Tourism Yukon 2018 Year-End Report Table of Contents
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Tourism Yukon 2018 Year-End Report Table of Contents Yukon’s tourism sector: 2018 year in review ........................................................................................................................ 3 Yukon’s tourism sector: 2019 tourism outlook ..................................................................................................................... 4 Key tourism indicators: Indicators of visitation performance .............................................................................................................................. 6 Indicators of economic performance ............................................................................................................................ 9 Other indicators ............................................................................................................................................................... 10 Highlights ........................................................................................................................................................................................ 11 Data tables International border crossings into Yukon, by port of entry ............................................................................... 15 International border crossings into Yukon, by origin ............................................................................................ 16 International border crossings into Yukon, top 10 countries, excluding Canada and United States ..... 17 Air passenger movements at Erik Nielson Whitehorse International Airport .............................................. 18 Yukon Visitor Information Center attendance ........................................................................................................ 19 Yukon Beringia Interpretive Center ticket sales ..................................................................................................... 20 Accommodation trends ................................................................................................................................................. 20 Restaurant receipts ......................................................................................................................................................... 21 Self-serve fuel prices, Whitehorse ............................................................................................................................. 21 Exchange rates ................................................................................................................................................................. 22 Index of consumer confidence ..................................................................................................................................... 23 Note: International border crossings into Yukon Reported border crossings numbers include only travellers crossing the border at one of six Yukon port’s of entry: Beaver Creek, Little Gold, Pleas- ant Camp, Fraser, Whitehorse airport and Dawson airport. Totals exclude travellers entering Yukon by land via British Columbia on the South Alaska and Stewart-Cassier Highways, the Northwest Territories on the Demp- ster Highway, or on domestic flights. Symbols used throughout this publication: .. data not available | … data not appropriate/applicable 2 Yukon’s Tourism Sector: 2018 Year in Review Yukon’s tourism sector continued to perform well in 2018, The Canadian Tourism Research Institute estimates that keeping with a trend of record-breaking visitation. Tourism overnight visits to Yukon grew nearly five per cent to -related activities add to the diversity of the local economy, 323,000 overnight visitors. Overall, they estimate that help promote the territory as a place to live and visit, and overnight travel by Americans grew five per cent to support employment across a wide variety of local goods 222,000, overnight travel to Yukon by Canadians increased and service providers. By looking at key indicators, includ- three per cent, to 42,000, and overnight visitation from ing direct international border crossings, air arrivals, over- overseas markets grew five per cent to 59,000. night visitation, and retail sales, Yukon saw its best year yet. In 2018, air passenger arrivals at Erik Neilson Whitehorse International Airport in Whitehorse also surpassed previ- For the first time in Yukon’s history, direct international ous records, growing to over 194,000 passengers. This border crossings into Yukon surpassed half a million, repre- represents a six per cent growth in people arriving at the senting 15 per cent growth over Yukon’s last record num- airport over 2017. ber from 2017. The majority of travellers crossing an inter- national border remained Americans, representing nearly a The value of retail sales in Yukon was a record high of quarter of all crossings, followed by Canadians at 17 per $837.5 million in 2018. This represents a growth of five cent and overseas visitors at ten per cent. These propor- per cent in retail trade over Yukon’s previous record high, tions have remained relatively stable over the past five set in 2017. Although not available for 2018, historically, years. food and beverage stores have account for nearly one- third of total retail sales in the territory. Among direct international border crossings into Yukon, visitors crossing for less than one day increased 26 per Many factors contributed to increased visitation to Yukon in cent to nearly 240,000. Of the same day border crossings, 2018, including favourable exchange rates, increased in- 87 per cent were by Americans and the balance (13 per terest from international markets in Canada, increased in- cent) were from overseas visitors. These proportions have terest in Alaskan cruises, and economic conditions. remained stable over the past five years. 3 Yukon’s Tourism Sector: 2019 Tourism Outlook Yukon’s tourism sector is expected to continue to grow Overall, for Americans, the economic environment is ex- with an increasing number of local operators offering world pected to remain in good shape, driving demand for tour- class travel experiences on a year-round basis. The grow- ism. The exchange rate is expected to continue to play in ing appeal of Yukon as a travel destination has been re- Yukon’s favour, with anticipated rates of around $0.75. flected in strong performance in recent years, and the sec- Alaskan cruise traffic is expected to increase again in 2019, tor appears well-positioned for further expansion. On the which may result in more same day border crossings into heels of solid growth in 2018, a high level of tourism activi- Yukon. However, Yukon is expected to see only modest ty is anticipated for 2019, with total visitation growth of growth in overnight visitation from Americans in 2019, at more than three per cent in 2019, with overnight visitation under one per cent. This modest anticipated growth may expected to grow a modest two per cent. be due to the difficulty in sustaining the increased volume of travel by Americans that has been seen over the last few Travel prices in 2019 are projected to increase three per years. cent. The higher cost of travel will eat into potential travel- lers’ disposable income, while also contributing to greater Following strong growth in 2018, overnight visitation to expenditures by travellers. Expenditures by visitors to Yu- Yukon from overseas markets is expected to increase near- kon are projected to continue to increase at a strong pace; ly eight per cent in 2019. Should uncertainty around global in 2019, with the rate of growth higher among overnight trade issues ease in 2019, consumer confidence in many than same day visitors. international regions may get a boost. The travel demand from overseas is expected to continue to benefit from fa- Across most Canadian regions, the Index of Consumer vourable exchange rates for many international markets Confidence was down through 2018. Canadian house- and solid economic growth. One exception are visits from holds are expected to continue to have lower discretionary the United Kingdom, which are expected to be constrained, spending through 2019 stemming from weak growth in as the value of the British Pound and consumer confidence real wages, increasing costs of inflation and borrowing, weaken due to the uncertainty around the long term im- and constrained growth in housing prices. As a result, do- pacts of Brexit negotiations. Similarly, the ongoing political mestic overnight travel to Yukon is anticipated to show uncertainty in China is expected to affect visitation num- stable year-over-year growth in 2019 of three per cent, to bers from China to Canada. Despite strong anticipated 43,000. growth, the overseas market remains the most volatile, due to geopolitical threats and crises. Notes: The Yukon tourism outlook uses key statistics covering major aspects of the tourism industry in Yukon and relevant global trends. The aim is to provide the most recent and accurate information, but all data are subject to ongoing revisions from sources. 4 Key Tourism Indicators: Indicators of Visitation Performance Change INDICATORS OF VISITATION PERFOMANCE 2014 2015 2016 2017 2018 2017 to 2018 INTERNATIONAL BORDER CROSSINGS (INTO YUKON) a 1 Total 413,886 405,120 419,244 434,554 500,022 15.1% Beaver Creek 64,947 63,863 72,290 83,409 86,330 3.5% Fraser/Whitehorse 299,542 285,324 287,252 292,963 355,585 21.4% Dawson/Little Gold 19,618 21,315 21,483 21,867 21,782 -0.4% Pleasant Camp 29,761 34,596 38,213 36,304 36,315