ISSUE 66 MARCH 2016 PROFIT FROM WOOL INNOVATION www.wool.com MERINO, AUSTRALIA'S OWN POT OF GOLD 04 18 30 INTERNATIONAL SPORTSWEAR WHAT THE TOP WOOLMARK PRIZE MARKET GROWS FARMERS DO WELL 6 IWP WINNER 30 WHAT TOP FARMERS WOMENSWEAR DO CONSISTENTLY WELL EXECUTIVE EDITOR Richard Smith E
[email protected] A AWI Marketing and Communications OFF-FARM ON-FARM L6, 68 Harrington St, The Rocks, Sydney NSW 2000 GPO Box 4177, Sydney NSW 2001 4 IWP 2015/16 menswear final 28 Sheep in the sheep/wheat zone P 02 8295 3100 E
[email protected] W wool.com 6 IWP 2015/16 womenswear final 29 Woolgrowing proves its worth AWI Helpline 1800 070 099 8 IWP expands globally 30 What the top farmers do well SUBSCRIPTION Beyond the Bale is available free. To subscribe contact AWI 8 AWI invests in leading fashion 32 Fly and lice treatments P 02 8295 3100 E
[email protected] 9 IWP alumni continue with wool 34 Footrot eradication requires dedication Beyond the Bale is published by Australian Wool Innovation Ltd (AWI), a company 10 Chinese Nanshan discovers superfine 36 Wild dog coordinator in WA funded by Australian woolgrowers and the Australian Government. AWI’s goal is to help 11 Anthony Squires: an Australian first 37 Wanted! Photos of exclusion fencing increase the demand for wool by actively selling Merino wool and its attributes through 12 Marks & Spencer: massive wool users 38 Guardian dogs protect flocks investments in marketing, innovation and R&D – from farm to fashion and interiors. 13 Ambassador's project with Savile Row 40 Portable electric shearing equipment COPYRIGHT 14 Korean sales boosted by campaign 41 Shearing school at Rylington, WA Material in Beyond the Bale is copyright.