A Perfect Balance SUCCESSFUL SUGAR REDUCTION for TODAY’S MARKETPLACE SUCCESSFUL SUGAR REDUCTION a Perfect Balance for TODAY’S MARKETPLACE

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A Perfect Balance SUCCESSFUL SUGAR REDUCTION for TODAY’S MARKETPLACE SUCCESSFUL SUGAR REDUCTION a Perfect Balance for TODAY’S MARKETPLACE A Perfect Balance SUCCESSFUL SUGAR REDUCTION FOR TODAY’S MARKETPLACE SUCCESSFUL SUGAR REDUCTION A Perfect Balance FOR TODAY’S MARKETPLACE In today’s food and beverage marketplace, both regulatory- and consumer-driven sugar reduction demands continue to evolve. Successful sugar reduction solutions must also continue to evolve in response. WHY IS SUGAR REDUCTION SO IMPERATIVE? THE FDA-REQUIRED LABEL CHANGES REGARDING Because it is driven by both regulatory SUGARS ARE: changes and consumer demand. “Added sugars,” in grams and as percent Daily Value, will be included on the label. The upcoming June 2020 deadline for Scientific data shows that it is difficult to label changes outlined by the FDA is meet nutrient needs while staying within looming, giving added sugars and serving calorie limits if you consume more than sizes a reality check—and giving consumers 10 percent of your total daily calories from even more reason to pay attention to their added sugar, and this is consistent with the sugar consumption. 2015-2020 Dietary Guidelines for Americans. By law, serving sizes must be based on amounts of foods and beverages that people are actually eating, not what they should be eating. Package size affects what people eat. So for packages that are between one and two servings, such as a 20 ounce soda or a 15-ounce can of soup, the calories and other nutrients will be required to be labeled as one serving because people typically consume it in one sitting. https://www.fda.gov/Food/GuidanceRegulation/GuidanceDocu - mentsRegulatoryInformation/LabelingNutrition/ucm385663.htm 1 What the new label means to you Serving sizes and calorie counts are prominently displayed, but the biggest change may be that now, added sugars can’t escape unnoticed. WHAT ARE ADDED SUGARS, EXACTLY? Added sugars are things like dextrose and fructose (monosaccharides) and sucrose (disaccharides), one and two chain sugars. The lower molecular weight provides unique functionality and low viscosity to food systems. FDA ADDED SUGAR DEFINITION The definition of added sugars includes sugars that are either added during the processing of foods, or are packaged as such, and include sugars (free, mono- and disaccharides), sugars from syrups and honey, and sugars from concentrated fruit or vegetable juices that are in excess of what would be expected from the same volume of 100 percent fruit or vegetable juice of the same type. https://www.fda.gov/Food/GuidanceRegulation/GuidanceDocumentsRegulatoryInformation/LabelingNutrition/ucm385663.htm A Perfect Balance: SUCCESSFUL SUGAR REDUCTION 2 FOR TODAY’S MARKETPLACE It all seems pretty straightforward, CONSUMER-DRIVEN but it isn’t quite that simple since SUGAR REDUCTION consumer attitudes toward sugar appear to be on a continuum: An increasing number of consumers are seeking out “For many consumers, their better-for-you options and want to limit their sugar perceptions, attitudes and and lower their calorie intake*, so they are checking behaviors regarding sugar, labels and buying items with low or reduced sugar. added sugars and sweeteners are based on a host of factors including moods, product category/type, and vary by eating or drinking occasion, etc.”* 46% say no added sugars is important to them Nearly 70% of consumers say 39% surveyed are very/somewhat reduced sugars is important concerned about sugars and to them sweeteners used in the products they buy and/or consume.* 36% say low calorie is important to them In fact, an overwhelming majority of consumers surveyed are very or somewhat concerned about sugars and sweeteners used in the products they buy or consume most often.* And, these concerns are elevated among women and older consumers. *ADM OutsideVoiceSM Sweeteners Attitudes & Usage Study, 2017 A Perfect Balance: SUCCESSFUL SUGAR REDUCTION 3 FOR TODAY’S MARKETPLACE It’s true, consumers care about their sugar intake—but still want the taste they love. In fact, 50% would definitely pay more for less sugar and the taste I expect* As an increasing number of food and beverage consumers seek out better-for-you options, the Therefore, meeting consumer demand for healthy choices, including healthy demand for reduced sugar indulgence, that feature lower calories and closer to nature ingredients will continue to food and beverage options be innovation drivers for foods and drinks.* can be a real balancing act for product developers. *ADM OutsideVoiceSM Sweeteners Attitudes & Usage Study, 2017 A Perfect Balance: SUCCESSFUL SUGAR REDUCTION 4 FOR TODAY’S MARKETPLACE SUGAR REDUCTION CHALLENGES FOR Functions PRODUCT DEVELOPERS of Sugar Freezing point depression Crystallization WITH SO MANY FACTORS AT PLAY, Low browning PRODUCT DEVELOPERS ARE TASKED Viscosity/body WITH BALANCING A LONG LIST Solubility Effect starch gelatinization OF CHALLENGES: • reducing overall sugar and managing added sugar values Applications • moving from double digit added sugars to single ice cream digit added sugars (ex. from 12g to 9g) to stay confections within guidelines/daily value percentages under baked goods new serving sizes sauces, jams jellies, preserves • offering reduced sugar options, but keeping the syrups, sauces same desired taste and sensory profile (texture, cookies, baked goods linger, mouthfeel, other sensory qualities intrinsic to the product experience) • reducing sugar but maintaining the functionality sugar and other sweetening ingredients bring, such as browning, humectancy, shelf life stability, etc. • reducing sugar while keeping the same overall formulation cost A Perfect Balance: SUCCESSFUL SUGAR REDUCTION 5 FOR TODAY’S MARKETPLACE In today’s food and beverage marketplace, both regulatory- and consumer-driven sugar reduction demands continue to evolve. Successful sugar reduction solutions must also continue to evolve in response. A Perfect Balance: SUCCESSFUL SUGAR REDUCTION 6 FOR TODAY’S MARKETPLACE SUGAR REDUCTION SOLUTIONS FOR PRODUCT DEVELOPERS ADM, a world-leading nutrition company and food ingredient provider, helps product developers reduce added sugars, with their replace replace rebalance sweetness functionality flavors broad and deep ingredient portfolio and their ability to: ADM’s portfolio of ingredients—the broadest in the industry—is filled with tools to assist product developers in reducing added sugars and solving associated challenges. ADM also offers a variety of solutions for baking mixes A Perfect Balance: SUCCESSFUL SUGAR REDUCTION 7 FOR TODAY’S MARKETPLACE ADM’S PORTFOLIO INCLUDES PRODUCTS THAT ASSIST IN REDUCING ADDED SUGARS AND MAY MEET THE FOLLOWING PERFORMANCE ATTRIBUTES: BULKING CLEAN LABEL CLEAR LABEL NON-GMO PLANT-BASED ORGANIC SUGAR FROM FRUIT REDUCTION Additionally, ADM can help product developers solve specific application challenges: APPLICATION CHALLENGE SOLUTION Freezing point depression in ice cream Sorbitol, Polydextrose, Maltodextrin, Maltitol Syrup, Reduced Sugar Glucose Syrup Crystallization in confections Sorbitol, Maltitol, Mannitol, Isomalt, Xylitol Low browning in baked goods Polyols Viscosity/body in sauces, jams jellies, preserves Polyols, Reduced Sugar Glucose Syrup, Corn Syrup, Hydrocolloids, Fibersol® 2 Solubility in syrups, sauces Polyols, Reduced Sugar Glucose Syrup, Corn Syrup, Fibersol® 2 Rise and spread in cookies, baked goods Polyols, Reduced Sugar Glucose Syrup A Perfect Balance: SUCCESSFUL SUGAR REDUCTION 8 FOR TODAY’S MARKETPLACE ADM’S COMPLETE PORTFOLIO Single Ingredients Blends Systems Aroma Ingredients FruityBoost Bulk Up Distillates Masking Solutions Fibersol & Fruity Boost (Body Add Back System) Extracts Mouthfeel Enhancers Natural Flavors Fibersol® Natural Colors SweetUp® 4D Herbs Natural Flavors Sweet Food Bases & Foodstuffs JustSweet™ Mint Flavors Natural Flavor Modifiers Mint Oils Natural Sweetness Modifiers Natural Colors Resolver™ Natural Flavors SavorCrave® Polyols (Sorbitol, Maltitol, No or Low Calorie No or Low Seasonings Erythritol Glycerin, PG, Xylitol) Spices Sodium Modifiers SweetRight™ Stevia Spices & Herbs VerySweet™ Monk Fruit SweetRight™ Enzyme Modified Stevia VivaSweet™ Sucralose SweetRight™ Stevia Flavor Modifier + Resolver™ Xanthan Gum SweetUp® Bean Grits & Flours Fruit Up™ Fruit Up™ + Fibersol® Carob Extract Honey Coating Fruit Up™ + Fibersol® + SweetRight™ Stevia CornSweet® Corn Syrups MultiJuice (EMEAI) Fruit Up™ +SweetRight™ Stevia CornSweet® HFCS NFS (EMEAI) Fruit Up™ + Honey Crystalline Fructose Sweet Food Bases & Foodstuffs Vegan Sweetheart Deionized Apple Deionized Grape Dextrose Dried Fruits Flo-Malt® Dry Malt Flours Glucose Syrup ® Nutritive Honi-Bake Dry Honey Isoglucose Maltodextrin Nut Butters Plant-Based Proteins Rice Syrup Starches Sucrose Sugars Sweet N Neat® Dry Honey & Honey Coating Dry Molasses VegeFull™ Bean Powders A Perfect Balance: SUCCESSFUL SUGAR REDUCTION 9 FOR TODAY’S MARKETPLACE ADM has one of the largest, most competitive sweetener portfolios in the U.S., including standout ‘MVP’ products for sugar reduction. TASTE MVPS STEVIA The SweetRight™ stevia portfolio applies scientific innovation and technical expertise to stevia ingredient development, allowing product developers to answer consumer demand for clean label sweetness, with 50% or more sugar reduction. SUCRALOSE VivaSweet™ sucralose is a great-tasting, zero-calorie sweetener. Because of its heat and pH stability, VivaSweet is suitable for use in virtually any food or beverage, and will retain sweetness throughout extended periods of storage. Best of all, products containing VivaSweet retain a sweet taste profile that allows consumers to enjoy low-calorie
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