Banco Popolare Di Verona E Novara
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Italian_company in India final.qxd 2/10/07 6:04 PM Page 23 BANCO POPOLARE DI VERONA E NOVARA Banco Popolare di Verona e Novara, the eighth branch in London, subsidiaries in Luxembourg, largest banking group in Italy in terms of assets, Switzerland and Croatia, and Representative offers a wide range of retail and corporate banking Offices in Hong Kong, Shanghai and Mumbai. products and services. Over the years BPVN has grown using the organic Global overview of Banco Popolare as well as the inorganic route. It has followed di Verona e Novara a territorial strategy of expansion, manoeuvring in a way to safeguard its identity, which has been Banco Popolare di Verona e Novara (BPVN), effective for it in recent times.The bank has carried headquartered in Verona, is more than a century out a series of acquisitions like Banca S. Geminiano old. Formed on 21st June 1867 in Italy, it is today e S. Prospero in 1994 and Credito Bergamasco in the fourth biggest banking group in northern Italy. 1997. On 1st June 2002 Banca Popolare di Verona The Banking Group also includes its subsidiaries got merged with Banca Popolare di Novara, thus Credito Bergamasco SPA and Banca Popolare di creating Banco Popolare di Verona e Novara, Novara SPA. BPVN's retail and corporate divisions a credit institution that stands out on the Italian offer a range of banking products and services, financial scene as the number one 'Banca Popolare' including current and savings accounts, online in terms of market capitalisation. By the end of banking, telephone banking, investments, mutual June 2007, it is expected that the merger of the funds, financial advice, credit and debit cards and two banks would be completed, thus creating insurance products. It also offers private banking, the third largest bank group in Italy in terms investment banking, merchant banking and asset of market capitalisation and branch network. management services, as well as other services in the tax and real estate sectors through its BPVN's retail division accounts for more than subsidiaries. Leasing is offered through its minority 60 per cent of its income, followed by the owned unit Banca Italease. corporate division, which contributes roughly 24 per cent to income. Investment banking, private In the last 139 years, BPVN's banking network banking and asset management account for the has grown to over 1,188 branches, spread remaining income. In 2005, BPVN's net interest throughout the Italian regions of Veneto, Emilia- income was Euro 1.22 billion, which was up by Romagna, Piedmont and Lombardy, an international 5.22 per cent over the previous year. It had a net Company Mode of presence in India Year of entry Key business Banco Popolare di Representative Office 2001 Financial services Verona e Novara 23 Italian_company in India final.qxd 2/10/07 6:04 PM Page 24 Italian companies are renowned for.These include industries like marble and granite, footwear, ceramic tiles and food processing. The Representative Office provides a whole range of services to its growing base of Italian clients.With India's commercial relations with Italy improving and new business opportunities coming up, BPVN has utilised this situation to grow its business in India. It advises its clients on various business matters like business opportunities in India and assistance in developing new commercial contacts. It offers consulting profit of more than Euro 597 million for the year services with regard to the laws and regulations ending December 2005, which was up by 37 per governing trade and investment activity in India cent as compared to the previous year.The size and other similar services. Besides these activities, of its total assets is roughly Euro 59.76 billion and BPVN also conducts trade promotion and market it is the eighth largest banking group in Italy research activities for its Italian clients who are in terms of total assets. looking to export their products in the Indian sub-continental region. It plays a key role of Today BPVN serves more than 1.3 million retail facilitation by informing potential Italian importers clients with its diversified product offerings. It has about any kind of business opportunities that a team of more than 12,900 people globally serving certain Indian parties may propose. its clients' multiple needs.The company has a widely held shareholding pattern. Its shareholder The Representative Office has tie-ups with base comprises of 60 per cent retail investors and leading financial institutions as well as Government 40 per cent institutional investors. BPVN is listed institutions in India.These have been entered on the Milan Stock Exchange. into in order to facilitate the business of its Italian clients, which may include setting up BPVN in India new businesses or entering into joint ventures with local partners and carrying out payment BPVN set up its Representative Office in India transactions, letters of credit (LC) as well as credit in Mumbai (Maharashtra), the financial hub of the lines. Specific tie-ups that are to be noted include country, in June 2001.The prime purpose for entry the Memorandum of Understanding (MoU) with into India was to strengthen the presence of the State Government of Gujarat.As per this BPVN in the foreign markets and to provide any MoU, the Gujarat Government provides maximum kind of assistance that the Italian clients may need assistance for facilitating BPVN's Italian clients in their commercial business within the Indian to set up their business in Gujarat. It also has sub-continent region.The assistance provided tie-ups with Bank of India and several other includes interaction with local clients and banks Indian banks to help their clients enter India as well as legal and regulatory help.The and also get financial assistance for operations Representative Office has a pan-India client base, in India.The business activities of the with most of its clients belonging to industries that Representative Office have risen manifolds ever 24 Italian_company in India final.qxd 2/12/07 12:02 PM Page 25 since its inception in 2001.The India business in offering a whole range of services to its Italian of BPVN is expected to touch approximately clients having business in India. Euro 300 million for the financial year ending March 2007. Products and Services BPVN's product portfolio in India is fairly Recently BPVN has also created an “India Desk” diversified and consists of key services like trade in Italy, which is managed by professionals who finance, international factoring, export finance and have a deep knowledge of the needs of Italian trade centres co-ordination.This gamut of services customers as well as the opportunities in the enables BPVN to serve almost all the requirements Indian market.The India Desk is a single reference of the customers effectively. point at the service of the clients of the BPVN Group who are approaching the Indian market Future plans and provides them with specific inputs on how to approach the Indian market.The creation of Italian companies are increasingly entering India this desk has provided the clients of BPVN with either to set up their own manufacturing facilities an ideal point of reference, connecting them or to source from India.The regulatory atmosphere to the Indian market through the bank's is also changing at a very fast pace in the country Representative Office. with new avenues of investments opening up and applicable rules becoming simpler. BPVN aspires Key success factors in India to be the service provider of choice for all its Italian clients eyeing to leverage the Indian growth Committed staff by giving them thorough, accurate and in-depth The Representative Office has a committed staff, information on these changes. which has a sound understanding of both the Italian as well as the Indian economies.They aggressively track key developments in the two BPVN's India operations countries, which may impact the businesses • Entered India in 2001 via its Representative of their clients.These developments could be Office at Mumbai related to changes in regulatory environment • Offers services to its Italian clients involved or new business opportunities.This enables in manufacturing or sourcing activities from them to cater to the needs of their clients India as well as imports into India efficiently and offer maximum services under • Services include information on business a single roof. opportunities in India, assistance in developing new commercial contacts, consultancy services Large client base in the home country related to laws and regulations governing trade BPVN has built an atmosphere of trust and strong and investment activity in India, trade promotion relationships with its client base in the home and market research activities country. Many of these clients, who have entered • Has tie-ups with leading financial and India either to manufacture in India or to export Governments institutions in India in order from India, have chosen BPVN as their banking to facilitate the business of its Italian clients partner of choice. BPVN's Representative Office • Expected to achieve a turnover of Euro 300 in India has also on its part lived up to this trust million for the financial year ending March 2007 and has leveraged its parent's client relationships 25.