DOCSLIB.ORG

Spoㅔrts Talent Identification and Selection in Korea

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text

Load more

International Journal of Applied Sports Sciences ISSN 2233-7946 (Online) 2017, Vol. 29, No. 1, 31-41. ISSN 1598-2939 (Print) https://doi.org/10.24985/ijass.2017.29.1.31 ⓒ Korea Institute of Sport Science Assessing the influence of fan attitude and expenditures on future propensity to spend on sport products and service in Korea Sung-Bae Roger Park* Department of Sport Industry, Hanyang University. Abstract Despite the growing popularity of professional baseball in South Korea, academic literature lacks much quantitative analysis of its fans. The main purposes of this current study were two-fold. Firstly, it was to identify if fan attitudes and expenditures are associated with and different by demographic variables. Secondly, it was to find out if fan attitudes and expenditure positively predict and explain the variance of future propensity to spend on products and service. A total of 1612 fans who attended Korean baseball games voluntarily participated in this study. The survey questionnaire consists of five sections of demographics information, sport fandom, satisfaction of social media service, satisfaction of the baseball stadium, and future propensity to spend on products and service at the ballparks. An exploratory analysis found that fan attitudes and expenditures differed by demographic variables (e.g., gender, education, age). Second, fan attitudes about the baseball team, satisfaction with baseball stadium, satisfaction with team media social media services, and current venue expenditures proved to bepositive predictors of future propensity to spend on team products and service (FPSPS). Key words: sport fandom, sport facility, social media, propensity to spend Introduction1 withdrew and another (MBC Blue Dragons) changed to LG Twins in 1989, making a total of ten franchises as In March 27th of 1982, the South Korean professional of 2016 (Sport Industry White Paper 2015, p. 63). Total baseball organization (Korea Baseball Organization, KBO) attendance increased from 1,438,768 in 1982 to opened its inaugural season with six franchises of 7,360,529 in 2015, and more than six million fans Samsung Lions, Lotte Giants, MBC Blue Dragons, OB attended Korean baseball parks for six consecutive years Bears, Hai-Tai Tigers, and Sam-Mi Super Stars. Despite since 2009. The popularity of Korean professional some struggles, KBO has achieved remarkable growth in baseball was partly fueled by the national team’s success the past 30 years. KBO introduced five new franchises at international competitions, notably 2008 Beijing (Eagles 1986, Raiders 1991, Wyverns 2002, Dinos 2011, Olympics (gold medal), 2010 World Baseball Classic Wiz 2013), while one franchise (Sam-Mi Super Stars) (second place), and 2010 Guangzhou Asian Games (gold medal) (Sport Industry White Paper, 2015). Submitted : 3 November 2016 Despite the growing popularity of professional Korean Revised : 7 December 2016 Accepted : 18 January 2017 baseball, academic literature lacks much quantitative Correspondence : [email protected] analysis with large sample size of its fans. To address * This work was supported by the research fund of Hanyang University (HY-2015) 32 Sung-Bae Roger Park this gap, the current study examines a large, convenience Trail and James (2001) also developed the Motivation sample (N=1612) of fans of one KBO team. First, an Scale for Sport Consumption (MSSC) to measure the exploratory analysis finds that fan attitudes and motivations behind sport spectator consumption behavior. expenditures often differ by demographic variables (e.g., In addition, James and Ridinger (2002) find significant gender, education, age). Current venue expenditure is gender differences among basketball fans: “males appreciated significantly associated with gender and age, but not the beauty and gracefulness of basketball,” regardless of with education. whether the athletes were male or female, “while Second, consistent with American-based literature, fan females found women’s basketball more aesthetically attitudes about the baseball team, satisfaction with appealing” (James & Ridinger, 2002, p. 260). baseball stadium, satisfaction with team media social In South Korea, a small literature identifies the media services, and current venue expenditures are motivations of professional baseball fans. Motivations positive predictors of future propensity to spend on include celebrity baseball players, low costs, promotional team products and service. events, and ballparks (Jung, 2007). Similarly, Huh and This paper first reviews the literature on professional Lee (2004) and Baek, Cho, and Lee (2005) categorize sport fans generally and on Korean fans in particular. It five motivations: ballpark, game situation, promotion, then formulates key questions and a hypothesis for cost, and athletes. Some studies investigate gender as a analysis. variable (Cho, Cho, & Jung, 2008; Jung & Cho, 2008; Shin & Cho, 2008). Kim (2007) finds that male baseball fans had higher behavioral involvement than LITERATURE REVIEW their female counterparts, and that non-married fans had higher socio-psychological involvement than their Sport fandom: motivation and identification married counterparts. Females who attend baseball games report higher levels of satisfaction in their leisure life The literature on fan attitudes and behaviors find that than those who do not (Jung & Kim, 2014). However, two critical elements are fan motivations and identification. gender is not a significant variable with respect to Wann, Inman, Ensor, Gates, and Caldwell (1999) satisfaction levels of ballpark and physical environment identify eight sub-motives of aesthetics, affiliation, (Lee & Yoon, 2012). As of yet, no literature analyzes economics, entertainment, escape, eustress, family gathering the statistical relationships among education, age, and and self-esteem. The motivational factors are confirmed sport fandom in Korea. (We reviewed more than 200 in some previous research, including family gathering studies of Korean professional baseball since 2005.) (Izzo, Munteanu, Ceobanu, Dumitru, & Nichifor, 2011), affiliation with others (Eastman & Land, 1997), passion Physical environment on customer behaviors for aesthetic value (Weiller & Higgs, 1997), and stress release (Eastman & Riggs, 1994). In the marketing literature, the physical environment Fan identity is also an important psychological influences customer attitudes and behaviors generally concept to understand the attitudes and behaviors of (Kotler, 1973) and is highly related with customer sport fans. Wann and Branscombe (1993) created the patronage and level of customer expenditure in particular Sport Spectator Identification Scale (SSCI) to (Bitner 1992). In sport settings, fans’ perceptions of the quantitatively measure fan identity, and it has been physical environment of sports venues significantly analyzed in association with the variables of team increase the motivation or willingness to attend games loyalty, game attendance rates, and consumption behaviors. (Hill & Green, 2000; Greenwell, Fink, & Pastore, 2002; Fan Attitudes and Expenditure 33 Wakefield, Blodgett, & Sloan, 1996). (Anderson & Sullivan, 1993). Customer satisfaction is The current trend is to replace multi-purpose stadiums used to measure service quality and performance with single-purpose (e.g., baseball-only), because the because, firstly, it is uniquely experiential to the latter increases fans’ comfort levels and provides ideal customer (Oliver, 1993) and thus an individual’s platforms for sponsor marketing and promotions subjective perception on service quality can be different (Greenwell et al., 2002). Another trend is to replace or sometimes more critical than an organization’s older, traditional parks (e.g., bench seats, old-fashioned objective standards of service quality (Chelladurai & scoreboards, single concession stands) with newer parks Chang, 2000); secondly, customer satisfaction mediates equipped with comfortable padded seats and cup holders, between service quality and purchase behavior (Anderson various restaurants, and fancy retail stores. When AT&T & Sullivan, 1993; Brady & Robertson, 2000). Cognitive Park, the home stadium of San Francisco Giants, was service quality evaluation influences emotional built in 2000, the ticket revenue increased by satisfaction assessment, which in turn creates purchase approximately 200% from the year before (Fisher, intentions (Oliver, 1993). Customer satisfaction affects 2000). More recently, regardless of sports league, big customer purchase intentions (Anderson & Sullivan, franchises such as New York Giants, New York Jets, 1993) as well as willingness to engage in repeat New York Yankees, San Francisco 49ers, and the business (Tornow & Wiley, 1991). English FA spend significantly on their new state-of-the Customer satisfaction is also a significant contributor art facilities. The Inglewood stadium, the new home to customer retention (Bernhardt, Donthu, & Kennett, stadium of the Los Angeles Rams to be completed in 2000). Retention is an ongoing relationship with 2019, will be equipped with sculpted roof, open stands customers and yields streams of revenue beyond the and concourses, transparent glass, jumbo video screens, original transaction (Reichheld, 1994). Sport organizations and free standing concessions (Flamer, 2016). put a significant effort on maintaining high retention In 2015, the Korean baseball league joined the rate, commonly measured by annual renewal of season stadium-building trend with a new, baseball-only park
Recommended publications
  • So Yoon Ahn June, 2021

    So Yoon Ahn June, 2021

    So Yoon Ahn June, 2021 Department of Economics (917) 861-3173 University of Illinois at Chicago [email protected] 601 S. Morgan Street, UH722 http://syahn.people.uic.edu Chicago, Il 60607 Academic Position: 2018- Assistant Professor University of Illinois at Chicago Education: 2018 Ph.D. Economics Columbia University 2012 M.A. Economics Yonsei University 2010 B.A. Economics Yonsei University 2008-2009 Exchange Program University of California, Berkeley Fields of Specialization: Primary Fields: Labor Economics, Family Economics, Gender Economics Secondary Fields: Development Economics Working Paper: “Matching Across Markets: Theory and Evidence on Cross-Border Marriage” Under Review “Can New Learning Opportunities Reshape Gender Attitudes for Girls?: Field Evidence from Tanzania” (with Youjin Hahn and Semee Yoon) Under Review Work in Progress: “Gender Wage Gap and Consumption of Married Couples in the US: Evidence from Scanner Data” (with Yu Kyung Koh) “Improving Job Matching between Enterprises and Youth” (with Rebecca Dizon- Ross and Benjamin Feigenberg) “Assimilation of Marriage Migrants: Evidence from South Korea” (with Darren Lubotsky) “The Hong Kong Marriage Market in the Past Three Decades” (with Edoardo Ciscato and Danyan Zha) “The Gender Wage Gap, Bargaining Power, and Charitable Giving” (with Meiqing Ren) Publications (before Ph.D.) “Introduction of Online Sponsored-Link Auction Theory” (with Yeon-Koo Che and Jinwoo Kim), Korean Journal of Economics, 2011 Research and Work Experience: 2014, Research Assistant for Pierre-André Chiappori and Bernard Salanié 2012, Intern, Korean Women’s Development Institute Honors and Awards: 2021, Becker Friedman Institute Gender Initiative Grant (with Rebecca Dizon-Ross and Benjamin Feigenberg) 2021, Seed Grant Fund & Grant Development Fund, University of Illinois at Chicago 2017-2018, Sasakawa Young Leaders Fellowship Fund 2017, Center for Development Economics and Policy Grant, Columbia University 2016, Dr.
  • Modeling the Probability of a Batter/Pitcher Matchup Event: a Bayesian Approach

    Modeling the Probability of a Batter/Pitcher Matchup Event: a Bayesian Approach

    RESEARCH ARTICLE Modeling the probability of a batter/pitcher matchup event: A Bayesian approach Woojin Doo, Heeyoung KimID* Department of Industrial and Systems Engineering, Korea Advanced Institute of Science and Technology (KAIST), Daejeon, Republic of Korea * [email protected] Abstract We develop a Bayesian hierarchical log5 model to predict the probability of a particular bat- a1111111111 a1111111111 ter/pitcher matchup event in baseball by extending the log5 model which is widely used for a1111111111 describing matchup events. The log5 model is simple and intuitive with fixed coefficients but a1111111111 less flexible than the generalized log5 model that allows the estimation of coefficients using a1111111111 data. Meanwhile, although the generalized log5 model is more flexible, the estimation of coefficients often suffers from a lack of data as a large sample of previous outcomes for a particular batter/pitcher matchup is rarely available in practice. The proposed Bayesian hier- archical log5 model retains the advantages of both models while complementing their disad- OPEN ACCESS vantages by estimating the unknown coefficients as in the generalized log5 model, but by Citation: Doo W, Kim H (2018) Modeling the using the fixed coefficients of the standard log5 model as prior knowledge. By combining the probability of a batter/pitcher matchup event: A ideas of the two previous models, the proposed model can estimate the probability of a par- Bayesian approach. PLoS ONE 13(10): e0204874. ticular matchup event using a small amount of historical data of the players. Furthermore, https://doi.org/10.1371/journal.pone.0204874 we show that the Bayesian hierarchical log5 model achieves better predictive performance Editor: Yong Deng, Southwest University, CHINA than the standard log5 model and the generalized log5 model using a real data example.
  • PDF Download

    PDF Download

    CALL FOR PAPERS IMCOM 2022 IMCOM 2022 International Conference on Ubiquitous Information Management and Communication 16 January 03-05, 2022 Online Conference – Free Registration Fee http://www.imcom.org The conference proceedings are Scopus and EI indexed. Accepted papers will be submitted for inclusion into IEEE Xplore subject to meeting IEEE Xplore’s scope and quality requirements. Selected papers presented at the conference will be published after further improvement and revision at Special Issues in IEEE Access, WCMC, Oxford The Computer Journal, IEEE Transactions on Emerging Topics in Computing, IET Intelligent Transport Systems, along with 5 other SCI/SCIE journals. General Information This conference will constitute a forum for the presentation and discussion of latest results in the fields of information management, communication technologies and their implications on social interaction. The aim of such a forum, as an international conference, is conducive for encouraging the exchange of ideas and information, providing research directions in cutting-edge domains, and fostering collaborations between academia and industry. In this context, the program committee will accept a limited number of papers that meet the criteria of originality and presentation quality. Two main tracks for information processing management and communication technologies will be held, covering both research and applicability aspects. Each of these topic areas is expanded below but their sub-topics are not listed exhaustively. Information Processing Management
  • The Identification of Collective Bargaining Issues for the Korea Baseball Organization Jongmi Joo

    The Identification of Collective Bargaining Issues for the Korea Baseball Organization Jongmi Joo

    Florida State University Libraries Electronic Theses, Treatises and Dissertations The Graduate School 2003 The Identification of Collective Bargaining Issues for the Korea Baseball Organization Jongmi Joo Follow this and additional works at the FSU Digital Library. For more information, please contact [email protected] THE FLORIDA STATE UNIVERSITY COLLEGE OF EDUCATION THE IDENTIFICATION OF COLLECTIVE BARGAINING ISSUES FOR THE KOREA BASEBALL ORGANIZATION By JONGMI JOO A Dissertation submitted to the Department of Sport Management, Recreation Management, and Physical Education in partial fulfillment of the requirements for the degree of Doctor of Philosophy Degree Awarded: Fall Semester, 2003 The members of the Committee approved the dissertation of Jongmi Joo defended on August 25, 2003. Annie Clement Professor Directing Dissertation David Pargman Outside Committee Member Alvin Stauber Outside Committee Member Tom Ratliffe Committee Member Approved: Charles Imwold, Chair, Department of Sport Management, Recreation Management, and Physical Education The Office of Graduate Studies has verified and approved the above named committee members. ii Dedicated to my father, Cheongon Joo, mother, Seonggu Lee, father in law, Dr. Donghee Choi, and mother in law, Yongjae Kim iii ACKNOWLEDGMENTS This dissertation might never be completed without the help of a number of individuals. I would like to thank Dr. Annie Clement, major professor, whose leadership, understanding, guidance, patience, and friendship have been a constant source of encouragement and motivation. I offer my sincere thanks to the other members of my committee, Dr. David Pargman, Dr. Alvin Stauber, and Dr. Tom Ratliffe for their excellent suggestions, which were instrumental in the completion of this study. I feel truly blessed to have had such a wonderful committee members.
  • Baseball in Japan and the US History, Culture, and Future Prospects by Daniel A

    Baseball in Japan and the US History, Culture, and Future Prospects by Daniel A

    Sports, Culture, and Asia Baseball in Japan and the US History, Culture, and Future Prospects By Daniel A. Métraux A 1927 photo of Kenichi Zenimura, the father of Japanese-American baseball, standing between Lou Gehrig and Babe Ruth. Source: Japanese BallPlayers.com at http://tinyurl.com/zzydv3v. he essay that follows, with a primary focus on professional baseball, is intended as an in- troductory comparative overview of a game long played in the US and Japan. I hope it will provide readers with some context to learn more about a complex, evolving, and, most of all, Tfascinating topic, especially for lovers of baseball on both sides of the Pacific. Baseball, although seriously challenged by the popularity of other sports, has traditionally been considered America’s pastime and was for a long time the nation’s most popular sport. The game is an original American sport, but has sunk deep roots into other regions, including Latin America and East Asia. Baseball was introduced to Japan in the late nineteenth century and became the national sport there during the early post-World War II period. The game as it is played and organized in both countries, however, is considerably different. The basic rules are mostly the same, but cultural differences between Americans and Japanese are clearly reflected in how both nations approach their versions of baseball. Although players from both countries have flourished in both American and Japanese leagues, at times the cultural differences are substantial, and some attempts to bridge the gaps have ended in failure. Still, while doubtful the Japanese version has changed the American game, there is some evidence that the American version has exerted some changes in the Japanese game.
  • The Baseball Film in Postwar America ALSO by RON BRILEY and from MCFARLAND

    The Baseball Film in Postwar America ALSO by RON BRILEY and from MCFARLAND

    The Baseball Film in Postwar America ALSO BY RON BRILEY AND FROM MCFARLAND The Politics of Baseball: Essays on the Pastime and Power at Home and Abroad (2010) Class at Bat, Gender on Deck and Race in the Hole: A Line-up of Essays on Twentieth Century Culture and America’s Game (2003) The Baseball Film in Postwar America A Critical Study, 1948–1962 RON BRILEY McFarland & Company, Inc., Publishers Jefferson, North Carolina, and London All photographs provided by Photofest. LIBRARY OF CONGRESS CATALOGUING-IN-PUBLICATION DATA Briley, Ron, 1949– The baseball film in postwar America : a critical study, 1948– 1962 / Ron Briley. p. cm. Includes bibliographical references and index. ISBN 978-0-7864-6123-3 softcover : 50# alkaline paper 1. Baseball films—United States—History and criticism. I. Title. PN1995.9.B28B75 2011 791.43'6579—dc22 2011004853 BRITISH LIBRARY CATALOGUING DATA ARE AVAILABLE © 2011 Ron Briley. All rights reserved No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying or recording, or by any information storage and retrieval system, without permission in writing from the publisher. On the cover: center Jackie Robinson in The Jackie Robinson Story, 1950 (Photofest) Manufactured in the United States of America McFarland & Company, Inc., Publishers Box 611, Jefferson, North Carolina 28640 www.mcfarlandpub.com Table of Contents Preface 1 Introduction: The Post-World War II Consensus and the Baseball Film Genre 9 1. The Babe Ruth Story (1948) and the Myth of American Innocence 17 2. Taming Rosie the Riveter: Take Me Out to the Ball Game (1949) 33 3.
  • Information Sheet Hanyang University Exchange Program 2020

    Information Sheet Hanyang University Exchange Program 2020

    INFORMATION SHEET HANYANG UNIVERSITY EXCHANGE PROGRAM 2020 1. General Information http://www.hanyang.ac.kr (main) Website www.hanyangexchange.com (exchange/visiting program) Office of International Affairs, International Building #217 SEOUL CAMPUS 222 Wangsimni-ro, Seongdong-gu, Seoul, 04763, Korea Mailing Email: [email protected] Fax: +82 2 2281 1784 Address Office of International Affairs, 55 Hanyangdaehak-ro, Sangnok, ERICA CAMPUS Ansan, Gyeonggi-do 15588, Korea Email: [email protected] Fax: +82 31 400 5090 Coordination of Student Mobility Ms. Hyemin Yoo Europe Email: [email protected] Tel: +82 2 2220 2454 SEOUL America Mr. Seungwoo Hong Inbound CAMPUS & Africa Email: [email protected] Tel: +82 2 2220 2455 Program Asia Ms. Sarah Kim & Oceania Email: [email protected] Tel: +82 2 2220 2457 ERICA Ms. Yoorhi Choi All Countries CAMPUS Email: [email protected] Tel: +82 31 400 4919 Ms. Jungin Choi Email: [email protected] Tel: +82 2 2220 2459 Outbound Program Ms. Lydia Yoon Email: [email protected] Tel: +82 2 2220 2460 2. Important Changes Korean Language Course(Seoul Campus ONLY) Exchange student has been allowed to take Korean Language Course during the vacation getting a tuition waiver if the student is a one-year (2 semesters) exchange student. But from 2020 Fall semester, counting only regular semesters (Spring & Fall) as part of the program, Korean Language Course will not be provided during the vacation. This policy will not be implemented to students who have been studying at Hanyang from 2020 Spring and whose home university has a special agreement regarding the Korean Language Course.
  • Kee H. Chung CV

    Kee H. Chung CV

    Curriculum Vitae Kee H. Chung Department of Finance Phone: (716) 645-3262 School of Management, SUNY at Buffalo Fax: (716) 645-3823 Buffalo, NY 14260 E-mail: [email protected] ____________________________________________________________________________________________ RESEARCH INTERESTS Market microstructure, corporate governance, and related issues ACADEMIC POSITIONS 9/1/2007 - Louis M. Jacobs Professor of Financial Planning and Control, SUNY at Buffalo 8/27/2001 - Chairman, Department of Finance (formerly Department of Finance and 8/26/2016 Managerial Economics), SUNY at Buffalo 3/1/2011- Fulbright Distinguished Lecturer, Yonsei University 6/30/2011 8/17/2000 - The Manufacturers and Traders Trust Company (M&T) Chair in 8/31/2007 Banking and Finance, SUNY at Buffalo 8/1/1988 - Assistant (1988-1991), Associate (1991-1996), and Full (1996-2000) 8/16/2000 Professor of Finance, University of Memphis 9/1/1995 - Senior Fulbright Scholar, Chung-Ang University and 7/15/1996 Korea Securities Research Institute 8/1/1986 - Visiting Assistant Professor of Finance 7/31/1988 University of Hawaii 3/1/1982 - Full-Time Instructor 7/31/1982 Kyunggi University, Suwon, Korea 3/1/1979 - Research Associate 2/28/1982 The Korea Development Institute (KDI), Seoul, Korea EDUCATION Ph.D. in Finance, 1982-1986 University of Cincinnati, Cincinnati, OH 45221 M.S. in Industrial Engineering, 1977-1979 The Korea Advanced Institute of Science and Technology (KAIST), Seoul, Korea 1 B.S. in Industrial Management, 1973-1977 Hanyang University, Seoul, Korea VISITING/ADJUNCT/SHORT-TERM
  • South Korea Reboots COVID-19-Hit Football

    South Korea Reboots COVID-19-Hit Football

    38 Friday Sports Friday, May 8, 2020 South Korea reboots COVID-19-hit football No talking or goal celebrations SEOUL: South Korea’s football season kicks off the past decade, winning five of the last six live action in a world where sports fans have today after a two-month coronavirus delay, league titles, and are again one of the favorites. been starved of such content by the virus, with leading the way for the global game as other Another top contender among the K-League’s broadcasters resorting to repeats of matches leagues strive to return to action. Goal celebra- 12 teams are Ulsan, who have finished in the top from past years. The lack of live sport has re- tions, handshakes and even talking are out under four in each of the past four years. sulted in a new-found global interest in South stringent new safety guidelines designed to pre- But it will be football with a difference from Korean football. Ten foreign broadcasters from vent any contagion during games, which will be Friday, with strict health checks and hygiene China, Hong Kong to Croatia have purchased played behind closed doors. While countries measures enforced on the field. Players and rights to air the upcoming season, while those in such as Belarus, Turkmenistan and Taiwan defied coaching staff are subject to temperature checks Germany, France, Italy, US and Australia have the virus to keep playing football, South Korea ahead of each game and if anyone gets infected also made inquiries, the K-League said. - the 2002 World Cup co-hosts and semi-final- during the season, the affected team and those The K-League will livestream Friday’s match ists - are the first prominent nation in the sport who played against them will have to take a two- on YouTube and Twitter with English-language to allow matches.
  • Holding Companies Lotte Group : Changes Expected Following Holding Company Conversion

    Holding Companies Lotte Group : Changes Expected Following Holding Company Conversion

    Holding Companies Lotte Group : Changes expected following holding company conversion Spin-off/merger resolutions likely to pass, assuming 60-70% attendance To establish a holding company, four key Lotte Group affiliates—Lotte Overweight (Maintain) Confectionery, Lotte Shopping, Lotte Chilsung, and Lotte Foods—are planning spin-offs and a merger , subject to approval of special resolutions at shareholders’ meetings (requiring the affirmative vote of two-thirds of the shareholders present Industry Report in person or by proxy, comprising at least one-third of total issued shares). August 29, 2017 Assuming a meeting attendance rate of 60-70% (based on historical examples), we believe all four Lotte affiliates will pass the resolutions (considering the stakes held by the largest shareholders and related parties). Mirae Asset Daewoo Co., Ltd. Holding company valued at between W4.1tr and W4.8tr We estimate the fair value of the new holding company between W4.1tr and W4.8tr. [Holding companies/IT services ] We present two sets of valuations, one that does not reflect brand royalties and one that does (based on a 20bp royalty rate, same as LG Corp.’s and SK Holdings’), as Dae -ro Jeong details regarding royalty rates or the timing of collection have not been released. +822 -3774 -1634 [email protected] Combined value of the four affiliates to increase slightly post-spinoff In assessing the fair values of the new holding company and the operating units of the four affiliates, we examined potential changes in each entity’s market capitalization before and after the spin-offs. Our analysis suggests that the combined market capitalization of the four affiliates will increase slightly after the spin-offs, by between 0.4% and 5.6%.
  • THE NEXT PHASE the NEXT PHASE Samsung Annual Report 2003

    THE NEXT PHASE the NEXT PHASE Samsung Annual Report 2003

    Samsung Annual Report 2003 THE NEXT PHASE THE NEXT PHASE Samsung Annual Report 2003 THE NEXT PHASE MOTIVATION To understand where we’re going, it helps to take a look at what’s driving us there. 9 COLLABORATION Successful companies no longer always go it alone. 23 EXPECTATION Customers are all about expectations. 35 DEMONSTRATION It is important to demonstrate that our standards, values and goals are indeed real. 44 COMPUTATION 61 All Samsung products and services mentioned in this publication are the property of Samsung. ORGANIZATION Published by Samsung in coordination with Cheil Communications Inc. The power of Samsung as a brand is tied Printed by Samsung Moonwha Printing Co., Seoul, Korea to the strength of its organizations. Written by Denis Jakuc 65 Principal Photography by Ashton Worthington Created by The Corporate Agenda: www.corporateagenda.com TEN YEARS AGO, Samsung launched its New Management initiative, with the ultimate goal of becoming one of the world’s premier companies. 1993 June Samsung adopts New Management initiative 1994 1995 1996 February January January January July Chairman Kun-Hee Lee holds Japanese headquarters opens Samsung opens headquarters Samsung Electronics begins Samsung Everland opens Carribean electronics products comparison in USA, Europe and China mass production of 64Mb DRAMs Bay, world’s first indoor and outdoor and evaluation conference July water park in Los Angeles, California, USA Samsung Corporation is the February March first Korean company to reach Samsung Electronics completes Samsung Electronics
  • Interim Business Report for the Quarter Ended September 30, 2014

    Interim Business Report for the Quarter Ended September 30, 2014

    SAMSUNG ELECTRONICS Co., Ltd. Interim Business Report For the quarter ended September 30, 2014 Note about forward-looking statements Certain statements in the document, other than purely historical information, including estimates, projections, statements relating to our business plans, objectives and expected operating results, and the assumptions upon which those statements are based, are “forward-looking statements.” Forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties which may cause actual results to differ materially from the forward-looking statements. A detailed discussion of risks and uncertainties that could cause actual results and events to differ materially from such forward-looking statements is included in our financial reports available on our website. Samsung Electronics 2014 Interim Business Report 1 / 152 Table of Contents Certification ........................................................................................................................................................................... 3 I. Corporate Overview .................................................................................................................................................... 4 II. Businesses Overview ................................................................................................................................................ 20 III. Management Discussion and Analysis ...................................................................................................................