers would be NABET workers at KTTV the AM stereo systems which will be avoiding the problem, he said. may get four -day week under consideration by the FCC. NAB has Senator Goldwater, a ham radio no intention of being the judge and jury. enthusiast, who presided at the hearing Metromedia's Krrv(TV) Los Angeles and "I sincerely regret the statements in Wednesday, said the alterations necessary the National Association of Broadcast question," Mr. Wasilewski wrote to Mr. to cure the problem would be minor. "We Employes and Technicians have reached Kahn. "I think you would agree, however are not talking about high -priced work in an agreement on a new contract, retroac- ... that this individual had on numerous this instance," he said. "Nor are we talk- tive to June 1, that allows management to occasions stressed that NAB could not ing about high prices to manufacturers. offer some 120 engineers either a four-day comment on the matter of selecting a We are talking about prices from a dollar or five -day work week. system. I cannot account for the one slip of or two to maybe 10 at the most, but these At the discretion of the various man- the tongue involved, but I can assure you interferences can be handled." agers at Metromedia's Los Angeles TV that it will not happen again." The senator, a member of the Com- outlet and its Metrotape West studio leas- munications Subcommittee, said that a ing facilities, NABET-affiliated employes 1977 FCC study shows that from four mil- will work either four nine- and -three- Technical Briefs lion to 10 million TV viewers are bothered quarter-hour days or five eight -hour days. by CB interference, and projects that Both time choices include an hour lunch Granted. National Aeronautics and Space figure will increase to as high as 21 million period, amounting to a 35 -hour week. Ex- Administration has awarded $2,414,684 in 1979. His bill as now written requires pected to be primarily affected by the four - contract to Public Service Satellite Consor- TV, radio and stereo set manufacturers to day week are those engineers working at tium to operate its satellite access facility at install "protective devices," but he said at Metrotape West. Denver and Morrison, Colo. Facility origi- the hearing that he is open to suggestions Salaries also were boosted for most nates color video and audio feeds to two of ways to achieve that end without placing NABET employes, up $40 the first year to NASA experimental satellites, ATS -6 and stringent requirements on TV sets. $470 per week, with a $25 increase for CTS, and two audio -only experimental FCC Chairman Charles Ferris said the each of the next two years. satellites, ATS -1 and ATS -3. Contract calls for purchase of transportable and fixed communications equipment, support of PSSC's engineering staff, development of schedule of user charges and installation R. C. CRISLER & CO., INC. of teleconference studio. Sharp stuff. New special effects generator Business Brokers for C.A.T.V., TV & Radio Properties with built -in color sync generator has been Licensed Securities Dealers introduced by Sharp Electronics Corp., Underwriting Financing Paramus, N.J. XEG -3000 has complete - pulse distribution system that contains full provision for horizontal and color phasing Cincinnati for up to four cameras. Special effects sec- Richard C. Crisler, Clyde G. Haehnle, Alex Howard tion has five video camera inputs, five 580 Walnut Street, 45202, phone (513) 381 -7775 monitor outputs, two program and two preview outputs and vertical interval switching. Price is $2,900.

Broadcasting June 19 1976 59 The Broadcasting

Playlist. _ Jun 19

Contemporary Playback

Sweet success. A Taste of Honey is getting a taste of success Last This with its new single, Boogie Oogie Oogie (Capitol). "It looks like it's week week Title CI Artist Label going to be a big song :' says Tom Morgan of WPEZ(FM) Pittsburgh, Pa. "It's easy to dance to and easy to listen to ... it's very nice :' B. J. 1 1 Shadow Dancing Andy Gibb RSO Dean of woRC(AM) Worcester, Mass., says as soon as you hear it 5 2 Feels So Gooch] Chuck Mangione A &M you can't wait to get your fanny to a disco. It has a nice hook in it. it 2 3 Too Much, Too Little? Mathis & Williams Columbia There are no real lyrics [but) has a nice arrangement:' And Jeff Ryan of WTRY(AM) Troy, N.Y., says the song appeals to "adults as well 3 4 You're the One That I Wang] Travolta /Newton -John.. RSO as teens ... it's got a good guitar riff [and] a distinct beat:' Wings Is 6 5 It's a Heartache!] Bonnie Tyler RCA soaring. While With a Little Luck is still flying high on the charts, 7 6 Baker Streeter Gerry Rafferty United Artists I've Had Enough (Capitol), another single from the London Town

4 7 With a Little Luck-. Wings Capitol LP bolts to 44. "It's got what I think is a top -40 hook :' says Dave Col- 8 8 Dance With Me: Peter Brown Drive lins of KILE(AM) Galveston, Tex. "Women will fall all over the song and teens will too :' Gary Major of WKLO(AM) Louisville, Ky., says the 9 9 Use Th Be My Girl] O'Jays Pride Intl. up- tempo single is "different from the rest of the album ... McCartney 15L710 The Groove Line:? Heatwave Epic almost does disco, but not quite:' More disco disks. Bolting to 42, - 11 T}uo Out of Three Ain't Bad Meatloaf Epic the Village People's Macho Man (Casablanca) "may be the first hit 12 You Belong to Carly Simon Elektra Meo for them :' says Bobby Sorrell of KNUS(FM) Dallas. Jeff Hunter of t' 13 Baby Hold Onn Eddie Money Columbia KNOEIAM) Sacramento, Calif., describes the group this way: "One 25 11 4 Miss YouO Rolling Stones Atlantic dresses up like an Indian, one like a construction worker, another 19 15 Still the Samen Bob Seger Capitol like a Hell's Angel and another like a cowboy. They all sing -they don't play instruments dance around. It's outrageous, but 13 16 The Closer I Get to Youn R. Flack & D. Hathaway. Atlantic -and people love it.' Whistlin' Dixie. A. J. Roberts of KooN(AM)Salinas, 28 11 7 Last Dance° Donna Summer Casablanca Calif., is excited about Take It Off the Tbp (Capricorn) by Dixie 18 18 Love is Like Oxygenn Sweet Capitol Dregs. "It's a multitalented group of musicians, not just another 17 19 Because the Night° Patti Smith Arista Southern boogie band. The song has hooks all through it, both in- 20 20 Take a Chance on Men Abba Atlantic strumental and vocal :' 22 21 Shame° Evelyn "Champagne" King RCA 21 22 Boogie Oogie Oogie° A Taste of Honey Capitol Country 24 23 Bluer Than Bluen Michael Johnson EMI America Last This 32124 King Mt: Steve Martin Warner Bros. week week Title ° Artist Label 34125 Runaway] Jefferson Starship Grunt /RCA

29 28 Every Kinda People : Robert Palmer Island 1 1 Night Time Magico Larry Gatlin Monument

27 27 Copacabanan Barry Manilow Arista 7 L7 2 I'll be Mae to Youo Oak Ridge Boys ABC

481 28 Love Will Find a Wayn Pablo Cruise A &M 25 L7 3 Ain't No Good Chain Gango Cash & Jennings... Columbia

31 29 Only the Good Die Young: Billy Joel Columbia 15 L7 4 I Believe in Youo Mel Tillie MCA

23 30 Disco Infernoo Trammps Atlantic 18 L1 5 I Can't Wait Any Longer 7 Bill Anderson MCA 15 31 On Broadway° George Benson Warner Bros. 8 6 Cowboys Don't Get Lucky. ..o Gene Watson Capitol -132 I Can't Stand the Rain Eruption Ariole 6 7 Georgia on My Mind: Willie Nelson Columbia 37 33 You're the Love,: Seals and Crofts Warner Bros. 2 8 Do You Know You are My Sunshine: Statler Bros.Mercury 40134 I was Only Joking: Rod Stewart Warner Bros. 4 9 It Only Hurts for a Little While,: Margosmith. Warner Bros. 14 35 Imaginary Lover'] Atlanta Rhythm Section Polydor 14 10 71vo More Bottles of Wine° Emmylou Harris... Warner Bros. 33 36 Even NowO Barry Manilow... Arista 9 11 Gotta Quit Looking at You Baby.: Dave & Sugar RCA 30 37 Count on Men Jefferson Starship Grunt /RCA 12 12 Putting in Overtime at Horneo Charlie Rich UA 36 38 This Time I'm in It for Lover: Player RSO -113 Only One Love in My Lifer) Ronnie Milsap RCA 38 39 Greaseo Frankie Valli RSO 16 14 It's a Heartache Bonnie Tyler RCA

39 40 Wonderful Tonight° Eric Clapton RSO 3 15 No, No, No] Rex Allen Jr ...... Warner Bros. 26 41 Night Fevero Bee Gees RSO -118 I Wish I Loved Somebody ElseC Tom T. Hall RCA -142 Macho Mano Village People Casablanca 5 17 I'm Gonna Loue You Anyway] Cristy Lane L S. 44 43 Life's Been Good° Joe Walsh Asylum 22 18 Love or Something Like Ito Kenny Rogers UA -144 rue Had Enough° Wings Capitol 19 19 Slow & Easy° Randy Barlow Republic Follow You, Follow Me': Genesis Atlantic 20 20 I'd Like to See Jesus.. .0 Tammy Wynette Epic

49 46 Three Times a Lady '1 Commodores Motown 10 21 Red Wine and Blue Memories° Joe Stampley Epic

- 47 Magnet and Steel:? Walter Egan Columbia - 22 Let Me Be Your Baby n Charly McClain ...... ,. . Epic 42 48 Almost Summero Celebration MCA - 23 Here Comes the Reason I Livee° Ronnie McDowell Scorpion 43 49 Deacon Blueso Steely Dan ABC 13 24 She Can Put Her Shoes...: Johnny Duncan Columbia 46 50 Dust in the Wind° K Kirshner 21 25 If You Can Touch Her at Allo Willie Nelson RCA

These are the top songs in air -play popularity as reported by a select group of U.S. stations. Each has been "weighted" in terms of Arbitron audience ratings for the re- porting station on which it is played. A 1 indicates an upward movement of five or more chart positions between this week and last.

Broadcasting June 19 1978 60 Fates & FortunesE R

Burdick Myre, program manager, WWTV(TVI well Davis Savage, New York, named art direc- Media Cadillac, Mich., named director of operations, tor. KNOO(TV) Yakima, Wash. Richard J. Janssen, VP- operations, Nation- Paula Diane Silver, director of advertising - wide Communications, Columbus, Ohio, ap- Roberta V. Romberg, VP, affirmative action worldwide, Warner Bros., New York, named as- pointed to head radio station operations of programs, NBC, named to new post of VP, sociate creative director, Frankfurt Corn - Scripps -Howard Broadcasting Co., Cleveland. affirmative action and employment, NBC, munications there, subsidiary of Kenyon & He will also serve as assistant to president for assuming additional responsibilities over em- Eckhardt Advertising. radio. ployment practices. Vikie Ricker, manager of broadcast advertis- Michael C. Lang, assistant general attorney, ing, Standard Brands Inc., New York, named ABC Inc., New York, appointed general at- broadcast advertising manager, Sawdon & Bess torney, labor relations -East Coast. Advertising, New York. Elaine K. Boryk, director of corporate ac- Kenneth (Kit) Hieronymus, director of mar- counting, Cox Cable Communications, Atlan- keting, M.S. Management Associates, In- ta, named assistant controller for parent compa- dianapolis, named creative- contact executive, ny there, Cox Broadcasting Corp. Norman A. Kenrick Advertising, St. Louis. Smith, also from financial staff of Cox Cable, named corporate tax manager for Cox Broad- Dean Osmundson, general manager, WMC -AM- casting. FM Memphis, elected president of Sales and Marketing Executives International. Joseph Richard A. O'Leary, president, ABC Owned Brouillard, executive VP, J. Walter Thompson, Janssen Roach Television Stations, New York, elected presi- New York, named president -elect. dent, International Council of National Lloyd B. Roach, general manager, WEFM(FM) Academy of Television Arts and Sciences. Chicago, named VP of GCC Communications, owner of station. New officers, Valley Broadcasters Association: John Ti!son, KKNU(FM) Fresno, Calif., presi- Hugh F. Del Regno, director of business dent; Sam Horel, KMPH(TV) Tulare (Fresno), affairs, Krrv(TV) Los Angeles, named VP VP, and Bob Treadway, KFYE(FM) Fresno, sec- retary- treasurer. Jack Olson, local sales manager, KFBB -TV Great Falls, Mont., named general manager.

Ken Gerdes, VP- sales, WYEA -TV Columbus, Ga., named VP-general manager of co -owned WYUR(TV) Huntsville, Ala. Lee Brantley, from Broadcast Advertising Alabama Educational Television, Auburn, Named senior VP's, Ogilvy & Mather, New Osmundson Antelo named station manager of WYUR. York: Jack Hill, VP- director of media informa- Joseph G. Antelo, VP- general sales manager John A. Montgomery, VP- programing, Public tion services; Jay Jasper, VP- creative director, of WGN -TV Chicago and VP of WGN Continental Broadcasting Service, Washington, named and Jay Schulberg, VP- creative director. Mike group's president, Central Educational Network, Jolivette, from Leo Burnett, Hollywood, Sales Co., broadcast representative for company, elected to new post of VP and direc- Chicago. Calif., named senior producer O &M, Los Angeles. tor of sales of WGN Continental Broadcasting Herbert Usenhelmer, sales manager and sta- and president of WGN Continental Sales. In lat- VP's, tion manager, WGLI(AM) Babylon, N.Y., ap- Creative supervisors named Grey Adver- ter post he succeeds Marvin Astyin, now part Han- pointed VP- general manager of co -owned tising, New York: Robert Goolrick, Ed owner and president of WAIT(AM) Chicago and Named ac- wBU(FM) Patchogue, N.Y. nibal, John Laurie Mel Stein. (BROADCASTING, Feb. 20). count management VP's are Casey Wo- Bill H. Thomas, VP- general manager, )eiechowski and Judith Owens. Also named Richard Daggett, manager of Eastern sales, WWEE(AM) Memphis- WEEF(FM) Germantown, VP is Polly Allen, group head and assistant NBC -TV Spot Sales, New York, joins co -owned Tenn., appointed president-general manager, media director. WMAQ -TV Chicago as manager of local sales. WYIG(AM) Jackson, Miss. Thomas R. McNamara, controller for Dancer Dick McGeary, local sales manager, KHJ(AM) Frank J. Murphy Ill, Fitzgerald Sample Inc., New York, appointed Los Angeles, named sales manager. Mal Klug - regional manager - VP. man, Western manager, ABC Radio Spot Sales Southeast, station rela- there, named retail sales manager, KHJ. Rosen, VP tions department, Mu- Marcella tual Broadcasting, and associate, market- Virginia Tompkins, account executive, ing services group, NW WNBCIAM) New York, named local sales man- System, Arlington, Va., Interna- ager. appointed director of Ayer ABH tional, New York, ap- station relations. Richard Leader, from local sales staff, pointed media director KNx(AM) Los Angeles, named local sales man- Leonard Freeman, and elected senior VP ager. assistant treasurer, Lamar Le Monte, ac- Broad Street Com- count supervisor, J. William Beindorf, general sales manager, munications Corp., elected VP wxt:x -Tv Richmond, Va., joins WISH -TV In- Murphy New Haven, Conn., dianapolis in same capacity. Leah Roth, freelance elected VP- controller. copywriter, New York, Tom Breazeale III, salesman, WYEA -TV Co- R. Lease, operations manager, wxlA -TV Jack named, senior copy- lumbus, Ga., named general sales manager. named director of operations and pro- Atlanta, writer, Cunningham & gram manager, succeeding Neil Kuvin, now William C. Glllogly, VP and sales manager for Walsh, New York. with wABC -Tv New York (BROADCASTING, June ABC -TV in Detroit, named to new post of VP, 12). Ivan Molomut, from art department of Cad- news sales, central division, Chicago.

Broadcasting June 19 1978 81 Robert Barnes, general sales manager, and announcer, WEZR(FM) Manassas, Va., joins WEEK -TV Peoria, III., joins WTMJ -TV Milwaukee WSLR(AM) Akron, Ohio, given additional duties WGAY(AM) Silver Spring, Md.- WGAY -FM Wash- as reporter and co -host of morning program. as national sales manager. Harvey Simms, ington, as program director. Sally E. Scobey, reporter and editor -producer, regional sales representative, named local sales WXEx -TV Richmond, Va., joins WOTV(TV) Grand manager. William Smith, account executive, Rapids, Mich., as reporter and producer. succeeds Mr. Simms. News and Public Affairs Tony Batten, pro- regulatory liaison officer, Ken Kashiwahara, bureau chief, ABC News, Stephen Streiker, ducer, writer and direc- noncommercial wxDR(FM) Newark, Del., Hong Kong, named to same position at newly tor for ABC News's named account executive, WLEQ(FM) Bonita opened San Francisco bureau. Closeup, New York, Springs, Fla. Susan Mills, associate producer of CBS News named executive pro- Bob Herbst, account executive, Television series, In the News, New York, named pro- ducer of news and Advertising Representatives, Chicago, transfer- ducer. Charles Crawford, health and science public affairs program- wcas red to TVAR's New York office in same editor, -Tv New York, joins CBS News ing, noncommercial capacity. there as science -medical correspondent. WETA -TV Washington. Rick Brown, news director of wilt -Tv Mil- Linda Shen, freelance Programing waukee, named associate producer of CBS producer, New York, Morning News, based in Chicago. named WETA -TV news producer. J. Peter Twaddle, president and partner, Con- Batten Alvin Snyder, execu- cept Five Productions, Hollywood, Calif., tive producer of 4:30 Paul Conti, news named general manager of Group W Produc- p.m. news, WMAQ -TV director, WGNA(FM) Albany, N.Y., joins WAST(TV) tion's new syndicated entertainment- informa- Chicago, named execu- there as news assignment editor. Robert Day June 5). tion series, Every (BROADCASTING, tive producer of all Riggs, political consultant in Washington, joins WAST Adele S. Greene, VP for public affairs, Cor- news broadcasts for sta- as investigative reporter. poration for Public Broadcasting, Washington, tion. Before joining in Ron Leaverton, reporter and weekend anchor, has resigned, effective July 15. On Aug. 1 she 1976, he was deputy WVEC -TV Norfolk (Hampton) Va., named gen- joins independent television producer David special assistant to eral assignment reporter, WBAL -TV Baltimore. Prowitt in Washington as executive VP of Sci- Presidents Ford and ence Program Group Inc., and its subsidiary, Nixon, later served Art Kevin, investigative reporter, KMPC(AM) Arts Program Group. She will also serve as tour with U.S. Informa- Los Angeles, named news director, KvI -AM -FM president of newly formed Television Program tion Agency. Seattle. All stations are owned by Golden West Snyder Broadcasters. Group Irlc., which will produce programs on sci- C. Christian Sch- ence, medicine and arts for commercial release. midt, news assignment editor, WWL -TV New Doretta Watkins, co -owner of Houston News Susan Weiner, research assistant, KYW(AM) Orleans, named news director, wcMH -Tv Co- Service, and editor and anchor, KTRH(AM) Philadelphia, named producer. lumbus, Ga. Houston, named news director, Mutual South- west Radio Network, Dallas. W. Robert John David Chadwick, operations manager Kathie Anderson, producer, reporter, anchor, Milford III, newsman, KNUS(FM) Dallas, joins Mutual Southwest as newscaster. Leslie Sawyer, reporter and public affairs pro- gram host and producer, KCBQ(AM) San Diego, USING A RECRUITING CONSULTANT: joins news staff of KLOS(FM) Los Angeles. WHAT ARE THE KEY ADVANTAGES? Raymond Swiderski, assistant news director, WKDII(AM)- WIVFFM Ashland, Va., named news director. ASSURANCE - A professional and comprehensive search ensures a wide range of highly qualified candidates Promotion and PR Peter Hauck, managing editor of CBS corpor- EFFICIENCY - Your valuable time is utilized ate news journal, New York, joins ABC there as where it is most productive: the manager, employe communications, ABC final decision public relations. He will be responsible for de- veloping and implementing corporate employe in -house publication and other communications CONFIDENTIALITY - Your identity is carefully protected, projects. avoiding disclosure of sensitive Gene Lyons, on -air producer for promotion information department, wTTG(TV) Washington, named director of press and publicity. OBJECTIVITY - Independent and expert counsel in all phases of the hiring decision Cable RESULTS - The best possible candidate is hired Ernest R. Olson, director of marketing, Cox Cable Communications, Atlanta, named VP- marketing. Douglas E. David, staff assistant RON CURTIS & COMPANY for planning and development for parent com- Renaissance Plaza, Suite 213 pany there, Cox Broadcasting Corp., named assistant director of marketing for Cox Cable. 1460 Renaissance Drive T.M. Foreman, VP- finance, given additional Park Ridge, Illinois 60068 duties formerly held by John Gwln, VP, who 296 -2375 has resigned. (312) Marilyn Russell, regional manager, affiliate re- Serving the Communications Industry Since 1965 lations, NBC -TV, named regional manager, Ohio and western Pennsylvania, Time Inc.'s Home Box Office. Peter R. Ryus, financial

Broadcasting June 19 1978 62 analyst, controllers office, Time Inc., named Back for more. Re- elected to the Ad- affiliate marketing manager, HBO. vertising Council were: chairman, John QUALITY TALKS Hy Triller, regional manager, Telecommunica- P. Kelley, Goodyear Tire & Rubber Co.; vice chairmen, Leonard P Matthews, FOR tions Inc., San Ramon, Calif., named general manager, Complete Channel TV, Madison, Wis. Young & Rubicam National; F. Kent Mitchel, General Foods Corp., and Jerry Kidwell, installer, Chattanooga Cable Patricia Carbine, Ms magazine; secre- KWBZ TV, Chattanooga, named installation superin- tary, William Hesse, American Associ- Englewood. Colo tendent. teacher, Sonja D. Anderson, and ation of Advertising Agencies, and presi- for frozen food distribu- Don Davis, salesman dent and chief operating officer, Robert tor, join company as sales representatives. P Keim. Re- elected as council vice presidents: Gordon C. Kinney, A.C. Podesta, Lewis W. Shollenberger and Equipment & Engineering John St. Legan. Named new director: Rothers, Bruce Crawford, BBDO International, Charles J. representing president and treasurer advertising agencies. Named new large: of WON Electronic directors -at- Arthur System Co., cable TV Keylor, Time Inc.; Richard Young, IBM; subsidiary of WGN Con- Foster C. Smith Jr., B. F. Goodrich Co.; tinental Broadcasting, Vance Stickel, VP Los Angeles Times, Chicago, named direc- and Robert Funkhouser, Carnation Co. tor of engineering and development of WON Continental station Deaths Continental's new 5/10 kW AM group. He retains cable Everett R. Holies, 74, former foreign corre- transmitter is setting records for company presidency. spondent, editor, radio commentator and public acceptance. It has performance relations director for General Dynamics Corp., and efficiency, with the cleanest Rolhes John F. McCurry, died June 9 at his home in LaJolla, Calif. His sound around. Listen to Continen- supervisor, engineer death was ruled suicide. Since his retirement tal: quality talks. drafting, ABC, New York, named to newly cre- from General Dynamics in 1970, Mr. Holies had Write for brochure: Continental Electronics ated position of manager, technical design ser- been working as part -time correspondent from Mfg. Co. Box 270879 Dallas, Texas 75227 vices, broadcast operations and engineering, West Coast for New York Times, In 1930's, he (214) -71161 ABC, New York. was correspondent for United Press in Europe Richard W. Sonnenfeldt, responsible for and dutiifg World War II, he was news editor for G07L LUl..t[./a t RCA SelectaVision video disk project, New tdwárd R. Murrow's CBS broadcasts. In 1950, York, elected VP. Karl J. Kurz Jr., division VP, he produced and was host of Mutual Broadcast- international, RCA Records, New York, ap- ing System news program. Mr. Holles also pointed staff VP, international marketing, RCA. served briefly as assistant to chairman of Atomic Energy Commission in early 1950's. KOFM STEREO RETURNS CCA Samuel D. Davis, with instrumentation group, One son, David, survives. Scientific -Atlanta, Atlanta, appointed manager, TO OKLAHOMA CITY WITH microwave instrumentation product line. Martin S. Fllesler, 55, consultant and former NEAR SIX FIGURE GROSS Richard J. Campbell, from AT &T, Bed- broadcasting and advertising executive, died "We're disappointed, John, that our initial minster, N.J., appointed S -A director of busi- June 8 at his home in New York after heart at- CCA campaign missed the $100,000 goal we ness development. tack. He was owner of Martin S. Fliesler Co., set for ourselves but $96,274.00 from nine- New York. Earlier, he was VP and assistant to teen blue -chip advertisers P.M. Friedenbach, president and director, president of RKO Pictures, executive assistant for a first- quarter promo- Farinon Corp., San Mateo, Calif., resigns. Suc- to president of RKO General Broadcasting, VP- tion gives KOFM a suc- cessor has not yet been named. general manager of company's KH1(AM1 Los cessful start for 1978 ", said Paul H. Friedman, director of finance, Berkey Angeles, and VP- advertising and sales develop- KOFM general manager, Colortran, Burbank, Calif., named VP, finance ment, for RKO's WOR -AM -TV New York. He is Dave Frieden, in a letter to and administration. survived by his wife, Arlene Newman. CCA's John C. Gilmore ". "We sent out over 6,000 Goff, 72, who played Abner Ivan Mlles, chief engineer, WAOKIAMI Atlanta, Norris (Tufty) "KICK -OFF' invitations to in comedy series on named director of engineering, Broadcast En- Peabody Lam and Abner area club presidents; 400 Frieden terprises Network, Philadelphia, owner of sta- radio network nightly from 1931 through 1955, Dave attended and we have over tion. Richard E. Byrd, assistant chief engineer, died June 7 at Eisenhower Medical Center, 150 clubs participating in our campaign; WAOK, succeeds Mr. Miles. Palm Desert, Calif., after apparent stroke. Pro- over 50,000 CCA Buyer's Guides in the gram, starring Mr. Goff and Chet Lauck as rural hands of the general public ", Frieden stated. Arkansans, began on NBC but later ran on both "The quality of our local advertisers be- CBS and ABC radio. Team also starred in five speaks local advertising agency /client CCA Allied movie comedies during early 1940's. Mr. Goff is acceptance despite new station format and survived by his wife, Elizabeth, one son and Richard L. Lysaker, management. Kava Coffee (Borden), L'eggs one daughter. president of Opinion (Hanes Hosiery) attest national agency/ client interest in CCA Advertising/ Mer- Research Corp., New James M.S. Ellis, 85, retired president of chandising/ Public- Relations concept, prop- York, named president Kudner Agency (now Tatham - Advertising erly and timely presented ". and director of Audits Laird & Kudner) New York, died June I in & Surveys Inc., New Hot Springs, Va., near his summer home. Mr. Concluding, Mr. Frieden promised, "we plan to make CCA an increasingly profit- York, succeeding firm's Ellis and his agency brought Milton Berle Show, able, annual affair for all concerned, here, in founder, Solomon of Shows with Sid Caesar and Imogene Show Oklahoma City ". Dutka, who becomes Coca, and Jackie Gleason Show to television in chairman. early 1950's. Among agency's accounts during Mr. Ellis's career were Texaco and General Glen A. Wilkinson, COMMUNITY CLUB AWARDS Motors. He retired in 1958. Surviving are his partner in Washington CALL COLLECT Lysaker wife, Catherine, and three sons. law firm of Wilkinson, AREACOOE 203/226 3311

Cragun & Barker, C. Dale Woodley, 51, newscaster- announcer, P..O.BOX 151 elected chairman, George Washington Univer- KGO(AMI San Francisco, died April 12 of cancer WESTPORT.CONN..06880 sity board of trustees, Washington. at his home in Novato, Calif.

Broadcasting June 19 1978 83 For the Recordi

As compiled by BROADCASTING based on Retail Clerks International Association, Washington. KYOU(AM)- KGRE(FM) Greeley. Colo. (AM: filings, authorizations, petitions and other Action May 30. 1450 khz, I kw -D, 250 w -N; FM: 92.3 mhz, 25 kw)- actions announced by the FCC during the Seeks assignment of license from Meroco Broadcasting FM starts Co. to O'Keffe Broadcasting Co. for $770,000. Seller: period June 5 through June 9. Owned by Elwood H. Meyer (67.1 %) his wife, Helen The following stations were granted operating au- (2.9%), George Drew (20%) and Barnard Houtchens thority on dates shown: (70%) and Abbreviations: ALJ- Administrative Law Judge. (10%). Buyer: Owned by Donald O'Malley George Keiffer (30%). Neither has other broadcast in- alt.- alternate. ann.- announced. ant. -antenna. KRBU Pocatello, Idaho -Authorized program terests. Ann. May 19. our- aural. aux.- auxiliary. CH- critical hours. CP- operation on 104.9 mhz, ERP 3 kw, HAAT 582 ft. Ac- construction permit. D -day. DA- directional anten- tion April I. na. Doc. - Docket. ERP- effective radiated power. WRBL -FM Columbus, Ga. (FM: 102.9 mhz, 100 freq. - frequency. HAAT- height of antenna above KUVC Cabool. Mo.- Authorized program opera- kw) -Seeks assignment of licenses from Columbus average terrain. khz- kilohertz. kw- kilowatts. tion on 106.3 mhz, ERP 3 kw. HAAT 217.5 ft. Action Broadcasting Co. to Bluegráss Broadcasting Co. for MEOV -maximum expected operation value. mhz - April 20. $452,000. Seller: owned by estate of James W. megahertz. mod. -modification. N- night. PSA- Woodruff Jr. (81.22 %) and J. Barnett Woodruff KTIG Pequot Lakes. Minn. -Authorized program presunrise service authority. SL- studio location. (18.78 %). Columbus owns WRBL -TV Columbus. operation on 100.1 mhz, ERP 3 kw, HAAT 300 ft. Ac- SH -specified hours. TL- transmitter location. Buyer: owned (100%) by Mid -Central Investment Co., tion April 24. trans.- transmitter. TPO- transmitter power output. which is subsidiary of Kentucky Central Life Insurance U- unlimited hours. vis.- visual. w- watts. ' -non- KOMW Omak. Wash.- Authorized program Co., Lexington, Ky. Kentucky Central is owned commercial. estate Of G.D. Kincaid and also owns operation on 92.7 mhz, ERP 3 kw, HAAT -836 ft. Ac- (83.3 %) by WKYT- WVLK -AM -FM Lexington, WINN(AM) tion March 3. TV- Louisville, both Kentucky and WHOO -AM -FM Orlando, Fla. Ann. June 6.

New Stations KNEV(FM) Reno, Nev. FM: 95.5 mhz, 50 kw)- Ownership Changes Seeks assignment of license from Everett and Elanore Cobb to McClatchy Newspapers for $350,000. Seller: AM action owned by Everett B. Cobb and his wife, Elanore, who Applications wish to retire from broadcasting. Buyer: principally Kenosha. Wis. (Metro Broadcasting Corp.) - Broad- owned by Elanore McClatchy and 13 others. Mc- KWIP(AM) Merced, Calif. (AM: 1580 khz, I kw- cast Bureau returned as unacceptable for filing applica- Clatchy publishes The Sacramento (Calif.) Bee, D) -Seeks transfer of control of KWIP Broadcasting tion for new AM on 1320 khz there. Modesto Bee and Fresno Bee; is owner of three AM's Inc. from Jack Koonce (100% before; none after) to in California. one in Nevada; three California FM's North American Media (none before; 100% after). FM actions and two TV's there. Ann. May 25. Consideration: $500,000 (see below). Seller: owned by KDOT-FM Scottsdale, Ariz. -Seeks CP to change Jack Koonce. Delano, Calif. Buyer: Owned by Ron T. TL, type trans., type ant.; install aux. trans. and make Smith and his wife, Nancy (jointly). Mr. Smith owns WBJA -TV Binghamton, N.Y. (Ch. 34) -Seeks changes in ant. system. Ann. June 2. (100%) KXES Salinas, Calif.; 51% of applicant for new assignment of license from WBJA -TV Inc. to Pinnacle FM at McFarland, Calif.; has bought, subject to FCC Communications Inc, for 5800,000. Seller: Empire Galesburg, III.- Broadcast Bureau granted Creative approval, KOBY(AM) Reno, Nev.; and KXEM(FM) Television and Radio Inc., principally owned by Oliver Broadcasting Ltd. 92.7 mhz. 3 kw. HAAT 300 ft. Ad- McFarland, Calif. (instant application concurrent with Lazare, Scarsdale, N.Y.; Gerald T. Arthur, New York dress: c/o Glenn Barger, 36 Park Plaza, Galesburg assignment of license). Ann. May 19. and Jules Hessen, New York attorney. Buyer: owned by 61401. Estimated construction cost S67,388; first -year Philip D. Marelle (80%), Devonshire Capital Corp. operating cost 529,960: revenue S71,000. Format: con- KXEM(AM) McFarland, Calif. (AM: 1590 khz, (19%) and David D. Croll (1 %). Mr. Marelle is presi- temporary. Principals: Glenn W. Barger (9016) and 500 w -D) -Seeks assignment of license from KXEM dent of WAVY -TV Portsmouth, Va; officer of LIN Harold O. Bastian (10%). Mr. Bastian is part owner and Radio Co. to North American Media. Seller: owned by Broadcasting Corp. which owns three TV's, four AM's general manager of WAIK(AM) Galesburg. Mr. Jack Koonce. Delano, Calif., who is also selling and four FM's. Mr. Croll is officer of Devonshire, Barger owns insurance agency and is president of Crea- KWIP(AM) Merced (see above). Ann. May 19. small business investment corporation which owns tive Broadcasting, licensee of WA IK. Action May 30. minority interest in four FM's, two AM's. one TV, two KGOE(AM) Thousand Oaks. Calif. (AM: 850 khz, CATV systems and has stock in applicant transferee of Fabens. Tex. - Broadcast Bureau granted Algie A. 500 w -D: -Seeks transfer of control of Conejo Broad- WEZN(FM) Bridgeport, Conn. and WFTQ(AM)- Felden 103.1 mhz. 3 kw, HAAT 97 ft. Address: 8761 N. casters Inc. from James Simon (30% before; 32% after) WAAF(FM) Worcester, Mass. Logo Rd., El Paso 79907. Estimated construction cost to Affiliated Broadcasters (none before: 100% after). SI1.877; first -year operating cost $19,129. Format: Consideration: 155,000. Principals: Mr. Simon, court C &W, Spanish. Principals: Algie A. (60%) and his appointed receiver of Conejo's stock owns 33.5% of KOKC Gutherie, Okla (AM: 1490 khz, 500 w -D, sister, Lois M. Felden (40%). Mr. Felden is civil ser- Affiliated; with Roger J. Soares, private investor (46 %) 250 w-N) -Seeks assignment of license from Proctor vant and part -time employe of KDMC -TV El Paso. and four others. Conejo was owned by General Broad- Inc. to Pioneer Broadcasters Inc. for $170,000. Seller: Miss Felden is director of community relations of casting Co. Ann. May 16. principally owned by Helen C. Oven of Enid, Okla., who has no other broadcast interests. Buyer: equally owned by W.O. Moon Jr., his son, William R.; and James R. and Jack G. Brewer (brothers). The Brewers are equal partners in KOKL(AM) -KLLS(FM) Ok- mulgee, and KWCO(AM) -KXXK(FM) Chickasha, THE PRICE Is RiqiIT.. Okla. Ann. May 16.

KRNS(AM) Burns, Ore. (AM: 1230 khz, I kw -D, 250 w -N) -Seeks assignment of license from KRNS $1,400.00 Radio to Warren D. Evans for $200,000. Seller: owned by William( Hampton (100%) who has no other broad- PRODUCTION VIDEO SWITCHER cast interests. Buyer: was, until 1973, minority owner of KGPC(AM) Grafton, N.D., until this year part - 12 INPUTS - 4 BUSSES time talk show host, KXPO Grafton, N.D. Ann. May Compare You will agree; 3. C:6n666nti099'ri. ;Cif EEO The J &D Model 712 is a truly professional Production Video Switcher with capacity and features that will satisfy your KFBC -AM -FM Cheyenne, Wyo. (AM: 1240 khz, I kw -D, 250 w-N; FM: 97.9 mhz, 34 kw) -Seeks assign- ENG, and requirements. CATV Production Studio Contact us for details, ment of license from Frontier Broadcasting Co. to Capitol Media Inc. for S425,000. Seller: owned by J &D INTERNATIONAL, INC Distributed NATIONWIDE by:- Cheyenne Newspapers Inc., Principally owned by Interstate Industrial Park BEAVERONICS, INC Robert S. McCraken, his brother William D., their Bellmawr, New Jersey, 08031 8 Haven Avenue, Port Washington, mother, Lillian D. McCracken and four others, all of Cheyenne. Buyer: owned by Lawrence V. Birleffi sta- Tele: (6091931 -4100 New York, 11050 Tele:(516)883 -4414 tion manager of KFBC (50%), Kermit G. Kath (25%)

8.oaacasung June 19 1978 84 for $550 for repeated failure to make equipment perfor- Summary of broadcasting mance measurements for 1977. Action June 5. KINS(FM) Carson City, Neb.-Notified of apparent liability for $100 for failure to file renewal application on time. Action June I. FCC tabulations as of May 31, 1978 KVLV(AM) Fallon, Neb.- Notified of apparent liability for $100 for repeated failure to file renewal ap- CP's CP's plication on time. Action June 1. On air on Total not Total KHFM(FM) Albuquerque, N.M.- Notified of ap- Licensed STA' air on au on air authorized-- parent liability for $100 for repeated failure to file Commercial AM 4.495 4 26 4.525 43 4.568 renewal application on time. Action June I. Commercial FM 2.976 t 69 3.046 120 3.166 Educational FM 920 0 36 956 74 1,030 KKQQ(AM) Clovis, N.M.- Notified of apparent Total Radio 8.391 5 131 8.527 237 8.764 liability for $200 for repeated failure to file renewal ap- plication on time. Action June I. Commercial TV 723 t 2 726 56 782 VHF 513 1 2 516 7 523 KWHP(FM) Edmond, Okla- Notified of apparent UHF 210 0 0 210 49 259 liability for $1,000 for repeated failure to maintain Educational TV 13 260 7 244 3 267 center frequency of FM within 2000 hertz of that VHF 93 1 8 102 4 106 UHF 151 2 5 158 3 161 assigned. Action June 5. Total TV 967 4 15 986 63 1.049 KEYY(AM) Provo, Utah -Notified of apparent FM Translators 216 0 D 216 79 295 liability for $100 for failure to file renewal application TV Translators 3.521 0 0 3.521 429 3,950 on time. Action June I. UHF 1.113 0 0 1.113 243 1,356 VHF 2.408 0 0 2.408 186 2.594 WKLP(AM) Keyser, W.Va.- Notified of apparent liability for $250 for repeated failure to indicate time 'Special temporary authorization "Includes off -air licenses station ceased to supply power to antenna on various days and apparent liability for $250 for failure to ob- serve and log operating parameters on various dates. Action June 2. and Donald E. Jones (25%). Mr. Kath owns deny filed by William Tagupa, Honolulu resident who KGOS(AM) -KERW(FM) Torrington, Wyo.; 41% of objected to stations' EEO programs, ascertainment WVOW -AM -FM Logan, W.Va.- Notified of ap- KWOR(AM) Worland, Wyo.; is equal partner with Mr. efforts and KPOI's past programing. Action June I. parent liability for $1,100 for repeated failure to make Jones in Chadron, equipment performance measures at specified inter- KCSR(AM) and KVSH(AM) FCC upheld Broadcast Bureau action of last July Valentine, both Nebraska. Ann. 25. vals. Action June 5. May granting application of Front Range Educational Media Corp. for new noncommercial TV on ch. 12 at Broom- field, Colo. denying petition to reconsider filed by Facilities 'KRMA -TV there. Action May 31. Translators Changes FCC has denied review of ruling denying fairness doctrine complaint by Clarence Lofton against KNXT(TV) and KNBC(TV) Los Angeles. Lofton, as TV Actions actions one of eight candidates seeking Democratic nomina- WAPI -TV Birmingham. Ala.- Granted license tion for 28th Congressional district of Calif., com- K021 W Kalawock, Alaska - Broadcast Bureau can- covering changes. Action May 31. plained that stations' regularly scheduled newscasts ig- celled CP, deleted call sign and closed records. Action nored his FCC asserts does not ap- May 24. 'KQEC(TV) San Francisco, Calif- Granted addi- candidacy. doctrine tion of remote control. Action May 31. ply to such programs. Action June 2. 'KTEH(TV) San Jose, Calif- Granted mod. of CP Review Board decision to change ERP to vis., change ant. Action May 31. WNJR(AM) Newark, N.J.- Review Board ruled WESH -TV Daytona Beach, Fla.- Granted license that all four applicants for authority to operate station covering changes. Action May 31. were unqualified. Applicants: Gilbert Broadcasting The Log 2 Corp., Community Group for North Jersey Radio Inc., WPIX -TV New York- Granted authority to operate Sound Radio Inc. and Fidelity Voices Inc. Action May trans. by remote control. Action May 31. 18, announced June 5. Automation System KFDM -TV Beaumont, Tex.- Granted authority to Procedural rulings operate trans. by remote control. Action May 31. A GREAT WAY TO START! KPRC -TV Houston. Tex. -Granted authority to Marietta, Ohio (WMOA Inc. IWMOA- AM -FM)) operate trans. by remote control. Action May 31. Renewal proceeding: (Does. BC- 78- 157 -8) -Chief AL) Chester F. Naumowicz Jr. designated AU James FOR UNDER AM action F Tierney to serve as presiding judge; scheduled WCHK Canton, Ga.- Granted CP to add nighttime prehearing conference for July 14, hearing for Sept. 12. $10,000 operation with 500 w, increase power to 5 kw -D, Action June I. change hours of operation to U. change AL and TL Kittanning, Pa. (WACB -AM) Renewal proceed- A complete, and change trans., Action May 30. ing: (Doc. BC -78 -156) -Chief ALI Chester F. flexible system Naumowicz Jr. designated AU James F. Tierney as WHTH Health, Ohio -Seeks CP to change frequen- featuring the cy to 790 khz, increase power to 500 w. Ann. June 6. presiding judge; scheduled prehearing conference for July 14, hearing for Aug. 29. Action June I. 100A Programmer FM action Rulemaking action for full or WEEE -FM Taylorville, III.- Granted mod. of per- semi -automatic mit to change SL, trans. and ant. Action May 30. Chief, Broadcast Bureau granted to limited extent requests by Television Technology Corp. and National operation. Translator Association and extended from June 2 to Controls five July 3 time for filing comments and from June 23 to sources. Allocations August 2 time for filing replies in matter of amend- additional ment of rules pertaining to FM radio broadcast transla- tor stations (Doc. 19918). Action May 22. Lets you utilize Actions present equipment. Broadcast Bureau has proposed assigning 103.1 mhz a to Tehachapi, Calif., as community's first FM station in Expandable to response to petition by Dorothy Collings. Action June larger system Fines in the future. Broadcast Bureau has assigned 107.5 mhz to Clovis. N.M. as its third FM station on petition by Zia Broad- KXO -AM -FM El Centro, Calif.- Notified of ap IN A CLASS casting Company KCLV(AMI. parent liability for $300 for repeated failure to calibrate transmission line at specified intervals. Action June 5. BY ITSELF! WITV(TV) Westport, Conn. -Notified of apparent liability In for $2,000 for violation of rule that states term Contest "sponsored" has same meaning as "paid for." Action MICROPROBE June 5. mEI ELECTRONICS INC FCC actions KWAL(AM) Osburn, Idaho - Notified of apparent JOHN HANCOCK CENTER liability for $100 for failure to file renewal application 875 NORTH MICHIGAN AVE. FCC affirmed decision of last August approving ex- on time. Action June 1. CHICAGO, ILLINOIS 60611 change of frequencies between KPOI(AM) and KHVH(AM) Honolulu. Decision rejected petition to WLOO(FM) Chicago- Notified of apparent liability Dave Collins, (312) 440-3111

Broadcasting June 19 1978 85 KI2A1 Sisseton, S.D. - Broadcast Bureau granted Hackensack. Kinnelon, Lincoln Park, Little Falls. Better TV Assn. license for new VHF TV translator. North Caldwell, North Haledon, Nutley, Oakland, Pe- Call letters Action May 17. quannock, Pompton Lakes, Ridgewood, Ringwood, Riverdale, Teaneck, Wanaque, Wayne, West Patter- Dutch John and Manila, Utah - Broadcast Bureau son , Otowa and Tenafly, all New Jersey Daggett County TV Dept. license for VHF TV Applications granted (CAC -12462 -88); Cable TV of North Dakota, for KO4HN, KO5F1 and KO2HP there. Action translators Dikinson, N.D. (CAC- 12490); Dragoon CATV, for Call Sought by May 17. Hauchuca City, Ariz. (CAC -12540); Community Ca- Existing TV's KO8GG, KIOGH and K12GM Laurier, Wash. - bles, for Enid and Vance Air Force Base, both WDVM-TV WTOP -TV Washington Broadcast Bureau returned as unacceptable for filing Oklahoma (CAC -12548.9); Shelby Cable Vision, for May IS. WNNE WMVM Hanover, N.H. applications for changes. Action Shelby, N.C. (CAC -11I19); Community TV Systems of Wyo., for Mountain View, Wyo. (CAC -11384); NeW AM Camden TV Cable, for Camden. Tenn. (CAC -11567); WYCB Washington Community Broadcasting, Wilderness Cable, for Bancroft, Scott Depot, Red Washington, D.C. Cable House, Rock Branch, Shawnee Estates and Home- Existing AM's town, all West Virginia (CAC -12516 -21) Warner Cable W WOT WDCL Dunedin, Fla. of Kingsport, for Gate City and Weber City, both Va., WPIP WLOD Pompano Beach. Fla. Applications Church Hill, Kingsport and Mount Carmel, all Ten- nessee (CAC -12522,41,42,44,53); Key -White Video, New FM The following operators of CATV systems re- quested certificates of complaince. Announced by FCC for Hurricane. Putnam, Wilton and Cabell, all West 'KBBG Afro- American Community Broadcasting, Virginia (CAC-12574-7); Jackson Municipal TV, for June 9. Waterloo, Iowa Jackson, Minn. (CAC- 10863); Madison Cablevision, Existing FM's Tower Cablevision, for Daugherty, Ky. for Elkton and North East, both Maryland (CAC -10978); changes. WVOC WRBL Columbus, Ga. (CAC -10912,4); Tower Communications, for Sugarcreek, Ohio (CAC -10925); Television Cable Ser- WKIO WTWC Urbana, Ill. Newchannels, for Lawrence, N.Y. (CAC -12857); commence operation. vice, for Toronto, Ohio (CAC -10918); Escondido WKFI-FM WDHK Wilmington, Ohio Cablevision, for San Diego- Calif. (CAC -11098); Tele- Oxford Valley Cablevision, for Bensalem and War - KCFX KWHP Edmond. Okla. Media of Addil, for Cresson, Gallitzin, Lilly, Tun - minister, both Pennsylvania (CAC -12875,6); changes. WZZO WEZV Bethlehem, Pa. nelhill, Washington, Sankertown, and Cassandra KPYN KLUK Atlanta. Tex. Trans Video Cable Television, for Northfield, Vt. Borough. all Pennsylvania (CAC -11151 -9); Pointview (CAC- 12877,8); changes. TV Cable, for Ravenswood, W. Va. (CAC -11601); Pen - Grants Crest Communications, for El Dorado, Kan. delton Community TV, for Pendleton. Ore. Video, for Pa. (CAC -12879); commence operation. (CAC -11617); Centre Wilmerding, Call Assigned fo (CAC- 11725); Bettervision Systems, for Mannington, Tele Caption of Winchester, for Clark and New TV's W. Va. (CAC -11920); Six Star Cablevision, for Howell Winchester, both Kentucky (CAC- 12880, 1); changes. and Green Oak, both Michigan (CAC -12111.2); UA- KOWT National Group Television. San Jose. Calif. Louisiana Community Cablevialion, for Louisiana, Columbia Cablevision, for Maywood, N.J. WBTI Buford Television of Ohio, Cincinnati Mo. (CAC -12882); existing operation. (CAC -12158); Chaparral Cable TV, for Willcox, Ariz. KWET Oklahoma Educational Television Authority (CAC -12282); Multi -Channel, for Brookville and Cor- Potomac Valley Television, for Cumberland, Bowl- Cheyenne. Okla. sica, both Pennsylvania, (CAC -12414,5); Video Link, ing Green, Corriganville, Cresaptown, Eckhart, Rawl- New AM's for Washington, Jefferson and Fayette City, all Penn- Mount Savage, La Vale, Ellerslie, all Maryland ings, sylvania (CAC -12426 -8); Storer Cable TV, for Laguna WMRK Alexander Broadcasting. Selma. Ala. and Fort Ashby, Ridgeley and Wiley Ford, all West Beach, South Laguna, Laguna Niguel and San Cle- KDAO MTN Broadcasting, Marshalltown, Iowa Virginia -12883 -95); changes. (CAC mente, all California (CAC -12492 -4,7); Suffolk Cable WYAK Lower Gland Strand Broadcasting. Sunside Foley and Associates, for Norton Air Force Base, of Shelter Island, for North Haven. N Y. Beach -Garden City. S.C. Calif. (CAC -12895); changes. (CAC -10140). Existing AM's Sitka Alaska Television, for Sitka and Ketchikan, WWWo WPCF Panama City Fla. both Alaska (CAC -12896 -7); changes. KLNT KCLN Clinton. Iowa Madison Cablevision, for Cecil, Md. (CAC -12899); KMJJ KLUC Las Vegas existing operation. KFHM KOAM San Antonio. Tex. Santa Fe Cablevision, for Santa Fe, N.M. New FM (CAC -12900); changes. 'KCLB Christian Lile Center, First Assembly of God, Services and Santa Rosa, Calif. Las Cruces TV Cable, for Las Cruces, Mesilla Dona Ana, all New Mexico (CAC -12901 -3); changes. Existing FM's Yadkin Valley Cablevision, for Elkin, Jonesville and KLNO-FM KCLN -FM Clinton. Iowa Arlington, All North Carolina (CAC -12908 -10); KWCL-FM KDDI Oak Grove, La. changes. COMMERCIAL RADIO KTOO KLOO Sulphut La. Cablevision of Mt. Airy, for Mount Airy and Toast, MONITORING CO. WEVE-FM WVLA Eveleth, Minn. both North Carolina. PRECISION FREQUENCY KLUC KLUC -FM Las Vegas MEASUREMENTS, AM -FM -TV KWR Systems, for Lenox, N.Y. (CAC -125651: KYTX-FM KZIP -FM Amarillo, Tex. Monitors Repaired 8 Certified changes. 103 5. Market St. Lee's Summit, Mo. 64063 Certification actions Phone (816) 524 -3777 Fort Yukon, Alaska- Broadcast Bureau returned as FCC has granted the following operators of CATV unacceptable for filing application by Evangelistic Mis- systems certificates of complaince: sionary Fellowship to construct new FM translator on CAMBRIDGE CRYSTALS Coaxial Development Associates, for Mauldin. S.0 ch. 285 there. Action May 24. PRECISION FREQUENCY (CAC -12449); International Cable, for Depew, N.Y. MEASURING SERVICE Cottonwood, Jerome and Clarksdale, all Arizona (CAC -12417): Pittsburgh National Bank, for Ravenna. - SPECIALISTS FOR AM -FM -TV Broadcast Bureau returned as unacceptable for filing Franklin and Brimfield, all Ohio (CAC-10298 -30); Ca- application of Trinity Broadcasting of Ariz. for new ble TV of Marin, for Belvedere, Tiburon and Marin, all 445 Concord Ave. Cambridge, Mass. 02138 UHF translator on ch. 58 there. Action May 18. California (CAC -10847.9); Tele -Media of Kent - Ravenna, for Ravenna and Kent, both Ohio Phone 16171 876 -2810 K1210 Greasewood, Ariz.- Broadcast Bureau (CAC-12237,8); Newchannels, for Onondaga, Mich. returned as unacceptable for filing application for (CAC -12389); Video Cable for Princeton and Mercer, changes. Action May 18. both West Virginia (CAC -12395,6); United Cable of BILL OAHLSTEN & ASSOCIATES N.H., for Bedord, Goffstown and Hooksett, all New Radio Representatives returned as Palm Springs, Calif - Broadcast Bureau Hampshire (CAC -12437 -9); Quanna Cablevision, for Offices Nationwide by International unacceptable for filing application Quanna, Tex. (CAC -12440); KWR systems, for 1680 N. Vine St. on ch. 66 Panorama TV Inc. for new UHF translator Cassadaba and Stockton, both New York Los Angeles. Ca. 90028 there. Action May 18. (CAC- 12443,4); Sonic Cable TV, for Cayucos, Pismo (213) 464.9263 Beach, Grover City and Paso Robles, all California Natl. 8 Reg. Representation K6OAS Crystal Bay, Nev.- Broadcast Bureau (CAC -09794,5,7.8); Delta Cablevision, for Dermot'. WE INCREASE SALES granted CP to operate UHF TV translator via Elko, Ark (CAC -10693); NTC, for Lake and Eisenstein. Nev. Action May 9. both Wisconsin (CAC-10858,9); Cambria TV Dis- Rexburg -St. Anthony, Ind.- Broadcast Bureau tribution, for West Carroll, Barnesboro, Patton, Sus- contact returned as unacceptable for filing application by quehanna and East Carroll, all Pennsylvania BROADCASTING MAGAZINE on (CAC -11232 Pioneer Valley for Futura Titanium Corp. for new VHF TV translator -6); Cablevision, 1735 DeSaler St. N.W. May 24. Amherst, Mass. (CAC -11825); Upper Valley Teleca- ch. 12 there. Action Washington, D. C. 20036 b1e, for Idaho Falls, Ammon and Bonneville, all Idaho for 'W47AA Allentown, Pa.- Broadcast Bureau for- (12215 -7); Durand Cable, for Mondovi, Wis. availabilltles Phone: '2021 638 -1022 feited CP of Cover Broadcasting for TV translator. Ac- (CAC- 12307); UA- Columbia Cablevision, for Blom - tion May 24. mingdale, Bogota, Butler, Cedar Grove, Clifton,

Broadcasting June 19 1978 88 Professional Cards

ATLANTIC RESEARCH CORD EDWARD F. LORENTZ A. D. Ring & Associates COHEN and DIPPELL, P.C. Jansky & Bailey & ASSOCIATES Engineers CONSULTING RADIO ENGINEERS CONSULTING ENGINEERS Telecommunications Consulting Consulting 1771 N St., N.W. 296 -2315 527 Munsey Bldg. Member AFCCE 1334 G St., N.W., Suite 500 12021 783 -0111 WASHINGTON, D. C. 20036 5390 Cherokee Avenue 347 -1319 Washington. D.C. 20004 Alexandria. Virginia 2231 Washington, D. C. 20005 Member AFCCE .Member AFCCE Member A FCCE 1703) 354.3400

A. EARL CULLUM, JR. SILLIMAN, MOFFET & KOWALSKI CARL i JONES ASSOCS. LOHNES & CULVER Washington, D.C. Area (Formerly Gautney 8, Jones) Consulting Engineers CONSULTING ENGINEERS 8701 Ga. Ave., Silver Spring, MD 20910 CONSULTING ENGINEERS 1156 15th St.. N.W., Suite 606 INWOOD POST OFFICE ROBERT M. SILLIMAN. P.E. 2990 Telestar Ct Suite 405 Washington, D.C. 20005 BOX 7004 (301) 589 -8288 (703) 5606800 1202) 296 -2722 DALLAS, TEXAS 75209 1925 N, Lynn St., Arlington, VA 22209 MOFFET. P.E. Falls Church, Va. (214) 631 -8360 JOHN A. 22042 Member AFCCE (703) 841.01300 Member AFCCE .Member AFCCE Member AFCCE

STEEL, ANDRUS HAMMETT & EDISON, INC. JULES COHEN JOHN B. HEFFELFINGER & ASSOCIATES CONSULTING ENGINEERS & ASSOCIATES Radio Cr Television 2029 K Street, N.W. Box 68, International Airport 9208 Wyoming PI. Hiland 4 -7010 Suite 400 Washington, D.C. 20006 1730 M SL, N.W., 659.3707 San Francisco, California 94128 (301) 827-8725 1415) 342 -5208 KANSAS CITY, MISSOURI 64114 Washington, D.C. 20036 (301) 384 -5374 llrnre 111 t Member A FCCE Member .4 FCCE

VIR JAMES CARL E. SMITH E. Harold Munn, Jr., ROSNER TELEVISION CONSULTING RADIO ENGINEERS CONSULTING RADIO ENGINEERS Applications and Field Engineering & Associates, Inc. SYSTEMS Computerized Frequency Surveys CONSULTING 8200 Snowville Road Broadcast Engineering Consultants & ENGINEERING 345 Colorado Blvd. -80206 Cleveland, Ohio 44141 (303) 333.5562 Box 220 250 West 57th Street Phone: 216 -526 -4386 DENVER, COLORADO Coldwater, Michigan 49036 New York, New York 10019 .Member AFCCE Member AFCCE Phone: 517 -278 -7339 1212) 2463967

JOHN H. MULLANEY TERRELL W. KIRKSEY HATFIELD & DAWSON MIDWEST ENGINEERING Consulting Radio Engineers, Inc. Engineers ASSOCIATES Consulting Engineer Consulting 9616 Pinkney Court Broadcast and Communications Caa.Nttlny Engines. 5210 Avenue F. Potomac, Maryland 20854 3525 N. Stone Way 6934 A N. University Austin, Texas 78751 Seattle, Washington 98103 Peoria, Illinois 61614 307 - 299 -3900 (309) 6924233 Member AFCCE (5121 454 -7014 1206)833-2885 Member AFCCE Member AFCCE

MATTHEW I. VLISSIDES, P.E. C. P. CROSSNO & ASSOCIATES Satellite Telecom DAWKINS ESPY STRUCTURAL CONSULTANT CONSULTING ENGINEERS Services, Inc. Consulting Radio Engineers TOWERS, ANTENNAS. STRUCTURES P. O. BOX 18312 Applications /Field Engineering Studies. Analysis. Design Modification, DALLAS, TEXAS Management and Engineering PO. Box 3127- Olympic Station 9021: Inspections. Supervision of Erection 75218 Consulting Services Compute, Aided, Design a Alloption Studie. Rd. BEVERLY HILLS, CALIF. 7601 BURFORD DRIVE McLEAN.VA Field Engineering, 2971 Flowers So, Atlanta, Ga. 30341 Tel (703) 356 -9504 Aerial Radiation Mp,u,ementt (213) 272 -3344 404-455-8369 Member AFCCE 12141 321 -9140

JOHN F.X. KESSLER ASSOCIATES D. L. MARKLEY RADIO ENGINEERING CO. BROWNE P0 80. 2352 Palos Verdes Ca 9021a & ASSOCIATES. INC. Consulting Engineers & Associates, Inc. CONSULTING ENGINEERS CONSULTANTS FM-TV.Microwave Systems 1901 Pennsylvania Ave.. NW AM- CONSULTING ENGINEERS FIELD ALLOCATIONS. INSTALLATIONS. Washington, D.C. 20006 1511 N.W. Sixth Street 3101B W. Harmon Hwy ANTENNA d TYPE ACCEPTANCE MEASUREMENTS 525 Woodward Avenue Gainesville, Florida 32601 Peoria, Illinois 61604 NORW00D J. PATTERSON 309/673 -7511 (213) 541 -7379 Bloomfield Hills, MI 48013 1904) 376 -3157 (9041 373.5225 Tel 13131 642.6226 293 202C Member AFCCE over 35 years 1202) Serving Broadcasters Member AFCCE

WILLIAM B. CARR E N. R. ENGINEER /NG, INC DON'T BE A STRANGER & ASSOCIATES, INC. 10 Broadcasbngs 157.000. Reapers 1 ngram Prolesslonal or DALLAS /FORT WORTH o BOX 766. Cw1NNELVIEW, TEX r -. J. 130,1 Display your Service GLENN B. CALLISON 17131452 -6N 7 Caid eseue It will be seen by 10e dec. Specialists in FM Radio Sion- making slallon owners and man 15745 Terrace Lawn Prole, CONSULTING ENGINEERS Dallas, Texas 75240. 214/233.6034 R O. Box 73 agers. cruel engineers and technicians. WILLIAM B. CARR, P.E. COMMUNICATION SYSTEMS, applicants tot AM. FM. TV and buyers of 1805 Hardgrove Lane, ALLOCATIONS, BROADCAST SYSTEMS 6 Batesville, Miss. 38606 broadcasting services Burleson, Texas 76028. 817/295.1181 MIC RO -WAVE SYSTEMS '2977 Readership Survey snowing 44 MEMBER AFCCE FRED L. ZELLNER (601)563.7266 readers per copy See last page of Classified Section for rates, Classified Advertising closing dates, box numbers and other details.

Career in sales. We will teach if you have radio ex- Experienced announcer to learn sales ... Eastern RADIO perience in announcing and copy. Opportunity with shore -Delaware. Group owner ... will teach. Must be group lop in air -experienced and interested in for manage- HELP WANTED MANAGEMENT owned, -rated station very small market. career Salary and commission plus. Eastern shore - ment possibilities. Box G -113. Wanted; person to be general manager and part Delaware. Box G -112. Entertaining Personality Needed for top -notch owner; no capital investment. You must have guts. need for one more sales person motivation, perserverance and be willing to make sac- We have Immediate Small Market Adult- Contemporary. Some experience at our growing Costal South Florida 100,000 watts live required. Send tapes and resumes to Paul Mendenhall. rifices. Send resume to P.O. Box 624. Mid -City, Dayton. list on Oppor- P.O. 47302. No 0H 45402. station to assume active and build Great WERK. Box 2465. Muncie IN phone tunity, for person with sales skills and at least two calls. Excellent opportunity with stock options available years experience. Contact Jim Lord, WOVV, Box 3192, Immediate Opening. Well endowed pro's only. for sales- oriented GM. WUUN -FM, Marquette, MI. Fort Pierce, FL 33450, phone 305-464-1400. We Are Jock An Equal Opportunity Employer. Resume -Tape. Roger Manning, KDMS, Box 1565 El Opening for general manager in the stale of Ohio Dorado, AR 71730. EOP for a group owned small market FM station. Salary Sales manager opportunity. Experienced in an commensurate with experience with profit Incentives. nouncing -sales, ready to manage sales department, "Is there such a parson " -Bright Morning Per- with genius, who also can do sales. If Send detailed resume to Box G -62. do some air work, live in excellent small community sonality creative with outstanding twenty year AM -FM operation? that's you. and you like a small market environment, If You're an aggressive Sales Manager who is ready Future ownership possibility. salary commissions, contact WATT. Box 520. Cadillac, MI. to move up to a challenging GM's job with no top -end bonus, paid insurance. Tape, resume, pay require- Available for air and Good compensation limit, then send us your resume. We ments to WAWK, Box 37, Kendallville, IN 46755. Opening shift production. will consider a beginner. Also needed at AM /FM operate winning stations in San Antonio. Tulsa, Beau- pay, in sisten station in Eastern N.C. an experienced engineer mont -Port Arthur, and El Paso. It's the best compensa- We're splitting -twice as many avails to sell 30th to take over that dept. Contact Ted Gray, WKDE, tion plan in the Southwest. Check us out. John W. largest market. We need help! If you're dedicated, ag- Altavista, VA 24517. Barger. Vice President, Clear Channel Communica- gressive and experienced, we're interested. Salary + tions, Inc., 1031 Navarro. San Antonio, TX 78205. EOE. commission. EOE Send quals., Chuck Fritz, KHNY AM/ Experienced commercial radio. Easy listening. M/F FM, 7351 Lincoln, Riverside, CA 92504. Drive time and evenings. WVOS Liberty NY. Lubin Manager-Trainee ... Southwest. Must have sales Account Executive: One of Buffalo's highest rated 914 - 292 -5533. EOE. background...ambitious. Great market potential in stations. Intensive training, high dollars, major incent- Come West Young Man /Lady (Greatest living, fun, fastest growing part of th? nation. Great place to ives. Call David Gerard, WBNY, 716- 856 -3550, or send resume, 2500 Rand Bldg.. Buffalo, NY 14203. opportunity in fourth largest growing market in country live...good draw and incentive program. EOE. Send already 300,000+ and growing by hundreds monthly) resume to Box G -121. HELP WANTED ANNOUNCERS we have Career positions open for two fulltime Con- temporary announcers. Top AM now, Sales manager wanted for successful AM /FM stations. on air Experienced Promotion Supervisor- Announcer for 100.000 watt FM coming this year, you stereo operation in Michigan. Telephone immediately if are good and Iowa Contemporary. Box D -1. want to build something for yourself as well as us. we 616- 278 -1815. EOE. want to hear from you. Tapes and resumes to General Wanted Now... three announcers to do board work Station Manager. A new FM in Northern Virginia is Manager, PO. Box 8087, Boise. ID 83707. and production at Wyoming station. First ticket a must seeking an experienced, aggressive manager. Equity Box F -160. Live beautiful music station needs mature position possible. EOE. Call 202 466 -8077. -voiced - announcer with good reading ability TV WLKW, Providence, one of nation's leading and possible potential. Please send tape, resume, and re- HELP WANTED SALES Beautiful Music stations, seeks tapes and resumes im- salary quirements to Charles King, WOC, 805 Brady, Daven- mediately from experienced staff announcers. Must Manager wo can port. IA 52808. An equal opportunity California Daytimer seeks Sales have moderate to heavy voice with friendly one -to -one employer. and will sell, build, train, and motivate a sales staff. A delivery Salary open. Send to Tony Rizzipi, Program proven Sales Manager with a successful history of Change of Ownership means immediate openings Manager, WLKW, 1185 North Main Stree0Providence, promotions and merchandising and long term con- at Rocky Mountain AM -FM. AC /MOR morning per- RI 02904. E.O.E. No phone calls. tracts, one who is presently employed and delivering sonality for FM with strong production, country an- nounce with production and possible management but seeks change and challenge, for a community Immediate opening for experienced air personality. position at AM and near future opening for AM -FM oriented. community participating station. Compensa- Possible sales. New progressive country WDZD -FM sports director with play by play ability as well as an- tion: negotiable. Box G -22. on North Carolina coast. 919- 754 -8171. nouncing and some production. Mail resume and tape Here's the deal. Sell days and do top production Position open for experienced announcer /les, immediately to KADO, P.O. Box 123, Rexburg, ID nights while you're babysitting the automation. Experi- news /sales, sports produce own spec spots, and 83440. No calls. ence in both required. Southeastern small market sta- client's copy. Box G -21. tion in competitive market. Send resume. Box G -89. Immediate Opening, Northern California afternoon Announcer with First Class License for Country drive and production. Modern country format. Must Aggressive, experienced salesperson for Long Is- Music Directional AM station in the South. Interested have experience. Good pay. Contact Larry Lee, KUBA, land area -AM -FM operations in excellent market - in a country music personality with a ticket -not an Yuba City, CA. 916- 673 -1600. managerial opportunity, WHLI- Box 219, Hempstead, engineer; no maintenance required. Equal opportunity News NY 11550. Equal opportunity employer. Employer, Send resume to Box G -45. /Staff Announcer. Good writer, editor and reader, with ability to handle brief board shift and help A Number One Rated "ARB" station wants an ag- Help Wanted ... Air personality to serve as news on commercial production. Send resume and tape. gressive sales person with at least 3 years Radio sell- director and talk show host. Must be well read and WCSS, Amsterdam. NY 12010. ing experience, immediately. Contact. Sales Manager, capable of discussing issues without agitation. Mini- WAXXIWAYY, PO. Box 47, Eau Claire, WI 54701. An mum 5 years broadcast experience. Mid- Atlantic Florida MOR seeks afternoon drive personality. Equal Opportunity Employer. medium market. Excellent benefit plan. Salary Must have minimum two years experience, be strong negotiable for right person. Resume first letter. Box on production, have Third Class license, no floaters. Modern music station Virginia daytime Country G -42 Opportunity for advancement with small public corn - needs aggressive self- starter who can handle part - pany, excellent medical program. Delightful living by time airshilt and some production. Excellent list. Send Experienced announcer with FCC First Class the ocean. Send resume, tape and salary requirements resume, earning requirements and tape to WPED, P.O. license. Duties include on- the -air announcing shift, to Randolph Millar WIRA, Fort Pierce. We are an Equal Box 8, Crozet, VA 22932. EOE. announcing style suitable to MOR format, including Opportunity Employer. authoritative news delivery; commercial production If you're a good Radio Sales Person, and want to and recording; and assisting chief engineer in techni- HELP WANTED TECHNICAL make S35.000 in 1979 and can't do it where you are, cal maintenance. Send tape and resume to WGBR Maryland AM and FM stations need then send us your resume. We operate winning sta- Radio. P.O. Box 207, Goldsboro, NC 27530. An equal chief engineer, tions in San Antonio. Tulsa, Beaumont -Port Arthur and opportunity employer. strong and maintenance, good working conditions. El Paso. Here's a chance to make money with no top - Call or write WASA/WHDG, Box 97, Havre de Grace. end limit, plus management opportunity. If you're Strong afternoon announcer needed Tops in pro- MD 21078; 301 - 939 -0800. good, check us out. John W. Barger, Vice President. duction. for mature, veteran stall at North Carolina Clear Channel Communications Inc., 1031 Navarro, small market station with Contemporary format. Send Chief Engineer. Live in beautiful Coastal North Carolina. San Antonio, TX 78205. E.O.E. MIE tape and resume to Danny Hester, P O. Box 1056, Lum- Excellent livability Located on large river. AM Directional FM berton, NC 28358. and Stereo. Automation experience. A Successful Radio Salesperson can make more Microwave maintance. FM is powerhouse in Eastern selling sound, muzak and communications in our West Texas Station has opening for news -sports an- NC. Send resume and salary requirements to .Bob booming Midwest area. Where Construction never nouncer. Excellent advancement opportunities. EOE. Frowein, WITN AM -FM, P.O. Box 793. Washington, NC slops. Resume to Box G -100. Send background to Box G -110. 27889, 919 -946 -2162.

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Picture yourself in a new career my recruiting costs. environment, preparing to take the The answer for thousands of media U.S. funds only. Rtes outside North America on request. is challenge prove you have what it professionals Job Leads, the weekly -to Copyright 1978 Job Leads. newsletter packed with opportunities. takes. HELP WANTED TECHNICAL Responsible news person who can gather, write Continuity-Production-announcing. Imaginative, CONTINUED and air strong local news. Competitive college market creative. Medium -West -Midwest Market. EOE. Write that listens closely Tape, resume. writing samples to Box G -44. Chief needed immediately for 50 KW -AM. Direc- C. Williams, KWNO, Box 466. Winona, MN 55987. Sal tional Nights. Must be good transmitter and audio ary negotiable. Production Assistant for Alaska Public FM Station. Write engineer. Reply with resume, references, and salary re- copy, assist in program and spot production, News Reporter for Alaska Public FM Station. Gather, assist, instruct, and in quirements to: C. F. Harper, PO. Box 11920, Reno, NV coordinate station volunteers write, and report news stories; in 89510. EOE. assist development use of production facilities. S11- 13,000 D.O.E. Apllica- of local -area oriented news and public affairs pro- tions must be received by June 30, and must include a Immediate Opening. Chief Engineer for WINK, gramming. 611- 13,000 D.O.E. Applications must be statement explaining your concept of "community Binghamton. New York. Must have experience D.A. and received by June 30, and must include a statement ex- broadcasting;' writing samples, and audition tape. Proofs. Excellent opportunity. Send resume to Com- plaining your concept of "community broadcasting" EEO employer. Applications to: Program Coordinator. mand Broadcasting Group, Box 511. Beacon, NY writing samples, and audition tape. EEO employer. Ap- KRBD -FM, 2415 Hemlock, Ketchikan, AK 99901. 12508. 914 -831 -1260. Attention: Al Lessner. plications to: News Director, KRBD -FM, 2415 Hemlock, Ketchikan, AK 99901. Faculty Position, fall 1978 teach Broadcasting and Major group seeking engineers and chief engineer. Communications -Direct operation of Public Radio Must have hands -on knowledge of all phases of AM Sixty station statewide radio network needs solid in- Station. Resume to Dr. Thomas Kaska, Wilkes College, and stereo radio. Good opportunities for talented, hard vestigative reporter, self- starter, experience in political Wilkes- Barre, Pa 18703. EOE. working people. EOE. Reply in confidence to Box coverage preferred. No rookies. Tape and resume to G -120. Missouri Network Inc. 217 E. McCarty, Jefferson City, Top ten network affiliate seeking person skilled in MO 65101. all areas of broadcast advertising production. Top Chief Engineer. Duties include being in charge of priority is On -Air, videotape and film background a studio and transmitter maintenance, and approxi- We need a heavyweight to do morning news in our must. Knowledge of how print and radio compliments mately 20 hours a week of board work. Applicant must newly created department. Should have one to two the air. Creative and quick a necessity, we have a be willing to live in remote frontier area of Western years news experience. Journalism degree preferred, system that works, need someone highly motivated to Alaska. Three weeks paid vacation, 40 hour work week but not required. Salary range: twelve to fifteen thou- keep it that way Equal Opportunity Employer. Send sand dollars. Thomas, News and other benefits. Salary: $17,000. Job starts July 1, Contact: Jan Director, resume to Box G -108. 1978. Send tape, resume and references to Paul Davis, KFYR Radio, Box 1738, Bismarck, ND 58501. Phone: 308 G Street, Anchorage, AK 99501. KDLG Is An 701- 223 -0900. Radio Production Person needed for a top Midwest Equal Opportunity Employer. radio station, AM Contemporary & FM Country. Must Newsperson /Announcer, Good writing, good voice. have on- the -job experience. Send resume and tape to: Immediate Transmitter Operator wanted at WTTS /WGTC in opening six person AM /FM news depart- Tom Thiede, WAXX/WAYY, P.O. Box 41, Chippewa Falls, Bloomington, Indiana. Needs Transmitter Operator to ment. Contact Scott Witt, WHUD. Peekskill, NY 914- WI 54729. An Equal Opportunity Employer. stand transmitter watch. First Class License required. 737 -1124 E.O.E. Technical school training desirable but not mandatory SITUATIONS WANTED MANAGEMENT News person to gather, write and report everything in Contact Charlotte Webb. WTTS /WGTC, 535 South our small market. May soon head the two person Att: Florida Stations: General Manager of Pacific Walnut Street. Bloomington, IN 47401. An Equal Op- department. Open now, or will wait for right person. No West Coast station wants to relocate as GM of Florida portunity Employer. tapes. no calls, just resume or other particulars. EOE. station. Veteran manager with highly successful record. Alaska AM -FM seeks experienced Chief Engineer, WKAM, Box 497, Goshen, IN 46526. Currently running lucrative operations. Motivat- strong on trouble-shooting and maintenance with ing leader, organizer, and winner. I turn it around. 110% News Director to locate in fast- growing upper Mid- some announcing experience. Both stations auto- effort. Equity potential welcomed. Box G -36. west community. Must be a self- starter, aggressive, ex mated with Schafer/Cetec. Must be fully competent/ perienced.. to supervise a three person department. SITUATIONS WANTED SALES take -charge engineer. Most popular living area in Send resume to Box G -96. Alaska, The Kenai Peninsula. KSRM /KOOK, Box 852 Broadcaster with 20 plus years experience desires Soldotna, AK 99669, 907- 262 -5811. Need excellent Broadcast leader in Missouri seeks newsperson active account list with leading station. Box G -70. references, salary open. with wide broadcasting background. Board shift man - datory-PBP helpful. Box G -135. Experienced Sales Representative looking for Chief Engineer, some production work, 5KW AM. move up. Broadcasting School grad., young, positive 50KW FM. Automated. Directional AM. Must be experi- WBHP Radio News has an opening for a pro with minded, neat appearance. and successful. Looking for enced in automation, directionals, maintenance. ability to handle desk work as well as mobile and beat a job to grow with, and some production work in- Central California Valley. M. Hill, KYOS, Merced. 209- work. An excellent opportunity to join an expanding cluded. For one of a kind, don't delay. 3rd Phone. Box 723 -2191, or P.O. Box 717 Merced, CA 95340. news department in a prime location in the South. G -122. Send tape and resume to Tim Tyson, News Director, Immediate for 1st opening class engineer. Must be WBHP Radio News, Huntsville, AL 35804. Nine Years Small market experience RAB trained. experienced in set -up, operation, and maintenance of Prefer West Coast. Presently employed. Box E -175. color cameras. ENG and other equipment in both Alaska AM -FM seeks aggressive, experienced and Radio and TV labs at a major university. Will assist in resourceful news reporter with at least 2 years experi- Attention Phoenix and West Coast -Pittsburgh maintenance of two Radio stations on campus. Solid ence in local news gathering and casting. KSRM/ suburban account executive, 5 years experience, in- experience required. Salary S12,000- $13,800. Must KOOK, Box 852, Soldotna, AK, 907- 262 -5811. terested in relocating, strong producer seeking sales relate well with students and faculty Apply by July 10 position with top notch station. Reply Box F -45. to Ed Paulin, Chairman, RTVE Oklahoma State Univer- Morning anchor /reporter needed at major metro sity. OK 74074. Equal Opportunity Employer. suburban news /talk daytimes Tapes, resumes to Leigh SITUATIONS WANTED ANNOUNCERS Williams. WKRS, Box 500, Waukegan, IL 60085. An Announcer Is for his first Immediate opening -Chief Engineer with mainte- equal opportunity employer. looking break. Recently nance background. Full time Class IV AM and 3 KW graduated from Syracuse University's Newhouse automated FM in Atlantic City, New Jersey. 5 Figure Kido, Boise City, Idaho, two beautiful new stations. School of Public Communications. Third endorsed. salary. Call Mr. Johnstone -609 -344 -5113. E.O.E. AM and FM, looking for experienced news staff. Im- Ambitious, willing and able to learn. Willing to travel. mediate openings. Females encouraged. Tape and Call or Write David Lyon (Jr.) 75 Ten Acre Rd. New Bri- HELP WANTED NEWS resume to PD, KIDO, P.O. Box 8087. Boise, ID 83707. tain, CT 06052. Phone 203 -225 -0223. FOF Heavy Local News oriented AM -FM needs experi- Presently Morning Personality, Production Pro. mature enced, news person. Resume and audition to News and Public Affairs Producer /Announcer for Seeking advancement to long -term potential situation Duane Hamann. Box 1446. Mason City, IA. Fine Arts Station. Duties: Production and hosting of in Illinois or Wisconsin. 1st Ticket, experienced. Reply in public affairs programming. Person will also do sign - confidence to Box G -38. Newsperson for heavily news oriented Northeast on and assist with announcing classical music shows. AM & FM. Sports background helpful but not neces- Experienced Music Director. Top forty Degree, experience and FCC 3rd with Broadcast En- knowledge sary. Must be able to dig, write and air news in- of music research, first phone. Box dorsement required. Send resume, three letters of G -55. telligently. Reply to Box G -77. reference, and tape to: Director of Broadcasting, Major Market Air Personality seeks on -air PD WYSU-FM, Youngstown State University, Youngstown, posi- News Director ... S. E. Wisconsin. Top AM -FM. tion in either Top 40 or AC. Four Years with present ma- OH 44555. Application must be post -marked no later Strong voice and some experience preferred. Tape and jor chain station, former Music Director, production, in- resume. than June 30, 1978. Equal Opportunity Employer. George Baumann. WLKE -WGGO, 609 Home terviews, music expert. I can work well with and moti- Avenue. Waupun WI 53963 414- 324.4442. vate your staff. Ready today. Indiana AM -FM needs polished Sports Director who 304 -628.2733. Box G -74. can do PBP and assist in news. Award -winning news Special Projects Producer for Alaska Public FM Station. Develop, research, write, department with excellent facilities. Call Mike Fryer at and produce radio 317-659-3338 Ready Nowt 1st phone, some experience. Texas and features and programs of a news, public affairs, or surrounding stales. Mary Savage, PO. Box 38414, documentary nature, especially addressing those sub- HELP WANTED PROGRAMING, Dallas, TX 75238, 214 -271 -3891. jects identified as community "problem areas :' i.e., PRODUCTION, OTHERS alchoholism, drug abuse, etc. $12-14,000 D.O.E. Ap- Parttimer, knows CW Format, Broadcast trained, plications some experience. Seeks full time must be received by June 30, and must in- Aggressive organization located in a dynamic position: will work graveyard shift. T. W. McGowan clude a statement explaining your concept of "com- Upper Midwest city has a unique opening for a Pro- 804- 486 -6249. munity broadcasting;' writing samples, and audition gram Director. Salary commensurate with ability to Male 23 3rd. Endorsed. tape. EEO employer. Applications to: Manager, KRBD- D.J., broadcasting school produce. Long days. Excellent fringe benefits. Equal grad. Doni Reed, 626 FM, 2415 Hemlock, Ketchikan, AK 99901. W Waveland, Chicago IL 60613 Opportunity Employer. Resume to: Box G -14. 312- 248 -5087.

Broadcasting June 19 1978 70 SITUATIONS WANTED ANNOUNCERS Want to put my roots down! Sports Director /PBP. All Sales M r -Major market UHF independent. CONTINUED phases of sportscasting. Seven years PBP -high Local and national sales with management experi- school, college. pro. Football, basketball, baseball. ence as a pre -requisite. Excellent salary and benefits. Attention Dallas area. Experienced Radio, TV an- Versatile experience. Married, college degree. Profes- Equal Employment Opportunity - M/F Forward resume nouncer /personality. Good public relations type. sional attitude. Prefer Midwest. If sports is important to to Box G -52. Theatrical background. First ticket. Mature, sober. your station, let's talk. Box G -130. for owning televi- references. Personal interview, please. Jack Parker Corporate Controller company Summer Replacement Available immediately for sion and CATV properties. Responsible for financial re- 214 386 -6713. - New Jersey station seeking newsman or announcer or porting, management information, state and federal Third Endorsed Pro -eight years experience with both. Prefer full -time position, part-time okay too. Cur- tax reports. Prefer CPA, MBA. Equal Opportunity contemporary formats. Good references. Prefer Pa.. NJ rently employed as part -time newsman for powerful. Employer Send resume to Box G -78. news or Delaware. but will consider other offers. Contact Medium Market station with strong local com - HELP WANTED SALES Robert Federal 215- 744 -5729. mitment. Third endorsed. very clear voice. good news background, reliable, hardworking. 201- 295 -4656, afternoons. TV Sales Manager for network affiliated V in com- Format Change makes available Small Market PD/ munity of 50,000. Recent sweep showed very signifi- MD. Excellent speech, production, and references. California Experienced Woman; four years in cant dominance in the market. Outstanding compen- Local news too. Any format Coun- - experience, except commercial radio and television newsrooms. Am look- sation plan. Applicant must have ability to train and try. Box G -115. ing for a radio news operation in California that cares motivate young and enthusiastic staff. Equal Oppor- tunity Employer. Box G -88. Adult Contemporary Radio Personality. Profes- about a quality product and getting the story right, first. Please reply PO. Box 31724, San Francisco, CA sional with ability to communicate with audience. Ex- The PTL Television 94131 Television Account Executive. cellent voice and delivery. Box G -118. Network in Charlotte, NC (a non -profit organization) is expanding its sales/syndication department. Need ex- Large medium and Major market stations. I'm ready SITUATIONS WANTED PROGRAMING, PRODUCTION, perienced television time sales person to handle ex- to put my 12 experience to work at your pop/ OTHERS years isting affiliate accounts and to market religious pro- or My includes ex- adult country station. background First phone professional seeks organization striv- grams in new areas. Some travel. Contact: trinity Ad- perience as a P.D. and music director. My morning ing for new heights m both income and listenership. If vertising, c/o PTL Club, Charlotte, NC 28079, 704- drive show is top rated in a 15 station market. Box you want to reach your peak, I'm your top forty Pro- 523 -4760. G -132. gram Director. Box G -16. Experienced male announcer with MOR and Top Need Top Pro Producer in expansion of local ABC -TV 40 preference. Tight board, good voice, and know- Sports Director. Morning Man looking for Midwest sales staff in Top 75 Midwestern Market. On- street ex- ledgeable regarding contemporary music history. location. 7 years PBP operations and management ex- perience a necessity Send resume to: Box G -98. Seeks full -time employment in Mid West. Resume, perience. Dedicated and dependable. Call Pal, 208 Television Sales (Lansing, Michigan). Minimum six tape 517- 487 -4496. 624 -3830. (6) months media or intangible sales experience. Young, Aggressive Air Personality. Expertly trained. Production- Announcer. Self starter, 30 mos Equal Opportunity Employer. Send resume to WILX- 3rd Endorsed. Will relocate anywhere immediately. News/office exp. 1st phone. 207- 882 -7395. TV, P.O. Box 30380, Lansing, MI 48909. Tape and resume upon request. Call 312- 767 -7868 anytime or write Ed Dudziak, 8000 So. Pulaski, HELP WANTED Chicago IL 60652. TELEVISION ANNOUNCERS Announcer /Personality. Major Radio /Television 4 years DJ, 1 year with LA production company, cast HELP WANTED MANAGEMENT station in Syracuse, New York. Excellent on -air oppor- 2 1/2 years Chicago freelancer, 27, BA. Call before tunity for experienced Announcer/Host for top -rated Noon or after 8 PM. 312-281-7384 Terry. Responsible for developing new local programs and supervising all aspects of committed local pro- game show, "Bowling for Dollars ". Must be creative 20 years pro, First Phone, Modern Country per- grams. Acts as executive producer of all such pro- and personable. Excellent working conditions and 314" sonality with charm & wit. Seeks Florida 513- grams. Develops total network programming goals benefits. Send resume, salary requirements and 1030 253 -5727. and objectives for network management. Develops audition tape to Program Director, WSYR -TV, budget recommendations for all programming areas. James Street. Syracuse. NY 13203. An Equal Oppor- Announcer /D.J. with good news ability seeks small Supervises on -air operations and continuity excluding tunity Employer. or medium station to learn and grow. Professionally engineering. Supervises delegated programming HELP WANTED Trained, Third Phone Endorsed and some air experi- responsibilities. knowledge of television Considerable TECHNICAL ence. Personable with the ability to take direction. station and network operation: of noncommercial Charlie -609- 587 -8464. public television programming techniques. Gradua- TV Engineer. University public TV station -WBGU- tion from college or university with master's degree in A new day has dawned! Abner Day is looking for a TV, operation and maintenance of equipment for full - communications or related field. Three years noncom- new challenge in Top Sixty Market. For resume and color broadcast and CCTV facility First Class FCC mercial public television programming or related area aircheck call 302 - 684 -8440. license required. Send application, resume, school or experience. Equal Opportunity Employer. Salary college transcripts(s), three letters of recommenda- to: Clean Cut Communicator seeks immediate with a Range: S15,740.73- 520,011.18. Reply South tion by July 24 to William leutz, chief engineer, Television Network, East Clark, Ver- future. Prefer Mid -Atlantic locations. Experienced. Dakota Public 310 WBGU -TV. Bowling Green, OH 43403. An Equal Op- Per- 215- 256 -6330. John LaMonica. million. SD 57069 and South Dakota Bureau of portunity Employer. sonnel, State Capitol. Pierre, SD 57501. Hire Me. Expertly trained, 3rd endorsed will relocate Experienced Television Maintenance engineer KTWU, TV, Washburn. anywhere. Seeking 1st break in radio, ability to com- Development Director, needed for immediate opening at large Television with municate. Tape and resume available upon request. University of Topeka, KS 66604. In concert post -production facility in Chicago. Must be qualified Phone: 312 -785 -6798 or 312- 277 -3864, 9 -5 daily applicable FCC Regulations, University development in Ouad- VR1200, computer editing systems, cameras responsible for or write Jerome Odom, 10602 So. Prairie Ave., procedures, CPB and PBS policies, and other related equipment. Contact: George fundraising: Friends 11, Chicago, IL 60628. non -governmental of Channel Slominski at 312- 440 -2386 or write to Editel, 301 membership membership campaigns and system. un- East Erie St.. Chicago, IL 60611. SITUATIONS WANTED derwriting solicitations, and procurement of programs TECHNICAL and production grants. Bachelor's degree required. Chief Engineer: for group owned ABC affiliate in must have ability to relate effectively to business ex- Northeast, studio, UHF Transmitter, microwave and and the First Phone broadcast experience, sound systems, ecutives, government and foundation officials translator experience preferred. M/F E.O.E. Send light repair, also relief announcer, newswriter Relocate public at large. Experience in television highly desir- resume to Box G-32. able. Must have background and experience in sales, immediately. Kenneth Bak, R.D. 1. Newtown, PA 18940. Experienced Transmitter Supervisor. Central 215- 968 -5605. fund raising, advertising and community relations. Ap- plicants will be evaluated on the basis of training and New York multiple owner. First Radio Telephone. Five Engineer. Seventeen years staff through chief five experience. Salary to S15,000 depending on kw three -tower AM directional; 100 kw FM; low chan- overseas communications. Stereo, automation, heavy qualifications plus benefits. Send resume by July 12 to nel VHF Good wages, benefits and pension plan. maintenance of equipment and directionals. Desire Dale N. Anderson, Manager, KTWU, Washburn Univer- Equal Opportunity Employer. Give full details, experi- requirements first letter. Write Northeast, will consider all. Box G -127. sity, Tokepa. KS 66604. ence and salary Box G-67. SITUATIONS WANTED NEWS National Sales Manager- Prefer Local and Na tional Rep background. Send resume to: Rick Lowe, WESH -TV Engineering Dept. is accepting applica- Not lust another pretty voice. Former ND with metro WCMH -TV, 3165 Olentangy River Road, Columbus, tions for a maintenance technician. Applicants should experience wants back in the saddle again. College, OH 43202. Equal Opportunity Employer. be experienced in the maintenance of all types of too. Write Box G -65. studio broadcast equipment including VTR's and Station Manager Broadcast Group is looking for a switching systems. A good knowledge of digital as NBA, NFL P.B.P. Experience, versatile broadcaster, TV Station Manager. Some radio experience helpful well as analog technology is required. E.O.E. Send desires Medium Market P.B.P./news or production. but not essential. Looking for person with manage- resume to: Nile Hunt, Director of Engineering, WESH- Employed. Box G -97. ment experience who would like to grow with our or- TV, P.O. Box 7697, Orlando, FL 32804. ganization. You'd be located in a middle market in the No Nonsense, Hard Hitting ND, Midwest, seeking Midwest. Good pay, fringes, and work environment. All First phone. Experienced. Operations and mainte- greater challenge. 10 years' solid experience. Reloca- replies confidential. Equal Opportunity Employer. nance of studio andlor UHF transmitter. Contact Bernie tion no problem. Box G -99. Send resume to Broadcasting Box F -112. Sasek, PO. Box 657. Sioux City, IA.

Broadcasting June 19 1978 71 HELP WANTED TECHNICAL Assistant Chief Engineer. Radio-TV unit of Illinois Photographer for PTV Station. Responsible for CONTINUED Information Service. Immediate opening. Requires As- slides, stills, lab work. Experience with color and B/W sociate Degree in electronics or equivalent. 2 -3 years photo processes required. 16mm film and ENG expe- Television Broadcast Engineer for KXTV CBS for experience in operations- maintenance of quad and rience desirable. Salary range $9,500 -$10,500 de- Sacramento. Experienced in TV operations and strong helical VTR's, ENG, studio production, audio recording pending upon qualifications. Equal Opportunity, on maintenance with emphasis on digital circuitry systems, 1st Class FCC license preferred. Salary de- Affirmative Action Employer. Send letter of application, First Phone License required. KXTV is an Equal Op- pendent on qualifications ($13,000-$16.500). Oppor- resume, college transcripts, 3 letters of recommenda- portunity Employer. Resume to Don Ferguson, Chief tunity for advancement. This is a state coded position tion, color slides of work to Don Checots, WBGU -TV. Engineer, P.O. Box 10 Sacramento 95801. 916- with an Equal Opportunity /Affirmative Action Bowling Green. OH 43403. Application deadline July 441.2345. Employer. IIS produces radio -TV programs and PSA's 1. 1978. for state government. Send resume to Tom Mosgers, Chief Engineer for Indy U in Western New York. Man- IIS. 201 West Monroe, Springfield, IL 62706. Call Weathercaster- Opportunity for experienced TV agerial experience required to supervise small staff of 217- 782 -4880. weather person to move to major market. Our engineers. Opportunity to grow with company. Equal employees know of this ad. EOE. Send tape and Opportunity Employer Call Al Benz- 716 -773 -7531. Television- Immediate opening for Studio Engineer- resume to: Roland King, KMSP -TV. 6975 York Ave. So., ing Technician in Public TV Station. Tech school gradu- Minneapolis, MN 55435. Assistant Manager - Engineering. Digital know- ate. First Class FCC license required. Send resume by Weather Personality. Major Radio/Television ledge essential. 1st phone. Minimum five years TV July 1 to C. B. Miller, WBRA -TV, P. 0. Box 13246, station in New York. maintenance experience. Must thoroughly know 2" Roanoke, VA 24032 or telephone 703- 344 -0991, An Syracuse, Excellent on -air opportunity for VTR's, TK -27 film chains, E.N.G. equipment (inc. TBC's, Equal Opportunity Employer. experienced, effective, articulate reporter in challeng- MW, and framestore) and VHF transmitters. Ability to ing weather- conscious market. Must be creative and train, as well as supervise and assist others. is re- Assistant Chief Engineer. Strong on maintenance, personable. Excellent working conditions and bene- quired. Send resumes to KFMB -TV, P.O. Box 80888, good supervisor, first phone. Group operator, oppor- fits. Send resume, salary requirements and 3/4" audi- San Diego, CA 92138. Attention: John Weigand. An tunity for advancement. E.O.E. Call Bob Volz, C.E., tion tape to Program Director WSYR -TV, 1030 James Equal opportunity employer. M /F. WEYI -TV. Flint /Saginaw /Bay City MI. 313-687-1000. Street, Syracuse, NY 13203. An Equal Opportunity Employer. Central California NBC affiliate is looking for a TV HELP WANTED NEWS TV Meteorologist who gives us the weather in terms engineer with strong background in all phases of com- of people's lives and plans ... not like a databank. We mercial television engineering, especially mainte- Combo weathercaster /environmental reporter. Prefer No have equipment and No. 1 rating. EOE. Box G -133. nance, 2 -inch reel -to -reel video tape machines and trained meteorologist. Charisma. happy talk. Prior applicants please do not reapply. Send resume. TCR -100 cartridge tape equipment. ENG experience) General Assignment Reporter: We need a reporter audition tape and salary requirements letter. Equal knowledge highly desirable. First class FCC license first with a minimum of three years on -air experience to opportunity employer News Director. WCKT-TV, P.O. mandatory. 40 -hour week, salary $16,000 - $17,000 join an aggressive number one rated news operation. Box 381118, Miami, FL. range, excellent fringe benefits. Send complete Live ENG experience a plus. Contact Bill Applegate, resume to Personnel Manager, KMJ -TV, Channel 24, News Director, WKBW -TV, Buffalo. NY 716 Reporter /Photographer to operate a news bureau -883- 1626 E Street, Fresno, CA 93786. An Affirmative Ac- 0770. An opportunity in sister -city in the Southeast. You have the freedom of equal employer. lion. Equal Opportunity Employer. a one- person news department and the support of a Reporter /Writer /On- Camera Talent for ENG unit Operating and Maintenance Engineer with First major news organization. If you have the initiative to needed. Must be energetic reporter and perceptive in- Class FCC License. Immediate openings, ideal com- work on your own, the ability to shoot good film, and terviewer. Plan, prepare, produce, and evaluate TV munity, located in Alaska. Send resume and salary re- the desire to stay ahead of the competition, then we news clips and featurettes for distribution to Min- quirements to: George Howard, Chief Engineer, North- would like to hear from you. All applications will be nesota TV Stations. TV News experience and Masters ern Television, Inc. Box 2200 Anchorage. AK 99510. answered. Send resume to Box G -63. Degree required. Strong background and interest in An EOE. agriculture desired. $16,000 and up. Request applica- Photographer wanted. Must be qualified in the use tion form from William Milbrath, University of Min- of 16mm sound on film and to edit Maintenance Technician for a medium market VHF camera able film nesota, 240 Coffey Hall, St. Paul, MN 55108. An under deadline Not level position. station. Very strong experience in VTR tape machines, pressure. an entry Equal Opportunity Employer. with a good digital background. A First Class FCC News gathering experience desired. An equal oppor- license or the ability to get one. Excellent company tunity employer. M/F Send resume and work examples Documentary reporter- producer. 3 Years tv news benefits. Send resume and salary requirements to to Box G -66. experience. Good writing and on -air delivery essential. resume John Grove, WOAD -TV, 3003 Park 16th Street, Moline, Knowledge of ENG editing helpful. Tape and News Director for TV -AM network affiliated com- Norfolk, VA. IL 61265. to John Miller, WVEC -TV, 110 Third St., bination. Widely regarded as dominant news opera- 23510. EOE. tion in community of 50,000. Need a person who can West Coast -VHF -Major Market- Network Affiliated HELP WANTED PROGRAMING, has following openings: 1. Studio maintenance tech. keep the momentum going. Applicant must have to motivate PRODUCTION, OTHERS (strong on VTR's. ACR's, automation, switchers, etc). 2. ability staff and provide leadership by ex- ample. Equal Opportunity Employer. Box G -90. E.N.G. /EFP maintenance tech. (200's, 100's. 500's. Commercial Director, with strong video tape back- 5050 and 7600, TK -76, etc.). 3. VTR operator /editor. Strong net affiliate, Southeast 30's market, seeking ground. Attention to detail a must. Degree and 5 years (AVR -3's, 2000, ACR- 25's). to produce nationally syn- morning news anchor and general assignment re- experience directing commercials is required. Gulf dicated program. (includes dubbing, editing, and porters. Strong writing and reporting backgrounds re- Coast location. Excellent opportunity. Salary open. quality control). 4. E.N.G. tech for editing and E.N.G. quired. Minimum 2 years experience a must. E.O.E. E.O.E. Reply to Box G -39. control operations. 5. MC tech for VTR, switching, Tape and resume to: News Director, P.O. Box 788, some maintenance. 6. Two Studio techs (camera, Staffing New Teleproduction Team. Want an ag- Greenville, SC 29602. video, audio. switching, etc.). First Phone required. Ex- gressive people -oriented Production Manager. Must have experience all phases and develop good client perienced only Large group owner provides complete Sports Director for South Florida Small Market. rapport. Also a Commercial Director: Must know benefits package. EOE. Send resume to Box G -94. Broadcast experience a must ... degree preferred. studio, editing, film and EFP. Major facility expansion Must anchor and have ability to do it all with 16mm. Video Editor -Quad. If you can set up and run your underway Good positions in an active and expanding One person show who will be strong on local sports own edit session, you have a job. Free lance OK. New market. Salary negotiable. Send resume and salary scene. 5 -day week, salary based on experience and York Area. Box G -104. history to: Director of Operations, WRAU -TV, 500 N potential to grow with growing market. Resume /tape Stewart St., Creve Coeur, IL 61611. R h Engineer /Assistant Director of to Alex Bergman, News Director, WTVX -TV. Box 313. Engineering. $1,293- S1,841. Will assist Director of Ft. Pierce, FL 33450. E.O.E. Director /Producer: for top -30 group owned affiliate Engineering in the field research, remote of design and Broadcasting Journalism Graduate. Prefer some with heavy news, studio and experience. Can- evaluation of equipment and technical must do own switching on top -rated evening systems and TV experience or news internship. Send tape and didate administrative duties. Requires: Bachelors' degree; newscasts and various sporting events. Contact: Pro- resume to Tom Moo, WTVW -TV, 477 Carpenter St., four years college level training in four 10, Providence, RI Engineering: Evansville, IN 47701. An Equal Opportunity Employer. duction Manager, WJAR -TV, Box years of responsible experience in Broadcast 02903. An Equal Opportunity Employer. Engineering, demonstrated competence in a variety of Weather-person /reporter. Weather experience re- TV Production. Assistant Production Manager for Engineering specialties to include video tape, video, quired. reporting weekends, news reporting Weather small but very sophisticated production and post pro- audio, maintenance and transmitter; first class FCC during week. An equal opportunity employer. Send duction house. Must have professional experience in license, demonstrated leadership capabilities and weather -tape and resume to Tom Sheeley, Program scheduling crews & equipment, production techni- high verbal and writing skills. Additional technical Director, KELO -TV, Phillips at 13th Street. Sioux Falls, ques, client contact & cost estimating. Busy place, ex- training or experience may substitute for the degree SD 57102. requirement on a year for year basis. Deadline July 14, cellent surroundings. Good benefits and opportunity New York Area. An equal 1978. Send resume to: KCTSl9, Attn: Flo Fujita, 4045 Reporter for medium market station in the southwest. opportunity employer m /f. Send resume Brooklyn Avenue. NE, Seattle, WA 98105. An Affirma- Looking for dynamic, take charge type to cover all to Box G -105. tive Action /Equal helpful. All Opportunity Employer. areas. Some anchoring ability would be ap- Producer /Director: Dominant affiliate small plicants for this position must have at least two years Eastern market. At least 2 years experience in CML Broadcast Engineer for TV operations in a North- of TV news reporting experience. No Exceptions. Sal- production, news and VT editing. An Equal Oppor- east UHF station. First class FCC license required. Call ary $10 -11K to start. Box G-95. Chief Engineer 716- 773 -7531. An Equal Oppor tunity Employer M/F Box G -107. tunity Employer. News Director. Top ten network affiliate, Group Wanted Immediately -A Producer /Director and an Owned, seeking experienced, aggressive journalist to Associate Producer for an up -beat local music pro- Chief Engineer Needed for U.H.F. T.V. Station in the direct and motivate dedicated staff. Equal Opportunity gram. Major market. Send resume at once to Box South. Box G -124. Employer. Send resume to Box G -109. G -125.

Broadcasting June 19 1978 72 HELP WANTED PROGRAMING, Getting Out of military in October. 10 years broad- National trade publication headquartered in PRODUCTION, OTHERS, CONTINUED cast experience -production, but heavy on mainte- Washington, DC looking for an Assistant Sales Man- nance, design modifications, and installation. Experi- ager who knows how to sell advertising space. We are Production M r with potential to accept ence in: FM Automation; ENG, 1 " and Ouad Tape: Film not interested in a desk jockey. We are broadcast greater responsibilities Relocate to East Texas. Must & Studio Cameras; Switchers; Audio & Video Process- oriented (33 years); stations. services, cable TV, con- be a pro in working with clients and employees. Will ing; AM, FM, UHF & VHF TV Transmitters; Microwave & sumer electronics. Some travel involved. Substantial have full administrative responsibility for the depart- STLs. Looking for medium market that's innovative, but base pay with commission incentive at the start. Send ment. An equal opportunity employer. Send resume not as chief. Make offer. Resume on request. Box G -34. resume. Box G -137. and salary requirements to: General Manager. KTRE- TV, P. O. Box 729, Lufkin, TX 75901. Florida - Engineer. 38. with twenty years experience Syndicator, small but growing, based in New York & in all phases of radio & TV, including supervision & Long Island, offers outstanding opportunity for ag- TV Director for public station. Applicant should have management -relocating- What's your need? Box gressive achiever interested in the future. Syndicated at least two years of full time TV directing experience G -102. programs aired on time barter basis in 14 states. at a broadcast station. Send resume and cassette Need knowledgeable person or agency to sell spots to sample of work to Office B. WNED -TV, 184 Barton St.. SITUATIONS WANTED NEWS national advertisers. Reply P. O. Box 64. Oyster Bay, Buffalo, NY 14213. WNED is an Equal Opportunity NY or Call 516- 482 -2700. Employer. TV and Radio news director, a leader, catalyst 17 years experience medium /large markets. Available HELP WANTED TECHNICAL Program Manager for Midwestern Regional PTV now. Prefer South -East or West. Box G -11. Network. Will administer program services, oversee Video Engineer /Operator- Experienced in main- tape library and arrange professional training for sta- Experienced Female TV Reporter seeks Small to tenance & repair of quadruplex, helical, film chain and lion personnel. Includes setting up group buys, ar- Medium size Market. Strong legislative /artistic back- other related video equipment. Call or write to Byron ranging consortia productions and developing sched- ground. Will relocate for right challenge. Box G -80. Motion Pictures, Inc., 65 K St., N.E., Washington. DC ules. Requires experience in and knowledge of PTV 20002, 202 -789 -1100. programming, leadership and communication skills as Experienced radio newsman, M.S. broadcast jour- well as personal maturity Salary S21- 25,000. Applica- nalism, some TV, wants you to see his VTR. Box G -82. HELP WANTED PROGRAMING, tion Deadline, June 30. 1978. Apply to: CEN. 5400 N. PRODUCTION, OTHERS TV /Radio Sportscaster with 6 years experience St. Louis Avenue, Chicago, IL 60625. seeks new market. Responsible and willing to work. Director of media Relations. Permanent position Newscast director: direct weekend news show, pro- 1- 701 -839 -5159. reporting to Vice President for Development -To duction crew member for remainder of shift. Must have coordinate all college wide contact with local, radio ND, Midwest, college degree, or two years commercial directing ex- Experienced and Imaginative regional and national media -To work closely with TV news Hard worker real perience. Contact: Steve Grissom. WBBH -TV, Fort seeks slot. and a profes- Director of Publications on all internal and external Myers, FL 813- 936 -0195. E.O.E. sional. 10 years' radio experience. Box G -99. communications. Requirements: At least B. A. in jour- nalism or related discipline; solid writing, editing and Writer /producer, experience required. State Capital television reporter, four years experi- Commercial organizational abilities; experience in public informa- immediate opening. Contact personnel office WSOC- ence, college grad, medium market, wants larger mar- tion, print and electronic media is mandatory. Earliest TV (Cox Broadcasting), P.O. Box 2536. Charlotte. NC ket or investigative reporting. Box G -101. Effective Date: July 1, 1978. Salary: $13,000 -$15,- 28234. 704- 372.0930, An Equal Opportunity in Top 10, in Top 000. Contact: Thomas M. Monaghan, Vice President Employer MIE. Sports Director ... 3 years 8 50 .. seeking heavyweight operation. Solid anchor, PBP cre- for Development, Aquinas College, Grand Rapids, MI Commercial Writer- Producer needed for medium dentials. 20 grand minimum. Box G -106. 49506. market Midwest net affiliate. You furnish the ideas, HELP WANTED INSTRUCTION creativity, writing ability and film and studio know- TV Sportscaster. Energetic, dedicated, and creative how-we furnish the full -fax new studio. Rush resume, pro seeking better opportunity for application of skills Teaching Media: Asst. Professor (Ph.D) in reporting. writing samples and 314" video cassette or 2" VTR to: in professional operation. College graduate with law, theory; Instructor (MA) in advertising, production, Vince Daube, Program- Operations Manager, WICD -TV, sports anchor /reporting experience in three Top 50 writing, reporting. 250 Country Fair Drive. Champaign, IL 61820. An market stations. Good track record. Top references. EOE. Contact: Sylvester Clifford, Dept. of of E.O.E. employer. No phone calls, please. Tape available. Box G -129. Chairman, Communication, University South Dakota, Vermillion, SD 57069. TV Services Coordinator and Assistant /Associate TV Weatherman available immediately. B.S. Professor of Speech /Telecommunications [Tenure Meteorology, Radio, Television experience, ambitious, WANTED TO BUY Position requires coordination of Television Pro- Track). dedicated. Bob Richards, 201- 338 -6733. Call any- EQUIPMENT grams and Services and teaching undergraduate and time. graduate in Telecommunications. Position in- courses Wanting 250,500,1,000 and 5,000 watt AM FM of producers and directors of in- -in -door sought by aspiring TV reporter, cludes supervision Foot spot transmitters. Guarantee Radio Supply Corp., 1314 TV programs and TV Engineer- 28, who recently underwent career objective change. structional and public Iturbide Street, Laredo, TX 78040. Manuel Flores Ph.D., experience in or longer. B. M. A. ing Services. Required: and Summer Journalism A.; partial Ex- 512 -723.3331. Television Services Management /Supervision and col- tremely bright, resourceful, personable, and tireless lege teaching. Starting Date: July 1. 1978. Minimum worker. Good skills, eyes and ears. Am no dummy FOR SALE EQUIPMENT Salary $22,000 for 12 months. Application deadline: NYC -NJ -CT area hopefully. 212- 242 -3993. June 15, 1978. Applications, including vita, official 5" Air Heliax- Andrews HJ9 -50. Can be cut and ter- transcripts of graduate work, and letters of recommen- SITUATIONS WANTED minated to requirement. Below Mfgrs Price. Some 3" PROGRAMING, PRODUCTION, 8 OTHERS dation should be set to: Dr. L. LeRoy Cowperthwaite. also available. BASIC WIRE & CABLE 860 W. Director, School of Speech, Kent State University. Kent, Evergreen. Chicago, IL 312-266-2600. Director looking for a full time position in a small to OH 44242. An Equal Opportunity. Affirmative Action medium market. Have produced, directed and edited Two Hitachi 1212 Color Cameras. Complete with Employer. industrial productions. Familiar with broadcast and every broadcast accessory. Low Hours. S13.500 each. news, and remotes. Hands on experi- SITUATIONS WANTED MANAGEMENT public affairs Dave Castellano 209 -957 -1761. ence in all phases of studio production. BFA New York President RadIo -TV National, International level. Ex- University. Box G -1. 1 On Time Ecco editing system, 900 series ceptional record of achievement. Box F -174. S4,500.00. 4 Conrac Monitors 2 CYA -21 & 2 CYB -17 Start mein Television: production andlor news and S500.00 ea. 1 RCA Audio Board $850.00. 6605 M.S. Television. Experi- TV Local or National Sales Manager in top sixty public affairs. B.A. English, Eleanor Ave., Hollywood 213 -463 -2123. market. Currently Account Executive for Network ence! Outstanding writing talents! Motivated' M H Owned and Operated National Sales. Family man, Kroboth, PO Box 1872. Binghampton, NY 13902. Mobile studio with three Hitachi Plumicon Color responsible, knowledgeable, with ten years in broad- cameras and complete editing equipment. First Na- Top Twenty -five market, looking cast, seven years at stations in varied capacities. Box Producer -Director tional Bank, Cleveland, OK 74020. 918- 358 -2535. for more creative challenge. Experienced in all phases G -41. of local production. Strong writing skills. Box G -114. For sale, General Electric Type TT42A, 35KW Televi- Aggressive, experienced Station Manager /Pro- sion Transmitter, presently operating on Channel 5. Mayor Market Producer seeks 1st time Ex. Prod, grammer, a proven winner currently in Top 50 market Will sell amplifier separately. Will be available in ap- Asst. PD, or Program Director position in small to seeks new challenges. Box G -57. proximately 60 days. Call Gene Miller. KALB -TV medium market station. Box G -126. 318- 445 -2456. Sharp, Black, Communications Generalist /Broad in 16th ADI seeks challenging cast Professional, 15 years, MA degree, currently Operations Manager Schafer Automatic System -Call 404 -487 -9559. Programming/Management position. Box G -134. employed in corporate communications seeks high level position in TV programming or public corn - Ampex VR 1200 -OH. Some extras. D. Zulli 213- munications, e.g. Executive Producer, Director of ALLIED FIELDS 466 -5441. Public Affairs. Director of Corporate Communications, Color Black R.H.L. model BBG -1 Project Director. Box G -117. HELP WANTED SALES Generator, Black Burst Generator with manual. B.O. Contact Dennis SITUATIONS WANTED TECHNICAL San Francisco Bay Area video production company Dunbar at 413 - 781 -2801. seeks sales rep. for commercial and industrial mar Weathercaster: Outstanding credentials, kets. Must have experience, good track record, prefer Ampex VR -3000, two heads, maint. manuals ac- knowledgable, dependable, interesting. Seeking knowledge of the territory, agency experience. Send cessories case. Asking $35,000. Contact Al Benjamin. employement in major or medium market after July. resume to Video Production Services, 1442 San Pablo TR Productions, 1031 Common wealth Ave., Boston. Box G -116. Avenue, Berkeley, CA. 94702. 415- 526 -6741. MA 02215. 617-783-0200.

Broadcasting June 19 1978 73 FOR SALE EQUIPMENT OMEGA STATE INSTITUTE, training for FCC First REI teaches electronics for the FCC first class CONTINUED Class licenses, color TV production, announcing and license. Over 90% of our students pass their exams. radio production. Effective placement assistance, too. Classes begin July 31 and September 11. Student AM Transmitters -GE, BT -50 -A, 50KW, 510,000 in 237 East Grand, Chicago. 312- 321 -9400. rooms at each school. new parts. 17 yrs. old- McMartin 1 KW, 2 yrs old M Cooper 215- 379 -6585. Free booklets on job assistance. 1st Class F.C.C. REI 61 N. Pineapple Ave.. Sarasota. FL. 33577.813- license and D.J.- Newscaster training. A.T.S. 152 W. 955 -6922. Never used 5K FM Transmitter, and stereo exceiter. 42nd SL N.Y .C. Phone 212- 221 -3700. Vets benefits. Still in carton at factory. Both for $14,000. Call 203- REI 2402 Tidewater Trail, Fredericksburg, VA 22401. 235 -5747. 1978 Answers" for FCC First Class "Tests- 703- 373 -1441. License. Plus -"Self -Study Ability Test." Proven! Tube type AM processor, Frese Audio Pilot, for $9.95. Moneyback guarantee. Command Productions, JOBS in Broadcasting -FCC 3rd, 2nd. 1st Class maximum transmitter power and coverage. 2 avail- Box 26348 -B. San Francisco 94126. able. Currently on air. $500 each. Two FM stereo Audio Licenses and Performance Training - Job Getting Pilots, excellent. S500 pair. 4 -K Radio, Box 936. Bill Elkins and his famous six -weeks First Phone Techniques transcend the usual - Veterans Benefits Lewiston, ID 83501. 208- 743 -2502. course are back! Prepare with the masters now and Eligible Institution Federal Grants - Loans Programs - avoid proposed license and examination changes. Accredited - AAB, 726 Chestnut, Phila. 19106 person - FM, Stereo, AEL 2.5 KW, 4 yrs. old. M. Cooper Elkins Radio License School, 332 Braniff Tower- P.O. to- person Collect 215- 922 -0605 "Karen ". 215- 379 -6585. Box 45765, Dallas, TX 75245, 214- 352 -3242. San Francisco, FCC License. 6 weeks 6/26/78. (1) Complete AM Station and studio equipment ex- Get your First Phone in Exciting Music City. U.S.A. Results Guaranteed. Veterans Training Approved. cept transmitter, includes frequency and modulation Four weeks $395. Tennessee Institute of Broadcast- School of Communication Electronics, 150 Powell SI., monitors. $3,600.00 complete. (2) RCA 1 vil. ing 615- 297 -5396. SF 94102 415- 392 -0194. microwave with 2 sound modulators, 4 sound demod

1 weather housing for receiver head; good cond. $2,500.00 ea. set. (1) PCP -90 handheld color ENG camera $10,000.00 (1) LDH -20 Philips color com- RADIO /TELEVISION HELP WANTED plete with broadcast plumbicons. 25:1 zoom, cable, etc. $10.500.00 (2) EL8603 color encoders for PC70 cameras $500.00 each. (4) TK42 RCA color cameras $1,500.00 ea. Camera Tubes -all types -our 2,000 WITF -TV /FM hour garranty- X01020, X01025, all colors. $250.00 ea; 8673 - $850.00 ea., 77358, 8572.8134.8480 -all HERSHEY, PA reduced. Transmitting tubes - Eimac. etc.- discount prices. Temtron Electronics Ltd.. 138 -69 Francis POSITIONS AVAILABLE Lewis Boulevard, Rosendale, NY 11422. As part of major reorganization and expansion. the following new positions are immediately available at well regarded public media center located in 500.000 HH+ Markel with major city proximity Send resume to Michael J. 1929 Ford Model 'AA' panel truck. Restored, like Ziegler. WITF- TV /FM. Box Z. Hershey, PA 17033 Closing date: July 7, 1978. An Equal Opportunity Employer new. Perfect promotional vèhicle. 904 - 224 -1227. Director of Program Development, Corporate Planning M. FM, Stereo, CCA 25 KW, 6 yrs. old, new tubes. Responsible for development of short and long range program production concepts. Prepares program production Cooper 215- 379 -6585. proposals and devises and implements strategies for funding activities in the areas of production. acquisition and de- velopment for local, slate and national distribution. As Corporate Planner. develops growth patterns for individual divi' Model 3080 SMC Automation for sale. Call 609- sions and departments, and assists in the establishment, integration. and monitoring of corporate objectives. Should 983.6202 or write TBC Realty, 700 State Highway 73. have substantial direct experience in these or closely related activities. Marlton, NJ 08053. Director of Educational Resources and Nonbroadcast Services For Sale - Continental 317 -C Transmitter. 50KW Develops and coordinates use by individuals and institutions (including schools) of broadcast and nonbroadcast pro- RF Section fire damaged, but repairable. 1976 factory gram materials and services. Acquires and develops programs for this service. Promotes availability of programing, modifications. Make reasonable offer. Norm Graham. new technologies. and alternate distribution systems (including CATV) Works with public to establish training Engineering Manager, WBZ Boston. 617 -787 -7054. workshops and provide liaison with local telecommunication access production groups. Should have broad experi- COMEDY ence in public and instructional broadcast services, be thoroughly conversant with new and emerging distribution technologies. have demonstrated skills in working with community end institutional groups as well as individuals, and have rn "Free" D.J. Catalog! Comedy, Wild Tracks. Produc- some expeuence contract development and program marketing. tion. FCC Tests, more! Command. Box 26348 -B. San Manager of Information Francisco 94126. Coordinates all public relations and public information efforts. Develops and executes promotion, information and ad- vertising plans strategies. Handles all press relations and media contacts. Is responsible for all publications. in- Free sample of radio's most popular humor service! and cluding program guide. Supervises work of Outreach Coordinator and Graphic Services. Should have extensive expe- O'LINERS. 366 -C West Bullard. Fresno. California rience recognized skill in all these activities, with particular competence in magazine production and media 93704. and selection. GUARANTEED FUNNIER! Hundreds renewed! Director of Institutional Support Freebie! Contemporary Comedy, 5804 -B Twineing, Devises and implements strategies to develop support from government agencies. public and corporations. Dallas, TX 75227. private foundations. other institutions and through deferred giving, either for general support or for specified protects. Phantastic Phunnies- proven international au- Responsible for all program underwriting activities. Should have extensive development experience in nonprofit orga- dience builder! 51.00 phor jumbo issue and gipht!! nization or public broadcasting. Financial and/or marketing and advertising background extremely helpful. 1343 Stratford Drive, Kent, OH 44240. FM Program Manager MISCELLANEOUS Determines radio station program schedule in consultation with Vice President. broadcasting. and supervises its ex- ecution. Responsible for liaison with outside program sources and maintenance of program files. Bachelor's degree: Have a client who needs a jingle? Call us. Custom minimum of 5 yrs full time experience n broadcasting with 2 yrs in supervisory position related to programing. pro- jingles in 48 hours. Honest! Philadelphia Music Works. duction, or operations. Box 947, Brynmawr, PA 19010. 215- 525 -9873. Executive Producer Prizes! Prizes! Prizes! National brands for promo- Supervises all programs production activities for any distribution media. Assists in program concept and development tions. contests, programming. No barter or trade ... processes and serves as part of key creative control team. Administratively and creatively supervises Producers, Re- better! For fantastic deal, write or phone: Television 8 searchers. Writers. Should have broad public, social. and cultural affairs producing experience. Must have recognized Radio Features, Inc., 166 E. Superior St., Chicago, IL national or major market screen credits. 60611. call collect 312-944-3700. Producer Bumper Bucks, exciting new radio promotional Responsible for design. research, planning and production of assigned program production activities. Must be a game, increases listeners, secures new accounts. skilled writer and researcher and be able to supervise production process. Should have ability to work in broad range makes money. Impact Advertising, Box 1524, Glen- of program types Familiarity with EFP/ENG techniques desirable. Major production screen credits essential. Jour- wood Springs, CO 81601. nalistic background helpful. Supervising Engineer "Artifacts Almanac" offers a multitude of little - known, stranger -than- fiction facts. Hundreds and Responsible for supervision of maintenance and operational use of all production. Transmission and other technical hundreds, completely indexed, fit any situation. Pre- broadcast equipment and for the supervision of all engineering personnel in both Television and Radio. Serves as pared for radio delivery exclusively. Send for more in- technical supervisor on all major productions. Must have First Class FCC license, substantial professional engineering well formation. Radio Word Shop, 5019 Middleboro, Grand experience at equipped broadcast organization, and should possess strong supervisory and organizational abilities. Blanc. MI 48439. EFP Maintenance Engineer INSTRUCTION Responsible for corrective and preventive maintenance on portable video and audio field production equipment as 1st class FCC, 6 wks., $450 or money back well as editing consoles and 314 -inch video recorders. Must have First Class FCC license and be directly experienced guarantee VA appvd. Nat'l Inst. Communications. in this area. with some manufacturer training In ENGIEFP equipment. Must be willing to work evening /night hours. 11488 Oxnard SI., N. Hollywood CA 91606.

Broadcasting June 19 1978 74 RADIO Help Wanted Technical TELEVISION Help Wanted Management Help Wanted News TWO CHIEF ENGINEERS WANTED: For expanding group owner. Challenging jobs. Major market Schulke -type FM stations. Con- SPORTS ANCHOR/ tact us immediately. These positions will go REPORTER General Manager/Chiel Engineer combo. Dulues re- (214) 748- quired: Chief Engineer for AM /FM. General Mgr. and fast: Dallas, Texas Jim Stansell Chief Sales Producer. The successful applicant will 0105; St. Louis, Mo. Dave Ross 1314) Male or female sports anchor/reporter needed fulfill these duties in beautiful Augusta. Georgia. Send 968 -5550. for medium, major -league market. Minimum resume. contact group V.P.: Don Kern, WSHO Radio. two years experience. Must be strong on field New 70119. 2820 Canal St., Orleans. LA. packages, all major /minor sports. No tapes: 504/822 -2271 An Equal Opportunity Employer. resume 1 only. Box G -142. Design Engineer Equal Opportunity Employer (M /F)

Well -established and growing East Coast manufacturer of audio and low -level RF equip- AGGRESSIVE ment has opening for circuit design engineer wanting interesting and diversified growth op- SALES MANAGER portunity. Send resume and references. Box INVESTIGATIVE G -128 II you're an aggressive Sales Manager who is ready lo move up lo a challenging GM's lob with no lop -end REPORTER compensation limit, men send us your resume. We Help Wanted Sales operate winning stations in San Antonio, Tulsa, Beau- We are looking for a skilled television news re- mont -Port Arthur and El Paso. It's the best compensa- porter to handle tough assignments. We want tion plan in the Southwest. a tough- minded, no nonsense digger who Check us out. RADIO loves the muckraking art, someone who can John W. Barger, Vice President, knock down doors and bring back super sto- Clear Channel Communications. Inc. ries. Call Bill Applegate, News Director, 1031 Navarro. SALES PERSON WKBW -TV, Buffalo, NY at 716 -883 -0770. An San Antonio, Texas 78205. opportunity employer EOE MIE If you're a good Radio Sales Person, and want equal to make $35,000ìn 1979 and can't doit where you are, then send us your resume. We operate winning stations in San Antonio, Tulsa. Beau- Help Wanted Announcers mont -Port Arthur and El Paso. Here's a chance to make money with no top -end limit, plus management opportunity. If you're good, check us out. John W. Barger, Vice President. Clear Channel Communications, Inc., 1031 Navarro, Environmental San Antonio, Texas 78205. EOE M/F TOP 10 Reporter KRON -TV in San Francisco is con- Management Situations Wanted ducting a nationwide search for an MARKET Environmental /Science/Weather re- porter. This person should have pre- PRO. MORNING DRIVE GENERAL MANAGER vious reportorial experience, prefer- Innovative adult contemporary station Background all phases. Track of building ma- ably in reporting on Environment, with strong success record searching jor operations to dominance. Objective, com- Science or Weather. Send resumes for the "right" sound in AM drive. We patible, flexible. Equipped to build or shepherd market need the modern radio version of a major or medium station or contribute and videocassette auditions to: in Group executive capacity Strictest confi- classic morning radio personality .. dence. Box G -92. Mitch Farris bright, creative, professional; able to re- News Director late to a major urban market. Senn resume to KRON -TV Box 3412 Box G -87 Situations Wanted Programing San Francisco, CA 94119 Equal Opporrumry Employer MIF r A High -Blown, Fast -Talking Programmer

I'm not. 1 am an experienced pro, however. who can build your station's programming sensibly and surely i know how to build a staff of good people, and I have Help Wanted News top -50 market on -air and production experience Looking for a long -term positron. All replies con- Help Wanted Technical sidered. Currently employed. Box G -138. Radio News Reporter Wanted. WTTSM/GTC n Bloomington has immediate opening for full lime re- Engineer porter. Applicant must havè previous professional ex- perience gathering, writing, editing and reporting local Situations Wanted Announcers Major Market Station looking for bright, en- news. Strong delivery essential. Salary negotiable de. ergetic engineer with a B.S. in Electrical pending on qualifications and experience, Rush tape 1 Engineering, must have First Class FCC and resume to Charlotte Webb, WTTS/WGTC, 535 License and some broadcast experience South Walnut Street, Bloomington, Indiana 47401. An needed. Send resume to Broadcasting Box Equal Opportunity Employer. MORNING KILLER G -119. EOE M/F J All the tools necessary . Sincerity and Warmth first and foremost ... Enhanced by Humor ... Phones ... Voices, etc. Major Market Track Record ... Call Now! 314- 727 -8721. VITAL HAS A FUTURE A Nationwide Search C i FOR YOU Top flight broadcast journalist needed for AM drive news and community affairs program- Dynamic growth opportunities for video ming. We don't care where you are now...if News /Talk /Information engineers with experience in video you're good and you want to work in the na- switching systems. Enjoy Florida living. is tion's number one market for excellent pay and News /Talk /Information Radio Work for hi- technology company. Send benefits, send tape and resume to: Ken your where I belong. Contact: resume to: Dale Buzan, Vital Industries, Lamb, Operations Manager, WPAT AM /FM. Mel Young Inc., 3700 N.E. 53rd Avenue, Gainesville, 1396 Broad Street, Clifton, New Jersey, 07013. 815- 397 -3852, afternoons. Florida 32601.

Broadcasting June 19 1978 75 Help Wanted Technical Help Wanted Programing, Continued Production, Others Continued MANAGER OF ENGINEERING ( EXECUTIVE PRODUCER Outstanding educational broadcasting and produc- CREATIVE TOP 10 NETWORK AFFILIAT. tion facility in Chicago area seeks person experienced Will in management. studio operations and maintenance SPECIALIST be responsible for content and production quality of all locally originated programs (except news). Must Salary 520.000 +. EOE. Send salary req. resume to and We are the world's top broadcasting think -tank have had broad experience, especially n public Box G -26. and we're expanding our staff. We're looking affairs: be aggressive, a sell- starter with ability to motivate, administrate, and lead. Equal Opportunity for top a creative thinker with a background in Employer. Send resume to Box G -53. news. programming, promotion, or production. If you have ideas, we have a job. Send your resume to: EXPERIENCED TRANSMITTER SUPERVISOR Richard Sabreen Frank N. Magid Associates TV Program Manager Central New York mulliple owner. First Rado One Research Center Experienced Program Manager wanted for Telephone. Five kw three -tower AM directions I, Marion, Iowa 52302 ABC NY. Responsibilities 100 kw FM; low channel VHF Good wages, WKBW -TV, -Buffalo, benefits and pension plan. Equal Opportunity include programming supervision, syndication purchasing, labor negotiating, and involve- Employer. Write Box G -93, Broadcasting. Give operations. Send full details, experience and salary require- ment in full range of station related data ments first letter. resume, salary requirements and PM MAGAZINE HOSTS to Phil Beuth, General Manager, WKBW -TV, 1420 Main St., Buffalo, NY 14209. Confidence WJBK TV, the CBS Affiliate in Detroit, is respected. An equal opportunity employer. searching for Cohosts of our new nightly prime -time access magazine show. We want personable hosts who enjoy a SUPERVISOR casual non -news formal. The ability to interview is a must. To apply, send Director TV resume and 3/4 inch video cassette to Top Ten Market needs Director, must have ex- Bill Pace. Producer PM Magazine, WJBK ENGINEER perience directing prime time news program TV No. 2 Storer Place, Southfield, with multiple talent, children's programs, talk immediate opening for experienced TV Engineer with Michigan 48075. variety shows, sports and commercials. EOE supervisory experience. Must be a graduate of an ac- ceptable technical institute. and/or have a minimum of MIF Send resume to Box G -131, 6-8 years supervisory experience in modern television s, broadcast studio operation. Requires extensive main- tenance experience. knowledge of all aspects of studio and master control operations, and capability Help Wanted Management of instructing personnel. Salary varies according to experience and training (positron with KOMU -TV- NBC affiliate). Please contact:

UNIVERSITY OF MISSOURI COLUMBIA Personnel Services 309 Hitt St. Columbia, MO. 65211 Executive Equal Opportunity Employer M /F. Producer Help Wanted Programing, Production, Others Promotion Director Minority and female candidates are encouraged to apply. We are an extremely active television station in a top Top 50 TV Station in the Midwest needs a Pro 20 market, motion Manager with savvy and solid creden looking for a premier producer /production person who's ready liais in sales promotion. on -air production, ad vertising and supervision. Creative flair and in- to become our Executive Producer /Assistant Program Manager. stinct for what's right- important. Equal Op- portunity Employer M /F /H. If you're looking for a challenge, send resume to Box F -171. You will be responsible for a staff of 45 that produces programs that range from a daily morning show to a weekly primetime program, as well as numerous documentaries, children's shows DIRECTOR and sporting events.

AND INSTRUCTOR In addition to being creative, the ideal candidate should have Radio -TV Program Director and Instructor in College level Radio/ good administrative and managerial skills. TV program. Minimum requirements- Master's degree in Communications or related area. Twelve month appointment effective Septem- Send resume in strict confidence to: ber 1, 1978. Six hour Teaching load. Send Box G -138. resume and salary requirements to: Dean We are an equal opportunity employer, m /f. Donald Douglass, Kentucky Wesleyan Col- lege, Owensboro, Kentucky 42301. Closing date June 25.

Broadcasting June 19 1978 78 Help Wanted Announcers Situations Wanted News

WEATHER PERSONALITY

Major Radio/Television station in Syracuse, New York. Excellent on -air opportunity for ex- News - in Anchor perienced, effective, articulate reporter challenging weather- conscious market. Must be creative and personable. Excellent working conditions and benefits. Send resume, salary Talk Show Host requirements and 314" audition tape to Pro- gram Director, WSYR -TV, 1030 James Street, Syracuse. N.Y. 13203. An Equal Opportunity Employer. Sold my company and seek a new challenge. Former Net- work TV correspondent, Washington, Vietnam, etc. Wash- ANNOUNCER/ ington News Anchor and talk show host. Emcee of two long running nationally syndicated programs. Syndicated com- PERSONALITY mentator and columnist. Author of 27 books. Marketing and Major Radio /Television station in Syracuse. Advertising consultant, lecturer, public speaker. 25 years in New York. Excellent on -air opportunity for ex- television, age 47. Box G -111. perienced Announcer /Host for top -rated game show, "Bowling for Dollars ". Must be Creative and personable. Excellent working conditions and benefits. Send resume, salary require- ments and 3/4" audition tape to Program Director, WSYR -TV, 1030 James Street. Syracuse. N.Y. An Equal Opportunity Employer.

PM MAGAZINE TALENT Talk Show Host

Warm. Personal. Witty Talent needed for excit- ing new PM MAGAZINE show. Must have crea- & Hostess tive writing ability, be self -producing and have ENG experience. Send 3/4" cassette and resume to Bonnie Arnold, Producer, WFSB -TV, 3 Constitution Plaza, Hartford. Conn. 06115. (A Nationally known husband & wife team for Post -Newsweek Station) major market talk show format. Natalie and WE ARE AN EGUAL OPPORTUNITY EMPLOYER Wally Bruner, co -hosts of Wally's Workshop. Former news anchor, network correspondent, host of What's My Line, panelist on many Miscellaneous syndicated programs. West Coast or Wash- "SHOP -AT- HOME "(R) ington, D.C. 317 - 926 -1521. Radio Promotion Io, medum and small markers Gross over S120000 monthly- more -or -less, depend- ing on your rates and market size. Keeps your home- town shoppers at home, rather than droving to the big- ger cities. Complete package. Outright Buy -only 549.50. Listen to demonstration. Call 703 -342 -2170 Business Opportunity Public Notice or write. Hayden Huddleston Productions, Inc. Attention; Radio Salespeople 305 Shenandoah Bldg., Roanoke, Va. 24011 J Small to medium markets, break away tram your sta- VACATION lion, go into business yourself. Former radio man took the chance! Developed a super medium, that you NOTICE could develop in your town. Print, but specialized. For 55.000 you're on your way No franchise. Join us as The CCA plant and parts department will be closed for you should gross $45 -55M. Direct costs S17M. Con- vacation from July 17th -28th. Please try lo determine Investigative tact Farley Publishing Co., 1306 King Street. your requirements before the vacation period to avoid Wilmington, DE 19801 Eastern U.S. preferred. Reporting delays. During that period CCA will continue to main- tain its 24 -hour EMERGENCY SERVICE. Thank you. Seminar Radio Programing FIRST SEMINAR July 15 -16 LEARN HOW TO DO LUM and ABNER stories on low budgets CCA ELECTRONICS CORPORATION - Top 5 - 15 MINUTE -Sure fire leads PROGRAMS WEEKLY Box 5500 Broadcast Plaza -In -Depth reports from rip & read copy Cherry Hill, NJ 08034 Program Distributors Call toll -free: 800 -257 -8171. Limited Registration 11 VISTA DRIVE In N.J. call collect: 609 -424 -1500 FEE 5300 LITTLE ROCK, ARK. 72210 IN SAN FRANCISCO Phone (501) 378-0135 TOP PRO WITH FROM Wanted To Buy Stations - Peabody Award For Sale Equipment - Du Pont Columbia Citation -5 "area" Emmys AM or FM Baker Seminar FOR LEASE OR Small 1005 Market Street LEASE -PURCHASE Located in Northern or Central Il- Suite 207 Working tele -van. Now active in Major West Coast San Francisco, CA 94103 linois, Northern Indiana or Southern market. Three cam. Custon- built, ideal for broadcast. -8205 ex. 720 All replies confidential. 415 -864 sports, mobile or fixed location. Specs. details availa- Wisconsin. ble Bor F -169 Box G -6.

Broadcasting June 19 1978 77 LEASE FILMS FOR LIFE OF TAPE

Select from 130 Broadcast Herbert Miller, V P. 913- 362 -2804 Quality motion pictures on 3/4" cassettes. CABLE FILMS is a non -exclusive film distributor serving TV stations and catv. Phone station to station for details or write for catalog. .iliiL-MIT

COUNTRY CLUB STATION BOX 7171 KANSAS CITY, MO. 64113

For Sale Stations

NORTH CAROLINA Daytimer with 35 mile prime signal within 80 miles of N.C. Coast. Good THE Top Market Full Time AM Exclusive Offering. real estate. $270,000. Terms.. KEITH W. HORTON Excellent Potential In Rich Growth Area. Terms Super coverage daytimer in Virginia COMPANY to Qualified Buyer. Submit Financial Qualifica- City. Only ethnic station in whole area. tions. Real Estate. $250,000. Terms. Box G -123 Class "A" FM in Georgia city. An ex- P.O. Box 948 Elmira, N.Y. cellent buy for $480,000. 14902 Powerful Fulltimer. City in NM. Billing 1607) 7337138 $300,000. Excellent value. $530,000. LARSON /WALKER & COMPANY Daytimer NW Alabama. Good buy. $175,000. Terms. BROKERS AND Brokers, Consultants & Appraisers CONSULTANTS Fulltimer in Northeast Alabama. In- TO THE Los Angeles Washington real COMMUNICATIONS Contact: cludes estate. $380,000. Terms. INDUSTRY William L. Walker UHF TV with 20 cable systems In Suite 417, 1730 Rhode Island Avenue, N.W. South. $800.000. Terms. Washington, D.C. 20036 Fort Worth -Dallas area. Fantastic 202 - 223 -1553 coverage. Billing $500,000. Make offer. CP for Class "C ". Now Class "A". H.B. La Rue, Media Broker, Texas. Good buy. $240,000. BROADCASTING'S R010 TV C7V Cable TV operation in Indiana. A good CLASSIFIED RATES West Coast: buy. $380,000. FM in greater Washington, DC area. Payable in advance. Check or money order only 44 Montgomery Street, 5th Floor -San Fran - Cisco, California 94104 415/673 -4474 Owner wants offer. Terms. (Billing charge to stations and firms: S1.00). East Coast: Fulltimer in S.E. Missouri. Profitable When placing an ad, indicate the EXACT category 210 East 53rd Street, Suite 51)-New York, N.Y. single station. $280,000. desired: Television, Radio, Cable or Allied Fields; 10022 212/288 -0737 Daytimer in N.C. $400,000. Terms. Help Wanted or Situations Wanted; Management, ' FM in Central Pa. $225,000. Terms. Sales, etc. If .this information is omitted, we will Daytimer Southern Kentucky. Only determine the appropriate category according to MEDIA BROKERS station In county. $240,000. the copy No make goods will be run if all informa- Daytimer covering large Florida Metro APPRAISERS tion is not included. area. Real Estate. $550,000. Deadline is Monday for the following Mondays All stations listed every week until sold. Let 1.15 1151 issue. Orders andlor cancellations must be sub- your station. Inquiries and details confidential mitted in writing. (No telephone orders and /or can- z BUSINESS BROKER cellations will be accepted). kJSNORiNMICnIGAN -CNlCAG060611 ASSOCIATES 615- 756 -7635 24 HOURS Replies to ads with Blind Box numbers should be 312.467.0040 addressed to (box number) c/o BROADCASTING. 1735 DeSales St., NW, Washington, DC 20036. Advertisers using Blind Box numbers cannot re- quest audio tapes, video tapes, transcriptions, films or VTR's to be forwarded to BROADCASTING Blind Box numbers. Audio tapes, video tapes, tni CHAPMAN ASSCICIATESe transcriptions, films and VTR's are not forwarda- media brokerage service ble, and are returned to the sender. Rates: Classified listings (non -display) Help Wanted: 70C per word. $10.00 weekly minimum. Situations Wanted: (personal ads) 40c per word. STATIONS CONTACT $5.00 weekly minimum. All other classifications: 80C per word. $10.00 weekly minimum. Blind Box W Small AM $125K 29% Bill Whitley (214) 387 -2303 numbers: $2.00 per issue. S Small FM SI30K $25K Bill Chapman (404) 458 -9226 Rates: Classified display: Situations Wanted: W Small AM /FM $275K $175K Ray Stanfield (213) 363-5764 (personal ads) $30.00 per inch. -All other W Small AM 2 x gross 29% Bill Whitley (214) 387 -2303 classifications: $60.00 per inch. For Sale Stations, Wanted To Buy Stations. Employment Services, E Major AM $725K 29% Warren Gregory (203) 767 -1203 Business Opportunities, and Public Notice adver- tising require display space. Agency To receive offerings of stations within the areas of your interest, write Commission only on display space. Chapman Company, Inc., 1835 Savoy Dr., N.E., Atlanta, Ga. 30341 Publisher reserves the right to alter Classified copy to conform with the provisions of Title VII of the Civil Rights Act of 1964, as amended.

Broadcasting June 19 1978 78 Stock Index

Approx. Total market Closing Closing shares capitali- 1977 -78 PIE out cation Stock Wed. Wed. Net change % change symbol Exch. June 14 June 7 in week in week High Low ratio (000) (000)

Broadcasting

ABC ABC N 51 1/2 51 3/4 - 1/4 - .48 51 3/4 35 3/8 9 18.152 934.828 CAPITAL CITIES CCB N 74 1/2 74 3/4 - 1/4 - .33 74 3/4 44 3/4 14 7,426 553,237 CBS CBS N 58 1/8 57 3/4 3/8 .64 62 43 7/8 9 28.100 1,633.312 COX COX N 43 5/6 41 3/5 2 1/4 5.43 43 5/8 25 1/2 11 6,185 269.820 GROSS TELECASTING GGG A 23 7/8 20 7/8 3 14.37 23 7/8 13 5/8 11 800 19.100 KINGSTIP COMMON.* KTVV 0 11 1/2 11 1/2 11 3/4 3 7/8 21 462 5.313 LIN LIMB 0 37 1/8 36 3/8 3/4 2.06 37 1/8 16 1/2 12 2,745 101.908 MOONEY MOON 0 4 7/8 4 1/4 5/8 14.70 4 7/8 1 7/8 425 2,071 RAHALL RAHL 0 20 1/4 20 1/4 21 1/4 8 5/8 22 1.264 259596 SCRIPPS -HOWARD* SCRP 0 45 45 45 30 1/2 10 2.589 116,505 STARR* 5BG M 12 5/6 12 5/8 13 1/8 11 1.487 18.773 STORER 58K N 30 7/8 30 7/8 31 1/2 19 3/8 12 4.876 150,546 TAFT TFB N 44 42 7/8 1 1/8 2.62 44 7/8 24 5/8 9 4,119 1811236

TOTAL 78.630 4.012.245

Broadcasting with other major interests

ADAMS -RUSSELL AAR A 9 9 9 3/8 3 3/4 10 1,229 11.061 JOHN BLAIR EJ N 25 3/4 25 3/4 25 7/8 11 1/8 7 2,427 62,495 CHRIS -CRAFT CCN N 11 3/8 10 5/8 3/4 7.05 11 3/8 4 L/2 28 4,451 50.630 COMBINED COMM. CCA N 22 3/4 42 3/4 - 20 - 46.78 45 1/8 L9 7 6,920 157,430 COWLES CNL N 24 1/4 24 3/8 - 1/8 - .51 24 7/8 12 1/2 27 3,969 96,248 DUN E BRADSTREET DNB N 35 5/J 34 i/4 13/8 4.01 35 5/8 26 1/4 17 26,339 938.326 FAIRCHILD IND. FEN N 28 28 1/8 - 1/8 - .44 28 3/4 9 1/2 17 5,708 159.824 FUQUA FOA N 12 11 7/8 1/8 1.05 13 8 7 9.396 1129752 GANNETT CO. GCI N 44 3/4 43 3/8 1 3/8 3.17 44 3/4 32 3/4 18 22.430 1.0039742 GENERAL TIRE GV N 26 3/8 26 7/8 - 1/2 - 1.86 29 1/4 22 3/8 5 22,692 598.501 GLOBE BROADCASTING* GLBTA 0 4 3/4 4 3/4 4 3/4 2 1/8 20772 13.167 GRAY COMMUN. 0 19 1/2 19 1/2 19 1/2 8 9 475 9.262 HARTE -HANKS HHN N 41 1/4 40 1/8 11 /8 2.80 41 1/4 26 15 4,477 184.676 JEFFERSON -PILOT JP N 30 3/4 30 3/4 32 3/8 26 5/8 10 23,946 736.339 MARVIN JOSEPHSON MRVN 0 16 1/2 16 3/4 - 1/4 - 1.49 17 1/4 10 1/4 8 10978 32.637 KANSAS STATE NET. KSN 0 13 3/8 11 1/4 2 1/8 18.88 13 3/8 4 3/4 13 1,727 239098 LEE ENTERPRISES LNT A 28 3/8 28 3/8 28 7/8 22 1/4 11 4,930 139.888 LIBERTY LC N 29 1/4 28 1/2 3/4 2.63 29 1/4 18 9 6.762 197.788 MCGRAW -HILL MHP N 24 1/4 23 5/8 5/8 2.64 24 1/4 15 5/8 12 24,682 598:538 MEDIA GENERAL MEG A 19 3/d 18 7/8 1/2 2.64 20 13 5/8 9 7.451 144,363 MEREDITH HOP N 36 3/8 35 1/2 7/8 2.46 36 3/8 17 3/8 9 3.074 111.816 METROMEDIA MET N 57 56 1/4 3/4 1.33 57 25 1/4 12 60630 377,910 MULTIMEDIA MMED 0 26 25 3/4 1/4 .97 27 1/2 16 1/4 14 6.594 171.444 NEW YORK TIMES CO. NYKA A 29 1/2 28 1 1/2 5.35 29 1/2 15 3/4 12 11,422 336.949 OUTLET CO. OTU N 25 1/2 26 1/4 - 3/4 - 2.85 26 5/8 16 5/8 9 2,290 58,395 POST CORP. POST 0 33 1/2 33 1/2 33 1/2 16 1/4 11 893 29:915 REEVES TELECOM RBI A 3 1/4 3 1/4 8.33 3 1/4 1 3/4 54 2,381 7,738 ROLLINS ROL N 19 3/8 19 3/8 1.97 24 1/4 14 7/8 10 331000 639,375 RUST CRAFT RUS A 24 1/8 25 - 7/8 - 3.50 25 8 1/2 14 2,297 55.415 SAN JUAN RACING SJR N 12 1/8 11 1/4 7/8 7.77 12 1/8 7 5/8 18 2,509 30.421 SCHERING-PLOUGH SGP N 34 5/8 35 1/2 - 7/8 - 2.46 44 3/4 26 3/8 11 54,084 1.8729658 SONDERLING S08 A 20 7/8 19 7/8 l 5.03 20 7/8 d 3/8 10 1,105 23.066 TECH OPERATIONS TO A 6 3/4 7 - 1/4 - 3.57 7 2 3/8 27 1,344 9.072 TIMES MIRROR CO. TMC N 30 1/2 29 7/8 5/8 2.09 30 1/2 20 3/4 11 34.760 19060.180 WASHINGTON POST CO. NPO A 43 1/2 42 1/8 1 3/8 3.26 43 5/8 21 3/4 12 8,476 368.706 WOMETCO WOM N 14 7/8 14 3/4 1/8 .84 15 3/4 10 7/8 10 80554 127,240 TOTAL 364,174 10.551.065

Cablecasting ACTON CORP. ATN 10 1/4 9 3/4 1/2 5.12 10 1/2 3 1/8 12 21710 27.777 AMECO. ACO 1/2 1.200 MERICAN TV E COMM. AMTV 45 46 - 1 - 2.17 49 19 3/4 23 3.863 173.835 ATHENA COMM.* 3/8 3/8 7/8 1/8 20125 796 BURNUP E SIMS BSIM 6 6 1/8 - 1/8 - 2.04 6 1/8 3 1/8 27 8,370 50,220 CABLE INFO. 1/4 11/2 - 1 1/4 - 83.33 11/2 1/4 1 663 165 COMC AST 10 1/2 10 1/4 1/4 2.43 11 1/2 3 3/4 18 1,651 17.335 COMMUN. PROPERTIES COMO 14 3/8 14 3/8 14 7/8 3 5/8 26 4,839 699560 ENTRON ENT L 1/4 3 1/2 - 2 1/4 - 64.28 3 1/2 7/8 I 979 1,223 GENERAL INSTRUMENT GRL 33 7/8 33 7/8 2.65 33 7/8 17 5/8 13 7,508 2549333 GENEVE CORP. GENV 12 3/4 13 1/4 - 1/2 - 3.77 14 5/8 7 1/2 1,121 14.292 TELE- COMMUNICATIONS /TOM 19 L9 19 2 7/8 95 5,281 100039 TELEPROMPTER TP 11 3/4 12 5/8 - 7/8 - 6.93 13 1/8 6 3/4 27 16,922 198.633

TEXSCAN TEXS 1 1/2 1 1/2 2 l 1/4 9 786 1,179 TIME INC. TL 43 3/8 44 5/8 - 1 1/4 - 2.80 48 3/4 31 3/4 11 201371 883,592 TOCOM TOCM 9 8 1/4 3/4 9.09 9 2 1/4 19 894 8,046 UA- COLUMBIA CABLE UACC 33 1/4 32 1/2 3/4 2.30 35 15 L/2 22 1,679 55.826 UNITED CABLE TV UCTV 17 3/8 17 3/4 - 3/8 - 2.11 18 3/8 3 7/8 32 11915 33.273 VIACOM VIA 22 22 7/8 - 7/8 - 3.82 23 1/2 9 1/2 17 3,764 82.808

TOTAL 86,641 1.973.432

Broadcasting June 19 1978 79 Approx. Total market Closing Closing shares capitali- Stock Wed. We Net change % change 1977 -78 PIE out zation symbol Exch. June 14 June 7 in week in week High Low ratio (0001 (000)

Programing

COLUMBIA PICTURES CPS N 21 1/2 20 3/4 3/4 3.61 21 1/2 7 3/8 9 6,748 145,082

DISNEY DIS N 42 3/4 44 1/8 - 1 3/8 - 3.11 47 5/8 32 1/2 17 32,380 19384,245 F ILMWAYS FWY A 15 1/2 14 3/4 3/4 5.08 15 1/2 6 7/8 12 2,579 39.974 FOUR STAR* L 1/4 1 1/4 l 1/4 3/4 13 666 832 tULF WESTERN GW N 15 1/4 14 1/2 3/4 5.17 18 3/8 10 1/4 6 48,215 735,278

MCA MCA N 54 52 3/4 1 1/4 2.36 54 32 12 18,558 1,002.132

GM MGM N 36 7/8 35 1/2 1 3/8 3.87 36 7/8 16 .16 14,609 538,706 TRANSAMERICA TA N 16 1/4 16 3/8 - 1/8 - .76 16 1/2 13 1/4 6 669781 1,085,191 20TH CENTURY -FOX TF N 36 3/4 36 3/4 2.08 36 3/4 10 6 7,786 286.135 VIDEO CORP. OF AMER* 0 8 8 8 3 1/2 15 973 7.784 WARNER WCI N 43 45 - 2 - 4.44 45 25 3/4 9 14,458 621.694 WRAT HER WCO A 12 1/2 12 1/8 3/8 3.09 12 1/2 4 1/2 12 2,243 28,037

TOTAL 215,996 5.875,090

Service 8800 INC. BBUO 0 38 37 1/2 1/2 1.33 38 22 1/2 11 2,513 95.494 COMSAT CO N 42 3/4 42 1/4 1/2 1.18 44 28 3/4 12 10.000 427.500 DOYLE DANE BERNBACH DOTE 0 25 23 3/4 1 1/4 5.26 25 16 3/4 8 1,776 44,400 FOOTE CONE C BELDING FCB N 21 20 1/2 1/2 2.43 21 1/4 14 3/4 9 2,304 48.384 GREY ADVERTISING GREY 0 29 29 34 16 1/2 5 716 20,764 INTERPUBLIC GROUP IPG N 36 3/4 35 1 3/4 5.00 39 1/4 22 1/2 10 2,387 87.722 MCI COMMUNICATIONS MCIC 0 4 1/4 4 1/4 4 7/8 7/8 47 20,137 85,582 MOVIELAB MOV A 2 1/4 1 3/4 1/2 28.57 3 1 15 1.410 3.172 MPO VIDEOTRONICS MPU A 5 7/8 5 7/8 65 3/8 4 7 520 3,055 A. C. NIELSEN NIELB 0 28 25 3/4 2 1/4 8.73 28 18 7/8 14 10,832 303,296 OGILVY C MATHER OGIL U 55 3/4 53 2 3/4 5.18 55 3/4 31 11 1,805 100,628 J. WALTER THOMPSON JWT N 27 3/8 27 3/8 27 3/8 15 1/8 9 2.649 72.516

TOTAL 57.049 1.292,513

Electronics /Manufacturing

AEL INDUSTRIES AELBA 0 8 1/8 8 1/4 - 1/8 - 1.51 8 1/4 2 3/8 9 1,672 13.585 AMPEX APX N 15 7/8 16 3/4 - 7/8 - 5.22 17 1/4 7 3/8 16 10,928 173,482 ARVIN INDUSTRIES ARV N 20 1/4 21 1/4 - L - 4.70 22 1/2 14 1/2 5 5,959 120,669 CCA ELECTRONICS CCA O 3 3/4 5/9 3 1/8 500.00 3 3/4 1/8 15 897 3,363 C ETEC CEC A 5 5 1/8 - 1/8 - 2.43 5 3/8 1 3/4 15 1,654 8.270 COHU COH A 4 1/8 4 1/8 3.12 4 1/2 2 1/8 13 1,779 7,338 CONRAC CAX N 23 3/8 23 3/8 27 1/4 19 1/4 B 1,803 42,145 EASTMAN KODAK EASKO N 56 3/8 56 7/8 - 1/2 .87 86 3/4 42 14 161,370 9.097.233 FAR INON FARN 0 13 1/4 14 - 3/4 - 5.35 L4 8 13 4,635 619413 GENERAL ELECTRIC GE N 53 53 5/8 - 5/8 - 1.16 56 5/8 44 1/2 11 184.581 99782.793 HARRIS CORP. HRS N 59 1/4 59 3/4 - 1/2 .83 59 3/4 28 16 12.236 724,983 MARVEL INDUSTRIES* HARV O 4 1/4 4 1/4 5 1/2 3 1/8 11 480 2.040 INTL. VIDEO CORP. IVCP 0 45 2 5/8 42 3/8 614.28 45 1/4 29701 121.545 MICROWAVE ASSOC. INC MAI N 27 1/4 29 1/2 - 2 1/4 - 7.62 41 7/8 20 1/4 11 1,320 35,970 3M MMM N 56 3/8 56 3/4 - 3/8 .66 57 43 1/2 16 115.265 6.498.064 MOTOROLA MOT N 46 3/8 49 1/2 - 3 I/8 - 6.31 56 7/8 34 1/4 14 28,544 1.323,728 N. AMERICAN PHILIPS NPH N 28 7/8 29 3/8 - 1/2 - 1.70 36 24 3/4 6 12.033 347,452 OAK INDUSTRIES OAK N 33 7/8 34 1/8 - 1/4 .73 34 1/8 9 5/8 38 19716 58,129 RCA RCA N 29 1/4 30 - 3/4 - 2.50 31 3/4 22 3/4 9 74.910 2,188.192 ROCKWELL INTL. ROK N 32 1/2 33 - 1/2 - 1.51 36 3/4 28 1/4 7 33,600 1.092.000 RSC INDUSTRIES RSC A 2 5/d 2 5/8 2 7/8 1 5/8 11 2,890 7,061 SCIENTIFIC- ATLANTA SFA A 28 1/2 28 1/4 1/4 .88 29 1/2 16 3/4 16 2,426 69.141 SONY CORP. SNE N 8 1/8 7 7/8 1/4 3.17 10 3/8 7 12 1729500 1,401.562 TEKTRONIX TEK N 43 3/4 44 5/8 - 7/8 1.96 68 1/2 28 1/4 15 17,804 778,925 TELEMAT ION TLMT 0 1 1/4 1 1/4 2 1/4 1/2 2 1.050 1.312 VARIAN ASSOCIATES VAR N 18 3/4 17 3/8 1 3/8 7.91 21 14 3/4 11 6,838 128,212 WESTINGHOUSE WX N 23 1/4 22 1/2 3/4 3.33 23 1/4 lo 1/4 8 87.329 2.030.399 ZENITH ZE N 15 1/2 16 1/4 - 3/4 4.61 28 11 3/8 20 18.818 291,679

TOTAL 967,438 36,410,685

GRANO TOTAL 1,769,928 60,115,030

Standard & Poor's 400 Industrials Average 109.95 110.80 -0.85

A- American Stock Exchange Over -the- counter bid prices supplied by 'Stock did not trade on Wednesday. closing P/E ratios are based on earnings per -share M- Midwest Stock Exchange Loeb Rhoades Hornblower, Washington.. price shown is last traded price. figures for the last 12 months as published N -New York Stock Exchange "No PIE iatio is computed. company by Standard & Poor's Corp. or as obtained 0 -over the counter (bid price shown) Yearly high-lows are drawn from trading days registered net loss. through Broadcasting's own research. Earn- P- Pacific Stock Exchange reported by Broadcasting. Actual figures "'Stock Split. ings figures are exclusive of extraordinary may vary slightly. +Traded at less than 12.5 cents. gains or losses.

Broadcasting June 19 1978 80 Profile

Man of service: Pingel mention the job of running an agency bill- ing at the rate of $200 million a year, it's of AAAA and Ross Roy no cause for wonder that he puts in long hours at the office, averaging from 7:30 or It might be said that John Pingel made an 8 a.m. to 6 p.m. "I love to get in early;' end run around a couple of other lines of says, and adds: "I'd love to leave early, work to get into the advertising agency too, but I haven't achieved that yet." business. The metaphor, if strained, is One of his basic hopes for the AAAA's valid nonetheless. At Michigan State, in his administration is related to one of John Pingel was the leading collegiate Ross Roy's pet projects: an. attack on il- punter in the nation in 1937, an All - literacy. For years his agency has advocated America halfback in 1938, averaged 5.2 education for everyone without regard to yards a carry in his three college years as a race or religion, and has had an agency halfback, had a pass -completion percent- group working with, among others, two age just over 50% and, in his one year in universities and a labor- management the pros, was outstanding in punting as John Spencer Pingel- president, Ross Roy group to provide a training program for the quarterback for the Detroit Lions in Inc.. Detroit, and chairman, American would -be tradesmen. The AAAA, mean- 1939. If more credentials are needed, he Association of Advertising Agencies; b. Nov. 6, while, has recently announced that it was elected to the National Football Foun- 1916. Mount Clemens, Mich.; student, U.S. hopes to lead a broad -based attack on dation and Hall of Fame in 1968. Military Academy, 1936; BA, economics, functional illiteracy. The first line of work John Pingel Michigan State University, 1939; quarterback, "I'm going to push for it -for a national skirted en route to the agency business Detroit Lions. 1939; sales promotion writer, program," he said. "It's something the was pro football. He was the Lions' first Chrysler Corp., Dodge division, 1940; U.S. AAAA's could do that would have tre- draft choice that year, but he weighed only Army, 95th Infantry, second lieutenant to mendous benefit." 180, played both offense and defense -as lieutenant -colonel, 1941 -45, Bronze Star, Another major association project is to was the custom then -and didn't have pro Purple Heart; assistant to football coach. MSU, become more aggressive in Washington, 1945 -46, assistant to dean of students, football in mind for a career anyway. "I as was made clear when results of a mem- 1946-47; advertising manager, Reo Motors took a pretty good beating," he recalls, bership survey were disclosed at the Inc., Lansing, Mich., 1947 -48; with Brooke, "and decided I'd either make a lot of AAAA annual meeting two months ago Smith, French & Dorrance, Detroit, 1949 -60, money or I wouldn't play another season." rising from merchandising manager to (BROADCASTING, May 1). Pro pay days, football didn't much in those executive vice president; executive vice "When we polled the members on what and the Lions certainly weren't ready to president, Ross Roy- BSF &D, 1960 -62: they wanted us to do," Mr. Pingel con- pay a lot. He ended his pro career after one executive vice president, Ross Roy Inc., tinued, "we got a very strong response to season. It probably would have ended any- 1962 -64; president since 1964; elected AAAA one area in particular -the escalation of way; World War 11 was coming up, and he chairman, April 1978; m. Isabel Hardy, Dec. 12, government regulation that has impact on was drafted. 1939; children -John Jr., 36; Roy, 30. our business." Five years later, when he got out of the In the past, the AAAA has deliberately Army with the rank of lieutenant colonel been almost reticent in its Washington re- and two decorations -a Bronze Star and a lations. But now "the members want us to Purple Heart -he went back to Michigan agency name and it became Ross Roy Inc. take a stronger role, to be a spokesman for State as assistant to the football coach and, He was elected president in 1964. our industry, they want us to lobby later, assistant to the dean of students. "I At 61 he's only 10 pounds heavier than directly, they want us to provide more in- needed a job," he explains. in his Detroit Lions days -and he's every formation to Washington, both about what He got one more to his liking a little bit as active. His interests cover a wide advertising can do and about what it can- later, at Reo Motors Inc. He'd worked range. not do. earlier at Chrysler's Dodge division, start- In addition to his current chairmanship "They want us to take much stronger ing as a sales promotion writer, and Reo of the American Association of Advertis- and more effective role with government signed him on as director of advertising. ing Agencies, he has headed the AAAA at all levels;" he said, and it was clear he From there it was a relatively short run to board committee on education, has regarded it as a mandate. the agency side, which in Reo's case -and headed both the Michigan AAAA council One part of the response will be his -was Brooke, Smith, French & Dor- and the AAAA Eastern region, has been LEAP -for loaned executive assignment rance. president of the Adcraft Club of Detroit, plan. Members are being asked to assign "I gradually became more interested in serves on the President's Council on key people to work in Washington for one the agency side than the client side;" he Physical Fitness and Sports, is a director of year and to continue paying their salaries says. "So I applied to them for a job -I the Michigan Manufacturers Association, while they do so. Mr. Pingel said the proj- had to apply, because Reo was their client sits on two corporate boards, is 1977 -78 ect will start in September with the assign- and they wouldn't have come to me first." chairman of the Greater Detroit Chamber ment of two persons to Washington. The That was in 1949, and he has been at of Commerce, is a director of Boys Repub- plan is to send two more next spring and Brooke, Smith and its successor agencies lic and of Project Hope, serves on the later another pair, so that there'll be six in ever since. He started as merchandising Detroit Renaissance Advisory Commit- all. manager, became a vice president and ac- tee, the public relations committee of the Another item high on Mr. Pingel's count supervisor, later vice president and national Boy Scouts of America and on agenda as AAAA chairman is to improve assistant to the president and then execu- two United Foundation committees, is a advertising's public image. "I think we can tive vice president, the title he held when trustee of Alma (Mich.) College and is ac- do more positive work on our image," he Brooke, Smith merged with Ross Roy Inc. tive in the affairs of Michigan State Uni- said, "but I also feel that the best way to in 1960 and when, in 1962, the Brooke, versity. improve image is through what you do, not Smith connection was dropped from the With commitments like those, not to what you say."

Broadcasting June 19 1978 81 Editorials5

Where the action is directed the FCC to order general divestiture now, on the theory that if transfers or creations of crossownerships were to be Fred Silverman is at last out of limbo, and presumably everyone denied, all existing combinations should be dismantled to achieve at NBC can sleep better at night. The ABC officials who chose to the diversity that it agreed with the FCC was the paramount hold him to his contract may not have planned it that way, but public interest. The court justified the wholesale divestiture on their enforced delay of his reporting to the NBC presidency cre- the remarkable grounds that "the record no more establishes that ated the biggest build -up to an executive change in television crossownership serves the public interest than injures it." history. Out of sight for four months, Mr. Silverman grew larger When a call for capital punishment comes from a U.S. appellate than life. court that is admittedly without evidence of crime or guilt, He is now on display for all to see, and people can get back to citizens have reason for dismay. The unthinkable has now come the reality of network competition, which has in no way to pass in the Supreme Court's approval of the same reasoning - diminished in ferocity. He meets the NBC -TV affiliates in person "we agree with the Court of Appeals that, notwithstanding the this week at the last of the three television networks' annual con- inconclusiveness of the rulemaking record, the commission acted ventions. It will be interesting to see how things stand at the next rationally in finding that diversification of ownership would round of conventions a year from now. enhance the possibility of achieving greater diversity of view- points." Open season The practical effect of the Supreme Court's decision is to license the FCC to hunt anywhere for classes of ownerships to The U.S. Supreme Court has saved most co- located newspaper dissolve on the purely speculative possibility of public benefit. and broadcasting combinations from the divestitures that had Never mind what the record of performance may show, off with been ordered by the U.S. Court of Appeals and is therefore being their heads if decapitation suits the prejudices of a majority of cheered by the publishing and broadcasting establishments. For FCC members. It is no way to run the FCC or the country. all the benefits it seemingly confers, however, the court's affirma- tion of the FCC's crossownership rules contains disquieting Where the action isn't features. Not the least disquieting is the court's reliance on its own Red The U.S. House of Representatives made it official last week: It Lion decision of 1969 to state once again that the First Amend- will run its own audio and video coverage of proceedings on the ment guarantees freedom for everyone but broadcasters. Quoting floor. Broadcasters may take it or leave it. itself, the court asserted "the fundamental proposition that there As has been suggested here before, the arrangement may not is no 'unabridgeable First Amendment right to broadcast compa- turn out to be so bad -despite the objections that have been rable to the right of every individual to speak, write or publish. "' raised by radio and television journalists. It is certainly an im- Here is one more decision by the ultimate court that must some- provement over the exclusion of audio and video originations how be overcome, perhaps by intercession of the Congress, if from the chamber up to now. broadcasting is ever to acquire constitutional parity with the rest The audio feed became available to radio last week. Not much of the press. of it got on the air for the very good editorial reason that not The First Amendment issue was injected by the National Asso- much of it was newsy. That is the way things go on the average ciation of Broadcasters and American Newspaper Publishers As- day in the House, and that is why broadcasters who volunteered sociation, among others. Hindsight suggests they may have been to provide a gavel -to -gavel record as a condition to the admission unwise to raise it in the first place in a case confined to ownership of their cameras and microphones are lucky they didn't get their instead of content of the media. But the court's reliance on Red wish. They would soon have tired of storing up all those miles and Lion should have come as no surprise after the NAB and ANPA miles of tape in search of an occasional snippet worth air time. hired Erwin Griswold to make their argument. Mr. Griswold, Broadcasters will continue to press for entry of their own crews then the U.S. solicitor general, represented the government in its and gear on special occasions, and who knows? Once the House defense of the fairness doctrine against Red Lion Broadcasting's becomes accustomed to the presence of its own microphones and constitutional challenge and won. cameras, it may be less fearful of others'. Of equal usefulness to regulation- minded regulators of the future is the Supreme Court's endorsement of the FCC's authori- ty to decree wholesale restructuring of broadcast ownerships on no hard evidence of good or bad results. At best, the reprieves won now by crossowners may be transitory. The cheering section seems to overlook the probable impact of the regulatory and judicial record in this case. After five years of inquiry that produced no evidence of abuse and considerable evidence of public benefits that have flowed from media crossownerships, the FCC issued rules that forbade future transfers or creations of co- located newspaper and broad- cast station combinations, required divestitures in 16 small mar- tops-TvA kets where it found "egregious" concentrations and grand - fathered the other existing combinations. The commission's ex- planation was that the public interest would be served by the Drawn for BROADCASTING by Jack Schmidt diversification of ownership that would evolve. "If I've told him once, I've told him a hundred times not to follow The appellate court, in a clear usurpation of regulatory power, the cars around the track."

Broadcasting June 1g 1978 82 )els Chatt)Pie.1 7 1-hiS iS ci rActure.d of frne. ri\y n hte.r C.04k--- thoit oot from_ yO(Ail CI° th-4011C3h.. itkaybt, whet) It doeih't t rirtarg_. _it. betek, -Monk

Acluld's-Einvrittailifterun-on's offpontaneous joy. A smile cap- tured in the gloss of a 3" x 5" frame. A photographic memory. Reward enough for us. This is what we mean by community involvement at WJLA-TV. Servic- u-fg-ffie corm-if-fay whb-se homes we vi,11faEFS771got by putting on a!----iihovV:Ir(-1)-.fby bringing home the news. But by reaching out to the people with a helping hand. And feeling the grasp of friendship in return. The kind of rapport we've established we maintain with events like our annual Clothe- a-Thiiii-Astar-studded on-the-air and on-the-streets affair that literally st the shows. For an entire day. Ies the only telethon in the country created to solicit do- . And the onIST-tiTtalfy-local idethran in Wisrungton. We've been co-sponsoring Clothe-a-Thon for five years now, with the D.C. Council on Clottuiig for Kias. It's an event that has brought Washingtonians in touch with each other and 75,000 n " I I e othing they can use. 333,000 poun&-ff it so far. Piled high in fire stations and shopping centers. Hauled in from the farthest suburbs or pledged over the Clothes Line. Along with a.quarter of-a-million dollars. Donated by a community that's willing to take the shirt off its back to help those less fortunate than they. This is th idoiiccess we at Channel 7 strive for. A. no number Of Emmys, no share of audience, can mean as much. Television should be more -than soap operas and situation comedies. WjIA-TV.

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