DECEMBER 12, 1966 50 CENTS 36TH YEAR

3nn O 0 o z =-co70 n rrl r- o....> < THE BUSINESSWEEKLY OF TELEVISION AND RADIO (n D

mn o National ETV's move: State of Union coverage. p35 r m . m Third -quarter spot -TV gross time sales up 7.3 %. p38 Comsat, carriers to share ground- station ownership. p66 Commerce attempts to mend its spectrum -study fences. p81

ro COMPLETE INDEX PAGE 7 N o`

om sign -on to sign -off, The Flintstones" :aches more homes than any other program n WNEW -TV, New York; KTTV, Los Angeles; TNT -TV, Seattle-Tacoma; WTTG, Washington. $6 full color half -hours. * SCREEN GEMS __ ,sno audience comoosdlon estimates are based on ARS reports and are subject to qualifications which will be supplied on request.

{aroera ProduCtionS Inc. 1965 GUESS WHO HOOPER SAYS IS N0.1 IN SAN FRANCISCO DAYTIME

MONDAY THRU FRIDAY?

KOO RADIO X31 THE NEWS AND CONVERSATION STATION

NGO was also No. 1 -7:00 AM to 12 noon in the previous (Sepl..Oct.) Hooper. The data herein are estimates from 1966 Sept.. Oct. and Oct.. Nov. San Francisco.0aktand Metro Area Hoopers 7:00 AM to 6:00 PM Monday thru Friday. Any figures cited or quoted are estimates or are based upon estimates and are not accurate to any precise mathematical degree. AN ABC OWNED RADIO STATION nurse... nurse... nurse... nurse...

"Nurses in San Francisco, New York and other cities have resigned by the hundreds protesting their low pay. Nurses' pay and benefits in California are so minimal that some 3,000 nurses in the state leave the profession each year. There is a constant shortage of registered nurses to staff hospitals and care for the sick and injured. Los Angeles is fortunate. The 20,000 nurses in Southern California have shown remarkable restraint, choosing to negotiate while continuing on the job. Private hospitals start registered nurses at $419 per month. Nurses buy their own uniforms, pay for their meals and laundry. Southern California cannot afford a nurses' strike -or mass resignations. We have obligations to both hospital patients and to the nurses. We can avoid an impasse if we act now. We recommend the formation of a professional committee- appointed by the Governor -to determine interim pay scales for nurses. Then the committee should review all aspects of nursing and come up with a program aimed at bringing the profession into the economic mainstream. Nurses deserve more than they are getting."

This editorial was originally aired by Elton H. Rule. vice president and general manager of %ABC -TV, Los Angeles, one of the ABC Owned Television Stations. In the past four years, our five stations have broadcast more than 6.500 editorials on vital community issues.* Your product group includes cakes or mixes?

,14,%11,11,....a-,/ MULTI -CITY TV MARKET WGAL -TV is your sales ingredient!

With top- audience reach in Lancaster, Harris- burg, and York -Channel 8 delivers a great purchasing -power audience. Another plus factor is 19 % color penetration for its all -color local telecasts and NBC full -color programs. Whatever your product, WGAL -TV delivers more sales action per dollar.

'Based on June 1966 Nielsen estimates; subject to inher- ent limitations of sampling techniques and other quals irications issued by Nielsen. available upon request. WGAL -TV LANCASTER, PA.

Representative: The MEEKER Company, Inc. New York Chicago Los Angeles San Francisco Steinman Television Stations Clair McCollough, Pres. WGAL -TV Lancaster -Harrisburg -York, Pa. KOAT -TV Albuquerque, N.M. WTEV New Bedford -Fall River, Mass. /Providence, R.I. KVOA -TV Tucson, Ariz.

BROADCASTING, December 12, 1966 4 It's Katz Bird now CLOSED CIRCUIT® Station representation plum -John- son family's KTBC -AM -TV Austin -has Seller's choice decided to cut back on daily staffing. been won by the Katz Agency. New After this week, three cameras and York. Katz takes over officially on Capital Cities Broadcasting, which control desk will be maintained on Jan. 1. Several major reps vied for must dispose of one of its VHF regular basis. but there will be no staff representation of stations formerly stations to acquire KIRK-TV Houston. sitting around waiting for call to ac- handled by Paul H. Raymer Co. J. C. may sell either its Providence, R. I., or tion. Instead, networks will provide Kellam is president and general man- Raleigh -Durham, N. C., crew when required. Installation, ager of Johnson stations which are in station. sources close to completed in summer of 1964, cost trust during Mr. Johnson's preliminary negotia- White tions believe. networks about $250.000. Daily crew House tenure. Capital Cities owns FCC -imposed limit of five V's now. of five men has been costing them is buying KTRK -TV for about $20 about $1,000 a week. Football shuffle million (BROADCASTING, Nov. 21). Capital Cities brass was mulling de- cision at management meeting last Breaths of life Though imminent announcement weekend in Freeport, Grand Bahamas. of Super Bowl TV details by newly Present were two lawyers from group's General Artists Corp.. Creative merged National and American Foot- Washington law firm. Management Associates Ltd. and ball Leagues will be top news, several David Wolper Productions, among unusual adjustments in upcoming pro - other Hollywood entities, are expand- football post- season games are already Way out ing their activities in live and tape indicated. Among serious possibilities programing. General feeling is that being discussed by team owners and FCC, which is scheduled to meet only way to compete with feature NFL -AFL Commissioner Pete Rozelle: today (Monday) on petitions for re- films on television is by selective move of AFL championship game on consideration of its new CATV rules. counter -slotting of live -tape program- NBC -TV from Dec. 26 to Jan. 1, same is not expected to make more than ing. day of NFL championship game on minor changes in them. That at least CBS -TV. Games would be scheduled. is recommendation of General Coun- As result of belief in spontaneity as however, to avoid conflict. sel Henry Geller, who feels commis- counter to movie trend, GAC, for one, sion should stand pat until Congress is making strong pitch to networks, Super Bowl, expected to be played acts on copyright bill which he thinks producers and sponsors to go back to on Jan. 15 in Los Angeles, also could would obviate need for much of live -live shows, not ones that are mean advance of NFL Pro Bowl (on CATV regulation now in effect at merely taped. Wolper, always pre- CBS -TV), now scheduled on that date, FCC. viously identified with filmed TV doc- to Jan. 8. or possibly postponement umentaries, has just set up live enter- to Jan. 22. CBS -TV as of late Friday Copyright bill would exempt from tainment TV division, move that hints was considered certain to obtain esti- liability CATV systems that provide at major emphasis to be put on live mated $2.5 million to rights of Super traditional fill -in service. Full liability productions in future. Bowl, but whether it would get them would be imposed on systems that exclusively or on forced-sharing basis damage a copyright owner by destroy- with NBC-TV was question. One late ing his market; limited liability would Not before sun -up report was that Super Bowl might be be imposed on systems indirectly simulcast by CBS and NBC with each damaging owner by, among other FCC officials have about given up network selling gaine to own sponsors. things, using his work without com- hope of seeing long- pending pre -sun- pensation. rise broadcast rule adopted in time to affect daytimers' operations this win- Cliff hanger ter. Proposal, under consideration Key job change since 1962, is in form commission is ready to adopt. But hitch has devel- Still no word from Justice Dept. Edward Jarrett, chief clerk of Sen- oped in Canada, whose rights under last week on ABC -ITT merger, and ate Commerce Committee. is about to treaty with U. S. are affected. indeed, there may be none this week. Donald retire after 24 years in job and 10 negotiations with Canada have been Turner, antitrust chief, left last Fri- years before that on other staff as- delicate since pre- sunrise operations day for Paris meeting of International signments. No replacement has yet FCC has permitted some daytimers Committee on Restrictive Practices been named by Senator Warren G. under existing rule are said to violate and won't be back until Dec. 19. In Magnuson (D- Wash.), chairman of that treaty. his absence, it's doubted that any word committee which has jurisdiction over will be sent FCC on merger. broadcast legislation. Mr. Jarrett will Proposed rule would permit Class leave in February. III regional daytimers to begin oper- Despite silence at Justice, Wall ating at 6 a.m. with 500 w. Class III Street was flooded last week with fulltimers, many of which are required rumors of imminent OK by Justice Gone to black to directionalize at night, would also and FCC of ABC-1TT deal. Coinci- be able to operate nondirectionally dentally ABC stock closed Thursday Because White House installation with 500 w at 6 a.m. Stations wishing at 7434, up one and three -quarters. for TV origination has been used less to take advantage of new rule have to and closed Friday at 78, up three and and less frequently this year, networks, request license authority; some 2,000 one -quarter. with blessing of White House. have are expected to do so.

BROADCASTING, December 12. 1966. Vol. '71, No. 24. Published every Monday. 53rd issue (Yearbook Number) published in January, by BROADCASTING PUBLICATIONS INC., 1735 DeSales Street, N. W., Washington D. C. 20036. Second -class postage paid at Washington, D. C. and additional offices. Last year, a significant number of Cleveland - area viewers began moving to WJW -TV. Cautiously, we labeled this a trend. Now the latest Nielsen Reports and also ARE?* overwhelmingly validate this trend. WJW -TV is clearly the Cleveland leader. It's no longer a trend. It's a fact. Check into it - then us.

Thank

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'NS!, June 1966; ARB, March, May, July 1966: 9 AM Midnight 7 days, subject to qualification described in said aborts.

LOS ANGELES PHILADELPHIA DETROIT MIAMI TOLEDO CETI/FLUID CLEYILANO NEW TORO DETROIT MILIANNEE ATLANTA TOLEDO STORER KGB, I IBG If J13K ß'G& WSPD It'JW 14,Jß - -TV IHN WPM-TV IrIT,.TV WAG/1-TV WSPD /!V

6 BROADCASTING, December 12, 1966 WEEK IN BRIEF

Educational television scrambles for better position Spot television buying continues to increase as TVB fig- vis -a -vis commercial TV as NET's White announces plans ures show third -quarter reached $270.6 million, up $12.3 for national live coverage of President Johnson's State million from 1965. P &G, with $19.6 million outlay, con- of Union speech in January. See ... tinues to lead list. See ... ETV MAKES ITS MOVE ... 35 SPOT TV UP ... 38

Upcoming House Small Business subcommittee report Commerce Department starts looking to government is expected to level blast at FCC for not adapting to agencies for support in planned study of spectrum short- changes in communications. It may also urge curb on age. Commerce will talk with FCC and others on how

prime time programing controlled by networks. See .. . plans for study should be advanced. See ... HOUSE REPORT ... 72 COMMERCE SEEKS ACCORD ... 81

FCC comes up with answer to who should own satellite NAB building project moves into new phase as commit- ground stations: Says Comsat and international common tees approve recommendations of architectural consult- carriers should run them 50 -50. Comsat would remain as ants. Architects now have green light to develop actual

manager of ground operations. See . . construction plans. See ...

ANOTHER 50 -50 PLAN . .. 66 NAB BUILDING RESTARTS ... 69

Need to expand advertising's voice in Washington is Canadian Broadcasting Corp. comes out with its own cited by Donald Macdonald. Calls on 17 organizations at white paper attacking Fowler Report and government rec- special AFA meeting to give support to 'truly unified nerve ommendations. Paper is particularly critical of Fowler center and national program.' See ... proposal to eliminate CBC and BBG boards. See ... INTEREST IN UNITY ... 44 CBC TALKS BACK ... 87

Canadian Board of Broadcast Governors schedules spe- Golden West Broadcasters spending about $8 million to cial March meeting to hear presentations on domestic buy 10.2 acres of Paramount Pictures studio land. Pur- communications satellite. Original proposal would use chase includes six sound stages, which GWB will lease to satellite for cross -country connections. See ... independent producers. See ... CANADA CONSIDERS SATELLITE ... 86 BUYS PARAMOUNT LOT ... 70

DEPARTMENTS

AT DEADLINE 9 MONDAY MEMO 30 Broaticastilly BROADCAST ADVERTISING 38 OPEN MIKE 26 CHANGING HANDS 74 PROGRAMING Published every Monday, 53d issue 46 (Yearbook Number) published in CLOSED CIRCUIT 5 WEEK'S HEADLINERS 10 January by BROADCASTING PUBLICATIONS Inc. Second -class postage paid at DATEBOOK 14 WEEK'S PROFILE 103 Washington, D. C., and additional offices. EDITORIAL PAGE 104 Subscription prices: Annual sub- scription for 52 weekly issues $8.50. EQUIPMENT & ENGINEERING 81 Annual subscription including Year- book number $13.50. Add $2.00 per FANFARE 76 year for Canada and $4.00 for all other countries. Subscriber's occu- FATES & FORTUNES 88 pation required. Regular issues 50 cents per copy. Yearbook Number FINANCIAL REPORTS 85 $5.00 per copy. AMERICAN BUSINESS PRESS, INC. FOR THE RECORD 91 Subscription orders and address changes: Send to BROADCASTING Cir- INTERNATIONAL 86 culation Dept., 1735 DeSales Street, N.W., Washington, D. C.. 20036. On LEAD STORY 35 changes, please include both old and new addresses plus address label from THE MEDIA 66 front cover of magazine. Ut.'l

BROADCASTING, December 12, 1966 7 .... A B_ Says We have the NORTH CAROLINA .Greensboro Winston -Salem Durham _. sheville High Point Raleigh Charlotte Greenville TV Washington New Bern Spartanburg Greenville mar 'e In the Columbia SOUTH CAROLINA Carolinas and Charleston Virginia

RANK MARKET TOTAL HOMES 7:30 -11:30 P.M. 1. GREENVILLE- 219,000* SPARTANBURG - ASHEVILLE 2. Norfolk 206,700 * The Giant Share ... 42% ... of 3. Greensboro - Winston - 191,500 Salem - High Point this prime time audience belongs 4. Charlotte 186,300 to WFBC -TV, according to ARB. 5. Richmond 157,800 6. Raleigh-Durham 143,500 7. Roanoke 142,900 For more facts, rates and availabilities, 8. Greenville (N. C.)- 105,100 contact the Station or Avery -Knodel. Washington - New Bern 9. Columbia 80,200 10. Charleston 75,400

(Above figures are ARB estimates only and are subject to the limitations expressed in individual market reports.) W fbc4w GREENVILLE, S. C. CHANNEL 4

SOUTHEASTERN BROADCASTING

Offering advertisers coverage of more than 1- million homes CORPORATION in six southeastern states. Greenville, South Carolina

WBIR-TV WFBC-TV WMAZ-TV Knoxville, Tenn. Greenville, S. C. Macon, Ga. Represented Nationally by AVERY KNODEL, INC.

8 BROADCASTING, December 12, 1966 Late news breaks on this page and on page 10 Complete coverage of week begins on page 35 AT DEADLINE

Storer Jr. resigns; tising, both Chicago, and Time Inc.'s We can't be swayed: Sports Illustrated, through Young & Rubicam, both New York, on Big Ten Geneen to Commission plans own business games; and Richfield Oil, through Hix- son & Jorgensen Inc., both Los Angeles, and First National Bank of Oregon, Harold S. Gencen has again stated George B. Storer Jr. has resigned as through Cole & Weber, both Portland, unequivocally that ABC's news and vice chairman of both Storer Broad- Ore., on Pacific Conference. public-affairs coverage would in no way casting Co. and Northeast Airlines and SNI also plans regional TV schedule be compromised if FCC permits Inter- from board of Storer, effective Dec. 31. of 1967 NCAA basketball playoffs (in national Telephone and Telegraph Corp. He will continue as member of North- March) and East -West College All -Star to acquire network. east board. basketball game (April 1) with Dodge Mr. Geneen, chairman and president Announcement, made Friday (Dec. (BBDO) and Sherwin -Williams Co. of ITT, made statement in replying to 9). said Mr. Storer has "for some time (Griswold -Eshleman Co.), both Cleve- second batch of questions that Com- desired to establish and operate" his land, on playoffs; and Dodge (BBDO) missioners Kenneth A. Cox and Nicho- own business. It did not say what area and Pabst Brewing, Milwaukee, through las Johnson have asked concerning ITT's he would enter, but company sources Kenyon & Eckhardt, Chicago, on All - foreign business interests (BROADCAST- reported he has expressed interest in Star game. ING, Nov. 28). forming his own broadcast company In response to specific hypothetical and that he is actively interested in question commissioners raised, Mr. acquiring stations. KFWB sale to WBC okayed; Geneen said ABC would broadcast pro- Mr. Storer reportedly has said he has gram unfavorable to government of for- been "stymied" in looking for his own Crowell -Collier eign country in which ITT subsidiary business by possible conflicts with faulted was located, "regardless of type of eco- Storer Broadcasting. nomic consequence threatened." He had been with broadcasting FCC approved sale of KFWB Los To submit to threat would violate group, headed by his father George Angeles to Westinghouse Broadcasting ABC's journalistic standards, he said. Storer Sr., since 1948, and was presi- Co. Friday (Dec. 9) -but with stinging Futhermore, he added, it would be im- dent from April 1961 to August 1965. letter to station owner Crowell -Collier possible to prevent broadcasts without Following Storer Broadcasting's ac- Broadcasting Corp. on what commission that fact becoming known. quisition of majority interest in North- considers management laxness in guard- Mr. Geneen also said that ITT, with east last year, Mr. Storer Jr., resigned ing against payola activities. its diversity and economic strength, as broadcasting president to become Sale price is $9,1 00,000, which is would be better able to resist retaliation vice chairman of group. For past year $1,650,000 reduction from $10,750,000 or reprisal attempts than would smaller he has been active in airline's affairs originally agreed upon by parties in licensee who might be more dependent and has been working from its Boston in January. WBC last month insisted on "single entity or group attempting headquarters. that lower price be negotiated, contend- to kill an unfavorable story." ing that management had permitted Mr. Geneen, whose letter accom- panied 8- inch -thick filing submitted in SNI plans station's financial position to deterior- regional feeds ate (BROADCASTING, Nov. 14). response to all questions raised by com- missioners, Approval of sale was 5 to 1. Commis- made plea for prompt ac- tion of weekly college games sioner Nicholas Johnson, who had led by commission on proposed mer- ger. fight to set station's license for revo- Main roadblock commission Sports Network Inc., New York. cation hearing on charges involving to action is delay on part of Justice Department plans regional TV feeds to 76 stations payola (BROADCASTING, Oct. 24), was in submitting views of weekly college lone dissenter. it promised on pro- basketball confer- posed merger. ences: nine games for Southwest Con- Commission said more diligent effort ference (Jan. 14 -Feb. 25) with 16 sta- by station to protect integrity would tions in Texas; and 10 games each in have been desirable. "However, it does Three -way switch Game of the Week series (Jan. 7 -March not appear that revocation proceedings t 1) for Big Ten Conference with 45 or other sanctions would be warranted," NBC -TV will add new game show, stations (Minnesota, Illinois, Iowa, Wis- he added. Reach for the Stars (Bill Mazer, host, consin, Michigan and Indiana), and for Commission consideration of sanc- and Mery Griffin, packager) Jan. 2 in Pacific Conference (AAWU), with 15 tions was based on testimony at non- 10-10:25 a.m. slot, Mon.-Fri. Eye stations (Nevada, California and Wash- public FCC hearing in Los Angeles Guess moves out of that period into ington). which revealed that station employes 12:30 -55 p.m., bumping Swinging Participating sponsors for three con- had violated anti- payola rules laid down Country, country -western music show, ferences are Dodge Division, Chrysler by management. which will be dropped. Motors, through BBDO, both Detroit; Commissioner James J Wadsworth, and R. J. Reynolds Tobacco, Winston - in concurring statement, made clear his Salem, N. C., through Dancer- Fitzger- vote for assignment doesn't imply de- Two accounts moving ald- Sample, New York. termination that Crowell Collier is Other sponsors: Humble Oil & Re- qualified to expand its interests in broad- Two accounts at Doyle Dane Bern - fining, through McCann-Erickson Inc., casting. Crowell-Collier had said one bach, New York, said Friday (Dec. 9) both Houston, on southwest games; reason for selling was its Intention to they are moving. Squibb Products Co., American Oil, through D'Arcy Adver- consider purchase of TV station. division of E. R. Squibb & Sons, New

more AT DEADLINE page 10

BROADCASTING, December 12, 1966 9 WEEK'S HEADLINERS

K. B. (Ken) Broadcasting System and in 1948 of became KNxr's general sales manager Fleming, presi- Ziv Television Programs. When Ziv year later. Ray Beindorf, KNXT general dent of Hal Hol- merged with UA in 1960, he became sales manager, succeeds Mr. Wood. He man Co., radio president of U A-TV, which produces started with CBS in 1951 in Los An- rep specializing in programs for networks and is major geles and in 1957 joined CBS Television small market sta- TV syndicator. His plans are not defi- Spot Sales in Chicago and later in ions, named presi- nite, though he's expected to devote New York. He was made KNXT s gen- dent and chief more time to outside interests, which eral sales manager in 1960. Ralph executive officer. include presidency of North Shore Daniels, national sales manager of KNXT Paul H. Raymer hospital on Long Island in New York. since 1961. named general sales man- Co. He will oper- ager of KNXT and CBS -TV Pacific Net- Mr. Flemin_ ate Raymer firm work. from its Chicago Benjamin Kalmenson elected presi- headquarters. National Television Sales, dent and principal executive officer, TV station rep, has controlling interest Warner Bros. Pictures. He succeeds in Raymer company, which will func- Jack L. Warner, named to new post of tion as radio rep and as separate board chairman. Mr. Warner will also entity (BROADCASTING, Dec. 5). Mr. be executive producer in charge of Fleming will continue as president of worldwide production of WB films. Mr. Holman firm he acquired earlier this Warner recently sold his shares in year. He is president also of Feature company to Seven Arts Productions Merchandising, food marketing firm. Ltd. Mr. Kalmenson, since 1956 ex- acquired in 1961. Mr. Fleming has been Mr. Lawrence ecutive VP and director of WB. pre- in rep (George P. Hollingbery in viously was president of Warner Broth- 1950) and advertising agency fields Craig Lawrence, with CBS since ers Pictures Distributing Corp., and (Leo Burnett in 1953 and McCann - 1952, and executive VP, CBS Tele- VP of parent firm in 1941. Erickson in 1958). vision Stations Division for past two years, has retired. He remains on divi- Robert L. Wer- John L. Sinn sion's executive staff until next Feb. 24. ner, RCA execu- resigned as presi- Mr. Lawrence joined CBS as general tive VP and dent of United manager of wces -ry New York after member of board, Artists Television. holding executive posts with Cowles named general New York, effec- stations and was elected VP of CBS counsel. Mr. Wer- tive within several owned TV stations and national sales ner has served months and after in 1956. Robert D. Wood, CBS -TV RCA for 15 years he transfers his stations VP and KNxr(TV) Los Angeles as general attor- duties to others. general manager since 1960, succeeds ney, now becomes His successor has Mr. Lawrence as executive VP with chief legal officer. not been named. responsibility for company owned TV Mr. Werner He joined RCA Mr. Sinn Mr. Sinn. veteran stations and CBS Television Stations in 1947 as at- of syndication National Sales. Mr. Wood served torney after year as special assistant business, spent 12 years with Fred- in sales executive capacities with KNx to United States attorney general in eric W. Ziv Co., Cincinnati. in its and KNXT, starting in 1949, and for one civil division of Justice Department; early years in charge of Ziv's radio year was account executive with KTTV was assistant U. S. district attorney production and distribution, and sub- (TV) Los Angeles. He moved to New in New York, 1936 -42. He fills va- sequently as executive VP and later York in 1954 as account executive with cancy left by death of John Cahill president of Ziv's subsidiary World CBS Television Stations National Sales, (BROADCASTING. Nov. 7).

For other personnel changes of the week see FATES & FORTUNES

York, said Broxodent Electric Tooth- Anti -smut backer Eversharp's extensive advertising cam- brush, heavy spot and network user, paigns that include promotions "deemed will be handled by Lennen & Newell. Eversharp Inc., important broadcast to he of public interest." New York. L&N currently handles advertiser and one that has frequently Squibb's vitamin line and other pharma- backed controversial programs, was Strike vote today ceutical products. Two divisions of major financial supporter of Proposition Charles Pfizer & Co.. New York 16, unsuccessful anti -obscenity measure Writers Guild of America West (Thomas Leeming & Co. and Pacquin), on Nov. 8 ballot in California, it was (Screen Branch). now negotiating for which earlier had announced intentions reavealed Friday (Dec. 9). new agreement with Association of to shift estimated $3 million billings In letter to California Secretary of Motion Picture and TV Producers, has next February (BROADCASTING, Nov. State. G. W. Humphreys, treasurer of called special membership meeting for 21), announced MacManus. John & Eversharp in Culver City, said com- today (Dec. 12), at which it will seek Adams, New York, as new agency. pany paid $185.000 for radio program strike authorization. MJ&A also handles other Pfizer prod- and for newspaper advertising. He in- Labor contract expires at midnight ucts. dicated that this was in keeping with tonight.

10 BROADCASTING, December 12, 1966 T4ristmas Fve 1966 (would you believe 2 p.m. ?)

The office Christmas party followed by Saturday at the office? It's un- American:

Couldn't you send us your Christmas - week instructions by the 19th or 20th? We at WELI (and every other sta- tion in the world) will love you for your consideration. Merry Christmas from us all.

Chief Slave I

WELT * 960 KC * 5000 WATTS * The Sound of New Haven NATIONAL: H.R REPRESENTATIVES, INC.; BOSTON: ECKELS AND COMPANY The Embassy of Canada His Excellency A. Edgar Ritchie, Ambassador of Canada, with Mrs. Ritchie, at the entrance to the living room of the Embassy... another in the WTOP -TV series on the Washington diplomatic scene.

\IV TO P-TV WASHINGTON, D. C. Represented by TvAR A POST -NEWSWEEK S T A T I O N

Photograph by Fred Maroon

DATEBOOK

A calendar of important meetings and events in the field of communications.

Indicates first or revised listing.

DECEMBER Dec. 12- Meeting of the Washington section of the Insttute of Electrical and Electron- ics Engineers. A. M. Greg Andrus, program manager for communications, space applica- tions office, National Aeronautics and Space Administration, will speak on "Broadcast satellites: Technical possibilites and problem areas." PEPCO auditorium, Washington. Months ago, these people made Dec. 12 -13 -CATV legal seminar sponsored by National Community Television Associa- New York's Warwick a wonderful new hotel ... tion. Featured speakers will be Frederick W. Ford, NCTA president; Robert H. L'Heur- eux, NCTA general counsel; Bruce E. Lov- ett, NCTA assistant general counsel. and Washington lawyers E. Stratford Smith and Harry E. Plotkin. Subjects: regulatory and copyright legislation, litigation on FCC's First and Second Reports and Orders, tele- phone- company tariffs, copyright litigation, warwlck state public utility "threat." Sheraton - O'Hare Inn, Chicago. Dec. 14 -15- Meeting of National Association of Broadcasters television code board. Gramercy Inn, Washington. Dec. 15- Luncheon meeting of the Federal Communications Bar Association. Speaker will be FCC Commissioner Nicholas John- son. Presidential Arms. Washington. Dec. 16 -New deadline for comments to FCC on question of whether private entities should, or legally can, be authorized to operate their own private communications satellite systems. Dec. 20- Annual meeting of stockholders of Ameco Inc. to elect a board of directors, to act upon a proposal to approve a quali- fied stock option plan, and to transact other business. Ramada Inn, Phoenix. Dec. 22- Annual meeting of the share- holders of Fllmways Inc. to elect eight di- rectors, to consider an amendment to in- crease the number of common shares from 1 million to 1.5 million, and to transact other business. Hotel Biltmore, New York. Dec. 30- Deadline for comments on pro- posed FCC rulemaking to establish a table of assignments for the 20 educational FM channels (channels 201 through 220, 88.1 through 91.9 mc).

JANUARY Jan. 3-4- Executive committee, National Community Television Assn. Madison hotel. ... now just about everyone is enjoying its Washington. Jan. 10- Closing date for 1966 entries for George Foster Peabody Radio and Tele- great location and royal services. vision Awards. Entries will be considered In the following categories: news; enter- tainment; education; youth or children's Seasoned travelers from the worlds of business, entertainment, radio, TV and programs; promotion of international un- are enjoying the wonderful new Warwick's spacious rooms, all derstanding; and public service. Entries sports completely should be sent to Dean John E. Drewry, air conditioned, splendidly redecorated and refurbished by famed designer, Ellen Henry W. Grady School of Journalism, University of Georgia, Athens, Ga. Lehman McCluskey. Jan. 10 -12 - 1967 Reliability Symposium They like the Warwick's royal services: every room is equipped with electric sponsored by the Institute of Electrical shoe polisher, silent valet, VIP king -size towels, special makeup mirrors and and Electronics Engineers. Reliability edu- cation panel Includes H. C. Jones, West- decorator closets. inghouse Electric Corp.; S. R. Calabro, You, too, will enjoy the Warwick; you'll like the intimate warmth of the Warwick Aerospace Technology Corp.; Dimetri Kece- cfoglu, University of Arizona; Charles Lip- Bar and the famous Raleigh Room, where luncheon and dinner are served in an son, University of Michigan; and W. H. atmosphere of sturdy elegance. And after a busy day, the new Executive Sauna Von Alven, ARINC Research Corp. Shera- ton -Park hotel, Washington. Club is just the place to relax and unwind. Jan. 14 - New deadline for comments on Next time you come to town, stay at the Warwick. We know you'll agree that proposed FCC rulemaking to amend part it's a very special kind of hotel. 73 of the commission rules to specify, in lieu of the existing MEOV concept for AM `fnelUlrtulcI stations, a standard method for calculating 54th Street on the Avenue of the Americas, radiation for use In evaluating interference, New York coverage and overlap of mutually prohib- (212) Circle 7 -2700 A Loew's Hotel Preston Robert Tisch, President ited contours. The MEOV method is used tfl '67: rillaMCTION

n

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BROADCASTING, December 12, 1966 15 To JohnVon Leesen, buying But to Bob Van Keuren, time is a coffee break. it's a gas.

That's why our Blair man's service to Benton & Bowles has to be so versatile. At B & B, Von buys for a coffee brand. That means ladies, daytime, and fringe time. Van buys for a petroleum products ac- count. Which means men, late night, news, and sports. In between, the agency's time buyers are busy with everything from soup to nuts, in- cluding a certain large soap company. Obviously, to provide the kind of service required, we have to be on the spot with research facilities, informational aids and buying tools. So we are. In fact, we provide more of those services, and make them available more quickly, than any other station repre- sentative company does. A small for -instance : the Blair Compara- tive Network Schedule is a handy way for Von to be sure that he's buying non -conflict time for his coffee account. Just remember that the fastest way for John von Leesen, or Bob Van Keuren, or you to get the most help on any problem to do with buying broadcast time is to ask a Blair man. When you do, you'll see how trying harder got us where we are in the representative business. 400( Number One, by a long shot. Blau Television un 3 to measure radiation from directional an- University, Zeckendorf Campus, Brooklyn, tennas. N. Y. 11201. Jan. 14- Annual midwinter meeting of Feb. 1- Deadline for entries for the 35th an- Florida Association of Broadcasters. Far nual Sigma Delta Chi Distinguished Service Horizons, Sarasota. Awards. Entries may be submitted in the following categories: general reporting, edi- Jan. 14 -15 -15th Annual Retail Advertising torial writing, Washington correspondence, Conference sponsored by the Retail Adver- foreign correspondence, news photography, tising Conference Inc. A session on electronic editorial cartoon, magazine reporting, jour- advertising is included in the program. nalism research, radio and television report- Hotel Knickerbocker. Chicago. ing and editorializing, and public service by or Jan. 15-17 - Annual winter meeting and newspapers, magazines, radio stations election of officers of the Oklahoma Broad- networks and television stations or net- casters Association. Skirvin hotel, Okla- works. Entry blanks may be obtained by homa City. writing to Sigma Delta Chi, 35 E. Wacker Dr., Chicago 60601. Jan. 16 - Deadline for reply comments on proposed FCC rulemaldng to establish a Feb. 1- Deadline for receipt of entries for table of assignments for the 20 educational 1966 Medical Journalism Awards sponsored FM channels (channels 201 through 220, by the American Medical Association. All 88.1 through 91.9 mc). entries must be sent to the Medical Jour- nalism Awards Committee, American Medi- Jan. 16- Annual winter meeting and elec- cal Association, 535 North Dearborn St., tion of officers of Idaho Broadcasters As- Chicago 60610. sociation. Downtowner motel, Boise. Feb. 2- Annual winter convention of Jan. 16 -17 - Seminar sponsored by the Michigan Association of Broadcasters. Jack Canadian Radio Sales Bureau and Radio Tar hotel, Lansing. Advertising Bureau. Toronto. Feb. 2- Annual winter meeting and elec- Jan. 17-Annual winter meeting of the tion of officers of Wisconsin Broadcasters Utah-Idaho AP Broadcasters Association. Association. Park Motor Inn, Madison. Downtowner motel, Boise, Idaho. Feb, 8 -7 - Seminar sponsored by the Jan. 18-Annual winter meeting of Colo- Canadian Radio Sales Bureau and Radio rado Broadcasters Association. Brown Pal- Advertising Bureau. Vancouver, B.C. ace hotel, Denver. Feb. 6-8-Meeting of National Community Jan. 19 -20- Meeting of National Association Television Association board of directors. of Broadcasters radio code board. Century Jack Tar hotel, Clearwater, Fla. Plaza hotel, Los Angeles. Feb. 6-8 -Ninth annual Conference on Ad- Jan. 23 -27-National Association of Broad- vertising/Government Relations, sponsored casters joint board meeting. Continental by the Advertising Federation of America Hilton, Mexico City. and Advertising Association of the West. Shoreham hotel, Washington. Jan. 24- 26-22d Georgia Radio -TV Institute sponsored by Georgia Association of Broad- Feb. 15-New deadline for reply comments Alabama's Largest casters and University of Georgia. Speakers on proposed FCC rulemaldng to amend part include Fred Friendly, professor of jour- 73 of the commission rules to specify, in nalism, Columbia University; Peter Jen- lieu of the existing MEOV concept for AM Women's Club nings, ABC News, New York; Admiral stations, a standard method for calculating Wallace McDonald, chief of Naval Opera- radiation for use in evaluating interference, tions. University of Georgia, Athens. coverage and overlap of mutually prohib- RON CARNEY'S ited contours. The MEOV method is used Jan. 26 -First annual dinner dance of Pa- to measure radiation from directional an- "HAPPY HOUSEWIVES" cific Pioneer Broadcasters, featuring installa- tennas. tion of officers. Beverly Hilton Hotel, Bev- Feb. 17- 18-Annual winter meeting of New Ron presides over Alabama's larg- erly Hills, Calif. Mexico Broadcasters Association. Speakers include Vincent Wasilewski, National As- est women's club with a registered Jan. 27- Annual awards dinner of the UPI Broadcasters Association of Massachusetts. sociation of Broadcasters president. White roster of 10,000 loyal ladies. Meet- Sheraton- Boston hotel, Boston. Winrock motel, Albuquerque. ings are called weekday mornings Jan. 27- 28- Technical conference on color Feb. 21 -23 -20th annual conference of the television broadcasting sponsored by the Western Radio and Television Association. at 9:00 and the three -hour agenda Detroit, Toronto, Rochester (N.Y.) and Disneyland hotel, Anaheim, Calif. swings with tuneful melodies, Chicago sections of the Society of Motion Picture & Television Engineers in coopera- MARCH phone calls and cash prizes to tion with the University of Michigan. March 1- 3- Annual National Association of Rackham Memorial Building, Detroit. For Broadcasters state presidents conference. members - all seasoned with further information contact Howard W. Sheraton -Park hotel, Washington. Ron's spontaneous wit. The Town, NET Inc., 2715 Packard Road, Ann quips Arbor, Mich. March 2- 4- Region II conference of the Na- are funny, the show moves fast ... tional Association of Educational Broadcast- Jan. 27 -29- Mid -winter conference of the ers. Robert Meyer hotel, Jacksonville, Fla. and 10,000 buying housewives Advertising Association of the West. Sahara hotel, Los Vegas. March 6- 7- Executive committee, National are in the listening cast. Buy a Community Television Association. Madison EJan. 30 -Feb. 2 -24th annual convention of hotel, Washington. captivated audience in a growing the National Religious Broadcasters. Speak- March 9 - International Radio and Tele- Alabama market ... The Happy ers include Paul Comstock, vice president vision Society awards its Gold Medal for for government affairs of the National As- 1967 to Robert W. Saraoff, RCA president, Housewives Club. sociation of Broadcasters. Palmer House, New York. Chicago. Waldorf- Astoria hotel, March 17-Annual spring meeting of In- diana Broadcasters Association. Marriott FEBRUARY hotel, Indianapolis. Feb. 1-New deadline for reply comments NaOoY to FCC on question of whether private APRIL NlVßwv entities should, or legally can, be authorized to operate their own private communications April 2- 5-45th annual convention of Na- satellite systems. tional Association of Broadcasters. Conrad Hilton, Chicago. Feb. 1- Deadline for 1966 entries, including April 2- radio and TV, in the George Polk Memorial 5- Annual convention of the Tele- Awards sponsored by the department of vision Film Exhibit organization. Conrad mapi radio journalism, Long Island University. Appli- Hilton hotel, Chicago. cants send letters containing background April 7 -13 -Third annual MIP -TV Interna - descriptions. Radio and TV program entries donal Television Program Market. Palais BIRMINGHAM, ALA. require disk, sound tape or film supple- des Festivals, Cannes, France. For informa- mented when possible with scripts. Material tion contact Mr. Charles Michelson, 45 West Represented Nationally by should be submitted to Professor Jacob H Henry I. Christal Co., Inc. Jaffee, curator of the awards, Long Island Indicates first or revised listing.

18 (DATEBOOK) BROADCASTING, December 12, 1966 Flight to the Future Many things remain to be done before the tolerant lubricants and a new jet fuel so first supersonic jet transport soars out over stable that it can absorb excessive engine the Atlantic coast. But many things have and cabin heat. These new develop- already been done - like the lengthy re- ments are no accident but are the result of search on the special fuels and lubricants the happy combination of out -of- the -world required for supersonic flight. At nearly imagination and down -to -earth capabilities three times the speed of sound, the giant that Humble brings together. From this aircraft will generate tremendous heat, put- combination come products that serve ting unusual stress on every part and equally well for trips on the road or flights product. Ready now, are new Humble heat- to the future.

H U IVI B LE OIL & REFINING COMPANY ... THE PEOPLE WHO "PUT A TIGER IN YOUR TANK!"

BROADCASTING, December 12, 1966 19 What Kind of Golfer Is Sheldon Leonard?

Not so hot, really. Last season, it was Leonard -as executive producer On a clear day, when he's feeling right, and the grass -who introduced viewers to a new and highly unusual on the putting greens isn't growing too noisily, he may adventure series called "I Spy. "That hit is now enjoying break ninety. Maybe. its second big season on this network. But Sheldon's golf score is of no more concern to In the field of half-hour comedy, Mr. Leonard's pro- the NBC Television Network than it is to Jack Nicklaus. duction talent has been evident in such happy enter- When, earlier this year, we signed producer Leonard prises as"The Dann yThomasShow; "'TheDickVan Dyke to a long -term, exclusive contract for developing new Show," "The Andy Griffith Show" and "Gamer Pyle." programs, we were motivated not by his golf standing With so many successes to his credit, Sheldon must but his track record. be doing many things right. Producing...directing...writ - ng... acting... he does them all beautifully. 1967 -68 season, all four will be represented by impor- The versatile Mr. Leonard is one of four front -rank tant additions to NBC's television schedule. roducers whose exclusive services on new projects As for Mr. Leonard's golf-for which he's had very ave recently been committed to the NBC Television little time anyway over the past dozen years -we sus- Jetwork. The other three: "Bonanza's" David Dortort; pect it will become shabbier than ever, now that he's so 'he Man from U.N.C.L.E.'s "Norman Felton; and "The deeply involved with ideas for new NBC series. indy Williams Show's" Bob Finkel. But cheer up, Sheldon. You won't be losing a birdie; Together, these highly creative producers are a you'll be gaining a Peacock. ey element in our continuing attention to future pro - ramming. We're confident that, beginning with the NBC Television Network 45th St., New York 38. Telephone PLaza BROADCASTING PUBLICATIONS INC. 7 -0695. PRESIDENT SOL TAISNOFF VICE PaEsmzsr MAURY LONG April 15- National convention of the east- VICE PRESIDENT EDWIN H. JAMEN ern section of the Intercollegiate Broadcast- SECRETARY LAWRENCE 3. TATBROEr ing System. Bronx campus of New York TREASURER B T. TAmaorr University, New York. COMPTROLLER IRVStWG C. MIlLEa ASST. TREASURER JOANNE T. COWAN April 15- 16-Annual national convention of the western section of the Intercollegiate Broadcasting System. University of Cali- fornia, Berkeley. ßmhItlCastillq April 17 -18- Program meeting sponsored by National Educational Television. Statler Hil- and publication headquarters: York. Executive SIGN -ON ton hotel, New BROADCASTING -TELECASTING Bldg., 1735 DeSales April 18 -20 -Fifth instructional radio -tele- Street, N.W., Washington, D. C. 20036. Tele- phone: 202 Metropolitan 8 -1022. To vision conference sponsored by the instruc- SIGN -OFF IN HOMES AGAIN WSYR -TV Dell.ered In IM Seracuu Mar.et: tional division of the National Association EDITOR AND PUBLISHER '02.3% More Than Station A2 of Educaton Broadcasters, the Electronics Sol Taishoff is No.1 '63.6:: More Than Station 03 Industries Association and the Educational Media Council. New York. Editorial April 19-Educational Television Stations VICE PRESIDENT AND EXECUTIVE EDITOR 7 -7:30 P.M. Edwin H. James MONDAY THRU FRIDAY division meeting of the National Association of Educational Broadcasters. Statler Hilton EDITORIAL DIRECTOR (New York) WSYR -TV IN HOMES hotel, New York. Rufus Crater Delvered In Me SEW.. MaMU: 26.4:'. More Than Station a2 MANAGING EDITOR is No. 1 April 20- 21-Annual spring meeting of Ore- '56% More Than Station Y3 gon Association of Broadcasters. Maverick Art King hotel, Bend. SENIOR EDITORS: Frederick M. Fitzgerald, Earl B. Abrams, Lawrence Christopher 11 -11 :30 P.M. NEWS April 20- 23- Annual spring meeting of (Chicago), Leonard Zeldenberg, David Ber - MONDAY THRU FRIDAY Mississippi Broadcasters Association. Edge- lyn (New York) Rocco Famighetti (New water Beach hotel, Biloxi. York), George W. Darlington, Morris Gel- WSYR -TV IN HOMES (New Delivered In Seens.Semen. Manes: April 21- 22-Annual spring meeting of West man (Hollywood)), John Gardiner More Than Station #2 York), Shams Brodey; STArr Warrens: is No.1 '79% Virginia Broadcasters Association. Holiday 190% More Than Station $3 John Cheeseman, Joseph A. Esser, David Inn, Huntington. Fouquet, F. Martin Kuhn, Sharan Rosen- ARB for March, 1986 April 24- 27-32d national convention of berg; EDITORIAL ASSISTANTS: Phyllis L. Hal - MU Quoted or derived front audience fur- leran, Perlin Hargrave. Robert A. Malone. or. .ubeca In d the Audio Engineering Society. Hollywood and i vin Martin W. Mitchell; SECRETARY To THE Pua - are r,amen 1,.,hr,,,,rmh,e,or.o >Iforrá. alts. Roosevelt hotel, Hollywood. [AsHze: Gladys L. Hall. Business MAY VICE PRESIDENT AND GENERAL MANAGEA WSYR T V May 2- 3- Annual spring meeting of Mis- Maury Long souri Broadcasters Association. Speakers Ir.rnrrrrrra . -°iASi I -°,- include Sherril Taylor, vice president for NATIONAL SALES MANAGER Warren W. Middleton (New York) Channel 3 SYRACUSE, N. T. - I00_K W radio of National Association of Broadcast- ers. University of Missouri, Columbia. ADVERTISING DIRECTOR BC - PIuiWSYEYV channel SIS ELMIRA, N.Y. Ed Sellers May 3 -7 -16th annual national convention 110.10,1 PARSONS of the American Women in Radio and Tele- INSTITUTIONAL SALES !MANAGER vision. Marriott Motor hotel, Atlanta. Eleanor Manning meeting Kansas PROBUCTION MANAG®1: George L. Dant; TRAF- May 5- 6- Annual spring of FIC MANAGER: Harry Stevens; CLASSIFIED AD- Association of Radio Broadcasters. Ramada VERTISING: Robert Sandor; ADVEIITISSNG ASSIST- Inn, Topeka. ANTS: Carol Ann Cunningham, Ruth Simms; SECRETARY TO THE GENERAL MANAGER: Doris Who gets top May 6- Distinguished Service Awards Ban- Kelly. quet sponsored by Sigma Delta Chi. San COMPTROLLER: Irving C. Miller; AsslsrANT Francisco. Aui,rros: Eunice Weston. May 8- 10- Annual spirng meeting of Ken- billing with tucky Broadcasters Association. Stauffer's Publications and Circulation Inn, Louisville. DIRECTOR OF PUBLICATIONS Central Iowa May 17- 19- Annual spring meeting of Il- John P. Cosgrove linois Broadcasters Association. St. Nicholas SUBSCRIPTION MANAGER hotel, Springfield. Richard B. Kinsey William Criger, David A. Cusick, Sara J. viewers? May 22- 25-Spring meeting of the Interna- Deubner, Marilyn Johnson, Edith Liu, Greg tional Radio Scientific Union co- sponsored Lucio, Roy Mitchell. by the organinzation's U.S. and Canadian national committees. Ottawa. Bureaus 10022- Tele- May 22 -27 - 5th International Television New York: 444 Madison Avenue, Symposium. Speakers include Federal Coun- phone: (212) 755 -0610. cillor R. Gnagi, head of the Swiss Federal EDITORIAL DnoEcron: Rufus Crater; Samoa Department of Transport, Communications EDITORS: David Berlyn, Rocco Famighetti, and Power. Montreux, Switzerland. John Gardiner; STArs WRrrses: Phil Fitzell, Judith Ordover; NATIONAL SALES MANAGER: May 25- 26-Annual spring meeting of Ohio Warren W. Middleton; INSTITUTIONAL SALES Association of Broadcasters. Carousel Inn, MANAGEA: Eleanor R. Manning; EASTERN SALES MANAGER: Robert T. Fennimore; AD- Cincinnati. VERTISING ASSISTANT: Sherry Gluck. Chicago: 360 North Michigan Avenue, 60601. JUNE Telephone 312 Central 6 -4115. Annual meeting of North SENIOR EDITOR: Lawrence Christopher; Mm- June 9- 10- spring WEST SALES MANAGER: David J. Bailey; As- Dakota Broadcasters Association. Edgewater SISTANT: Rose Adragna. Lakes. Inn, Detroit Hollywood: 1680 North Vine Street, 90028. June 11- 14- Annual summer meeting and Telephone: 213 Hollywood 3-3148. Simon election of officers of Colorado Broadcasters EDITOR: Morris Gelman; WESTERN SALES MANAGES: Bill Merritt; ASSISTANT: Stephanie Association. Speakers include Vincent Wasi- Alexander. lewski, president of National Association of ASSISTANT PUBLISHER Broadcasters. Rivera hotel, Las Vegas, Nev. Lawrence B. Taishoff June 12 -14 -Third International Conference on Communications sponsored by the In- BROADCASTING° Magazine was founded In 1931 stitute of Electrical and Electronics Engi- by Broadcasting Publications Inc., using the neers. Minneapolis. title, BROADCASTING.-The News Magazine of 13 COLORFUL DES MOINES, IOWA June 13- 14- Annual spring meeting of the Fifth Estate. Broadcasting Advertising* North Carolina Association was acquired in 1932, Broadcast Reporter in of Broadcasters. 1933 and Telecast* in 1953. BROADCASTING - Velvet Cloak Inn, Raleigh. Ts:mow nwce was introduced in 1948. qY'r Repreunted Nationally by P.m, Griffin. Woodward, Inc. *Reg. U. S. Patent Office Indicates first or revised listing. Copyright 1968. Broadcasting Publications Inc.

22 (DATEBOOK) BROADCASTING, December 12, 1966 Pick a spot

...any spot

and you're sure to pick a winner in WTMJ's new radio line -up!

New personalities ... new programs ... new times! For further information on these newcomers as well as our full broadcasting line -up, contact our representatives:

Henry I. Christal Company New York Chicago Boston Detroit San Francisco Atlanta Los Angeles St. Louis

MILWAUKEE RESPONDS TO \A/T1\/1U 5000 WATTS /620 KC /NB(.

This season G -E color -film cameras will take you fishing with KCMG TV's Harold Ensley.

Meredith Broadcasting stations own eight General Electric 4 -V film cameras.

Wherever Harold Ensley, noted outdoor sportsman- commentator, goes to catch the big ones, KCMO -TV viewers in Metropolitan Kansas City watch his fascinating excursions with G -E PE -240 color -film cameras. And viewers of other Meredith stations in Omaha, Phoenix and Syracuse will enjoy equally exciting color films telecast with PE- 240's.

These second -generation, 4- vidicon, transistorized film cameras give a consistently sharp picture. Whether in color or black and white, they reproduce every ripple on the lake and every strike at the lure.

Color fidelity is one of the primary reasons why General Electric PE -240's are television's most widely accepted color -film cameras. They're on the air for four of the five U.S. and Canadian networks, and many group ownerships plus numerous other stations all across the country.

But see for yourself.This fall watch Harold Ensley catch his limit. General Electric,Visual Communication Products Department, Electronics Park, Syracuse, New York 13201..

GENERAL ELECTRIC &lune 14- 16-Annual spring meeting and Leathem Smith Lodge, Sturgeon Bay. Best of Show - Leaf Vegetable election of officers of Virginia Association 1965 Harris County Vegetable Day of Broadcasters. Marriott Twin Bridges AUGUST Lonnie Strack, Spring, Texas motel, Arlington. Aug. 13 -1? - Second Intersociety Energy lune 17- 21-32d annual summer convention Conversion Engineering Conference spon- and engineering conference of Georgia As- sored by the American Society of Mechan- sociation of Broadcasters. Holiday Inn, Cal- ical Engineers, the Institute of Electrical laway Gardens. and Electronics Engineers, the American Institute of Chemical Engineers, the Amer- June 22 -24- Annual summer meeting of ican Nuclear Society, the Society of Auto- Maryland-D.C.-Delaware Broadcasters Asso- motive Engineers, and the American Insti- ciation. Henlopen hotel, Rehobeth Beach, tute of Aeronautics and Astronautics. Del. Hotel Fontainebleau, Miami Beach, Fla. Tune 24 -29 -64th annual convention of the Advertising Association of the West. La- fayette hotel, Long Beach, Calif. OCTOBER Oct. 16 -18- Twelfth annual seminar of J une 25.29 -Annual convention and board Broadcasters Promotion Association. Royal of directors meetings, National Community York hotel, Toronto. Television Assn. Palmer House, Chicago. Oct. 26- 27- Annual fall meeting and elec- &lune 30 -July 2- Annual summer meeting tion of officers of Ohio Association of Broad- of Wisconsin Broadcasters Association. casters. Neil House, Columbus.

OPEN MIKE 8 Tribute each of the radio men at the meetings he addressed would sit spellbound. EDITOR: Within the past few weeks, I realize that each week your maga- two good friends of our industry have zine lists the names of outstanding men died, both of them men who devoted in our field who have died, but I feel their lifetimes to the radio profession: that the loss of these two men, being Robert T. Mason, who died Nov. 23, so similar in their devotion to radio as and Jim Crawford, who died Nov. 17. a profession, should be noted by the These men had a lot in common. industry. - Cary H. Simpson, WTRN Both ran good radio stations, ones Tyrone, Pa. which had served as training grounds for dozens of enthusiastic young men Advertiser codes, NAB style who later went on to other positions in all parts of our industry. EDITOR: At the TVB membership an- Bob Mason, in addition to operating nual meeting in Chicago one of the WMRN Marion, Ohio, devoted hundreds highlights was the "Business of Adver- of hours, and thousands of dollars of tisers" panel held on the morning of his own money, to industry -wide proj- Nov. 16. The suggestion of Alfred ects, such as the National Association Plant that ANA and the television in- of Broadcasters, the Radio Advertising dustry form a committee to discuss ways Bureau, Community Broadcasters, and and means of treating some of the so- the All- Industry Radio Music Commit- called "clutter" and "interruptions" said tee. Even 18 years ago when I worked to be prevalent in telecasting was a good at his station as a young man, he was one. often out of town, being on the go to Perhaps one of the most constructive an NAB meeting somewhere, or a ideas that could come out of such a BEST CELERY speaking engagement some place else. gathering would be the adoption of a Jim Crawford, who died at the resolution recommending that ANA, IN THE young age of just 35, brought to WBTM and perhaps AAAA, adopt their own Danville, Va., an enthusiasm which was codes, similar to the NAB code, to so completely contagious that when he serve as guidelines. Presently the televi- HOUSTON MARKET spoke of how his station was operated, sion industry is in a position comparable You'll be putting the best SELL in your clients products -a real Sell-er-ri D 1 135 DeSales Street, N.W. D. C. 20036 Buy THEeustxEasWmuroFmttretoN fUIIIICaSIÎIIU AND traawWashington, Please start my subscription for ON 52 issues $8.50

52 issues and KNUZ Name Position '67 Yearbook THE PRODUCER STATION $13.50 Company 1966 Yearbook $5.00 I THE KATZ AGENCY, INC. Business National Representatives Home Payment enclosed In Houston Call Dave Morris JA 3 -2581 City State Zip Bill me ti

26 BROADCASTING, December 12, 1966 MPC is doubly proud to have been given the Silver Gavel Award of the American Bar Asso- iation for outstanding public service in support of law and justice -in 1964 and, again, in 1966.

Gvv8 Golden West Broadcasters KMPC and KTLA -TV Los Angeles KSFO San Francisco KEX Portland KVI Seattle- Tacoma to the husband whose better half tells him he must mind the kids while she has measure FM Subcarriers an evening on the town. -Rudolph O. Marcoux, manager, WLBZ Bangor, Me. AM Frequencies... Tower costs disputed EDITOR: READ WITH INTEREST ARTICLE ON PAGE 74 BROADCASTING MAGAZINE FOR NOV. 28. I AM FLATTERED TO BE SINGLED OUT AS AN INDIVIDUALIST BUT AM CURIOUS TO KNOW WHERE YOU SECONDARY FREQUENCY STANDARD GOT YOUR FACTS. CANDELABRA TOWER MOO111120 WOULD HAVE COST EACH STATION CON- ® ® 100RC- SIDERABLY MORE MONEY THAN INDIVID- 1a¢- oseó 100. - UAL TOWERS AS BUILT. Howard Stal- u naker, vice president -general manager, m se WOW-AM -FM -TV Omaha. O GM 0 (The story, reporting that three Omaha tele- 0012111 to S or. vision stations simultaneously switched S individual new towers on Nov. 25, said it had been estimated that joint use of a CHARGE ors candelabra would have cost them less. The 1.H.,..H...1 o,d.1 My C.. Inc estimate came from engineering sources.)

University without walls EDITOR: [Re the article on programing provided by the Pennsylvania State Uni- versity department of public informa- tiOn (BROADCASTING, Nov. 28)]. The of- fice of radio and television programing liaison in the department of university relations of the State University of New York at Buffalo last summer initiated a survey of the stations in New York state to see if we could service them with radio programing. Fifty -two stations replied affirmatively, and we now serv- 144th Intern a ti o n al s Node/ .1120 ice these stations on the basis of their choice. We offer The State of the University as follows: a 30-minute, 15- minute and Secondary Frequency Standard 5- minute production, and a 1- minute actuality news story on a weekly, bi- monthly or monthly basis. Offerings are ALL TRANSISTOR CIRCUITS produced by me with most of the inter- views and production work done by two SOLID STATE INTEGRATED DIVIDERS parttime assistants. We present a radio chronicle of the Using any general coverage communications receiver the inter- life of the university, including inter- national Model 1120 provides the necessary standard signals for views with visiting personalities, re- measuring frequencies. Easily calibrated against WWV to provide search stories and even musical selec- an accuracy of 1 x 10° for measuring the frequency of harmonics of tons from faculty and students. We re- FM subcarrier frequencies. The Model 1120 is designed for field cently sent out programs containing the or bench use with its own self contained rechargeable battery and following program elements [listed in charger. Long term stability of ±10 cycles over range 40 °F to part]: Dr. Edward Teller; Ade Martins, 100 °F. Short term stability of better than 1 x 101 can be obtained. Nigerian ambassador to the U.S.; John Zero adjustment for oscillator on front panel. All transistor circuits W. Macy, chairman of the U.S. Civil 1 10 kc. Level of Service Commission; provide outputs at mc, 100 kc and COMPLETE Dr. Anthony Fred signal can be set with gain control. erico, use of batteries in heart treat- ment, and new Order direct from International Crystal Mfg. Co. $175 Dr. William Chardak, coronary techniques; Dr. Alan Gutt- macher, president of Planned Parent- Keeping You On Frequency Is Our Business. hood; study of tranquilizers; Pierre Salinger; Dr. John Boot, games to teach management techniques. And a telephone interview with alum- nus Dr. Irving Perlstein, whose new INTERNATIONAL book says that some people are born to be fat. Daniel A. Rose, director, office of radio and television programing liai- CRYSTAL MFG. CO., INC. son, university relations, State Univer- 113 NO. LEE OKLA. CITY. OKLA. 73102 sity of New York at Buffalo.

28 (OPEN MIKE) BROADCASTING, December 12, 1966 Have you seen the Official Festival package? THE STARS: THE MOVIES: Robert Hirsch The Amorous Corporal Rosanna Podesta Man From Chicago Pierre Brasseur The Man From Mykanos Armando Francioli Dema Anne Vernon Jean Seberg Abbe Lane Xavier Sa

e -II o Mastroianni Vallone ovanna Ralli ierre Barout1g141 uda

ald Hel Roger Ha Anna Gael Pierre Fresn Jean Servais Maria Vincen orne .s -i ent Breath Akira -. Killer's Choice Lang Jeffries The Spy Who Loved Flowers Doris Kristianell How To Rob The Bank Of Italy Charles Aznavour Jean -Louis Trintignant Write, wire or phone for Jean Gabin Bourvil the Official Festival brochure. Robert Hossein Gina Lollobrigida milmillommommimmommIlm Sacha Distel I OFFICIAL FILMS INC. Jill Haworth I724 FIFTH AVENUE Jacques Charrier NEW YORK, N.Y. 10019 Jacques Perrin Jean Marais IPlease send me the official Festival brochure Brett Halsey and complete details. ' Corrine Marchand NAME Michelene Presle Lino Ventura COMPANY Bernard Noel IADDRESS Roger Brown CITY Yoko Tani Franco Franchi I STATE ZIP , Ciccio Ingrassia MIN MUI IIMI IM I=

BROADCASTING, December 12, 1966 29 MONDAYMEMO from BERNARD W. CARNEY, The Carney Tire Co., Terre Haute, Ind.

Using radio -TV for fun and profit

To an independent tire dealer, win- There's fun in doing your own radio make timely conversation, we usually ing the Life magazine educational -grant and television spots. And feedback have a radio spot to tie in. If the competition must be comparable to a to the sponsor is direct and to the Kiwanis club needs help selling Travel young lady being named Miss America. point. & Adventure Series tickets or the Op- The grant is awarded in behalf of the After 10 years of using radio and timist club has fish -fry tickets to sell, tire dealer, regardless of size and brand five years of buying TV spots, we'll back we'll gladly give 15 seconds of our affiliation, whose entry is judged best our one -minute announcements against minute commercial to help them. The in the areas of local advertising, sales those of the discount houses and com- Carney Tire Co. is the only retailer promotion and merchandising in rela- pany -owned stores for top effectiveness. selling Indiana State University football tion to the tire manufacturer's national We have better control over the sched- game tickets. We promote these things promotion themes. As recipient of the ule than an advertising or sales manager only on radio. 1966 Life grant, we will appoint a com- hundreds of miles away. Also, we know We feel we can tailor anything to mittee to name a 1967 high -school sen- when a spot is working or when it isn't. radio spots. In a year's time we will cut ior from the Terre Haute, Ind., area who A competent local- station staff can more than 50 different ones, saving will be given an opportunity to attend help, too. Several times when we've the best five or six to reinsert in the college. The $2,000 grant is made in come to the WBOW studios to record, schedule if business slows. Business our dealership's name. they didn't think the idea or sales pitch usually picks up when we put one of Our 50 -page presentation was based was exactly right. We changed the copy. our favorites back on the air. on a year -long advertising campaign It is this type of assistance, and the ease Talent We also like to pitch our using primarily radio and television in taping announcements, which makes own TV spots, but the local screens have spots. No retailer as small as our Kelly - do-it- yourself radio advertising fun - become so full of appliance dealers or Springfield tire dealership had ever and profitable. used-car salesmen that last year we in- won the award, and to our knowledge Effects We attempt to give our tire troduced our 4-year -old son, Mike, no retailer had previously won the sale announcements a different sound. as a television actor -salesman. I read award on the basis of a campaign using Special production effects are the key- the copy, off -camera. Mike did the primarily radio and television. stone of our radio advertising. Our pro- spot from his toy station wagon, driving To the average motorist, our business duction spots may have nie as a heli- past the tire displays and other prod- looks like a typical midwestern tire copter traffic reporter on the scene as a ucts sold by "Daddy and Uncle Joe." dealership or gasoline service station - tractor- trailer pulls away from the Car- Without a doubt, this was the most but our advertising is different. ney Tire Co. This means "another truck- effective TV spot we've ever done- Hometown Touch We are not load tire sale has started at Carney's." far superior to my straight pitches. afraid to spend money wisely on ad- Announcements with crowd background With 20 other business- district mer- vertising. We know that many of our noise may feature this writer as a news chants, the Carney Tire Co. shares a competitors don't understand what local reporter in the middle of a demonstra- Tuesday- evening WTHI -TV newscast. The advertising can do. Of course, the giant tion-"a demonstration caused by low cost is small and the exposure large, retailers know advertising and purchas- prices with the crowds continuing to with each retailer getting brief store - ing but don't have the personal service. come as the Carney brothers won't product identification. Many small independent merchants have raise prices to stop these demonstra- Our TV schedule is heavier during the hometown touch but lack an aggres- tions." winter. We buy one - minute locations in sive advertising campaign. When snow or ice is on the ground, parades, Sunday football games and Our family -owned business is 43 we run a "stand -by" spot eight or 12 near newscasts. years old, and until 10 years ago Car - times daily with the latest road bulletins The Carney Tire Co. is now using its ney's didn't use radio or television. At from "Carney's Snow Tire Central," ad- radio -TV spot- announcement schedule that time we opted for a "young man's vising how to drive on slick streets and to publicize the Life grant. This "celeb- approach to advertising." We decided to come to Carney's for snow tires. If rity approach" will help us greatly and to keep our same newspaper schedule, secret agents or bad railroad crossings put the icing on the award. that of small ads frequently. But we felt that wow Terre Haute, rated first e in all surveys we saw, offered us the best opportunities for a positive ap- Bernard (Bernie) Carney brought radio and proach. TV experience to the management of an In recent years our heavy waow established family business. He joined schedule calls for weekday spots aimed The Carney Tire Co., Terre Haute, Ind., in at work- and homeward -bound drivers. 1956 after serving - Also, we usually run eight spaced spots as acting chief, Radio TV Branch, on Saturdays. Each week we have five Public Information Office, at the Third Army's Atlanta headquarters and spots on WAAC Terre Haute near the 7:30 a.m. news. (Our business opens at with WFBM- AM -FM -TV Indianapolis as 7:30 a.m.) Special traffic-building con- sales promotion and advertising manager. tests or coverage of Indiana State Uni- He majored in broadcasting and graduated versity basketball in the NCAA tourney from Indiana State University, Terre Haute, finds us using WTHr -TV Terre Haute. We in 1951. buy each station for a definite purpose or audience.

30 BROADCASTING, December 12, 1966 GREATEST SHARE OF AUDIENCE of any radio station in the First 50 markets

42.9 MON -FRI. 7AM -6PM

Authenticated by C. E. Hooper, Inc. based on September -October, 1966 Hooper Radio Audience Indexes in the top 50 U.S. markets as defined by

Standard Rate & Data Service, Inc.

Data subject to the limitations on its accuracy inherent in the method of survey RADIO used, and should he considered an estimate. TOLEDO

A STORER STATION

BROADCASTING, December 12, 1966 31 Is there a swing to Norelco

lust ask these busy people

Better yet, ask the

°Trademark of N. V. Philips' Gloeilampenfabrieken of the Netherlands for television tubes. Scenes from North American Philips Company, Inc., Studio Equipment Division manufacturing facility, Mt. Vernon, N.Y

3 -tube Plumbicon *color cameras? who build them. people who are buying them.

Here's a partial list of stations now using the Norelco cameras. Ask them -at our expense -why they chose Two major networks and dozens of stations now use Norelco 3 -tube Norelco cameras. Call or write us. If color cameras. Over a hundred of these "new generation" cameras are you're in the market for a new color on the air today. And, just to keep up with orders, we've had to triple camera, we'll pay for your trip to one production personnel and quadruple the number of our factory' of these stations, subject of course test stations in less than a year. to availability of their technical per- sonnel to show and tell you the rea- Why the swing Norelco 3 -tube cameras? The big reason is sons for their choice. to superior performance through state-of-the-art innovations. Item: A STATION LOCATION EAST sharper picture in both color and monochrome than with any 4 -tube WNHC -TV New Haven, Conn. camera; Norelco's "contours out of green" system for both vertical WNEW -TV New York REEVES SOUND New York and horizontal aperture correction provides that. Item: Lower noise, STUDIOS more detail in dark or shadowed areas with Norelco's superior SPORTS NETWORK Rutherford. N.J. gamma circuitry. Item: No lag because our beam split system is highly SOUTH WAGA -TV Atlanta, Ga. efficient; also, the light is split 3 ways, not 4. Item: Maximum stability WJBF -TV Augusta, Ga. and reliability because the Norelco 3 -tube camera is inherently WCYB -TV Bristol, Va. /Tenn. simpler (which also means fewer controls, less set -up time). WKRG -TV Mobile, Ala. WSPA -TV Spartanburg, S.C. WBTV (Remote Unit) Charlotte, N.C. Briefly, that's why they're swinging to the Norelco camera. For MIDWEST technical details, call our sales representative, Visual Electronics. WFIE -TV Evansville, Ind. WFRV -TV Green Bay, Wisc. Or call us. Be a swinger. WISH -TV Indianapolis, Ind. STUDIO EQUIPMENT WEST KABC -TV Los Angeles, Cal. DIVISION KTTV Los Angeles, Cal. KXTV Sacramento, Cal. NORTH AMERICAN PHILIPS COMPANY, INC. 900 South Columbus Avenue. Mount Vernon. New York 10550 Vl.l JU D \l ci u l.J MOBILE, ALABAMA J

Represented by H -R Television, Inc. or call C.P. PERSONS, Jr., General Manager

December 12, 1966 34 BROADCASTING, Bróádça,stnq THE December 12, 1966, Vol. 71, No. 24 Who's to slice that pie in sky?

ETV forces begin their moves in expectation of heavy windfalls; NET to join commercial chains in live coverage of `State of the Union' message

Educational television, which may be Describing the "State of the Union" will be filings of comments on the emerging from a lean past into a future program as a "historical occasion for Ford Foundation's proposal for the that promises large funds and fancy educational television," Mr. White creation of a nonprofit organization to hardware, gave indications last week of said it would be the first of several operate a domestic satellite system for how it may put its anticipated re- special programs to be fed live by NET all television networks, including ETV, sources to work --on nationwide pro- in 1967. which would be supported from profits graming that overlaps commercial net- For Openers Mr. White's announce- earned from fees the commercial net- work service. ment carne as a curtain raiser to what works paid. The foundation is ex- The final shape of noncommercial is expected to be an extensive discus- pected to amplify its proposal this week. TV and its national program sources sion of ETV's future in filings due at Some time later, perhaps next month, cannot be foretold until Congress de- the FCC next Friday (Dec. 16). These the dialogue on ETV is expected to fines, as it may next year, a new national pick up even more steam when the policy on funding and operation. Carnegie Commission on Educational Meanwhile a scramble for position is Television submits a report based on becoming evident among existing forces its intensive study of noncommercial in noncommercial broadcasting. broadcasting's prospects. The Carnegie A major move for recognition was Commission was founded with the en- made last week by National Educational dorsement of President Johnson, and its Television, a programing source that report is expected to carry very heavy serves some 100 ETV stations. In a weight. Though tight security has sur- surprise announcement, John F. White, rounded the commission's deliberations, president of NET, disclosed plans for there have been reports that the com- the first coast -to -coast live hook -up mission will recommend a budget of of ETV stations to broadcast President $100 million a year or more for non- Johnson's "State of the Union" address commercial broadcasting to be paid out next month as the centerpiece of a of federal funds. two -and -a- half -hour program including The showdown on ETV's future may background and analysis. come in the Senate in the next session. The commercial television networks Senator Warren G. Magnuson (D- have traditionally broadcast "State of Wash.), chairman of the Communica- the Union" addresses live and plan tions Committee, has already announced to do so next month. Indeed NBC that he intends to hold extensive hear- News has already been chosen as the ings on ETV. Mr. Magnuson was the originator of pool pickup from the principal sponsor of an act under which Capitol and has begun planning its the federal government has awarded installation of lights and color cameras. some $23 million to help in the estab- After the NET announcement, which lishment of ETV stations. That author- was as much as a surprise to them as ization of federal spending expires next to anyone else, news executives of the year. three commercial networks said they Who Is First? With attention thus would proceed with their plans. Al- focused on ETV from all directions, though some wondered about NET's and money seeming sure to follow, the choice of so well covered an event for question was raised as to what organ- the core of its first national live feed, ization might emerge as the programing others pointed out that NET's fore - authority through which the funds will and -aft background and analysis seg- be channeled and how that organization ments would be more extensive than might be structured. the commercial networks' supplemen- It was speculated last week that the tary coverage. The latter view was also timing of NET's program announce- expressed by Mr. White who said he ment- with the shape of ETV's future did not regard his proposed program as now hanging in the balance-and the duplicating conventional coverage. John F. White nature of the program itself had been

BROADCASTING, December 12, 1966 35 WHO'S TO SLICE THAT PIE IN THE SKY? continued the Ford proposal was made. NET's President White said his organization has had a five -man task chosen as factors that would spotlight before going back to their regular force developing plans for the eventual the primacy of NET as the obvious programing. design of an educational network that beneficiary of whatever bounty may lie The NET program will begin with a will have interconnection facilities at in ETV's future. half -hour of background information, its disposal. President White denied the timing of then cut to the President and wind up Their final report should be ready the NET announcement was in any with a lengthy analysis of the address. within a month, he said. way related to any particular proceed- This analysis will be presented by eco- Mr. White reported frequent contact ing that will affect the future of educa- nomic and political authorities in between him and Fred Friendly, former tional television, while acknowledging various cities around the country. The CBS News president who is now con- that NET must gain experience in program will be anchored by Paul sultant to the Ford Foundation, on handling live national telecasts. Niven, Washington correspondent for NET's plans and also with members It was noted that the plan to cover NET. It will go out live to about 75 of the Carnegie Commission. Accord- the "State of the Union" address was NET affiliates and be delivered on tape ing to Mr. White there is no one he not only an innovation for NET, but to 25 or 30 other noncommercial sta- has talked to who doesn't see NET as that it seemed close to the type of tions. the central program source in whatever programing that the Ford Foundation For the program the educational noncommercial broadcasting design is has been interested in supporting with network expects to use the pool facil- developed. its satellite plan. ities of the commercial networks to A high official of the National Asso- Look to the Future Appearing be- pick up the President's address from ciation of Educational Broadcasters fore the Senate Communications Sub- the congressional chamber. Mr. White said late Thursday that he had not committee last August Ford Foundation said this problem had not been worked heard of Mr. White's announcement of President McGeorge Bundy said "no- out but that NET is prepared to pay NET's intention to cover the "State of thing is more needed in our society, its share of the cost of the pick-up if the Union" speech. and for television itself, than first -rate it is asked to. The NAEB represents both television national noncommercial broadcasting," Where It Began The whole question and radio broadcasters in the education- adding that a new way must be found to of noncommercial television's structure al field. It has begun a drive to raise financially promote educational tele- and support has been thrust into the money for its own expansion (CLOSED vision programing. center of the FCC's communications CIRCUIT, Dec. 5). NAEB officials have Last week Mr. White said NET's satellite proceeding through the Ford asked commercial broadcasters and TV coverage of the presidential address Foundation's proposal (BROADCASTING, set manufacturers to contribute some was certainly an omen of more to Aug. 8). The commission proceeding $100,000. The association has ex- come in the way of live coast -to -coast began as an inquiry into the use and plained that it wants to add enough news and cultural programing from the ownership of satellites for domestic staff to its permanent headquarters educational network, but that this "will communications of all kinds. At the in Washington to enable it to plan for always be different from what our outset educational television was not future expansion. commercial colleagues are doing." even mentioned. The commission is NET, with headquarters in New Referring to the other networks' cov- still concerned with the broad questions York, is operating this year on a $9- erage of the President's address, he of domestic satellite ownership and use million budget, supplied by private said "if the past is any indication, they even though publicity surrounding the sources, principally the Ford Founda- will just fill out the hour with analysis," proceeding has centered on ETV since tion. It has produced and distributed taped and filmed programs to affiliates scattered all over the country. In a few instances it has been involved in live hookups of no more than regional Students operate suburban Chicago ETV size. Mr. White said the next National NET telecast would very likely be of Children in suburban Chicago are such as teacher training and cover- a cultural nature. Perhaps a dramatic getting training in practical televi- age of live events like debates or presentation, he said. sion station operation at the high - concerts. The system feeds programs While NET has undertaken program- school level. to more than 17,000 in 25 students ing efforts from its New York base it This is but one of the many bene- schools in seven districts surrounding has never had the resources available to fits seen in a new $130,000 educa- the Chicago North Shore village. use nationwide hookup. The organiza- now pro- tional TV system starting The station boasts two live studio tion has interconnected stations on a graming at Tier town- cameras, two suburban New compact broadcast -type regional basis and now considers inter- ship high school at Ill. video-tape recorders, a mobile Winnetka, unit connection as its "highest priority." Ger- The -run is said to and a control student station master that would be ald L. Appy, field services director of be the first four-channel closed -cir- the envy of many commercial sta- NET, says that by 1968 it hopes for per- cuit system authorized by in tions. students the FCC The try their hand manent interconnection on a minimum the 2500 me microwave relay band. at virtually all jobs including tech- basis of eight hours per day. All four channels will be "on nical operations. the air" simultaneously, each with According to the preliminary plans Last summer four East -Coast ETV a different program service. announced last week in Chicago, the stations were connected for nine weeks A professional staff of five per- annual operating budget for the for presentation of jointly produced live sons guides the student staff of nearly school project has been set at $60,- public affairs programing. 150. Together they are producing 000. This amount is to be shared Regional networking by educational in -class programing and other shows by participating schools. stations has been spreading throughout the country on an intrastate basis, it was pointed out.

36 (LEAD STORY) BROADCASTING, December 12, 1966 An ETV panel looks at commercial TV

To Donald H. McGannon, presi- dent of Westinghouse Broadcasting Co., "the new TV season lacks excitement. The sets -in -use show viewership is average, but that's not enough. I think people are getting a little bored. They're not talking about television. I seldom hear peo- ple say: `Did you see that show on TV last night?' " He expresed this opinion on a one -hour discussion show produced and directed by Joan Shephard for the Brooklyn College TV Center in New York and being seen on non- commercial TV stations. Other mem- Participants in program were (I to dent, Westinghouse Broadcasting bers of the panel were: FCC Com- r): Herb Jacobs, president, TV Sta- Co.; Robert B. Hudson, senior vice missioner Kenneth A. Cox; Herb tions Inc.; Marya Mannes, critic; president of National Educational Jacobs, president of Television Sta- Lawrence Laurent, "Washington Television Network, and FCC Com- tions Inc.; Senior Vice President Post "; Donald H. McGannon, presi- missioner Kenneth A. Cox. Robert B. Hudson of National Edu- cational Television Network; and to advertiser support. Advertising educational television. Pay-TV. I critics Marya Mannes and Lawrence support -mass audiences -programs think everything should be tried." Laurent. to get mass audiences. That's as sim- Commissioner Cox said: "There While the broadcasters on the ple as the sequence is. If you want to is going to be no improvement in panel were willing to grant that TV upgrade programing, you've got to programing by government fiat. But is not providing "the best" to find some way of breaking that .. . there is the possibility that package - viewers. they denied charges that and I personally think that if it goods advertising can be supple- TV is not giving viewers what they can't be done by the networks you mented by advertisers of more ex- want. are going to see very little of it hap- pensive merchandise for whom it Mr. Jacobs said: "TV's critics are pening. would pay to sponsor better quality, a highly audible minority. But we "At the moment, the networks are the Xerox Corp., for example. And never hear from the huge, silent locked into a frenetic competition those willing to pay for television majority that likes what they see." for first place, a position which really should be given the direct option of But critic Laurent "is bothered" doesn't mean all that much in terms a pay-TV alternative." when he hears "the slogan, the cant, of revenue. They could innovate, Mr. Hudson suggested that one of the plain damn foolishness that TV not every night, but one show a the functions of ETV is to "comple- is giving people what they want. night . . . Instead, competition is ment and influence commercial tele- I have never in my life met anybody increasing." vision. For example, our series of born with an aching necessity to see Miss Mannes replied: "Far more dramatic shows apparently sparked The Beverly Hillbillies. These are people want better things than are some thinking at the networks. Of created needs." articulate enough to describe them course, they have somewhat of an Miss Mannes said that "the ordi- .. . You have accepted the status edge as far as financial support is nary people" she has met, "taxi quo: a commercial system not sus- concerned." drivers and shop girls," say that they ceptible to change; an educational The show, Broadcasting: Is the "can't find anything worth looking system, alas, not properly financed Viewer Remembered in Television at," and that "as long as programing and no more a rival of commercial 1966 -67? has been provided to the is based on delivering a mass audi- television than David was of 24 stations of the Eastern Education- ence, it will never reach the creative Goliath." al Network. heights it could." After that analogy, Miss Mannes Miss Shephard is currently nego- Mr. McGannon said: "There was continued: "What are the alterna- tiating for sale of the show to two a commitment made many years ago tives? The BBC is superb. More group broadcasters.

L.A. agency will sponsor special called Picasso: 60 Years of will be placed in the middle of the pro- Graphic Works on KHJ -TV Los Angeles. gram. half -hour cultural show The agency will act as its own client. KHJ -TV, an RKO General- owned, It plans to use the commercial time nonnetwork station, applauded the ac- available on the program to point up tion of the agency sponsoring its own A media millenium has come to local the growth of cultural activities in program on television. The station television in the Los Angeles market. Southern California and the necessity pointed out that in the past its cultural Last week a locally based advertising for everyone living there -including specials have not been money -making agency -not any of its clients- bought people working for advertising agencies propositions and that at best nu -Tv a locally produced half -hour cultural -to contribute to that growth. In all, barely broke even in bringing such pro- program and will be its sole sponsor. C/R will run a billboard at the opening grams to the public. The C/R -spon- Carson/Roberts Inc., Los Angeles, and close of the program and the mes- sored special will be broadcast at 7:30 announced that it will sponsor the color sage about.the area's cultural growth in p.m. on Dec. 21. BROADCASTING, December 12, 1988 37 BROADCAST ADVERTISING Spot TV buying up another 7.3%

TVB reports $270.6 million in gross times sales in third quarter; P &G still tops, but dramatic increases shown for Colgate- Palmolive, GF

National and regional spot -TV adver- by TVB's definition includes commer- Rank Advertiser Expenditure tisers spent an estimated $270.6 mil- cials 40 seconds or more). In 20's (in- 6. Bristol -Myers Co. $5,542,100 lion in gross time in the third quarter cludes all lengths up to 30's), spot 7. Warner- Lambert Pharma. 5,049,000 other 8. Lever Brothers 5,044,100 this year compared to $248.3 million advertisers spent over $45.3 million 9. Kellogg Co. 4,747,300 in the same period a year ago. (16.8% ), in 10's (8 -10 seconds) more 10. Johnson & Johnson 4,446,800 The Television Bureau of Advertis- than $15.5 million (5.7 %) and in pro- 11. General Mills 4,289,800 ing in its quarterly spot report today grams, over $18.4 million (6.8 %). 12. Liggett & Myers Tobacco 3,908,200 13. Pepsi -Cola Inc. /bottlers 3,805,800 (Dec. 12) said this is an increase of By day parts, daytime TV took an 14. Gillette Co. 3,263,000 7.3 %, computed on the comparison of estimated 21.8% of the spot money in 15. Miles Laboratories 3,202,000 the same number of stations reporting the quarter, early evening 23.4 %, night- 16. Ralston- Purina 3,014,600 for the July- September period in both time 34.2% and late night 20.6 %. 17. Corn Products Co. 2,980,000 18. Ford Motor Co., dealers 2,782,400 years. Greatest increases among product 19. American Home Products 2,658,900 Both Colgate -Palmolive and General categories occurred in clothing- furnish- 20. American Tobacco 2,599,300 Foods went from the $8- million -plus ings -accessories, consumer services, gas- 21. Alberto-Culver 2,556,100 level in the three -month period in 1965 oline and lubricants, tobacco products - 22. Quaker Oats 2,452,200 to over $11 million this year. Other ad- supplies and transportation and travel. 23. American Can Co. 2,395,200 24. Continental Baking Co. 2,348,400 vertisers who spent more in this year's According to the bureau, Goodyear 25. Shell Oil Co. 2,279,300 period compared to third quarter of Tire & Rubber Co. and Household 26. Philip Morris 2,224,700 1965 were: Warner- Lambert, Johnson Finance appeared in the top -100 spot 27. Associated Products 2,195,200 28. General Corp., 2,114,800 & Johnson, Liggett & Myers Tobacco, TV advertiser list for the first time in Motors dealers 29. Jos. Schlitz Brewing 2,056,300 Shell Oil, Associated Products, S. C. any quarter. 30. Mars Inc. 1,978,600 Johnson, National Dairy Products, Mo- The top 100 spot advertisers in the 31. Standard Brands 1,969,400 bil Oil, Texaco, Swift, California Pack- quarter: 32. S. C. Johnson & Son 1,944,800 ing, Sun Oil and Parker Pen. 33. Pabst Brewing Co. 1,913,800 (Source: TVB/LNA-Rorabaugh) 34. Brown & Williamson Tobacco 1,869,000 The most favored and most heavily 35. Carter-Wallace 1,847,900 Rank Advertiser Expenditure invested spot commercial length con- 36. National Dairy Products 1,843,300 tinued to be the one -minute form, the 1. Procter & Gamble $19,563,500 37. Seven -Up Co. /bottlers 1,776,100 advertisers placing more than $191.3 2. Colgate-Palmolive 11,411,200 38. Royal Crown Cola Co. /bottlers 1,643,600 million, or 70.7% of the $270.6 million 3. General Foods Corp. 11,149,100 39. Carling Brewing Co. 1,593,200 4. Coca -Cola Co. /bottlers 8,817,000 40. H. J. Heinz Co. 1,574,700 total, for 60- second commercials (which 5. William Wrigley, Jr., Co. 5,844,700 41. Mobil Oil Co. 1,551,100 42. Pet Inc. 1,351,600 43. Avon Products 1,331,600 44. Mead Johnson & Co. 1,318,300 Sagging coffee sales need spot TV injection 45. Gulf Oil Corp. 1,277,700 46. Heublein Inc. 1,247,400 47. P. Lorillard 1,189,600 48. P. Ballantine & Sons 1,170,000 Spot TV to heat up coffee's cool- The study cites the parallel prob- 49. Phillips Petroleum Co. 1,148,500 ing sales is the recommendation of a lem of the brewing industry. Since 50. Texaco 1,121,300 study released last week by the tele- 1957, when both sales and per- 51. Chrysler Corp., dealers 1,103,700 52. Murine Co. 1,095,900 vision division of Edward Petry & capita consumption declined, beer 53. Falstaff Brewing 1,095,700 Co., New York station representa- advertisers have greatly expanded 54. American Oil 1,068,700 tive. their spot -TV efforts. In every year 55. Revlon 1,063,300 The study points out that while since then, sales and per -capita con- 56. National Biscuit 1,002,200 coffee advertising in spot TV has sumption have significantly increased. 57. Swift & Co. 978,900 58. California Packing 888,400 - remained stable since 1960, soft The sales of the five heaviest users 59. Canada Dry Corp. /bottlers 866,700 drink spot advertising has more than of spot TV have increased three 60. Sun Oil 841,600 quadrupled. During the same per- times faster than those of the indus- 61. Sears, Roebuck & Co. 826,100 iod, per- capita consumption of soft try as a whole. 62. R. J. Reynolds Tobacco 802,000 63. Nestle drinks has increased 31 while Co. 794,500 %, The study concludes that while the 64. Pillsbury Co. 742,500 coffee per -capita consumption has World Coffee Promotion Committee's 65. Campbell Soup 736.700 declined 5 %. "Think Drink" campaign on network 66. Piel Bros. 734,200 In addition, the percentage of (ABC -TV) and spot TV (14 mar- 67. Ford Motor Co. 731,600 68. United States Borax consumers who are coffee drinkers kets) is a in right direction. & Chemical step the Corp. 728,700 has declined from 74.7 in 1950 to an all- industry campaign domestic- 69. E. & J. Gallo Winery 727,000 71.4 in 1965. This indicates a loss ally would do much toward improv- 70. Stroh Brewery Co. 723,700 of 5 million potential consumers. ing coffee sales. 71. Anderson -Clayton & Co. 718,900 72. United Air Lines 715,600 73. Texize Chemicals 710,700

38 BROADCASTING, December 12, 1966 The action station in the action city!

HAVE YOU LOOKED AT CHARLOTTE LATELY? This largest city of the Carolinas is mushrooming, building, bustling with prosperity and production. Here is where advertisers tap the highest effective buying income per household in the Southeast. Retail sales tops in the Carolinas. With WSOC -TV you sell not only Charlotte, but its entire market. Nearly 3 million consumers live within the influence of this great area station. Ask us or H -R to give you a proposal. Let us show you how you can get more for your advertising dollar in North Carolina with Charlotte's WSOC -TV.

NBC /ABC- Represented by H-R

COX BROADCASTING CORPORATION Nations: WSR AN FM-TV. Atlanta-. PINTO AM-FM-TV. Baylor, WSOC Au- FN -TV. Chalons: WIDO Au -F8: Miami: NI VU. San Francisco-Oakland: WI14TV. Pittsburgh.

BROADCASTING, December 12, 1966 39 Rank Advertiser Expenditure -TV stick "Kismet" in early fall, 1967. Original 74. C. Schmidt & Sons $689,800 WHEN to telecast of "Brigadoon" was Oct. 15. 75. Greyhound Corp. 686,600 76. General Motors 677,100 by color surcharge American Airlines and The Chem - 77. Goodyear Tire & Rubber 671,700 strand Co., (both through Doyle Dane 78. WTS- Pharmacraft 667,600 Sylvania Electric 79. Rheingold Breweries 665,400 Bernbach), and 80. Household Finance 626,000 WHEN -TV Syracuse, N. Y., which Products (Tatham, Laird & Kudner), 81. Sinclair Refining 619,900 opened the floodgates of agency criti- all in New York, and R. J. Reynolds 82. Parker Pen 613,700 cism when it announced a color rate Tobacco, Winston-Salem, N. C. (Wil- 83. Pearl Brewing 610,900 card last month (BROADCASTING, Dec. 5, liam Esty, New York), will sponsor 84. American Motors Corp., dealers 602,200 85. Borden Co. 600,100 CLOSED CIRCUIT, Nov. 28), is stand- ABC -TV's third blockbuster feature 86. Purex Corp. 588,300 ing by the 5% increase for commercials film scheduled this season-Guys and 87. Sterling Drug 583,200 run in color. Dolls -on Feb. 8 (8 -11 p.m. EST). 88. Schick Electric 580,300 Paul Adanti, vice president and gen- 89. Trans World Airlines 577,300 Coca -Cola Co., Atlanta, through the 90. Carnation Co. 575,900 eral manager, said last week that he ex- 91. Anheuser -Busch 572,700 pected some strong agency feeling about Marschalk Co., New York, plans a $4- 92. American Airlines 561,800 the increase but million campaign in 1967 that includes 93. Standard Oil Co. (Ohio) 556,500 he was "most sur- spot TV for Tab, Sprite and Fresca. 94. Hills Bros. Coffee 550,500 In addition Fresca will use its first net- 95. F. & M. Schaefer Brewing 549,700 prised and con- 96. Stokely -Van Camp 549,500 cerned with state- work TV with participations in five 97. Olympia Brewing Co. 545,000 ments which have football games between Dec. 24 and 98. Lehn & Fink Products 537,800 threatened eco- Jan. 2. 99. Beatrice Foods Co. 536,200 nomic sanctions 100. Abbott Laboratories 530,900 S &W Fine Foods Inc., San Francisco, in the purchase of through Foote, Cone & By day parts other than color Belding Inc., same city, renews its broadcast adver- Time of day Amount time on our sta- tising on ABC Radio West with Day $ 59,074,000 21.8 tion and which an ex- Early evening 63,315,000 23.4 have threatened panded schedule. A 52 -week order con- Night 92,398,000 34.2 tinues S&W as a sponsor of the Frank Mr. Adanti economic sanc- Late nite 55,845,000 20.6 Hemingway 7 a.m. News on a rotating Total $270,632,000 100.0 tions aganist our schedule. Beginning Jan. 2, 1967, S sister radio station, WHEN, which is a &W Dollars invested by I ength of commercial o separate operation." will add Frank Hemingway's News Length of commercial Amount Sound, weekdays 5:30 -5:45 p.m. 60's (40 sec or more) $ 181,358,000 70.7 He said threats that the Syracuse 20's (20 -30 sec) 45,327,000 16.8 market would be bypassed if "our com- 10's (8 to 10 sec) 15,542,000 5.7 petition" institute color charges are Program 18,405,000 6.8 NAB code board to decide Total $ 270,632,000 100.0 "equally unsettling." (Ws'a -Tv and WNYS -TV both had said earlier they did on billboard not plan color charges.) cutbacks Mr. Adanti there is no Commercials said reason Several proposals on time standards, for color an TV to be orphan compared including alternate staff recommenda- to other media that receive pay- in production extra tions, will go before the National Asso- ... ment for color. He charged adver- ciation of Broadcasters television code tisers were being "unrealistic" to ex- include new commercials be- board at its meeting in Washington Listings pect television, "alone of all the vari- regional this week (Dec. 14 -15). ing made for national or large ous media of advertising, to offer a Ap- The original staff proposal presented radio and television campaigns. continuing 'free ride' for color adver- at the code board's regular October pearing in sequence are names of adver- tisers in the face of the increased costs meeting (BROADCASTING, tisers, product, number, length and type incurred to provide the color service." Oct. 10), manager, would have restricted the use of bill= of commercials, production The advertiser is not required to use boards to single- sponsored half agency with its account executive and color, he added, noting that black -and- -hour or longer programs and have them producer. white television "is an advertising med- run no longer than 10 seconds. This would Street, ium of unparalleled impact and effec- Clef 10 Productions Inc., 421 West 54th result in reducing the amount of non- New York 10019. tiveness [and one that] remains woe- program time 40 seconds fully underpriced." per hour (as- Dow Chemical Co., Midland, Mich. (Saran suming two half -hour shows) WHEN -TV's color charge, he con- -from wrap); one 60 for TV, music score. Charles 16- minutes, 20- seconds per hour to 15 manager. Agency: Mac - tinued, is a move to "develop a formula Barclay, production minutes, 40 in nonprime time, and re- Manus, John & Adams, Bloomfield Hills, Mich. for this premium service and premium ducing the 10- minute 20- seconds to nine Bob Higgins, agency producer. impact on a sensible, equitable basis, Baking Co., Philadelphia (Tastykake); minutes, 40 seconds Tasty founded on the color circulation" of in prime time. two 60's for radio, jingles. Charles Barclay, The alternate proposal the station. will be that production manager. Agency: Aitkin -Kynett, billboards for participating shows be Philadelphia. George McNeely, account execu- The ability to produce results is the allowed but that they result in a time tive. Allen Gray, agency producer. only criterion for advertising dollar in- cutback that would total 20 vestment, he said, and "on that premise seconds Jefferson Productions, 1 Julian Price Place, an hour. C. 28208. we are willing to be judged." Charlotte, N. Among the other proposals before C &P Telephone Co. of Maryland, Washington the code board are ones from Corin- (services); three 20's for TV, live on tape, color. Business briefly ... thian Broadcasting, Storer Broadcast- Reg Dunlap, production manager. Agency: N. W. The Armstrong Cork Co., Lancaster, ing and Kaiser Broadcasting. These Ayer & Son, Philadelphia. Garry Simpson, agency producer. Pa., through BBDO, New York, will range from limiting number of corn - First Citizens Bank, Charlotte (services); five sponsor the rerun of "Brigadoon" on mercials and interruptions to separate 60's and three 20's for TV, live on tape. Reg ABC -TV in early March and has signed time standards for network affiliates Dunlap, production manager. Agency: Lloyd Ad- two musical revivals on and independents to an average time vertising, Charlotte. L W. Allen, agency pro- for additional ducer. ABC: "Carousel" in early May and standard for the whole day.

40 (BROADCAST ADVERTISING) BROADCASTING, December 12, 1966 BEELINE'' COUNTRY.. AWFULLY BIG IN AGRICULTURE

. and BEELINE RADIO KMJ is a proven way to reach this important market

You have a powerful line -up working for every year. KMJ is just one of four Bee- you on Beeline Radio. KMJ, for instance, line stations ... the key to California's covers Fresno's 9- county market where rich Inland Valley. Data Source: Sales Management's 1966 Copyrighted people have over $2.63 billion to spend Survey (Effective Buying Income)

McCLATCHY BROADCASTING THE KATZ AGENCY, INC. NATIONAL REPRESENTATIVE

KMJ Fresno KFBK Sacramento KBEE Modesto KOH Reno

BROADCASTING, December 12, 1966 41 received discounts and favorable place- statements concerning advertising. The get ment for their advertising. head of the antitrust division has already Hart to The government officials scheduled suggested some action such as govern- to appear at the hearing are Rosei H. ment entry into the dissemination of side Hyde, chairman of the FCC; Paul additional product information for con- network Rand Dixon, chairman of the Federal sumers. Trade Commission, and Edwin H. One of the subcommittee's staff has Hill hearing on alleged Zimmerman, first assistant to the as- suggested some action to remedy pres- sistant attorney general in charge of ent practices and Senator Hart has also discrimination in ad the antitrust division. voiced concern over the lack of oppor- The network officials are Thomas H. tunity for smaller firms. The staff for practices resumes today Dawson, senior vice president of the this hearing has gathered data submitted CBS Television network; Dr. David M. by the networks on rates, discounts, and Blank, vice president of economics and availabilities for a presentation that may The Senate Antitrust and Monopoly research of the CBS Broadcasting center on some of the charges of un- Subcommittee, which earlier this year Group; Thomas W. Moore, president fairness to small advertisers. delved into alleged discriminatory prac- of ABC and Don Durgin, president of tices in the field of television network NBC -TV. TV to educate advertising, will resume its inquiry in Vincent T. Wasilewski, president of Washington today (Dec. 12) with the the National Association of Broad- avowed purpose of hearing the net- casters, is also scheduled to appear. consumers urged works' side of the story. There were in- Although the hearing is billed as a Young & Rubicam's executive vice dications that the hearing would range chance for network rebuttal of the earli- president, William J. Colihan Jr., called beyond network practices. er charges, it reportedly may develop for industry, advertising and media sup- The lineup of witnesses scheduled to into a wide- ranging continuation of the port of a program of consumer educa- testify at the three-day hearing includes general probe into advertising practices. tion at the annual "Freedom of In- network executives, government officials Some see it as an extension of the heat- formation" conference last week at the and the head of the National Associa- ed dialogue that has been waged in re- University of Missouri. tion of Broadcasters. cent weeks over the possible extension "Perhaps if LBJ or Esther Peterson Subcommittee Chairman Senator of government activity into advertising called a White House conference on Philip A. Hart (D-Mich.) said the because of what it feels may be dis- extending the benefits of marketing," group would hear the networks' side of crimination against small advertisers and Mr. Colihan said, "we could develop the allegations made earlier and ex- because of the impact that large adver- some really great ideas. amine the adequacy of present law and tising budgets may have on economic "I think that business, media and enforcement. Shortly after the group concentration. (BROADCASTING, Oct. 31.) advertising can put together an adult wound up the earlier sessions in June The subcommittee will also focus on course in consumer education ... that (BROADCASTING, June 6), its staff began the NAB code and charges it may ad- [they] can deliver it to needy consumers preparing for this sequel and Senator versely work against small advertisers. in their homes . and that it is the Hart said last week the networks had Network officials also will probably face social responsibility of business, media provided data to assist in understanding a thorough grilling on their rate dis- and advertising -of the hitherto unholy their rate and discount structures. counts and other practices. The presence three of marketing -to do so. He also called attention to the earlier of high officials from the FTC and the "Give us a TV network for 15 charges by small businessmen and Justice Department's antitrust division minutes a day and we will build a media experts that major corporations also indicates they may amplify on pas bridge. Enlist the Ad Council for free commercials C &W remotes pull lakesite land customers on radio and we will get the pro- WKTC Charlotte, N.C., has been traction of C &W performers such as gram looked at. the key to success for land de- Porter Wagoner, Tex Ritter, Justin "It would be veloper, W. G. (Bill) Allen Jr. And Tubb, Sonny James and Stonewall nice, however," the door WKTC has opened with its Jackson, has lead to sales of as many he emphasized, "if country- and -western sound is one as 67 lots in one afternoon. government could through which $5.7 million worth With promotion from wxrC, Allen realize it could be of real estate customers have passed has become the largest single re- helpful by making in six years, according to WKTC. tailer of lakeside recreational lots receptive sounds Mr. Colihan The radio campaign for the land in the area, according to the station. and gestures." transactions features 20 spots daily He has sold 525 waterfront lots, Mr. Colihan described the lack of for the four days preceding a sale, approximately 800 waterview lots effective consumer education as "a usually held on Sunday, plus addi- on Lake Norman, the largest inland giant weakness of marketing. We need tional spots on the morning of the body of water in North Carolina, more consumer education -if the mar- event. and over 200 mobile -home lots and keting system is to succeed in energiz- Mr. Allen's "supermarket" system more than 1,100 suburban residen- ing the economy of and for all the for lot buyers, which J. G. (Jack) is to we need more tial lots within 10 miles of Char- people. This say Kenworthy, president of WKTC, and smarter consumers, lotte. The carnival atmosphere affluent consumers, Johnny Jacobs, manager and fea- better -educated -to- better -buying con- created at an Allen selling site is tured announcer, have helped spark sumers than we now have." since its inception, is based on mass centered around the broadcast stage Mrs. Peterson, adviser to President sales of building sites for $10 to $25 for the C &W performers, who are Johnson on consumer affairs, termed down and a similar amount per on the air from 12:30 to 6:30 p.m. the Colihan proposal "a very worth- month. This formula, plus the at- during special sale days. while idea." She said that she intends to explore the suggestion.

42 (BROADCAST ADVERTISING) BROADCASTING. December 12, 1966 Meet the fine executives behind United Broadcasting Company.

Successful men like C. C. Courtney of WJMO Radio, Cleveland. To serve your audience, you've got to know your balanced format of News, Music, and Public Service audience, says C. C. Courtney, executive vice presi- is standard fare for WJMO. The station airs 48 news- dent of UBC. With years of radio experience already casts daily, raises funds for Cleveland's needy, behind him, Courtney joined Cleveland's WJMO sends mobile units to report on major Negro events. 14 years ago, when the station subsisted on a 'round - Advertisers, religious groups, and the City Council the -clock diet of rhythm and blues. Since then, the have acclaimed WJMO as a significant spokesman WJMO audience has doubled, and now stands at for the local Negro community, a group representing 300,000. What did Courtney do? He looked long and a significant 35% of Cleveland's citizenry. And not hard at the Negro market in Cleveland, and deter- surprisingly, billings are up 500% from early mined they were after more than music. Today, a R & B days. LiO

REPRE ENTER NATIONALLY BY UBC SALES. NEW YORK: BOB WITTIG, 7 E. 43RD STREET/ CHICAGO WARREN DANIELS, 110 N. MICHIGAN AVENUE. WRIGLEY BUILDING

BROADCASTING, December 12, 1966 43 United defense for advertising?

Ad Federation proposes cooperation effort of nearly score of organized media and advertising groups to carry water for fires in Washington

The new American Advertising Fed- maintained jointly by AFA and AAW Real Target Mr. Macdonald, who is eration appeared last week to have into "a truly unified Washington nerve advertising director of Dow Jones & kindled at least tentative interest in a center" with "a unified national pro- Co., said that in the mounting volume proposal that 17 leading media and ad- gram" through which all the organiza- of criticism directed against advertis- vertising associations join the AAF in tions could "truly speak as one voice." ing "the real target" often is not really presenting a unified front against gov- Under Mr. Macdonald's plan the ex- advertising but business itself-and that, ernment attacks on advertising. panded office would also serve as the if these attacks succeed, the survival of Donald A. Macdonald, chairman - Washington office or bureau of each media (since they are advertiser sup- elect of AAF, which becomes operative of the participating organizations, would ported) will also be in question. on Jan. 1 through merger of the Ad- have a registered lobbyist representing "They [critics] know they can enlist vertising Federation of America and all the organizations, would compile more support from the general public the Advertising Association of the information and prepare reports of if their pronounced purpose is to de- West, made the proposal in an address special interest to individual associa- stroy automotive advertising, for ex- to executives of the 17 organizations tions, would offer the services of a ample, than if they were to confess that at a closed luncheon meeting in New Washington attorney to counsel on leg- what they really wanted to destroy is York last Monday (Dec. 5). islative and regulatory problems, and American business," Mr. Macdonald He called on the organizations for would set up study and action com- said. "More unthinking citizens will support that would permit expansion mittees to plan and implement unified applaud them if they declare war on of the Washington office currently programs in behalf of advertising. TV aspirin commercials than if they

Equal time for cigarette commercials?

A 26- year-old New York attorney son, a graduate both of the Columbia argument could be made that the reportedly concerned about his University Law School and of the doctrine applies, "the doctrine is not mother's smoking habits may ask Massachusetts Institute of Tech- supposed to regulate everything." the FCC soon to rule on whether nology (with a degree in electrical In the case of commercials, he said a cigarette commercials-for which engineering), became interested in distinction "might be drawn between cigarette companies pay broadcasters the cigarette -commercial issue. a question that may be implied and $200 million annually- subject sta- "He was quite disturbed about my an affirmative point of view." tions to the requirements of the fair- smoking. I'm a health education The issue of the FCC's responsi- ness doctrine. teacher, and I tell my kids about the bility in connection with cigarette The attorney, John F. Banzhaf, danger of smoking, but they tell me commercials was raised in February III, has asked wcns -Tv New York to about handsome, healthy people in in another connection. A group make available for the presentation TV commercials. John got so excited, called the American Radio and Tele- of antismoking messages "free time, he began watching commercials, and vision Improvement Association, of roughly in proportion to that now that's why he started this thing." Beverly Hills, Calif., said the com- spent on your station promotion the Question Qualities Mr. Banzhaf, in mission was obliged by the Commu- virtues and values of smoking." his letter to WCBS -TV, said the ques- nications Act to bar the broadcast of He said "that if he hasn't received tion of whether smoking is advisable cigarette commercials. The associa- a satisfactory answer" to his request qualifies as a controversial one in tion based its argument on the act's by Dec. 16 he will file a formal view of the sharply conflicting views provision stating the FCC was cre- complaint with the FCC. expressed by public groups and some ated to promote "safety of life and Mr. Banzhaf argues that the ad- members of Congress, on the one property through the use of wire visability of smoking is "clearly a hand, and by cigarette companies on and radio communication." A com- controversial issue of public impor- the other. And its importance is in- mission official said at the time the tance" and, therefore, comes within dicated by the fact, he said, that commission wouldn't be prepared to the fairness doctrine. He said that smoking affects "the health and very take the requested action until "an time should be given to "responsible lives of millions of Americans." official government agency makes a groups," such as the National Inter- Although the commission has held finding smoking has a direct causal agency Council on Smoking and that sponsored programs and paid relationship to illness." He also noted Health, to afford viewers a "cross - political spots fall within the fairness that Congress, while requiring a section of opinion" on the issue. doctrine, it has never been asked to health- hazard warning on cigarette Mr. Banzhaf could not be reached rule on whether commercials for packages, chose not to ban tobac- for comment last week, but his products do. One commission at- co advertising (BROADCASTING, Feb. mother told BROADCASTING how her torney last week said that while an 28).

44 (BROADCAST ADVERTISING) BROADCASTING, December 12, 1966 declared war against the drug business." ton, both Kentucky: Avery -Knodel, In calling for unified action, Mr. Hemisfair choice soon New York. said Macdonald that at present "when WWHG Hornell, N. Y.: Regional advertising speaks, it speaks to itself, One of five San Antonio, Texas, Reps Inc., Rochester, N. Y., regional and the news coverage is limited pri- agencies will be selected before representative; Jack Masla and Co., marily to our own trade press. What Jan. 1 to handle the advertising of New York, national representative. nationally respected champion of ad- "Hemisfair '68," the first world's vertising and marketing appears on fair ever held in the American television, and with logical and studied South. Nine foreign nations and a remarks answers unfair attacks upon number of U.S. corporations have Benton & Bowles enters our very existence? announced plans to participate. "Is there no national figure in busi- The agencies being considered are: MPO's volume plan ness we can call forth to do battle for the Pitluk Group, Wyatt Adver- us? We are being bested at our own tising, Glenn Advertising, Fraser - Benton & Bowles, New York, now profession and in our own arena." Wiggins, Collins & Steckly and has an agreement with major TV film Lacking a united program, he con- Bernard M. Brooks Advertising. commercial producer MPO Videotron- tinued, associations today tend to be ics, New York, patterned after two "stampeding in the same direction and other agreements MPO holds with ad- winding up in a pile, or in opposite vertising agencies. Basically the agree- directions alone." He said his pro- ments establish a reduction in MPO's other areas, particularly in general posal did not anticipate that "one asso- markup based on the annual volume of public relations. ciation will speak for all," but rather commercial production the agency Some newspaper as well as broad- would make it possible for "all associa- places with MPO. casting executives reportedly were tions [to] speak through one." Existence of the agreement, signed skeptical about the success with Quick Results Preliminary estimates, Nov. 28, was disclosed by the companies which the AAF -or any other one last week. MPO's other agreements, he said, indicate that $50,000 added to organization -could represent all ad- the current AFA -AAW Washington which were effected over the past three vertising, and especially competing years, are with J. Walter Thompson and office budget would permit the proposed media, under all circumstances. One new program, in behalf of all 17 of Lennen & Newell. suggestion advanced unofficially was The companies noted there was no the AAF- affiliated associations, to be- that the AAF might function more effec- come effective "in a relatively short exclusivity involved. The agency can tively as a "disseminating" organiza- continue to use other producers, al- time." tion, coordinating the distribution of Among the participants in the meet- though it will earn what amounts to a materials developed by individual or- discount at MPO, and the commercial ing, president Vincent Wasilewski of the ganzations. National Association of Broadcasters producer will continue to handle com- Donald Wilkins, AFA Washington mercial production for other agencies said afterward that the NAB was vice president, said that the shotgun pleased with the proposal and would whether or not they are regular users affect of different offices and programs of MPO. do all it could to support it, although run by different organizations has made he made clear that NAB would not it easy for government to follow a "di- in any way yield its own Washington vide and conquer" strategy, concentrat- lobbying operations. ing its fire at one target at a time. Rheingold renews N.Y. Mr. Wasilewski noted that he had "It seems pointless for every indi- himself advanced a similar proposal, vidual organization to open an office Mets for five years calling for media and agencies to con- with two people when by pooling efforts sider a joint program of education con- and funds we can combine and have Rheingold Breweries Inc., Brooklyn, cerning advertising (BROADCASTING, one strong operation," he said. He N. Y., has renewed its radio -TV rights Nov. 21). singled out President Wasilewski NAB to New York Mets baseball games for Miles David, president of the Radio as one who had "gotten in with both the next five years , Advertising Bureau, said his organiza- (1967 -71) and has feet" and helped lead the fight not only completed several broadcast tion is interested in exploring ways in arrange- against critics of radio and TV adver- ments through its agency, Doyle Dane which RAB can contribute to a unified tising but against critics of advertising that Bernbach, New York, it was announced project but he felt the project as a whole. last week. should be "thought out completely" would Mr. Wilkins thought it be pos- Rheingold signed five -year contracts and should not be limited to a "Wash- sible to assess the extent of support for Mets coverage with WOR -TV New ington operation" where RAB, as a for the AAF proposal-and therefore York and, in radio, with WJRZ Newark, sales organization, has no real role. the to which the extent current opera- N. .1., and also made radio deals with There was no immediate reaction tion can be expanded-by the time of WGLt Babylon, N. Y. and WNAB Bridge- from the Television Bureau of Adver- the organization's annual Washington port, Conn. Before the 1967 season tising and the American Association of conference on advertising and govern- starts, other radio and TV stations out- Advertising Agencies, which -like the ment relations, scheduled next Feb. 6 -8. side of New York City are expected to other organizations represented at the He noted that, in any case, plans were be added, according to DDB. meeting affiliated with AAF. The -are being made to strengthen his office A DDB spokesman indicated Rhein - Association of National Advertisers is after the AFA -AAW merger goes into gold will cut its sponsorship to one - not an affiliate and was not represented effect Jan. 1. quarter beginning in 1967. Previously, at the meeting. Rheingold took over half the sponsor- Other Problems Even among some ship, selling the remainder to other ad- of those who gave qualified approval Rep appointments ... vertisers. to the AAF proposal there was a feel- WDrv(TV) Weston, W. Va.: Vernard, The WOR -TV contract calls for 120 ing that in focusing attention on Wash- Torbet & McConnell, New York. TV games with 75 home contests in ington it was underestimating the im- color. WJRZ plans to broadcast all 189 portance of advertising's problems in WINN Louisville, and WVLK Lexing- games played by the Mets.

BROADCASTING, December 12, 1966 45 N.Y. banks hear way, said that the acquisition will in- Mennen gives JWT crease the agency's annual billings by TVB presentation approximately a million dollars. Ridg- $4- million account way's expanded offices are in the Ridg- The Television Bureau of Advertising way Building, 889 South Brentwood, J. Walter Thompson Co. last week last week made a presentation to 36 Clayton. picked up $4 million in Mennen busi- New York banks and their advertising Video tape rentals Promotional ness effective Feb. 1. The products, cur- agencies, emphasizing the successful use Services Inc., New York, said last week rently at Warwick & Legler, bill more of local TV by banks across the nation. its subsidiary ATC, a reciprocal trade than $1 million in radio -TV. Banks, it was noted, are the second agency, is leasing Ampex video tape Products include Sof Stroke shaving biggest local-TV users, averaging 66 recorders to agencies for $60 per day. cream, Skin Bracer, spray deodorant, spots per week in 75 cities: In New By April 1967, PSI expects to furnish pushbutton deodorant, bath talc and new York, they are the biggest, averaging color equipment in this service. products. Other Mennen products are 156 spots weekly. A main thrust of the with Grey Advertising and Warren, presentation, "Trusts and Television," Best in radio D'Arcy Advertising's Muller, Dolobowsky Inc., both New was toward developing new spot adver- Chicago office won the 1966 regional York. tising by banks' trust departments. radio award of the American College W &L earlier had reported its 10- The population base of even the of Radio, Arts, Crafts and Sciences last year association with the Mennen Co., highest income brackets is spreading, week for its radio commercial for Morristown, N. J., would end upon ap- and most of the wealthy live beyond the Standard Oil. Group's best local radio pointment of a new agency (BROAD- reach of downtown newspapers, it was commercial award went to Z -Frank CASTING, Nov. 7). A Morristown an- pointed out. And, in the style of the Chevrolet and Marvin Frank Adver- nouncement, released last week through American Airlines "professional travel- tising, both Chicago. JWT, indicated that Mennen had met with 12 agencies. er" theme, trust departments can be Rates up WNJU Newark- Linden, made to symbolize "a feeling of confi- N. J. (ch. 47), which appeals primarily dence, security, money saved, of peace to the Spanish market in the New Rep opens in Pittsburgh of mind" to the general public as well York area, will raise its rates for its as trust prospects. various 60- second package plans by Gateway Reps has been formed to approximately 25 %, effective Dec. 12. act as a Pittsburgh regional sales organ- Also in advertising ... The station cited as a reason for the ization for radio and TV. Joseph Acquisition Ridgway Advertising rate rise the increase in UHF set pene- Kiselica Jr., previously with WIFE -AM- Agency has purchased Hart and John- tration among Spanish- speaking New FM Indianapolis, has been named gen- son Advertising Agency Co., both St. Yorkers to 54 %, which is a 70% gain eral manager. The firm's main office Louis. Casper Yost, president of Ridg- since January. is in the Gateway Towers in Pittsburgh.

PROGRAMING

He asked the FCC to request all syndicated programs. It also asked for A sure bet: stations about which it has received comments on the equal -time law. complaints concerning alleged fairness - Representative Staggers last week de- doctrine and equal -time law violations clined to discuss any plans he might election probes to preserve the records and correspond- have for a hearing. He said that it ence relating to those complaints. He would be premature to discuss such wants the material kept available for matters in advance of the reconvening Gears start meshing inspection by members of the commit- of Congress. tee and its staff. But he gave an indication of how he on House side following Representative Staggers, in a letter feels about the political -broadcasting subject in the conclusion of his letter earlier Senate move to FCC Chairman Rosel H. Hyde, said House colleagues and members of the to Chairman Hyde: "Will you kindly public have informed him of "a num- advise me as soon as possible of the action taken to preserve these records. Broadcasters are virtually assured of ber of cases" in which television sta- At this time I do not wish to invoke investigation on Cap- tions have been charged with violating a double -barrelled the committee's subpoena power. But year of the manner in the fairness doctrine or the equal -time itol Hill next the serious nature of the complaints re- which they cover elections and public law. ceived by me may require exercise of affairs. Inquiry Coming "In due course," he said, "our committee intends to inquire such power forthwith." Senator John O. Pastore (D- R.I.), last week were into these matters." The station ma- Commission staffers chairman of the Senate Communica- reported composing an answer to his terial he wants preserved for that in- tions Subcommittee, has already indi- letter and, at the same time, culling cated he intends a sweeping inquiry quiry includes "scripts, editorials, com- ments, tapes, film clips, log entries, their files for all complaints concerning into practices in the broadcast of news, fairness and equal -time received in con- announcements and all correspondence, editorials and public- affairs programs nection with the past year's primary and memos or writings pertaining to the (BROADCASTING, Oct. 31) . general elections. There was no im- And last week, Representative Har- questioned broadcasts." mediate count as to the number of sta- ley O. Staggers (D- W.Va.), chairman Senator Pastore, in preparation for tions involved. of the House Commerce Committee, his hearings, has asked all stations to There was no indication, either, as began laying the groundwork for what complete an exhaustive questionnaire to how much of the material of interest could be an extensive inquiry into on such subjects as station editorials, to Representative Staggers will be avail- broadcasters' coverage of elections. public- affairs programs and the use of able to his committee. The commission

46 BROADCASTING, December 12, 1966 IN LOS ANGELES uncommon growth is a common occurance. Nearly 5,000 people move into Greater Los Angeles each week. The area "is already the second-most populous metropolis in the U.S. [and is) almost sure to pass New York by 1975." (Time Magazine, September 2, 1966.) Only KMPC owns and uses all of the mobile facil- KMPC ities necessary to span this expanding market: two helicopters, two fixed -wing planes and four ground units. Advertisers are never charged for this news and traffic coverage. They simply profit from it.

BROADCASTING, December 12, 1966 47 has no rule requiring stations to pre- study of the practice and a gathering ed." While admitting that reporting and serve such records. However, the com- of state legislators condemned the polling procedures have made great mission will request the stations to co- broadcasting technique. progress, he said that projections based operate in preserving the requested in- Senator Vance Hartke (D -Ind.) who on fragmentary results may prove in- formation. had been expected to make such a plea, correct. Representative Staggers's letter to the last week asked subcommittee chairman He was particularly concerned, he commission indicates a broadening of Senator John O. Pastore (D -R.I.) to said, about the influence that the pro- his interest into stations' coverage of hold hearings on the possible influence jections, correct or incorrect, could political campaigns. Two months ago the vote projections might have in areas have on persons who still have not - voted. He cited the 1960 presidential as the 1966 campaign hit its climax- where polling places have not closed. he expressed concern about stations en- "The hearings are not intended to election when the change of a few dorsing candidates, and said he would cast doubt on the polls themselves nor votes could have reversed the result. hold a hearing on that subject when the validity of projections. They would, "I feel that a complete airing would The least Congress reconvened (BROADCASTING, instead, examine the full impact of be helpful and enlightening. Oct. 31). projections, especially when these are we might expect from all this is that presented as full and final totals on the Congress and the people would learn basis of a very few returns," he wrote. the validity of polls and what efforts He added that he did not dispute are being made to keep reporting and Asks Senate hearing what he called the inherent right of interpretations honest and complete as the people to know the facts and the well as communicated rapidly," he con- on vote -projections right to stations and neworks to tell cluded. the facts along with interpretations. But Meanwhile, the General Assembly he also noted that "viewers and listen- of the States, a conference of state The reaction to television networks' ers are misled-often unintentionally. legislators and officials from throughout vote predictions on election night con- Sometimes they are annoyed by being the nation meeting in Chicago, adopted tinued to swell last week as a member told that one candidate or another has a resolution condemning the projection of the Senate Communications Sub- been 'elected' when, in fact, only a of election victories on the basis of committee called for a congressional handful of returns thave been count- Scattered returns. The resolution also called for state and federal laws to pro- hibit declaration of election victories that might influence election results in areas where the polls have not closed. KDAY remembers Pearl Harbor in big way Revamp voting laws A Los Angeles -area radio station. 112 points. Hollywood gossip from which 25 years ago was part of the Jimmy Fiddler and Hedda Hopper says ABC's Blue Network, spent one entire carried such items as the opening of Lower broadcast day last week remember- Ronald Reagan's new movie "Kings Elmer W. Lower. president of ABC ing Pearl Harbor. Last Wednesday Row," in Hollywood, with admission News, last week became the second (Dec. 7) 50 -kw KDAY Santa Monica of 40 cents for adults. high network executive in recent weeks discarded its regular telephone re- This conventional programing was to publicly en- quest with music programing, including interrupted a bulletin at what dorse a revision all scheduled commercials, in corn - would have been 10:09 a.m. PST, the nation's of the Anniver- in memoration 25th advising that the War Department election laws to sary of Japanese attack on the the had confirmed that Japanese bomb- keep pace with Hawaiian naval The Rollins ers were base. attacking Pearl Harbor. advances in elec- Inc. -owned station totally recreated The war story was allowed to de- tronic technol- the of way it velop "day infamy" the throughout the day at the ogy. would have been covered by radio same pace it would have in 1941. Mr. Lower's in 1941. Later news included short re- -wave stand was part of Music heard included all the 78 ports from KDAY Blue Network cor- an address he RPM records were 25 respondents in Manila, Honolulu. that popular made before the years ago. Some of the commercial Washington and London. National Demo- messages were for new Fords and The research for last week's re- Mr. Lower cratic Club in Chevrolets selling at $950 each and creation was said to represent weeks Washington. It followed a similar pro- Safeway Stores was heard advertis- of preparation by the KDAY news staff posal by William S. Paley, chairman ing porterhouse steaks for 29 cents headed by Russell Porterfield, news of CBS Inc. a week earlier (BROAD- a pound. Public service spots urged director. KDAY newsman Stan Evans young men to join the Army Air wrote the continuity and script for CASTING, Dec. 5.) At the Democratic Corps and the general public was the entire broadcast day. Much of Club session Mr. Lower also defended asked to buy Defense Bonds to the the information for the broadcast television's handling of the election- tunes of "Any Bonds Today ?" play- came from the Dec. 7 and 8, 1941 night returns including vote projections ing in the background. editions of the Los Angeles Times. based on computer data. However, he KDAY'S programing started out as In addition magazines from the 1941 did say ABC in the future will strive a typical broadcast day of 1941: era were secured from the UCLA for accuracy rather than speed in its The news of the fighting in Europe library. computations. was covered by actualities and re- After the broadcast, station of- He came out strongly in favor of a ports from foreign correspondents. ficials indicated that KDAY may go on uniform 24 -hour voting day throughout Stock market activity showed the to do similar historic recreations on the nation as an answer to critics who Dow -Jones industrials at a high of a one -a -month basis. have claimed reporting of eastern re- turns might affect voters in areas where the polls have not closed. He

48 (PROGRAMING) BROADCASTING, December 12, 1980 ' 't.rairn

IN SAN FRANCISCO the success of KSFO is unequivocal. The station attracts the San Francisco -Oakland area's largest audience.

And it is considered a major advertising medium in the Bay Area, not only by leading national ac- counts, but by those close enough to measure its immediate effectiveness, the local businessmen. C More than 50% of KSFO's commercial time is bought by Bay Area advertisers. Fortunately for all KS F O advertisers, local or national, desirable schedules on KSFO are available with encouraging frequency. In fact, we suggest that you contact KSFO or its representative now.

BROADCASTING, December 12, 1966 49 Nine -week network takes 52 weeks' work

When KTVH(TV) Wichita, Kan., All commercials also are in color only the final step. "Lining up the began the Missouri Valley Confer- this season. games, one each week, negotiating ence basketball network several Goodyear and Phillips once again rights, signing up member stations, years ago it was quite proud of the have each renewed one-quarter working with the schools and pro- nice little live hookup of 11 re- sponsorship on the network and an- ducing a uniform format are all part gional stations it had engineered. other one -quarter is still open. The of the behind -scenes work," he ex- But that was only the beginning remaining quarter sponsorship is plained. of a sports program success story- open to stations for local selling. Producing live openings and and a lesson in how deeply stations The network package continues to closes plus inserting network com- can become involved in the big be produced by KTVH but now it is mercials for each game from dif- business of syndication in spite of sold and underwritten by Tom Vick- ferent participating stations, each themselves. ers Productions, Wichita. done with a different crew, could Four years later, thanks to faith- The Missouri Valley Conference have amounted to monumental pro- ful sponsors like Goodyear Tire and TV network began in 1963 as the duction headaches for one outlet to Rubber Co. (Young & Rubicam) brainchild of Jack Munley, KTVH shoulder, Mr. Efflandt recalled. and Phillips Petroleum (J. Walter sports director, with the blessing of KTVH solved the problem by pre- Thompson Co.) plus the practical station management. Mr. Munley recording a set format on video production assist of video tape for does the play -by -play while color is tape. This tape is taken with the easy insertion of commercials and provided by Dick Boushka, former KTVH announcer and network pro- other standard format material All- American from St. Louis Uni- ducer to the originating station for while anywhere on the road, the versity. integration into the live pick -up of basketball network this winter will "Organizing and operating the the game each week. include some two dozen stations in nine -week network is a year -long The video tapes have been further 10 states. The nine -week series starts job," according to KTVH production personalized for each game by in- after the holidays and this season supervisor Julius P. Efflandt, since serting the names of the colleges, will include two contests in color. actual telecasting of the games is fieldhouse and local station call let- ters, he continued. A set opening and close were animated on film and the title cards were picked up on camera in the KTVH studios. Both film and live material then were in- tegrated on video tape. An addi- tional wrap -up format was recorded just in case a game ended ahead of schedule, Mr. Efffandt said. "During the 1965 -66 season we taped eight black- and -white game formats and one in color," Mr. Efflandt said. "Since color facilities are available at more of the stations carrying the 1967 telecasts, all our work will be done in color for for- mat and two of the games them- selves will be in color." For the first few years the basket- MISSOURI VALLEY eAÇKETRALL ball network just about broke even TELEVISION NETWOL1 and last year the profit margin be- gan to show up on the black side of the ledger. KTVH hasn't thought of the package as a money- making venture but if this syndicate con- Much time in the air is usually the the network, and Mr. Munley. Last tinues its present trend the sales de- prelude to time on the air for Rob- season KTVH personnel traveled partment will be able to be just as ert D. Snyder (I), assistant general more than 14,000 miles from Texas proud as the boys in programing manager and executive producer of to Illinois setting up the games. are. called other suggestions "impractical ", ciate producer of election coverage, early forecasts and results might have such as a ban on broadcasting of na- besides fielding questions and criti- on voting intentions, citing surveys tional results until all polling places cism from the floor, also described the taken that showed such practices hav- have closed. He said, however, that he ABC election -night operation to the ing little impact in the past. did not expect legislation in time for gathering. They told of the myriad de- However, they added, all the net- the elections in 1968 but perhaps by the tails that are worked out in advance, works stubbed their toes on some as- 197_2 presidential race. including the data that is gathered for pects of coverage and that all are start- He and Arnold Snyder, manager of use in the computers to forecast out- ing now to evaluate their past coverage elections for ABC, and Ron Ogle, asso- comes. They discounted the effect that and to plan for the 1968 elections.

50 (PROGRAMING) BROADCASTING, "December 12, 1966 IN PORTLAND the mighty 50,000 -watt day- and -night coverage of KEX blankets more than 85% of homes in Oregon plus 100,500 homes within the state of Washington. In the Portland Metropolitan Area itself, KEX is the dominant "adult" station, saturating a listening population of 860,000 in this four -county market alone. With the state's largest radio news department and best -known and admired personalities, KEX couples power with popularity to give the advertiser the best buy in this 21/2 billion dollar market! K E X

51 BOADCASTING, December 12, 1966 pretation be exercised on the air by Kintner beats drum for longer newscasts news departments, which he said must assume responsibility for better com- BUT NETWORK NEWS OFFICIALS ARE LUKEWARM TO IDEA municating to the public complex local, national and international events. A renewed plea by Robert E. Kintner the field. His comments emphasized a William R. McAndrew, president of for an expansion in network television need for additional interpretation of NBC News, said last week that NBC evening newscasts from a half -hour to a the news and the scheduling in prime has had discussions on the possibility full hour each day was depicted last hours of more news specials and of of expanding newscasts but has not week by news executives as a "desirable more documentaries treating controver- reached a decision. The network, he development" but one that most likely sial issues. indicated, does not intend to schedule will not happen for some time. A belief, sometimes expressed, that expansion soon but will continue to One TV news authority privately "news does not make money," Mr. study the matter. suggested that Mr. Kintner was "ahead Kintner said, was not valid "if you add CBS and ABC news authorities were of the times," although the former NBC up" all the news programing (and its reluctant to speak publicly to the chairman and president had expressed sponsorship) on network and station question. similar sentiments 10 months earlier schedules. It Takes Time One executive noted, (BROADCASTING, Feb. 28). He said the "news job" in broadcast- however, that it took some time before Mr. Kintner made the plea last week ing has "just started." a "breakthrough" was achieved to a in his first public address since his The points expressed last week by half -hour evening newscast. (ABC ex- departure from NBC on March 31 and Mr. Kintner had been advanced in a pands its 15-minute evening news to a his appointment subsequently by Presi- more general way in a comprehensive half hour next month. CBS and NBC dent Johnson as a special assistant and review of NBC's financial, programing both telecast a half hour of news each as secretary to the cabinet. He spoke and audience successes gained during evening). at an International Radio and Television his seven -and -a -half years with the net- Network news officials pointed up Society luncheon in New York. work. That review, along with sugges- several difficulties they would encounter In his talk, less than 10 minutes long, tions for news and program improve- in planning for a news expansion. These were beyond the purely financial, though this alone would require study. Among the difficulties would be the displace- ment of time periods, station clearance, a required step -up in news coverage and the color-cost factor. It was pointed out that in such major cities as New York, Chicago and Los Angeles, stations now schedule a full hour of station -originated newscasts be- fore or after the half -hour network news shows. "Would we now suggest to these stations that they program two full solid hours of news daily ?" they asked. Mr. Kintner told his broadcast audi- ence that since he had been at the White House he had declined 113 in- vitations to speak, 51 invitations to ap- pear on "TV forums" and "five or six" requests to write articles. He also said his remarks reflected his own observa- tions and that he could not speak for the President. Mr. Kintner said his job at the White House demanded anonym- ity.

Cabinet Secretary Kintner Job demands anonymity TV series sales ... New Year's Eve with Guy Lombardo Mr. Kintner said that he believed to- ment, was submitted in a detailed letter (ABC Films): WAKR -TV Akron, Ohio; day's complicated events, such as the to Robert W. Sarnoff, RCA president, WFBG -TV Altoona. Pa.; WAGA -TV Atlanta, Vietnam conflict and continual changes in February, prior to Mr. Kintner's WJBF(TV)Augusta, WRBL -TV Columbus in Europe, could not be adequately dis- departure from NBC. and WMAZ -TV Macon, all Georgia; cussed within the framework of the Not Enough Pre -emption In his KTVB(TV) Boise, Idaho; KTSM -TV El half hour of news currently programed letter, Mr. Kintner had advocated Paso; KFRE -TV Fresno, and KNTV(TV) nightly by the networks. "greater experimentation in regular San Jose, both California; KREX -TV Less Personalities Mr. Kintner sug- programing" and more frequent pre- Grand Junction, Colo.; WZZM -TV Grand gested that the networks also reduce emption of regular nighttime schedules Rapids, Mich.; KCBD -TV Lubbock, Tex.; the air time of such news personalities for special programs. He had suggested WLVA -TV Lynchburg and wrva(Tv) as Walter Cronkite (CBS), Chet "immediate" experimentation in length- Richmond, both Virginia; WTAE -TV Huntley and David Brinkley (NBC) ening evening newscasts, that television Pittsburgh, and WNYS-TV Syracuse, N.Y. and Peter Jennings (ABC), and expose "tackle many more" controversial sub - a greater number of other reporters in ects and that more "intelligent" inter- Something Special (Four Star Inter -

52 (PROGRAMING) BROADCASTING, December 12, 1966 IN SEATTLE -TACOMA , advertisers get the advantage of one of the most spectacular sales opportunities in the nation. It is the

only major area where a boom in new jobs is outrunning a growing population by a margin of three to

one. The thousands of new families moving to the Northwest mean a steadily prospering market for both local and national accounts. KVI is the one station that enjoys equal popularity in the Tacoma V I as well as in the Seattle Metropolitan Area. Besides, this growth and reach means that you get cov-

erage in 30% more homes than you would have just 5 years ago!

53 BROADCASTING, December 12, 1966 Rights group pushes for interracial program

A civil rights organization in music "). Station and network executives re- New York is proceeding with plans The meeting with WNEW -TV on ported they have listened to the to persuade TV networks and sta- Wednesday (Nov. 30) followed brief workshop's proposal, but said they tions in the area to present a 90- picketing by Media Workshop mem- had no further comment at this time. minute, Monday -through -Friday, ra- bers of the Metromedia facility. Flo Miss Kennedy, who is a New York cially integrated TV program on a Kennedy, director of Media Work- attorney, said Media Workshop in- sponsored basis. shop Downtown, claimed the WNEW- tends to "press its demands" for the Media Workshop has reported TV management had declined to dis- program to provide "meaningful op- that it held meetings with wPlx- cuss the project with the group on portunities in television for Negroes." (Tv) New York, NBC, CBS and the grounds it had not made a for- She claimed that TV today has "de- WNEW -TV New York and later will mal appointment with the station. A prived the white community from confer with other stations and ABC. WNEW -TV official said Media Work- a unique opportunity to participate Its program, which it would package, shop had sent a letter setting the in a wide spectrum of Afro -American produce and supervise, is tentatively date of the meeting, but added that life and experience." titled After Hours and would be the letter arrived on the morning the The Media Workshop is a racially similar to the type presented by John- MW group assembled in the lobby integrated organization, which pick- ny Carson on NBC -TV and Merv of the station. He said station offi- eted Benton & Bowles last September Griffin in syndication. Its host would cials asked Miss Kennedy to make as a symbol of its contention that be a Negro personality on a rotating an appointment, but the delegation low- income consumers have not re- weekly basis and the program would was annoyed and left. Following the ceived equitable benefits from ad- include entertainment and discus- picketing on Tuesday (Nov. 29), vertising- campaign expenditures. Me- sions on a wide range of subjects Metromedia and the workshop rep- dia Workshop noted that B&B has (examples cited: "the revolution "; resentatives arranged a conference established a plan for a training pro- "the underground" and "the new for Wednesday. gram for minority groups.

national) : KVAL -TV Eugene, Ore., and Kul( Olympia, Wash., and WGIR Man- both Massachusetts; KLPW Union, Mo.; WMCT(Tv) Memphis. chester, N. H. WINE Trenton, Tenn.; WCSR Hillsdale and wnow Dowagiac, both Michigan; The Fall of Berlin (Four Star Inter- Take a -P : Minute (F Productions) KFIZ Fond du Lac, Wis.; WLAP Lexing- national): KvTv(Tv) Salt Lake City; wPOw Koss Denver; Pontiac, Mich.; ton, Ky.; WTON Staunton, Va.; xnov KCRA -TV Sacramento, Calif., and KGW- KXRX San KTOP Jose, Calif.; Topeka, Medford and KSVR Ontario, both Ore- TV Portland, Ore. Kan., and WYPR Danville, Va. gon; KOLY Mobridge, S. D.; wxvA Burkés Law (Four Star Interna- Take Five to Laugh (F -P Produc- Charles Town, W. Va. and KRAI Craig, tional) : KsL -TV Salt Lake City; tions): WPDM Pottsdam, N. Y.; KCRC Colo. WVUE(TV) New Orleans, and KWGN -TV Enid, Okla., and WHFB Benton Harbor, Denver. Mich. P.D.Q. (Four Star International): Wonderful World of Sports (F -P Klavan plans FM WLVA -TV Va., WPSD -TV Lynchburg, and Productions) : WDMS Lynchburg, Va. Paducah, Ky. Love & Marriage (F -P Productions) : shows for women Radio series sales .. . WRUN Utica, N. Y. Americana Library and Thirteen The Bud Wilkinson Sports Show In an era of FM -AM separation, FM Days (Woroner Productions): WTPA (VIP Enterprises) : KFNB Oklahoma must inject excitement and program Parkersburg, W. Va.; Koss and Aurora City and KNOB Norman, both Okla- with special appeal to women. "Other- KOLR Sterling, KEZU both Colorado; homa; KAKE Wichita and wow Topeka, wise," Gene Klavan said last week, Rapid City and KGFX Pierre, both both Kansas. "FM will not be turned on during the South Dakota; WNXT Portsmouth, day. It must reach the women's audi- wsLR Akron, WOMP Bellaire, wzis Muerte y Ressurrection and La ence to build appeal." Cincinnati and WHIZ Zanesville, all Primera Navidad (Woroner Produc- Ohio. tions): WMIE Miami. Mr. Klavan, a morning personality teamed on WHEW New York for the The First Christmas (Woroner Pro- Tips on Tots and Points on Pets past 14 years with Dee Finch, has ductions) : WARM Avoca, Pa.; KWIC (Woroner Productions): KvIP Red- formed Profile Productions Ltd., New Salt Lake City; KEZU Rapid City and ding, Calif., and KOLR Sterling, Colo. York, to produce half -hour interview KGFX Pierre, both South Dakota. July 4, 1776 (Woroner Productions): shows for sale to FM stations. Programs July 4, 1776, Easter the Beginning, KOLR Sterling, Colo.; KEZU Rapid City, will be offered exclusively to a station Your Green Garden, Points on Pets, KOFX Pierre and KELO Sioux Falls, all in a market with rates based on size of Tips on Tots, Thirteen Days and Ameri- South Dakota. market and on the station's rate card. cana Library (Woroner Productions): The programs are tailored especially for Easter the Beginning (Woroner Pro- women listeners. Mr. Klavan said last KROC Rochester, Minn. ductions) : KOLR Sterling, Colo.; KEZU week that his firm has taped 20 to 25 Audio Program Service (Triangle): Rapid City and KGFX Pierre, both South shows, most in New York, Washington, WBBW Youngstown, Ohio and KGRT Dakota. Hollywood, London and Paris. Las Cruces, N. M. 30 Hours of Christmas (Triangle) : WNEW -FM New York, a Metromedia 12 Hours of New Years (Triangle): WEIM Fitchburg, and WNEB Worcester, station, is the first station to buy Mr.

54 (PROGRAMING) BROADCASTING, December 12, 1966 IN LOS ANGELES the independent television station that leads the way is KTLA. With more than a million dollars worth of mobile color equipment, KTLA can cover the news in color from any point in Southern California. This is one of the reasons why KTLA leads all other independents in news coverage, scoring the highest ratings in report after report (ARB, January through November, 1966).

And KTLA has another news advantage: it is the only station with a Telecopter, an air -borne studio that is literally on top of the biggest news beats. KTLATELEVISION

BROADCASTING, December 12, 1966 55 Klavan's programs. The station, ac- tions as a special by National Telefilm cording to George H. Duncan, general Associates, Hollywood. The movie, manager, plans at first to broadcast two Spots, films convict currently in theatrical re-release, scored programs a week while seeking audience strong ratings on television several its by reaction to the time of day and day of Betty Chadwick, WTHt -ry Terre seasons ago prior to withdrawal week. The broadcasts beginning Dec. klaute, Ind. chief news photogra- NTA. Sales of the feature to 32 sta- 13 will run a minimum of 13 weeks on pher, made news herself when she tions already have been made. the station, which may increase the spotted an escaped convict driv- New Service Stallion Arts Inc., frequency of programs to 15 weekly. ing a stolen car, followed him, Valley Stream, N. Y., has announced WNEW has slotted the first show for and radioed the station with a a new format service for radio stations. 11:30 a.m. This features Phyllis Craig description of the fleeing man The firm is contracting the production in New York interviewing Broadway and the ensuing capture. of local announcements and program actor Ray Walston the day before he Mrs. Chadwick's husband, a formats for $2,500 a year. appears in a new comedy, "Agatha Sue, state trooper, met her within min- I Love You." The second, on Dec. 15 Accent on sports Seven Arts Televi- utes to get the convict's direction at the same time period, features Thel- sion reports it is offering for network and follow the car. From that ma Olshaker in Washington interview- sale a new series of 13 half -hour color point on, Mrs. movie ing Mrs. Esther Peterson, President Chadwick's TV special programs titled The Pro- began the chase Johnson's special assistant camera recording fessionals. The series will focus on out- on con- and capture. sumer affairs. In the Klavan- produced standing professional athletes, such as series, interviews also will be conducted Frank and Brooks Robinson of the Bal- in New York by Arlene Post, Sue Tay- timore Orioles; Wilt Chamberlain of the lor in Hollywood, and David Matthews Philadelphia 76ers, and tennis stars and Tony Aspler in both London and taped comments from the overseas Pancho Gonzales and Pancho Segura. Paris. The shows range in subject press, is available from Broadcasting TV music Emil Ascher Inc., New matter from politics to show business, Foundation of America, New York. York distributor of recorded back- space and medicine to sports. The program consists of 15- minute ground music, has acquired the music Mr. Duncan said that WNEW -FM be- press reviews from London, Paris, catalogue of Harrose of Hollywood, lieves it can represent the point of view Tokyo, Bonn and a fifth foreign capital which includes 25 hours of recorded of "today's American woman" and will chosen weekly. music never before released, plus the use the Profile Productions' shows to- themes from such TV series as The More help for color Filmex Inc., New ward that end. WNEW -FM employs Loretta Young Show, Outer Limits, York, introduced its new division, women personalities to introduce musi- Zane Grey Theater and One Step Be- Filmexpress, cal selections during its broadcast day. last week. The Chicago - yond. Profile Productions has offices and area subsidiary will expedite the pro- What's in a The Barrump- studio facilities at 300 East 46th Street, duction of Technicolor prints for tele- name? Bump Show, a variety special starring New York. Telephone: OXford 7 -1079. vision programs and commercials in cooperation with Technicolor Corp., Dom De Luise, Vikki Carr and Barbara Universal City, Calif. Eden, will be seen on NBC -TV Wednes- Program notes ... day, Jan. 18, (10:30 -11 p.m. NYT) Open book The controversial study, immediately following the annual 90- More Fisherman Another 13 segments "Human Sexual Response," was minute Bob Hope Christmas Special. of Gadabout Gaddis: The Flying Fish- the topic Dec. 9 on a post -midnight The half -hour show will be sponsored erman, half -hour syndicated color conversation show on WMAQ -TV Chi- by Timex watches, through Warwick & series, will be filmed next spring, cago. Host Larry Atterbery inter- Legler. bringing the number of completed viewed the authors. Dr. William H. episodes to 65. Liberty Mutual Insur- Masters and Virginia E. Johnson, with FM C &W WRFL -FM Winchester, Va., ance Co. currently is sponsoring the studio and home audiences telephoning has turned country and western from series in 50 markets throughout the questions for discussion on the show. 6 p.m. to midnight. Programing origi- U. S. and Canada. An additional 25 nates from the studios of wsto Mt. markets are expected to carry the pro- Kennedy review Exclusive interna- Jackson, Va. WRFL-FM and wsro are gram after the first of the year. tional theatrical and television distri- owned by R. F. Lewis Jr. Inc. bution rights to "Kennedy's Ireland," a Film Tapes offered Operation Yorkville, 90- minute color film review of the for TV Ivan Tors Films will pro- duce Dangerous Island, a color ad- an interfaith coalition active in the late president's 1963 visit to his an- venture co- anti -obscenity field, is distributing 13 cestral home, has been acquired by drama starring Richard Greene and Jose De five- minute tapes on various facets of Desilu Sales Inc., Hollywood. The Vega. The fea- ture film, which is being made ABC - the problem and a suggested solution. film, produced by Dublin Productions, for TV and Paramount Pictures, will The group, located at 1280 Lexington has not been previously distributed. be seen initially on Avenue, New York 10028, Is offering ABC stations. Radio City's Christmas Show NBC - tapes to radio stations as public serv- On the 'Exchange' A premiere TV plans to film "Christmas at the of ice material. Wall Street for Everyone, a half -hour Radio City Music Hall" to be pre- series under NBC -owned stations over- Co- produced special An hour tele- sented for the first time as a color all Education Exchange con- vision special, aimed at the interna- special during the holiday season in program cept, started Dec. 5 and will tional syndication market, went into 1967. The one -hour version of the run though Dec. 16 (6:30 a.m.) on WNBC -TV New production on location in Mexico last theater's traditional spectacle will in- York. The series features Claire Ben - week. The program, Yanqui and Son, clude its celebrated pageant "The Na- enson of the New School for Social starring Art and Jack Linkletter, is tivity," the Rockettes, ballet company, Research in New York and 19 profes- being produced jointly by Western Air choral ensemble and guest artists. sional market experts. After its debut Lines and Linkletter Productions. Back to TV The Academy Award - in New York, the show will appear on Opinions from abroad This Week's winning motion picture, "High Noon," NBC -owned KNBD(TV) Los Angeles World Opinion, a radio program of will be redistributed to television sta- (Jan. 2 -13); WMAQ -TV Chicago (Jan.

56 (PROGRAMING) BROADCASTING, December 12. 1966 IN -I LOS ANGELES uncommon 00.11:1 s a cm,,n «euranee. Nearly S. peep'[ move :btu Greater Los tr; - - area s c: Ms second most populous metrapolu m Ino U.S.. and rs. atrtos.. sure to pass Nei Yolk ty :SaS l -c.e Magaöne, September 1. I?i6: thee IIMPC arms and uses all of the mobile !ad K M PC flies recess.; to span this eapanding market tu.o helicopters. loo Ned :king planes and tour grove, units AO: e a. never charged ^eAs and park coueage. They Irr ^r a seilt: prob! \.

IN SAN FRANCISCO no success of RSFO:s unequivocal. Me station attracts the San Fla/ :ro Ca, aud:enc

Ana :t 's cansderea a major advertising medium e the Bay Area. not only by leading Sabana: dc courts. but by those close enough lo measure its immediate enecfneness. the local businessmen. Mare man 50': at KSFO's commercial terse u bought by Bay Area advertisers. Fortunately for all KSFO 3.w/se, Wen ar national. desirable schedules on KSFO are availabte n:th encouraemc frequent., h_ J... At sagest that rou contact RSFO o its 'ewesentatien han. GWe

IN PORTLAND the rInight, 50.000 watt day-and night coverage of REX blankets more than S54 of nomes in Pe on plus 100.500 hones w:tho the state at Vlashington. In the Portland Metropolitan Area Ilsell. REX is the dominant "adult- station. saturating a listening papolatlon o' 060.00 in this lour county market alone. Will the states largest radio nears department and oestlnowm and admeed personal :bes.1111 couples poier With popula:Ky lo rut the advertiser the best buy -n this ": Pillion dollar market) eweK E X

IN SEATTLE.TACOMA. advertisers gel the advantage o' one of the most spectacular sale, oppmtnnmes in the nation. N is the

on:, area .Aure a boon m w jobs : outrunning a rowing populatmn by a margin of three to onere the thousands of new lamines moving to the Northwest mean a steadily prospering market tir `, local and national accounts. FYI Is the one station that enjoys equal popularity in the Tacoma K Y I as well as in the Seattle Metropolitan Area aesdes, mks gmwtn and reach means that you get ow trage in 70°, more homes than you would have just 5 years ail'

IN LOS ANGELES the Independent Nle,:sion station that beads me nay is Flk with more than a million 0011,05 worth of made color equipment. KRA can cover the news M color from any point In Southern California. This rs one of the reason why FRA leads all other independents m newt coverage. scoring the highest ratings in repot after report ;ORB. January through November, 1966!.

And KILO has another news advantage: it is the only station with a telecopter, an our bone studio mat is literary on lop of the biggest news beats KTLA GWecmmsoN

GOLDEN WEST BROADCASTERS Four great radio stations covering 87% of the people on the rich Pacific Coast. REPRESENTED BY MAJOR MARKET RADIO. INC,

And KTLA (Television 5) serving three million Southern Calif. households.

REPRESENT. Bv PEi[ S, Gnirr , ADOSAARD, INC.

BROADCASTING, December 12, 1966 57 30 -Feb. 10); WRC -TV Washington (Feb. North Hollywood, by Jonathon Kirby Film about treasure North Ameri- 27 -March 10), and WKYC -TV Cleveland Enterprises, Anaheim, Calif. The radio can Television Sales Inc., Hollywood, (March 27 -April 7) . program is designed to give encourage- has acquired exclusive world theatrical ment to persons who have recently and television rights to Treasure Trove New idea WABC New York is intro- lost their sight. Kirby Enterprises, P. O. of the Century, an hour color docu- ducing a concept in news and public Box 14, Anaheim, will furnish pro- mentary about a hidden fortune in affairs programing called "total station gram tape to interested stations without Spanish gold located off the Florida thrust," under which a single com- charge. coast. According to NATS President munity issue will be explored for one Richard Dinsmore, KABC -TV Los An- Ballet for LA The Harkness Ballet, week through in -depth reports, docu- geles, will present the show before it which was recorded for television dur- mentaries, news conferences, editorials goes into national syndication. and public service announcements. The ing its recent West Coast debut, will first project, during the week of Dec. be seen in a two -hour special broadcast Theaters to TV Producers Harold 11, is the air pollution problem. on KTLA(TV) Los Angeles, on Dec. 12. Goldman and Roger Corman have The Golden West Broadcasters -owned agreed to co- produce two feature films, Trio of specials The Project 20 series station taped four separate ballet per- both of which eventually will play on on NBC -TV will include three one -hour formances as they were presented television. Both will be distributed to programs during the first quarter of on stage at the Greek Theater in Los theaters by way of Mr. Goldman's 1967. They are "The Island of Ellis" Angeles. Each ballet will be shown in Feature Film Corp. of America. After- on Jan. 13 (10 -11 p.m.), "End of the its entirety. Dancer- actress Juliet wards they will be released to television Trail" on March 16 (7:30 -8:30 p.m.) Prowse is the hostess for the television by another Goldman subsidiary, Tele- and "The Law and the Prophets" on special. vision Enterprises Corp. The first fea- April 23 (10 -11 p.m.). ture will be filmed in Hollywood be- ABC signs Orr The Joey Bishop late - ginning next and the second night show that begins in April on March TV civil rights series NBC Enter- film will be shot immediately after- ABC -TV will be produced by Bill Orr. prises is releasing a series of four edu- wards in San Francisco. cational films from NBC News's The veteran network producer had Documentary series American Revolu- worked with Mr. Bishop when the Las Vegas fights Las Vegas Fight of tion '63 to Encyclopaedia Britannica comedian had appeared as host on the Week, is now being seen in 15 Films for its film library. EBF plans to NBC-TV's Tonight show. Mr. Orr's markets around the country, Medallion distribute the three -hour study on civil credits include the late -night program TV Enterprises Inc., Hollywood, an- rights to educational film libraries. when Jack Paar was the star, and vari- nounced last week. The hour tape series ous weekly variety show telecasts. is produced out of the Silver Slipper Format shift WUST Bethesda, Md.- Ballroom on the Las Vegas strip every 'Playhouse' first "The Final War of Washington, a Negro- oriented daytimer, Monday evening and is fed live to 011y Winter," the premiere production has dropped a rhythm- and -blues top - KcoP(TV) Los Angeles. Tapes are then of CBS Playhouse, will be telecast as 40 format in favor of album music bicycled to 14 other markets including a 90-minute special on a Sunday night featuring Negro artists. Philadelphia; Minneapolis; Houston; in January (9 -10:30 p.m. NYT) star- Providence, R. I.; Dayton, Ohio, and Service program They Serve that ring Ivan Dixon of Hogan's Heroes. Portland, Ore. Medallion TV, which has Other May See, a 15- minute public - The drama was written by Ronald been syndicating the fight series since service feature, has been produced for Ribman and will be produced by Fred last October, also co- produces it with International Guiding Eyes School, Coe and directed by Paul Bogart. Bill Miller Sports Promotions. UAL in Hawaii United Air Lines, which makes 70 round trips to Hawaii TV film shown jury, still not seen by public every week, is buying time in the top - 50 TV markets for the half -hour color travel series, Hawaii Calls. The syndi- Repercussions from investigative requested the films not be aired and cated program is produced by Field reporting begun in the fall are still be given to the grand jury. Communications Corp. and Paradise being felt in Tulsa, Okla. The re- The station refused, intending to Productions Ltd. Currently there are porting by KOTV(TV) Tulsa, was show the reports on its 10 p.m. news- 26 programs in the series ready for cited as a major factor in recent cast. The county attorney returned distribution. grand -jury indictments there. KOTV to KOTV at 9 p.m. with subpeonas Computer champ Woroncr Produc- had films of a private -club operator, for the films and they were later tions Inc., Miami, has announced plans who claimed he had been told if he presented to the grand jury. They to produce a 15 fight elimination tour- contributed to an election campaign still have not been shown on KOTV. nament for the all -time heavyweight the police would not bother his club, Two of the men indicted by the championship of the world -by com- and from a lawyer whose statements, grand jury were later acquitted by puter. Using assorted data about each it was said, could possibly have been a trial jury. fighter, an NCR computer will read out embarrassing to local officials. Mr. Vaughn said the station "was blow-by -blow descriptions of individual Clayton Vaughn, KOTV news di- very pleased that the films were matches which, in turn, will be re- rector, said his department had kept worth being looked at by the grand corded by a top sports announcer. in touch with authorities while it jury." County attorney David Hall Tapes of the fights will be delivered said xoTV's had investigated the alleged "pay -off" "work proved in- under seal to participating stations by stories. On the night that the films valuable to the grand jury." Western Union or bank courier. Pro- Several were to have been put on the air, of those indicted are at- motional devices include "pool" forms Mr. Vaughn said, he showed torneys and members of the Okla- them whereby listeners may win prizes by to the police homa Bar Association. The as- county attorney and bar predicting the outcome of the tourna- officials 5 sociation is still investigating. about p.m. The officials ment. Torres-Tiger Madison Square Gar-

58 (PROGRAMING) BROADCASTING. December 12. 1961; gE11H' TOP RATED 1ST RUN SYNDICATED COLOR TV SHOW IN TOUGH LOS ANGELES MARKET- (DENVER, TOO)

Rated No.1 by both ARB and NIELSEN! This magnificent color 30 minutes whipped the best in the nation's toughest market! The station (KCOP -- Channel 13) and its sponsors are enthusiastic -170,000 homes and a "12" share against prime competition! And this same impact is coming from unpublished upcoming ratings in Denver, San Diego, Minneapolis, Chicago and other key markets. What's more, this series of 26 is just starting in these markets -the momentum is yet to come! "Hawaii Calls" captured and holds the international radio market -imagine what it's going to do now on TV...IN COLOR!

CALL FOR YOUR AUDITION PRINT TODAY... Get on the rating bandwagon! You must see this show yourself to appreciate why it's going to be one of the great TV syndications of all time!

Call or Write ED SIMMEL, Gen. Mgr., Syndication Dept. FIELD COMMUNICATIONS CORPORATION * 9229 Sunset Boulevard, Los Angeles, California 90069. Area Code 213/274 -6027 * Field Television Center,Marina City, Chicago, Illinois 60610. Area Code 312/527 -4300.

"Let the Man from Field solve your programming problems ! " Unexcelled Performance . . . Unequalled Features 1 L-Jr E1,, RECORDER ...available today

The TR -70 Deluxe High Band Color Tape Recorder is the newest entry in a race where each new design "leapfrogs" the last. RCA engineers designing the TR -70 were not satisfied -dared not be satisfied -just to match the already available machines. They had to make the TR -70 better -much better. And they did. Thus, the TR -70 does everything, has everything (good) that the very best previously available recorder could boast of. But that's just the start. In addition it has a whole host of features and advantages not found in other recorders. Read on.

THE TR -70 DOES EVERYTHING to install -just plug in modules: Velocity Error Cor- rection, Automatic Chroma Control, Dropout Com- It produces the sharpest, most brilliant, truest color pensator and Remote Control. (Pixlock, Line Lock, pictures you have seen. Makes superb color dupes ATC and Color ATC are part of basic machine.) through four generations. Offers all the wanted accessories -to electronically edit, compensate for dropouts, dimensional errors, variations in tapes. THE TR -70 HAS MORE Operates at four switchable standards. And does it Features not available in other machines, features all more easily, more surely and more conveniently that make for better, easier, more convenient opera- than ever before. tion and maintenance. Such as all -front access, eye - level (and ear -level) monitoring, less floor space. THE TR -70 HAS EVERYTHING Standard modules, all the same type, same exten- Everything you've ever heard of before. The basic ders- easily removed (you don't need a screwdriver). machine is High Band color (not monochrome). It's Test points on front of panels, D -C metering panel, designed, tested, and delivered that way. When you built -in FM test facility. Grouped operating controls, get it, it's ready to go! It's an integrated machine - automatic guide positioning, foot -operated brake there's no need to find space for a compressor - release. And many more. To learn the whole story everything's built -in. Space is also provided for -hear all of the facts -call your RCA Broadcast accessories, and all wiring's in place -no downtime Representative.

The Most Trusted Name in Electronics yam' ARIES 1966 -67 TELEVISION AUDIENCE REPORTS

tell you more of what you need to know

about today's television audience

:1 : /_. /II AVERAGE QUARTER HOUR ESTIMATES

METRO TOTAL SURVEY AREA, IN THOUSANDS (ADD 000) TIME AREA HOMES WOMEN HOOSEWTIES MER MOM SAD TOI STATIOR %ROR PROGRAM Melts Defer Ta. TOI 16031E SHAM SsR6 35 SI} TOI 5-4 TOI II 3/ S/} 12 17 2-5 TOM 21 Teti u-x -43 50 - ss-a - 2- II CNI. Pers. AL 5.00 P 31.1 49.2 15. EARLY SHOW Gtr; 10 34 138.8 11 152.0 87.1 26.6 31.8 28.7 74.1 47.1 15,.1 74.7 18.9 34.1 21.7 181.9 100. COMEDY CLUBHOUSE HEW. 11 38 117.2 25 33.9 21.3 15.6 4.0 1.7 19.6 19.6 5.4 12.6 6.6 4.3 1.7 23.7 71.6 3.0 6.2 62.4 7.1 3.3 ADVENTURE ROAD H III 7 24 114.6 32 167.2 97.1 3.4 22.6 71.1 86.9 22.6 TOTALS 29 310.6 22 353.1 205.5 45.6 58.4 101.5 180.6 89.3 20.5 158.9 28.5 44.6 85.8 61.9 234.4 115.

5.15 PM EARLY SHOW III°; II 37 143.1 11 158.3 90.6 27.6 34.3 28.7 76.7 49.7 16.2 77.5 20.0 35.8 21.7 31.1 49.2 15. 1.7 23.7 177.4 97. COMEDY CLUBHOUSE II:117. 11 37 116.5 28 33.9 21.3 15.6 4.0 1.7 19.6 19.6 5.4 12.6 6.6 4.3 3.3 ..ADVENIURE ROAD ILII 8 121.2 32 182.0 107.0 6 26.1 74.i 93.5 26.1 76 3.0 6.2 67.3 7.1 90.7 9 9.9 112. 23 .2 218.9 1 .T IB R 95.4 21. 46.3

SEPT /0 T 1966 THREE geographic reporting areas - MONDAY Metro Area, Total Area and the new ADI RATINGS TOTAL VIEWING HOME STATION Area of Dominant Influence (ADI), áCC @ =mm an unduplicated television market definition based on specific and IEIUIU exclusive county groups where more people watch more hours on home market stations.

Whatever your goals in spot television planning the new exclusive market ADI and audience -selective target audiences, specific geographic spill -over into adjacent market areas are pro- areas, or both -the new ARB Television Mar- vided for every time period. ket Reports tell you more of what you need Whether you need reports from one or from to know to do an effective job. all of the 225 U.S. television markets, ARB Metro Area ratings and share information, can supply you with the information you need. homes and extensive demographic breakdowns Your ARB representative will be glad to help of total audience reached, people ratings for you -contact him today.

AMERICAN RESEARCH BUREAU

S U B S I D I A R Y O F C-E-I-R I N C. den-RKO General Sports Presentations, more than 17 hours of presidential ac- division of RKO Pictures Co., New tivities- speeches, news conferences, York, said last week it will syndicate 'Pale Horse' postponed trips and the President's recent surgery. coverage of its Dec. 16 world light - Regular NBC News programing will heavyweight title fight between Jose total 923 hours by the end of this year, CBS -TV has reported that at Torres and Dick live color Mr. McAndrew said. Tiger and in the request of Columbia Pic- to about 60 TV stations in the U. S. tures it will not present a feature MSG -RKO plans to use live to radio film, titled "Ride the Pale Horse" Puerto Rico, and film to overseas on Dec. 15. It has been resched- Exhibitor scores France, Italy, Argentina, Venezuela, uled for a January 1967 date. Panama, Puerto Rico, Nigeria, Singa- There were reports that the Span- films' rush to TV pore, the Dominican Republic, Suri- ish government had protested the nam, Curacao, and St. Thomas in the showing of the film, whose main Virgin Islands. characters are a Spanish loyalist The specter of an all-consuming, On the house Pepper Sound Studios, and a nationalist, and had threat- ever -voracious television medium un- Memphis, has created a jingle package ened to boycott Columbia features thinkingly being fed movies almost be- for the more than 300 stations of the in Spain. A Columbia Pictures fore theater exhibitors have a chance Armed Forces Radio and Television spokesman said the postponement to play them was raised last week by Service. Pepper donated the package was for "purely business reasons Sherrill C. Corwin, president of the Na- to AFRTS. as often is done in television," and tional Association of Theater Owners. added that the movie showing has In a speech made in Milwaukee before ABC 'Pickle' Sullivan Productions not been cancelled, only post- the Wisconsin Theater Owners Associa- Inc. said it will film an ABC -financed poned. On Dec. 15, he said, CBS - tions, Mr. Corwin chided feature -film pilot for The Pickle Brothers, a pro- TV will carry another Columbia distributors for rushing movies to tele- jected half -hour comedy series written feature, "Baby, the Rain Must vision before their initial theatrical cycle and produced by Gerald Gardner and Fall." has run its course. He charged that Dee Caruso, currently script super- where formerly television was showing visors on The Monkees (NBC -TV). pre- or post-1948 features and then "films of the '50s," now home viewers MSG on ice Square -RK0 Madison are being offered pictures that played Garden -RKO General Sports Presen- channel 40 in Fontana, Calif., and the in theaters last month or even last week. tations, division of RKO Pictures Co., commission's further refusal to permit KMEX -TV to after the initial "We might wake up tomorrow to find New York, has announced an eight - intervene decision was issued. that we are playing day and date" with week schedule of National Hockey television, Mr. Corwin told the assem- League Game of the Week telecasts International Panorama filed an ap- plication for channel 40 in Fontana in bled exhibitors. (Feb. 12 to April 2, 1967). MSG -RKO "Caution, wisdom and logic seem to expects to syndicate the programs live 1963. KMEX-TV, on channel 34 in Los Angel Lerma - have been thrown to the wind," he in color to about 50 TV stations in the Angeles, charged that Maler, owner of the Fontana applicant, emphasized. The motion- picture exhibi- U. S. Tentative schedule will be Sun- tors spokesman also contended that days at 4 p.m. EST. The MSG -RKO had been involved in a campaign to dis- A hear- major movie productions are sometimes schedule of hockey games resulted from credit the Los Angeles station. ing examiner absolved Mr. Lerma of whisked to television before their initial a sale by CBS -TV of part of its three - the charge, and the FCC last March theatrical potential is realized. He year contract with the NHL (BROAD- confirmed the grant. International Pan- pointed out that such practices "cold- CASTING, Sept. 26). orama uses the call letters xt.xA -TV. bloodedly" ignore the needs of neigh- Midnight mass ABC -TV will resume The court argument last week was borhood theaters, with some of these its live coverage of the Christmas Eve held before Circuit Judges Spottswood houses, as a result, being "endangered." mass from the National Shrine of the Robinson, Charles Fahy and W. Bar- Mr. Corwin cited 20th Century Fox's Immaculate Conception in Washington, rett Prettyman of the U. S. Court of production of "Cleopatra" as an example this year's broadcast in color. The mass Appeals for the District of Columbia. of a movie sold to television "long be- has been televised on ABC -TV each fore" its "full theatrical potential has Christmas from 1959 to 1964 but was been explored." Continuing his caution- not broadcast last year. ary remarks about movies and televi- Hearings coverage leads sion, Mr. Corwin rhetorically asked: "Will we read tomorrow that 'The Spanish -language outlets' in NBC news specials Sound of Music' is on its way, too ?" He reminded film distributors that dispute aired in court More NBC -TV hours were devoted theaters still are the primary market to U. S. Senate hearings this year than that builds the word -of -mouth and A controversy between a Latin -ori- any other category of special news pro- eventual value of their film products. ented television station in Los Angeles graming including spaceflights, accord- and a would -be broadcaster in nearby ing to William R. McAndrew, president Fontana who also plans a heavy sched- of NBC News. Dope show principals ule of Spanish -language programs, was He noted that NBC coverage of Sen- argued in a federal court in Washing- ate hearings has totaled 72 hours 30 sue for privacy invasion ton last week -but on narrow, proce- minutes to date this year, of a total of dural grounds. 240 hours of special news programing. The Xerox Corp., Rochester, N. Y., At issue was the question of whether The comparable figure for Gemini and and Drew Associates Inc., New York, the FCC was right in denying the peti- other spaceflights is 70 hours. are being sued for $1 million by two tion to deny a request to become a Included in the 240 -hour total were heroin addicts featured in their TV party filed by (MEx -TV Los Angeles in more than 48 hours of scheduled news documentary Storm Signal. the proceedings involving International specials, more than 10 hours devoted to In the suit, James and Helen Bran - Panorama TV Inc.'s application for primaries and the 1966 elections, and denberger charge invasion of privacy

BROADCASTING, December 12, 1966 (PROGRAMING) 63 and defamation of character, on the and NBC in three out of the five na- grounds that they never knowingly tional ratings reports that have covered agreed to participate in the telecast, this season. being under the influence of drugs at The close scoring by CBS and NBC the time. was pointed up in the wins by half -hour The documentary was seen on an in- periods -they tied at 21 while ABC dependent lineup of more than 100 had seven -and in nights of the week. WI stations during the week of Sept. 5, won OD NBC and CBS each three nights - and took first prize at the 1966 Venice NBC Wednesday, Saturday and Sunday THE SOUND THE MAJORITY OF 610 Film Festival. Xerox sponsored the and CBS Tuesday, Thursday and Fri- show and Drew Associates produced the day. ABC won Monday. program. In the Arbitron overnights cover- The suit was filed in New York state ing the 7:30 -11 p.m. periods but for supreme court. the week ended Dec. 4, NBC com- NBC manded the lead with an 18.4, CBS had 17.7 and ABC 14.7. In wins by half - IN MIAMI All- channel unit hour periods and nights of the week: CBS scored with 21 half -hour periods, 24 HOUR wants to keep going NBC had 18 and ABC 10; CBS and PROGRAMMING NBC each won three nights, ABC one TO THE One of the remaining subcommittees (Monday). CBS won Wednesday, Fri- BUYING of the government- industry Committee day and Saturday; NBC Tuesday, MAJORITY for All- Channel Broadcasting will ask Thursday and Sunday. the FCC for another two -year extension Here are the top -20 Nielsens released of its life. last week. The subcommittee on availability of -network Based on Nielsen estimates in second Nil Listened to by the people who non programs for independent stations reached that decision at a meet- report for November 1966 (two weeks ending make things happen in Florida ing in New York Dec. 1. At the same Nov. 20). 610 AM 97.3 FM time the group reaffirmed its in - stand NIELSEN AVERAGE AUDIENCEt favor of pay TV. The subcommittee is Percent U.S. headed by Lawrence M. Turet. of Rank TV households Field Communications. 1. Bonanza (NBC) 29.7 COX BROADCASTING CORPORATION CACB, with FCC Commissioner 2. Lucy Show (CBS) 27.3 Nationally Represented by Robert E. Lee as chairman, was or- EDWARD PETRY & CO., INC. ganized four years ago primarily to 3. Clown Alley (S) (CBS) 26.7 aid in the development of UHF tele- 4. Red Skelton* (CBS) 26.4 vision. Two of the three original com- 5. Jackie Gleason (CBS) 25.7 mittees making up CACB went out of existence two years ago, but the third, 6. Andy Griffith Show (CBS) 25.4 (A dyer tísment) including subcommittee on programing, 7. Green Acres (CBS) 25.0 was given a two -year extension. 8. Bob Hope (S) (NBC) 24.5 9. Beverly Hillbilles (CBS) 24.2 Color camera obsolete? 10. Saturday Movie (NBC) 23.3 11. Lawrence Welk (ABC) 22.8 A It's a close major manufacturer of color still 12. Bewitched (ABC) 22.6 television equipment warns broad- Get Smart (NBC) 22.6 casters their costly color cameras ratings race could suddenly become obsolete as 14. Ed Sullivan Show (CBS) 22.2 new, improved image pickup tubes Gamer Pyle (CBS) 22.2 are developed. NBC -TV and CBS -TV moved into 16. Chrysler Theater* (NBC) 22.1 Only one color camera on the November nip 'n' tuck in the national 17. Friday Movie (CBS) 21.9 Nielsen ratings. CBS's average night- market has the flexibility of accom- 18. Daktari* (CBS) 21.8 time rating (7:30 -11 p.m.) for the two modating any present or contem- 19. My Three Sons (CBS) 21.7 plated pickup tube -the Poly- weeks ended Nov. 20 was 19.1, NBC 19.0 and ABC 16.1. 20. The Virginian (NBC) 21.6 chrome camera manufactured by had Sarkes Tarzian, Inc. of Blooming- Included in the report was election * Telecast only one week of this report. night (Nov. 8), the ratings showing a ton, Indiana. (S) Special or pre -empting program. strengthening of CBS News against Exclusively in the Sarkes Tarzian, f Households reached during the average minute perennial leader NBC News. In the of the program. Inc. color camera will you find: 7:30 -11 p.m. election -night period, NBC Complete image tube versatility; had a 19.8 average audience rating and NBC -TV was an easy first in the Wide band colorimetry; a 44 share of the three -network audi- Nielsen niultimarket ratings report ence, while CBS's comparable record covering 7:30 -11 p.m. in the week Large aperature optics from lens was 17.9 and 40% share of the net- ended Nov. 27. ABC, second, led CBS to pickup tube; work audience. ABC had a 6.8 rating slightly. The ratings: NBC -19, ABC Choice of either 10 /VID com- and a 16 share. -16.9, CBS -16.6. Wins by half -hour bination, or four Plumbicon tubes. None of this season's new shows periods and nights of the week: NBC appeared in the leading 20 programs, 24 half -hours and Wednesday, Thurs- a situation that had marked the previ- day and Saturday; ABC 11 half -hours ous national reports. and Monday and Sunday; CBS 14 half - CBS now has been on top in two hours and Tuesday and Friday.

64 (PROGRAMING) BROADCASTING, December 12, 1966 You can be carefree about your electric service when it comes from us.

The electric company people -the folks at your investor -owned electric light and power companies; working all the time to make sure you'll have all the reliable electric service you'll ever want, now and in the future.

*Names of sponsoring companies available through this magazine. THE MEDIA FCC has another 50 -50 plan

This one calls for Comsat to own half bean. The ownership policy will apply to that station, as well as to stations proposed for the southeastern and of satellite ground stations, with southwestern sections of the U.S. Time Limits The commission gave common carriers owning the other half the parties 60 days to file applications for transfer of control of the existing earth stations, and 90 days to file an application for a station on "an ap- The FCC last week adopted a new of the three existing ground stations at propriate site" in the Puerto Rico - ownership of Andover, Me., Brewster Wash. interim policy governing Flat, Virgin Islands area. communications satellite stations, and Paumala, Hawaii. earth Conflicts among the carriers as to and thus removed what been a the new policy, Comsat will has Under who should own the stations have establishment a 50% of the carriers roadblock to the of own each station, stalled development of the global sys- worldwide communications sys- the with ownership of their 50% -satellite rest, tem to the annoyance of the White tem. distributed among them in proportion House and the chagrin of the commis- The commission, in a unanimous de- to each one's expected use of the sys- sion. A considerable financial stake is cision, all planned tem. will as of held that existing and Comsat serve manager involved in the ownership question earth to be the to policies estab- stations are owned jointly stations subject since construction costs can be figured by the Communications Satellite lished by a committee representing the Corp. into a carrier's rate base. and international common carriers. owners. six Comsat has argued that ownership The policy, to remain in effect until In a related development, the com- of the U.S. portion of the satellite sys- 1969, supersedes an arrangement in ef- mission approved construction of an tem will mean little if it doesn't own fect since May 12, 1965, under which earth station in the Puerto Rico -Virgin the ground stations. But the commis- Comsat is the sole owner and operator Islands area, to serve the eastern Carib- sion feels that if carriers are barred from ownership they will have no in- centive to contribute to the growth of satellite communications. The 50 -50 plan grew out of an idea suggested by Comsat in meetings of the carriers that the commission initi- ated in September in hopes they could work out a mutually satisfactory corn - promise on the ownership question. The carriers agreed in principle on the 50-50 split, but efforts to reach final agreement foundered on the question of how the carriers' 50% would be divided. Percentages The FCC's decision on the percentage of ownership, which is subject to change at the conclusion of the interim period, follows: AT &T, 28.5% of the stations within the con- terminous states: Hawaiian Telephone, 30% of the station in Hawaii; In- ternational Telephone & Telegraph Puerto Rico and Virgin Islands, 30% of the Caribbean station; International Telephone & Telegraph, 7% of the sta- tions within the conterminous states, 6% of the Hawaiian station, and 11.5% Plaque marks site of Fessenden broadcast of the one in the Caribbean; Radio Corp of America Communications, 10.5% of the stations in the contermin- The Broadcast Pioneers and Mas- of what had been a 420 -foot tower ous states, 11% of the Hawaiian station, sachusetts Broadcasters Association built by Mr. Fessenden in 1905. and 4% of the Caribbean facility; and have commemorated a site in Marsh- Taking part in the dedication cere- Western Union International, 4% of the field, Mass., as the location of the monies were (I -r) : Lamont L. stations in the conterminous states, 3% first radio broadcast in the U. S. Thompson, WBZ -TV Boston, president of the station in Hawaii, and 4.5% of The two organizations saluted the of MBA; Rosella Ames, chairman of the one in the Caribbean. Christmas Eve 1906 voice- and -music the Marshfield Historical Commis- The commission's concern in moving broadcast by Reginald A. Fessenden. sion, and William S. Hedges, past ahead swiftly was reflected in its state- The plaque was placed at the base president of the Broadcast Pioneers. ment urging the parties to move "promptly to plan, construct, and make

86 BROADCASTING, December 12, 1966 available for service" the stations that Attorneys for Columbia, the bank have been proposed for the southeast- A loud fight (Banque de Paris et des Pays -Bas) and ern and southwestern parts of the the dissident group headed by N. M. country. The carriers were given 60 Clairmont of New York, discussed the days to agree on applications for sta- simmers down history of the dispute and the plan for tions in those regions. ending it, in a meeting last week with The commission said its action grant- FCC Chairman Rosel H. Hyde. is to FCC ing an earth station application for the Acquisition of Columbia The plan, which subject approval to a commission statement Caribbean, for which a number of -or such necessary competing applications had been filed, dissidents' holdings that approval is not - calls for the bank to purchase the dis- "would be a further step in carrying sident group's stock for a share out the congressional mandate to ex- is explained to FCC $40 and place it in an irrevocable trust with pedite the realization of a truly global the U.S. Trust Co. system." satellite A dissident group of stockholders Playing Safe The bank and Colum- In a related development, the com- who once threatened to take over con- bia are moving cautiously in view of the approved an application by mission trol of Columbia Pictures Corp. are notoriety that attended the struggle for a 720 -circuit cable four carriers for now prepared to sell their stock in the control. The principals want to be sure between and Virgin Islands. Florida the company. The sale would mark a quiet their plan will encounter no obstacle at of The commission said construction close to a tempestuous few months dur- the proceeding with earth commission before both the cable and the Caribbean ing which the FCC expressed concern it. alter- station would provide essential over the possibility that, in view of The bank, which now owns 20%. of would native forms of service and "fa- Columbia's control of six stations, com- Columbia Pictures (394,082 shares), cilitate the provision of services requir- mission rules might be violated in the would put the shares to be purchased ing very large segments of capacity," conflict between the contending forces. from the Clairmont group in trust in including television. The proposed purchaser of the dis- order to avoid conflict with a commis- Complications The new ownership sident group's 18% of Columbia Pic- sion rule governing alien ownership of policy complicates the question of Com- tures - 340,000 shares - is a French companies controlling broadcast li- sat rates -just as Comsat and its cus- bank, whose appearance on the Colum- censees. The rule permits the commis- tomers appeared to be moving toward bia Pictures scene in October was ac- sion to revoke or refuse to renew the an agreement that would eliminate the companied by speculation it would side license of a station under the control need for a hearing on its tariffs that with the dissidents in the fight for con- of a holding company, 25% of whose the commission had ordered (BROAD- trol. stock is owned by aliens. Columbia CASTING, Dec. 5). The commission said the new policy would require a re- examination of Com- sat's current rate structure, since exist- ing rates are based on the company's sole ownership of the earth stations. However, the commission expects any revision that may evolve "will not in- itially" result in prices for authorized users that would exceed Comsat's cur- rent composite charge for the services of the earth station and access to the satellite. In another communications satellite matter last week, the commission dis- missed Western Union Telegraph's ap- plication to become an authorized user of Comsat-that is, authorized to deal directly with the carrier's carrier-in domestic service. The commission held that the application was premature since action has yet to be taken on questions dealing with the establishment of a do- mestic satellite system and with who should operate such facilities. Cox computer on line for research, billing

FCC's Johnson to speak Cox Broadcasting Corp., a group A. C. Nielsen. In addition the com- broadcaster and community antenna puter is being used to handle bill- FCC Commissioner Nicholas John- television operator, reports rapid ing of 40,000 subscribers to Cox son, named to the commission by Pres- conversion of business operating CATV systems, as well as for analy- ident Johnson in July for a full seven - procedures to computer processing sis of public opinion polls. first public ap- year term, makes his on its new Honeywell Series 200 Above, Cox's data -processing man- pearance before the Washington bar Model 120. ager Dan Clay (c) describes the association this week. He's scheduled The data -processing equipment is computer's functions to James Rupp to address a luncheon meeting of the being used for research analysis for (1), director of sales development Federal Communications Bar Associa- the group's television stations, with and research, and Clifford Kirtland tion in Washington on Thursday (Dec. data supplied on magnetic tape from Jr., vice president, secretary and 15). His subject has not been an- American Research Bureau and treasurer. nounced.

BROADCASTING, December 12, 1966 67 controls its stations-KCPx- AM -FM -TV Granik is the majority owner of CATV Salt Lake City, WAPA -TV San Juan and Mitch gets nod for Enterprises Inc., which has a CATV WOLE -TV Aguadilla, both Puerto Rico, franchise in New York City, and is and wvuE(TV) New Orleans-through Washington ch. 50 also president of Granik Broadcasting a subsidiary, Screen Gems. Inc., applicant for a UHF in Patchogue, During the early jockeying that ap- N. Y. Mr. Chalk is president of Trans - peared to be heading for a proxy fight An FCC hearing examiner has de- Caribbean Airways Inc. and D. C. for control of Columbia the commission cided that Mitchell (Mitch) Miller, Transit System Inc. and also has broad- called the attention of both sides to the popular musician and radio -TV pro- cast interests in Puerto Rico. 25% rule and, in addition, warned that ducer, deserves the grant of a UHF Mr. Cooper stated that the applicants' a transfer of control application would television station in Washington because financial qualifications and programing have to be filed before a new group of the professional attention and talent proposals were not important factors could take over direction. he could lend to the station's operation. in the formation of his decision. In this The fight ended, however, when the case, the examiner said, the "manner" In an initial decision last week bank declared it would support the issued in which the integration of ownership Examiner Basil P. Cooper said that Mr. present management. The bank also with management will be "reflected" in Miller "stakes his personal and pro- said it intended only to remain a 20% channel 50's programing is decisive. fessional reputation, his time, his per- minority stockholder, would take any Mr. Miller has said that he will move sonal fortune as well as that of his action necessary to safeguard the broad- to Washington, personally be host of a family the proposition that cast licenses of Columbia's subsidiaries, on -given Saturday night program titled An Even- the chance can and will make the (BROADCASTING, Nov. 21). -he ing with Mitch and assume responsi- channel 50 television station a small A. Schneider, president of Columbia, bility for program development, pro- oasis in the vast wasteland of television related these assurances in a letter filed gram ideas and the day -to -day operation mediocrity." It would be "in the with the commission last week. He public of the UHF. interest to him that chance," the also reported the management board of give "Mitchell W. Miller, first and fore- examiner said. directors slate to be presented at the most, is a showman possessed with the stockholders meeting next month would Mr. Miller, who has no other broad- ability of being able to recognize and be expanded from 9 to 11 members, cast interests, is president and majority develop talent and originate and present with the bank being "invited" to sug- stockholder of All American Television radio and television shows," Mr. Cooper gest two directors to fill the new places. Features Inc., the hearing examiner's said. Mr. Miller's fulltime commitment According to a draft of the proposed choice of the three competing appli- to the station, coupled with the fact agreement under which the French cants. Mr. Miller's wife, Frances, is that he will be financing it, will give bank would place its new holdings in vice president and Abraham Fishman is him "the opportunity to experiment, to trust, the trust company would vote secretary- treasurer of the corporation. try new techniques and new program the stock free from control but would The other applicants for the UHF concepts which will reflect his en- sell the stock as directed by the bank. are Theodore Granik, veteran syndi- thusiasm and imagination without hav- The trust would run for 10 years, but cator- producer, and TCA Broadcasting ing his program ideas, concepts or would be renewable at the close of Inc. of which O. Roy Chalk is presi- method of presentation vetoed by any every 10 -year period. dent and majority stockholder. Mr. other person," the examiner stated.

How would you promote Alan Lass? We don't know but ... WLCY -TV, TAMPA /ST. PETERSBURG will find it easy to promote ALA LADD in DUEL OF (color)

one of the post '60 from

CINEMAGREA! FILMS

68 (THE MEDIA) BROADCASTING, December 12, 1966 Indiana, joint board chairman; Vincent NAB building project restarts T. Wasilewski, NAB president; Grover C. Cobb, xvGB Great Bend, Kan., radio Basic design favored by 11 of 12 at New York meeting; board chairman; Robert W. Ferguson, WTRF -TV Wheeling, W. Va., TV board progress report goes to board meeting next month chairman; George W. Armstrong, WHB Kansas City, Mo., radio board vice The National Association of Broad- done an excellent job -particularly in chairman; John T. Murphy, Avco casters has taken a giant step on the light of the space and budget limita- Broadcasting Corp., Cincinnati, TV road to getting a new headquarters tions. The building has been originally board vice chairman, and Willard building. Meeting in joint session in budgeted at $1.8 million. Schroeder, WOOD Grand Rapids, Mich., New York on Tuesday (Dec. 6), the The lone dissenter last week was Mr. past joint board chairman. building and executive committees Giddens, who offered a resolution that From the building committee: Clair voted to give the architects a green NAB hire a consulting architect to McCollough, Steinman Stations, Lan- light in developing actual building work with MP &M in the final design caster, Pa., chairman; Joseph Baudino, plans, taking into consideration the and construction. The motion was not Westinghouse Broadcasting Co., Wash- recommendations made by a trio of acted upon. ington; Ben B. Sanders, KICD Spencer, architectural consultants. Some Slight Changes The trio of Iowa; Ben Strouse, wwDC Washington, Endorsed by all the consultants as a consultants- Pietro Belluschi, Frank and Mr. Giddens. well- conceived design, the plans for Montana and G. Holmes Perkins -did the seven -story building have been suggest some "minor" changes for the hanging fire since first presented to planned semielliptical structure. The $2- million move the NAB board in June (BROADCAST- recommendations will be forwarded to ING, June 27). At that time Kenneth MPM for consideration in the final Giddens, WKRG -TV Mobile, Ala., a design plans. It is not known when the planned by KNBR building committee member, offered a architectural firm will be able to pro- minority report opposing the design as duce the final plans and a timetable for KNBR San Francisco will move next too commonplace. The board then in- demolition of the present structure and April into new studios being built at structed the two committees to seek erection of the new building. the Fox Plaza in San Francisco's Civic outside architectural guidance, and if At the winter board meeting of NAB Center. Dale Moudy, station general the consultants approved of basic con- in Mexico City, Jan. 22 -27, 1967, the manager, said that the studio construc- cept, the construction project could committees will deliver a progress re- tion cost will be more than $2 million. move ahead. port, and having complied with the The NBC -owned station will install Eleven of the 12 men at last week's board's June request, they expect the the latest RCA solid -state amplifying meeting felt the consultants favored project to continue without delay. and control equipment. the design. One consultant noted that Attending the New York meeting KNBR has been located in the NBC Mills, Petticord & Mills, the Washing- from the executive committee: John F. building at 420 Taylor for the past 25 ton firm that designed the building, had Dillie Jr., Communicana Group of years.

How would you promote Max Hamburg or Peter Van Ache?

We don't know but .. . WPHL -TV, PHILADELPHIA will find it easy to promote

MACDONALD CAREY & PElER EYCK

in DEVIL'S AGENT

from CINEMADREA! FEAIU RES

BROADCASTING, December 12, 1966 69 seven sound stages have been oper- Golden West buys Paramount lot ating at capacity. In the recent past such TV series as Branded, The Patty WILL HOUSE GROUP'S RADIO AND TV STATIONS Duke Show, The Hero and Shane have been filmed there. Only Get Smart, however, is in current shooting. Golden West Broadcasters, which broadcasting and studio facilities. Top Separate Operation Golden West's earlier this year broke ground in North priority would be given to the instal- plan for the present is to keep these Hollywood on what was to be a $4.5 lation of new taping equipment, color sound stages separated from the broad- million television complex, last week cameras and for a portable air condi- cast facilities and to lease them out to all but completed a deal for outright tioner on the only one of the seven independent production companies. purchase of 10.2 acres of studio land Sunset lot sound stages now leased to When GWB takes over the Sunset on Sunset Boulevard owned by Para- the television station. GWB has ear- lot it will mark the first time the com- mount Pictures Inc. The entire Para- marked some $2 million for the over- pany's high -powered executive team of mount Sunset studio, as the property is all renovation program over the five- Gene Autry, chairman of the board; called, including land on which GWB - year period. Robert O. Reynolds, president, and owned KTLA(TV) Los Angeles is now With the acquisition of the Para- Loyd C. Sigmon, executive vice presi- located and six sound stages now being mount studio all but accomplished, dent, have ever occupied regular offices used by Paramount Pictures and inde- Golden West Broadcasters has decided under the same roof. pendent TV production companies and not to erect a new TV complex in the In addition to the Los Angeles radio a large, white office building, will be North Hollywood area of Los Angeles and television stations, Golden West part of the acquisition. The studio, the as originally announced. Plans to build Broadcasters also owns and operates original home of Warner Bros. Pictures a three -level structure containing some KSFO San Francisco, KEX Portland, in Hollywood, was bought by Para- 100,000 square feet of space and hous- Ore. and Kvt Seattle. mount in 1956. Paramount retains its ing the GWB headquarters and KTLA major studio property on Marathon studios and administrative offices were Street in Hollywood. first revealed last January (BROADCAST- Springfield asks rule Contract for the purchase has been ING, Jan. 17). drawn, with the formal signing of final Negotiations for the purchase of the on CATV antenna deals papers expected some time this week. Paramount studio began about six GWB is hopeful of taking the property months ago. They were somewhat de- asked out of escrow and in hand by the end layed during the merger of Paramount The FCC has been to initiate a rulemaking proceeding aimed at bar- of next month. Financial conditions of Pictures and Gulf & Western Industries ring CATV's from potential the purchase were not revealed but it's Inc. that culminated last October offering subscribers a financial inducement to known to have been a deal involving (BROADCASTING, Oct. 24). This is the part with outdoor TV antennas. several millions of dollars. second major deal GWB has negoti- their The request was made by Springfield GWB apparently was motivated by ated with Paramount Pictures in recent Television Broadcasting Co., which was a need to get all of its Los Angeles - years. In May 1964, the station group turned down last month in a petition to based facilities and executive staff un- organization bought KTLA from Para- the FCC that it prohibit Pioneer Valley der one roof. Initial thinking is to move mount Pictures for $12 million. Cablevision Inc., in Ware, Mass., from the company's locally owned radio sta- While the purchase price covered offering potential customers a $10 allow- tion, KMPC Los Angeles, to the office title to the station's license and broad- ance on the installation cost of the building on the studio lot. It's projected cast facilities, it did not include real system in return for their antennas. that the operational facilities of KMPC estate. At the time of the KTLA sale - The practice is employed by many will be on the ground floor of the build- by way of giving hint as some to how CATV systems. But the commission ing, with the second floor reserved for much GWB is paying for the Sunset said its authority over CATV's doesn't executive office space. Tentative esti- lot were indications that Para- -there cover it. It added, however, that mates call for the radio station to be mount was trying to sell both the it studio didn't approve of the sales technique in its new quarters by early summer. property and television station for a and referred the matter to Improvements PIanned A three- to package price of $20 million. By process the Federal Trade Commission. five -year program to completely mod- of subtraction then, it's conceivable Springfield, licensee of WWLP (TV) ernize the KTLA television facilities that GWB is paying up to $8 million Springfield, which puts a grade A signal would then be put into effect. First im- for the studio property now. over Ware, asked the commission to provements would probably cover For the most part the Sunset lot's reconsider its decision and grant the requested cease -and -desist order. Spring- field contends that the practice violates -or at least nullifies-a commission rule designed to preserve viewers' free- dom of choice as between CATV and off -air reception. The rule requires a CATV system to inform customers of the availability of a switching device, which the system would install, that would enable them to revert to off -air service. Rulemaking Asked If the commis- sion again determines it lacks authority to act, Springfield said, it should initiate on its own motion an inquiry and rule - making proceeding looking to adoption Office building on Paramount's Sun- West Broadcasting's executive offices of the necessary measure. Springfield set lot will be new locale of Golden and studios for KMPC Los Angeles. said that the commission's action in

U (THE MEDIA) BROADCASTING, December 12, 1966 referring the matter to the FTC "consti- CCTV set for Miami and apartment houses on two channels: tutes recognition of the serious ques- 8 and 9. The channel 8 operation will tions of unfair competition" on the hotels, apartments consist of hourly programs, comprising part of the CATV system. news, weather, racing and sports, stock fishing news, flight Springfield said that since the com- A closed- circuit TV service for Miami market quotations, fashion, activities up- mission has seen fit "in the public in- Beach's hotels and apartment houses information, - dated and repeated each hour for 16 terest, to assume jurisdiction and regula- begins Dec. 15, it was announced last hours a day beginning at 7 a.m. Chan- tory authority over the operations of week. The system is South Florida Tele- 9 cover conventions CATV systems," its statement that its vision Network Inc., owned principally nel will be used to in Beach area. The SFTN authority doesn't extend to "a CATV by the estate of William B. MacDonald the Miami will advertising. business practice which it recognizes Jr., and Walter Koessler, former gen- system carry as being anti -competitive is an illogical eral manager of wesT -TV Miami (then The Miami Beach installation will restraint and limitation on its effective occupying channel 10 there but since utilize 40 miles of telephone company regulation of CATV systems." deleted) . coaxial cable. Estimated cost for the The new service will feed about 30; trunk lines, connections, studio and staff 000 viewers in 65 Miami Beach hotels is $750,000. Bel! companies object to CATV intervenors

The 18 Bell telephone systems in- volved in the FCC-ordered hearing on the legality of CATV tariffs have ob- jected to the intervention petitions filed in November by seven CATV trade associations. In a joint opposition the Bell re- spondents said that the addition of the seven CATV associations to the hear- ing proceedings would be "an unnec- essary and unjustified redundancy." The telephone companies are specif- ically objecting to the petitions to in- tervene filed by Community TV Asso- ciation of New England, Illinois -Indi- ana Cable Television Association, Michigan Cable Television Association, New York State CATV Association, Ohio Cable Television Association, Pacific Northwest Community TV As- Inc. sociation and West Virginia Com- BUT WKZO Radio Builds munity Television Association. ... The National Community Television More Traffic for Auto Dealers in Greater Western Michigan! Association, California Community Television Association, Southern CATV A schedule on WKZO Radio does radio station outside Detroit. Association, Pennsylvania Community Antenna Television Association Inc. more for showroom traffic than a The map at left shows why. and Association any Texas CATV Inc. have schedule on other Michigan There are 156 Ford, Chevrolet, and also petitioned to intervene but have not been challenged by the phone com- WKZO's primary service area covers virtually Plymouth dealers in WKZO Radio's panies. three times as many Ford, Chevrolet, and primary service-102 more than for Plymouth dealers as the next- largest station, The Bell parties stated that since the the next station. And our stronger seven petitioners are "concerned about the same matters as the NCTA, their audience horsepower works for all intervention is not required and should kinds of retailers - not just car be denied." dealers. The commission, acting on its own motion, ordered the hearing last October Want to get your show on the (BROADCASTING, Oct. 24) to deter- road in Greater Western Michigan? mine whether the Bell system tariffs Then let your Avery- Knodel man filed for CATV channel services are map out the route via WKZO Radio ! unjust, unreasonable and discrimina- tory. The United Kingdom leads the world in vehicles per road -mile. New York CATV Association and Community TV Association of New e%ñeefe%éAtkona England last week answered the objec- RADIO tion to their participation, stating that b1Ei cxnnoxnCVOBBemEaBBB WARM GRANO R.L,IMA,aa WKZO their absence from the hearing "would MWrv FM L4C CBS RADIO FOR KALAMAZOO TELEVISION I not be in accord with the public -in- WILMTV AND GREATER WESTERN MICHIGAN xwrv/YMAÚRLtUYCNAVi terest a SIICIYMIW Avery- Knadel, Inc., Exclusive Notional Rep,rsenlaliveS objective of compiling full and A4LNrv/KÓÌnINGRñÑe complete record." 154NO.NEB.

BROADCASTING, December 12, 1966 71 various phases of broadcasting and ad- in 1960, the ruling has not had the Report may urge vertising, is expected to be released in influence that was foreseen. Instead a few weeks. In the hearing the sub- the report is expected to say the net- committee heard charges that advertis- works have continued to raise the num- network curbs ing practices discriminate against small ber of hours of programing on affiliated advertisers and that network program stations and that the number of non - control stifles competition from small network program producers has also Small Business panel set production firms. continued to decline along with the hard -hitting report will range amount of prime time available to them. to blast FCC inaction on The over a broad field of issues facing the To Propose Curbs In view of this broad list of problems FCC such as group -owned station rep- the subcommittee will advocate the resentation firms, network minute - adoption of some curbs on network participation sales and spectrum man- prime-time program ownership and con- A forthcoming report by a congres- agement. It is believed it will also trol. And while it will not specifically sional group on broadcasting problems take the FCC to task for allegedly not back the proposed 50 -50 plan that and the FCC is expected to contain keeping up with the challenges of a would limit network control of nonnews strong language urging the commission rapidly changing communications in- prime -time programing to 50 %, the sub- to act to limit the amount of prime dustry. committee will suggest that there might time programing controlled by the tele- In the area of network program be some merit in this plan or other alter- vision networks. limits, the report will probably urge nate proposals. Among these would be The document currently being drafted the commission to take whatever ac- the plan offered by Donald H. Mc- by the House Subcommittee on Regu- tion is necessary and is expected to Gannon, president of Westinghouse latory and Enforcement Agencies of document the argument with new data. Broadcasting Co., to the FCC (BROAD- the Small Business Committee, which It will point out that since the network CASTING, April 18), and before the sub- earlier this year held an inquiry in option -time prohibition went into effect committee (BROADCASTING, June 20.)

Pioneers create fund for history project

Creation of the Broadcast Pioneers The actions came Wednesday ship dues. An application for tax Educational Fund Inc. to provide (Dec. 7) in New York at the annual exemption has been filed for the financial backing for the Broadcast membership meeting of Broadcast fund. Pioneers' radio-TV history project Pioneers, in which the organization's G. Richard Shafto of Cosmos was announced last week by Pio- constitution and bylaws were revised Broadcasting was named president of neers President John T. Murphy of to permit creation of a separate fund the fund. Avco Broadcasting. to underwrite and expand the broad- The history project is designed to Initial contributions totaling $3,- cast history. In the past the project build a reference library covering 250 also were announced. has been financed out of member- as completely as possible the history of broadcasting in the words and documents of the people who made the history. It continues to be di- rected by William S. Hedges, long- time NBC vice president. Dues Raised Another change voted in the constitution last week raises the fee for life membership in Broadcast Pioneers from $100 to $150 and increases annual dues from $10 to $20. The percentage of dues to be returned from the national organization to local chapters was increased from 25% to 37.5 %. Sydney M. Kaye, New York at- torney and chairman of Broadcast Music Inc., was elected to the Pio- neers board, succeeding the late Paul Raymer. G. Richard Shafto of Cosmos Murphy, Avco Broadcasting cur- Initial contributions to the new Broadcasting, first president of rent Pioneers president; William S. educational fund consisted of $500 Broadcast Pioneers Educational Hedges, former NBC vice president, each by the Shafto Foundation Fund Inc., is shown (third from now director of broadcast history (created by G. Richard and Treva right) with other Broadcast Pi- project which will be the bene- Shafto), Avco Broadcasting, Stein- oneers leaders after the meeting ficiary of the fund; John F. Dille man stations, KTRK -TV Houston, at which the fund was established. Jr., Communicana Group, Pioneers WGx Continental Broadcasting and Others (I to r): Ernest Lee Jahncke vice president, and Arthur Hull wTlc Hartford, Conn., and $250 by Jr., NBC, Pioneers board member Hayes, CBS Radio, Pioneers first Richards & Associates, public rela- and past president; John T. vice president. tions firm.

72 (THE MEDIA) BROADCASTING, December 12, 1966 The Westinghouse plan is aimed at unfranchised community antenna tele- making prime time available to inde- vision operator. WBC files against pendent producers by prohibiting sta- That operator, Comtel Inc., is leasing tions in the 50 largest markets con- lines from the New York Telephone Co. top -50 rule change taining at least three stations from for CATV service in an area of Man- carrying more than three hours of net- hattan for which Sterling Information work programs, other than news, be- Services was awarded a CATV franchise The programing "crisis" presently tween 7 p.m. and 11 p.m. last year. facing the television industry will be In other areas the report is expected The city is asking the court to enjoin aggravated rather than solved by any to urge the commission to clamp down Comtel from continuing the CATV serv- further FCC limitations on the number on group- station -owned representative ice (BROADCASTING, Dec. 5). of top -50 market TV stations a broad- firms representing outside stations, to The antenna operator, in promotion caster may own, the Westinghouse charge that networks are tailoring affili- materials mailed to mid -Manhattan Broadcasting Co. said last week. ate programing to suit station repre- residents says: "Comtel, by special ar- In the only reply comments filed on sentatives in sales of minute participa- rangement with the New York Tele- the commission's proposal to limit mul- tions, to advocate more land- mobile phone Co. to use its cables, can now tiple owner expansion, Westinghouse space, to suggest that translators should bring you and others in your building said that the problem of diminishing be allowed to sell advertising to local almost perfect reception through cable program sources is due to two primary clients and to criticize what it sees as a TV." factors: the concentration of those trend toward telephone- company in- While the city was preparing its sources within the three television net- fluence on CATV rates. action against Comte] two franchised works and network domination of the CATV operators in New York, Tele- prime -time viewing hours. prompter Corp. and Manhattan Cable "The number of television series NYC to file suit TV Services, were petitioning the FCC which can be used in the early even- to prevent the New York Telephone ing, produced and distributed inde- against CATV system Co. from providing lines for "unauthor- pendently, has declined precipitously ized CATV operations." in recent years with a corresponding de- The telephone company has taken crease in the number of producing com- New York City, which is claiming the position that its tariffs, on file with panies," Westinghouse said. Depend- the right to regulate and tax all wire the state public service commission, ence on network sources will grow, communications services that cross its give it the right to offer CATV lines the group broadcaster continued, as the streets, was expected to file suit last and other services and that city juris- number of TV stations under group week in state supreme court against an diction does not extend to these uses. ownership is reduced; but, on the other

Lassie, a Real Dog

(Some dog!) Friend of millions! Loved by adults -and by children, too!"

1 56 episodes for stripping. And how it attracts sponsors!

Nielsen shows 56.2% of audience are adults. (Jon. 1966 Nielsen Audience Composition Book).

For top family entertainment Telesynd in your market ask for 375 Park Avenue New York, N. Y. 10022 212 PLaza 23210 "Timmy and Lassie"

BROADCASTING, December 12, 1966 73 hand, "group ownership, within the were overwhelmingly opposed to the nonduplication rule filed by: Winona numerical limits of present rules and FCC's proposal (BROADCASTING, Nov. TV Signal Co. (division of Jack Kent with properly conceived management 7). The Council for Television Devel- Cooke Inc.), CATV operator in policies, has vast potential for increas- opment, an organization of 42 li- Winona, Minn.; Valtronics of Wiscon- ing programing sources and view- censees formed last year to fight the sin Inc., operator of CATV system in points. proposed rule, has also commented un- Merrill, Wis., and Tele -Cable Inc., The commission's proposed rule favorably (BROADCASTING, Oct. 10). CATV operator in Huntsville, Tex. The would prohibit broadcasters from ac- commission also denied a request for quiring more than three television sta- temporary waiver of the same rule filed tions in the top 50 markets -no more Way clear for Redding by Micom Cablevision Inc., operator of than two of them VHF's. The present a CATV in Miami, Okla. over -all limit of seven stations (no CATV off -air pickups more than five VHF's), in effect since Granted request for waiver of the 1954, would not be changed if the pro- local station carriage requirement filed Finer Living Inc., operator of a by Television Cable Service Inc., CATV posal were adopted. last CATV system in Redding, Calif., operator in Tyler, Tex. Westinghouse also submitted an ap- week received FCC approval to move pendix to the FCC with a description its fixed point -to -point microwave sta- of its recent and projected programing tion from Shasta Bally Mountain to efforts and suggested that a large por- Inskip Hill, Calif. The commission at Changing hands ... tion of its group efforts could not have the same time denied a petition oppos- been successfully undertaken by indi- ing the relocation, filed by Microwave ANNOUNCED The following station vidually owned stations. "A modest Communications Ltd. sales were reported last week subject concentration of men, materials, to FCC approval: experi- Instead of receiving distant signals ence and ideas as pres- permitted under from the San Francisco-Oakland TV ent rules is necessary for the variety WQAD -TV Moline, Ill.: Sold by Fran- and market via microwave, as originally quality of programs Westinghouse cis J. Coyle, Frank P. Schreiber, Da- that contemplated, Finer Living now pro- has to achieve," WBC vid O. Parson, Arthur M. Swift and sought said. poses to pick up those signals directly Westinghouse others to Evening News Association, owns and operates five off -the -air at its new Inskip Hill loca- VHF's: wnz -Tv WJZ -TV Detroit, for $5.5 million plus $1 mil- Boston; Balti- tion. Microwave had charged that the more; KDKA -TV Pittsburgh; KYW -TV lion payable over five year period for CATV was breaching its contract for covenant not to compete (CLOSED CIR- Philadelphia, and KPIx(rv) San Fran- common carrier microwave service. cisco. CUIT, Dec. 5). The Evening News Asso- In other CATV actions the FCC: Comments filed last month by mul- ciation publishes the Detroit Evening tiple owners and the three TV networks Denied petitions for waiver of the News and owns WWJ- AM- FM -TV, that city. The contract for the sale was signed Dec. 6, and an application for FCC approval is due to be filed shortly. Outstanding Values This is the Detroit News' first acquisi- tion. WQAD -TV began operating in 1963 in Radio -TV Properties on channel 8 and is affiliated with ABC - TV. It covers the quad cities of Moline, East Moline, Rock Island, all Illinois, and Davenport, Iowa. Unusual opportunity to acquire group of FM stations. Includes real estate. Good EAST WYLO Jackson, Wis.: Sold by Dr. terms for responsible buyer. Donald Heyrman and associates to Marvin B. Korofsky, Lawrence Bran- $750,000 don and Harold Warshaw for $265,000. Buyers also owns KuxL Golden Valley, Minn. and KCIJ Shreveport, La. Jackson is about 25 miles northwest of Mil- Here is an opportunity for a good opera- SOUTHEAST waukee. WvLo is 250 w daytimer on tor long on ability but short on cash. An 540 kc. Broker: Hamilton- Landis & excellent daytimer in a large market of Associates. over 400,000 ... the only station serving $140,000 WHAG -AM -FM Halfway, Md.: Sold by a population. $10,000 down sizeable ethnic Arthur A. Snowberger and group to and payments of only $1,000 a month to a Adler Communications Corp. for $200,- qualified buyer. 000. Adler Communications is prin- cipally owned by Warren Adler, Wash- ington advertising and public relations executive; it is also owned by W. Ron- & Company, Inc. ald Smith, associated with Mr. Adler BLACKBURN in his Washington activities, and Mr. RADIO TV CATV NEWSPAPER BROKERS Snowberger. Mr. Adler said that this is NEGOTIATIONS FINANCING APPRAISALS the first of a planned series of acquisi- tions in the radio field. WHAG operates WASHINGTON, D.C. CHICAGO ATLANTA BEVERLY HILLS daytime only on 1410 kc with 1 kw. James W. Blackburn H. W. Cassill Clifford B. Marshall Colin M. Selph WHAG -FM is on 96.7 me with 3 kw. Jack V. Harvey William B. Ryan John G. Williams Bank of America Bldg. Joseph M. Sitrick Hub Jackson Mony Building 9465 Wilshire Blvd. RCA Building Eugene Carr 1655 Peachtree Rd. 274 -8151 D WZOK and woes Jacksonville, Fla.: 333 -9270 333 N. Michigan Ave. 873 -5626 346 -6460 Merger of ownership of both stations into one company, using facilities of

74 (THE MEDIA) BROADCASTING, December 12, 1966 WZOK under call letters of woes. Facili- newal applications of five ABC stations trolled WTVJ (TV) Miami and WFGA -TV ties of woes will be sold. New woes, and one other Wometco outlet (BRonD- Jacksonville, both Florida; and wLos- fulltime on 1320 kc with 5 kw, will be CASTING, NOV. 7). TV Asheville, N. C.; and to call for and owned jointly by Carmen Macri, who At issue is Antwin's complaint that deny license -renewal applications for now owns wzoK, and Lawrence R. Wometco, ABC and six motion -picture KVOS -TV Bellingham, Wash., owned by Pickus, who now owns woes. Present distributors have engaged in "illegal, Wometco, and ABC's wxYz -Tv Detroit, WOBS operates daytime only on 1360 fraudulent and monopolistic activities," wino (Tv) Chicago, KGO -TV San Fran- kc with 5 kw. which have caused it severe economic cisco, KABC -TV Los Angeles, and WABC- injury. ABC, which, like Wometco, TV New York. APPROVED The following transfers owns and operates theaters in the of station interests were approved by the greater Miami area, last month said FCC last week (For other commission the commission should leave the mat- activities see FOR THE RECORD, page ter to the federal court where Antwin NAB committee urges 91). has filed a triple- damage antitrust suit (BROADCASTING, Nov. 28). new research position WzUM Carnegie, Pa.: Sold by Hoyt to C. Murphy and G. Russell Chambers In reply the complainant, Antwin Creation of a new job to concen- Theaters Inc., Wometco to James D. Psihoulis, 50 %; Samuel asserted that trate on broadcast measurement re- E., Howard T. and Jason H. Shapiro, Wometco's "ownership interests afford search received unanimous endorse- 50% together, for $200,000. Mr. Antwin a forum in which it can attempt ment of the National Association of to harass Wometco Psihoulis, general manager of station, for alleged griev- Broadcasters research committee last ances held 5% interest in selling group. in fields totally unrelated to mat- week. The new position, which will be Messrs. Shapiro are in record business ters which were entrusted to the com- among research recommendations pre- mission for regulation." in Pittsburgh. Commission renewed li- sented to the NAB board at its January cense and denied petitions to dismiss, In a sworn affidavit Richard F. Wolf- meeting, would function within the deny or defer action on assignment, son, senior vice president of Wometco, present NAB research department and and to deny or defer action on applica- categorically denied all of Antwin's al- be budgeted at $50,000. tion for renewal. Objections were en- legations and said his company has not The office had been urged by group tered by WKJF Pittsburgh, which engaged in any improper antitrust ac- of station representatives and broad- claimed wzUM owners contracted to sell tivity, specifically in regard to the ex- casters originally and had support of Carnegie station to WKJF. The com- hibition of motion pictures in the Miami the Television Bureau of Advertising mission said the courts could decide the area. (CLOSED CIRCUIT, Dec. 5). As pre- allegation of contract breach. WzuM is Antwin wants the commission to sented to a subcommittee of the re- 1 kw dawtimer on 1590 kc. deny the pending license- renewal ap- search committee, it was to have been plications of Wometco's owned or con- for TV research. The corn- KATY -AM -FM San Luis Obispo, exclusively Calif.: Sold by Maynard F. Marquardt and others to W. John and Jeanne W Grandy and David W. Fleming for $155,000 and noncompetitive agree- ment for eight years beginning in 1969. EXCLUSIVE BROADCAST PROPERTIES! KATY is on 1340 kc with 1 kw days, 250 w nights. KATY -FM is on 96.1 me NEW kw, fulltimer, oldest facility in a multi- station with 3.8 kw. -5 MEXICO market. Badly in need of know -how management. Owner not active. Will sell for two -thirds of what station has billed. Priced at $100,000 with $25,000 WWHY Huntington joins CBS down. Must have fast action at this price.

CBS Radio reports WWHY Hunting- Contact- George W. Moore in our Dallas office. ton, W. Va., became its affiliate on Dec. MIDWEST market radio station operating at a nice profit. 1. WWHY, an independent, is owned and -Major now absentee owned. Extremely valuable real estate operated by Ohio Broadcasting Corp., included. Will gross approximately $190,000 in 1966. with George H. Clinton, president, and of $325,000 cash. Richard H. Hustead, vice president and Total price general manager. It operates on 1470 kc Contact -Richard A. Shaheen in our Chicago office. limited time with 5 kw day.

FCC lacks jurisdiction, Antwin told by Wometco & ASSOCIATES, INC. Wometco Enterprises Inc., multiple John F. Hardesty, President television station and theater owner, NEGOTIATIONS APPRAISALS FINANCING OF CHOICE PROPERTIES charged last week that a Miami drive-in . theater operator has asked the FCC to WASHINGTON, D.C. CHICAGO DALLAS SAN FRANCISCO regulate areas totally outside the com- 1737 DeSales St., N.W. Tribune Tower 1511 Bryan St. 111 Sutter St. mission's jurisdiction. 393 -3456 337 -2754 748-0345 392 -5671 Antwin had previously asked the FCC TV CATV NEWSPAPERS to deny the three pending license - /RADIO renewal applications of Wometco's sta- tFivu b... LCat/ ct,u tl.., rr6t rtìCFii4 tions and to call for and deny the re- . BROADCASTING, December 12, 1966 75 mittee, however, felt that radio must Staggers wants fill -in ABC's stations to the merged company also be included. until the department completed its TVB had originally advocated put- on ABC -ITT merger study of the case. ting such an office within Broadcast But last week a Justice spokesman Rating Council. But BRC, whose pri- said the antitrust division's views had The Department of Justice's silence mary function is to audit rating serv- not been prepared. on ABC ices, felt NAB was the proper location the proposed merger of and Representative Staggers, chairman of for a job that would be, among other Internationl Telephone and Telegraph the House Commerce Committee; ex- week. things, a liaison between raters and Corp. remained unbroken last pressed his interest in the case for the broadcasters. But another member of Congress- first time by asking the commission to Representative Harley Staggers The research committee also selected (D- provide him with copies of relevant some new projects to be undertaken in W. Va.)- indicated interest in the case. documents in the proceeding, including 1967. The proposed research budget, The Justice Department's antitrust the transcript of the two -day oral hear- which still must clear the NAB finance division, under pressure from members ing held in September (BROADCASTING, committee, would be about $100,000, of Congress opposed to the merger, Sept. 26). He also asked to be informed virtually the same as the current bud- asked the FCC six weeks ago to defer of developments but expressed no views get. action on applications for transfer of on the case.

FANFARE

James Conley, president, ABC -owned haps radical" techniques in print pro- ABC 0 &0's seek television stations, and Elmer Lower, motion, noting that the "availability of president of ABC News, special events strong, centralized daily print media is new promotion ploys and public affairs. waning." Mr. Cowles said new promo- Symon B. Cowles, director of ad- tional techniques in the use of radio, vertising and publicity, ABC -owned TV especially in view of AM and FM pro- ABC -owned TV stations plan to stations, outlined several recommenda- gram separation, ought to be considered seek ways to break out of the "current tions. Among them: exploration and to assure the TV stations of "the most mold" that, they feel, influences and budgeting by each station of new com- efficient and effective" approach to the at the same time limits the promotional merical production techniques in TV sound medium. activities of the owned stations of all that can be applied to local on -air pro- represented at the three networks. The ABC stations motion; group effort in direct -mail meeting were WABC -TV, New York, This was the overriding theme of a campaigns to community leaders in a WXYZ -TV Detroit, WBKB -TV Chicago, three-day meeting in New York last search for more ways to serve the needs KGO-TV San Francisco and KABC -TV week of advertising and publicity di- of the communities, and separation of Los Angeles. rectors of the five owned stations with promotion for news and public affairs ABC executives. from the stations' overall advertising - Sessions covered news promotion, promotion budgets in order to stimulate particularly in view of ABC-TV's in- community awareness of news and pub- Mass broadcast of carol creased feed of the Peter Jennings news lic affairs programing. show from 15 minutes to a half -hour Use Own Air In his presentation, seeks 100% participation starting Jan. 9, exploitation and pub- Mr. Cowles also recommended the use licity for ABC-TV's "second season," of a station's own air time, along with A plan for all broadcasting stations which also begins next month, and use other selected media, to promote that in the U. S. to give simultaneous air of local time periods for promotion and station's community role. He char- play of a Christmas carol at local noon publicity. In the latter area, new tech- acterized this as an image campaign on Christmas day as a tribute to Amer- niques in promoting audience, sales and that would be conducted year 'round ican servicemen overseas has gained station image were discussed. but with an emphasis on the use of the endorsement of the National As- The group met during its sessions television as the prime promotional sociation of Broadcasters and logistical with Simon B. Siegel, executive vice medium. support of the national office of the president, ABC Inc.: Theodore F. He suggested also that stations ex- YMCA. Shaker, ABC Group vice president; plore the development of new and "per- Last year, Charles Pettit, station man- ager of WRMN Elgin, Ill., began a cam- paign only two days before Christmas for all stations to join in a mass broad- cast of "We Wish You a Merry Christ- 000 mas." Despite the limited time available, We are pleased to announce that we acted as consultants in arranging the acquisition the station, aided by the Elgin YMCA of a 50% interest by Boston Capital Corporation in Consolidated Cable Systems, and the AP and UPI wire services, Inc., a subsidiary of Spencer- Kennedy Laboratories, Inc., that owns and operates CATV gained the participation of approximate- Systems in California and Oklahoma communities with a potential in excess of 25,000 subscribers. ly 300 outlets. This year, with national support and more time for preparation, more than MALARKEY, TAYLOR & ASSOCIATES 6,000 stations are being supplied with a recording of "Silent Night," sung by CATV the Carver Branch YMCA Choir, Tren- BROKERS CONSULTANTS ENGINEERS ton, N. J., and a message by George E. Gullen Jr., president of the YMCA Washington, D. C. National Council. TV stations are being 1101 17th St., N.W. 202 -223 -2345 supplied with slides to accompany the recording.

76 BROADCASTING, December 12, 1966 WOR named to receive annual `Mike Award' Advanced, Solid State

RKO General's WOR New York has been designated to receive the seventh annual "Mike Award" of the Broadcast Pioneers and the Broadcasters Founda- tion, according to an announcement being made today (Dec. 12) by John Super B Series T. Murphy of Avco Broadcasting, pres- ident of the Broadcast Pioneers, and Clair R. McCollough of the Steinman MEETS OR EXCEEDS ALL NAB SPECIFICATIONS AND REQUIREMENTS Stations, president of the foundation. The award, given annually to a pio- neer radio station for consistently out- standing service to the public and to the broadcasting industry throughout its history, will be presented to WOR at a dinner next Feb. 13 at the Hotel Pierre in New York. Proceeds of the dinner go to the Broadcasters Foundation. The presentation will come in the 45th anniversary year of WOR, which went on the air from the Bamberger department store in Newark, N. J., on Feb. 22, 1922. Previous winners of the award were wtw Cincinnati; WON Chi- cago; WSB Atlanta; WTIC Hartford, Conn.; KDKA Pittsburgh, and WHO Des Moines, Iowa. And Here's the New Introducing the Super B, today's Economy King truly superior cartridge tape equipment. AP news recording COMPACT 400 -A New Super B series has models to match every ready for public sale programming need- record- playback and playback -only, compact and rack -mount. The Associated Press has produced Completely solid state, handsome a long- playing record of the major news Super B equipment features events of 1966. It is available to AP functional new styling and ease broadcasters at $1.60, for public resale of operation, modular design, at $2 each. choice of 1, 2 or 3 automatic Robert Eunson, AP assistant general VW: electronic cueing tones, separate record and play heads. A -B manager, described the record's main Don't let their low price fool you. New, solid state SPOTMASTER monitoring, biased cue recording, theme as "the issues springing from the Compact 400's are second only to triple zener controlled power War in Vietnam -the Senate Foreign the Super B series in performance supply, transformer output and features. Available in both play- ... Relations Committee debate of escala- back and record -playback versions, all adding up to pushbutton tion, Saigon street demonstrations, the these Compact models share the broadcasting at its finest. SPOTMASTER em- election of the Vietnamese constituent traditional B phasis on rugged dependability. Super specs and performance assembly." equal or exceed NAB standards. It includes coverage of the President's Top Quality Our ironclad one -year guarantee you how much we think trip to the Far East, surgery, and role shows of these great new machines. in the 1966 elections; Luci Johnson's Tape Cartridges wedding, sports and fashion events; Write, wire or call for complete details on these and other civil- rights action and racial strife; the cartridge tape units (stereo, too) Chicago and Austin, Texas, mass mur- and accessories ... from ders; the New York City transit strike, industry's largest, most and the Gemini space flights. comprehensive line, already serving more than 1,500 stations on six continents. CATV Week plans set

A special promotion campaign for Superior SPOTMASTER tape car- CATV, scheduled as National Cable TV tridges are available in standard 1_= timings from 20 seconds to 31 min- Week Jan. 30 -Feb. 4, will include radio utes, with special lengths loaded spot announcements and color slide on request. In addition, Broadcast commercials on TV, the National Com- Electronics offers a complete selec- BROADCAST tion of blank cartridges, cartridges munity Television Association has an- for delayed programming and heavy ELECTRONICS, INC. nounced. duty lubricated bulk tape. Prices are modest, with no minimum order 8800 Brookville Rd., Silver Spring, Md. CATV systems and equipment manu- required. Area Code 301 JU 8 -4983

BROADCASTING, December 12, 1966 77 facturers will be encouraged to buy time received an individually numbered GAR more than 600 agency and client exec- on local radio and TV stations to launch membership card, bumper sticker, and utives with this question. And to in- the special week, NCTA said. a GAR badge that read: "Who's sure thoughtful replies to the poser, the The program is part of a special GAR? I are." To qualify for club station has offered a prize of a penny $175,000 public relations campaign au- membership one must have had an for each all -channel Spanish-speaking thorized last June at the NCTA con- annual after -taxes income of $150,000, home plus a two -week vacation in San vention. been a member of the Bombay Bicycle Juan, P. R., for the winning estimate. Sanford Randolph, Clarksburg, W. Club, owned a Lear jet airplane, played Guideline for the contestants: a May Va., was named general chairman of jai alai in the rec room or appeared on penetration study disclosed 146,475 the week; he and Selmt.n Kremer, Jer- the Tonight show at least once a homes in this category, and a follow -up rold Corp. public relations and advertis- month. Twenty -two thousand wGAR survey will yield the winning, and pre - ing director, plan meetings on the pro- listeners found themselves eligible for ber. gram in the next several weeks with membership. CATV operators and state associations. Arthritis scripts Jan. 31, 1967, is the deadline for entries in the 11 annual Christmas spirit A community proj- Russell L. Cecil Awards for outstand- ect has received a Christmas check in ing articles of scripts, written or broad- Drumbeats ... the name of the sponsors and customers cast during 1966, that foster public WBEU Beaufort, S. C. Instead of the Soap d' jour The Academy of Mo- of knowledge and interest in the prob- tion Picture Arts and Sciences has re- usual policy of providing individual lems of arthritis and rheumatic dis- ceived the complete scripts and record- business gifts, the station contributed eases. Entry blanks may be obtained ings of the popular 20 -year radio show, $100 to the Beaufort county library to from The Arthritis Foundation, 1212 Lux Radio Theater. Lever Brothers purchase books for children. Avenue of the Americas, New York Co., New York, sponsor of the program, Wheelies s Pogo Poge, a DJ with 10036, or from local foundation chap- and J. Walter Thompson Co., Holly- ters. wood, agency for Lux, made the dona- KGMB Honolulu claims a new unofficial tion. world's record -17 days, 19 minutes and 40 seconds in a ferris -wheel chair. WQXR plans campaign State occasion KYw Philadelphia, While ensconced on the wheel, the which has 65 high school news editors KGMB personality also managed to on AM -FM divorce taking part in its student reporter broadcast his radio show weekdays training program, found one with a (10 a.m.-1 p.m.) and Sundays (10 WQXR -AM and WQXR -FM New York particular interest in foreign service a.m.-3 p.m.). Pogo, nicknamed after will "air their differences in public," starting Dec. 26 in a $150,000 print and work. So on Dec. 1 -2, Alban Salaman, he made an 82-mile hop on a pogo car -card campaign put together by 16, accompanied Bob Whitney, KYW stick, claims other fatiguing records: BBDO, New York. general manager, to the State Depart- continuous broadcasting while perched In to the "differences" copy - ment's foreign policy conference for on a flagpole, an a bed, from a snake addition pit, and continuous trampoline bounc- theme, the campaign will feature ing and (formerly) roller-coaster rid- "happy new WQXR," "we took our AM wQxR- ing. KOMB paid $1,000 to the person out of our FM," and "divorce with the closest guess on how long style" to an estimated total circulation Pogo would stay perched on the ferris of 4 million and a total number of im- wheel. pressions of some 62 million. In accord with the AM and FM NRMA awards a The 22d annual Sales separation, required by the FCC, WQXR Promotion Gold Awards competition will differentiate its AM and FM broad- casts Jan. 1. FM will broadcast classi- is open to all retail stores and covers cal music with New York Times news the entire field of sales promotion, ac- AM will light cording to the National Retail Mer- on the hour; feature classics predominantly, with Broadway chants Association, sponsors of the show music, some jazz and folk selec- contest. Deadline for entries, which tions and additional news periods on as tear are to include such material the half -hour. sheets, television story boards or direct mail pieces, is Jan. 31. Details can be obtained from NRMA at 100 West To upgrade children's prizes 31st Street, New York. Kids Prize Network, a newly formed division of Hollywood Prize Co., will SOX contest The 35th annual Sigma begin operations shortly after the first Delta Chi distinguished service awards of the year, Howard Ray, executive vice contest was announced last week by president of the company announced broadcasters and editors. Above, Asso- the professional journalistic society. last week. The new organization is de- ciate Justice Tom Clark of the U. S. Categories for both radio and televi- scribed "an honest effort to upgrade Supreme Court chats with the Phila- as sion in news reporting, editorializing audience participation prizes, gifts and delphia youth. and public service are included. Con- awards" to all youngsters below the test entry deadline is Feb. 1, 1967. De- teen -age level. Programs subscribing to GARriffic WGAR Cleveland has pro- tails may be obtained from SDX, 35 the network will accept only those prod- moted a "great GAR giveaway" with East Wacker Drive, Chicago 60601. ucts "that parents would not hesitate to an audience invitation to join the GAR give to their small children." Inner -Than -In Club. A listener who Spanish pennies How many all - Kids Prize Network claims to have joined the club not only became eligible channel TV sets are in the homes of the already signed children's shows being for the giveaway prizes of 100 Polar- New York area's 1.5 million Spanish - presented on more than 40 TV stations oid SwinGAR cameras and a 1967 speaking population? WNJU -TV Linden - across the country. The company is Mercury CouGAR automobile but also Newark, N. J., (ch. 47) has challenged based in Los Angeles.

78 (FANFARE) BROADCASTING, December 12, 1966 8 reasons why we call new "Scotch" Video Tape No.co 399 or *tile 4. Improved sound: Dynamic range is substantially improved across the sound spectrum. Living sound to match the picture!

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new 7. Total versatility: Com- adds a pletely compatible with all stations' dimension to equipment ... both high -band and your programming. low -band recording. Recorders need no special adjustment or set -ups. FIND OUT HOW Color Tape Plus adds a new dimension to your programming. 3. Longer life: Capable of 2,000 Write: 3M Company, Magnetic Products machine passes. Proportionate increase 8. Field proven: Thoroughly Division, St. Paul, Minn. 55119. in on- the -air replay capability. Almost tested and proven in actual broadcast- impossible to wear out. Virtually un- ing use by networks, local television magnetic Products Division 3m SCOTCH IS ....I ,...... OF .MI 3M COMPANY. limited shelf life. stations and production studios. THIS SPACE CONTRIBUTED BY THE PUBLISHER AS A PUBLIC SERVICE. Help conquer cancer in 25 words or less.

With one sentence in your will, you can help few words in your will tremendously in the fight to conquer cancer. Today, "I give to the American Cancer Society, Inc. (or to its cancer victimizes one out of four Americans. Over Division) the sum of dollars the years, it strikes in two out of three American to be used for the general purposes of the Society." its victims. families. It kills two out of three of Today, your legacy will be a gift of hope. Tomorrow, But, year by year, medical science and research ad- it could be a gift of life. vance toward the day when this dread disease will What legacy could be more precious? no longer threaten the lives of millions. For more information on how a legacy will help fight You can help bring this day closer by including these cancer, write to your nearest ACS Unit. American Cancer Society EQUIPMENT & ENGINEERING Commerce seeks spectrum -study accord HYDE AND OTHERS TOUR BOULDER PLANT; AGENCIES `TO BE CONSULTED'

The Department of Commerce began ing the value of the present and future agreement that that is the case," he said. moving last week toward building sup- telecommunication services. "The question is how we are to get on port for the spectrum- shortage study The proposed location of the study with the study." that has been recommended by a blue - group is one of the chief irritants to the And in that connection he said: "It's ribbon telecommunication science panel, FCC, which he said its statutory re- appropriate now that the interested but which has drawn criticism from af- sponsibilities and its experience in spec- agencies-Commerce, FCC, ODTM- fected government agencies. trum management require it to play a get together and decide what should be Assistant Secretary of Commerce J. major role in any spectrum study done." Herbert Hollomon, prime mover in the ( BROACASTING, Dec. 5). James T. He also said that "the secretary creation of the panel, said the agencies O'Connell, director of ODTM, which [Commerce Secretary John T. Connor] -the FCC and the Office of Defense allocates the government portion of the is anxious that we come to an agree- Telecommunications Management -will spectrum, feels his office should also ment on the report." be consulted on the manner in which participate in any study. Dr. Hollomon said he expects rep- plans for the study should be advanced. But Dr. Hollomon said the question of resentatives of Commerce, the commis- This would conform with a recom- "who does what in this is less important sion and ODTM "in the next few mendation of FCC Chairman Rosel H. than the what that is to be done." And months" to work out the mechanism Hyde, in a letter to Commerce Secre- the interested agencies, he said, agree a that should be employed in making the tary John T. Connor last month (BROAD- study. The recommendations would be CASTING, Dec. 5). submitted to the President. And Dr. Hollomon, in an interview The key recommendations would be with BROADCASTING, indicated the de- on the substance of the study to be partment would attempt to build on the made and on the level of funding that agreement which has been expressed would be needed to support it. Agree- concerning the need for the study - ment would also be sought on the agreement, he said, which outweighs the criteria that would be followed in de- disagreements on procedures. termining who would make the study In another development, Dr. Hollo- and, finally, on who should do the work. mon helped conduct four members of This indicated the degree to which Corn - the FCC and representatives of other merce is prepared to allow the FCC government agencies on a tour of the and ODTM to shape the study. department's impressive Institute of The proposal to establish the study Telecommunication Sciences and Aer- group in the Commerce Department is onomy, formerly the Central Radio Prop- not the only aspect of the science panel agation Laboratory, at Boulder, Colo. report which disturbed the commission. Among other things, ITSA helps set FCC members, painfully aware of the technical radio standards. difficulties in obtaining administration Informative Only Department of- approval for a budget request of more ficials said the trip was designed solely than $18 million for the commission's to acquaint the officials with the Denver entire operations for a year, feel the facility following its merger last year costs envisaged by the science panel for into the Institutes for Environmental its proposed study are entirely too high. Research. And Chairman Hyde, who The panel proposed initial investment made the trip with Commissioners Lee "supporting growth to the $10 million Loevinger, Robert E. Lee and Nicholas level." Ultimately, it said a budget of Johnson, said the report was not dis- "$50 million would not be excessive." cussed. But he said the elaborate plant Commerce's Hollomon In addition, commission members available would be useful in a spectrum have expressed reservations about the study. The other agencies represented study is needed. The science panel, he panel's emphasis on the need to "opti- on the tour were ODTM, the Federal said, determined that basic information mize the use of the complex of telecom- Aviation Agency, National Aeronautics needed to reach decisions on spectrum munications capabilities" on the basis and Space Administration, and the allocations-both in policy and in re- of the overall value to the nation. The State and Commerce Departments. search- development areas -is lacking. panel said a major problem in spectrum The Commerce Department's tele- An effort must be made "to understand study is the lack of information on communication science panel, composed the future uses to which the spectrum dollar- and -cents value of various spec- of experts from industry, universities will be put ... to determine alternate trum uses -thus, its recommendation and foundations, recommended that a ways of using the spectrum ... to un- that an effort be made to determine high -level research organization be cre- derstand the economic consequences the value of "individual units of fre- ated within the department to determine involved," he said. There is a need to quency spectrum." means of improving the over -all effec- put the problem in economic and tech- Can't See It Commission members tiveness of spectrum use. The report's nical perspective, he added. Analyses have indicated the view that such an main thrust was that improvement must be done. effort would be useless and, if not, the could be achieved principally by assess - How is Question "I hear no dis- results immaterial. "How do you de-

BROADCASTING, December 12, 1966 81 termine the value of the safety element The new system uses laser beams. involved in frequencies reserved for The laser link is a development of Ira Marconi unveils police ?" asked one commissioner. Kamen, New York electronics engineer, As for the costs of the proposed study, and Harold R. Walker, formerly chief broadcast gear Dr. Hollomon feels they are not out engineer of the Blonder-Tongue Labo- of line. After all, he notes, communi- ratories, Newark, N. J. and is being The Marconi Co., Chelmsford, Eng- cations is better than a $20- billion -a- considered, it is understood, by Bartell land, has demonstrated for the first year business, and growing rapidly. As Cable TV Systems Inc., an applicant for time two operational units that are for the dollar values the panel would CATV in the borough of Brooklyn. Bar- optional additions to its Mark VII, a attempt to determine, he feels they tell Cable TV Systems is 80% owned fully transistorized four -channel Plumbi- should be considered -though not to by Bartell Media Group (publishers - con color camera. The showing was the exclusion of all else. "Social values broadcasters), and 20% by Mr. Kamen held last week in England at its develop- must also be considered," he said. "But and Daniel J. Riesner, New York at- mental laboratories. we've got to make some decision on a torney. The company reported that it has relative analysis as to what's important." The patent application for the laser sold or has "reserved" 200 Mark VII's Dr. Hollomon speaks from a back- link was submitted by the Laser Link since the camera was introduced a year ground of experience in technical man- Corp., which is owned by Messrs. Ka- ago. agement as well as with government. men, Walker and Riesner. It proposes to Marconi said the camera has been He was with the General Electric Co. use a laser beam in the 1- micron region further improved and the sensitivity for 18 years, as metallurgical research- of the spectrum to relay TV programs to "increased to over twice the original er, manager of metallurgy and ceramics high -rise apartment houses. The plan specification" with a capability of pro- research, and, finally, general manager calls for reception of the over -the -air ducing "perfect color pictures in the of the general engineering laboratory TV signal at the tallest building in an light levels found in any black -and- before being tapped for his present job area and retransmission over a laser white studios." One of the operational by President Kennedy in 1962. beam to other buildings, using in some units now being sold optionally is de- signed to simplify color As assistant secretary for science and cases mirrors to route the beam. balance control and color reproduction despite chang- technology, he supervises the Patent Of- the laser In the 1- micron region, ing light conditions. The other optional fice, the National Bureau of Standards, transmission will be good for only two unit provides vertical aperture the Environmental Services Administra- correc- or three miles, it is understood, but it tion that's designed to increase depth tion (of which ITSA is a part), and the and will penetrate clouds, smog rain. and sparkle of the picture, passing it on office of state and technical services. A significant element of the laser -link to the average color home receiver in proposal lies in a special technique of studio -picture quality. modulating the light beam. The system The British company also said it CATV by laser uses a high frequency oscillator with a demonstrated at the same time a new crystal, frequency modulated. 10 -kw broadcast transmitter, which it is plan in N.Y. Part of the laser link equipment is to described as having increased reliability be manufactured by JFD Electronics and ease of operation. The equipment Co., Brooklyn, N. Y., a major TV re- uses solid -state techniques throughout, CATV started out more than 15 years ceiving- antenna manufacturer. except in the final output stage where a ago as an all -wire system of bringing Both the laser link and the Tele- single tetrode is used. The transmitter TV signals to viewers. Early this year, prompter experiments with microwaves (a developmental prototype was used Teleprompter's Irving Kahn sought and are aimed at connecting CATV sub- for the demonstration) was said to have received FCC approval to experiment scribers in large, urban metropolitan features that include simplified front - with microwaves to reach individual areas without the use of telephone panel controls, one for operational use subscribers in the crowded, high -rise company lines. Telephone lines in major and the others to check the system. The apartment house areas of upper Man- markets are customarily underground, equipment, which also has a remote hattan in New York without having to and the usual CATV connection to control, can operate in extremes of use telephone cables. customers by wire cannot be accom- temperature and humidity, Marconi And now, it was learned last week, plished without an arrangement with said. a new system of bringing TV over the the telephone company. Both the laser A third development is a new photo- air to community antenna customers link and the microwave relay are for conductive monochrome TV camera may be tested soon in Brooklyn, N. Y. short -haul service. (Mark VI) that is designed for telecine operation. The Mark VI uses a vidicon tube. The company claimed higher picture quality and simplicity in engi- neering. /flore fijan a decade o l-.onitrucfive -Service NLRB clears KONO -TV lo roadca3ferd and de Proadcadfiny -Ina/wiry of antiunion charge

A complaint against KONO -TV San Antonio, Tex., has been dismissed by HOWARD E. STARK the National Labor Relations Board. Local 2206 of the International Brother- Consultants hood of Electrical Workers, AFL -CIO/ Brokers- CLC, had charged KONO -TV with inter- fering with the union activities of em- SO EAST 58TH STREET NEW YORK, N. Y. ELDORADO 5.0905 ployes. The union had charged that the sta- tion had promoted a decertification peti-

82 (EQUIPMENT & ENGINEERING) BROADCASTING, December 12, 1966 tion among its employes in order to induce them to abandon their union af- Not painting tower filiation. Trial examiner Sydney S. Asher BUYING Jr. said there had been no proof the can cost plenty TIME station had engaged in such antiunion activities, or that the station had even IN AUGUSTA? known of the existence of the decerti- FCC determination to crack down fication petition before it was filed with on broadcasters who fail to paint their the NLRB. antenna towers was indicated last week The decertification petition had been in a $5,000 notice of apparent liabil- filed with the NLRB on June 6 and been ity sent to WMID Atlantic City, N.J., dismissed by the board later than month for "repeated or willful failure" to because it had been filed within a year paint its tower. of the certification of the union. The Commission records indicate that the NLRB had certified the union at KONO- agency's field- engineering bureau warned the station four times since Aug. 24, TV on July 20, 1965. d r 1964, to paint its tower but that the li- r censee didn't notify the commission that the job was completed until last G *RD AM -FM intercoms month. rv .,, Commission went out their officials of A RUST CRAFT STATION 12 a growing market way to call attention to the size of the Represented by The Katz Agency, Inc. apparent liability as reflecting the im- portance that the commission attaches There is a whole new multi -million to tower painting as an aid to air - dollar market rapidly developing that navigation safety. will assure AM -FM radio in every Commissioner James J. Wadsworth, More selling room of the home and it isn't the tra- however, wasn't satisfied with the ap- ditional set manufacturer, transistor im- parent liability of $5,000. In view of opportunities for you porter or retail radio store. It is the the circumstances of the WMID case, on the West Coast new -home building market and manu- he said, the maximum forfeiture - facturers of home intercommunication $10,000 -would be appropriate. THE ALL NEW systems. "This case represents an incredible KRCR- TV,CHANNEL 7 This unique market today already waste in the time and resources of the BLUFF, amounts to nearly $25 million worth United States in repeatedly attempting REDDING, CHICO,RED of home intercom systems featuring to bring this licensee into compliance CALIFORNIA AM-FM radio, according to Harold J. with our rules designed not only to Lemmon, president & A of Music Sound protect the public interest, but to pro- Portland Inc., Dallas, one of several manufac- mote public safety," he said. 300 mi. turers exhibiting last week in Chicago Not only was the station in violation at the National Association KRCR -TV7 of Home of commission rules for more than Redding-Chico, Cal. Builders. two years, Commissioner Wadsworth -T He KIEM-TV3 predicts that within the decade added, but the tower in question "is Eureka, Cal. at least 80% of all new homes built only one -and -a- quarter miles from a KOTI-TV2 in the U.S. will feature full -house in- runway of the Atlantic City, N. J., air- Klamath Falls, Ore. ; tercom systems having AM -FM radios. port." He also noted that the station had KTVM TV5 Medford, Ore. An even larger radio market, he be- been cited for failure to paint its tower lieves, will be in systems that also will San Francisco on Aug. 9, 1956. 300 mi be installed by existing home owners WMID can either contest the notice Y during remodeling projects. of liability or pay the $5,000 fine. Mr. Lemmon says that his firm is In the heart the only survivor of three that first of America's Northern began custom manufacture of home in- Sacramento valley, tercom systems with radios about a Law for master antennas a bustling Pacific market dozen years ago. His firm's line now of well over is all solid -state and includes a master with UHF pushed by JFD EBI clock that turns the radio on and off $787,090,000 at designated times. JFD Electronics, Brooklyn, N. Y., KRCR- TV,CHANNEL7 The line at first was AM only, he last week introduced a new line of recalls, but since 1959 with the growth master- antenna equipment capable of adam young Inc. I of FM all units are AM -FM systems. both UHF and VHF reception and an- New York, Chicago, Atlanta, Boston, Pallas, 0 los Angeles. St. louis, San Francisco Mr. Lemmon says his firm has a small nounced plans to force the acceptance Octroil, share of the total market in its class. of such equipment in the name of sup- Another bigger firm with broad dis- port for UHF-TV. tribution of other electrical goods, Nu- JFD argues there is inconsistency in tone, has about 55 %, he estimates. government policy that forces all - Other manufacturers in the home inter- channel TV receivers on the market and CAMBRIDGE SCHOOL RADIO AND TELEVISION BROADCASTING com-radio field include General Elec- forces community antenna television Learn by doing. Two Year Work -Study Programs in Radio and Television Broadcasting and Man- tric, Broan Manufacturing, Miami- to carry UHF channels but allows agement, Communications, Liberal Arts. Profes- Carey Division of Philip Carey Manu- proliferation of "UHF- blind" master an- sional training on School Station WCSB and WCSB -TV. Activities. Placement. Dormitories. facturing Co., Rangaire Corp., Swan- tenna systems of the type used in many Co -Ed. Catalog. son Manufacturing Corp. and Thomas new apartment developments. Write Mr. Roberts, Cambridge School Street, Boston, Massachusetts 02215 Industries. The master-antenna manufacturing 632 Beacon

BROADCASTING, December 12, 1966 83 quality in color program recording. RCA claims the TR -70 is "the first high -band color-TV recording system to be completely factory -assembled and ready for use upon installation at the broadcast studio." In view of the present backlog of orders from U.S. and foreign broad- casters, RCA expects production of the recorders to continue through the middle of next year. The TR -70 was displayed last March at the National Association of Broadcasters conven- tion in Chicago (BROADCASTING, April 11).

Race tracks see video -tape demonstration

The Thoroughbred Racing Associa- tion is considering the use of instant School days again for management- engineers video -tape color replays for officiating purposes at American race tracks by the spring of 1968. A demonstration For five days, 51 supervisory en- and skills required for good manage- of the potentiality in the color replays gineering personnel cracked the ment ... in making decisions, in the was given last week at the Turf Para- books at Purdue University, Lafay- delegation of authority and in the dise race track in Phoenix, where the ette, Ind. At the end of the period, communication of management pol- track was holding its annual meeting. they had improved their understand- icy." The demonstration was conducted by ing of management as an "inter- New subjects in this year's seminar the Thoroughbred Photo Service, which related process of planning, organiz- were an introduction to financing and introduced closed-circuit television at ing, motivating and controlling." labor relations. Hollywood Park last summer. The The engineers were students at the Above, four of the engineers at- color replay system shown was de- National Association of Broadcast- tending the seminar go over some veloped by the Victor Co. of Japan ers second Engineering/Management notes. (L -r): Lester M. Nichols, primarily for medical education. Seminar, which was designed to help xvoo Tulsa, Okla.; Raymond H. Thoroughbred Photo Service is the develop management skills. Vincent Hernday, WTMJ-TV Milwaukee; American distributor for the Japanese Wasilewski, NAB president, told the James H. Hoke, Southern Broadcast- company. engineers the course work was aimed ing Co., Winston -Salem, N. C., and TRA delegates were told at the at further refining "the philosophy Henry R. Kaiser, wnc -Tv Pittsburgh. demonstration that the video -tape equip- ment will allow "the color tape to be slowed, reversed, still- framed and rocked."

company displayed its new "Smooth a leader in the Television Accessory Line" solid -state antenna system with Manufacturers Institute (TAME), a NABET initiation fees amplification units that may be placed lobby that fought against the develop- at any point along a distribution line to ment of CATV. At the same time JFD excessive, says examiner maintain even signal strength. It might said it would begin manufacturing be described as a vest -pocket CATV CATV components including ampli- Trial examiner William Seagle of the system, a JFD engineer suggested. fiers and distribution units. The new National Labor Relations Board has William Clancy, JFD vice president, Smooth -Line system was described as recommended that New York local 11 said the company, with support from a first step in that direction. of the National Association of Broadcast UHF station operators, would go to A JFD representative says the com- Employes and Technicians, AFL -CIO, the FCC and Congress in hopes of es- pany is now developing eight CATV be ordered to drop its higher initiation tablishing legislation that would require systems with a total subscriber poten- fees adopted in December of last year. all master antenna systems serving 50 tial of about 45,000. Charges against the union were filed or more dwelling units to have all - by NBC and ABC, whose temporary channel capacity (BROADCASTING, Dec. and vacation -relief employes were sub- 5). Such action is expected from JFD RCA to start shipping ject to initiation fees ranging up to $1,- before the end of the year, a spokes- 000. The NLRB examiner recommend- man said. high -band TR -70's ed that the NLRB order the union to JFD intends to present the same peti- return to its flat $150 initiation fee and tion for MATV legislation to New York RCA Broadcast and Communica- refund any overcharges made since the City and to the New York state legis- tions Products Division says it will be- higher fees have been in effect, plus lature. gin shipping the first of its new TR -70 interest. The company surprised the communi- color tape recorders from its Camden, Under the increased scale of initia- cations industry in September 1965 by N. J., plant this month. tion fees, a broadcast technician earn- moving into community antenna tele- Priced at $82,500, the TR -70 unit ing, for example, $130 a week as a vision operation. Previously it had been is said by RCA to provide a higher vacation -relief employe would be re-

84 (EQUIPMENT lt ENQINEERINQ) BROADCASTING, December 12, 1966 quired to pay an initiation fee of $500. Shipments of radio and television The trial examiner noted that compar- broadcast transmitters and audio equip- "I'LL SEE able fees of another union were $100 ment, radio and microwave communica- to $125. tions and equipment, and parts and YOU IN The trial examiner said that the nec- accessories, accounting for 23.5% of essary consequence of the higher fees the total, rose from $123.0 million to $133.5 million, up 8.5 %. COURT!" would be to confine vacation -relief em- Some suits are in 'deadly earnest'. Others ployment to broadcast technicians al- Exports of television receivers and are nuisance suits, in hope of a settle- ready members of the union and who chassis were up 30.7 %, from $13.3 ment. Why be victimized by either kind? would not, therefore, be required to million to $17.4 million. The principal Decide on the amount you'll carry pay the increased initiation fees. The markets were: Canada, $6.1 million; yourself. Cover the excess through Em- Venezuela, $2.0 million; Mexico, $1.2 ployers Reinsurance Corporation. Then examiner termed the initiation fees "dis- you'll know in advance what the maxi - criminatory and excessive." million; Ireland, $1.1 million; and Spain; imum possible loss can be. $700,000. For rates, details without obligation, Shipments to 10 countries accounted write or call: CORP. Electronics exports up for 73.3% of the $565.5 million in U. S. EMPLOYERS REINSURANCE 21 West 10th, Kansas City, Mo. 64105 electronic exports in the January-June New York, 111 John San Francisco. 220 Montgomery 24% in first 6 months period. The $567.3 total includes spe- Chicago,175 W. Jackson Atlanta. 84 Peachtree, N.E. cial- category items totaling $1.8 million The Department of Commerce has for which data on countries of destina- reported that exports of electronic prod- tion are not available. ucts from the U. S. reached $567.3 mil- Canada was the principal market for lion in the first six months of 1966, an electronic products with 18.7 %. The increase of 24.2% over the $456.7 mil- European Economic Community ac- lion in the same period last year. counted for 28.5% of the total.

FINANCIAL REPORTS

RCA and Hertz boards RCA, though continuing to operate as a separate entity with its own direc- approve merger plan tors and management. The agreement calls for the exchange The boards of directors of RCA of each share of Hertz common stock and the Hertz Corp. last week approved currently outstanding for one-half share an agreement on the proposed merger of RCA common stock and one -fourth share of a new RCA $4 cumulative to of the two corporations (BROADCAST- total system convertible first- preferred ING, Oct. 24). stock to be issued. Also involved is the exchange On approval of RCA and Hertz of each share of Hertz $2 cumulative JERROLD shareholders at their respective annual convertible preferred stock for 0.52 meetings in May 1967, Hertz will be- share of the new RCA preferred. Each will satisfy all come a wholly owned subsidiary of share of the new RCA preferred will be convertible into two shares of RCA your CATV needs common. Only Jerrold offers a complete line of more than 500 compatible CATV quality products. And we'll design, 7 Arts to buy stock UA's 1966 pace produce or modify any component you require. Phone (215) 925 -9870, Seven Arts Productions said or write CATV Systems Division, Jer- well ahead of 1965 rold Electronics Corporation, 401 Wal- last week it would "make or cause nut St., Philadelphia, Pa. 19105. to be made" an offer to purchase United Artists Corp., New York, all shares of Warner Bros. Pic- net earnings in the first nine months FIRST tures. of 1966 were reported last week to be IN This was disclosed as a provi- 10% over last year's period. UA's JE RIO LO sion of the agreement by which board of directors last week also voted CATV it had earlier purchased from a special cash dividend of 25 cents per OVER 16 YEARS CATV EXPERIENCE Jack L. Warner and related in- share on common stock, payable Dec. Support National Cable TV Week terests 1,573,861 shares of War- 29 to stockholders of record Dec. 16. January 30- February 4 ner Bros. stock (BROADCASTING, For the nine months ended Oct. I: Nov. 21). 1966 1965 That deal, closed on Nov. 25, Earnings per share $2.55 $2.23 provided that Seven Arts would Gross income 133,620,000+ 143,905,000 " Net earnings 10,830,000 9,451,000 pay $20 a share for Mr. Warner's Shares stock and last week Seven Arts Outstanding 4,239,818 2,085,205 " "" ZOOM LENS said its offer to other holders "After a provision of $10,381,000 for fed- would be made on "at least as eral income taxes. RENTALS "After a provision of $8,821,000 for fed- favorable a basis as the purchase eral income taxes. from Mr. Warner." "Result of a stock split. Divided into class A stock: 1,671,499, ZOLOMATICS und class B stock: 413,706. 5875 MELROSE AV. HOLLYWOOD CALIFORNIA TEL. 1213) 463-2181

BROADCASTING, December 12, 1966 85 INTERNATIONAL

vately owned Canadian TV network, own the Canadian Association of Broad- Canada considers its satellite casters, individual broadcasters and other interested parties. BBG schedules hearing on possibility of domestic Mr. Soble last spring proposed the establishment, also with the Power system for distribution of television programs Corp. of Canada, of a second commer- cial TV network. BBG told him he could make preliminary plans, and A proposal that Canada put up its own domestic satellite system in conjunc- scheduled a formal hearing on the proj- domestic communications satellite for tion with the Power Corp. of Canada ect for October 1967 (BROADCASTING, national TV relaying is going to get a Ltd. that would launch a satellite into May 16, 9). full -scale hearing by that country's synchronous orbit over Canada to relay Earlier A. G. Lester, executive vice Board of Broadcast Governors. TV signals from coast to coast. president of Bell Telephone Co. of Can- The BBG has announced that it will In announcing that it would hold a ada, told members of the Rotary Club hold a special meeting March 7, 1967, special hearing on domestic satellites, in Montreal that the potential of a in Ottawa to hear presentations on a the BBG said that it was bringing the domestic satellite was far beyond that space -satellite television network sys- project to public attention because of of relaying TV signals alone. A domestic tem. The proposal was first made by "the imminence of space -satellite dis- satellite, he said, could be used for ex- Kenneth D. Soble, CHCH -TV Hamilton, tribution of television signals." tending telephone service into the far Ont., at a BBG hearing in October Comments Sought BBG invited reaches of the northern areas of Can- (BROADCASTING, Oct. 31) . comment from the publicly owned ada, now underserved because of the Mr. Soble proposed a $75 million Canadian Broadcasting Corp., the pri- expense. If a low -cost earth station could be devised able to withstand the rigors of the Arctic environment, Mr. Lester said, "it would be possible to situate these stations in the scattered settle- ments of the Far North so that residents would have not only telephone connec- tions with the outside world but would, for the first time, be able to receive 'live' television programs." The Canadian Bell Co. is experiment- ing with such an earth station at Bou- chette, 70 miles north of Ottawa, he re- ported. This station should be operating early in 1968, he said, and if successful could become the hub of a system serv- ing the northeastern Arctic by 1970. TV committee named for developing nations

A study of the potentials of educa- tional television for the benefit of un- derdeveloped nations will be getting underway soon with a five -man U.S. task force doing the research. The group was established two weeks ago by President Johnson and is headed by Leonard H. Marks, director of the U. S. Information Agency and former Australia readies for TV via satellite communications attorney in Washington (BROADCASTING, Dec. 5). Named last week to round out the Collins Radio Co. has announced receiving systems, a five -level build- committee: Paul A. Miller, Assistant a letter contract to build an earth ing and associated control and mon- Secretary (for education) of Health, satellite station near Moree, NSW, itoring equipment. Education and Welfare Department; Australia, which will be capable of The contract was made between Charles Frankel, assistant secretary for handling 600 telephone calls and one Collins' Australian subsidiary, Collins cultural affairs, State Department; Dr. TV channel simultaneously. Radio Co. (Australasia) Pty. Ltd., A. H. Moseman, Agency for Interna- The installation, costing approxi- Melbourne, and the Australian Over- tional Development, and Tedson Myers, mately $4 million, will include a seas Telecommunications Commis- Peace Corps, former assistant to the steerable, 90 -foot diameter dish an- sion. Moree is about 300 miles north former FCC Chairman Newton Minow. tenna as well as transmitting and of Sydney. Douglass Cater, Presidential assistant, is White House liaison with the group.

86 BROADCASTING, December 12, 1966 mended that the board should be the sponding increase" in public funds. "If The CBC BBG and not a new entity. The report program quality, variety and Canadian stated, in any event, "despite its short- content are to be maintained and im- comings, the one -board system would proved," the report stated, "not more talks back be preferable to major divisions of than $25 million net per year should authority and responsibility for the be realized on commercal sales over the policies and operations of the CBC next five years." Stabilization of dollar Hits Fowler Report between two boards." volume plus an eventual increase in Bad Formula The corporation re- rates would produce a gradual decrease recommendations for jected the government commercial for- in the volume of CBC commercial pro- mula that would concurrently require grams and thus, in the CBC view, lead czar and single board the CBC not to increase its present to free air time and necessary sched- volume of commercial programing and ule improvements. to retain a 25% share of all TV adver- The Canadian Broadcasting Corp. an- tising expenditures and a 4% share of swered its critics last week with a white all radio advertising expenditures for paper that emphasized the CBC should the next five years. "These two require- Lani Bird pictures control its programing and policy with- ments are incompatible since the out supervision from any other addi- corporation has no control over the bad, networks say tional government- constituted body and total dollar volume of advertising sales the need for more realistic government in Canada," the report stated. "In views on CBC's participation in cotn- other words, the corporation's sales Lani Bird, the new commercial satel- mercial media. quota is being fixed, not in relation to lite positioned over the Pacific, last In reply to the Fowler Report and total CBC expenditures, but in relation Wednesday (Dec. 7) linked the three the Canadian government white paper to total expenditures outside the CBC." major TV networks in this country (BROADCASTING, Sept. 13, 1965, July 11, Simultaneously news and opinion pro- with Hawaii for what some network 1966), the publicly owned corporation grams plus other program categories sources described as 12 minutes of affirmed the need for two regulatory traditionally withheld from sale would video delay followed by 32 minutes of bodies because of Canada's growing have to go on the block to match the "bad" pictures. It happened during ETV and station -licensing problems and revenue required by the government. live pool coverage of Honolulu cere- the potential for communication satel- CBC revenue projections indicated monies observing the 25th anniversary lites and CATV systems. Previously net TV income would increase from a of the Japanese attack on Pearl Harbor. the Fowler Report had proposed current $23 million to an estimated $43 ABC-TV, as pool coordinator (its abolition of the Board of Broadcast million by 1972 -73, if the corporation affiliate KHVH -TV Honolulu originated Governors and the CBC board of obtained 25% of the TV advertising the feed), said last Thursday that ABC, directors in favor of a 15- member market; net radio income would in- CBS and NBC were protesting to AT &T group with one fulltime executive as crease from a current $2.9 million to (the common carrier) and the Com- "czar" to control both public and an estimated $4 million by 1972 -73, munications Satellite Corp. (the sup- private stations; the government white if the corporation obtained 4% of the plier) that they won't pay the $4,430 paper endorsed a larger. more power- radio advertising market. "Unless the rate charged for the 44- minute relay. ful BBG with regulatory powers over CBC is to become fully commercial," ABC said that after it failed to re- CBC affairs. warned the report, "a practical net ceive signals for the first 12 minutes, In its report the CBC recommended sales target for CBC-TV by 1971 -72 is the network decided to scrap its plans the BBG be given authority and re- $31 million vis -a -vis a requirement of to carry the program at 12:53 -1:37 sponsibility for "the planning and ad- $40 million; for radio it is $2 million p.m., EST. Later in the day, part of a ministration of Canadian broadcasting's vis -a -vis a requirement of $3.8 million." video tape of the feed was inserted on physical structure, general broadcasting The CBC found conflicting objectives 5:45 p.m. newscast. regulations, and the broad performance of program quality and increased reve- CBS indicated that once video sig- of the private [broadcasting] sector." nues in the government's demands and nals were available, the network carried However, the CBC emphasized the recommended a reduction in the volume the ceremonies until 1:30 p.m., and government proposal of a three -way of sponsored programs and a "corre- later used tape portions for its Walter division of authority among the cabinet, BBG and CBC board regarding CBC affairs would result in "extensive du- plication of effort" and would "drasti- cally reduce" the effectiveness of the NEGOTIATORS FOR THE SALE OF MEDIA AND ALLIED BUSINESSES corporation. Therefore the CBC rec- TOP SEVENTY -FIVE MARKET ommended that its board "be given full TOP FIFTY MARKETS authority and responsibility for the Serves Pacific state market of one million. Midwest market of one -half million. Gross policies, programs and operations of Increase to 5KW possible. Daytime. Very average $15,000 monthly. Daytimer. Price excellent terms can be worked out for $275,000 /Terms. the national broadcasting service." qualified buyer. Price $150,000. Further, both the BBG and the CBC "should each answer directly to Parlia- ment through a designated minister for their respective responsibilities." The CBC made a partial concession Jack L. Stoll to the Fowler Report with a recom- and ASSOCIATES LOS ANGELES WASHINGTON NEW YORK mendation that a single board, should it become necessary, be given author- SUITE 514 -15 -16 HOLLYWOOD SECURITY BLDG. LOS ANGELES. CALIF. 90028 ity over all public and private broad- AREA 213 HOLLYWOOD 4 -7279 casting; however, the CBC also recom-

BROADCASTING, December 12, 1966 87 Cronkite Report. The Other Bird Early Bird satellite before the UN Security Council. The NBC reported using the entire time over the Atlantic was also put into TV program also included a studio panel for its telecast Pearl Harbor: Dec. 7, use last Thursday (Dec. 8) for two presentation with ambassadors of 1966 (12:50 -1:37 p.m.). To fill in the United Nations relays to England: one Nigeria, Uganda and Canada. Parts period in which there was no reception, to Rediffusion (4:12 -4:41 p.m. EST), of the program also were presented NBC showed stock film footage of the and the other to the BBC (5:30 -6 p.m., live from Rhodesia, and taped inter- Japanese attack with a recorded voice - EST) . views from London were inserted. over of the late H. V. Kaltenborn an- Each relay was sent to Comsat's BBC's relay was put on Twenty Four nouncing the attack. Correspondent ground station in Andover, Me., and Hours, a news program, which featured Merrill Mueller talked from New York there beamed by satellite to an earth a round -robin exchange with Charles. and John Dancy reported from Punch station in Goonhilly Downs in England. Wheeler, BBC correspondent in New Bowl Cemetery (national shrine of the Rediffusion used its live feed for a pro- York, and Keith Kyle and Cliff Michel - Pacific) when audio signals by under- gram, This Week. On this segment, more, both of the BBC in London. seas cable finally were established after British Foreign Secretary George The program included a 12- minute live the video correction. Brown discussed the Rhodesia crisis pickup from the Security Council.

FATES & FORTUNES

BROADCAST ADVERTISING marketing services for drugs, Sudler & appointed media director of Howard Hennessey, New York. William Siegel, Swink Advertising Inc., Marion, Ohio. assistant director, drug marketing, ap- pointed account executive. Maxine C. Cohen, media director of Redmond, Marcus & Shure, New York, elected VP. Alfred F. Califano, production man- ager of Wylde Films, named VP in charge of production of Focus Presen- Mr. Goodman Mr. Cheek tations Inc., New York commercial pro- Mrs. Moseley Mr. Lenz Richard E. Goodman, VP-associate duction company. creative director, D'Arcy Advertising, Alice L. Moseley, associate creative New York, and Jay W. Cheek, creative Glenn Gilbert, head director, and Robert H. Lenz, creative director, Life magazine, same city, of Detroit office, supervisor, with Grey Advertising, New named VP's -creative group heads, Metro Radio Sales, York, elected VP's. elected VP and man- Dancer -Fitzgerald- Sample, also New Rudy C. Wahlig, with McCann /ITSM ager. York. division of McCann -Erickson Inc., New David Dutton, managing director of Ian McKechnie, York, joins Doremus & Co. there as The London Press Exchange, London, formerly head of his media director. also named president of its U. S. sub- own company, Mc- James J. Mikolitis named associate Productions, New sidiary, LPE- Robert Otto Inc., New Mr. Gilbert Kay director of research at Post- Keyes- York, VP- York. He succeeds Arthur Burton, who named Gardner, Chicago. becomes LPE regional director for Asia commercial production division, Televi- and Africa. sion Sound Inc., same city, division of William J. Casey, LaBrie Associates Ltd. VP and copy group Soren H. Munkhof, general manager head at Papert, Koe- John A. Ball, director of product of WPBN -Tv Traverse City, Mich., nig & Lois, New York, named executive VP of Noyes, Moran marketing, U. S. Plywood Corp., New York, named VP- marketing services. joins The Marschalk & Co., Downers Grove, Ill., advertising Co., that city, as asso- agency and broadcast services firm. Allen Mac Kenzie, director of public relations, named VP- public affairs. ciate creative director. Raymond G. Ogren, Kent Bosworth, as- account supervisor Thomas H. Belviso Jr., account ex- ecutive, ABC -TV Spot Sales, New York, Mr. Casey sistant account man- with Ted Bates & Co., Diet- named eastern sales manager. ager of Hoefer, New York, elected erich & Brown, San Francisco, named VP. Frederick Beld- James Walsh, VP account manager. en, personnel mana- and director of TV at ger, Compton Adver- Papert, Koenig, Lois, Dale K. Stevenson, with Campbell - tising, New York, New York, joins Col - Ewald Co., Detroit, named media di- joins Bates there as odzin Productions Inc. rector for C-E, San Francisco. Mr. Ogren director of employe there as executive VP Lewis I. Haber, John Hughes and development. and creative director. Paul L. Richey, media supervisors at R. Gerald Grey and Marianne M. Thomas P. Shull, LaRoche, McCaffrey and McCall, New York, associate media directors. Fultz, with Reach, McClinton & Co., Mr. Walsh with Doyle Dane named Boston, named VP's. Bernbach, New York, George D. Hastings, from Henderson William Penible, creative associate at joins Scope Advertising there as execu- Advertising Agency Inc., Greenville, Knox Reeves Advertising, Minneapolis, tive VP. S. C., appointed research director of elected VP. Walter L. Jones, with WAMO -AM -FM JFB Marketing Consultants, division of Bonsib Inc., Fort Wayne, Ind. Bernard L. Koff, manager of promo- Pittsburgh, named sales manager. tional research, Roche Laboratories, Garry C. McKelvey, executive media Carl Buffington, VP and director of Nutley, N. J., named VP-director of director of W. B. Doner & Co., Detroit, TV at Morse International Inc,, New

88 BROADCASTING, December 12, 1966 York, named director of communica- ton, N. J., joins Bernard Popick Asso- John E. Heselden named VP for oper- tions at Richardson -Merrell Inc., that ciates, Vineland, N. J., as copy writer. ations, succeeding Lynn N. Bitner, Gan- city. nett's general manager and senior VP, Gayton M. Masters, design artist at MEDIA who retires Dec. 31. wBZ-TV Boston, appointed assistant ad- A. H. (Chris) Chris- vertising and sales promotion manager. Bob McRaney Jr., with WJDX -AM -FM tensen, formerly with and WLBT(TV) Jackson, Miss., named KPIx(Tv) San Fran- John M. Cole named manager of general manager. media buying, Chicago division, Need- cisco, WJZ-TV Balti- KEX ham, Harper & Steers. Robert Olson, Ron L. Ruth, sales more, and Port- with BBDO, Chicago, joins NH &S as manager of WNUS Chi- land, Ore., named di- associate media supervisor. cago, named general rector of corporate manager. communications f o r Wilma M. Geller, senior media buyer Mullins Broadcasting Jim Nine, with Mr. with West, Weir & Bartel Inc., New Christensen Co., with responsibil- WKAZ Charleston, York, appointed supervisor of media ity for promotion and advertising for W. Va., named gen- operations at Firestone & Associates KBTR and KBTV(TV) Denver; Mullins eral manager of WVAR Inc., that city. Neon and Mullins Advertising, Richwood, W. Va. Outdoor Francis King appointed account su- Mr. Ruth Denver, and KARK- AM -FM -TV Little pervisor at Clinton E. Frank Inc., Chi- Russell G. Gast, Rock, Ark. cago. sales manager of wow Omaha, ap- pointed station manager. Guilford Ross Dye, from Adam Young Inc., appointed television ac- Earl W. Hickerson, count executive at Peters, Griffin, Wood- general manager of ward, Chicago. Dennis Israel, with WCEE -TV Freeport, Broadcast Communications Group, Chi- Ill., named VP of par- cago, joins PGW there as radio account ent Rock River Tele- executive. vision Corp. Allen H. Neuharth, Robert W. Browning, formerly with Mr. Dickman Mr. Lowstuter general manager and Radcliffe Advertising and WZOK, both Marshall Dickman, manager of mar- Jacksonville, Fla., joins w.rxT(Tv), that Mr. Nickerson operating head of Rochester (N. Y.) ket research for Erwin Wasey Inc., city, as account executive. New York, named manager, circulation Democrat & Chronicle and Times - city. Paul F. Theriault, account executive Union, also named executive VP of The and radio ratings, for NBC, that WABC -FM New York, named account Gannett Co. (group owner), that city. Donald E. Lowstuter, timebuyer for executive, WNEW -FM, same city. Robert E. Bromley, with KHER Santa Maria, Calif., appointed account ex- ecutive. William Chororos, TV -radio producer for Ogilvy & Mather, New York, joins What Makels Warwick & Legler there as senior TV producer. ROHN CATV Paul Rannellucci joins WFIL -FM Philadelphia, as account executive. owers Different? David M. Brennan, national sales manager and assistant to general man- Here Are Just A Few Reasons ager of WIL St. Louis, joins KWK, that Why So Many CATV Owners Are city, as account executive. Specifying ROHN Towers: EXPERIENCE ROHN engi- Norman J. Bartel, sales representa- neers have more- experience and tive for SCM Corp., San Diego, joins are among the pioneers in tower KDEO San Diego as account executive. construction and design. DESIGN - ROHN towers are J. Warner Rush, with WHN New carefully and fully engineered to York, named to new position of general DO MORE THAN the job for sales manager. which they are intended. They're proved by thousands of installa- Donald A. Getz named western divi- tions for every conceivable type sion sales manager and Charles A. Wil- job. COMPLETENESS The line is son named radio sales special projects complete for every- need. All manager at WON Chicago. Mr. Wilson accessories, lighting, and micro- Shown above is a series of 4 special ROHN continues as director of national sales towers for a Jerrold -Taco CATV antenna wave reflectors are available installation. Towers engineered, manufac. for Chicago office of KDAL Duluth, from ONE reliable source. En- tured and installed under complete ROHN Minn., and as director of farm sales for tire job can be "turn -key" pro- supervision. WON Continental Broadcasting Co. duction if desired. Write- Phone -Wire for Prompt Service Box 2000, Peoria, Illinois Robert Stettner Jr., with WJJD Chi- Phone 309-637-8416 cago, joins sales staff of WIND there. ROHN Manufacturing Co. TWX 309-697-1488 «World's Largest EXCLUSIVE Manufacturer of Towers; designers, engineers James H. Ogilvie, manager of South and installers of complete communication tower systems." Jersey Star, weekly newspaper in Bridge -

BROADCASTING, December 12, 1966 89 BBDO, New York, appointed supervi- 47, Hollywood, since 1958, reelected sor,.radio ratings, for NBC, that city. for another two -year term. Dimbleby joins CBS News Will Tomlinson, PROGRAMING West Coast sales rep- CBS News has hired David resentative, Screen Dimbleby, who has been a pro- Baldo M. Kristovich, public adminis- Gems, San Francisco, ducer and reporter for the BBC, trator of county of Los Angeles, elected named West Coast on a one -year assignment as corre- president of Garrison Productions Inc., sales manager, WBC spondent/associate producer. His which owns and produces The Wild Program Sales, same first assignment is a CBS News Wild West television series. Bertram city. special, England vs. Texas, sched- uled for telecast next spring. He Fields, attorney in motion picture and Robert Lewis, sales television fields, elected VP. Mr. Tomlinson is the son of the late Richard executive for both Dimbleby, well known war corre- Alice M. Koch, assistant to general WINS New York, and KYW Philadelphia, spondent and BBC commentator. manager of KMOx St. Louis, named pro- joins RKO General Productions, New gram director. York, as sports sales executive. Terry Parker, news director of WRTA NEWS FANFARE Altoona, Pa., named operations man- ager. Dave Parr, named program direc- James Harper, night news manager Michael G. Silver, with tor of WRTA. NBC News, New York, named director, publicity and day news manager for NBC's central promotion, CBS News Dick Cignarelli, senior film buyer for news desk operation. Herman Martin election unit, appoint- TV Stations Inc., New York, joins Tele- Haag, with NBC News, New York, ed manager, news in- world Inc., that city, as account execu- named overnight news manager. Ray- formation, for CBS - tive. mond R. Lockhart, director of Huntley - TV network press in- Louis Reese, production manager of Brinkley unit in Los Angeles, replaces formation in New KPMB -TV San Diego, appointed opera- Mr. Harper as night news manager in York. New York. Mr. Silver tions manager, replacing Bob Hower, Lawrence L. Hilli- who joins WBKB -TV Chicago. Murphy Martin, correspondent with ard, manager of news services for PR Jean Lenauer, producer and director, ABC News, New York, joins news staff department of Trans World Airlines, joins Official Films, New York, as di- of WABC, that city. New York, named to newly created rector of technical services. Ed Planer, with special projects unit post of manager of public relations - will to John V. Tranchitella, president of of WDSU -TV New Orleans, appointed international. He report Thomas American Federation of Musicians local news director of WDSU- AM- FM -TV. A. Bell, director of public relations - international, with headquarters in Paris. George A. Rasmussen, previously William J. Liss, manager- audio/visual with WEER and WGR -TV, both Buffalo, media for TWA, New York, becomes N. Y., named director of news at manager -news services. Robert D. Hall, SUBSCRIBER WNAC -TV Boston, succeeding Robert PR representative on TWA's eastern re- SERVICE Walker, who resigned. gion staff, succeeds Mr. Liss. David Sliger and Lon Landis, news- Ron Pulera, assistant promotion man- Please include a BROADCASTING address label men with WHEN -AM -TV Syracuse, N. Y., ager of WITI -TV Milwaukee, named pro- whenever you write about your subscription appointed news director and assistant motion manager. news director, respectively, of WOLF, TO SUBSCRIBE mail this form with payment. that city. Mark new subscription or renew present EQUIPMENT & ENGINEERING subscription. Patrick J. Sheehan, acting news di- W. Russell David, VP in charge of tiabscriptian rates on page 7. rector, WILI Willimantic, Conn., ap- engineering at WPTR Albany, N. Y., pointed news director. since 1948, retires. Mr. David will do é I. John P. Criswell Jr., news director of some consulting engineering work in WEAM Arlington, Va., joins WMAL -AM- radio and television. Prior to joining ; FM-TV Washington as reporter- photog- WPTR, he was national sales manager e ° Ñ rapher and newscaster. of broadcast equipment for GE. Toward Ó y end of World War II, Mr. David served Mike O'Neill, withwwJ Detroit, joins as vice chairman of FM panel of Radio -0 WKNR Dearborn, Mich., as writer and 3 o Technical Planning Board, national in- reporter. ú dustry group sponsored by FCC for e yJ Glenn Rinker, with WKYC -TV Cleve- postwar planning of radio and TV. land, joins news staff of WRC -TV Wash- Richard S. Duncan, consulting engi- ington. neer with firm of James C. McNary, Robert A. Kopler, newsman with Washington, appointed director of engi- WARD Johnstown, Pa., joins news staff neering for Maryland Educational-Cul- of KQV Pittsburgh. tural Television Commission, Baltimore, Marshall J. Ewig, news assistant with Maryland state educational television ú çÉ NBC, joins AP broadcast bureau at network. ñ mxo Ralph Howard, R. A. É Troy, N. Y. He replaces Devine, chief engineer, KICU -TV ó 2 who transfers to AP broadcast news Visalia, Calif., appointed chief engineer desk in New York. of KEMO -TV San Francisco, now under construction. BROADCASTING Don Wright, with WKPT Kingsport, Tenn., joins news staff of WCYB -TV Bris- Billy L. Patton, chief engineer 1735 DeSeles St., Washington, D. C. 20036 of tol, Va- Johnson City-Kingsport, Tenn. WJAR -AM -TV Providence, R. I., named

90. (FATES & FORTUNES) BROADCASTING, December 12, 1966 to newly created position of director of Ford Corp., Philadelphia, and VP of eulogy and asked for period of silence engineering, Outlet Co. Broadcasting Philco Finance Corp., named director in his memory at IRTS "newsmalker" Stations, parent of WJAR -AM -TV and of new sales financing office in sales and luncheon last week. Surviving is his WDBO- AM -FM -TV Orlando, Fla. distribution division and president of wife, Ruth. George Brookhyser, with WAJR Mor- Philco Finance Corp. Lew Abrams Greene, 72, VP of gantown, W. Va., named chief engineer Jorgen G. Hansen named consulting J. Walter Thompson Co. until his retire- of WvAR Richwood, W. Va. designer for DuMont Television Sales ment in 1953, died Dec. 6 in Stamford Corp., subsidiary of National Union his Judd C. Nicholas, with Ameco Inc., (Conn.) hospital. Mr. Greene began Phoenix, named manager of production Electric Corp., Stamford, Conn. advertising career with N. W. Ayer & engineering. Son, Philadelphia, in 1922. Later he ALLIED FIELDS worked at Young & Rubicam and Erwin W. Walter Watts, group executive VP Howard B. Goldner, controller for Wasey. He joined JWT in New York in New York, assumes respon- for RCA, Audits & Surveys Inc., New York, elect- 1930 and was elected VP of agency in sibility for defense electronic products, ed treasurer. 1942. Surviving are his wife, Helen, son broadcast and communications products and daughter. division, and graphic systems division. Harvey Barad, after year's leave of Charles M. Odorizzi, group executive absence in Europe and Africa, resumes Michael C. Sullivan, 59, attorney- VP, who is responsible for RCA Com- duties as account executive for Ameri- advisor with complaints and compliance munications Inc.; RCA service com- can Research Bureau's NAFA (network, division of FCC, died Dec. 2 at Cafritz pany, and RCA Victor record division, advertising agencies, film companies, Memorial hospital, Washington. advertisers) services staff in New York. assumes responsibility for RCA mag- Robin Flynn, 71, former editor of netic products division. Delbert L. Mills, DEATHS broadcast desk at The New York Daily executive VP, will continue to be re- News, died Dec. 4 at his home in New sponsible for consumer products (RCA Claude Barrere, 60, died of heart York. Mr. Flynn had been news analyst Sales Corp., RCA Victor home instru- attack at his office in New York on for radio stations in Philadelphia, Mi- ments division, RCA Victor Distributing Dec. 2 (BROADCASTING, Dec. 5). For ami, Los Angeles and Spokane, Wash., Corp., and RCA parts and accessories), past 10 years, he was executive director before joining Daily News in 1944. and will assume responsibility for dis - of International Radio & Television So- Surviving are his wife, Elspeth, two tributor and commercial relations. ciety, professional broadcast organiza- daughters and son. tion in New York. Before that he had Gary Langseth, formerly with Kaiser - served with and May Scovern, 57, wife of Jones Cox Corp. and Ameco Inc., joins Ana- NBC RCA Thesaurus Transcription Service, was independent Scovern, treasurer and VP, Peters, Grif- conda Astrodata Co., Denver, as re- radio and TV program and PR consult- fin, Woodward, New York, died at gional manager. ant, and from 1953 -56 was eastern di- New Rochelle (N.Y.) hospital on Dec. William E. Beathard Jr., director of rector for TV of Broadcast Music 1 following illness. Prior to her mar- distributor and commercial financing of Inc. Tom McDermott, IRTS president, riage, Mrs. Scovern was with the St. sales and distribution division of Philco- marked Mr. Barrere's passing in brief Louis Post -Dispatch.

FOR THE RECORD

STATION AUTHORIZATIONS, APPLICATIONS

As compiled by BROADCASTING, Dec. AM -TV Casper, Wyo. and KLFM(FM) Long Seeks UHF ch. 63 (764 -770 mc); ERP 295 kw Beach, Calif. (recently assigned to McGray vis., 59 kw aur. Ant. height above average 1 through Dec. 7 and based on filings, Broadcasting Co.) HarriScope Broadcasting terrain 112 ft.; ant. height above ground Corp. owns all stock of HarriScope Telecast- 219 ft. P. O. address: 1906 Hoyt Drive Chilli- authorizations and other FCC actions. ing Corp. licensee of KDAK -TV Bakersfield, cothe, Mo. 64601. Estimated construction Calif. and 82.66% of Interstate Broadcasters cost $328,000; first -year operating cost Inc.. licensee of KKAR Pomona, Calif. $275,000; revenue $300,000. Geographic co- Abbreviations: Ann. announced. ant. -an- Messrs. Bergreen have interest in Westmin- ordinates 41. 35, 06,, north lat.; 93. 37, 28" tenna, aur-aural. CATV-community an- ster Broadcasting Corp., licensee of KCMJ west long. Type trans. RCA TTU -10A. Type tenna television. CH- critical hours. CP- Palm Morris & construction permit. D -day. DA-direction- Springs. Bergreen also has in- ant. RCA TFU -30J. Legal counsel Welch al antenna. ERP- effective radiated power. terest in Cumberland Valley Broadcasting Morgan; consulting engineer Raymond E. kc- kilocycles. kw- kilowatts. LS -local sun- Corp., licensee of WTBO -AM -FM Cumber- Rohrer & Associates, both Washington. set. mc- megacyles. mod.- modlfication. N land, Md. and Lion Broadcasting Co., li- Principals: Kenneth F. Churchill. Austin G. -night. SCA- subsidiary communications censee of WRAN Dover, N. J. Ann. Dec. 5. Felton, Marion W. Crabtree, William E. authorization. SH- specified hours. SSA Des Moines, Iowa -Iowa Broadcasting Co. Welch and William Charles Young (each special service authorization. STA- special- temporary authorization. trans.-transmitter. UHF -ultra high frequency. U- unlimited hours. VHF-very high frequency. vis.- visual. w- watts. *-educational. EDWIN TORNBERG New TV stations & COMPANY, INC. APPLICATIONS Palm Springs, Calif. -Palm Springs Com- munications Corp. Seeks UHF ch. 42 (638- 644 mc); ERP 243 kw vis., 48.6 kw aur. Ant. height above average terrain 654 ft.; ant. height above ground 150 ft. P. O. address: Negotiators For The Purchase And Sale Of 1050 North Palm Canyon Drive 92262. Esti- mated construction cost $490.032.65; first- Radio And TV Stations CATV year operating cost $180,000; revenue $120,- 000. Geographic coordinates 33 51, 58" Appraisers Financial Advisors north lat.; 116 26, 02. west long. Type trans. GE TT -56. Type ant. GE TY-95 -C. Legal counsel Cohn and Marks, Washington; New York -60 East 42nd St., New York 17, N. Y. MU 7.4242 consulting engineer Fred W. Volken, Sierra West Coast -1357 Jewell Ave., Pacific Grove, Calif. FR 5.3164 Madre, Calif. Principals: Burt I. Harris, D.C. president Morris H. and Bernard D. Ber- Washington -711 14th St., N.W., Washington, DI 7.8531 green (20% and 5 %, respectively) and Harri- Scope Cable Corporation (75 %), licensee of KFBB -AM -TV Great Falls, Mont., KTWO-

BROADCASTING, December 12, 1966 91 20 %). Marion Crabtree is president, director is president and has interest in Investment requirements of commission's rules (Doc. and 50% stockholder of WKTO -TV Nash- corporation and Gem. Irradiated Wood Inc. 16894). ville. Mr. Welch is vice president, secretary-. Mr. Busby is secretary, treasurer and di- Hearing Examiner Chester F. Naumo- treasurer, director and 50% stockholder of rector and has interest in B and G Land wicz Jr. on Dec. 6 in proceeding on TV WKTO -TV. Mr. Churchill is president of Corp., and is president, director, and has in- applications of Sunset Broadcasting Corp., Iowa Broadcasting. Mr. Felton is vice presi- terest in Busby, Finch and Woods Inc. and Valley Broadcasting Inc. and North- dent. Marion Crabtree is secretary. Mr. West Inc., is owner of construction com- west Television & Broadcasting Co., all Welch is treasurer. Mr. Young's interest not pany and nursery. Dr. Flowers has interest Yakima, Wash. granted available. Ann. Dec. 2. in bank, is president, director and has in- petition of Cascade Toledo, Ohio-Toledo Telecasting Corp. terest in B and G Land Corp., is director Broadcasting Co., to intervene and made Seeks UHF ch. 54 (710 -716 me); ERP 873 and has interest in Cattle Investors, Fed- party to proceeding with respect to appli- kw vis., 130.95 kw aur. Ant. height above erated Investers, insurance company. cation of Apple Valley Broadcasting Inc. average terrain 460 ft.; ant. height above Flowers Hospital Inc. and is physician. Ann. (Does. 16924 -26) . ground 489 ft. P. O. address: c/o Mrs. Jean Dec. 5. CALL LETTER APPLICATIONS Ferry Davis, 901 Lexington Avenue, N. Y. INITIAL DECISION Associated 10021. Estimated construction cost $390,800; TV Corp., St. Paul, Minne- first -year operating cost $250,000; revenue Hearing Examiner Basil P. Cooper issued sota. Requests WGTC -TV. $250,000. Geographic coordinates 4P 39, 01" initial decision looking toward granting ap- University of New Hampshire, Littleton, north lat.; 83. 32, 06, west long. Type trans. plication of All American Television Fea- N. H. Requests WLED -TV. RCA TTU -30A. Type ant. RCA TFU -30J. tures Inc., (Doc. 16089, File BPCT -3459) for Legal counsel Welch & Morgan; consulting new UHF to operate on ch. 50 in Washing- engineer A. D. Ring & Associates, both ton, conditions; and denying applications of Existing TV stations Washington. Principals: Jean Ferry Davis Theodore Granik (Doc. 16088, File BPCT- (80 %), C. May Killian and Jerry Skousen 3453) and T. C. A. Broadcasting Inc., (Doc. FINAL ACTION (each 10 %). Mrs. Davis is president. Mr. 16091, File BPCT -3498) for same facilities. WAAY -TV Huntsville, Ala.- Broadcast Killian vice president of Toledo Telecast- Action Dec. 7. Bureau granted mod, of CP to change ERP ing and is lawyer and has interest in to 741 kw vis. and 74.1 kw aur., and increase farm. Mr. Skousen has interest in land hold- OTHER ACTIONS ant, height to 1,290 ft.; conditions. Action ing company, gasoline sales, cattle, hospital Review board granted petition by Dec. 1. director, medical facility development com- Marbro Broadcasting Inc. for extension of pany, investment company, mortgage com- time to Dec. 19 to file responsive pleadings OTHER ACTIONS pany and brokers, real estate, and rubber to exceptions and briefs to initial decision Broadcast Bureau granted renewal of plantation. Ann. Dec. 5. in proceeding on its application and that of license for following TV stations on Nov. Durham, N. C. -WTVY Inc. Seeks UHF Supat Broadcasting Corp. for new TV's in 30: WNBE -TV New Bern, WWAY (TV) Wil- ch. 28 (554 -560 mc); ERP 212 kw vis., 21.2 San Bernardino, Calif. (Does. 16394 -5). mington and WUNC -TV Chapel Hill, all kw aur. Ant. height above average terrain Action Dec. 5. North Carolina. 1057 ft.; ant. height above ground 899 ft. Review board dismissed as moot peti- P. O. address: Box 1089 Dothan, Ala. 36302. tions by West Michigan Telecasters Inc. to ACTION ON MOTIONS Estimated construction cost $474,000; first - enlarge issues and for extension of time in BCU -TV for Hearing Examiner Thomas H. Donahue year operating cost $240,000; revenue $300,- proceeding on application of on Dec. 1 in proceeding on application of 000. Geographic coordinates 35. 52 23, new TV in Battle Creek, Mich. (Doc. 16895). Hawaiian Paradise Park Corp. (assignor) north lat.; 79^ 09, 58" west long. Type trans. Action Dec. 5. and Friendly Broadcasting Co. (assignee) RCA TTU -10A. Type ant. RCA TFU -30J. for assignment of license of KTRG M. - ACTIONS ON MOTIONS -TV Legal counsel Arthur Schroeder; con Honolulu , continued hearing from Dec. 7 sulting engineer John Creutz, both Washing- Hearing Examiner H. Gifford Irion on to Dec. 8 (Doc. 16889). ton. Principals: Charles Woods (52.66 %), Dec. 2 in proceeding on TV applications of chairman of board, F. E. Busby (6.28 %), Symphony Network Association Inc. and Hearing Examiner Charles J. Frederick president, Dr. Paul Flowers (14,98 %), sec- Steel City Broadcasting Co., both Birming- on Nov. 30 in proceeding on TV application retary- treasurer and others. Mr. Woods is ham, Ala., continued hearing from Dec. 22 of Central Coast Television (KCOY -TV) owner of oil company, land company and to Jan. 5, 1967 (Does. 15460, 16923). Santa Maria, Calif., rescheduled hearing is president and owner of Charles Woods Hearing Examiner David I. Kraushaar from Dec. 1 to Dec. 2 (Doc. 16430). Homes Inc.; president of Woodsand Corp., on Dec. 2 in proceeding on TV application Hearing Examiner Jay A. Kyle on Dec. owner of ranch, chairman of executive of Dr. Marvin H. Osborne, Jackson, Miss. 6 in proceeding on TV renewal applications committee and has interest in Harries Elec- granted applicant's two petitions for leave of Lamar Life Insurance Co., Jackson, Miss., tronics Ltd., chairman and has interest in to amend concerning finances and engineer- rescheduled hearing from Dec. 16 to Dec. Busby, Finch and Woods Inc. and West Inc., ing and also granted waiver of publications 13 (Doc. 16663). CALL LETTER APPLICATION WICC -TV, Conn. -N.Y. Broadcasters Inc., Bridgeport, Conn. Requests WFTT(TV). New AM stations FINAL ACTIONS Rifle, Colo. -011 Shale Broadcasting Co.. Broadcast Bureau granted 810 kc, 1 kw- D. P. O. address 2785 Speer Blvd., Suite 210, Denver 80211. Estimated construction cost 27,267; first -year operating cost $28,- Broadcast Credit announces 750; revenue $23,000. Principals: J. Pro- ductions Inc. (23.5 %), John W. and Joan L. Savage (18.41 %), Jerome P. Vondergeest (11.53 %), D. Eugene Cowen (9.13 %), James the of money. H. Thompson (8.4 %). Robert R. Tipton availability (6.4 %), and others. J. Productions is en- gaged in motion picture, radio and TV productions. Mr. Vondergeest is vice presi- dent and 32% owner of J. Productions. Action Dec. 5. WIBW- AM -FM -TV Topeka, Kan.-Broad- cast Bureau granted assignment of license Just money. from Topeka Broadcasting Association Inc., a wholly owned subsidiary to Stauffer Pub- Most banks shy away from loans to radio stations. lication Inc. Stauffer, before proposed as- Largely because they know so little about the industry and signment, owns 100% of outstanding capital stock of Topeka, 1.500 shares. After proposal are unwilling to learn. (liquidation of Topeka), individual stock- holders of Stauffer will have same owner- Broadcast Credit knows better. ship of licenses directly as they now have indirectly through the wholly owned sub- If there's a station you're negotiating for, but the cash sidiary, Topeka Broadcasting Association Inc. Thad M. Sandstrom is vice president requirements are too high, talk to us. and general manager. Action Dec. 5. If your present property is in need of financial refur- Thurmant, Md.-Victor A. Lessner. Broad- cast Bureau granted 1450 kc, 100 w. P. O. bishing, get in touch. address: 3 Victor Drive, Thurmont. Esti- mated construction cost $16,800: first -year If you wish to sell secured notes or negotiable paper, call. operating cost $36,000; revenue $40,000. Mr. Leisner has no other broadcast interests. Broadcast Credit knows radio. Action Dec. 2. We know a good communications risk when we see OTHER ACTIONS one. Let us analyze yours. Review board in Lorain, Ohio, standard broadcast proceeding, Docs. 16876 -8, by mem- Broadcast Credit Corporation, 200 E.42 orandum opinion and order. (a) denied pe- tition, filed on Oct. 26 by Allied Broadcast- Street, New York, N.Y. 10017.212 OX 7 -1890. ing Inc. seeking to enlarge issues as to suffi- ciency of funds available to Lorain Com- munity Broadcasting Co., and Midwest Broadcasting Co., board member Slone con- curring, (b) denied petition, filed Oct. 26 by Lorain Community Broadcasting Co., re- questing addition of issues as relationship between major stockholders of Allied Broad- casting Inc. and Lorain Journal Co., board member Nelson dissenting with statement

;)2 (FOR THE RECORD) BROADCASTING, December 12, 1966 PROFESSIOAL CARDS

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BROADCASTING, December 12, 1966 93 Rock Hill, S. C.; WRKB Kannapolis, N. C.; WRPL Charlotte, N. C.: WRXO Roxboro, N. C.; WSHB Raeford, N. C.; WSRC Dur- ham, N. C.; WSSB Durham, N. C.; WTAB SUMMARY OF COMMERCIAL BROADCASTING Tabor City, N. C.; WTYN Tryon, N. C.; WUSM Havelock, N. C.; WVOT Wilson, Compiled by BROADCASTING, Dec. 8 N. C.; WYCL York, S. C., and WYMB Manning, S. C. ON AIR NOT ON AIR TOTAL APPLICATIONS Lic. CP's CP's for new stations OTHER ACTIONS Office of opinions and review on Nov. AM 4,076 18 85 399 28 granted motion by Allen C. Bigham Jr. 255 194 and further extended time to Dec. 5 to file FM 1,524 40 reply to opposition by Broadcast Bureau TV-VHF 475 19 24 185' for reconsideration in proceeding on its ap- TV-UHF 93 30 111 plication for renewal of license of KCTY Salinas, Calif. (Doc. 16769). Office of opinions and review on Dec. TELEVISION STATIONS 2 granted motion by Plains Broadcasting AUTHORIZED Inc. (KGYN) Guymon, Okla. for extension by BROADCASTING, Dec. 8 of time to Dec. 16 to respond to oppositions Compiled to its pending petition for reconsideration Total of designation VHF UHF M application, 6588 -90, 16848). application for re- Commercial 519' 235 754 FCC by order denied 167 view of Arthur Powell Williams (KLAV) Noncommercial 70 97 in Las Vegas standard broadcast proceed- ing (Doc. 16864). Williams sought review of memorandum opinion and order issued COMMERCIAL STATION BOXSCORE by review board which denied his request requirements of FCC, Sept. 30, 1966 to postpone local notice Compiled by Sec. 1.594 of rules until commission acts upon his pending petition for reconsidera- AM FM TV tion and grant without hearing. Action Dec. 5. Licensed (all on air) 4,071' 1,514 567' Broadcast Bureau granted licenses for CP's on air (new stations) 22 49 46' following AM's: WBYB St. Pauls, N. C. and CP's not on air (new stations) 75 245 127 WHYZ Greenville, S. C. Action Dec. 2. Total authorized stations 4,170 1,808 746 ACTIONS ON MOTIONS Applications for new stations (not in hearing) 299 146 109 Hearing Examiner Thomas H. Donahue Applications for new stations (in hearing) 81 42 66 on Dec. 1 in proceeding on application of 188 175 Star Stations of Indiana Inc. for renewal of Total applications for new stations 380 licenses of WIFE AM -FM Indianapolis, con- Applications for major changes (not in hearing) 175 41 26 tinued hearing from Dec. 8 to Dec. 19 (Doc. changes (in hearing) 33 D 9 16612). Applications for major L. McClenning for major changes 208 41 35 Hearing Examiner Forest Total applications on Dec. 1 in proceeding on AM application Licenses deleted O O 0 of City of Camden (assignor) and L & P deleted 0 Broadcasting Corp. (assignee) for assign- CP's ment of license of WCAM Camden, N. J. VHF applications not available. continued without date hearing presently ' Breakdown on UHF and scheduled for Dec. 13 and other procedural 'Includes three noncommercial stations operating on commercial channels. dates (Doc. 16792). and in proceeding on ' In addition, two AM's operate on Special Temporary Authority. AM applications of Charles W. Dobbins, Costa Mesa- Newport Beach, Calif., et al. ' In addition, two licensed VHF's and two licensed UHFs are not on the air. ordered that response to interrogatories In addition, two VHF's operate with Special Temporary Authority. served on Robert Burdette shall be made on or before Dec. 16 (Does. 15752, 15754 -56, 15758 -60, 15762 -66). FINES Broadcast Bureau notified Neil W. Shirley & Charles F. Johnson d/b as Mid - and (c) granted motion to modify issues Mich. Granted WJML. Tex Broadcasting Co., licensee of KABH filed Oct. 26 by Lorain and deleted issues B &K Broadcasting Co., Selingsgrove, Pa. Midland Tex. that they have incurred an 2(b) and 2(c), board member Berkemeyer Granted WBKC. apparent forfeiture liability of $200 for abstaining. Action Dec. 6. Pick Radio Co., Pickens, S. C. Granted violations of rules, including failure to pro- Review board in Elmhurst, Al., standard WKKR. vide data concerning equipment perform- broadcast proceeding, Docs. 16965 -6, granted ance measurements. Licensee has 30 days petition filed Dec. 2 by by Du Page County Existing AM stations to pay or to contest forfeiture. Action Dec. Broadcasting Inc. and extended to Dec. 20 5. time within which to file oppositions to peti- APPLICATION CALL LETTER APPLICATION tion to enlarge issues filed Nov. 25 by Cen- tral Du Page County Broadcasting Co. Ac- KNCB Vivian, La. -Seeks CP to increase KBUY. John B. Walton Jr., Amarillo, tion Dec. 8. power from 500 w to 5 kw. Ann. Dec. 2. Tex. Requests KVII. FINAL ACTIONS ACTIONS ON MOTIONS WPTR Albany, N. Y.-Broadcast Bureau New FM stations Hearing Examiner Thomas H. Donahue granted license covering installation of new on Nov. 29 in proceeding on AM application trans. to be operated on 1540 kc, with 5 APPLICATIONS of Southington Broadcasters, Southington, kw power, DA -1 from Middle Road near Honolulu- Pacific Broadcasting Inc. Seeks Conn.. scheduled conference for Dec. 1 Colonie, N. Y. for auxiliary purposes only. 93.1 mc, ch. 226, 51.98 kw. Ant. height above (Doc. 15871), and on Dec. 2 in proceeding Action Nov. 30. average terrain minus 126 ft. P. O. address: on AM application of Southington Broad- Hemingway Broadcasting Inc. Hemingway, 1543 Kapiolani Blvd., Honolulu 96814. Esti- casters Southington. Conn. continued hear- S. C.- Broadcast Bureau granted CP for mated construction cost $46,440; first -year ing without date (Doc. 15871). new daytime AM to operate on 1000 kc with operating cost $32,000; revenue $34,000. Prin- Hearing Examiner Isadore A. Honig on 5 kw power; condition. Action Nov. 30. cipals: Cecil L. Heftel, president. Mr. Heftel Nov. 30 in proceeding on AM applications Broadcast Bureau granted renewal of has interest in KGMB -AM -TV Honolulu and of Du Page County Broadcasting Inc.. Elm- licenses for following AM stations on Nov. KPUA -AM-TV Hilo, both Hawaii. Ann. Dec. hurst and Central Du Page County Broad- 30: WAAK Dallas, N. C.; WAYN Rocking- 5. casting Co., Wheaton, both Illinois, sched- ham, N. C.; WAYS Charlotte, N. C.; WBBB Rockford, Ill.- Greater Rockford Sound uled certain procedural dates including Burlington- Graham, N. C.; WBCU Union, Inc. Seeks 104.9 mc, ch. 285A, 3.0 kw. Ant. hearing continued from Dec. 28, to Feb. 21, S. C.; WBMS Black Mountain, N. C.; WBSC height above average terrain 149 ft. P O. 1967 (Docs. 16965 -66). Bennettsville, S. C.; WBUG Ridgeland S. C.; address: 288 South Main Street, Rockford Acting Chief Hearing Examiner Jay A. WCBT Roanoke Rapids, N. C.; WCHL 61101. Estimated construction cost $17107; Kyle on Dec. 6 designated Hearing Ex- Chapel Hill, N. C.; WCKM Winnsboro, S. C.; first -year operating cost $7,730; revenue $12 - aminer H. Gifford Irion to serve as presid- WCOS Columbia, S. C.; WCRE Cheraw, 000. Principals: William H. Barrick (11.5 %), ing officer in proceeding on AM applications S. C.; WCRS Greenwood, S. C.; WCVP Arthur J. Leonhardt (40 %), Jay Lewis of J. T. Parker Jr. and William R. Livesay, Murphy, N. C.; WDSC Dillon, S. C.; WEEB (15.4 %), Clint Maslen (11.5 %) and Robert both Kingsport, Tenn.; scheduled prehearing Southern Pines, N, C.; WEED Rocky Mount, J. McKee II (21.6 %). Mr. Barrick is attorney, conference for Jan. 6, 1967 and hearing for N. C.; WESC Greenville, S. C.; WFIS Foun- bank director, secretary- treasurer of manu- Jan. 17, 1967 (Docs. 17024 -25), and desig- tain Inn, S. C.; WFMC Goldsboro, N. C.; facturing company and president of nated Hearing Examiner Chester F. Naumo- WGBG Greensboro, N. C.; WGCD Chester, Winnebago County Bar Association. Mr. wicz Jr. to serve as presiding officer in pro- S. C.; WGIV Charlotte, N. C.; WHPB Bel- Leonhardt is owner and manager of a ceeding on AM applications of D And T ton, S. C.; WHPE High Point, sound equipment manufacturing company. Broadcasting Co., Dumas, and Service Com- Hendersonville, N. C.; WM Fayetteville,: Mr. Lewis is owner and manager of auto- munications, Inc. Augusta, both Arkansas; N .; WISE Asheville, N. C.; WIST Char- motive service concern. Mr. Maslen is pres- scheduled prehearing conference for Jan. 4 lotte, N. C.; WAY Mullins, S. C.; WILY ident and manager of baking company and and hearing for Jan. 18, 1967 (Does. 17026- Wilson, N. C.; WLOW Aiken, S. C.; WLSC director of bank. Mr. McKee is owner and 27). Loris, S. C.; WMBL Morehead City, N. C.; manager of Broadcast Auto Consultants WMPM Smithfield, N. C.; WMYB Myrtle Ann. Dec. 6. CALL LETTER ACTIONS Beach, S. C.; WNCG North Charleston, Ann Arbor, Mich -Washtenaw Broadcast- e Marion U. Moore, Joshua Tree, Calif. S. C.: WNCT Greenville. N. C.; WOIC ing Inc. Seeks 107.1 mc, ch. 296, 3 kw. Ant. Granted KJST. Columbia. S. C.: WOLS Florence, S. C.; height above average terrain 300 ft. P. O. Heart of Georgia Broadcasting Co., WOOW Greenville, N. C.; WORG Orange- address: Hutzel Building, Ann Arbor 48108. Gordon, Ga. Granted WCIK. burg, S. C.; WPAL Charleston, S. C.; WPCC Estimated construction cost $23,964; first - Harrington Broadcasting Co., Petoskey, Clinton, S. C.; WRCS Ahoskie, N. C.; WRHI year operating cost $12,000 above present

94 (FOR THE RECORD) BROADCASTING, December 12, 1966 cost; revenue $12,000 also above. Principal: Mesa, Calif. Ann. Dec. 2. Co., Detroit. Granted WWWW(FM). Edward F. Baughn, president, treasurer and City & Farm Broadcasting Inc., Columbus, WJML (FM), John Harrington. Petro*. 100% owner. Mr. Baughn is general manager Neb.-Requests amendment of commission's key, Mich. Granted WJML -FM. and 100% owner of WPAG Ann Arbor li- rules so as to assign FM ch. 228A (93.5 censed to Washtenaw Broadcasting. Ann. mes) to Columbus, Neb. Ann. Dec. 2. Dec. 5. James A. Case, Angola, Ind.- Requests al- Translators *St. Louis -St. Louis Educational Assis- location of a class A FM ch. to Angola by tance Fund. Seeks 88.1 me, ch. 201, 78.6 kw. making following proposed change in FM ACTIONS Ant. height above average terrain 462 ft. table of assignments: Angola, Ind. pro- KO2CN The Key Club of Dunsmuir Duns - P O. address: c/o Donald V. Beimdieck, posed 240A and Defiance, Ohio existing 240A, muir, southern part of Dunsmuir and Mt. Esq. St. Louis 63101. Estimated construction ch. 240A. Ann. Dec. 2. Shasta, Calif.- Broadcast Bureau granted cost $27,837. Principals: Virginia M. Gilbert, Waterman Broadcasting Corp. of Texas CP for VHF TV translator to change pri- president, Gloria C. Pritchard and Regina A. San Antonio, Tex. -Requests institution of mary TV station to KMED -TV, ch. 10 Med- Edwards, vice presidents and Martin O'R. a rulemaking proceeding looking toward as- ford, Oreg. Action Nov. 30. Browne, director. Mr. Browne is also gen- signment of FM ch. 298 to San Antonio, W80AG Bunnell, Flagler Beach and Cres- eral manager and vice president of KATZ Tex. as follows: San Antonio: add 298; San cent City all Florida-Broadcast Bureau St. Louis. Ann. Dec. 2. Marcos add 279; delete 296A; Kenedy -Karnes anted CP to replace expired CP for new Springfield, Mo.- K.C.O.D. Broadcasting add 232A; delete 296A; Georgetown add K72CLtransla. Acti Nov. 30. 244A; delete 280A, and Burnet add 296A; KI4CQ, K76CA, K78BX and K8OBZ Corp. Seeks 97.3 mc, ch. 247, 49.4 kw. Ant. Dec. 2. height above average terrain 190 ft. P O. delete 276A. Ann. Marceline, Mo.- Broadcast Bureau granted address: 420 East Chestnut Street. Box 801, Salt Lake City and Granite District Radio mod. of CPs and extended completion date Springfield 65801. Estimated construction Broadcasting Co., Salt Lake City.-Requests for new UHF TV translator's to March 31, cost $52,990; first -year operating cost $32,- institution of a rulemaking proceeding look - 1967. Action Nov. 30. ing toward assignment of FM ch. 274 to The commission gives notice that Oct. 000; revenue $50,000. Principals: Billy and Salt Lake City. Ann. Dec. 2. Lula Ann Wolfe (40% and 30 %, respectively) 7 initial decision which looked toward deny- and Charles Miller (30 %). Mr. Wolfe is min- ing for default in prosecution applications ister. Mr. Miller is in auto repair. Mrs. CALL LETTER APPLICATIONS of McCulloch County Translator Co -op for Wolfe is secretary- treasurer for Mr. Wolfe's Meyer Broadcasting Co., Billings, Mont. CP for new UHF broadcast translators in revival crusade. Ann. Dec. 2. Requests KOYN -FM. Brady, Tex., became effective Nov. 28 pur- WRIO Broadcasters Inc., May, suant to Sec. 1.276 of rules (Does. 16745 -8; *Exeter, N. H. -The Trustees of the Phil- Cape -1349 lips Exeter 89.9 mc, ch. 210, N.J. Requests WRIO -FM. BPTT -52). Action Dec. 2. Academy. Seeks Broadcast Bureau granted renewal of 0.008 kw. Ant. height above average terrain Nelson Broadcasting Co., Kingston licenses for following VHF TV translators: 74 ft. P. O. address: Exeter 03833. Estimated N.Y. Requests WNDN(FM). K13CQ, K11CS, construction cost $980.00; first -year operat- KO9CL Apple Valley T. V. F. is Meyer Broadcasting Co., Minot, N. D. Assoc., Inc., Rural Rock Island and Malaga ing cost $500.00. Principals: Mark Hutch- Requests KMOT -FM. area; KO6BD KO7CD Nile Valley T. V ins, station manager. F. William Andres, Assoc., president of trustees. Ann. Dec. 2. Northern Neck & Tidewater Broadcast- Nile Valley; KOBAY, K12BA, K1OBD ing Co., Warsaw, Va. Requests WNNT -FM. Upper Methow Valley Television Association *Allendale, N. J.- Northern Highlands Inc. Winthrop- Twisp; KO9BH, K11BQ, Regional High School District. Seeks 90.5 CALL LETTER ACTION K13BM, Upper Methow Valley Television mc, ch. 213, 0.010 kw. Ant. height above Association Inc. Mazama; KOSBI, K11BM, ground 100 ft. P. O. address: Hillside Ave- Contemporary FM Inc., Portland, Ore. K13BN Upper Methow Valley Television nue, Allendale 07401. Estimated construction Granted KRZI(FM). Association Inc., Methow, all Washington, cost $3,084; first -year operating cost $800. (BRTTV-457 -8, 461), Action Dec. 5. Principals: Harry R. Lapham, director of Instructional Communications, Dean A. Existing FM stations Moore, president and trustee and George H. Wolfson, vice president and trustee and FINAL ACTIONS CATV others. Ann. Dec. 6. WOKZ -FM Alton, 111.- Broadcast Bureau APPLICATIONS granted license covering change ERP to 10 FINAL ACTIONS kw, ant. height 500 ft. Action Dec. 5. Central Arizona Television Inc.-Request" WLRS(FM) Louisville, distant signals from KTLA. KHJ -TV, KTTV Boulder, Colo. Russel Shaffer International Ky.-Broadcast Bu- and KCOP, Development Corp.-Broadcast reau granted CP to increase ant. height to all Los Angeles, Calif. to Tempe, Electronic 285 ft. Action Dec. 5. Arizona (Phoenix, Arizona) Ann. Dec. 2. Bureau designated for consolidated hearing WLDM(FM) Detroit, Mich.-Broadcast Bu- See -More TV Corporation -Requests dis- applications for new FM. Russel Shaffer tant signals from WLWI(TV), WFBM power of 30 kw with ant. height reau granted licenses covering ant. height -TV, requests 320 ft. Action Dec. 5. WTTV(TV), and WISH -TV Indianapolis, of 89 ft.; International request a power of 60 WGN -TV, Chicago, *WILL-TV height of 961 ft., both to be WRXO -FM Roxboro, N. C.-Broadcast Bu- Urbana, Ill., kw with ant. reau granted CP to increase ERP to 3 kw KS2XGD, and KS2XGA (MPATI) Montpelier operated on ch. 234 (94.7 mc). Action Dec. Ind. to Georgetown Illinois 5. and decrease ant. height to 265 ft.; condi- (Champaign - tion. Action Nov. 30. Decatur- Springfield -Danville, all Illinois.) Middletown, Conn. Connecticut Radio Fel- *WFDD -FM Winston -Salem, N. C.-Broad- Ann. Dec. 2. lowship, Inc.-Broadcast Bureau granted cast Bureau granted CP to change ant. - West Shore TV Cable Co.-Requests dis- CP for a new class A FM to operate on ch. trans. location, change frequency from ch. tant signals from WEAL -TV and WJZ -TV, 285 (104.9 mc), ERP 2.90 kw, ant. height 201 (88.1 mc) to ch. 203 (88.5 mc), ERP 36 both Baltimore, WKBS -TV Burlington, 300 ft. Action Dec. 2. kw, ant. height 410 ft. Action Dec. 1. N. J., WTTG(TV) Washington and KYW -TV Somerset, Ky. Somerset Community Col- KJEM -FM Oklahoma City - Broadcast Bu- and WCAU -TV, both Philadelphia to Silver lege- Broadcast Bureau granted CP for new reau granted CP to increase ERP to 29.5 Spring township, Monroe township Meek- class D noncommercial educational FM to kw and increase ant. height to 300 ft.; con- anicsburg borough; Upper Allen township; operate on ch. 214, 90.7 mc. Action Dec. 5. dition. Action Nov, 30. Shiremanstown borough; Lower Allen town- McComb, Miss. Albert Mack Smith, Phillip KXLS(FM) Oklahoma City- Broadcast Bu- ship and Fairview township (Harrisburg - Dean Brady and Louis Alford, a partner- reau granted license covering change ERP Lancaster- Lebanon-York, all Pennsylvania,) ship d/b as Southwestern Broadcasting Co., to 43 kw., ant. height 170 ft. Action Dec. 5. Ann. Dec. 2. of Mississippi.- Broadcast Bureau grante KTLQ -FM Tahlequah Okla- - Broadcast General Electric Cablevision Corp. -Re- CP for new class C FM to operate on ch. Bureau granted license for FM. Action Nov. quests distant signals from CKWS Kingston, 231 (94.1 mc) with ERP 57 kw, ant. height 29. Ontario; WNEW -TV, WOR -TV and WPM 160 ft., condition. Action Dec. 5. WKJB-FM Mayaguez, P. R.-Broadcast (TV), all New York to Solvay, N. Y. Bureau granted CP to increase ERP to 13.5 Buckeye Cablevision, Inc. -Requests dis- INITIAL DECISION kw, increase ant. height to minus 10 ft. tant signals from WJIM -TV Lansing, Mich. 5. to Toledo, Ohio. of Hearing Examiner Millard F. French Action Dec. issued initial decision looking toward grant- KIXI -FM Seattle, Wash. -Broadcast Bu- ing application of Samuel G. Costas. tr /as reau granted CP to increase ERP to 100 kw, OTHER ACTIONS Fond du Lac County Broadcasting Co. for ant. height to 1,240 ft.; condition. Action Review board in Atlanta, Ga., CATV CP for new FM to operate on ch. 296 (107.1 Dec. 1. proceeding, Doc. 16865, granted petition mc) at Fond du Lac, Wis. (Doc. 16757). WMKC(FM) Oshkosh, Wis.-Broadcast Bu- filed on Nov. 28 by Danville Community Action Dec. 1. reau granted mod. of CP to decrease ant. Antenna System and Video Service Co. and height to 295 ft. Action Nov. 30. extended to Jan. 25, 1967 time within which to file responses to OTHER ACTIONS OTHER ACTIONS motion to enlarge is- Review board scheduled oral argument sues filed on Oct. 17 by Midwest Television for Jan. 5, 1967 in proceeding on applica- Broadcast Bureau granted renewal of Inc. Action Dec. 2. tions of Campbell and Sheftall and Fort licenses for following FM stations on Nov. Campbell Broadcasting Co. for new FM's in 30: WESC -FM Greenville, WMYB -FM Myrtle ACTIONS ON MOTIONS Clarksville, Tenn. and Fort Campbell, Ky., Beach, WCOS -FM Columbia, WDSC -FM By Hearing Examiner Chester F. respectively (Does. 18037 -8). Action Dec. 2. Dillon and WLAT -FM -SCA Conway, all Naumowicz Jr. on Dec. 5 in proceeding in South Carolina; WVOT -FM -SCA Wilson, matter of petition of Midwest Television ACTIONS ON MOTIONS WBBB -FM -SCA Burlington- Graham, WEED - Inc., San Diego, Calif. for immediate tem- FM Rocky Mount, WMPE -FM High Point, porary and permanent relief against exten- Hearing Examiner H. Gifford Irion on WIST -FM Charlotte, WRKB -FM Kannapolis, sions of service Dec. 1 in proceeding on FM applications of of CATV systems carry- WRXO -FM Roxboro, WSRC -FM Durham ing signals of Los Angeles stations into San Lynn Mountain Broadcasting and WBEJ and WTAB -FM Tabor City, all North Caro- Diego area. Doc. 16786. Inc. both Elizabethton, Tenn. continued lina Hearing hearing from Dec. 7 to Dec. 14 (Does. 16794- Examiner Herbert Sharfman on 5). Broadcast Bureau granted licenses for Dec. 6 in proceeding in matter of petition following d sp ify type trans. and of Ultravision Broadcasting Co., Buffalo, Acting Chief Hearing Examiner Jay A. ant.: W DKD -FM Kingstree, WAKN -FM N. Y., to stay construction and prevent ex- Kyle on Dec. 6 designated Hearing Examiner Aiken, and WDAR -FM Darlington, all South tension of CATV system operated in Buffalo Millard F. French to serve as presiding Carolina. Action Dec. 2. by Courier Cable Inc. granted petition to officer in proceeding on FM applications of Broadcast Bureau granted licenses cov- intervene and made Beta Television Corp. Russel Shaffer and International Electronic ering FM's to following: WMCB -FM Howard a party to this proceeding. Development Corp., both Boulder, Colo.; W. Dennewitz, Michigan City, Ind.; KXIT- scheduled preheanng conference for Jan. 6 FM Robert J. Heller and Leonard J. Beller and hearing for Jan. 19, 1967 (Docs. 17029- d/b as Dalhart Broadcasters, Dalhart, Tex.; Ownership changes 30). WPOS -FM Maumee Valley Broadcasting Association, Holland, Ohio, and WOVE(FM) APPLICATIONS RULEMAKING APPLICATIONS WOVE Inc., Welch, W. Va. Action Dec. 5. KAMU Anchorage-Seeks assignment of La Mesa Broadcasters, La Mesa, Calif. - license from Radio Anchorage Inc. to Stereo - Request institution of a rulemaking pro - CALL LETTER ACTIONS ceeding so as to allocate FM ch. 297 to La WDTM(FM), Sunshine Broadcasting (Continued on page 102)

BROADCASTING, December 12, 1966 95 CLASSIFIED ADVERTISEMENTS (Payable in advance. Checks and money orders only.) (FINAL DEADLINE- MONDAY preceding publication dare.) SITUATIONS WANTED 250 per word -$2.00 minimum HELP WANTED 300 per word -42.00 minimum. DISPLAY ads $25.00 per inch- STATIONS FOR SALE, WANTED TO BUY STATIONS, EMPLOYMENT AGENCIES, and BUSINESS OPPORTUNITY advertising require display space. 5" or over Billed R.O.B. rate. All other classifications, 350 per word -$4.00 minimum. No charge for blind box number. Send replies: c/o BROADCASTING, 1735 DeSales St., N.W., Washington, D. C. 20036. Arrucsrtas: If tapes, films or packages submitted, $1.00 charge each for handling. (Forward remittance separately please) All transcriptions, photos, etc., sent to box numbers are sent at owner's risk. BROADCASTING expressly repudiates any liability or responsi- bility for their custody or return.

RADIO Sales -(coned) Announcers- (contd) Experienced salesman with record commen- New Jersey, good music station needs ex- Help Wanted -Management surate with past circumstances. Station in perienced announcer capable of gathering strong growth area, suburban Atlanta, Ga., and writing local news. Good salary for Require immediate general manager with market. $10,000 -$12,000 plus incentives. Ad- the right man. Send tape and resume. In- sales experience for local N. Y. daytimer. vancement opportunities in both sales and terview will follow. Box M -113, BROAD- Top salary. Box H -247, BROADCAST - management. Write to V. E. Eslinger, Presi- CASTING. dent, WOMN, 119 E. Court Sq., Decatur Georgia. Straight staff board announcer. 3rd en- Vice President and General manager for dorsed required. Beginner considered but midwest AM -TV. Good base, excellent in- Minneapolis -St. Paul market area; very some experience preferred. Must be im- centive. Fine community, good schools, col- good salesmen can earn very good money at mediately available. Network station. North- lege. An ideal community in which to live. WPBC AM -FM. Stereo simulcast adult east. Resume and tape. Box M -136, BROAD- Box M -98, BROADCASTING. radio through guarantee against excellent CASTING. commission, plus bonuses. Clean, reliable, honest, high calibre applicants only. Send Midwest AM, FM- Stereo wants aggressive, picture and resume to Bill Stewart, 6425 Good pay? Do you also enjoy good music? experienced man in sales and programing Nicollet, Minneapolis 55423. Are you an announcer with a first? We're to take complete charge of Stereo -FM opera- building a staff for our expanding organi- tion. Would be able to call on all accounts Sales manager for unlimited station who zation. Stations in California, Arizona, and in this medium market for FM- stereo sales can direct salesmen, good opportunity for Texas. Send us a tape: KCEE, Box 5803 and direct programing. Send resume to ambitious man who can learn our methods Tucson, Arizona 85705. Grow with the great Box M -123, BROADCASTING. and become manager of one of our group. southwest where the sun shines all winter. Woody Wooden. WSEB, Sebring, Fla. or Mr. A Dream Job for a general manager, fully Erway 305 -564 -6548. Alexandria, Louisiana. Several di's needed awake to the opportunities in this daytime on top-40, strong on production and news. radio medium size market, east coast; must Wanted . Combination announcer- sales- Excellent climate and working conditions. have creative sales ideas, build sales staff man for country- western station. Must have Send complete information, picture and tape and enjoy being in the "street" himself, proven sales record. Call person -to- person first mailing. Independent, daytimer. KDBS, while knitting a compact, effective staff. Marion Jenkins TU 7 -5521. or TU Box 591, Good money In five figures. cash incentives, 5 -2179 or after 8 p.m. TU 7 -3409, Carlsbad, strong sense of responsibility. A short res- New Mexico. Two announcers needed at once for radio - ume will lead to an immediate interview. TV station. One for radio shift plus some Box M -131, BROADCASTING. Announcers TV. One for work in news department doing on- the -air TV & Radio news. TV I need a manager who is interested in Top 40 dj, medium market, New England. experience not necessary, you will get that broadcasting and wants to make it his life- Immediate opening. Send recent photo, re- here. Send tape audition, resume & picture long profession. We are a growing organi- sume and tape. Box H -181, BROADCAST- to: Will Shaner, KFBC AM -TV, Cheyenne. zation with an application now pending for ING. Wyoming. in charge our second station. You will be only. Good music. of internal operation including handling of Morning man. Experienced $150.00 Weekly -as chief announcer for new music and Pleasant voice. Excellent pay. Operate own employees, and seeing that our board. Send tape and resume to Box L -23, Hannibal Missouri 100 -kw FM station. Must news policy is carried out. You will also BROADCASTING. be competent engineer with first- phone. work a board shift, handle production and Good announcer with minimum 3 years ex- work in community relations. We are a Zany morning man wanted. Modern format perience. Able to handle C & W, MOR, and good station but there is much room for -top rated station- midwest. Send tape, top 100. Send detailed resume of employ- Improvement. Located in beautiful city of resume to Box L -145, BROADCASTING. ment background for past 3 years. This is 9,000 on US Highway 66. We like local a permanent position with room to grow. news, heavy sports program and middle of Southeast Arkansas daytimer going FM Prefer family man from Iowa, Illinois or road music. Hard work and good pay. Not needs young, ambitious married announcer. Missouri. James F. Jae. General Manager. as interested in what you have done as Great opportunity play -by -play experience. KHMO, Hannibal, Missouri. what you want to do in the future. Send Box L -204, BROADCASTING. info, tape and photo to Bob Whitehill, Opportunity for permanent, qualified an- Owner, KBEK Radio, Box 889, Elk City, Experienced announcer- newscaster needed nouncer for 50,000 -watt. good -music station. Oklahoma. for Ohio daytimer. We will send you to Airmail complete details including salary. school to get a first phone. 110 /wk start. with returnable tape to manager, KSWS, you start at P.O. 670, Sales minded manager . for small station Box M-6.BROADCASTING Box Roswell, New Mexico. in St. Lawrence County . . Good music days -rock nights. Wire collect . George Top 40 di. Mid -day. East coast major mar- KTBB in Tyler, Texas, is expanding its Bingham . . . Poughkeepsie, N. Y. ket. Must have good documentable record. operations in 1967 and can use top dj and Send recent photo and resume. Box M -9, production man, play by play sportsman and BROADCASTING. salesman. Preferably combination of the Sales above. Write telling all or call M. E. Dan- Detroit Immediate opening for good Country -West- born, General Manager, area code 214 -LYric -Solid salesman -proven track rec- ern jock. One of top fifty markets fastest 4 -7278. ord- management capability -multiple group with -good starting salary, plus Box F-26, growing stations. Salary commensurate BROADCASTING. - experience. Minimum $125.00. Send resume. Immediate opening-staff announcer. New tape, and photo. Box M -37, BROADCAST- 5000 watt AM station. Gospel and light ING. western music selected by program director. Opening soon ... an opportunity for sales 3rd phone with broadcasting endorsement. man -announcer . current man making Immediate opening for announcer with 3rd, Pleasant authoritative delivery. A Christian 9'700.00. We are a good MOR station with with at least one year of commercial ex- man preferred. Send tape and resume to acceptance.... Good opportunity for young perience. $130 per week for good, stable 10(OW, P.O. Box 579, Hot Springs, Arkan- man with ambition. Give full details with personality. Growing mid-west market. sas. No phone calls please. first letter. Box K -373, BROADCASTING. MOR station. Send tape, resume and ref- erences to Box M -91, BROADCASTING. Salesman for high volume station Houston, Announcer with first phone for 1 kw south- Texas, management capability, 5 station Experienced 1st phone announcer for N. ern Michigan full- timer. Good fringe bene- group, proven record, top salary plus bonus. Ohio medium market good music, wages fits. Send tape and resume to WALM, Box L -174, BROADCASTING. and staff. Box M -94, BROADCASTING. Albion, Michigan. Top 40 country coming soon to (station lo- 8650 beginning guarantee as local sales man- cated in close proximity to Baltimore & Needed now: Announcer with first class ager or as salesman- newsman. Iowa. Box Washington. Need 1st and 3rd phone an- ticket. No engineering required. Must pull M -66, BROADCASTING. air shift late afternoon and night. Will ac- nouncers, program director, news and pub- cept a person with little experience if de- lic service directors. Send tape, resume, sire is present. Salary open. Call A. K. National station representative expanding salary requirements to Box M -103, BROAD- Harmon, Station WBSC, Bennettsville. S. C. sales force in eastern, midwestern, and west CASTING. coast offices. Seeking salesmen at all levels. Salaries open. Broadcast sales background Career opportunity. Michigan MOR ex- Announcer experienced-position now open with rep or station required. Reply in panding. Large market group ownership. -format MOR, news, sports -salary open to confidence with detailed resume. Box M -88, $110 - $135. Tape, resume to Box M -119, qualified man -tape and qualifications to BROADCASTING. BROADCASTING. WCBY -Cheboygan, Michigan.

96 BROADCASTING, December 12, 1966 Announcers- (cont'd) Announcers- (cont'd) Production-Programing, Olken Room to grow! There's a place for a young Wanted -two announcers. One for AM and Los Angeles area station needs program - and mature sounding news and commercial one for FM with some AM. Mature, author- production director capable of supervising announcing at WDBO, Orlando, Florida. He itative, preferably family man. Ideal loca- air staff, traffic, and copy departments, and must have talent and ability. If you think tion with cultural, recreational, and eco- taking care of all production. Require back- you're that man and have proof on tape, nomic advantages. Write Box 62. Blooming- ground and tape. Box M -3, BROADCAST - send same and resume to: Program Direc- ton, Indiana. 1N G. tor, WDBO Radio, P.O. Box 1833, Orlando, Florida. Country- western station needs announcer Wanted -program director. Handle program . excellent production man . must department, including hiring personnel, etc. No. 1 station in Hudson River Valley- have permanent background. Call person - Some air work. Diversified and challenging. 5000 -watt daytimer with separate full -time to- person Marion Jenkins ... TU 7 -5521 or Eastern Pennsylvania college town. Excel- FM Programing facility looking for young TU 5 -2179 or after 6 p.m. TU -7 -3409 . . lent living area to rear children. This will be announcer. Each has good music format. Carlsbad, New Mexico. a permanent position -staff changes rare. 6 day week but on 40-hour basis. 3 -week Send complete resume; background; experi- vacation. Fully paid medical and hospital Possible PD. Strong on production. Aggres- ence and references. Confidential. Box M -23, after 3 months employment. We would sive MOR station, only full -timer in area. BROADCASTING. keliplan to employ someone who wants to go Permanent position. Call collect 201 366 places. Must have good voice and delivery 1510. Wanted: Program director for AM -FM for news and commercials. Starting salary Stereo combination. Must have first phone. $100 to $125 a week depending on experi- Technical Will consider man without programing ence. Contact Harry M. Thayer, President, experience who feels he's ready to step up. WGHQ, Kingston, N. Y. Chief engineer -lite announcing. Southern Many fringe benefits. Up to $150. Some air - Virginia AM -FM. Job security, good pay, work. Upper midwest. Send tape, resume ist phone announcer -good salary, call or medium market, fringe benefits. Open now. to Box M -122, BROADCASTING. write Art Showberger, WHAG, Hagerstown, Box L -58, BROADCASTING. Md. 301 -739 -8016. Aggressive small market station needs ex- 1st phone-beginners accepted. Must have perienced commercial copywriter, with Earn more money as sports announcer -D.J. car. Salary open. 5 kw AM, 50 kw FM stereo. imagination and genuine writing ability, number one top 40 station in one of the Can attend local University if desired. Box capable of turning out 10 to 12 pieces of fastest growing markets in U.S.A. Our sports L -214, BROADCASTING. selling copy per hour. Life insurance, paid announcer leaves in draft Dec. 15th. Need vacations, fringe benefits. Salary commen- Basketball announcer immediately. Great Two engineers, first phone -immediate open- surate with ability and past performance. opportunity to advance with big chain. Call ing- transmitter or studio- Boston, Mass. Contact Mason Dixon, and rush tape: Bruce Underwood, WKUL, Resume, details to Box M -63, BROADCAST- Fort Morgan, Colo- Cullman, Alabama, an Airmedia station. ING. rado, KFTM Radio. Down -state Illinois- Announcer capable col- Broadcasting School in top ten market now Join No. 1 station in No. 1 city in central lecting and writing local news. WLDS -AM- accepting applications for qualified instruc- Wisconsin. Swinging format. Send tape, FM, Jacksonville, Illinois. tors in F.C.C. first class license preparation photo, resume, to Program Director, WRIG course. We are looking for people experi- Radio, Wausau, Wisconsin. Immediate all 'round man -long hours - enced in six week training programs-op- small staff -expanding N.E. chain. ABC portunity of advancement in fulltimer. State salary. WLKN, Lincoln, expanding RADIO Maine. organization -send resume to: Box M -99, BROADCASTING. Situations Wanted- Management Disc Jockey -3rd class ticket with broadcast Chief engineer -DA plus studio mainte- endorsement, at least 6 months experience. nance. Suburban N.Y.C. Immediate open- Manager -Outstanding gross small market Excellent opportunity with all new stereo ing. Box M-121, BROADCASTING. station. Want management with investment middle -of -road FM station. Send tape, photo, opportunity. Midwest or west. Box L -133, resume and references to WMPI -FM, Box First class maintenance engineer. Some an- BROADCASTING. 270, Scottsburg, Indiana 47170. nouncing but maintenance comes first. 5000 AM and 1000 FM transmitters. WCEF 304- Multiple station and poster panel operator Good opportunity for an announcer who can 485 -7048. liquidating holdings. Desires challenging also do production. Contact Blair Eubanks assignment. BS at Radio Station WPAQ, Mount Airy, N. C. in journalism. 35, former immediately. Chief engineer, radio. First class man with state association president, active in com- practical experience to take charge of tech- munity affairs. Knowledgeable in all phases nical operations. Brand new AM and FM of Broadcasting. Box M -8 BROADCAST- Opening for morning man. Must have first transmitters installed and trouble -free. No ING. class license. Emphasis on announcing. No announcing. Permanent job with respected maintenance. Good starting pay with em- station. Write experience, references, salary ployee benefits. No ad Bbmg. Strict good requirements to: Ed K. Smith, WCMB Radio, Radio sales executive-hard -driving, dynam- music format. Rush tape and resume to Box 3433, Harrisburg, Pa. 17105. ic, with 18 years experience in top manage- try Laing, WQTE, Whittier Hotel, Detroit. ment capacity desires management or sales Michigan. 48214. Engineer with first phone. No announcing; management opportunity, medium or major strictly competent maintenance. Any age market. Age 44. Box M -15, BROADCAST- Experienced announcer wanted. C & W or or experience level. Attractive salary, bene- ING. morning man. If a pro, salary $100 to $125 fits, work environment, and growth poten- for 48 hour week. Needed at once. Send tial. 40 miles west of Philadelphia. Contact Gen. mgr. -west. Successful pro heavy information to: James H. Lee, General Ch. Engr., WCOJ, Coatesville, Pa. 215 -384- emphasis sales, cost control, programing. Manager, WRIC, Richlands, Va. 2100. desires opportunity medium to large mar- ket in west. Box M-45, BROADCASTING. No. 1 Saginaw contemporary needs one Opening for technician with 3rd class more playboy. Contact Dave Hollis, WSAM. broadcast endorsed license. Emphasis on control room operation. No announcing Sales Manager. Southeast only. Mature, Wanted: 1st phone for announcing & pro- duties. Draft exempt, Chance to get into long experienced, capable, responsible. top duction. Small market with middle of road TV operation later. Send resume to: Pat references, no problems, Box M -87, BROAD- format. Call station manager, WSER. Elk- Finnegan, C. E., WLBC AM /TV, Muncie, CASTING. ton, Md. 301 -398 -3883. Indiana 47302. Successful" young manager ready MOR, Ohio daytimer needs announcer. Some Chief engineer for long established 5,000 for experience move. Prefer medium -small market. Famil- and 3rd ticket with endorsement watt directional in good Michigan market. iar with entire station operation. Box M-95, desired. Contact WTNS, Coshocton, Ohio. Excellent permanent position. Contact Gen- BROADCASTING. eral Manager, WPAG, Ann Arbor, Michigan Announcer -morning man with personality for good music station. Must be experi- Need qualified first phone operator for 9 years General Manager-currently em- enced. Salary plus talent. Play by play maintenance, some announcing. Contact ployed- outstanding profit production in sports helpful. Contact Ed Huot, WTRC, WSYB, Rutland, Vermont. one of top 25 markets-excellent sales Elkhart. Indiana. background. Best references -desires change Technician with first class license wanted. lower midwest, southwest, south. Box M -111, immediate opening -experienced announcer, Particular experience with FM receivers. BROADCASTING. good salary. Contact S. Lubin, WVOS. Good working conditions. Fringe benefits. Liberty, N.Y. Write: Box 288, Waltham, Massachusetts Film director- editor 14 yrs. experience. 02154. Immediate opening for first phone -an- Family. Best references. Will relocate with nouncer who has something on the ball; NEWS help. Box M -115, BROADCASTING. who can show he is sincerely interested Seasoned, successful TV-Radio executive in the progress of, and will work for the Authoritative newsman. College town in available best interest of the station. This man must NE. Experienced only. Willing to pay to for management position in TV or be get good man. Box K -266, BROADCASTING radio. Presently employed, earning high able to take orders and see that they are five figure income. Box M -124, BROAD- carried out. Potential PD for mish mosh of Have immediate openings for news director, CASTING. C & W, Rock, MOR and Farm block pro- morning and p.m. dj's. Must be experienced. graming. Reasonable salary with opportu- Good pay. Send tape and resume to Box Situations Wanted Announcers nity for advancement. Slackers and check L -24, BROADCASTING. - collectors need not apply. No collect calls. Write J. Marver, WWCM Radio, P.O. Box News director for heavy news, sports, talk, DJ, tight board, solid news, commercials, 227, Brazil, Indiana. Resume, Photo and MOR station in Great Plains. Write Box M- third phone. Box L -213, BROADCASTING. tape. 68 BROADCASTING or call 402 -462 -5101. Proven personality with authoritative news Excellent opportunity for dj with first tick- Afternoon newsman with 1st phone. Experi- wants to move to top 20 metro market. Cur- et (no maintenance) who can swing on enced, authoritative voice, imagination, am- rently morning man on 10 kw in northeast. night rock show on Kansas' most powerful bition, not content to read handouts ver- Mature voice, experienced all phases broad- radio station. Good salary and opportunity batim. Top Hudson Valley station. some casting and production. College grad, third for advancement. Call area code 318 ÁD -1- boardwork. Write Louis Fells, WEOK AM- endorsed, will relocate. Box M -11 BROAD- 7200. FM, Box 416, Poughkeepsie. N.Y. CASTING.

BROADCASTING, December 12, 1966 97 Alptouncers-(cont'd) Technical Technical- (Coned) Controversial, telephone talk man avail- Self -study got first phone. Experienced, ac- Immediate opening. Studio technician for able. currently top 10 market. Tapes on tive ham. 22. Draft exempt. Box L -200. upstate N. Y. College. ITV system. Experi- request. Box M -47, BROADCASTING. BROADCASTING. ence in VTR: operations & maintenance. 2nd class license prefered. Salary above Station losing money? Switch to big coun- Combo -chief, maintenance, directionals, area scale. Box M -134, BROADCASTING. try S. western. Experienced country music proofs, Georgia, Florida. Immediately avail- PD- announcer available. Box M -49, able. 704- 851 -5580. Wanted: Television transmitter engineer. BROADCASTING. Experience desirable but not necessary. Opportunity to gain all around experience. Married medium market announcer, want- NEWS Contact Chief Engineer KCND -TV, Pembina, ing small midwest college market. Want Experienced newsman. College graduate. N.D. Telephone: 701 -825 -6292. college degree with all ready promising Gathering, writing, editing ability. Box career. Box M -60. BROADCASTING. KCOY -TV, Channel 12, Santa Maria, Cali- M -17, BROADCASTING. fornia is accepting applications for trans- N.Y.C.-L.I. . . Creative professional news- Ex- bureau chief, experienced local news mitter and studio engineers. caster- announcer. Available immediately. man. A.B. degree. Available two weeks Box M -83. BROADCASTING. Opportunity for permanent transmitter en- notice. Write Box M -65, BROADCASTING. gineer. Modern home provided at trans- Combo, first phone, top -forty, some college, Grad. 24, draft deferred, smooth delivery, mitter site. Some basic radio or television prefer south or west coast, draft exempt. four years background, wants good job, experience desirable. Send complete details Box M -86, BROADCASTING. not floater salary negotiable, Paul Carson, to: Manager, KSWS -TV, P.O. Box 670, 803 Vine St., Syracuse 13203. 315- 475 -9354. Roswell, New Mexico. Top -40 personality in medium market desires move to major market. Box M -90, Programing, Others If you are a "displaced midwesterner," BROADCASTING. Production - here is your opportunity to return to God's country!" KWWL-TV in Waterloo, Midwest Announcer, 3rd, 27 service com- Young man wishes position with established Iowa, has just finished remodeling its' pleted, married, children, 10 months experi- news department. Prefer Washington, D. C. television studio from the ground up and ence wants job in southwest or midwest, or major New England market. Will talk to installing all new solid state RCA color will consider other areas, Presently making stations paying decent salary for sensible equipment. We have permanent positions 450 month but will debate. Box M -92, conditions and hours. Two years experience open for both an operating and a mainte- BROADCASTING. in programing and news directing. Box nance engineer at TV master control. First M -14, BROADCASTING. class license required, but previous experi- D.J. phone experienced top forty will ence is not necessary for operational posi- First PD tired of having imaginative and promo- tion. Contact: E. M. Tink, Engineering Vice relocate. Box M -93, BROADCASTING. tional ideas shot down by short sighted President. management, available-employed top ten. Some college, third, one year's background, Box M -48, BROADCASTING. Wanted: Man with 1st class FCC license speech trained. Box M -105, BROADCAST- for studio /transmitter operation. Permanent ING. Strong production man, first phone. Nine position with unlimited opportunities for years same station. Midwest or west. Is advancement. Contact Chief Engineer, Twenty -four year old announcer, tight the grass really greener? Box M -85, WBJA -TV, Box 813, Binghamton, N.Y. or board, bright approach, good news, pro- BROADCASTING. call collect: 607-772 -1122. duction. Training some experience. Prefer top forty. Box M -107, BROADCASTING. TELEVISION Eastern metropolitan VHF/UHF /FM sta- tion has immediate openings for expert- Morning man! Salesman! Nine years experi- Help Wanted enced studio and transmitter technicians. First phone! Florida only! Box M -108, These are permanent positions with an ence! expanding station in one of the country's BROADCASTING. Sales largest cities. Modern equipment, excellent Have solid background -want secure future. We are selecting two, experienced salesmen working conditions. wages based on ex- in a crew four. opportunity in new perience. Contact R. H. Hall, Director of Six years midwest metro markets. Box of Solid Engineering, WHYY, 46th & Market, Phila- M -112, BROADCASTING. station. Excellent salary, commission, ac- count list. Send resume to: W. B. Waters, delphia, Pa. 215 -EV 2 -9300. 18 Gen. Sales Mgr., WKTR-TV, 3864 S. Ket- Top 40 screamer -strong personality- tering, Dayton, Ohio. Are you the No. 2 or 3 man on the engi- months experience -college -3rd endorsed - neering team of a top TV station? If you've college-Box M -116, BROADCASTING. got what it takes to be No. 1. . . . We're Announcers looking for a: Director of Engineering. Call Mild winters! Pro announcer, mature, sta- or write American's most dynamic new ble, family. College, Proud salary! Box Booth announcer wanted by midwest TV indie: WPHL -TV, Channel 17, 230 South M -118, BROADCASTING. station. Some on- camera work, some copy- 15th Street, Philadelphia, Penna. 19102, 215- writing. Will consider man with solid radio 735 -2320, Direct inquiry to Mr. L. B. Stevens. background ready to move into TV. Send Woman- Eleven years experience contin- audio or video tape, resume, picture, full U. S. Virgin Islands: WSVI -TV, Channel 8, uous production and performance own details. Box M-104, BROADCASTING. the newest station of a group operation, "talk" programme -Newscasting, interviews. will hire an operator-switcher with a first Well versed, creative, versatile. Canadian Wanted: Top announcer. Some live camera, class license. Opportunity for on- camera coast to coast network experience. Fabulous some directing, but emphasis on good solid work if desired. $115.00 per week to start voice, perfect diction plus lilting loveliness. commercial delivery. TV experience helpful with this small station on a beautiful English -Irish combination. Box M -125. but not essential. Rush audio tape and photo American island in the Caribbean, complete BROADCASTING. or VTR along with resume to F. Jank, with wonderful climate, great beaches, KVOS -TV, Box 1157, Bellingham, Washing- Send complete information to Manager. Announcer-di. Top 40. Experienced news- ton. WSVI -TV, Christiansted, St. Croix, U. S. caster, control board operator. Third class Virgin Islands. endorsed. Draft exempt. Not a floater. Staff TV announcer needed by ABC affiliate Box M -126, BROADCASTING. in midwest medium market. Prefer TV Need stable beginner for operating engineer. experience but will consider radio back- Good opportunity for capable person with Top 40 swinger, looking for show to call my ground. Mail photo, tape resume, and first-class ticket. Send complete details to: own. Good commercial and news delivery. salary requirements to Al Hervey, WPTA- Manager P.O. Box 670, Roswell, New Willing to learn sales. 3rd phone. Box M- TV Fort Wayne, Indiana. Mexico. 135. BROADCASTING. The University of Michigan has an im- Technical mediate opening for a studio TV engineer. The "MOJO -MAN" is looking. No formula Applcants should be experienced in installa- button pusher deals. A real showman for Chief engineer to plan, construct, and op- tion, maintenance and operation of equip- real money. All others don't bug me. 172 erate new UHF ETV facility. Immediate ment. License preferred. Opportunity to Morningside Ct. Weirton. W. Va. 1-304- start in desirable location. State experience enroll in part-time University studios may 723 -2410. and requirements in reply. Box L -218, be arranged. Starting salary commensurate BROADCASTING. with experience and ability. Liberal bene- Experienced top 40 announcer - copywriter, fit program. Send resume to R. K. Kirch, 3rd phone, young voice, young satirical ap- Experienced CATV engineer. Permanent Personnel Office, University of Michigan, proach, excellent reference, Chuck Sonitz, position with no travel. System located 30 1020 Administration Bldg., Ann Arbor, 271 Del Mar, Chula Vista, California. miles outside Pittsburgh. Send resume. Box Michigan. An equal opportunity employer. L -240, BROADCASTING. Negro di/announcer-beginner, but well NEWS trained, 3rd phone, willing to work hard. Technical director -for radio -TV group in Will relocate. William McRae, 522 West 136 east. Engineering degree desirable street, New York City, 10031. north Need experienced newsman to direct radio- but not essential. Please give experience TV news department of growing midwest and salary requirements with first letter. station. Send resume, photo and radio tape Top forty, jazz, middle of road, classics - Color and VTR knowledge important. All or 16 mm film audition. State salary re- anything and everything with polish. Third replies confidential. Box M -89, BROAD- quirements. Box J -238. BROADCASTING. phone endorsed. Tightest board possible. CASTING. Your ratings bound to increase. Not time Openings for two experienced newsmen and weather man. Will relocate. White. Chief engineer, AM, FM, TV in top 30 for news and documentary filming with 414 -781 -9281. market, requires man with strong technical WTVJ, Miami, a news minded station in a background, who is now top supervisor or news- making market. Must be skilled with Now Florida. Metropolitan dejay, sales, assistant chief. Large company with many camera, and some journalistic experience. production. Twenty years, MOR. Third employee benefits. Box M -117, BROAD- Write, sending resume and salary require- ticket. 904-721 -2699. CASTING. ments to: Box M -120, BROADCASTING.

98 BROADCASTING, December 12, 1966 NEWS- (Cont'd) WANTED TO BUY FOR SALE-Equipment Reporter /photographer -1 -2 years experi- Equipment Continued ence. No airmen wanted. Good salary, ex- cellent news operation. Resume to Tom We need used, 250, 500, 1kw & 10 kw AM Towers -Many types of used materials in Dorsey, WBNS -TV, Columbus, Ohio. transmitters. No junk Guarantee Radio stock. Swager Tower Corp., Fremont, In- Anchorman for half-hour 11pm news- sports- Supply Corp., 1314 Iturbide St., Laredo. diana. weather block. Write and supervise gather- Texas 78040. ing of news portion. Opening January 9 Program switching unit, 4 channels, 40 pre- due to staff alignment. Send VTR or SOF Wanted: One self- supporting tower for FM sets, 2 cabinet racks, 8 BA -33A and 7 BA- or audio tape and picture . plus antenna between two and three hundred 34B amplifiers, 2 LC1A speakers and hous- samples of newswriting and complete feet high. WDIA, Memphis. ings. Box 136, Rowayton, Conn. 06853. resume. Durham Caldwell, News Director, WHYN -TV, Springfield, Mass. Need 5 kw FM late model transmitter, FM MISCELLANEOUS RF amplifier and monitors, write Box M -22 Progressive VHF needs experienced alert BROADCASTING. 30,000 Professional Comedy Lines! Topical news man, who can handle all phases of laugh service featuring deejay comment news operation to join growing 4 man news Wanted diplexer and /or harmonic filter for introductions. Free catalog. Orben Comedy team. Possibility of air work. Salary based channel 19. Also need UHF frequency Books. Atlantic Beach, N. Y. on ability. Contact operation director, monitor and about 500 feet extra heavy or WTVM Columbus, Ga. self supported tower. Box 77, Bishop, Instant gags for deejaysl Hundreds of One Texas. Liners on Weather, Traffic, Radio, Music Production-Programing, Others Mobile -to- studio FM link, program quality. etc., $5.00 -Write for free "Broadcast Com- M -101, edy" catalog. Show -Biz Comedy Service Send replies. Box BROADCASTING. 1735 E. 26th Street, Brooklyn, N. Y. 11229. Immediate opening for experienced director at VHF network affiliate, mid -Atlantic Magnecord PT6 amplifier and PT6 tape market. Send picture & salary requirements mechanism. Must be in excellent condition. Coverage, Maps, Station Brochures, Broad- to Box L -127, BROADCASTING. LaVern Garton, WMNE, Menomonie, Wis- cast Sales aids of all types custom -designed. consin. Noyes, Moran & Co., Inc., 928 Warren Ave- nue, Downers Grove, Illinois 60615. Wanted: Sports director. We dominate the sports area in this prosperious eastern mar- Remote control system for new AM eta ket. If you are qualified to do play -by -play ton. Contact Dave Keister, 120 Maumee Deejays! 6000 classified gag lines. $5.001 for all types of sporting events send com- Street, Jonesville, Michigan. Phone 517- Comedy catalog free. Ed Orrin, 8034 Gentry, plete details to Box M -133, BROADCAST- 849 -9654. North Hollywood. Calif. 91605. ING. FOR SALE -Equipment We have for sale, The Mike Edwards Radio Cameraman needed for production crew of Commentary. For free information and au- WPTA -TV In Fort Wayne, Indiana. Con- Television radio transmitters, monitors dition tape, write us today. Box M -19, tact Marc Mangue. Mail resume of experi- tubes, microwave, cameras, audio. Electro- BROADCASTING. ence and salary requirements or phone find, 440 Columbus Ave., N.Y.C. 219 -483 -0584. 30 minute tape- "qulckiee" pop -in voices - Co -axial cable- Hellaz, Styroßex, Spiruline, talks to dj- hundreds different Program director to set up & direct service etc. Also rigid and RG types in stock. New sexy gal CATV - voices-effects. $10 tape shipped return originations for new system. Operate material. Write for list. Sierra- Western mec mail. Davis Enterprises, P.O. Box 981. Lex- camera, VTR. Handle CATV promotion. tric Co.. Willow and 24th Streets, Oakland, ington, Kentucky. State College town, wonderful year -round Calif. Phone 415- 832 -3527. climate, two hours drive from Albuquerque. Phone 505 -425 -7107 or send resume. Earl Andrews 4 Bay FM antenna cut to 93.1 INSTRUCTIONS Hickam, Box 1088, Las Vegas, N. M. 87701. Mc. Can be retuned. $1800. Box M -20 BROADCASTING. F.C.C. license preparation thru high- quality TELEVISION training in communications electronics. If Spotmaster cartridge tape equipment, QRK you want more than a piece of paper -if turntables, all models available. Will take you are serious about better technical edu- Situations Wanted -Management in trade as partial payment any type of cation- investigate Grantham correspond- audio or transmitting gear regardless age ence and /or resident courses. G.I. Bill ap- -or condition. AUDIOVO7ir, 4310 SW. 75th proved in Hollywood, Seattle. and Wash - Experienced T. V. news editor & documen- Ave., Miami, Florida. ington. D. C. FCC license in 4 months, tary writer. More than 6 yrs. experience 16 be- news- ASEE degree in months -we do not with award- winning major market For Sale. 1 RCA TRT -1B monochrome tape lieve in the "license -in -six -weeks Philoso- paper & TV stations. Now in top ten major recorder. Complete with pixlock. Available phy." Now in our sixteenth year, Grantham eastern market. Available for news man- immediately. Call or write John A. Carroll. School of Electronics, 1505 N. Western Ave.. agement position. Married. Draft exempt. Chief Engineer WNYS -TV. Channel 9. Hollywood. Calif. Box M -73, BROADCASTING. Shoppingtown, Syracuse, N. Y. 13214. 446- 4780. Learn Radio -TV announcing, programing, General Sales manager. Extensive top 10 production, newscasting, sportscasting, con- market experience in management all Available at once -Western Electric 405 -B2. sole operation, disc -jockeying, and all- aspects of sales and promotion, outstanding 5 kilowatt AM transmitter, frequency, mod- phases of broadcasting on the nation's only documented sales performance reinforced ulation monitors and associated audio gear. commercial station, fully operated for by unlimited top references. Ideal for sta- Contact Joe Gill, WIS, Columbia, South training purposes by a private school - tion needing strong in -depth sales and sales Carolina. KEIR-FM. Highly qualified professional management help with station management teachers. Country's finest practice studios. qualifications. Every inquiry will be an- RCA TK30, TK31 field cameras. Mobile unit. Elkins Institute, 2603 Inwood Road, Dallas, swered and each will be held totally con- complete with three RCA TK31's, switcher, Texas 75235. fidential. Box M -129, BROADCASTING. sync equipment, monitors. Excellent con- dition. Sony PV100 tape recorder and other The masters. Elkins Radio License School NEWS items of excellent value. Box L -144, of Minneapolis offers the unmatched suc- BROADCASTING. cess of the Famous Elkins Laboratory and Radio -TV sportscaster and newsman seeks 238 ft. insulated, sell supporting tower. Theory Classes in preparation for the First relocation. Reliable. Box M -128, BROAD- Republic Steel Corporation Truscon model Class FCC license. Fully G.I. approved. CASTING. H -30. with beacon and lights. Dismantled Elkins Radio License School, 4119 East Lake $7,500.00. WWLA. La Crosse, Wisconsin. Street, Minneapolis, Minnesota. Experienced TV newsman seeks far west TV or radio position. Box M -132, BROAD- Check our listings for your used equipment Be prepared. First class FCC license in CASTING. needs . Broadcast equipment & supply six weeks Top quality theory and labora- Co., Box 3141, Bristol, Tennessee. tory training. Fully G.I. approved. Elkins Radio License School of Atlanta, 1139 Spring Production- Programing, Others Gates dual limiter and Top level combina- St., N.W., Atlanta, Georgia. tion. Like new. $1100 FOB, P shby Avenue, Berkeley, Calif. Program director . . 15 years experience The nationally known 6 weeks Elkins train- License. Out- all phases TV and radio top 30 market For sale 2 -150 ft. galvanized self- support- ing for an FCC First Class available to move. Resume on request. ing AM towers. Good condition. Call or standing theory and laboratory instructions. Box M -5, BROADCASTING. write Louie W. Queen. Antenna specialist, Elkins Radio License School of New Orleans, 201 Barron Street, York, South Carolina. 333 Saint Charles, New Orleans, Louisiana. Director with 9 years experience in all 684 -3381. phases of television wants relocation with ELKINS has -The Nation's largest -the na- prestige organization. Producer- director 550 feet of used Andrews -737 64 ohm tion's most respected-the nation's highest position desired. Capable, conscientious, rá" copper coax. 75t per foot plus freight. success rate of all six -week First Class Li- versatile with strong production back- KJET, Box 6067, Beaumont, Texas. cense courses. (Well over ninety percent of ground. Box M -100, BROADCASTING. all enrollees receive their licenses). Fully Used G.E. UHF transmitter complete, type G.I. approved. Elkins Institute -2603 Inwood TT -33B, rated at 45kw visual; excellent Road -Dallas, Texas 75235. Radio veteran seeks start in TV; experi- condition, now in operation. Delivery is enced in all phases of radio; management, about 90 days. Price is $75,000, a real bar- programing, sales, sports, and top 40 dj. gain. Box M -106, BROADCASTING. Elkins Radio License School of Chicago - Married, college graduate, veteran, 27. Six weeks quality instruction in laboratory Presently employed available after first of Westinghouse FM3, 96.5 mc, out of service methods and theory leading to the FCC the year. Best references. Box M -109, due to increase power. Contact Chief Engi- First Class License. Fully GS. approved. BROADCASTING. neer, WCUE, Arkon, Ohio. 14 East Jackson St., Chicago 4, Illinois.

BROADCASTING, December 12, 1966 99 INSTRUCTIONS-(Contd) Sales-(cont'd) NEWS -(Cont'd) Sine 1944. Original course for FCC fires phone operator license in six weeks. Over 420 hours instruction and over 200 hours tIIII IIII IIII IIII IIII IIII IIllUllllIIIIRIIII11111111 guided discussion at school. Reservations required. Enrolling now for classes starting SALES ENGINEER January 4, & March 8. For information, ref- BROADCAST EQUIPMENT WANTED: A rare breed of Radio erences and reservation, write William B. Ogden Radio Operational Engineering School, Profitable, growth -minded company, Newsman. One who can gather, write, 5075 Warner Ave., Huntington Beach. Calif. leader In broadcast equipment field, and air. No SCREAMERS, no rip and 92647. Formerly of Burbank, Calif. located In the Midwest, has Immediate opening for sales engineer to travel and readers, no Prima Donnas. America's pioneer, 1st in announcing since sell technical equipment primarily to 1834. National Academy of Broadcastina. AM, FM and TV stations in esclusive Bond Bldg., 3rd Floor, 1404 New York Ave., territory. Requires good knowledge of REWARD: A reporter's position with N.W. Washington, D. C. broadcast equipment. Must be sales a minded. Self- starter. BSEE or equivalent a Network 080 newsroom. If you're = In field of and minimum three years our man, send samples of writing, "Warning" accept no substitute. REI is #1 radio broadcasting. Excellent salary plus air in - success - guarantee - lowest tuition - commission. Travel expenses paid. Com- check and resume to: highest reliability of all five (5) week plete company benefits. An equal op- schools. FCC 1st phone license in five (5) portunity employer. Send resume to: weeks. Tuition $295. Rooms and apartments III Box M -110, Broadcasting. $10 -$15 per week. Over 95% of REI grad- Box H -268, Broadcasting. uates pass the FCC exams. Classes begin Jan. 2-Feb. 6 -Mar. 13 -Apr. 17. Write Ra- IIII IIII IIII IIII1111.161 IIII IIII 1111 1111 1111 1111 III! dio Engineering Institute, 1336 Main Street In beautiful Sarasota, Florida. Experienced Salesman Situations Wanted Announcers Be sure to write, BROADCASTING INSTI- Excellent opportunity for TV and Ra- - TI1TE, Box 6071. New Orleans, for radio announcing careers. dio syndication salesmen with well established company. Prime territories help! Our placement dept. has more jobs available. Draw against commission. than we can fill for 1st class FCC license Our salesmen aware of this ad. Please 30 technicians & combo -men. First phone train- WELL TRAINED ANNOUNCERS ing with proven results. Licensed by New send resume to: York State-Approved G.I. bill. Earn while Box M -53, Broadcasting. AVAILABLE NOW! you learn. Also audition tapes for announc- Write or Phone: ers at special rates. Contact: A.T.S., 25 MIDWESTERN, 228 S. Wabash W 43rd St., N.Y.C. OX 5 -9245. r 7 Chicago, Illinois 3I2 -WA 2.0712 New England's only F.C.C. 1st phone course. Newly revised evening course gives you A GREAT SALESMAN training to pass F.C.C.'s new exams. 15 weeks. Class begins January 16. Write now for information, Northeast Broadcast- We are looking for a great great sales- TELEVISION ing School, F.C.C. Course. 883 Boylston St., man interested in becoming a Station Help Wanted Boston. Mass. 02116. Manager with a substantial stock inter- est and an income between $10 -$15 Your 1st Class License in six weeks or less yearly. But you must prove sales ability at America's foremost school of broadcast training, the Don Martin School of Ra- at WTYM first. Contact: dio and Television (serving the entire TV -RADIO Broadcastng Industry since 1937). Make Mike Schwartz your reservations now for our Accelerated PERSONNEL Theory Class starting Jan. 3. Most experi- enced personalized instruction and methods. WTYM RADIO AVAILABLE Springfield, Mass. Lowest costs -finest accommodations avail- , 87 General Managers able close -by. Call or write: Don Martin 413 -525 -4141 65 Sales Managers

School, 1653, N. Cherokee, Hollywood, Calif. 11 79 Program Managers (213) HO 2 -3281. L .a 182 Other Dept. Heads 549 Announcers Cr Newsmen 321 Other categories RADIO ALSO Announcers Help Wanted -Management 12 TV CHIEF ENGINEERS ' Call: Ron Curtis -312. 337.5318 NOW! NATIONWIDE BROADCAST PERSONNEL CONSULTANTS WANTED: STAFF ANNOUNCER I Exclusively company paid fees. One General Sales Manager. We need a take charge man who can capably direct CHICAGO AM STATION and run a full sales staff. Top money for the right man. Send complete resume and Good music, cluster -style station. lob re- salary requirements to quires relaxed. natural voice style, thorough Help Wanted Management knowledge of and affection for the best Mark Parr, KFIF, Bos 5854., Tucson, music of the American musical theater, and Arizona. A John Walton Station. intelligence and judgment to differentiate trivia from essentials in news selection. Good working conditions including all AFTRA. benefits. No calls please. Kindly HEMMED IN? RADIO mail resume and audition tape to: Topped out in your present position? -Help Wanted -Sales We're looking for an aggressive "Sales oriented" VP end GM for one of our WAIT AM -TV's in the midwest. Excellent base, good incentive, beautiful community, Chicago, 60601 Here's a good spot to settle down. FM AND TV PRODUCT MANAGER ooseaaoeaEa Box M -97, Broadcasting. Excellent opportunity for a sales- minded and customer -oriented individual who will be responsible for administration and co- ordination of all activities for the sale of NEWS Sales FM and TV transmitters and accessories equipment. Large broadcast equipment manufacturer who operates on a planned growth program. CHICAGO I WE WANT A GO GETTER i Age 28 to 40. BS degree or comparable Young, aggressive TV Time Salesman 1 a experience required. to take charge of Radio News in Major 1 Excellent opportunity with TV Programing for advancement. Complete company bene- market combination. Experience and strong or TV Production experience needed to recruit and place fits. I voice essential but ability to make radio An equal opportunity employer. 3 news alive and vibrant is vital. Send tape broadcast personnel for our station clients. Unlimited income potential! I and resume to: 1 Box H -269, Broadcasting. Call Ron Curtis- 337 -5318 Box M -96, Broadcasting. Nationwide Broadcast Personnel Consultants 1, ..-..-..-.._-_.._.-._._.-..-.._..i.

100 BROADCASTING, December 12, 1966 fELEVISION -Help Wanted-Technical FOR LEASE continued CHIEF FOR BOSTON ENGINEER LOCATION Full color -all new RCA equipment. PRIME Excellent- salaries and liberal benefits. DOWNTOWN Job requires good technical experience Cr leadership capabilities. D. C. Candidate should have installation & operation experience. WASHINGTON. Call or write: Gene Hill, Director of Engineering Adjacent fo Mayflower Hotel and covered parking, Ave blocks from White House, Kaiser Broadcasting Corp. Four story air- conditioned building with P. O. Box 56 elevator . , 2200 Sq. Ff. interior space Boston, Mass. 02102 per floor. Contact: 617 -566 -1320 Mr. Tom Broadhead KAISER I An Equal Opportunity Employer The Jolar Corporation &ROAOCASTING 1737 DeSales Street N.W. Washington, D. C. Tel 347.2496 V 101111IIIIII11t 1111ll111111l1llIIIIIIIII111111111111111 1IIlIIIIlilll011111lllllll12 BUSINESS OPPORTUNITY -Cont'd. CHIEF ENGINEER g. Needed at earliest possible time for - FOR SALE-Stations E Channel 2, NBC Affiliated, maximum É FM power television station in Midland- ATTENTION STATIONS Experienced assistance is available to help you = Odessa, Texas. Ideal climate, good pay, solve problems in programing, economy of operation. and those other NORTHWEST g fast southwestern & - promotion, publicity growing Oil Petro - details that enhance your commercial sales ef- ? chemical center. forts, as well as Increasing station value. Low AM -FM MAJOR MARKET cost. Proton record of success. If interested send AIRMAIL Resume of F. Profitable. Can be bought for C BROADCAST SERVICE ASSOCIATES experience, family status & salary re- annual gross billing. F.P. $140,000 663 Fifth Ave., N.Y., N.Y. 10022 quired. with $40,000 down; balance 10 years. Ray Herndon, Gen Mgr. Box M -130, Broadcasting. KMID -TV FOR SALE-Equipment Midland, Texas ä7111111111111[J UUnenunumuuugnnunmuouuuuunnnnuuuune STATION FOR SALE Color monitors for sale Reali Estate, New Equipment and Production- Programing, Others building- $75,000 RCA TM -21's Nicest Small Station in U. S.! Contact: Don Collins Box M -114, Broadcasting. VIDEOTAPE CENTER TRAFFIC MANAGER 101 W. 67th St., New York City 10023 Phone 212 -TR 3-5800 Immediate opening for experienced cllll IIIIIIIII IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII IIIIIIIIIIilllllllllllllllll Illllilllnl IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIImw Traffic Manager in Major East Coast market. $80,000 down Area's leading independent television Buys West Coast AM, 1000 days 250 nights. Quality only station In city of 18,000, retail sales of station offers excellent opportunity with city over $50,000,000. Finest climate. Needs bet- fastest -growing Broadcasting Group. ter management. TRANSMITTERS Joseph A. Snyder, Media Broker, 2234 Excellent salary with full benefits. E. Romneya Dr., Anaheim, Calif. 92806. Send full particulars with salary re- AM 5 KW-613,900 quirements and resume to: AM Dual Reliable Box M -102, Broadcasting. 1 KW 55,195 Equal Opportunity Employer FM - EAST -City and retail area approximately 150,000. Fixed assets $225,000. Billings over CCA ELECTRONICS CORP. $130,000 yearly. Ideal for ownership man- CCA GLOUCESTER CITY. N J agement. Asking $300,000. Excellent terms. EMPLOYMENT SERVICE 16091.456.1 716 Fulltime. SOUTH FULLTIME -5,000 watts half million in .5 coverage area. Single station 527 Madison Ave., New York, N.Y. 10022 FOR LEASE market. Healthy yearly increases In billings. Now doing $160,000. Capable doing $200,- 000 yearly with $50,000 cash flow. Desir- able Garden Spot area. Median income of over $9,000. Asking $400,000 cash. PRIME LOCATION Ica Aue ACebin !rakers Ofttc. BROADCAST PERSONNEL AGENCY Sherlee garish, Director 116 CENTRAL PARK. SOUTH WASHINGTON, D.C. NEW YORK. N. Y. Adjacent to Mayflower Hotel and 265 -3430 BUSINESS OPPORTUNITY covered parking, five blocks from White House. 1500 Sq. Ft., top * * * * * * * * * * * *** * * * * * * * * * * * ** floor front in BROADCASTING Building ideally suited to Wash- CATV * ington News Bureau or other N.Y. small daytime $135M terms executive use ...Building interior S.W. medium fulltime 90M terms No mystery . and no harder than fight- * recently renovated, twin high- ing for an FCC license. Former Advertising S.E. medium profitable 135M 29% Agency Exec. (Now owns piece of several * speed elevators-fully air- condi- systems) highly experienced in franchise, * tioned. For information contact: Gulf metro daytime 200M terms operations, promotion and financing, seeks * to form group, or head existing organization * Mr. Tom Broadhead N.E. suburban daytime 650M terms for acquisitions. Needs $100,000 to start. * Broadcasting Publications Inc. Speculative but tremendous potential. * 1735 DeSales Street N.W. Washington, D. C. CHAPMAN ASSOCIATES Box M -127, Broadcasting. * ,Tel ME 8 -1022 t * 1045 PEACNTraUU. ATLANTA. aA, 20300 :BROADCASTING, December 12, 1968 101 (Continues ¡rom page 95) real estate publication. Mr. Smith is vice of KDAL Inc., resigned Aug. Mrs. Grandy president of advertising and public relations is housewife. Consideration $155,000 with phonic Alaska Inc. Principals: Ronald H. firm. Mr. Snowberger is partner in consult- noncompete agreements for 8 years begin- Fraze (10%), Joseph O'Hearn (25 %) and ing engineer firm, Creutz and Snowberger, ning 1969. Action Dec. 6. Richard W. and Darla J. McComb (65% is 43% jointly). Mr. Fraze is secretary -treasurer. and president and owner of Regional WAQB -FM Atlantic Beach, Fla.- Broad- Broadcasting Co., licensee of WHAG -AM- granted of license Mr. O'Hearn is vice president. Mr. McComb FM. Ann, Dec. 6. cast Bureau assignment is president. Consideration $43,000. Ann. from WKTX Inc., permittee of WAQB -FM, Dec. 7. WASA -AM -FM Havre de Grace, Md.- to LOUCK Inc., for reasons of having FM Seeks transfer of control from A. Tolson station separated from the AM station op- KGKO Benton, Ark. -Seeks assignment of Lyon to Virginia F. Pate db /as Chesapeake eration and because the corporate name. license from Marvin Paul Bridges t/r as Broadcasting Corp. Stock transfer; family WKTX Inc., is not identifiable with WABQ- Bridges Broadcasting Service to Samuel group will hold 144 shares after transfer. Preston Bridges FM. Principals: Louis M. Neale and William t/r as Bridges Broadcasting Ann. Dec. 6. F. Acks each own 50 %. No consideration Service. Principal: Mr. S. Bridges is man- KEYL Long Prairie, Minn. -Seeks assign- involved. Action Nov. 30. ager of KGKO. Assignor and assignee are ment of license from Communications As- brothers. Consideration $18,000. Ann. Dec. 6. sociates Inc. to Kenneth Eidenschink. Prin- WAUG -AM -FM Augusta, Ga.-Broadcast- KFMR(FM) Fremont, Calif. -Seeks assign- cipal: Kenneth Eidenschink, 100% owner, Bureau granted assignment of license from ment 'of license from Dell Broadcasting has been employed with KLFD Litchfield, Garden City Broadcasting Co. to The Hunter Corp. Group IV Broadcasting Inc. Princi- Minn. Consideration $500 with option to Group Inc., owned by Robert W. Hunter pals: purchase for $40,000. Ann. Dec. 6. Jr. (75 %), Nancy W. Hunter (24 %) and C. Hildebrand (1 %). Mr. Hunter wen Saslaw, Kenneth Henry Weiss Gand WCBK Martinsville, Minn.-Seeks assign- Constance James Timothy 24 is owner of outdoor advertising company. Stone (each %). Mr. Rip- ment of license from Ruth and David C. Mrs. Hunter is housewife. Constance Hilde- ley is president of Group IV. engineer at Keister to Morgan County Broadcasters Inc. Hunter's KGUN -TV Tucson, Ariz. Mr. Weiss, vice Must be three stockholders to form corpora- brand is employe of Mr. company. president of Group IV, is newsman and Consideration $200,000 with noncompetition tion, therefore, David Keister, 50 %, agreed agreement. Action Nov. 30. jhotographer for KGUN -TV. Mr. Saslow, to transfer 1% to wife, Kay Ann; Ruth executive vice president for Group IV, is Keister retaining 50 %. No consideration. WVOP Vidalia, Ga.-Broadcast Bureau owner of Creative West, advertising, re- Ann. Dec. 6. granted involuntary assignment of licenses search and public relations concern. Mr. KDEX -AM -FM Dexter Mo. -Seeks assign- to R. E. Ledford and John E. Ladson Jr. Stone, secretary- treasurer at Group IV, is ment of license from Stoddard County and the Citizens & Southern National Bank, with Sears Roebuck. Consideration $50,000. Broadcasting Inc. to executors of estate of Margaret Brice Lad- Ann. Dec. 5. Dexter Broadcasting son db /as Vidalia Broadcasting Co. Action Co. Principals: Gerald F., Meyer L., Joseph Nov. 30. WEBS Calhoun, Ga. -Seeks assignment of F. and Eugene D. Grojean (each 25 %). Mr. license form New Echota Broadcasting Co. Gerald Grojean is manager of KZYM Cape KYLT Missoula, Mont.-Broadcast Bureau to New Echota Broadcasting Inc. Princi- Girardeau, Mo. Mr. Meyer L. Grojean is granted assignment of license from Mon- pals: William E. (60 %) and Emma H. Stocks communications engineer associate. Mr. tana Broadcasting Co., Louis Vetere, presi- (40 %). No consideration. Ann. Dec. 7. Joseph Groiean is meat cutter. Mr. Eugene dent to W. L. Hotter db/as The Scottie KLIX Twin Falls, Idaho -Seeks assign- Grojean is assistant general manager of Broadcasting Co. for $31,514.30 with cove- ment of license from Regional Broadcast- wholesale building company. Consideration nant not to compete within 100 miles of ing Corp. to Sawtooth Radio Corp. Princi- $125,000. Ann, Dec. 2. Missoula for 5 years. Mr. Holier owns KLTZ pals: A. R. Spaulding (42.5 %). Warren B. WASH Deerfield, Va. -Seeks assignment Glasgow, Mont. Action Nov. 30. Murphy (10.6 %), Clarence N. Layne, Robert of license from Deerfield Broadcasting Co. WBBF -AM -FM Rochester, N. Y.- Broad- J. Sickles and J. W. Layne (each 4.3 %), to Deerfield Broadcasting Inc. Principals: cast Bureau granted transfer of control of Steve Macko and Claude M. Layne (each James R. Reese Jr. (50 %) and Ralph O. WBBF Inc. from Maurice R. Forman, 17 %). Mr, Spaulding is president of appli- Hamilton (50 %). Mr. Reese is minister, chief Sidelle G. Mann, and Herbert B. Claster, cant corporation, owner of commercial engineer at WASH and president of Deer- executors of estate of Edward Menden to rental concern, 50% interest in mortgage field. Mr.- Hamilton is secretary- treasurer of Monroe County Radio Inc., wholly owned brokers, 50% interest in apartments, 331V% Deerfield Broadcasting Inc. and has 25% subsidiary of LIN Broadcasting Corp. for interest in patent, owner of investment interest in Deerfield Broadcasting Co. Con- $2,000,000. LIN Broadcasting owns WAND company and 49% interest in home construc- sideration $1,000. Ann. Dec. 7. (TV) Decatur, Ill.. KAAY Little Rock, Ark.; tion concern. Mr. Murphy owns insurance WTIP and WTIO -FM Charleston, W. Va.- KEEL Shreveport, La.; WAKY Louisville, company. Mr. Clarence Layne is employee Seeks transfer of control from Olga Zaharis Ky., and WMAK Nashville. It also holds CP with Western Signs Inc. Mr. Macko and Mr. to Chemical City Broadcasting Co. (45.4% for FM in Shreveport and has applied for Claude Layne are post office employees. Dr. before. 60.1% after). Principal: Gus Zaharis. FM in Little Rock. Action Dec. 1. Sickles has private medical practice. Mr. Olga Zaharis desires to dispose of her 20.7% WCWA -AM -FM Toledo, Ohio -Broadcast J. W. Layne is commercial pilot. Considera- and Gus Zaharis will acquire stock total Bureau granted transfer of control of Reams ton $105,000. Ann. Dec. 6. $16,001.37. Mr. Zaharis will pay $4,318.27 and Broadcasting Co. to Frazier Reams Jr., Mor- WKZI Casey, 111. -Seeks assignment of Chemical will pay $11,683.10 at the time of ton Neipp and Toledo Trust Co. Frazier license from Paul Dean Ford to Ford F. M. closing, Ann. Dec 2. Reams is to establish a trust. Principals: Inc. Principals: Paul Dean Ford, president Frazier Reams (40% before), Frazier Reams (100% before, 84% after) and Eleanor J. ACTIONS Jr. (40% before. 40% after) and Morton Ford (none before, 16% after). No consid- KMPG Hollister, Callf.- Broadcast Bu- Neipp (20% before, 20% after). Proposed eration. Ann. Dec. 7. reau granted assignment of license from transfer negates presumption of control. No WHAG -AM -FM Halfway, Md. Seeks Howard C. Miles and Dick Logan (also consideration involved. Action Nov. 30. transfer of control from Arthur A.- Snow - known as Richard L. Zook) db /as Miles WHAM Arlington, Va. and WKLM Wilming- berger, John L. Miller and Richard Hndreth and Logan to Milo Communications Corp. ton, N. C.- Broadcast Bureau granted trans- db /as Regional Broadcasting Co. to Adler Stock transfer. Milo is owned by assignors. fer of control from Arlington- Fairfax Broad- Communications Corp. for $181,090 reduced Action Nov. 30. casting Inc. to Thorns Broadcasting Inc., by deposit of $7,500. Principals: Warren KATY -AM -FM San Luis Obispo, Calif. stock transfer; Arlington-Fairfax Broadcast- Adler, W. Ronald Smith and Arthur Snow - Broadcast Bureau granted assignment of li-- ing Inc. to be subsidiary of Thorns Broad- berger (each stockholders at closing). cense of Sweetheart of San Luis Obispo casting Inc. Principals: Harold H. (35.6%), Mr. Adler is president, director and has in- Inc. to Grandy Broadcasting Inc. Principals: Meredith S. Thorns (35.6 %) and Matilann terest in advertising and public relation W. John Grandy. president- treasurer (55 %) Thorns Gannett (28.8 %). Consideration paid firm: president, director and owner of two and Jeanne W. Grandy, vice president -sec- to transferors $125,000, $125,000 and $57,250: publishing companies, and has interest in retary (45 %). Mr, Grandy was vice president 43, respectively. Action Nov. 30.

COMMUNITY ANTENNA ACTIVITIES

The following are activities in corn - Joliet, Ill.-Joliet Cable TV has applied sion Inc. (Richard Thompson, president) for a franchise. Other applicants are Kraus has been granted a franchise. An eight munity antenna television reported to Electronics and Community Electronics Sys- channel system will be offered. Midwest in BROADCASTING tems Inc. Cable has been granted franchises through Dec. 7. Re- Rock Island, 111. -Quad City Cable Inc. Mitchell. Bridgeport and Morrill, all Neb. ports include applications for permis- (Willard Paul, representative) has applied Hardyston, N. .L- Garden State CATV for a franchise. Service of Sparta has been granted a fran- sion to install and operate CATV's, Atchison, Kan. -KARE Atchison, Kan., chise. The city will receive 3% of the an- grants of CATV franchises and sales of associated with Telesis Corp., Chicago (mul- nual gross receipts. The installation charge tiple CATV owner), and Atchison Daily will be $35 with a monthly charge of $3.65. existing installations. Globe have each applied for a 20 -year fran- Lebanon, Pa.-Lebanon Valley Cable TV chise. The previous application of H. H. Co. Inc. and H &B Communication Corp., Hanlon, Kenilworth, Ill., was rejected by the Los Angeles. each have been awarded a Indicates franchise has been granted. franchise. Companies will pay $2,000 an- city council. nually. Fresno, Calif.- Fresno Cable TV Co. Easthampton, Mass.-Video Enterprises Mount Pleasant, Pa. -WHJB Greensburg, (Time -Life Broadcasting Inc.: Triangle Pub- Inc. (Michael Malone, president) has ap- Pa., has applied for a franchise. Installation lications Inc., owner of KFRE- AM -FM -TV plied for a franchise. The city was offered charge will be $10 with a $4.75 monthly fee. Fresno, and Messrs. Ralph Brody. George 4% of the annual gross receipts. Telco Inc. previously held a franchise. Thomas and Spalding Wathen, all Fresno) Fayetteville, N. Y. -New Channels Inc. South Heights borough, Pa. - Centre has been granted a franchise. Other appli- (multiple CATV owner) has applied for a Video TV Cable Co., State College, Pa., has cants were General Electric Cablevision Co. franchise. applied for a franchise. and TV Services Inc. (Warner Bros.). Oyster Bay, N. Y.- Nassau CATV Inc., a West Newton borough, Pa. - WHJB Inc., Redwood City, Calif. -Hi Fidelity TV subsidiary of Broadway Maintenance, has Greensburg, Pa., has applied for a franchise. Cable Co. and Peninsula Cable Television applied for a franchise. Another applicant Youngwood, Pa.-WHJB Inc., Greens- Corp. have applied for a franchise. is Intercounty Television Corp. burg, Pa., has been awarded an exclusive Bainbridge, Ga.-Bainbridge TV Cable franchise. Installation fee will be $10 with Inc. has been granted a franchise. The com- Bayard, Neb. -Ben Heimbuck has been a $4.75 monthly charge. Company will pay pany plans a 12- channel system. The -in- granted a franchise. - Six channels will 3 -13% of gross receipts. stallation charge will be $10 with a $5 be offered. There will be no installation Appleton, Wis.- Jerrold Electronics Corp. monthly charge. The city will receive 6% of charge during the construction period; the of Philadelphia, Pa.. multiple CATV owner, the annual gross receipts or a minimum of monthly charge will be $6.50. has applied for a franchise. The monthly $1,200. - -- -- Minatare, Neb. -Midwest Cable Televi- charge would be approximately $5.

102 (FOR THE RECORD) BROADCASTING, December 12, 1986 T HE phone, unaccustomed as it was line treatment of Guns of'j ill SgryAtett, to being still, rang in the skinny pro- Producer's new a half -hour western co- created by Mr. ducer's office on the Desilu Gower lot Spelling and writer Dick Carr. Walter in Hollywood. Aaron Spelling answered Brennan already had agreed to star in it. A network publicity guy wanted to partnership off the series and with such a formidable check out some promotional ideas. A talent in the bag, ABC made a deal meeting was scheduled for later in the promptly. This series is scheduled for week. Then one of the production crew to flying start the 1967 -68 season. came in with a pair of period guns. They That made it two deals out of two were needed as props for a new series. tries for the budding Thomas /Spelling This pair cost $45, while the real goods company name of Thomas /Spelling Pro- partnership, with both sales made with- cost $250. But were they authentic ductions, with rented space at Desilu out the benefit of a pilot. Gower studios, immediately began to enough? What did Mr. Spelling think? In The Works attract takers. First ABC -TV came The Thomas/ Spelling He decided to take a chance on the tandem, flying high, is tinkering with cheaper pair. The phone rang again. knocking looking for a vehicle for com- edy star Tim Conway. Writers Harvey still other properties. Producer - writer "Oh, God," the producer said, "when Blake Edwards has created The Monk, Bullock and Ray Allen had a series does it end ?" a detective, concept but no star. Aaron Spelling an hour series about private Aaron Spelling, 40- year -old going on to the produc- helped put one and one together and and turned it over T/S maybe a hyperthyroid 22, talks like a tion team (Mr. Spelling expects and ap- sold Rango, a half -hour series about a cheer leader and looks like a cat burglar bumbling Texas ranger, last May, the preciates any wise cracks made about with a master's degree. He's lithe and also first month the team of Thomas /Spell- the company's initials). There's a his face is bright and sensitive, but with -hour -in -cheek treatment of ing was in business. Rango goes on half tongue short straight hair that hangs down in private eyes, called Wait for the Dark, ABC -TV on Jan. 13 as a mid- season front in modified Frankenstein style and that wind net- replacement for The Milton Berle Show. also may up playing the features planed flat he could easily works under the banner in 1967 -68. ABC -TV, once smitten, wanted to T/S pass as a member of The Addams Mention of the trend towards making Family. see what else the new company had to offer. The network was shown an out- feature films specifically for showing Aaron Spelling is one of Hollywood's on television sends Aaron Spelling into in- people. They mention him in the an animated denunciation. He knows columns, invite him to premieres, pay that the more features programed on attention to what he says, how he acts, WEEK'S PROFILE television the less time there is for con- what he accomplishes. Most of all, ventional series. For an independent Hollywood pays him the supreme ac- TV producer the handwriting on the colade: He's kept busy. Since 1959 wall is plain to see. Aaron Spelling has produced eight tele- "This is a pure case of the turtle eat- vision series. ing its own eggs," Mr. Spelling says. Adding It Up He spent nine years "Obviously we think it would be wiser at Four Star Television as that com- to take movies the theater route first." pany's most active producer. During Still, Aaron Spelling would like noth- - that association he produced 215 half ing better than to produce a good two - hours of prime time television programs. hour filmed show for television. He The people who represent his publicity expects to do precisely that at least interests, a statistically minded bunch, once a year. figured that this worked out to an equiv- Making alent of 107 two-hour features of more movies wouldn't be anything new than 8,760,000 feet of film and a total for Mr. Spelling. Motion pictures, production budget of $28,477,000. the legitimate theater, television, all the Spelling spell at That's a lot of money to have han- have fallen under dled. But earlier this year, Aaron Spell- various times. Some 10 years ago, he the creative end of ing decided that he wanted a bigger plunged into piece of the action for himself and in television by writing the lead -in host spots for the late Dick Powell's Zane a couple of quick moves he switched Aaron Spelling -partner with Danny Thom- Grey Theater series. He then became from being a working stiff to a partner as in Thomas /Spelling Productions and a successful writer and in a four -year in his own sure -fire production com- president, Aaron Spelling Productions, period wrote more than 50 television pany. First Mr. Spelling entered into Hollywood; b. Dallas, April 22, 1926; plays, some of which played Playhouse an exclusive two -year agreement with Southern Methodist University, BA in 90 and Desilu Playhouse. Mr. Spelling United Artists-Television for the crea- journalism, 1946 -50; Army Air Force as sergeant, also wrote one movie and produced an- tion and production of both television staff 1944 -45; director and actor, 1953 -55; television and motion other during that period. series and theatrical motion pictures. picture writer, 1956.58; producer, 'Johnny In 1961 he was named producer of But UA -TV went out of the creative Ringo,' 'Dick Powell's Zane Grey Theater,' TV- making business and at about the 'Kaiser Presents the Lloyd Bridges Show,' the Zane Grey Theater and subsequent- same time Danny Thomas and Sheldon 'Burke's Law,' 'The Dick Powell Show,' ly produced The Dick Powell Theater Leonard decided to split away from 'The Smothers Brothers Show,' 'The June and a long list of others. their highly successful T&L Productions. Allyson Show,' 'Honey West,' 1959.65; Aaron Spelling, a free -wheeling en- marital status: single (divorced from en- So producer Spelling obtained a re- actress Carolyn Jones, March 1965); mem- thusiast brimming with ideas and lease from the TV portion of his pro- ber: Screen Producers Guild, Screen Writ- ergy, looks back at the Dick Powell duction deal with United Artists and ers Guild, Screen Actor's Guild, National Theater days as his happiest time as a formed a partnership with producer Academy of Television Arts & Sciences; producer. "Motion pictures are a di- Thomas to turn out comedy series, hour awards: Harvard Award, best original rector's medium," he says. "Television plays, 1948-1949; Critics Award, most shows and two -hour features is a producer's medium. I love the free- dramatic outstanding theatrical director in the for television. Southwest, 1950.51 -52; hobby: softball dom to move around I had with that The new business, set up under the (pitcher). series."

BROADCASTING, December 12, 1966 103 EDITORIALS

Price of color ized broadcasters and organized publishers of magazines and newspapers ought to go to the aid of one another when, say, a bill in Congress threatens to restrict the editorial freedom THE flap that has developed over the adoption by WHEN - of them, in practice those unaffected specific TV Syracuse, N. Y., of a rate card based on color set any of by a threat usually opt for the short -term pleasure of idly enjoy- count may die down (BROADCASTING, Dec. 5), but the issue ing the their is in. That life is won't. Sooner or later the less attractive side of color-its trouble rival fact of not apt to be changed call the defense of costs, indirect as well as direct -will have to be faced. by a to arms for all adver- tising in Washington. The dispute here, brought into the open by WHEN-TV'S it move, is whether spot advertisers ought to pay extra for In dollars- and -cents regulation or the threat of there is a similar disinclination for to form. When time when their commercials run in color. It is not an easy rescue teams question; good arguments can be mustered on both sides. outdoor advertising is restricted by federal highway legisla- tion, advertising media see in the action only the WHEN -TV and a number of other stations and station reps other contend that color should be priced higher than black and chance to pick up billing that might have gone on roadside white because color adds to the effectiveness of commercials. boards. When a congressional committee threatens to outlaw There is also a substantial body of argument that higher volume discounts for large advertisers, associations of small - rates for color spots are justified by the stations' heavy out- business men lie low or even fan the fire. work lays for color equipment and by the higher costs of operating All this is not to say that there is no useful for in color. joint enterprise to do in Washington. It is simply to say that it is not likely to be done by a proliferation of private The attitude of buyers can be summarized succinctly: bureaucracies based in Washington. What is needed is joint They don't think color justifies an extra charge-open, dis- enterprise at the top of the many segments of the advertising guised or hidden. They argue that they are already paying business to coordinate the job of proving the values of ad- extra for production of commercials in color, that trans- vertising to the general economy. mitting them in color does not add to the stations' cost and As between adding staff and overhead in Washington and that advertisers should not have to underwrite broadcasters' underwriting economic studies to relate advertising's func- investments in color equipment. tions to the gross national product, the latter promises to We cannot agree that advertisers do not benefit from buy more at less cost. station investments in color. The investment and the higher costs of color operations accrue to the advertiser in the form of bigger and more responsive audiences. Ready answer There is not a great deal of research on the subject, but as long ago as 1960 a study underwritten by Crosley (now IT becomes more and more evident that one of the stickiest Avco) Broadcasting demonstrated clearly that color does questions that broadcasters will be called on to answer in enhance commercial effectiveness. In the current dispute, the next Congress is that arising from their fast projections however, the agency argument can be answered as easily by of election returns. Hearings on the subject are inevitable. a question as by research: If agencies really believe that One was requested last week by Senator Vance Hartke color adds nothing to their commercials, why do they spend (D- Ind.), one of broadcasting's most dependable friends. all that extra money to produce them in color? The best answer is to be found in a modernization of Their actions, despite their arguments, make clear that voting procedures to institute the same -time, 24 -hour voting they regard color as an extra value. The question then is day. Frank Stanton of CBS originated that proposal, and not whether, but when and how much? And in the long run ABC officials have endorsed it, but all broadcasters need to we venture that those answers will be found where such get behind it if it is to be considered seriously. questions are always answered: in the marketplace where As discussed in an editorial on this page Nov. 21, the efficiencies are weighed against those of other media. common voting day would be both a convenience and in- ducement to the voters. Its subsidiary advantage would be The better way the elimination of suspicion, however unsoundly based, that broadcast reporting can affect the vote. HE chairman -elect of the American Advertising Federa- tion has the right idea in saying, as he did last week, that advertising needs help in Washington. He may be on shakier ground, however, in suggesting that significant help could come from an expansion of Washington lobbying in which all segments of the advertising business would cooperate. A good many of the problems that Washington creates affect only one segment, or, as often, a segment of a seg- ment. In broadcasting, for instance, the profusion of regu- lation already on the books and incessantly proposed has led to the formation of a number of intensely specialized Washington offices. On large matters the National Associa- tion of Broadcasters may speak for broadcasters as a group, but in day -to -day dealings with the FCC and Congress sub- groups of broadcasters often find themselves in conflict. That is why there are permanent Washington staff represen- tatives of the clear-channel radio broadcasters, the regional radio broadcasters and the maximum service telecasters and Washington lawyers on permanent retainer to others. Drawn for BROADCASTING by Sid Hix Among the various advertising media there is also more Never mind the 'Ho, ho, ho's'.... Sounds too much like often conflict than accord. Although in principle the organ- a Green Giant commercial!"

104 BROADCASTING, December 12, 1966 ff people don't believe in the station, they wont believe your new camera can solve all their picture taking problems.

KPIX has the people of San Francisco pre- pared to accept the unusual. And to love it. This is the station that created and launched an exciting new daytime program. And found and launched an exciting new daytime television personality to host it. He's John Bartholomew Tucker. His delightfully uncynical, unjaded personality has won him a very responsive audience. This is the station with a stubborn dedication in the field of news. A dedication that made them one of the pioneers in developing the half hour news format. Anc a dedication that has brought them many a..ards. And this is the station with POW. POW is programming with a flair unusual in the field of public service. KPIX, like all Group W stations is vitally involved in the community. And thus this one hour Sunday show speaks out - concerned - impertinent- serious; always presenting a new approach to people and events. A documentary on crime might be acted out by a ballet troupe. Historical happenings may be presented in a Pop Art setting. The host is popular author, critic, and wit, Rolfe Peterson. His guests are all sorts of controversial and colorful people. Wouldn't it be a good idea to place your dramatic demonstration on a station that is a dramatic demonstration of just what a broadcaster can do? If KPIX can get its message across so strongly, just imagine what it can do for yours. IPIX GROUP WESTINGHOUSE BROADCASTING COMPANY REPRESENTED NATIONALLY BY WAR If you lived in San Francisco .. .

... you'd be sold on KRON-TV