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Annual Report 20 Year S Ser Vin G the Na Tion ANNUAL REPORT 2014 LAPORAN TAHUNAN Laporan Tahunan 2014 Annual Report 20 YEARS SERVING THE NATION PT MNC SKY VISION TBK Hotline : 500 900 (local call from all cities) from call Hotline : 500 900 (local +62 21 582 8000 Ext. 9230 Telp: : +62 21 582 5440 Fax : www.indovision.tv website PT MNC SKY VISION TBK Wisma Indovision Z / III Blok Panjang Jl. Raya 11520 Jakarta Garden, Green Indonesia Daftar Isi ContentTable of 02 12 Penjelasan Tema Peristiwa Penting 2014 Splash Page 2014 Events Hightight 04 18 Sekilas Pintas Kinerja 2014 Highlight Page 2014 Performance 06 24 Sejarah dan Jejak Laporan Dewan Komisaris Langkah Perseroan dan Direksi Company History and Milestones Report of Board of Commissioners and Board of Directors PT MNC SKY VISION TBK PT MNC SKY VISION TBK 2 2 52 132 Profil Perusahaan Tanggung Jawab Company Profile Sosial Perusahaan Corporate Social Responsibility 72 167 Analisis dan Laporan Keuangan Pembahasan Manajemen Konsolidasi Management Discussion and Analysis Consolidated Financial Statements 94 Tata Kelola Perusahaan Corporate Governance PT MNC SKY VISION TBK 1 PENJELASAN SPLASH TEMA PAGE Selama dua puluh tahun kepeloporannya dalam industri Pioneering in national Pay TV industry for twenty years, televisi berlangganan nasional, PT MNC Sky Vision Tbk PT MNC Sky Vision Tbk (MSKY) continues to deliver best (MSKY) senantiasa memberikan layanan terbaik bagi services for millions of family in Indonesia. Through its three jutaan keluarga Indonesia. Melalui ketiga merek televisi Pay TV brands, Indovision, TopTV, and OkeVision, MSKY berlangganannya yakni Indovision, TopTV, dan OkeVision, consistently provides world-quality programs which not MSKY secara konsisten menghadirkan tayangan berkualitas only entertain but also educate, and empower the nation’s dunia yang tidak hanya menghibur tapi juga mendidik, character. mencerdaskan, dan membangun karakter bangsa. Pada usianya yang semakin matang, MSKY pun semakin As it evolves, MSKY has in fact strengthened its existence memantapkan eksistensinya dalam industri televisi in Indonesia Pay TV industry. Performance-wise, MSKY berlangganan Indonesia. Dari sisi kinerja, MSKY berhasil managed to gain market share of 74.6% with a total of 2.5 meraih pangsa pasar sebesar 74,6 % dengan jumlah 2,5 million subscribers. Supported by almost 10,000 employees, juta pelanggan. Didukung oleh hampir 10.000 karyawan, MSKY also keeps striving to improve customers’ convenience MSKY juga terus berupaya meningkatkan kemudahan dan and satisfaction through 100 representative offices, “Walk PT MNC SKY VISION TBK 2 Sekilas Pintas Laporan Tahunan 2014 | 2014 Annual Report kepuasan pelanggan melalui 100 kantor perwakilan, “Walk In Center”, and “Entertainment Center” located across the In Center”, dan “Entertainment Center” yang tersebar di country. In 2014, MSKY officially opened two “Walk In Center” seluruh penjuru nusantara. Pada tahun 2014, MSKY kembali so that now there are four centers adhering to all questions meresmikan dua “Walk In Center” sehingga saat ini sudah and complaints of subscribers. ada empat WIC yang bisa melayani seluruh pertanyaan dan keluhan pelanggan. Guna menyajikan lebih banyak variasi saluran, selama In order to enrich its offered channels, throughout 2014 tahun 2014 MSKY memperkenalkan lima saluran baru yakni MSKY introduced five new channels namely ZooMoo, Hits, ZooMoo, Hits, WakuWaku Japan, MNC Health & Beauty, dan WakuWaku Japan, MNC Health & Beauty and MNC Home & MNC Home & Living yang semuanya ditayangkan hanya di Living, which are all exclusive channels of MSKY. MSKY. Tahun 2014 juga dipenuhi oleh berbagai acara dari MSKY Year 2014 was also met by a variety of events such as seperti penyelenggaraan DW Journalist Competition, Buka organizing DW Journalist Competition, Breakfasting Puasa Bersama, dan Meet & Greet dengan para tokoh yang gathering, and Meet & Greet with the figures starring or mengisi berbagai acara dalam saluran-saluran MSKY, hosting the shows on various MSKY’s channels, such as misalnya Horace Grant, Bal Arneson, David Chiang, Mister Horace Grant, Bal Arneson, David Chiang, Mister Maker, Maker, George Calombaris, Robert Irwin, dan Ben Hanlin. George Calombaris, Robert Irwin, and Ben Hanlin. Then, in Kemudian, pada pertengahan 2014 MSKY meluncurkan mid-2014 MSKY launched a new technology called Indovision teknologi baru bernama Indovision Anywhere. Indovision Anywhere. Indovision Anywhere allows customers to enjoy Anywhere memungkinkan pelanggan menikmati seluruh all the channels of MSKY through their gadgets anytime and saluran MSKY melalui gadget kapan pun dan di mana pun. anywhere. Di samping itu, MSKY juga aktif melaksanakan rangkaian In addition, MSKY has been actively engaged in a range kegiatan corporate social responsibility sebagai wujud of corporate social responsibility activities as its social kontribusi sosialnya pada masyarakat secara khusus dan contribution to the community in particular and the country negara pada umumnya. Melanjutkan kolaborasi dengan in general. Continuing the collaboration with the Ministry of Kementerian Komunikasi dan Informatika Republik Communications and Information Technology of the Republic Indonesia (Kemenkominfo RI), MSKY telah melakukan of Indonesia (Kemenkominfo RI), MSKY has installed MSKY instalasi perangkat MSKY di pos jaga perbatasan dan devices in the border guard posts and the outer islands of pulau terluar Indonesia. Lebih lanjut, MSKY konsisten Indonesia. Furthermore, MSKY has consistently provided memberikan bantuan beasiswa pada anak-anak kurang scholarships to underprivileged children in order to achieve mampu demi tercapainya pemerataan pendidikan di negeri educational quality in this country. Blood donors, aid to ini. Donor darah, bantuan untuk korban bencana alam, buka victims of natural disasters, breakfasting gatherings, and the puasa bersama, dan perayaan hari besar keagamaan juga celebration of religious holidays are also a part of MSKY’s merupakan sebagian dari program rutin MSKY. routine social activities. Ke depannya, MSKY akan tetap fokus melayani keluarga Looking ahead, MSKY will remain focus on serving Indonesia’s Indonesia dengan mengembangkan beragam produk dan family by developing various product and service innovations layanan inovatif guna menjaga reputasinya sebagai pemain as the leading and the biggest player in Indonesia Pay TV terdepan dan terbesar dalam industri televisi berlangganan industry. Through the after sales-service program and the di Indonesia. Melalui program after-sales service dan increase in channel variations, we strive to meet the needs peningkatan variasi saluran yang disajikan, diharapkan of our subscribers in satisfactory manner. semua kebutuhan pelanggan dapat terpenuhi dengan baik. PT MNC SKY VISION TBK 3 Sekilas Pintas Highlight Page 20 Tahun Melayani Bangsa | 20 Years Serving the Nation PANGSA PASAR Market Share Indovision 38% Top TV 25% OkeVision 12% Other Other 25% PT MNC SKY VISION TBK 4 Laporan Tahunan 2014 | 2014 Annual Report Pendapatan Usaha EBITDA Revenue EBITDA 1,258 3.279 1,400 3500 3.020 1,214 3000 1,200 2500 1000 2000 800 1500 600 1000 400 500 200 2013 2013 2014 2014 2013 2014 0 0 Jumlah Pelanggan Total Numbers of Subscribers 2,529 2,500 2,300 2,000 1,500 1,000 500 2013 2014 2013 2014 0 PT MNC SKY VISION TBK 5 Sejarah Dan Jejak Langkah 20 Tahun Melayani Bangsa | 20 Years Serving the Nation Perusahaan Company History And Milestones 1988 1988 MSKY didirikan pada tanggal 8 Agustus 1988 dengan nama MSKY was incorporated on August 8, 1988, under the name PT Malicak Nusa Semesta. PT Malicak Nusa Semesta. 1989 1989 Pada tanggal 29 Juli 1989, Perseroan berubah nama menjadi On July 29, 1989, the Company changed its name to PT Matahari Lintas Cakrawala. PT Matahari Lintas Cakrawala. 1998 1998 • Perseroan mempelopori siaran digital melalui satelit • MSKY pioneered digital broadcast via Indostar 1 satellite with Indostar 1 dengan frekuensi S-band berteknologi digital digital S-band frequency under the brand Indovision. dengan merek Indovision. • Indovision adalah layanan TV Berlangganan pertama dan • Indovision is the first and only Pay TV service that employs satu-satunya yang menggunakan frekuensi S-Band di S-Band frequency in Indonesia. Indonesia. 2001 2001 Bhakti Investama menjadi pemegang saham pengendali Bhakti Investama became the controlling shareholder with dengan total kepemilikan saham sebesar 51%. 51% of share ownership. 2004 2004 Perseroan melakukan restrukturisasi manajemen dan MSKY completed management restructuring and implemented menerapkan strategi pemasaran baru, yaitu dengan a new marketing strategy by lending equipment to customers. meminjamkan peralatan kepada pelanggan. Menyusul langkah Afterwards, the number of subscribers increased rapidly. tersebut, jumlah pelanggan kemudian meningkat pesat. 2005 2005 • Perseroan secara agresif menciptakan berbagai saluran • MSKY aggressively launched various internally managed penjualan internal yang dikelola sendiri mulai dari Modern sales channels, ranging from Modern Store, Sales Call Store, Sales Call Center, Door To Door, Exhibition dan Center, Door To Door, Exhibition, and Members Club. The new Members Club. Saluran penjualan ini untuk melengkapi channels complemented the existing channel, which was not saluran yang telah ada dan tidak dikelola sendiri yaitu Dealer. managed by MSKY, namely Dealer. • Perseroan juga membangun infrastruktur dari sisi layanan teknis dengan mengelola sendiri tenaga kerja teknisi baik • MSKY also built the infrastructure for technical services by untuk
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