What Key Resources Do Our Value Propositions Require?

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What Key Resources Do Our Value Propositions Require?

Who are our Key Partners? What Key Activities do our Value What value do we deliver to the What type of relationship does each For whom are we Who are our key suppliers? Propositions require? customer? of our Customer creating value? Which Key Resources are we Our Distribution Channels? Which one of our customer’s Segments expect us to establish and Who are our most acquiring from partners? Customer Relationships? problems are we helping to solve? maintain with them? important customers? Which Key Activities do partners Revenue streams? What bundles of products and Which ones have we established? perform? services are we offering to each How are they integrated with the Mass Market categories Customer Segment? rest of our business model? Niche Market motivations for partnerships: Production Which customer needs are we How costly are they? Segmented Optimization and economy Problem Solving satisfying? examples Self-Service Diversified Reduction of risk and uncertainty Platform/Network Personal assistance Automated Services Multi-sided Platform Acquisition of particular resources and Dedicated Personal Communities Assistance Co-creation activities characteristics Newness Performance Customization Through which Channels do our Customer What Key Resources do our “Getting the Job Done” Segments Value Propositions require? Design want to be reached? Our Distribution Channels? Brand/Status How are we reaching them now? Customer Relationships? Price How are our Channels integrated? Revenue Streams? Cost Reduction Which ones work best? Which ones are most cost-efficient? types of resources Risk Reduction Accessibility How are we integrating them with Physical customer routines? Intellectual (brand patents, Convenience/Usability copyrights, data) channel phases: 1. Awareness Human 2. Evaluation Financial 3. Purchase 4. Delivery 5. After sales What are the most important costs inherent in our business model? For what value are our customers really willing to pay? How would they prefer to pay? Which Key Resources are most expensive? For what do they currently pay? How much does each Revenue Stream contribute to Which Key Activities are most expensive? How are they currently paying? overall revenues? types: fixed pricing dynamic pricing Asset sale List Price Negotiation( bargaining) is your business more: sample characteristics: Usage fee Product feature dependent Yield Management Cost Driven (leanest cost structure, low price value proposition, maximum Fixed Costs (salaries, rents, utilities) Subscription Fees Customer segment dependent Real-time-Market automation, extensive outsourcing) Variable costs Lending/Renting/Leasing Volume dependent Value Driven ( focused on value creation, premium value proposition) Economies of scale Licensing Economies of scope Brokerage fees Advertising . Source: Alexander Osterwalder Designed by Strategyzer AG .

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