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La Stratégie Du Criquet Des GAFAM-BATX Menace La Démocratie Et L’Économie Par Aurélie Luttrin | 18/08/2020, 16:52

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La Stratégie Du Criquet Des GAFAM-BATX Menace La Démocratie Et L’Économie Par Aurélie Luttrin | 18/08/2020, 16:52 La stratégie du criquet des GAFAM-BATX menace la démocratie et l’économie Par Aurélie Luttrin | 18/08/2020, 16:52 TRIBUNE. Tout comme ... et de la politique le criquet, les géants du numérique restent dans Et ce hold-up concerne, aujourd’hui, les territoires et les Etats. En maîtrisant les données d’un Etat, nous maîtrisons désormais sa population. Une guerre un secteur tant qu’il y a nouvelle génération se déroule sous nos yeux, tout aussi dangereuse et bien des opérateurs à « man- plus pernicieuse car silencieuse. En laissant nos données à des entreprises ger » puis, quand l’éco- qui dépendent d’Etats impérialistes, nous hypothéquons notre démocratie, système est pieds et nos valeurs et l’avenir de nos entreprises et des citoyens. Nous dépendrons, poings liés ou supprimé, si nous ne réagissons pas, d’autres Etats et de leur bon vouloir, laissant le ils changent de secteurs, tuant toute véritable concurrence peuple dépossédé de sa souveraineté. sur leur passage. Par Aurélie Luttrin, présidente de Ciwik (*) La démocratie et la cité telle que nous la concevons sont en danger. Les femmes et hommes politiques doivent prendre conscience qu’ils peuvent aussi se faire phagocyter, les géants du numérique considérant que les pro- GAFAM vs BATX, tel est le nouveau combat dans l’arène mondiale du nu- blèmes politiques ne sont que de vastes problèmes mathématiques dont la mérique. Cette lutte entre les géants américains d’un côté (Google, Apple, solution réside dans le traitement de données. Facebook, Amazon, Microsoft) et leurs homologues chinois de l’autre (Baidu, Alibaba, Tencent, Xiaomi) n’est pas qu’une lutte entre entreprises, il s’agit Les citoyen(ne)s méritent mieux que des Etats plateformes où ils ne seraient d’une guerre étatique pour prendre le contrôle du monde et de l’humanité. considérés que comme des consommateurs pour peu qu’ils puissent payer. Scénario de film, mégalomanie, peut-être, mais force est de constater que Une stratégie qui se nourrit du laisser-faire et de l’ignorance ... pour la première fois, les avancées technologiques donnent les moyens Ne blâmons pas pour autant ces géants du numérique et les Etats dont ils à ces mastodontes de prendre le contrôle de pans entiers de l’économie dépendent. Ils ont pris la place que nous avons voulu leur laisser, telle est la mondiale soutenus bien évidemment par des politiques d’Etat incitatrices loi du marché. En ne rencontrant aucune résistance, ils ont occupé le terrain, ou facilitatrices. profitant d’un défaut d’acculturation et de formation. Pour comprendre leur stratégie commerciale, il faut comprendre leurs aspi- ... mais qui n’est pas une fatalité rations profondes mêlées d’une volonté de dépasser les limites de l’humain, de proposer une nouvelle politique et d’imposer des monopoles sectoriels Nous devons toutes et tous reprendre les rênes de nos données et élaborer avec, en fond, l’objectif de devenir le numéro un de l’intelligence artificielle. une véritable stratégie en la matière. Les choix technologiques, nous ne le ré- péterons jamais assez, sont des choix politiques. Saisissons-nous du sujet. Or pour ce faire, la mainmise sur les données (des citoyen(ne)s, des entre- Non, nous n’avons pas le choix entre la Chine ou les Etats-Unis ! prises et des Etats) doit être une priorité. Nous devons créer une troisième voie : celle de la souveraineté numérique Une domination qui répond à un mode opératoire précis qui passera, concernant la France, par une vision européenne. Reprenons en Le mode opératoire est toujours le même : première phase, conclusion d’un main notre destin ! Une véritable partie de jeu de Go est en cours, au niveau contrat avec un acteur du secteur cible (partenariat, contrat de service), mondial. Faisons en sorte de remporter la partie et ne soyons plus les vic- deuxième phase, étude du mode de fonctionnement du secteur considéré times d’un tournoi qui est en train de se bipolariser. (chaîne de valeurs, technique, process...), troisième phase, le partenaire est Nous avons les moyens de construire notre indépendance technologique et phagocyté, quatrième phase, création progressive d’un lien de dépendance notre souveraineté numérique au niveau national et européen. Nous avons voire d’un monopole dans le secteur cible. tous les atouts et talents pour que le « monde d’après » ne soit pas un Tout comme le criquet, les géants du numérique restent dans un secteur concept marketing supplémentaire ni l’ère du vide pourvoyeuse de désastres tant qu’il y a des opérateurs à « manger » puis, quand l’écosystème est pieds économique, écologique et social. et poings liés ou supprimé, ils changent de secteurs, tuant toute véritable Pour ce faire, la France et l’Europe devront fonctionner à l’unisson, notre dé- concurrence sur leur passage. Ayons toujours cette citation de Peter Thiel, mocratie et notre performance économique en dépendent ! cofondateur de Paypal à l’esprit : « la concurrence est une idéologie qui dé- forme notre pensée ». Voilà comment Google, Facebook, Apple, Microsoft, Amazon, Alibaba et consorts pénètrent les secteurs de l’automobile (Renault), de la banque (Citybank, Goldman Sachs...), de la musique (Tencent et Universal), de la médecine, de l’industrie pharmaceutique (Sanofi), de la construction et de l’aménagement (Ville de Toronto, même si le projet est désormais au point mort), de la grande distribution (Carrefour, Auchan et Monoprix). A qui le tour ? Une capacité à pénétrer tous les pans de l’économie... Bon nombre de dirigeants ne sont pas méfiants vis-à-vis de ces stratégies d’approche tellement persuadés que ce que leur groupe a construit en trente, --- cinquante, cent ans ne peut être détruit par des fournisseurs de services numériques. Mais ce qu’ils ne perçoivent pas, c’est que leur savoir-faire est Ciwik (*) est «une société qui propose au secteur public des solutions pour la chose la plus facilement assimilable, que tout problème d’entreprise est réinventer la vie publique, construire la souveraineté numérique des terri- avant tout un problème de captation, de traitement de données. toires et accroître leur performance économique, sociale et environnemen- tale». Seuls ceux qui maîtriseront les données des entreprises, les gouverneront. C’est ainsi que nous assistons à un hold-up silencieux de tout le savoir-faire industriel et économique français. Lien : https://www.latribune.fr/opinions/tribunes/la-strategie-du-criquet- des-gafam-batx-menace-la-democratie-et-l-economie-855083.html.
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