Anna Lingeris Samantha Colla the Hershey Company JSH&A
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CONTACT: Anna Lingeris Samantha Colla The Hershey Company JSH&A Public Relations 717.534.4874 630.916.3035 [email protected] [email protected] TWIZZLERS TWISTS AND JOLLY RANCHER CANDY TWIST-UP SUMMER WITH FIVE EXCLUSIVE TRACKS FROM GYM CLASS HEROES Fans Invited to Sweeten Their Personal Summer Soundtracks with Free Music Downloads HERSHEY, Pa., June 6, 2013 – Music-lovers across the nation are invited to turn up their stereos this summer with five classic cover tracks recorded by Gym Class Heroes exclusively for Jolly Rancher® Candy and Twizzlers® Twists fans. At-home DJs can tune-in to these summer favorites—“Summer Breeze,” “Cruel Summer,” “Good Times,” “Lovely Day” and “Summertime”—now through September 8, 2013 by visiting the Jolly Rancher Candy and Twizzlers Twists Facebook pages for free downloads of all five songs.* Moreover, fans will be able to stream these five exclusive tracks on Spotify® and twist-up pool- perfect playlists with the Summer Twist List™ app. Summer Twist List Multiplatinum alternative/hip-hop group Gym Class Heroes adds their unique style to “Summer Breeze,” “Cruel Summer,” “Good Times,” “Lovely Day” and “Summertime,” giving these songs a fresh, new hip- hop vibe. Fans can add these songs to their permanent music collections by visiting either the Jolly Rancher Candy or Twizzlers Twists Facebook page to download the songs for free.* “Every summer has its own soundtrack and each of these songs bring back some special summertime memories for us,” said Travie McCoy, lead singer of the Gym Class Heroes. “We had a lot of fun putting the Gym Class Heroes stamp on these classics tunes and hope our fans enjoy them too.” * While supplies last To create the ultimate summer mix, fans can also connect to an exclusive Spotify app through both brand Facebook pages to stream the five exclusive Gym Class Heroes summer tracks and add them into any playlist that they can share with friends via Facebook. Get ready for a twisted summer! “Summer can be an endless party with the right playlist and we’re excited to help fans get beach-ready with their own, personal Summer Twist List,” said Anna Lingeris, spokesperson for the Jolly Rancher Candy and Twizzlers brands. “Fans are going to love these exclusive Gym Class Heroes songs that they can download for free on both the Jolly Rancher Candy and Twizzlers Twists Facebook pages or stream through Spotify.” For more information visit the Jolly Rancher Candy and Twizzlers Twists Facebook pages. About The Hershey Company The Hershey Company (NYSE: HSY) is the largest producer of quality chocolate in North America and a global leader in chocolate and sugar confectionery. Headquartered in Hershey, Pa., The Hershey Company has operations throughout the world and approximately 12,000 employees. With revenues of more than $6 billion, Hershey offers confectionery products under more than 25 brand names, including such iconic brands as Hershey's, Reese's, Hershey's Kisses, Hershey's Bliss, Hershey's Special Dark, Kit Kat, Twizzlers, Jolly Rancher and Ice Breakers. Hershey also offers premium and artisan chocolate products under such brands as Scharffen Berger and Dagoba through the Artisan Confections Company, a wholly owned subsidiary. The company is focused on growing its presence in key international markets such as China and Mexico while continuing to build its competitive advantage in the United States and Canada. For more than 100 years, The Hershey Company has been a leader in making a positive difference in the communities where its employees live, work and do business. Corporate Social Responsibility is an integral part of the company’s global business strategy, which includes goals and priorities focused on fair and ethical business dealings, environmental stewardship, fostering a desirable workplace for employees, and positively impacting society and local communities. Milton Hershey School, established in 1909 by the company's founder and administered by Hershey Trust Company, provides a quality education, housing, and medical care at no cost to children in social and financial need. Students of Milton Hershey School are direct beneficiaries of The Hershey Company’s success. About Gym Class Heroes Rapper/singer Travie McCoy and his band, alternative/hip-hop group Gym Class Heroes, catapulted to international stardom in 2007 with their #1 hit “Cupid’s Chokehold/Breakfast In America,” which set the record for holding the top spot on the Top 40 radio charts for the most consecutive weeks by a band and helped earn them the “Best New Artist” award at the MTV Video Awards that same year. As a solo artist, Travie was responsible for one of the biggest songs of 2010 with his smash single “Billionaire (featuring Bruno Mars).” This year, Gym Class Heroes scored their second #1 hit with “Stereo Hearts (featuring Adam Levine),” the multiplatinum certified, lead single from their fourth Decaydance/Fueled By Ramen release, The Papercut Chronicles II. The album also spawned a pair of platinum singles including the top 5 smash “Ass Back Home (featuring Neon Hitch)” and “The Fighter (featuring Ryan Tedder).” Collectively, Travie and Gym Class Heroes have sold over 2 million albums worldwide and over 10 million digital singles. ### .