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ART PROGRAMS NORTH AMERICA ENGAGE INFORM INSPIRE

RETAIL EDUCATION

Art Educational resources for artists and instructors that ENGAGE, INFORM & INSPIRE artistic experimentation and expression.

For more , please contact:

Jeff Olson, Art Education Director Royal Talens North America P: +01 206 588 9832 E: [email protected] W: RoyalTalensNorthAmerica.com @: RoyalTalensNA •

PROGRAM OVERVIEW GOALS • Build Associate Confidence EDUCATION • Develop Stronger Customer Skills • Inspire Staff & Customer • Strengthen Customer Relationships • Improve Add-on & Average Sale • Provide Increased Results TOPICS • Develop Sales Skills (Features & Benefits) • Explore • Tour Product Manufacturer • Understand Product Labeling • Differentiate Quality (Artists vs ) • Safe Studio Practice • Product Application & Techniques Education is potential; it is a catalyst • Customize and Combine (promotions, , events) for . Royal Talens’ broadest WHO WE ARE mission is to Facilitate and Stimulate • Regionally and Nationally Acclaimed Artists Creative Expression. The goal of the • Experienced Certified Educators Education Program is to ENGAGE, • INFORM & INSPIRE to that end. WHAT WE PROVIDE • Retail Staff Training • In-Store Customer Demos For more information, please fill out the • On-Campus form below and submit to your Royal • Local, Regional & National Art Events Talens Representative at this event. • Support for Store Promotions • Product Samples Name • Product Resources and Literature BENEFITS Title • Product education builds trust in the and artists gravitate to products they have used and know most about. Name • Customers who find in your educational programs become strong advocates for the brand. Email • Customers who have meaningful product more overall product satisfaction. • Retail associates gravitate toward products they know most Phone about when making recommendations to customers. • Educational programs are the best opportunity to influence instructors, and follow instructor recommendations or email your questions to: for products. Jeff Olson, Art Education Director • Regional and nationally acclaimed artists have significant [email protected] influence on brand success in the . ART EDUCATION PROGRAMS NORTH AMERICA ENGAGE INFORM INSPIRE