November 4, 2020
QVC Intern - YouTube + TikTok Strategy Social Media - Spring 2021
QVC - West Chester, PA
Job Description Details
The Opportunity
If you're looking to make the most of your college career in an exciting environment like no other - our West Chester, PA corporate headquarters is the perfect place for you. Our Social Video Strategy team provides the magic to drive QVC's and HSN’s content strategy, and we’re looking for a passionate and engaged student interested in social media, marketing, content strategy and content creation to help drive our business. Looking for someone who is extremely passionate about YouTube, TikTok and all things video strategy & creation!
Only currently enrolled students are eligible for this position. Recent graduates will not be considered.
Who We Are
QVC, Inc., the world’s pre-eminent electronic retailer, is looking for a sharp college student for an internship opportunity with the Online Marketing team. This position is located based out of QVC's corporate headquarters in West Chester, PA.
Your Impact
• Brainstorm new and innovative ways to reach QVC and HSN customer via digital video commerce • Actively research new and emerging social platforms with enthusiasm and passion • Respond on behalf of QxH and work with social content strategist on QVC and HSN YouTube channels. • Actively monitor YouTube channels for content & community building opportunities • Help create and manage monthly YouTube content calendar • Brainstorm and help create TikTok videos for QVC account • Proactively monitor TikTok trends, hashtags and creator tools. • Gather assets, create tagged social marketing links and schedule videos for approval to be published to QVC/HSN social platforms. • Upload approved video content with SEO-optimized copy onto our YouTube channel and assign to appropriate playlists. • Assist with the creation of PowerPoint presentations • Attend meetings and take detailed recap notes for the social video strategy team. • Support the execution paid advertising campaign strategy including development of creative, copy, links and internal and external routing process to drive direct response KPIs including viewership and fan growth • Maintain an awareness of trends as it relates to specific categories • Analyze daily, weekly & monthly reporting to inform strategy across all social platforms • Partner with the organic social team to coordinate monthly planning and posting schedules • Assist in work with ecommerce teams to create and optimize cross-promotional video content • Partner with content production team to ensure timely delivery of creative assets What You Bring
• Applicants must currently be enrolled in a college or university in an undergraduate or graduate program. • Candidate should be self-motivated, an outstanding communicator (written and verbal), and a team-player with a positive attitude. • Consistency of style is critical. • Strong passion for social video content, specifically on YouTube and TikTok • Proper grammar usage, spelling, and quality of writing is highly critical to this role. • Working knowledge of social media and web/digital based technologies are required as well as knowledge of various computer programs including PowerPoint, Word and Excel. • Collaborative team-player • Strong analytical & organization skills
Preferred Qualifications:
• Graphic design experience strongly preferred • Schedule of M, W, F strongly preferred • Experience with main social platforms strongly preferred
About QVC, Inc
QVC, Inc., exceeds the expectations of everyone we touch by delivering the joy of discovery through the power of relationships. Every day, in nine countries, QVC engages millions of shoppers in a journey of discovery through an ever-changing collection of familiar brands and fresh new products, from home and fashion to beauty, electronics and jewelry. Along the way, we connect shoppers to interesting personalities, engaging stories, and award winning customer service. Based in West Chester, Pa. and founded in 1986, QVC has more than 17,000 employees and has retail operations in the U.S., Japan, Germany, United Kingdom, Italy, France, and through a joint venture in China. Worldwide, QVC engages shoppers on 14 broadcast networks reaching approximately 370 million homes, seven websites, and 220 social pages. Visit corporate.qvc.com to learn more.
QVC, Inc., is a wholly owned subsidiary of Qurate Retail, Inc. (NASDAQ: QRTEA, QRTEB), which includes QVC, HSN, zulily and the Cornerstone brands (collectively, "Qurate Retail Group"), as well as other minority investments. Qurate Retail Group believes in a third way to shop - beyond transactional ecommerce or traditional brick-and-mortar stores - and is #1 in video commerce, #3 in ecommerce in North America and #3 in mobile commerce in the U.S. (according to Internet Retailer). For more information, visit www.qurateretailgroup.com . QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.
EEO
As an equal opportunity employer, Qurate Retail Group is committed to a diverse workforce and is also committed to a barrier-free employment process. In order to ensure reasonable accommodations for individuals pursuant to applicable law, individuals that require accommodation in the job application process for a posted position may contact us at [email protected] for assistance
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