Business with India CALTECH
CALIFORNIA INSTITUTE OF TECHNOLOGY INDUSTRIAL RELATIONS CENTER Caltech Business With India Sourcing, Selling, and Operating in India AN EXECUTIVE COURSE August 25-26, 2008 December 4-5, 2008 Caltech Campus, Pasadena, CA Course Leader Gunjan Bagla innovate > integrate > accelerate WWW.IRC.CALTECH.EDU Business With India Comments From Business Issues Addressed Past Participants In the 21st century, India has rapidly become an important “The content of this course is very trading partner for North American companies. Companies of relevant. I give high marks to the all sizes are eager to market their products and services to instructor, Gunjan Bagla, and the staff India’s increasingly profitable companies, to its vast central at Caltech IRC. The interaction with my and state governments, and to India’s fast growing middle peers was helpful. As we shared our class. At the same time, India is a source for talent and experiences, Gunjan provided solutions services ranging from information technology to product with his knowledge of Indian culture and the way to conduct business in India.” development, to customer contact, and other high-end, knowledge-based services. Trade in products and materials Trenton Christian in both directions is also rising briskly. International Operations; Asia Red Spot Paint and Varnish Yet, India and Indians are not well understood by many Western executives. As a result, some opportunities are missed, deals fail, and the full potential of the “The information I learned in this business relationship is often unrealized. course is invaluable and provides a good basis for my ongoing work. The How will global companies partner or compete in this instructor, Gunjan Bagla, has a environment? conversational style that is engaging and impactful.
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