Europe Swings Toward Suvs, Minivans Fragmenting Market Sedans and Station Wagons – Fell Automakers Did Slightly Better Than Cent
AN.040209.18&19.qxd 06.02.2004 13:25 Uhr Page 18 ◆ 18 AUTOMOTIVE NEWS EUROPE FEBRUARY 9, 2004 ◆ MARKET ANALYSIS BY SEGMENT Europe swings toward SUVs, minivans Fragmenting market sedans and station wagons – fell automakers did slightly better than cent. The only new product in an cent because of declining sales for 656,000 units or 5.5 percent. mass-market automakers. Volume otherwise aging arena, the Fiat the Honda HR-V and Mitsubishi favors the non-typical But automakers boosted sales of brands lost close to 2 percent of vol- Panda, was on sale for only four Pajero Pinin. over familiar sedans unconventional vehicles – coupes, ume last year, compared to 0.9 per- months of the year. In terms of brands leading the roadsters, minivans, sport-utility cent for luxury marques. European buyers seem to pro- most segments, Renault is the win- LUCA CIFERRI vehicles exotic cars and multi- Traditional European-brand gressively walk away from large ner with four. Its Twingo leads the spaces such as the Citroen Berlingo automakers dominate the tradi- sedans, down 20.3 percent for the minicar segment, but Renault also AUTOMOTIVE NEWS EUROPE – by 16.8 percent last year to nearly tional car, minivan and premium volume makers and off 11.1 percent leads three other segments that it 3 million units. segments, but Asian brands control in the upper-premium segment. created: compact minivan, Scenic; TURIN – Automakers sold 428,000 These non-traditional vehicle cat- virtually all the top spots in small, large minivan, Espace; and multi- more specialty vehicles last year in egories, some of which barely compact and large SUV segments.
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