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DVG200051 Davinci Gourmet Delivery Tips & Tricks Article 18

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DVG200051 Davinci Gourmet Delivery Tips & Tricks Article 18 Dine IN side OUT NAVIGATE THROUGH THE NEW LANDSCAPE OF OPPORTUNITY IN DRINKS DELIVERY & TAKEAWAY Asia Pacific is the fastest growing Food & Beverage delivery market globally according to GlobalData, 2020. With the lockdowns and restrictions on social distancing in Asia Pacific and Middle East, Delivery/takeaway business is significantly growing for restaurants and foodservice operators. DaVinci Gourmet is here to support you to navigate through this new landscape of opportunity with Tips & Tricks to tackle the challenges in drinks delivery & takeaway. F&B DELIVERY & TAKE-AWAY^ WAS ALREADY BOOMING BEFORE COVID-19 ^ Up to ^ +50% + 400% growth across APMEA growth Q2 2020 vs PY in 2019 vs PY ^Source: GlobalData, 2020 % of revenue across QSR & Beverage outlets in APMEA Before The Covid-19 New Normal DINE IN DINE IN 65% 35% VS VS DINE OUT DINE OUT 35%* 65% *Source: Qualitative interviews across 50 Kerry Key Accounts But delivery What are isn’t living consumers’ up to pain points? expectation... The speed of delivery isn’t a key factor in choosing a restaurant, yet it has been highlighted as one of the top pain points by consumers. Followed by sensory experience issues, where more than half of the customers suggested their food and drink deliveries didn’t meet the expectations in terms of look, taste, smell & texture. Speed of delivery 56% Sensory 53% Lack of healthier options 31% Price 28% Source: Kerry Delivery & Take-out Survey, April 2020 How To Sell more drinks online? Catch The Attention Food & Drinks Pairings • Make sure the basics are there – a • Cross promote your food and drink picture and a short description for each items. What is the best drink to go with drink are a must your spicy sandwich? Probably • Next Step is to catch the attention to a something refreshing? specific oering. You can highlight the • Include suggestions in the descriptions. drink by adding “Barista’s recommendation” Think of the bundle oers. or “Today’s Special”. • Address consumers needs with calling out “immune boosting” or “treat yourself” statements Promote Loyalty Social Media • Think of the ways to motivate your • Show the backstage and how the drinks customers to re-order. Share the are made. voucher or a promo code for the next • Share what are the favourite drinks of drink delivery oers. Include samples or your team members. small compliments. • Promote your drink specials and have • Also think about how to attract barista talking why is it so special customers to your store once the in current circumstances. quarantine is over. Include a loyalty card for drinks, fully stamped except for last drink, to have customers visiting whenever they are ready. Humanize A short personalized message on the cup, like: “Hi Tariq! Did you ever stop & think, maybe coffee is addicted to you?” This will put a smile on a person’s face and open up a conversation. The customer will be tempted to reply via social media and will feel special. Or you can customize receipts by simply adding “Prepared with love by barista Rick” – make it more human to human interaction TIPS AND TRICKS ON DRINKS DELIVERY Menu Avoid Seal Selection Ice When choosing drinks for the If it’s possible to keep your drinks Keep drinks upright and sealed. delivery menu, consider whether chilled without ice – refrigeration that drink can maintain its integrity and cold chain delivery – then If you are cling-filming the drinks, for the 30-45 minutes of this is preferable to sending a do so first, then attach the lid. delivery time. drink with ice, that will eventually melt and dilute the drink. A sealing machine is a good way How it arrives is more important to ensure the integrity of your than how it left the store. If you are delivering with ice, then beverages in delivery. more ice is better, as it will help to keep the other ice cold and will minimize dilution. Whipped Separate Functional Cream Ingredients Whipped Cream will dissolve on a Keep hot and cold drinks By using specifically developed hot drink and end up diluting the separate and, ideally in functional ingredients, you can flavour of the drink. Avoid it. temperature-controlled prevent ice blended drinks from deliver bags. separation and ice from melting. TIPS AND TRICKS ON DRINKS DELIVERY Packing Use Bottles • Use a bag that is the correct size for the beverage • Bottles are a better way to deliver than – paper, not plastic – so that it doesn’t move cups and lids, as they will remain sealed in around when being delivered. transport and have less exposure to air. • Seal the bags the items are delivered in, to show • They have the extra advantage that they that the drink has arrived, as it left the store. can be prebatched and kept in the fridge before delivery. • The less exposure to oxygen and movement during delivery, the better your drink will arrive at its destination. Straws and cutler Environment • Ask whether straws and cutlery are required. • Try to think of how you can cut down on waste and the use of plastic – there are • More importantly, if the customer requests that biodegradeable alternatives available or no straw is delivered, make sure that the sta are reusable vessels. implementing this and not just adding a straw out of habit. • PLA bioplastic cups are good, but they must be sent to a composting facility to break them • Consider an opt-in system, rather than an down and this is very rarely done. Consider opt-out system – make no cutlery the default. alternatives, such as ceramics, glass, paper, Who doesn’t already have cutlery at home or in bamboo. their oce? FOCUS ON COLD BEVERAGES TO HEAT UP THE SALES TOP 3 BEVERAGES DRIVING CONSUMER DEMAND COOLER SMOOTHIE MILK TEA BE DIFFERENT FROM YOUR COMPETITOR DELIVERING SENSORY SATISFACTION IS KEY TO EXCEEDING CONSUMER EXPECTATION AND INCREASE CUSTOMER LOYALTY ADDRESSING ICE-BLENDED NON-DAIRY DRINKS DELIVERY CHALLENGES For Non-Dairy Coolers! Dairy Free Dull colour Perfect for fruit based applications. Can be used with any type of fruit, regardless of acidity level, it won’t curdle Stability test of Mango Cooler - after 45 minutes Without DaVinci With DaVinci Gourmet Cooler Base Gourmet Cooler Base • Reduction of • Looks better: no drink volume separation • Dull colour • +50% overall & fruit taste • Separation intensity layers • +60% smoothness & body Source: Consumer sensory blind test of Mango Cooler (with vs without DaVinci Gourmet Cooler Base), April 2020 ADDRESSING ICE-BLENDED DAIRY DRINKS DELIVERY CHALLENGES For Dairy Smoothies! Made with milk Dull colour Perfect for fruit based, but also coee, chocolate based or any type of flavoured ice-blended smoothie Stability test of Strawberry Smoothie - after 45 minutes Without DaVinci With DaVinci Gourmet Frappease Gourmet Frappease Powder Powder • Reduction of • Volume drink volume maintained • Curdling of • No curdling the milk • No separation • Separation layers Source: Consumer sensory blind test of Strawberry Smoothie (with vs without DaVinci Gourmet Frappease Powder), April 2020 ADDRESSING CHEESE CAP DELIVERY CHALLENGES For Drinks Topping! Made with real cheddar cheese Dull colour An amazing solution to create cheese cap in less than 15sec. Perfect for cheese tea applications. Can be used on it’s own or flavoured with DaVinci Gourmet products to make flavoured cheese cap. Stability test of Milk Tea with Cheese Cap - after 45 minutes Standard Cheese Cap With DaVinci Gourmet Instant Cheese Cap • Tea colour • Perfect stability on hot becoming lighter or iced beverage, as the cap has regardless of whether melted into the tea product is mixed with milk or water • Bleeding traces into tea • Drink visual & layering well maintained • Curdling at the top of the cup Source: Consumer sensory blind test of Cheese Cap Milk Tea (standard vs made with DaVinci Gourmet Instant Cheese Cap), April 2020 Contact us: https://apac.davincigourmet.com/contact/.
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