Cannabis Beverages Global Market
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Cannabis Beverages Global Market Sources: 2018 hemp industry fact book, mjbizdaily | 2016 state of hemp, HBJ | Annual marijuana business factbook, mjbizdaily Confidential - property of Fire-Seed Brands Co. Limited. Do not forward or reproduce. Cannabis Plant Parts for Beverages Flowers - CBD Infused tea - CBD Infused water - THC Infused beer Seeds - Hemp milk - Hemp beer Leaves - Hemp juice Stalk / Stem / Roots - Hemp Beer (vegan) Confidential - property of Fire-Seed Brands Co. Limited. Do not forward or reproduce. Cannabis Beverages Market Evolution Plant Species Cannabis Low THC/ Low CBD High THC Low THC, High CBD Hemp Marijuana Plant Hemp Plant Plant Hemp Drinks Psychoactive Active Hemp Drinks Drinks 1990s 2019 Confidential - property of Fire-Seed Brands Co. Limited. Do not forward or reproduce. Cannabis Beverage Type Map No Cannabinoids Hemp milk Hemp beer Hemp gin Hemp tonic Hemp soda Non Alcoholic Alcoholic CBD Beer CBD Wine CBD Coffee CBD Water THC Beer THC Tea THC Wine Cannabinoids Confidential - property of Fire-Seed Brands Co. Limited. Do not forward or reproduce. Cannabis Product Market Segments Active Hemp (cbd) and Psychoactive (thc) drinks overtaking traditional hemp drinks due to changing regulations and awareness Recreational Hemp drinks Psychoactive Active Marijuana Hemp Hemp Foods Drinks Drinks (CBD) Growth $$ Sources: 2018 hemp industry fact book, mjbizdaily | 2016 state of hemp, HBJ | 90s 2020 Annual marijuana business factbook, mjbizdaily Confidential - property of Fire-Seed Brands Co. Limited. Do not forward or reproduce. Alcohol versus Cannabis Alcohol Cannabis Psychoactive effect Psychoactive effect 1 hour 6 hours Technical solutions ● Nano encapsulation / emulsification to increase onset ● CBD can help to increase offset ● Correct balance of cannabinoids to produce a more ‘social high’ similar to alcohol Confidential - property of Fire-Seed Brands Co. Limited. Do not forward or reproduce. China - biggest supplier of hemp Market Overview ● 1.4B ppl ● Largest supply world ● Top 5 beverages consumed are: ○ red wine, rice wine (Chinese baijiu), beer, whiskey, white wine Regulatory Overview ● Hemp is legal as a food ● CBD is not legal yet ● THC is not legal yet Emerging Trends in Beverages ● Consumption per capita increasing ● Chinese consumer palate is maturing (e.g., craft beer) ● Pride in domestic brands emerging Sources: 2018 hemp industry fact book, mjbizdaily | 2016 state of hemp, HBJ | Annual marijuana business factbook, mjbizdaily ● Trends towards health (low sugar, organic) Confidential - property of Fire-Seed Brands Co. Limited. Do not forward or reproduce. Fireseed Brands is building a platform to market in China for hemp consumer products today, cannabis tomorrow China Hemp Beverage Platform Sales Direct Sales Distribution Online Marketing Social Media Activation Branding and Content Campaigns Development Formulation Consumer Testing Production Bottling Labeling Packaging Ware Materials Compliance housing Sourcing Confidential - property of Fire-Seed Brands Co. Limited. Do not forward or reproduce. Thank you Confidential - property of Fire-Seed Brands Co. Limited. Do not forward or reproduce..