THE MAGAZINE FROM AUTUMN/WINTER 2015 SODEXO SPORTS & LEISURE

A Taste of 40 Years the Orient of History Bringing a little of the Far Malcolm Emery’s East to Heathrow’s Terminal 2 time at the Open

roll up, roll up! Delivering internationally renowned service at some of the world’s top attractions Experience Henley Royal contents Regatta Hospitality 06 A DAY ON THE RIVER Keeping guests cool in a 29 June – 3 JULY 26 Henley heatwave 14 08 ATTENTION TO DETAIL Birds of prey swoop down at The open

10 WORTH A TRY Providing fans and players alike with a memorable Rugby World Cup 2015

12 A CHRisTMAS CRACKER Sodexo’s diverse portfolio of venues has the perfect location for any event

14 ROLL UP, ROLL UP! Providing hospitality at some of the world’s most colourful zoos and attractions

19 A TASTE OF THE ORIENT Singapore Airlines unveils its new SilverKris Lounge at Heathrow

22 CALIFORNIA CONNECTION 19 Hospitality in the Virgin Clubhouses; cool, quirky and always innovative

27 TOP TIPS FOR TIP TOP EVENTS The experts give their advice on delivering great occasions

28 CREATING A LEGACY Attracting, recruiting, training and mobilising a workforce of thousands

30 shining like silver Flawless service at the Hampton 43 Court Palace Flower Show

37 MULTIPURPOSE MAGIC The many faces of the Headingley Carnegie Stadium prestige 43 40 YEARS OF HISTORY WITH MALCOLM EMERY Editor-in-Chief – Morag Kent Venues/Food Editor – Natasha Carr The esteemed chef celebrating a Events Editor – Joshua Corbett legacy of service Client Relations – Esther Umoren Limited availability for Henley Royal Regatta 2016. Digital Editor – Fouad Fawal To book your official hospitality package contact our team now on: 45 DELIVERING THE DIFFERENCE The Sodexo staff members going above For all advertising and business development enquiries and beyond contact Esther Umoren at [email protected] +44 (0)844 826 2428 [email protected] Published for Sodexo Prestige by:

RUNWILD MEDIA GROUP 6th Floor, One Canada Square, Canary Wharf, London, E14 5AB 020 7987 4320, www.rwmg.co.uk farewell welcome

farewell welcome

As we come to the end of 2015, I am Firstly, I would like to say a big ‘hello’ in France. You can also read more about delighted that Sodexo Sports & Leisure to everyone. My name is Chris Bray and those closer to home such as the Tyne and has continued to perform strongly and I am privileged to have been given the Wear Archive Museums in Newcastle and delivered service excellence for our clients opportunity to become the Chief Executive also Headingley Carnegie Stadium which and customers. Officer for Sodexo Sports & Leisure here in has seen huge success in 2015 with the the UK and Ireland. I come in at an exciting Leeds Rhinos. Our teams have produced many magic time in our company’s journey. We are moments in 2015; from the venues we now part of a global segment and with that As always, summer major events are of represent with sales and marketing sup- comes fantastic opportunities to get closer particular importance to Sodexo and I port, event management and of course to clients, share global best practice and hope the feature on Hampton Court Palace food service, to the aviation lounges we deliver unique experiences for everyone Flower Show takes you back to much run globally. who attends our venues or events. warmer days. If you need something to whet your appetite, see how we keep track We now have over 45 venues in our Pres- I am passionate about Sodexo, having of the latest food trends with our food tour tige Venues & Events portfolio, providing enjoyed almost 10 years in senior report which took in some of the hottest a wide range of exciting spaces and positions in the company. During this spots to eat in London. places to hold a conference, celebration time I have been lucky to work in 3 or meeting. The launch of the Enquiry segments and have met some fantastic It’s another packed issue of Prestige, Hub in 2014 has given event bookers a people. For the last 18 months I have been reflecting what has been a hectic and one-stop-shop to make finding that ideal working as the Divisional Director for our thrilling year for Sodexo. I’m looking venue easier and simpler. Our major Corporate Services business, having spent forward to many more such moments and events business now covers many of the 3 years in Cyprus as Managing Director what the business has in store for 2016 UK’s most famous sporting and cultural and 5 years as the Retail Director for our fixtures; RHS Chelsea Flower Show, RHS Defence business. Sodexo is a unique Chris Bray Hampton Court Flower Show, the Henley business driven by unique people all over CEO, Sports & Leisure, UK & I Royal Regatta, Royal Ascot, The Open and the world. I am always humbled to see Rugby World Cup 2015 (through Rugby their endless energy, enthusiasm and Travel & Hospitality), our event teams are creativity and it is these qualities that able to manage a busy calendar, whilst make this such an exciting place to be. maintaining the highest quality delivery. I hope you enjoy this issue of Prestige The aviation portfolio continues to go magazine to see what we have been up to from strength to strength and as pio- whole business, too numerous to mention over the summer season and to get an idea neers in global lounge management, we here. As I leave this role, I take with me of our exciting plans for next year. From are proud to be consolidating our reach some great experiences and ideas, which the investment we put into our teams internationally, building on the solid re- I’m certain will be used in my new role as through the Be More Than a Spectator lationships created with great companies COO for Sodexo’s Global Events. recruitment and training programme, to such as Virgin Atlantic, United Airlines the challenges in launching and mobilising and Emirates. I wish you all the best of luck for 2016 an airport lounge almost 6,000 miles away and I look forward to working with you on for Virgin Atlantic, we don’t shy away from Looking further back over my tenure as some exciting global events in the future! amazing opportunities. Make sure you CEO for Sports & Leisure UK&I, it has been don’t miss the article on our international a period for which I feel immensely proud. Chris John visitor attractions such as the Shedd I have many fond memories across the Chief Operating Officer, Global Events Aquarium in Chicago and the Puy du Fou

4 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 5 MAGIC MOMENTS

a day on the river

On the hottest day recorded throughout the whole of 2015, crews and spectators alike gathered for the annual spectacle that is the Royal Henley Regatta. With ladies in their finery and crews in club dress, the cool breeze coming off the water and chilled refreshments from the Sodexo-run hospitality tents kept everyone in the high spirits for which the event is internationally renowned.

6 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 7 MAGIC MOMENTS attention to detail

At a globally observed sporting event such as The Open – where the focus is well and truly on the golf – it’s sometimes easy to forget the many tiny details which must be attended to if the championship is to run smoothly. One such detail involves the use of beautiful birds of prey, employed to ward off nuisance birds such as seagulls and pigeons from the hospitality areas.

8 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 9 rugby world cup 2015 rugby world cup 2015 worth a try

This Autumn saw Rugby World Cup 2015 take place in some of England’s most impressive stadia, culminating in new zealand lifting the treasured Webb Ellis Cup at Twickenham, the home of English rugby

To all outside appearances, the eagerly- By incorporating research at the earliest private chalet-style hospitality hosting temporary structures at Twickenham the event as an international spectacle. anticipated Rugby World Cup 2015, stage, the packages were highly tuned 30 guests, perfect for those looking for were located directly outside the stadium, Further digital facilities for bookers made up of 48 matches and played at to the needs and expectations of the a more intimate setting for a group and meaning guests only had a few metres to included a client services portal that 13 different stadiums, was a roaring market. This included a price range also offering the chance to brand the suite walk to take their places in their category hospitality bookers could log in to to success. However occasions like these with tiered options, formal or informal with their logo and graphics. Champions A seats. manage their booking, providing them do not happen by magic – coordinating dining, a choice of experiences and Park provided four themed restaurants with tailored, personalised information the hospitality for this major event was entertainment and even branding accommodating 2,000 guests and offering With the guest experience packages and giving them the details they needed at Rugby Travel & Hospitality, the official options for large corporate purchases. A a more traditional catering experience designed, it was time to promote them, their fingertips. Catering information and hospitality provider for Rugby World blend of private and shared hospitality with three course dining, whereas the creating integrated marketing campaigns table plans were stored for over 90,000 Cup 2015 who has extensive experience, experiences were created to cater for Twickenham Pavilion was the largest using multiple channels hospitality clients – a huge previously delivering successful, award- the more traditional buyers and also structure, holding 3,000 guests. The from digital and social, logistical exercise neatly winning programmes for those after something more pavilion was designed to be a vibrant high end sales events with Twickenham Pavilion managed through a bespoke Rugby World Cup in 2007 The pavilion was innovative in the market. hospitality experience with guest speakers, celebrity guest speakers was the largest web portal that controlled and 2011. designed to be a vibrant video highlights packages and unique and PR, direct mail and ticket allocation and Most of the stadia across Suites and Twickenham Pavilion were three entertainment and interactive games for social media. As the official structure, holding sales reporting. With 620 hospitality experience For Rugby World Cup England and Wales hosting purpose built yet temporary structures guests to enjoy. There was also a choice provider of Rugby World 3,000 guests. different types of hospitality 2015, Rugby Travel & with guest speakers Rugby World Cup 2015 located adjacent to the stadium, within of informal dining with buffet-style bowl Cup 2015 Hospitality, accreditation, it was also Hospitality had exclusive matches already boasted the Tournament ticketed perimeter and food served from a variety of themed Rugby Travel & Hospitality Rugby Travel & Hospitality’s rights to manage and operate ticket impressive hospitality areas such as boxes designed to provide distinctly different food stations, or private tables of 10 in a was well positioned as the place to buy role to allocate, print and despatch these inclusive hospitality packages for the and bars. However Twickenham, as the hospitality options. raised mezzanine restaurant level which packages and the incorporation of official impressive packs in time for each match. tournament. Within these rights it stadium to host the Final and also home offered three course fine dining. All three Rugby World Cup 2015 branding meant the received an allocation for tickets to use of English rugby, required something The Webb Ellis Suites offered a private association with the event was very strong Coming back to the hospitality spaces, in ticket inclusive hospitality packages, special. The Champions Park, Webb Ellis restaurant for up to 250 guests and also and effective. The website was the lynchpin once the design of the structures was permission to use Rugby World Cup 2015 for converting initial leads. With more finalised and compliance with local branding, and received exclusive access to than a million unique visits, and 10% of all authority regulations completed, the space in close proximity to match venues. sales coming through online it meant the 12 week build programme commenced, buying process was as simple and as easy with over 500 workers on site during So what is behind the design of these as possible. construction. The build was completed exclusive and exciting experiences? What one week before the opening ceremony, goes into picking the right elements for a Other routes to market included a direct and the whole event has been widely package and creating an amazing space sales team, venue agents, travel agents acknowledged as the highlight of the in which to enjoy rugby at its best? and even French sales agents. Direct sales British sporting calendar in 2015, and as were the strongest channel with over 85% the best Rugby World Cup in history. To start, Rugby Travel & Hospitality of all sales being driven by the sales and conducted a six-month research project marketing teams. All in all, over 10,000 Rugby Travel & Hospitality will already in order to gauge the UK hospitality leads came through email and phone be planning for the next one in another requirements, and following this design and hospitality was purchased from 84 four years when they will do this all over commenced on each hospitality package. countries, showing the incredible reach of again in Japan.

The official hospitality programme for Rugby World Cup 2015 is managed and operated by 10 • PRESTIGE • Autumn/winter 2015 Rugby Travel & Hospitality, a Joint Venture partner with Sodexo and the Mike Burton Group. Autumn/WINTER 2015 • PRESTIGE • 11 christmas 2015 christmas 2015 A christmas cracker

newcastle united football club edinburgh corn exchange Whether it’s a traditional event you’rE after this Christmas, or something with quirky, contemporary flair, Sodexo’s diverse portfolio of venues up and down the country is sure to have the perfect setting for every festive gathering

Knebworth House Caledonian hall, royal botanic garden edinburgh

With festive party planning now well into a Bavarian winter market offering backdrop of fairground attractions (from And as an added bonus, this year underway, event bookers everywhere are food, drink and entertainment – and sideshows and stalls to popcorn and candy Sodexo are even entering every feeling the Christmas season upon us. Bateaux London, the original Thames floss stands, and even a chance to meet Christmas booking enquiry into a Thank goodness for the UK-wide venue dining cruise experience, which treats Santa Claus) at Newcastle United’s St prize draw, offering each the chance and events experts at Sodexo, then, guests to a festive cruise through the James’ Park. Or, if you’d like to add a touch ‘pull a cracker’ with Prestige Venues & who’ll be offering a helping hand to event heart of London while they enjoy a three- of natural beauty to your event, there’s the Events to win one of a raft of Christmas organisers this year by delivering stress- course festive menu and entertainment Royal Botanic Garden Edinburgh where, as surprises, from match day hospitality free Christmas party experiences up and from a live band. Scotland’s Year of Food and Drink draws or afternoon tea, to museum tours down the country. to a close, guests can enjoy a Christmas and even a dinner cruise on the River Then of course there’s beautiful Knebworth lunch at The Gateway Restaurant, bespoke Thames. Suffice to say, this festive Armed with over 50 unique venues and House with its 500 years of history, evening party or fabulous Hogmanay season looks certain to be merry and events throughout the UK and celebration atmospheric Cobbold barns and giant star dinner dance. bright – a cracking Christmas. ideas to suit all budgets, the company clothed marquee; perfect for any Christmas aims to capture the charm of Christmas party, with Sodexo transforming the while alleviating booking stress, sending marquee into an ‘80s-themed party night out their very own virtual ‘Christmas for up to 400 people. cracker’ to event organisers. Inside the cracker is a digital brochure containing a For those looking for something even full run-down of this year’s venues and more unusual, there’s the ‘Nights to offers, hand-picked from right across the Remember’ programme of parties and Sodexo portfolio. disco nights at Brighton’s Amex Stadium (home to Brighton and Hove Albion Among the options are The Crystal – Football Club) – or, for fans of carnival, East London’s newest landmark and a there’s a series of festive parties with royal botanic garden edinburgh glittering venue set to be transformed dancing and dining to a multi-coloured

12 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 13 zoos & attractions zoos & attractions

ROLL UP, ROLL UP!

With France’s Puy du Fou, and America’s renowned shedd aquarium Shedd Aquarium and Zoo Atlanta amongst that everything was done to the highest Sodexo’s global possible standards and that each guest felt individually catered for. portfolio of zoos and attractions, the logistics While hiring the entire site as a venue in of hospitality have never itself is an option, there are also over a been more colourful dozen unique indoor and outdoor event spaces within the zoo which can be hired individually, including the Coca-Cola When it comes to huge, world-class World Studio, the Chinese Plaza and visitor attractions, a park, zoo or Panda Veranda, the Twiga Terrace (or aquarium is only as good as the service it giraffe deck where you can host an event provides – so it goes without saying that, alongside the animals) and Publix Party when Sodexo is involved, the standards Pavilion, not to mention the impressive are as high as the service is seamless. Ford Pavilion, a 16,000 square foot tent that can host up to 1,000 guests, popular At Chicago’s Shedd Aquarium, for example, for dinner events and frequently filled clients can see the venue perfectly adapted with such activation points as bouncy to host a whole range of private events, castles, face painters, DJs and other including corporate cocktail receptions, forms of entertainment. plated dinners, strolling events, award presentations, galas, meetings, weddings, shedd aquarium The zoo is open 364 days a year, so receptions and not-for-profit events. The the Sodexo team must also be working space is equipped to host anywhere from alongside the client during that time to 35 to 1,200 guests, and every event has with guests, answer questions and late night snacks, while others are eager site is as commercially successful ensure business success. The busiest time full access to the beautiful aquarium in all provide information, fun facts and to inject an element of fun into their event as possible and that the customer for the zoo is spring and autumn, though its splendour, including amazing animals stories about all aspects of the aquarium experience, requesting such food offerings experience is ultimately enhanced by attendance constantly exhibits peaks ranging from beluga whales and pacific and its inhabitants, while there’s even a as dippin’ dots ice cream stations, milk Sodexo’s contribution. and troughs which consequently require white-sided dolphins to sea otters and sting range of unique experiences which can and cookie shooters or a dessert served in the staffing levels to flex accordingly. rays, plus sweeping views of the city and be added in to give events an extra dose a customised chocolate aquarium shell. The zoo can also be used as a conference In order to deal with these fluctuations, classic Beaux-Arts Chicago architecture. of excitement. These include a Caribbean or events venue, having previously hosted Sodexo proactively anticipates customer reef dive, during which guests can hear Providing an equally everything from family demand and ensure stocks are full, with Sodexo conducts all catering on-site at one of the expert divers talk about the unique venue is the Zoo reunions and weddings to general managers making sure that their the Shedd Aquarium, allowing it to offer various animals in the reef while they are Atlanta, an internationally Sodexo conducts all corporate and social events, workforces are trained and that there a personalised service for each client, underwater in the exhibit, making guests renowned animal park – catering on-site at with the capability to host is a good mix of all generations to take meaning that event guests are able to feel as though they are actually part of and one of only four in the Shedd Aquarium, from 20 to 10,000 guests. advantage of the flexible working set up experience classic dishes and all the newest the action. For events such as weddings, the US currently housing A recent community event (many of the roles are ideal for students, trends in catering during their visit. In the diver can even wear a customised giant pandas – at which allowing it to offer a intended to celebrate the for example, who like being able to fit the addition to this, the aquarium embraces T-shirt over his or her wetsuit that is endeavours to reflect the collection at the Sodexo provides all personalised service for volunteer projects that job around their lifestyle). a program called Right Bite which helps provided by the client and depicts a aquarium, connecting guests to the living food and service for zoo took place for Hands guests and clients to focus on sustainable relevant image or logo. In the past, world by engaging, inspiring, entertaining visitors, including five each client.​ ​ on Atlanta Day saw the “Corporate bookings make up about 75 seafood, choosing fish species that are wedding parties have provided shirts of and informing in order to provide a truly different outlets, two entire venue hired for the per cent of the revenue for events, while bountiful and thus limiting the impact on the university where the couple met and once in a lifetime experience. Clients’ cafés and three kiosks with rotating evening by event sponsor Mercedes-Benz. parties and weddings make up about the health of waters worldwide so as to logos of their favourite sports teams, requests can range from simple, to classic menus throughout the year. Sodexo’s The enormous undertaking involved 25 per cent,” explains general manager create a fully ethical offering. all helping to give the couple another or unique, with some requesting that their involvement is tirelessly orchestrated the hosting of 4,000 guests at the site Jason Hadley. “Corporate bookers like opportunity to add yet another personal guests experience Chicago through the by a team of sales, marketing and event and even required the zoo to close early the unique experience for their staff, Throughout all events, guest experience touch to their special day. views of the skyline and with food items management professionals who work in order to accommodate the exact particularly as it makes a much more team members are present to engage Where food is concerned, Sodexo such as Chicago-style hot dog carts for closely with the zoo to ensure their specifications of the client, ensuring interesting venue than a hotel. We also

14 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 15 zoos & attractions zoos & attractions

Set up for an event on the Giraffe Deck at Zoo Atlanta

get lots of family fun days with picnics travel through different time periods by a musical puppet show, a retelling of in the pavilion, and there are kids parties watching historic shows and passing the Excalibur story, a water ballet, a hosted there too, running the full range through reconstructed sites. Amongst plant maze filled with moving statues, a right from small, intimate gatherings to these are the five ‘grand shows’, each performance by traditional mechanised full-blown extravagant affairs.” lasting around half an hour; Triumph’s musicians, and an arts and crafts Sign (recreating Roman games in Gaul), village in which guests can see dozens One of the most impressive and unusual Richelieu’s Musketeer (musketeers of craftspeople who create the authentic venues in Sodexo’s portfolio of attractions performing sword fights), The Vikings materials for the park and specialise in 22 puy du fou is undoubtedly the Puy du Fou historical (a Viking longship attacking a fortress), different trades. amusement park in the Vendée region The Secret of the Lance (set in a Medieval of western France. Bringing in more castle) and The Phantom Birds’ Dance There are also night-time shows, There are also night-time shows, including the largest in the world – than two million visitors every year and (birds of prey flying amongst ruins). including the largest in the world Cinéscénie – an incredible super-production lasting almost two hours and covering an enormous 110 acres, the park – Cinéscénie – an incredible super- performed by 1,200 volunteer actors to an audience of 14,000. is the second most popular attraction Added to this are a whole host of production lasting almost two hours and in all of France and allows visitors to smaller shows and activities, including performed by 1,200 volunteer actors to an audience of 14,000, and The Organs hotel, restaurant, 80,000 m² Renaissance of Fire - A Daydream, which sets breath- world and the latest Grand Park show; The taking eruptions of fire and water to the Renaissance of the Château. music of Mozart, Delerue, Bach and Bizet. The park dates from 1977, created The park is also home to four themed when Philippe de Villiers, a 27 year-old hotels – The Gallo Roman Villa, The student (now a French politician) and Field of the Cloth of Gold, Clovis Island Jean Saint Bris, a young creator of son and Hotel Le Logis de Lescure – all of et lumière shows in the Loire Valley, which are located in the Night-Time decided to create an original show City area, as well as more than 20 named the Cinéscénie in the ruins of catering outlets, including the 11 main an old renaissance castle. The show restaurants where visitors can enjoy a soon began to gain attention and before range of themes, from Renaissance to long had grown into a huge nationally- the Roman Empire and even Medieval. In acclaimed spectacular, with the Grand 2014, the park was extended, investing a Park of the Puy du Fou opening near the Zoo Atlanta further €23.7 million to establish a new Cinéscénie in 1989 and since producing Dining in The Field of the Cloth of Gold restaurant

16 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 17 zoos & attractions Singapore airlines

The Hotel Le Logis de Lescure

The Cinéscénie spectacular show A TASTE OF THE ORIENT

As Singapore Airline’s brand new SilverKris lounge opens its doors at Heathrow’s terminal 2, Sodexo are on hand to make sure the service provided to its guests in transit is first class all the way

This year saw the brand new SilverKris Ascot, amongst many other venues, plus for so long, I know that a good company Singapore Airlines lounge open its of course we’d seen what it is like in other is one you stay with. And I think, from doors at Heathrow’s Terminal 2, with lounges that it also services at Heathrow. what I’ve seen and heard, people who Sodexo delivering hospitality, catering, We took a very broad approach and we work for Sodexo should really consider housekeeping and front of house services wanted something different for our new themselves very fortunate.” to its approximately 300 first and business lounge, which has gone down really well.” class passengers every day. The three-year But it isn’t only Sodexo’s its own micro-industry of actors, prop- The catering team provides more receiving the Applause Award from the contract began at the start of April 2015, Having been at Singapore Our new SilverKris treatment of its employees makers and trainers for the featured than 20,000 meals to visitors each International Association of Amusement and was awarded to Sodexo in recognition airlines for 36 years, Phillip lounge at Heathrow that has impressed horse riding and sword fighting. day, including an incredible 300,000 Parks and Attractions (IAAPA) in 2014, of its reputation for quality airport lounge is well aware that caring, Phillip and the Singapore sandwiches each year, and has an award for which they were singled out services and honest approach to running pleasant companies are is a huge investment Airlines team at the Sodexo has been present at Puy du Fou established a production centre in order by a jury from amongst an incredible the business, as Phillip Parker, catering and something of a rarity and for us and brings our SilverKris lounge. Since since 1991, now providing all catering to most efficiently cope with the high 700 parks internationally. premium services executive for Singapore well worth the loyalty they ‘home away from home’ all airlines have such and hospitality services, laundry and constant demand. For two years, Airlines, explained. inspire, so he’s keen to different requirements services, creation and management of Fabrice Prochasson, licenses manager at The park also boasts statistics specifying make sure that the Sodexo concept to the UK for when it comes to operating costumes, delivery and maintenance Lenôtre and culinary adviser at Sodexo that 98% of visitors were happy or very “We went through a major tender exercise employees he meets know the first time. lounges, he’s been amazed throughout the park, including all Sports & Leisure, has been helping the happy with their visit, while the Shedd about 18 months ago, and we wanted to how fortunate they are. at how readily the company cleaning services for Sodexo-run catering teams to create new menus Aquarium and Zoo Atlanta regularly get a new fresh approach to the lounge, is able to moderate and adapt to the restaurants, hotels and gifts shops. and new recipes which complement the receive detailed letters or emails of and Sodexo basically offered us everything “We find that [Sodexo] is very responsive, airline’s needs, saying that “thus far There are 35 permanent employees at ambiance of each restaurant. gratitude from guests who have hosted that we wanted.” He added, “and we’re very very obliging, very helpful, and they’re we’re very happy with Sodexo and we’re the park, a number which increases to or attended events there. With feedback pleased with them – although the lounge a nice bunch of people,” he said. “I often looking forward to a long-standing more than 470 in high season, many As is the case at the Shedd Aquarium of this kind so hugely dependent upon opened a few months late, in April of this say to people who work for them ‘You’re relationship with them.” of whom are involved in the running of and Zoo Atlanta, Sodexo’s involvement the quality of catering and hospitality year, they’ve really proved to us that we working for a very nice company’, because the 11 themed restaurants, eight snack at Puy du Fou has long been both crucial services, it seems that Sodexo’s made the best choice. It has a very good that’s how they come across. They’re very As with any partnership, cooperation is a outlets and four hotels (including 400 to its smooth running and enormously reputation for efficiency and high portfolio, outside and inside the airline personable, and that makes a big difference two way street and – unsurprisingly – it rooms and four suites). successful – even contributing to the park standards is as well-deserved as ever. industry, and it delivers the hospitality for – having been with Singapore Airlines seems the feeling is more than mutual.

18 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 19 Singapore airlines Singapore airlines

The Official Lounge Launch

Thursday 17 September saw a rather glamorous gathering airside at Heathrow’s Terminal 2, with the new Singapore Airlines SilverKris Lounge celebrating its official opening with many of the airline’s most esteemed VIP customers, as well as key

alan penone and his team representatives from the airline and Sodexo. Guests were welcomed with

john holland-kaye, Champagne on arrival, proffered by ms Foo chi hsia and wilson young smartly dressed lounge staff, while the kitchen buzzed with activity as head chef Alan Penone and his team created tray after tray of delicious beautiful and calming – with the lovely Singaporean cuisine-inspired background music and all the stunning canapés, including miniature orchids that remind you of Singapore it samosas, beef, lamb and chicken really makes people feel comfortable.” satays and tasty macarons.

Head chef Alan Penone shares As the Champagne and specially- Sharmila’s sentiment, coupled with an created Singapore Slings flowed, eagerness to tackle the challenge of a a presentation was given which new kitchen and cuisine. included insightful speeches from both the High Commissioner Richard Cripps, operations director added, “Our new SilverKris Lounge at our new service partner, Sodexo has done “It’s still early days as we’re only a few for Singapore, Ms Foo Chi Hsia, for Sodexo’s airport lounge services, Heathrow is a huge investment for us such a fantastic job, it has been a great weeks in”, he explains, “but I can say and John Holland-Kaye, CEO of said, “Sodexo is very proud of our new and brings our ‘home away from home’ working partner and it has just transformed phillip parker and sharmila bhambhani already that I’m very happy with how Heathrow Airport, before a huge partnership with Singapore Airlines, and concept to the UK for the first time. With everything for us. The new lounge as a it’s going. I’ve worked for Sodexo now for commemorative cake – decorated this is a fantastic feather in my team’s such a change, it was hugely important whole is a very exciting development – two and a half years, but this is the first with the words ‘SilverKris Lounge – cap for all their hard work and consistent to work with the right partner and we are particularly as it means that we get to designed to help guests feel that they time that I’ve worked in aviation, so this your home away from home’ – was delivery of excellent service across all our delighted to have found that in Sodexo. interact with not only Singapore lounge are in a home away from home through has so far been a great challenge for cut and distributed to the guests. aviation contracts. We believe in an open We very much look passengers, but also a variety the use of far eastern design touches, me because everything’s new. I really and honest relationship with our clients, forward to working with of Star Alliance passengers. and even an ice cream inspired by the want to gain more skills in the oriental A duo of violinists serenaded the working alongside them to deliver the them to surprise and We took a very broad There are 28 Star Alliance Singapore Sling. kitchen, and my team here includes a group, while a representative of best possible food and service quality to delight our customers approach and we carriers under one roof now, so couple of guys that are Singaporean and chocolatiers Charbonnel et Walker their passengers.” over the years ahead.” wanted something you get people from different The lounge also boasts a cosy gallery Filipino, so I’m already learning from offered guests Champagne truffles. walks of life and it’s a very space in which a gourmet popcorn pop- them. We’ve also been able to be very Contemporary homeware and gifts Wilson Yong, general manager for Nevertheless, while different for our new diverse environment which is up event was recently held, soon to be creative with the food and from now my brand Culinary Concepts, which Singapore Airlines in the UK and Ireland, a mutual respect lounge, which has gone really interesting to work in. followed by another from chocolatiers priorities are to make sure that all the produces many of the beautiful decorative pieces that give the and synchronicity is down really well. And obviously it’s fantastic to Charbonnel et Walker and also a cheese guys in the kitchen are happy, to set undoubtedly vital to an work in a brand new lounge, and wine event later in the year, while up the kitchen and get organised, and lounge its air of contemporary amicable partnership, and very satisfying to see first class passengers who’d prefer not ensure that the food we’re delivering charm, conducted a wine tasting in it is of course the day-to-day running of it all finally come together. I actually to make the long walk to the lounge is of a very high quality. We have to the first class gallery. Meanwhile, the lounge and the response of passengers watched it from the time it was going under from the other end of the terminal can provide a totally seamless service, so Phillip Parker, catering and premium which most profoundly dictates its construction, about a year and a half ago be picked up by their very own private organisation is very, very important.” services executive for Singapore success. When it comes to the nuts and when the whole place looked like a football buggy service. Airlines, Wilson Yong, General bolts of the new lounge, nobody knows the field, and now it’s just transformed into So far feedback from guests has been Manager for Singapore Airlines in importance of these finer details better something amazing.” “I’ve been with Singapore Airlines for overwhelmingly positive, so it seems the UK and Ireland, and Sharmila than Sharmila Bhambhani, customer over 20 years now, with the Singapore that the SilverKris Lounge has well and Bhambhani, Customer Services services officer at Singapore Airlines, and As the only Asian lounge in the entire lounges for 16 years, and for the truly started as it means to go on – Officer at Singapore Airlines, the SilverKris lounge’s head chef, Sodexo’s terminal, the SilverKris lounge has last two years I’ve been heading the delivering the top-class service which spoke to guests, gleaned welcome own Alan Penone. catered specifically for its Asian department.” Sharmila said, “and I’m Singapore Airlines’ passengers and feedback and further explained the passengers by creating a menu bursting really enjoying it, it’s really a pleasure Sodexo’s partners have come to expect, various features of the lounge and “In our previous lounge we had lots of with Singaporean signature dishes, as to work here. The passengers are really and making many a long haul journey how it will operate. challenges,” Sharmila explained, “but as well as providing a general ambiance very, very nice, and the lounge is so all the more enjoyable.

20 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 21 virgin atlantic virgin atlantic

california connection

With 10 Clubhouses and 1 Arrivals Lounge across the world, from Johannesburg and London, to Hong Kong and New York, Virgin Atlantic is the business which launched Richard Branson’s impressive empire, synonymous with innovation, amazing service, personal touches and its own brand of cool – and its hospitality offering is no exception

our client at Virgin Atlantic on the LA a three day recruitment fair interviewing As the strategic global Clubhouse a global airport Clubhouse contract with alongside the team at Virgin Atlantic Clubhouse and be involved from the very over 200 candidates. Day three involved management partner for Virgin Atlantic, Virgin Atlantic since 2009 which spans to set up the LA lounge, with tasks start. We looked at everything from the a joint Sodexo / Virgin collaborative Sodexo understands the importance of those destinations already mentioned, ranging from setting up a recruitment kitchen spec, bar design, staffing and the short list interview to ensure we got the upholding the reputation as well as San Francisco, strategy to employ 24 staff, developing food and beverage concepts to reflect the right mix of team that had the X-Factor.” of such a well-known and As one of the trendiest Manchester, Newark, a menu that reflects the healthy LA very best of the Virgin brand, but with a Nigel added, “The biggest challenge was respected brand. This is Boston and Washington; lifestyle, and also rolling out a customer Californian twist.” mobilisation due to the time difference. only possible by closely brands in the world, Virgin the latest addition to the service programme to ensure all staff Communication was key with our LA aligning its approach were keenly involved in Virgin Atlantic Clubhouse were on brand both in their appearance With a launch deadline of 28th April Sodexo team, however our commitment with the Virgin way of looking into partnerships family for Sodexo is Los and behaviour. “We worked to a robust 2015, the Sodexo team responded to to the global lounge management doing things. Outsourcing Angeles. A major route for mobilisation plan that kept everyone on the challenge and got to work on the model allows us to partner with local such a key role as lounge with the coolest local bars the airline with two flights track, which was imperative given the pre-opening plan. Collaborating with Sodexo teams to deliver consistent, yet management requires a and restaurants. daily to the ‘City of Angels’, geographical distance between London key Virgin Atlantic colleagues meant internationally coordinated service.” robust and trustworthy it was time for Virgin and Los Angeles”. their vision and approach was always relationship, with open and honest Atlantic to open a Clubhouse for their Upper on brand, showcasing the best of both Airports are complex for a number of communication. After all, a brand is only as Class passengers flying from LA to London. Nigel explained, “Virgin wants customers companies’ strengths. Nigel said, reasons but especially for logistics strong as the service delivered under it. to feel at home. Its clubhouses are very “We received great support from Mike concerning delivery and supply of product Nigel Scott, global operations director much a destination in themselves, not Gillespie, Vice President Operations, through security to airside. Sodexo’s As one of the first models of its kind in for Sodexo’s aviation business, was just somewhere to wait for a flight. It was Sean Donlon, district manager and Lloyd West Coast executive development the aviation world, Sodexo has enjoyed charged with leading the project, working a great opportunity to work closely with Queen, HR manager who masterminded chef Gustavo Vega worked with John

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We worked to a robust mobilisation plan that kept everyone on track menu highlighting the alignment between Virgin Atlantic customers and a trendy which was imperative given the geographical distance between London restaurant. A relationship was also struck and Los Angeles. up with The Juicery, aligning the healthy beverage offering to that of a company well Marks, Sodexo’s global food and beverage it is always important for Virgin to provide known in LA for providing a range of freshly development manager based in the UK, to locally sourced produce on its menus but pressed fruit juices and smoothies. set up suppliers and delivery slots. Liaising with a reassuring touch of home. Hence the with the Port Authority and obtaining the extensive range of teas available, with 12 Once the Sodexo and Virgin food required badges and licenses were all a part at the last count ranging from traditional development team had tried and tested of satisfying the authorities and ensuring English breakfast, to oriental options and the dishes for the launch menu, they deliveries for launch. iced variants, reflecting the local climate. presented them to the Virgin Atlantic board of directors for feedback and Menu development was obviously a key As one of the trendiest brands in the world, approval. At last a menu was agreed, focus, and based on research conducted Virgin was keenly involved in looking into and in order to ensure consistent and in partnership with Virgin, it was decided partnerships with the coolest local bars and high quality dish delivery, each plate that the food served in the LA Clubhouse restaurants. Mark Murphy, Virgin Atlantic’s was photographed and specifications should predominantly have a healthy global food and beverage executive, produced for the culinary team. eating theme, with a few innovative supported by John Marks, linked up with virgin lounge treats – think Miso doughnuts with honey Hinoki and the Bird – a very on-brand As the final details were confirmed, caramel, or a hearty seared ahi tuna Pan-Asian restaurant in Los Angeles – to staff who were going to deliver on burger with wasabi mayonnaise – for those feature one starter, main and dessert Virgin Atlantic expectations were hired, the next step was to ensure all Sodexo was confident it had the right at LAX airport. Guests from Hinoki and comfort food aficionados. As the majority along with signature cocktails. These the product agreed and the fantastic team members were trained to the calibre of employee that could deliver the Bird, The Juicery and a number of of travellers with Virgin Atlantic are Brits, dishes were included on the Clubhouse Clubhouse environment created, highest level. the Virgin Atlantic brand, ensuring dignitaries from the airport were invited the customer experience within the to taste dishes from the menu and Prior to launch, a full-on Virgin and Clubhouse was as good as it gets. cocktails from the bar. Sodexo orientation was undertaken, Virgin Atlantic brought which would see the entire front of key Clubhouse team Customers were excited house servers and bar mixologists flying members over from the Virgin want customers from the first day to over to New York to work alongside the UK who could impart see the Clubhouse Sodexo team in the JFK Clubhouse for their knowledge and to feel at home. Their and all it had to offer, two days. On returning to LA the team experience to this clubhouses are very much a experiencing the true were engaged in a series of role-play new team. One of the destination in themselves, Virgin hospitality that activity days, playing the role of the tools apart from role they have come to expect customer and the server by ordering play was the ‘service not just somewhere to wait from such a great and from the menu, giving all staff the excellence’ training for a flight. celebrated brand. opportunity to try the dishes and build programme that was their knowledge on taste, flavours delivered by Graeme Client feedback has been and ingredients. To ensure the chefs McKinley from Sodexo’s UK learning amazing, and the LA lounge considered understood the signature dishes from & development team supported a great success, even surpassing their Hinoki and the Bird they attended a two by Hannah Thirkettle from own high expectations. However Sodexo day training session at the restaurant the Virgin Atlantic training team. is not resting on its laurels and are as did the mixologists to learn the working for accreditation from the cocktails. It was imperative that the Before launch day there was a series of Sustainable Restaurant Association, quality of ingredients together with ‘trial’ days when a complete dress rehearsal on an impressively international basis. the presentation and taste of the was carried out in true Hollywood style. There is also increasing interest in the signature dishes were as good Invited guests were treated to a trial day global lounge management model, so the as the offer in the restaurant. to experience what was about to change sky really is the limit for Sodexo in the Having hand-picked all the staff, the whole eating and service experience aviation world.

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cLIENT cOMMENTS Top Tips

“At Virgin Atlantic we see Sodexo for tip as an extension of the Virgin Atlantic family, and in order to work effectively and consistently to top events provide excellent customer service, we have to work as one team and understand each other. The training “Think about using unusual venues. Stadia are great, particularly when they offer views When you’re tasked with running an sessions that have been delivered event, whether it be a board meeting of the pitch, and racecourses are beautiful settings with lovely scenery. Your delegates can to both VAA and Sodexo staff have outside for 10 or a conference for 3’000 it can often take advantage of site tours as well as copious car parking. The abundance of really brought the two companies become an overwhelming logistical space can give opportunities for team building activities and outdoor pursuits.” together. Making the sessions short, challenge. We asked the experts at fun and informative has meant Tracey Quin, Sales Manager, Perth Racecourse Sodexo Prestige Venues & Events for that the teams quickly got involved their advice on how to ensure your event and engaged, and there has been goes swimmingly. overwhelmingly positive feedback.” – Rebecca Creer, global spa and styling manager, Virgin Atlantic

“As one of the most recognisable brands in the world, Virgin Atlantic Service Excellence – is always aware of the impact the customer experience has on a customer experience brand perception. Sodexo’s Service Excellence programme has been a great success and I have been really “Meetings always tend to start late, so impressed with how Sodexo has rolled programme opt for tea and coffee with something this out consistently in all our airport lounges globally. Its collaboration scrumptious to welcome your delegates for the first 15 minutes, allowing for “Investigate unusual packages with us to develop a solution to “Get in early and let us help to avoid incorporating aspects of the venue such suit the Virgin approach has been those late comers.” The Service Excellence programme is own sessions and scenarios, ensuring the your own technology headaches. The as dinner in the Jockey’s changing room top notch and meant we were fully Julie Hepton, Apex and a training and service delivery scheme programme develops around their needs classic pairing with a projector is still the at Ascot, or the boardroom at John engaged throughout the process. Our Athenaeum used to ensure a consistently high level • 31 scenario cards (linked to the sessions most common complaint we tackle… people really enjoyed the training Smith’s Stadium or team building of service and was created in response above) which help bring customer turn off your company security protocols sessions and we know that happier activity with club players at Headingley to the opportunity to provide consistent, situations to life with role play and allow staff lead to happier customers, so if you’re using your own hardware.” Carnegie Stadium.” consolidated and superb service levels the team to explore the behaviours within Virgin Atlantic this is always Andrew Boone, Deputy General Stephanie Lee, Central Enquiry and to raise the bar for Sodexo clients. they would demonstrate in various the top priority.” – Matt Callard, Manager, AMEX Community Hub Manager It also makes it easier to understand interactions with customers head of clubhouses at Virgin Stadium, Brighton the service offer, packaging the service Atlantic Airways element of Sodexo’s proposition and The scenario cards are largely written by making it more tangible and easier on-site managers, engaging them in the The Sodexo team at the Los Angeles to grasp. Service Excellence development process Virgin Atlantic Clubhouse have been and ensuring they are relevant to their acknowledged by the client for a The programme is supported by a staff. It is important to Sodexo that this ‘Spirit of Sodexo’ award. Nigel Scott, comprehensive range of activities and programme is not something developed Marissa Moore and John Marks of guidelines called the Service Excellence in isolation, but fed into by the teams, Sodexo were particularly recognised Toolkit. This toolkit comprises: for the teams. for their outstanding performance in support of Team Spirit mission • 26 interactive pre-written sessions The Service Excellence programme is also and values through their work (team talks) that are structured for the adaptable to each client’s specific needs, supporting the successful opening facilitator to make them easy to follow reflecting the unique challenges and of the LAX VA Clubhouse. “If you’re using a production company, and cover a range of topics. This also characteristics of each site, team and it should supply a really clear plan and includes a set of ‘guest profile’ cards (like customer type (the information above personas) to help staff get inside the reflects the particular set up for the proposal signed off in advance so that “Provide as much detail as possible mind of the consumer. These sessions aviation clients). everybody is really clear of timings and to the venue at the initial enquiry can be delivered in under 30 minutes “Ask your venue for directions to the expectations. This must be accurate and so it has all the information it needs • On the Spot recognition cards which The result is a programme which site which is usually more reliable than continually tweaked and re-circulated to for their event planner. This will encourage managers to look out for and acts as an operational tool and also using the internet. Local knowledge ensure everyone involved in your event ensure all details are captured and recognise great service elevates the service proposition as a key is key for helping your guests find the has the same information.” expectations on both sides are clear.” • A memory stick containing the full differentiator. Roll out is in progress in a nIGEL SCOTT, MARISSA MOORE & JOHN MARKS venue and arrive unflustered.” Tim Furnival, Event Manager, Jane Thomson, Hampden Park contents of the toolkit and also variety of aviation sites and also venues Katy Doherty, Knebworth House Sodexo Prestige Venues & Events Stadium templates for managers to create their and events.

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on candidates’ attitude rather than the end of the day it is each individual that On receiving their first ‘A’ badge, the staff previous experience. makes our events successful.” member will receive a silver ‘A’ pin, then if they get 10 On the Spot Cards for delivering “A lot of our casual workforce have never So far approximately 7,000 recruits service excellence, they will be issued with worked in events before but they have have come through the Be More Than a gold ‘A’ badge indicating that they are a something different to other candidates a Spectator programme, with around true ambassador of world class service. we see and they have the drive and 40% of the workforce made up of repeat commitment to successfully deliver the candidates – a figure undoubtedly linked to The rewards structure – like the scheme as event they are part of,” Alexis and Fleur the strong reward and recognition system a whole – is a cornerstone of the Sodexo explain. “Through our extensive training in place. If a staff member is recognised for ethos of quality, allowing managers to HOW DO YOU ATTRACT, RECRUIT, TRAIN AND MOBILISE A WORKFORCE OF THOUSANDS FOR A TASK programmes we can teach the key skills delivering service excellence at the Ascot better understand what they need to do LASTING ONLY A FEW WEEKS? FOR SODEXO THIS IS A SCENARIO BUT NOT A CHALLENGE. THANKS TO such as how to open a bottle of wine, how Academy, for example, their manager to recognise staff for doing a great job, to lay a table and how to serve/clear a will issue them with an On the Spot Card. as well as motivating teams to maintain its ‘BE MORE THAN A SPECTATOR PROGRAMME’, it has THE TOOLS NECESSARY TO QUICKLY RAMP table. However, we cannot teach attitude This card will then get entered into a prize consistently high levels of customer UP RESOURCES TO CATER FOR AND DELIVER SOME OF THE WORLD’S GREATEST EVENTS and behaviours. We can outline our draw to win one of five great prizes, such service from the first guest to the very expectations in terms of behaviour, but at as iPads, Kindles and shopping vouchers. last each and every day.

Originally conceived for the 2012 through the recruitment process. Sodexo complete the standardised paperwork mission, values and expectations end of this contract, I was excited Olympics, Sodexo’s ‘Be More Than HR business partner Alexis Barclay and and issued with details of the online Osman Hersi during events. to be offered a permanent position a Spectator’ programme had clear Ascot Academy business partner training training modules and Ascot Academy as a staffing coordinator at the objectives; to promote the scheme and manager Fleur Robilliard gave us an sessions. From this point they are I started working In the beginning I started off in the same venue. My role mainly involves drive at least 40,000 users to the online insight into how the programme works for required to complete all training online for Sodexo through staffing team, where I dealt with the monitoring the Be More Than a ‘Be More Than’ portal by March 2012, recruitment at Ascot: before attending an Ascot Academy Be More Than a check in and out of our casual teams. Spectator inbox by responding to recruit almost 5,000 staff within five session. Upon successful completion Spectator during This involved welcoming them to the our worker’s enquires, expressions months, engage these staff and get Alexis explained, “The recruitment process of the training programme, they will the London 2012 event, issuing the correct uniforms on of interest to work at our venues them to fill out all the necessary forms is similar to that used at be offered their first shift to Olympic Games. event days and ensuring our workers’ and also includes recruitment for and attend relevant training, and lastly the Olympics. Candidates work at Ascot. “The process personal belongings were kept safe events, training of casual workers and to retain them for future events. The are directed through the has become streamlined over Never in my wildest dreams did it Through our during the event. processing staff payroll. programme has been subsequently ‘Be More Than’ dedicated the years and by inviting occur to me that I would end up used for the Commonwealth Games in website whereby they extensive training the candidates for a training working for a team that delivers I later moved up in my role and was Be More Than a Spectator has enabled Glasgow 2014 and is also a permanent register their interest session on site this not only the hospitality and public catering programmes we can promoted to team leader on event me to grow my network, expand my part of the Royal Ascot recruitment in working with us, up-skills them and prepares services to thousands of customers teach the key skills days. This role gave me additional skills and play a role in developing the process since 2012. successful candidates them for their shift but who come to watch games and attend responsibilities, requiring me to make Be More Than a Spectator experience are then contacted by it allows us to conduct a events and functions. sure that my team was engaging for our current and future staff. I have Be More Than a Spectator uses a the Ascot team and familiarisation session. It with our workers and that the staffing learned and continue to learn a lot blend of marketing tools to attract invited to an interview. Once they have removes the nervous feeling towards My colleagues and I attended an operation was running smoothly. from the people that I have met within new candidates, such as social media secured their place on a recruitment arriving at a venue they don’t know interview at Sodexo’s HQ in London, the industry, which has allowed me to (Facebook, Twitter), advertising in local day they attend a face-to-face interview for their first shift in a place they are with the Be More Than a Spectator By February 2013, I was offered a gain quality skills both in the field and papers and also roadshows, all reaching with one of the team; during this session unfamiliar with.” Team. After being accepted I went seasonal role for six months, as an also in the office. Sodexo is a really out to prospective team members for they are also given an overview of who through a rigorous training course administrator for the staffing team exciting and fun place to work, and I Sodexo’s major events. A user-friendly Sodexo are and what we do at Ascot Owing to the scale of Sodexo’s events to improve my staffing engagement at one of our fixed venues. At the enjoy coming to work each day! online portal allows candidates to Racecourse. Upon successful completion and the quantity of staff needed, skills and learn more about Sodexo’s formally apply and track their progress of the interview, they are asked to recruitment for the programme is based

28 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 29 Hampton Court Palace Hampton Court Palace shining like silver

This summer saw Sodexo provide hospitality at the revered Hampton Court Palace Flower Show for the second year running, delivering flawless service as neatly executed as the perfectly manicured gardens

Despite the record-breaking July heat, Sodexo was primed and ready to deliver views across the floral festival amid this year’s Hampton Court Palace superb hospitality to match the occasion. stunning surroundings. The excitement Flower Show nevertheless started with of the preview evening, which took place a resounding bang, with the clear skies The largest annual flower show in the on 29 June, was accompanied by a menu providing the perfect setting for the world, each year Hampton Court Palace of antipasti and artisan breads, potted preview evening’s much-anticipated welcomes horticultural enthusiasts from confit of Scottish salmon with cucumber firework display above the glorious around the globe, wowing them with a crème fraiche and Angus beef fillet palace. With sumptuous food and drink seven-day garden festival which this provided by Sodexo, guests marvelled year showcased a mix of glorious show at the spectacular light show and gardens, dazzling floral displays, and were treated to a jaw-dropping finale even opportunities to watch planting and which saw the number 25 spelled country crafts in action. out in the sky to commemorate the event’s anniversary, all of it beautifully At this unique event, Sodexo presented reflected in the Long Water. an all-encompassing catering offering from indulgent four-course dining Considering this extravaganza was experiences at the Allium restaurant only the opening act of this well-loved to hand-crafted picnics for those who flower show, it’s no surprise that guests’ preferred al fresco dining. Overlooking the expectations were high. On the back of a show gardens, palace and historic deer hugely successful Chelsea Flower Show, park, The Allium showcased fantastic

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Kellie Bate and Ben Dutson

sodexo chef kellie bate forests to find seasonal ingredients for day to ensure all the hospitality needs with tortellini and gratin dauphinois; The Long Water restaurants presented a Taking a break from the kitchens, us. We also theme our food according to were attended to with their trademark “We always plan our desserts around a thoroughly fitting companion to the more casual set up for diners, situated Sodexo sport & leisure executive head the event – at Hampton Court Palace we expertise and efficiency, everything the flower show. Foraged flowers and spectacular fireworks and buzz of in attractive tents on either side of chef Ben Dutson offered insight into wanted to incorporate the outdoors into went according to plan. Sodexo’s Events seasonal ingredients are always key. eager anticipation. the banks of the palace fountain; the the preparation and planning needed our catering, so we themed the Long Director Alex Beaumont was always on It’s Ben’s vision, but I always like to summer breeze refreshed diners as to cater for the crowds at the world’s Water Delis around British picnics and hand, and was pleased and proud in sneak in a bit of fairy dust! I am not Another popular choice for diners at the the scent of bouquets neatly placed largest flower show. Despite the volume incorporated mini flowers and cresses equal measure at the enormous success one to conform to boundaries but show this year were the on each table filled of customers, Ben emphasised that into our menu at The Allium.” of the preview evening, and also the Ben likes my wacky side, so it’s a bit garden picnics. Guests We are delighted to once the air. The beautiful the scale of the Hampton Court Palace show as a whole. like yin and yang, but it works and enjoyed a gourmet twist crystal ware and bright event is always beneficial for catering, As the preview evening’s various we produce some amazing desserts. on the classic British again be part of the table settings were since the colossal space provides much food offerings and fabulous firework “We are delighted to once again be part As for next year, there are some picnic on the banks of the spectacular event which is adorned with delicious needed room for logistics as well as the display wrapped up, the Sodexo team of the spectacular event which is the truly amazing ideas in the pot and Long Water, accompanied the Hampton Court Palace plates of charcuterie opportunity to create separate areas immediately set about gearing up to Hampton Court Palace Flower Show,” I am excited to see how they pan by summer sunshine and seafood such as with unique identities within the event. cater for the next four days of the he explained. “The largest flower show out. Production for the Hampton and live music. The Flower Show Severn & Wye smoked flower show. in the world is a fantastic addition to Court Palace Flower Show is always tasty options included Alex Beaumont, Events Director salmon and fennel “Returning to Hampton Court Palace our portfolio, giving us the chance to a challenge but one we rise to, from chargrilled chicken with salami, mortadella, Flower Show for our second year, we For the thousands who came to visit demonstrate our capacity for both fine cookies to tray bakes, Victoria rosemary gremolata, a truffle dressing prosciutto and smoked speck. A were delighted to once again be catering Hampton Court Palace, a very busy and dining and more casual, but equally sponge to our signature desserts. salad with asparagus, edamame, broad selection of delightful desserts featured for this unique event,” Ben explained. ever-dedicated Sodexo team had just 10 stylised, take-away food and drink. It takes a year to plan and a blink beans and edible flowers, as well as dark ‘plant pots’ of chocolate orange delice, ”We ensure that the produce is sourced days to set up and dismantle their various All in all, it’s a great opportunity to before it’s over but I’m always left chocolate and orange mousse, all with a summer berry Eton mess with lavender from the very best British suppliers, fine dining restaurants and cafés at the showcase our expertise at such large- with very fond memories.” bottle of white or red wine. meringue, and old English trifle ‘shots’. such as Wild Harvest who forage in event. With 400 Sodexo staff present each scale, iconic events.”

32 • PRESTIGE • Autumn/winter 2015 Autumn/WINTER 2015 • PRESTIGE • 33 create & innovate create & innovate a tour for the tastebuds

Taking in the latest food trends at London eateries, and also inviting small, niche suppliers to showcase their wares at Salon Culinaire, Sodexo are always looking for new dining ideas and concepts

The world of food is a fast-moving and hot and spicy and with sophisticated dynamic one. It is easier than it has and innovative presentation. The group ever been for culinary trends to transfer left Jinjuu waxing lyrical over the yuja internationally in super-quick time. marinades and wonderful soy and The latest crazes and fusion flavours ginger glazes. are being seized upon by the top foodie entrepreneurs and introduced in cities After all that food it was time for some across the world. With 16 new outlets coffee, so the group headed for one of forecast to open each week in the UK, this the hippest cafés right now, Soho Grind. really is the cuisine hotspot for cutting With a diner-esque feel, but brought edge food concepts. Nowhere is this more together with an industrial London edge, apparent than in London. it was clear the baristas cared about coffee. What the host there didn’t know throughout. The ground floor hosts a So, where better to start a food tour than about the coffee bean wasn’t worth wine shop with selected world-leading the UK capital? A variety of Sodexo staff knowing. The group were lead downstairs wines, largely from small growers – and gathered at Steelite, the crockery and to a funky basement area, which after sourced internationally – and a raised cutlery company, just off Oxford Street dark becomes a late night cocktail bar wine-tasting table is standing by. An for a briefing on the latest food trends serving Soho Grind’s now legendary open kitchen feeds those at the counter, and a sneak peak of where the tour would Grind Espresso Martinis. Presented with dining, or sitting at one banquette. take them in the afternoon. The team are temporary pop-ups, where chefs and airy feel is achieved with a large Keeping on the oriental theme, next stop an array of coffees, from flat whites, Every waiter on the floor is a trained then set out for Kingly Court, a three- and proprietors can test-run recipes and open glass frontage where customers was Jinjuu, Judy Joo’s first foray into lattes and cappuccinos, to the latest sommelier so there was no shortage floored mini mall off Carnaby Street, concepts, which means there’s a new can sit and enjoy their dishes and sip a the London dining scene. An American trend, cold brew coffee, everyone was of advice on how to choose the perfect comprising 21 outlets arranged around opening most months. smoothie. The décor is white and very professional chef and TV personality, able to get their late afternoon caffeine accompaniment to the variety of small a covered courtyard. In the last few clean with cute hints of pastel shades. and having also spent time serving under fix. An antidote to the usual high dishes we were served. years it has become known as the area’s With Kingly Court as the base, first Gordon Ramsay, she has created an street cafés, this was a creative place food quarter. Boutiques have moved out stop was Pizza Pilgrims, a cool take on The Detox Kitchen menu specialises in atmospheric restaurant set just behind to have an extraordinary coffee with By the end of the day, the Sodexo team and an exciting collection of bars, cafés an Italian favourite and London’s first ‘free-from’; whether it be gluten, sugar, Regent Street, yet with a large enough the deconstructed chic atmosphere a had experienced an eye-opening number and restaurants have taken their place, pizzeria and frigittoria. On entering the wheat or caffeine but this isn’t just a space to help you forget you’re in one welcome change. of different food offers, and gathered creating a concentrated hub of culinary establishment, you’re greeted by classic place for the health conscious. The range of the busiest parts of London. The dark plenty of inspiration to feed into their choice not easily found elsewhere in 1950s Italian film posters, contrasted by of salads, lean meat and fish, fresh décor and heavy wooden furtniture match By this time everyone was full and variety of venues and events. central London. Many of these eateries a very hip outsized Mario smoothies and juices perfectly with the modern take on Korean growing tired, but there was one last Brothers mural in the It’s never been a better were a pleasant change street food on offer. Taking a leaf out treat on the tour, Jason Atherton’s It is very difficult to sample everything basement. With authentic for the team, and it was of the US’s everyday dining approach, Social Wine & Tapas. An intimate affair, London has to offer on the food Neapolitan pizzas on time to enjoy the best clear why the place is a tacos are served filled with pork belly and seating 70 at maximum in Marylebone. scene, such is the proliferation of new offer, Pizza Pilgrims the restaurant world has favourite with a number of ‘Sae-woo pops’ are presented on sticks Frankie Van Loo’s unequivocally British establishments, however it’s never brings Italian bang up to to offer with the most celebrities. When healthy to make crispy fried prawn popsicles. It Tapas and Laure Patry’s wines (a long- been a better time to enjoy the best the date with new deep-fried food can taste this great, was heaven for those who like their food time Atherton associate) are served restaurant world has to offer with the numbers like pizza fitta, amazing selection. good habits are much most amazing selection and choice right arancini (tomato risotto easier to keep. on our doorstep. balls), potato and mortadella croquettes and deep fried courgette flowers. They It was then time to head upstairs at Kingly also bring luxury ingredients such as Court to the Asian fusion of Oka. Here truffle oil and fennel to the pizza table, the group were treated to a selection of but there’s plenty to satisfy comfort food traditional robata grill dishes and of course lovers with deep fried mac ‘n’ cheese. the classic sushi. The tender fish and tasty prawns were encouraging everyone to go Trying to ensure there was room in their back for more with the miso black cod a stomachs for all the other eateries on particular favourite, alongside an amazing the list, the group moved on to The Detox array of bulgogi beef, kimchi chicken, and Kitchen. An independent deli, it’s where Mongolian lamb. The delicate flavours and healthy food is made delicious. A light gorgeous textures really stood out at Oka.

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Held at Ascot Racecourse, Sodexo’s Salon niche, specialist providers with everything Culinaire is the second largest significant from ice cream to banana bread. culinary competition in the UK and a supplier event attracting around 1,500 Starting with popcorn, Joe & Seph’s people from across Sodexo’s business had a stand which showcased its including representatives from its clients. imaginative range of flavours, up to 40 in fact, including salted caramel and A new Supply Chain Inclusion programme white chocolate & vanilla bean. Award- MULTIPURPOSE MAGIC was launched this summer by Sodexo, winning and founded by a small team aiming to open up new markets for small of pastry chefs, it is inspired by the USA to medium sized suppliers. Three months where it has taken a snacking staple and on and a third of its participants are re-invented it with a British twist, air- West Yorkshire’s famed Headingley Carnegie Stadium, home of Yorkshire County being welcomed into Sodexo’s supply popping the corn and uses butter rather Cricket Club, Leeds Rhinos rugby league team and Yorkshire Carnegie rugby union chain. Those who get than oil. team, is as multipurpose a venue as they come on the list benefit from Salon Culinaire is coaching from Sodexo Making our way round the on how to scale up and the second largest Artisan Village, we found Nestled in the Leeds suburb of Headingley With each sport adhering to a different one side there is the cricket pitch and develop to be able to significant culinary Rubies in the Rubble. and beloved by many a Yorkshire resident, seasonal calendar, the sport truly never the other the rugby pitch, a truly unique supply to a big company. competition in the UK It specialises in taking the site has existed as a sports ground stops at Headingley, meaning that it’s setting and one which is very popular The main benefit for produce which would since 1891, boasting a rich history of not unusual in September, when all three even on non-sport days. Sodexo is being able to otherwise go to waste sporting triumphs, crushing defeats teams clash, to have all three sports play supply innovative and niche products to (think mis-shapen but perfectly edible and nail-biting rivalry throughout the in the same week or for cricket and rugby In addition, there is the stadium’s busy its customers. vegetables), and include it in some years. The site sees three different sports to be played at the same time, while from conference and events calendar – which delicious chutneys. Its flavours are very taking place on its grounds; home to May onwards Rugby League and 20/20 has grown by more than a third over the As part of this year’s Salon Culinaire, unusual but have to be tasted to be the current rugby league Challenge Cup, cricket matches take place on alternate past three years – as well as numerous a number of existing suppliers, and appreciated. Hot Banana Chutney was a Grand Final and Super League champions Friday evenings through the summer. weddings, exhibitions, concerts and even those who wish to be included on the particular favourite with the visitors to Leeds Rhinos, Yorkshire Carnegie Rugby Europe’s Strongest Man competition. The Sodexo supplier list via the Supply Chain Salon Culinaire. Union and current County Championship But that’s certainly not all there is to this Inclusion programme, were exhibiting winners Yorkshire County Cricket Club. In legendary venue, and as the stadium’s at Ascot Racecourse. For the latter, the Talking of banana, The Big Banana Bread addition the England and Wales Cricket exclusive catering and hospitality partner Artisan Village was the location to be Co was displaying its tasty range of, yes, Board host International Cricket Test since 2011, Sodexo certainly has its work seen; a temporary marquee dedicated to banana bread! As the only consumer- matches twice a year. cut out at Headingley. Employing 14 facing banana bread brand in the UK, this even some mini love hearts) and G&Tea full-time staff and around 650 temporary offered a healthy all day snack using free (gin and tonic tea). The sporting fixtures total an incredible staff, the Sodexo team works alongside its range eggs and ethically sourced bananas. 150 days of sport annually, with the client, Leeds Rugby, as well as the other It also provides a gluten-free version. There was certainly plenty of inspiration cricket ground and rugby stadium on-site partners, YCCC and Leeds Beckett for Sodexo in the Artisan Village and quite boasting seating for 17,500 and 21,000 University, to provide a constantly high- After this we needed a good cup of tea. literally food for thought. Being able to respectively. Each match brings in quality, flexible service for the thousands The Simpsons Food and Drink Limited exhibit and show their wares to key Sodexo hoardes of spectators – particularly with of different visitors and fans who attend provide luxury teas to the UK and Europe decision makers is a great opportunity for the 2015 season seeing the Leeds Rhinos the venue’s myriad of diverse events hotel market with traditional blends fledgling yet talented suppliers and the become only the third team in the Super throughout the year. One of the highlights through to more adventurous teas such connections created through the Supply League era to win the Treble by emerging of the site is the Taverner’s Suite – the as Hitchcock Blonde (a blend of sencha Chain Inclusion programme look set to from the Challenge Cup, Super League and only room in the world to have a view of green tea, white tea, strawberries and yield benefits for both parties. Grand Final victorious. two international sporting grounds. On

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Taverner’s Suite latter took place on Saturday 11 July when 7,500 eager fans flocked to the taking in venues from Fratton Park in and carriage they were being transported With such a constant schedule of events Sodexo has been a vital part of this year, taking over the entire rugby stadium to see acclaimed English ska Portsmouth to Carlisle racecourse, and in came around the cricket pitch (the and the need to deliver a service which our success at Headingley in the pitch and attracting more than 6,000 band Madness. The concert was the very many others in between. same route as the players’ coach) to effortlessly adapts to suit visitors ranging spectators, many families amongst first ever to take place on the Headingley avoid the fans at the usual Michael’s Lane from families to rugby fans and everyone last year. The variety of domestic them, who enjoyed Sodexo’s catering cricket ground, and saw the band Unsurprisingly, with such a constant entrance. Arriving at the same time, the in between, Headingley Carnegie Stadium and international cricket matches from kiosks and public bars while perform their full repertoire – including stream of diverse events going on, the team congratulated the happy couple, certainly provides a hospitality challenge watching competitors lift cars and doing crowd-pleasing favourites ‘Baggy venue has occasionally had to deal and as an added bonus, the players came as complex and demanding as they come. and also the increasingly popular traditional deadlifts. Trousers’ and ‘House of Fun’ – as part of with scheduling conflicts and clashes – onto the pitch to meet them and pose for Nevertheless, with a wealth of experience Twenty 20 matches pose many its summer-long ‘Grandslam’ tour of the although, in true Sodexo style, even the pictures, while Sky Sports presenter and and thoroughly dedicated team, it’s one logistical challenges, but Sodexo Sodexo’s hospitality skills were given nation’s favourite racecourses, cricket most incongruous of these have been Leeds Rhinos player Danny McGuire even which has seen Sodexo – like the Rhinos – another chance to shine in September grounds, rugby and football stadia, speedily and seamlessly remedied. interviewed them on live television. triumph time and time again. rises to them all. I’ve been particularly impressed with how “Sodexo are a truly valued member of our team here at Headingley, and A recent situation requiring such a solution Executive Suite they work with us to continuously occurred when a couple had booked their we’ve enjoyed a long and productive relationship with the team led by John improve the offer and service Hill being a real asset to the stadium. They have completely turned around wedding to take place at Headingley on the 30 August, a Sunday. After securing for both hospitality and general the Conference & Events side of the business, coming up with new ideas the Challenge Cup, The Leeds Rhinos admission customers. The food and ways to improve our venue sales, but they don’t stop there. Sodexo also Homecoming parade is usually held at the stadium on the last bank holiday and drink is superb and is tailored lend their expertise to our matchday retail bar and catering business and of August, a Monday – however, due for each event ensuring fans are have brought more revenue through those areas than ever before. As a result to the Rhino’s success in 2015, and a looked after and that their time at our sales revenue from both retail and events has increased year on year subsequently busy fixture list (they still had two other trophies to play for), the Headingley is a great experience. by almost 20%. They really understand the business and what makes each parade was brought forward a day, thus Mark Arthur – Chief Executive Officer, potentially clashing with the wedding of the sports on site tick, never flinching at adapting to different events or Yorkshire County Cricket Club types of customer.” booking. Luckily all was well, as both bride and groom-to-be were huge Rhinos fans Gary Hetherington, Chief Executive Officer, and more than happy to adjust their day to Leeds Cricket Football and Athletic Co. fit Headingley’s busy schedule. The horse

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Great North Museum: Hancock

Clore Suite (complete with patio garden), “The Great North is a hugely popular Special Exhibitions Gallery and the wedding venue, but this is the first planetarium – all of which, unsurprisingly, time we’d been asked to organise the make the museum a popular and unusual reception before the ceremony,” explained wedding venue. Samantha Doyle, sales and marketing manager for Sodexo at the Great North One such unusual wedding took place in Museum: Hancock. “Nik and Tracy were in September 2015, when bride and groom very safe hands though, with our expert Nik Lamont and Tracy Young combined team of staff and chefs on hand to make focus on the their big day with their fifth entry into their special day as perfect – and as the Great North Run – certainly no mean precisely timed – as it could be.” feat when it came to venue logistics. The couple began with a specially created The Discovery Museum, meanwhile – also north east buffet wedding breakfast served to them based in Newcastle upon Tyne and official and their 30 guests at 9am, after which home of the Tyne and Wear Archives came photographs and then, at exactly – celebrates Tyneside’s engineering, Discovering the Tyne and Wear Archives & 11am, the vows in the Clore Suite. It was shipbuilding and entrepreneurial heritage. Museums collection – a group of venues as then that Tracey and Nik hot-footed it to Popular with schools and families, the diverse as they are unique the startline and, a mere 13.1 miles and museum was winner of the North East’s two and a half hours later, crossed the Best Family Experience award at the finish-line victorious and married. North East England Tourism Awards

Responsible for managing some of the cast of an African elephant and the North East’s most prestigious and well- Egyptian mummy Bakt-hor-Nekht; to loved museums and galleries, it stands to a full size replica of a T-Rex skeleton, reason that the Tyne and Wear Archives and even Sparkie, Newcastle’s famous & Museums collection is able to offer a talking budgie, who was stuffed after range of events venues truly unlike any his death in 1962. The museum is also other – and with Sodexo at the helm for a registered zoo, with residents such as hospitality, it’s easy to see why they’re a Stinky the Skunk and Monty the Python, popular choice. meaning that the more daring private event attendees can also get Amongst the collection is The Living Planet acquainted with the animals the Great North Museum: Gallery, where 120 and their keepers as most Hancock in Newcastle upon visitors could only dream. Tyne, a natural history guests can dine museum established in alongside a full-size The majority of events which 1884 which boasts one take place at the museum are of the largest and most model of a great conferences, thanks to the diverse collections of white shark perfect balance of gallery- artefacts of any non- feel and practicality that national institute in Europe, giving the venue’s purpose-built conference guests the chance to experience the world rooms offer, providing the option to have through natural science, archaeology the spaces decorated in whichever way and ethnography. For those who choose the client wishes and even to utilise the to hold a private event there, unique outdoor terrace. packages offer the opportunity to meet the curators of the museum and get up There is also the Living Planet Gallery,

close and personal with the collections, where 120 guests can dine alongside a Set up for dinner in The Living Planet Gallery which cover everything from a life-size full-size model of a great white shark, the

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40 YEARS OF HISTORY WITH MALCOLM EMERY

Meet Malcolm Emery, the revered chef who’s just celebrated 40 years catering to players and the public alike at The Open – and his magnum opus certainly isn’t over yet

The Great Hall, Discovery Museum in 2006, and is one of the largest free January 2015. A perfect example of the museums in North East England. distinctive and flexible nature of the venue, the wedding saw the Great Hall The Discovery boasts a number of filled with towering palms and elegant function rooms, from the vaulted Great floral displays of the period, while the Hall, which can hold up to 350, to the 120 guests enjoyed a three course meal intimate meeting room, which holds just served to the backing music of a string of 15. In addition, as many as 100 guests 1920s hits and the hall itself transformed can dine – or 200 can enjoy drinks and into a speakeasy-style seating area. canapés – in the shadow of the steamship Turbinia, Sodexo’s catering and once the fastest ship in the With Victorian hospitality teams work world and the centrepiece of heritage and Art tirelessly to make each Malcolm Emery is no ordinary chef. With championship has been held over the contrast to Malcolm’s early days feeding the ground floor exhibition, Deco features, event the very best it can be, a glamorous career that includes catering links land near the beautiful ancient town the players in a much simpler setting. while events can also be though they’re also on the experiences at a whole host of the of St Andrews, so it comes as no surprise held in the Café, the Science restored in 1999 it ground day in, day out, taking country’s most impressive venues and that over the years the event has become Speaking about the event Malcolm Maze, and the Story of now hosts receptions care of the museums’ visitors events – not least among them Windsor a popular place to entertain guests for a remembers: “As a young lad just out of the Tyne space, which and working in partnership Castle, Hampton Court Palace, the Lord day of hospitality. college, when I first started working at The showcases 150 years of and dining occasions with the in-house teams to Mayor’s Banquet and Buckingham Open, it was mind-blowing to enter the shipbuilding alongside maximise revenue by getting Palace Garden Parties – it’s nevertheless Today, Malcolm works at The Open to world of hospitality and see the players full size boats and stories about how the as much out of each site as possible. his incredible length of service at The personally deliver a special catering up close. It totally changed the concept of ecology of the river has changed. Whether it be a wedding, a conference or Open which Malcolm credits as the most facility on behalf of the R&A, a role which hospitality for me, bringing me from the simply a family day out, you can be sure defining aspect of his working life to date. has involved catering for the event’s world of catering to à la carte dining.” The Discovery Museum was a very different the experience will be as memorable as the patrons – including Rolex, Mercedes and building 100 years ago from the one it is service is flawless. Sodexo’s principal chef for the past Nikon – as well as their distinguished One of the obstacles that Malcolm has to today. It was once the headquarters of 20 years, Malcolm counts among his guests who often include politicians, overcome in his preparation for The Open the North East branch of the Co-operative accolades, Masterchef of Great Britain, actors, players and officials themselves. each year is its changing location. Whilst Wholesale Society. Founded in 1863 the Craft Guild of Chefs, La Parade des Chefs However, this luxury hospitality is in stark other Sodexo hospitality venues society grew in popularity. Architects Hotelympia, 2010 (Gold Medal), La Parade Leeson and Wood designed this building, des Chefs Hotelympia 2009 (Silver Medal, Blandford House, which opened in 1899. In Square Meal Canapé Cup, Gold Cup and 1977 the Co-op moved out and in 1981, the Critics Choice 2008) and nominations for building was taken over by the museum. Chef of the Year in 2007, 2008 and 2009. One of the most popular spaces for events Modest to a fault, even he has to admit it’s at the Discovery Museum is the Great Hall. quite the roll call. Once the dining hall for the workers at the Co-op, it is a stunning space. With Victorian Since his first Open in 1975, Malcolm heritage and Art Deco features, restored in has seen the competition change 1999 it now hosts receptions and dining dramatically, witnessing its incredible occasions. The venue is a popular choice growth first hand and simultaneously for couples seeking a truly unique space developing a great relationship with in which to hold wedding celebrations, the R&A, the ruling authority of golf such as the 1920s-themed nuptials of throughout the world. 2015 marked the Zoe Georgoulis and Phillip Groom in 145th Open, and was the 29th time the

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leanne findley account manager at sodexo

It was shortly after leaving school

The 14th Hole at Royal St Georges 2011 that Leanne began working as a food service assistant for Sodexo’s airport staff catering division, a job she such as Royal Ascot and Henley Royal While procedure is another crucial Malcolm was in good company (to say the immediately took to and soon decided Regatta are held in the same location each consideration at The Open, with 700 least) when it came to special years at St to take on full time. Within six months year, The Open is a somewhat nomadic covers being served each day, innovation Andrews. Coincidentally, Tom Watson, the she had been promoted to supervisor championship. Over Malcolm’s 40 years, and quality is also of paramount legendary golfer who has enjoyed eight and then, not long afterwards, to duty the event has been held at no less than importance. A different menu is presented major victories over his career, five of which manager, assistant manager and then nine locations, each presenting its own each day, including everything from a were at The Open (four of which were in catering manager of the new staff unique challenges for catering, including full Scottish breakfast to a five-course Scotland), was also celebrating. Looking canteens at London Gatwick, where working in a temporary structure and lunch and afternoon tea. Malcolm sets back to Carnoustie in 1975, like Malcolm, she supported the mobilisation of a managing the logistics of high standards for himself he celebrated the 40th anniversary of his newly built coffee shop at the airport’s delivering supplies to the In his 40 years at The and is only satisfied if debut appearance at the championship, North Terminal. It was then that middle of a course. Open, he’s seen the the offer he creates at where he successfully won and was crowned Leanne was given the opportunity to the patrons’ catering Champion Golfer of The Year for the first move away from the airport sector Malcolm has also competition change facility continues to evolve time – achievements which the R&A and look after two group contracts. worked to modernise the drastically, witnessing and impress year after recognised by presenting Tom with a crystal hospitality experiences, its incredible growth year. A key to Malcolm’s replica of the famed Claret Jug this year. “This was challenging but good for my making them more success is that he always career as it took me out of my comfort convenient and accessible first hand endeavours to discover The last 40 years have seen The Open and zone and gave me the opportunity to for guests. His team new recipes and new its culinary offerings evolve in leaps and manage a team of unit managers and introduced The Champions Club, which ways of preparing ingredients to make bounds, and this is thanks in no small work with clients on a daily basis,” she includes roaming waiters offering a fantastic meals, a pursuit which involves part to Malcolm’s innovation and input – explains. “As part of this development I selection of pre-lunch canapés, chefs participating in food innovation tours and qualities which the event will undoubtedly was promoted to an account manager serving a variety of bistro-style classics study groups as well as working closely continue to benefit from in the years to and took over the responsibility of two and savoury snacks from a central with his supply team. In 2015, the team come. And one thing is certain; whether this airport lounges plus the group contracts, station and a centrepiece garden with made agreements with over 22 Scottish internationally renowned event is creating and since being in this role I have worked large covered bar area. The experience suppliers for The Open in order to provide sporting history on the links of St Andrews, on various airport lounge tenders and allows guests to enjoy the luxuries of fine a culinary offering of the highest possible in the picturesque surrounds of Hoylake or mobilised new business wins.” food with the flexibility to enjoy it at any quality and with provenance at its heart, at any number of other beautiful venues, hour, rather than having to organise a becoming the largest supplier supporting with Malcolm at the helm, the catering is With Sodexo recently winning set time. Visit Scotland’s ‘Year of Food and Drink’. sure to score a hole in one. contracts for several new lounges in the UK, the last 18 months has been a particularly exciting time for Leanne, and she is currently responsible for Emirates at London Gatwick, Glasgow and Manchester, Gulf Air and Malaysian Airlines at Heathrow, Virgin Atlantic’s V-room Manchester, CP3 cafe and the cleaning aspects are getting to work with a their teams, and promote recognition business at Gatwick. Her day-to- wonderful team which feels “like a in the workplace, acknowledging the day role is complex, and involves family” and benefitting from the importance of celebrating and reflecting ensuring lounges are fully staffed, varied and stimulating atmosphere on success with employees. This is an recruiting new staff, and checking that of a job where no two days are achievement of which Leanne is rightly standards of everything from food and the same. proud. She hopes to help the company uniforms to cleanliness and passenger continue to deliver a five-star service and interaction are being maintained right Leanne’s love for her work certainly to play a meaningful role in the growth across the board. shows, especially as she was recently of global aviation, although she happily the much-lauded recipient of the Tom admits that her personal life and that of Leanne enjoys her job immensely, Crowley Award at the HR in Hospitality her fiancé are currently dominated by saying that the two most enjoyable Awards, given to those who engage the arrival of their baby son.

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Twickenham Rugby Stadium that he met IAN RANDALL his wife Lynn, to whom he was married BEVERAGE MANAGER in 2004. AT sodexo “I now have a step-daughter and step- son and three wonderful grandchildren Looking for the perfect meeting or conference venue? Having joined Sodexo in 2001, Ian’s (one grandson and two grand- first role was managing all beverage daughters),” he says, “so needless to say expLore our hidden gems requirements at six racecourses much of my time off revolves around my Sodexo were operating at that time, grandchildren; whether it be at the park, including Ascot. During this time he swimming or playing football. I also love also supported the beverage team at cricket, American football and, when Everton Football Club, and in 2010 was requirements, or at his desk in Berkshire time constraints allow, I enjoy reading asked to additionally support the Sodexo planning beverage operations for The thriller novels. Another interesting fact ROYAL BOTANICAL Events Team. Since then, Ian has been Open. Nevertheless, it’s this variety about me is that for the first nine years JOHN SMITH’S STADIUM, responsible for Ascot and the Sodexo which he most enjoys. of my professional working life, I was HUDDERSFIELD GARDEN, EDINBURGH Events Team beverage operations, a a professional musician in the Irish THE AMEX COMMUNITY varied role which covers everything “The most satisfying aspect of my job Guards Military Band. During my time STADIUM, BRIGHTON from race meetings at Ascot racecourse is the variation between each event I with them, I played at seven Trooping (including Royal Ascot) to The Open, support and the beverage operations the Colours at Horse Guards Parade and Henley Royal Regatta, the 2012 for which I am responsible,” he explains. spent time in Germany and Northern Olympics and the Rugby World Cup. “And of course it goes without saying Ireland entertaining the troops.” that I enjoy working with all my Due to the varied nature of his position, colleagues in both the Ascot and In the new year Ian intends to take his a typical day for Ian can be spent Events teams.” operator’s licence, which will enable planning for future events or on site him to be responsible for the logistics of at events currently in progress – be And Sodexo’s effect on Ian’s life certainly vehicle transport for the Sodexo Events it operating at Chelsea Flower Show doesn’t end there, as it was while team and further satisfy the variety and planning Royal Ascot stock working as bars and cellar manager at which he so enjoys within his role.

THE CRYSTAL, LONDON NEWCASTLE UNITED FOOTBALL CLUB up her new role in February 2015, the alexis barclay sudden availability of a head of staffing hr business role at Ascot Racecourse just three weeks partner at sodexo before Royal Ascot saw her drafted back in to apply her expertise – a position which Alexis’ career at Sodexo began when she still fills at present. she secured a placement on the company’s Olympic project as part A finalist for the recent Rising Star Award of her university degree, spending 14 at the HR in Hospitality Awards, Alexis months working as HR coordinator divides her time between supporting within the full-time team, before her business areas within sports and returning to university to complete leisure, with a strategic HR approach, her degree. She continued to work for and travelling to Ascot, where she works Sodexo on a casual basis as staffing with the team to ensure they are on track coordinator at Ascot Racecourse then, for the week including any operational once she had finished her degree, preparation for forthcoming events. To undertook a Sodexo-sponsored masters date, she has participated in many of QuaLity ease of over 45 in Human Resource Management and Sodexo’s events such as the Olympics, the business and as HR business capacities standards booking unusuaL CIPD qualification. Paralympics, Commonwealth Games, partner I get the opportunity to do from exceptionaL via centraL Rugby World Cup and many other this regularly. Due to the nature of the meeting 2 - 1500 food & enQuiry During this period of her studies, Alexis summer events such as Royal Ascot, sports and leisure business, weekends venues worked on a fixed term contract at Ascot Chelsea Flower Show and The Open, are a novelty and in the summer service hub Racecourse, before graduating and being garnering significant levels of experience weekends become another working day promoted to senior staffing coordinator at and expertise along the way. but I wouldn’t have it any other way. the venue. Shortly afterwards she decided I thrive on the buzz of the summer that she wanted to push herself even “The best thing about my job is the events. The teamwork and camaraderie further, and successfully applied for her variety of tasks I will be doing from one that comes into play on our large current role of HR business partner, sports day to the next,” Alexis explains. “I love scale operations is something I am for more information, contact centraL enQuiry hub and leisure and Travel. Although she took meeting employees from throughout immensely proud to be part of.” QUOTE REFERENCE: PRESTMAG prestigevenuesandevents.sodexo.com t: 08456 055699 e: [email protected]

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3503_PV&E_Gem_Conf_meetings.indd 1 10/11/2015 12:24 Enjoy the taste of world-class golf With our official restaurants and private suites, you’re never too far from the action.

Book your seat and experience over 10 hours of fully inclusive hospitality at The 145Th Open at Royal Troon. +44 (0) 844 3810565 [email protected]

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