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4 1 Minutes of Audience Council Wales Meeting CONFIRMED ACWM(13) 4 MINUTES OF AUDIENCE COUNCIL WALES MEETING Held on Friday 17 May 2013 at BBC Broadcasting House, Cardiff Present: Elan Closs Stephens (Chair) Trust Member for Wales Carol Adams Rhian Connick Bethan Darwin Pamela Hunt Andrew Jones Ruth Marks Ian Stevens Ceri Stradling Alun Williams Apologies: Aled Jones-Griffith Robert Humphreys In attendance from the Trust Unit: Karl Davies Chief Adviser Wales Governance Coordinator and Secretary to Siôn Brynach Audience Council Wales Siân Pitman Departmental Assistant From the BBC Wales Executive: Item 33-37 Rhodri Talfan Davies Director Wales Items 33-37 Mark O’Callaghan Head of News & Current Affairs Items 33-37 Rhys Evans Strategy and Policy Manager Item 35 Faith Penhale Head of Drama, BBC Wales Item 38-39 Iain Tweedale Head of Interactive Services, BBC Wales 33 ANNOUNCEMENTS AND DECLARATIONS OF INTEREST 33.1 There were no declarations of interest. Carol Adams and Andrew Jones were welcomed to their first meeting of the Council and congratulated on their appointment. 1 CONFIRMED ACWM(13) 4 34 MINUTES OF PREVIOUS MEETING AND MATTERS ARISING ACWM(13) 3 34.1 The minutes were accepted as a true and accurate record of the meeting held on 19th April 2013. 34.2 Under matters arising, the Council was informed that the Trust had approved the S4C Programme Plan for 2013-14 on the Council’s recommendation. 34.3 Council members were informed that BBC Trustee Sonita Alleyne had greatly enjoyed and appreciated being involved with the Council’s previous meeting. Members were thanked for the welcome they had given both Sonita, and Kate Atkins from the BBC Trust Unit. 35 PRESENTATION ON BBC WALES PRODUCED DRAMA, FAITH PENHALE, HEAD OF DRAMA, BBC CYMRU WALES 35.1 The Council was shown a showreel of drama produced by BBC Cymru Wales. 35.2 Head of Drama informed Council about some of the drama, for both Network and Wales, being produced in Wales. These include Merlin, Being Human, Baker Boys, Wizards v.s Aliens, Sherlock, Pobol y Cwm and Casualty. Highlighting some of the audience successes of some of these productions, she informed the Council that the second series of Sherlock had attracted an average audience of 10.2 million, a 33% average share and an AI of 89. A third of viewers were aged 25-44, two thirds from the ABC1 Social Demographic and was evenly split between men and women. Doctor Who continued to attract 7.96 million viewers, a share of 33% and an AI of 87, with a quarter of the audience under 25 and again fairly evenly split between men and women. Merlin had also proved popular with an average audience of 7.13 million, 27% average share and an average AI of 89. Three fifths of the audiences were over 45, 56% were women and nearly half the audience came from the C2DE social demographic. 35.3 The Council was informed that the central consideration for her was that the content should reflect the UK – and not mimic Danish or US productions. She also said that growing talent and working with the best was crucial, as was taking risks and not being afraid of failure. 35.4 Turning to the future, she made reference to current new productions, including The Game, Atlantis and War and Peace, The Great War, A Poet in New York, Doctor Who’s 50th anniversary episode, Sherlock and Wizards vs. Aliens. 35.5 Challenges ahead included attracting the best talent in the form of writers, actors, producers and directors, as well as training considerations. She also 2 CONFIRMED ACWM(13) 4 recognised that other competitors represented a significant challenge. 35.6 Making reference to production tax breaks, she recognised that this provided opportunities, but that there were also risks associated with them. While this opportunity could attract more business into Wales from the USA and Europe, it could also lead to production costs inflation. 35.7 She said that she continued to be very well aware of the need to improve the portrayal of Wales on Network drama, and that it was key to bring Wales and stories from Wales to the wider UK. Being Human has benefited in terms of audience numbers from being re-located to Barry, for example. One idea she was currently considering was bilingual drama. The Council asked about co-commissions and expressed the view that the latest series of Torchwood had felt more like a US production rather than a UK based production, and consequently was less authentic. Head of Drama recognised that this perception was held by many audience members too. 36 BBC CYMRU WALES EXECUTIVE BOARD REPORT 36.1 Director Wales said that the launch of Newyddion 9 in late April had been successful and confident, thanks to the hard work of the production team. The BBC Wales Today studio set had also been revamped at the same time and was better suited to the programme. 36.2 Making reference to the latest RAJAR figures, he said that Radio Wales had seen a welcome increase of 26,000 in its audience figures, which had been most welcome. 36.3 The audience figures for Radio Cymru had not been as positive and Director Wales informed the Council that a ‘big conversation’ with the station’s audience had now been launched. He said that research work was currently underway which would inform the BBC’s response to some of the challenges facing the station. He said that despite the disappointing figures, there was cause for optimism at the station, not least because audiences cared so passionately about the station and that they were so ambitious for it too. However, this was not to minimise the difficulties experienced by the station’s staff during recent months. The Council was told that their feedback on the initial research findings would be appreciated. 36.4 Progress continued on a property plan for a new BBC Cymru Wales HQ property and a full plan was being presented to the BBC Finance Committee. 36.5 Progress was being made on the proposals to allow all S4C’s content on the BBC iPlayer. Chief Adviser Wales paid tribute to colleagues in the BBC Trust Unit for the significant work undertaken on this. The Council would be updated on developments. 3 CONFIRMED ACWM(13) 4 36.6 Head of News and Current Affairs BBC Cymru Wales made reference to the current court case against Mark Bridger, accused of murdering 5 year old April Jones. The Council was informed of the distress experienced by the journalists covering the court case. 36.7 The Council paid tribute to the News and Current Affairs Department for the excellence of the new Newyddion 9 programme on S4C. It asked about the paucity of Network coverage for the recent fire at the National Library in Aberystwyth. Head of News and Current Affairs agreed that this had been somewhat disappointing, but said that the National Library had – after the initial fire had been extinguished - been at pains to play down the impact of the fire on its collection and the damage caused to it and the building. However, it remained a live story for the news team. 37 NATIONAL TRUSTEE’S REPORT 37.1 The National Trustee informed the Council that the Director General had made an announcement recently on severance pay at the BBC, capping departure settlements to £150,000 or 12 months pay, whichever was the lowest. It was expected that the National Audit Office would be publishing a report later in the year on severance pay. The Director General had said that the contracts of senior staff would be renegotiated to introduce this change. The National Trustee said that she felt this demonstrated his commitment to this issue. 37.2 The Council agreed with her that recent revelations of wrongdoing by BBC stars during the 70s and 80s had been deeply distressing. 38 PRESENTATION ON THE BBC CONNECTED STUDIO INITIATIVE BY IAIN TWEEDALE, BBC CYMRU WALES HEAD OF INTERACTIVE SERVICES 38.1 Head of Interactive Services BBC Cymru Wales outlined the background to the Connected Studio initiative, and said that the ecology of broadcasting was changing rapidly. Apps were now being introduced for TV screens, new interactive services were becoming available, and new entrants were being seen in the market, offering end-to-end solutions – content, apps and hardware. Multi-device interaction was becoming more common and a race to control the connected home was underway. Smartphone interactivity was often an integral part of the offering. Access to the internet from mobile devices had recently outstripped access from computers. 38.2 Recent developments in bbc.co.uk had led to there being 10 products, accessible on 4 platforms (computers, tablets, smartphones and TV). The ten products are news, sport, weather, CBBC, CBeebies, Knowledge & Learning, TV iPlayer, radio and music, home and search. A central goal was to ensure that there was a Wales ‘slice’ in each of the 10 products and that after the development of this suite of 10 world class products it could be 4 CONFIRMED ACWM(13) 4 shared with other organisations. 38.3 Another goal was to make innovation mainstream and open it up to everyone rather than limit it to a few specialists. This had led to the development of the Connected Studio, started by providing a more open wide-ranging set of questions rather than a more detailed brief. It provided a space for discussion, informed by experts, to freelancers and industry professionals. The initial ideas were then ‘sense checked’ by audience members also at the event. Nine such events had now taken place.
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