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GVRD Board Meeting gree Judy Robertson, Cultural Grants Metro Vancouver 4330 Kingsway Burnaby, BC V5H 4G8 28 August 2008 Enclosed is our application for the Metro Cultural Grant. Please note the companys change of address from our application last season. In addition please note that the application is signed by the Treasurer of the Board as the remainder of our executive is and has been away on holiday for most of August. If you have any questions please feel free to contact me. Thank you for your consideration. Sincerely, Ivan Habel - Green Thumb Theatre RD-379 RCU-189 Metro Vancouver Cultural Grants 2008 Application for Region-Serving Arts and Cultural Organizations Applicant Information Name of organization (legally registered name): Green Thumb Players Society (o/a Green Thumb Theatre) Address: Suite 320 - 309 W. Cordova Vancouver BC V6B 1 ES Mailing address if different: Telephone: (604) 254-4055 Fax: (604) 251-7002 Email: [email protected] Website: www.greenthumb.bc.ca Contact person, and title, regarding information contained in the grant application: Ivan Habel, General Manager BC Society Act Number: 5-0011832 Date Registered: 03-September-1975 Federal Registered Charity #: 11894 7662 RR0001 Fiscal year end: June 30 Grant Request for 2008 fiscal year $ 10,000 Professional Status and Membership Staff on payroll for Artistic personnel (directors, Administrative, production, previous fiscal year curators, performers, etc.) technical personnel Full time 1 5 Seasonal full time Permanent part time 1 Seasonal part time Contract 35 13 RD-380 RCU-190 Number of society members Voting members (excluding Board) 28 Number of Board members Number of non-Board volunteers 6 / 9 Has your organization prepared a business plan? Yes No q If yes, in what year was that plan created and last revised? Created 2006 - 2008/09 is renewal year for strat. plan Please indicate the levels of financial support your organization receives from government: funding by fiscal year type of 2006 - 2007 2007 - 2008 Comments financial support Home grants 57,800 45,800 Municipality directly.paid staff salaries or benefits other 5,000 Metro Vancouver (GVRD) grant Provincial grants 94,000 95,000 gaming revenues (lottery, casino, 46,500 46,500 Federal Canada Council 213,000 213,000 Other CC supplemental plus touring 30,000 37,000 grants Region-wide Leadership and Services Please limit your response to a maximum of 250 words (half a page) per question 1. Describe how your organization provides regional leadership related to its mandate or mission, including what makes your organization unique in the region. Green Thumb Theatre continues its long history of provincial school touring. Originally focusing on elementary school programming we have expanded to include High School programming as a regular part of our season planning and have also expanded our programming model to include mainstage productions for teens and young adults. Our program models make us one of very few companies in the country with a professional touring programming focus on teens. Green Thumb has consistently invested in direct marketing of all of its programming choices each year to every community in Metro. Green Thumbs mission is to create and produce plays that explore social issues relevant to the lives of children, youth and young adults. We provide theatre that celebrates the language and stories of todays generation and culture to stimulate empathy, debate and critical thinking. Green Thumb services this mandate and each of the communities in which we perform by remaining committed to the process of developing new scripts and writers. In our 34 year history the company has been responsible through commissions, development and /or original productions for over 70 new scripts for children, youths and adults. Many of these new scripts are by BC writers from the GVRD. As can be seen by the statistics later in this document, Green Thumb focuses a great deal on energy to performing in the Metro area. We continue to be focused on producing and touring work that confronts current social issues in a manner that encourages youth to examine these issues within the context of their own lives and community. Many school boards and districts are tentative about.this type of programming as it is not soft, however teachers throughout Metro continue to be very loyal to the important original programming we produce. Green Thumbs productions are largely original scripts not based on existing literature requiring further discussion and conversation with schools and audiences to encourage attendance. We continue to build partnerships throughout the Metro region with organizations such as SFU, Kwantlen University College (for mainstage student sales) and we have recently been part of the Annual Youth. Health Inservice for Vancouver and Lower Mainland Youth Clinics conference. RD-381 RCU-191 2. Briefly describe how your organization provides region-wide services in the context of the following objectives a. cultural tourism b. regional touring c. strengthened information and awareness services throughout the region a.Green Thumb Theatre has developed an extensive touring market in North America and beyond over our history, having toured to every Province and Territory, 38 of the United States, Europe, and Asia. We are cultural ambassadors for Vancouver and the GVRD each time we perform outside BC. We are recognized and identified as a "Vancouver based" company and are proud to represent ourselves as proud citizens of our region. Our strong presence in the National and international touring market will continue to promote not just Vancouver but the entire GVRD and its excellence and leadership in the arts. b. Our core activity is touring. GT will continue to aggressively look to the GVRD as our primary performance location. As the region expands we continue to increase marketing attention within it. We continue to communicate and market directly with PACs from the area in order to increase knowledge of the work we do. We have already established a solid basis of communication with area arts coordinators, principals and teachers. We regularly communicate with local area teachers about our tour schedule and availabilities. We also offer special rates to schools who traditionally have smaller arts resources where we, can fit them into an existing tour schedule including free performances to some institutions. Last season (2006/07) we reached over 36,000 youth, and adults in the GVRD with one or more of our productions. c.Green Thumb Theatre creates and produces plays that explore social issues relevant to the lives of children, youth, and young adults. In keeping with this core principal we develop and produce new plays that speak to the core values and concerns of our communities. Our demonstrated ability to produce work that confronts the contemporary issues in our communities, in a language that appeals to youth remains our cornerstone. Our productions are produced with the intention of fostering discussion, debate and understanding among the diverse demographics present in the GVRD. We continue to seek out partnerships such as our recent one with Fraser Health to broaden our reach, increase public awareness encourage discussion and foster a love of the arts among the • regions youth. In which other Metro Vancouver municipalities do these activities take place if offered outside your home municipality? In addition to performances in the City of Vancouver, Green Thumb performed in the following Metro municipalities. Bowen Island Langley Richmond Burnaby New Westminster Surrey Coquitlam North Vancouver Delta Pitt Meadows West Vancouver District North Vancouver Port Coquitlam Abbotsford Abbotsford is counted here as a community but is excluded from Metro audience totals. Abbotsford is normally accounted for in our provincial statistics. Performances were also given in Fort Langely and Anmore RD-382 RCU-192 3. What proportion of your annual budget is, or will be allocated to, your organizations region-wide services or programs? For the 2008-09 season approximately 70-80% of our overall budget will be allocated to Metro performances. • This percentage represents overall cost of operations including administration, tour support and artists and creative costs. Overall touring represents 85% of our programming activity and of that about 70% this season will occur in Metro. Play development, rehearsal main stage productions and support all take place in the City of Vancouver (a minor proportion of rehearsal will likely take place in Richmond Burnaby for some of our tours this season). 4. What was your total audience or patronage over the past year? What proportion is from outside your home municipality but within Metro Vancouver? Briefly explain how you track this information. Seasonal Performance Statistics Performances Attendance Perf. % Attend % Metro Vancouver Totals 98 32,927 26% 32% City of Vancouver Totals 72 16,575 19% 16% Other BC 102 22,790 27% 22% Other CDN 96 25,181 25% 24% US 16 5,978 4% 6% TOTAL for Season 384 104,151 Metro Vancouver Statistics Total Metro Performances 170 49,502 City of Vancouver 72 16,575 42% 33% Remainder of Metro 98 32,927 58% 67% Each performance report includes audience counts provided by the school in which we perform, or in the case of community performances or mainstage productions through our box office reports on single sold, groups and comps per performance. In addition to the statistics provided by the school administration or teacher, our Stage Manager is asked to provide an estimate of the house count for comparative purposes to the school reports. RD-383 RCU-193 5. What are your organizations objectives for audience development in the region? How does your existing or proposed program advance those objectives? Green Thumb is continuing to build a stronger presence in both mainstage and high school programming. Increased commission work for both of these core audiences will remain a prime focus for the next 3 years.
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