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Zillmere Eagles Football Club Eagles Football Club Zillmere Eagles Football Club 2008 W om ens Sponsorship Proposal for YOUR BUSINESS Contents Page 1.0 Brief History and Profile 3 2.0 The New Direction 6 3.0 Zillmere Community Sports Club and revamped Eagles Clubhouse 8 3.1 Business Model 8 3.2 Community Support 9 3.3 Key Features 10 4.0 Current Usage 11 5.0 The Opportunity 13 5.1 Gold Sponsor 15 5.2 Silver Sponsor 17 5.3 Bronze Sponsor 18 5.4 Additional Advertising 19 5.5 AFLQ Footy Record 19 6.0 Appendix 20 6.1 LED Scoreboard & Umpires Amenities 21 6.2 Field Signage 22 6.3 Zillmere Eagles’ Jumper 23 6.4 Zillmere Eagles’ Shorts 24 6.5 Zillmere Eagles Dress Shirts 25 2 1.0 Brief History and Profile The Zillmere Eagles Football Club is an Australian Rules Football Club based at O’Callaghan Park Zillmere on the north side of Brisbane. The formation of the club has been a long journey and is the result of a culmination of the joining and restructuring of identities of many former clubs – Windsor, Zillmere, Windsor Zillmere and North Brisbane. The Eagles have operated successfully as a football club in Brisbane for over 80 years however, and are one of the most widely recognised Queensland based clubs for continued success and ability to produce players at both State and AFL level. This journey of the ‘Mighty Eagles’ began way back in 1922 when the Windsor Football Club formed and played in its first year of senior footy in 1924 at Windsor Park. From 1962, when the Club gained assistance from the Lord Mayor – Frank Sleeman, the club obtained the lease of Harry O’Callaghan Park (a foundation member of the Windsor Club), which is still used by the Eagles today and has become the Zillmere & Districts Community Sports Club. After falling on hard times which saw the Club withdrawing from the competition in 1996, and through much hard work and dedication, a new football club and team was formed to rejoin the competition in 1997. This was aided with the help of the Brisbane City Council, the leadership of Bob Jarvis and a group of loyal Eagles supporters. 1997 saw the Northern Eagles AFC consisting of both Junior and senior football teams back in action. Through this, Eagles supporters have grown an even stronger passion for their team and the fire in their bellies burns strong. In 2007 the Women’s Team joined with the Men’s Senior and Masters Teams to form the core of the Eagles Football Club. In it’s inaugural year the Women’s Team played in the AFL Queensland Division 2 Competition and finished the season as Minor Premiers and Premiers. To further highlight the success of the Women’s Team both Player of the League and Leading Goal Kicker were awarded to their players. In addition to those prestigious awards, two of their players were named in the Under 18 Queensland Team. 3 1.0 Brief History and Profile (cont.) 2.0 As a club, The Eagles pride themselves on being competitive, promoting accountability, fairness, integrity, honesty and a teamwork approach to all that we do. It is these values and approaches along with the strong history of this football club that has allowed the Women’s Team to develop and contribute to see that the Zillmere and District Eagles successfully fly the Mighty Eagles’ flag for many years to come. 3.0 In The Weekend Australian (Nov 2007) the Zillmere Eagles was featured as one of the 5 most successful nurseries for AFL quality players in the country. Currently a total of 11 former Eagles are on AFL lists. Left to Right: Rob Copeland – Brisbane Lions, Mitch Hahn – Western Bulldogs, Murray Davis – Zillmere Eagles Coach, Jamie Charman – Brisbane Lions, Cheynee Stiller – Brisbane Lions, Ben Warren – North Melb. Kangaroos, Daniel Pratt – North Melb. Kangaroos, Brendan Whitecross – Hawthorn Hawks 4 1.0 Brief History and Profile (cont.) With such a range of individuals inhabiting the area, O’Callaghan Park will be the perfect centre to bring together such people and their families. It is the largest park in Zillmere and on the precinct’s completion will deliver not only quality multipurpose sporting facilities, but also quality social and recreational facilities. The precinct will be a centre for the whole community to utilize and will provide outstanding exposure to businesses who support the Eagles. 5 2.0 The New Direction The O’Callaghan Park precinct in recent times has seen the replacement and enhancement existing facilities to provide a family orientated environment. There has been a significant shift from what in the past has been thought of as solely a football club to a very community based club. Invested into the new precinct was $8.24 million dollars with the Brisbane City Council, and the Queensland Government through its Major Facilities Program, as well as ongoing contributions which will ensure the centre is becomes a Queensland sporting facility icon. The work was completed in stages and includes the following: a) A new clubhouse to provide a suitable home for the sporting precinct and the community encouraging an outdoor culture with the use of decks overlooking a child play area, mini-golf course and the adjoining sporting fields. b) The improvement of the existing Australian Rules field with the upgrading of the lighting c) A new male and female umpire’s change room with shower facility will be provided to the Australian Rules field d) The reconfiguration of a junior Australian Rules field into a multi-purpose field e) New male and female change rooms, shower and toilet facilities between the proposed fields. This will also provide some public ablutions and referees change room. The existing change rooms will be renovated to assist with large sporting events 6 2.0 The New Direction (cont.) f) Outdoor Scoreboard providing for 3 LED modules wide @ 1280mm x 2 LED modules high @ 960mm (gives an overall display space of 7.32m2) g) A new par three, nine hole golf recreational golf facility will be provided to greatly increase amenity and community involvement in the park h) A new wetland nature walk and exercise trail with fitness stations is proposed. Informal recreation areas will be provided to further encourage non structured community and family activity at the site i) The dangerous vehicular entrance to the park is to be realigned as proposed by BBC creating a new common entrance at the existing traffic lights intersection j) Additional formal and informal car parking on the site with an access road which will improve vehicular circulation providing a safe environment for pedestrians k) A signage portal at the new entry to give the park precinct a strong identity within the community l) Additional picnicking and child play areas will be provided in other areas of the park 7 3.0 Zillmere & Districts Community Sports Club and Revamped Eagles Clubhouse 3.1 Business Model The Zillmere and Districts Community Sports Club will become the social centre for the people of Zillmere, catering for all individuals, community groups and schools within the community. With a proud history, the people of Zillmere and the surrounding community will have a place to meet, greet and enjoy. The newly constructed clubhouse will offer a family oriented environment for dining, entertainment and functions as well as a modern and attractive facility for spectators and the resident sporting clubs at O’Callaghan Park. To support the needs of the diverse range of sporting activities at the O’Callaghan Park precinct, a commercially viable operation is required. 8 3.0 Zillmere & Districts Community Sports Club and Revamped Eagles Clubhouse (cont.) 3.2 Community Support The new precinct has been designed with a strong visual appeal, and the club building has been scaled to present a safe, non threatening environment with a casual family atmosphere to encourage a sense of ownership within the whole community. Already the support of the local community is evident. Patronage of the new clubhouse is strong and growing rapidly. People are excited when they come to the new facilities and are proud to be associated with it. Local businesses are equally supportive. 17,000 vehicles pass the facility frontage on a daily basis ensuring its visibility and emphasizing its place as an important addition to the local business, entertainment and sporting scene. 9 3.0 Zillmere & Districts Community Sports Club and Revamped Eagles Clubhouse (cont.) 3.3 Key Features The new clubhouse and revamped old club features: a) Outdoor deck with al fresco dining to create an outdoor atmosphere b) Indoor dining with breakfasts, morning coffees, light lunches and grilled evening meals c) Gaming lounge and licensed bar d) Outdoor sport viewing areas e) Meeting rooms and function facilities (renovations in this area are still ongoing) f) Community history incorporated into design 10 4.0 Current Usage On a weekly basis, patronage for the Clubhouse itself is close to 8000 people. This is not including the 5000 other persons who service the sporting facilities, function areas and PCYC. The following is a breakdown of this usage; a) Daily patronage from the 10 local high school and primary schools in the Zillmere and surrounding suburbs. b) Nightly training venue for the Zillmere juniors, seniors, masters and ladies Australian Rules teams. c) 12 home games for the Zillmere AFLQ State League side. Attendances average in excess of 1200 persons per game. Free to air TV station Briz 31 broadcasts a minimum of 4 of these home games per year. d) Numerous recreational and touch football competitions take place on weeknights.
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