Feed Your Skaters' Passion
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USPS #017-078 POSTMASTER: Send address changes or undeliverables to ISI EDGE, 6000 Custer Road, Bldg. 9, Plano, TX 75023 Feed Your Skaters’ Passion REAP THE REWARDS! Membership Registration NEW REQUIRED for ISI Skaters! PERIODICALS Renew Your PROFESSIONAL MEMBERSHIP! The Professional Journal for the Ice Sports Industry FALL 2017 Diversify Your Facility Positive Leadership New ISI Unveiled in Action at Conference Choreography Tips DON’T MISS A DAY OF BENEFITS GET BOTH YOUR 2017-18 ISI PROFESSIONAL MEMBERSHIP AND YOUR LIABILITY INSURANCE FOR ONE LOW PRICE! ISI’s liability insurance benefits Your annual membership provides are the BEST in the industry — many more valuable benefits: • Reduced registration fees for offering more coverage at a lower • Right to use ISI Skating Program, price — plus, ISI policies continue to the original national learn-to-skate ISI professional and educational meet all other association requirements program to build and maintain your events and programs with coverage provided from July 1 coaching business • Excess accident insurance coverage • Free educational seminars through August 31 of the following • Right to register ISI tests for year. All current ISI Professional individual skaters • Judge and referee certification program memberships and liability insurance • ISI EDGE quarterly professional must be renewed by Sept. 1 to trade journal and Recreational Ice maintain coverage. Skating Online magazine RENEWRENEW AT SSKATEISI.ORG/PROFESSIONALKATEISI.ORG/PROFESSIONAL * Professional backgroundbackground check is included in membership fee.fee. FALL 2017 IN THIS ISSUE VOL. 20, NO. 1 Fall 2017 ISI Annual Awards 10 Recipients ICE SPORTS INDUSTRY Operate Your 6000 Custer Rd., Bldg. 9 Facility Like Plano, TX 75023 25 It’s 2017! Phone: 972-735-8800 Fax: 972-735-8815 email: [email protected] website: skateisi.org PUBLISHER Ice Sports Industry EDITOR Eileen Viglione EDITORIAL ADVISORS Kim Hansen Liz Mangelsdorf ADVERTISING/ TRADE SHOW DIRECTOR Carol Jackson GRAPHIC DESIGNER Selma Filipovic Positive Coaches’ Corner Leadership CONTRIBUTORS 29 27 in Action Jamie Baringer Lisa Fedak Amanda Truax Mark Vaughan 4 Leadership Message 25 Operate Your Facility Liz Mangelsdorf Like It’s 2017! Mark Vaughan 5 CrossCuts 27 Positive Leadership 6 2017 Conference Review in Action The ISI EDGE (USPS 017-078, ISSN 1522-4651) is 9 The New ISI published quarterly (Fall, Winter, Spring, Summer) by 29 Coaches’ Corner the Ice Sports Industry, 6000 Custer Road, Building 9, Amanda Truax Plano, TX 75023. Periodicals postage paid at Plano, TX, 10 ISI Annual Awards and at additional mailing offices. Recipients 32 District Updates POSTMASTER NOTE: Send address changes to ISI EDGE, c/o The Ice Sports Industry, 6000 Custer Road, Building 9, Plano, TX 75023. Printed in the U.S.A. 14 2017 ISI/MIAMA Ice 35 Judge Certifications Subscriptions available through membership only. Arena Conference & Trade 36 Calendar ©2017 by the Ice Sports Industry. Reproduction in Show Photo Gallery whole or in part is prohibited unless expressly au- thorized in writing by publisher. All rights reserved. 38 SnapShot Opinions expressed by contributors do not necessarily 18 ISI University Report represent the views of the Ice Sports Industry, the pub- Lisa Fedick lisher or the advertisers. Submissions of manuscripts, materials, photographs, and artwork are made at 23 ISIA Education mailer’s risk and must include self-addressed envelope with sufficient postage for return. No responsibility will Foundation Report be assumed for unsolicited materials. ISI reserves the Jamie Baringer right to edit material submitted for content and space consideration. LEADERSHIP MESSAGE Dedicated to providing leadership, education and services to the ice sports industry. Liz Mangelsdorf ISI MANAGING DIRECTOR ISI INTERNATIONAL HEADQUARTERS MANAGING DIRECTOR Liz Mangelsdorf BOTTOM LINE: CONTROLLER Heather Loller Individual Memberships Sustain SKATING PROGRAMS & NATIONAL EVENTS DIRECTOR Industry Growth Kim Hansen OPERATIONS DIRECTOR Jeff Anderson SKATING DIRECTOR CALLED and nervous that I would lose customers to ADVERTISING/TRADE SHOW DIRECTOR me the other day and said, “OK, why the competition. I agonized over making the Carol Jackson A sshould I do this? Why should I charge decision for months. However, I wanted to COMMUNICATIONS MANAGER/EDITOR $15 to each customer who walks in the door do the right thing and soon realized that the Eileen Viglione to take skating lessons?” benefits for both skaters and management far MEMBERSHIP COORDINATOR Sandey Carlsen I paused because my first response — my gut outweighed any argument against the new membership requirement. (Please see benefits ACCOUNTING ASSISTANT response — was: “Well … why wouldn’t you?” Devan Zimmerman outlined on Page 5.) And truth be told, in the The ISI is truly a membership organiza- MEMBERSHIP ASSISTANT end there was ZERO pushback. Customers Jennifer Carlsen tion and through the ups and downs of didn’t complain, walk out of the building or running a non-profit business whose ADMINISTRATIVE ASSISTANT go to the competition. The new customers Angela Tooley sole purpose is to provide services to its didn’t know any difference, and some long- members, we wonder — Why haven’t we MEMBERSHIP SERVICES term customers may have inquired about the Wendi Osterheldt always required membership? Why would a Shirley Rothrock new fee but only to understand and not to membership organization allow its members criticize. In my mind, I knew we offered a to participate in their program without ISI OFFICERS great product! We had an organized skating being part of it? I am not sure I even know school with amazing coaches and no one was President .................................................Rob McBride the answer to these questions, and I would 1st Vice President ...............................Janice Forbes leaving that for a very reasonable $15 annual 2nd Vice President .....................................Lisa Fedick venture to say that the founding fathers and Treasurer ......................................Kevin McCormack membership fee. Secretary ........................................... Margy Bennett those that quickly followed in creating the ISI Immediate Past President ................Jim Hartnett program would not have imagined that the I understand that for some of you, Past President ...........................................Jim Lange changing your pricing structure will be Member at Large ......................................Gerry Lane organization would be able to sustain itself Member at Large ..................................Scott McCoy without requiring all those involved in the ISI frightening and warrant a leap of faith. For Member at Large ................................Jane Schaber program to be members. others, it will be a no-brainer; some will even report that they have been doing this A membership fee to be part of a national DIRECTORS for years. No matter where you see yourself organization is commonplace these days District 1 ...........................................Alane Swiderski in this scenario, please keep in mind that District 2 ...............................................Robyn Bentley for any activity that kids (and adults) wish you have the support of the ISI office. We District 3 ..........................................Tiesha DiMaggio to participate in. Whether it is YMCA, District 4 ..........................Christine Wilson Brinton are always here to assist you. It is not our District 5 ...............................................Larry LaBorde USA Soccer or USA Gymnastics, there is intention to make more work for you; we District 6 ................................................Julie Goddard a membership fee associated with those District 7 ..............................Cassandra MacDonald have processes in place to make registering District 8 .............................. Vicky Klinko-Osseland programs. We (the ISI) are finally getting Individual members as simplistic as possible. District 9 ........................................Rachel Bruemmer back to the basics and realizing that in order District 10 ..............................................Jane Schaber District 11 ............................................Caroline Baker to serve our members more effectively, we, As ISI President Rob McBride said in the District 12 .................................................Debbie Lane too, need those memberships. spring issue of ISI EDGE, “ISI exists because District 13 ............................................................Vacant of you! Your success and the success of District 14 ...................................................Paige Scott This decision presents a change for our District 15 ............................................Randy Winship your arena programs is our sole purpose of District 16 ..............................................Cindy Solberg Administrative and Professional members, District 18 ....................................................Glyn Jones existence.” Builders & Suppliers ............................Doug Peters and to be honest, this was my reality several Instructors .............................................David Santee years ago when I headed up ice rink programs We remain steadfast in this thought Commercial Facilities .........................Scott McCoy Public/Not-for-Profit Facilities .............Ed Peduto at a Dallas arena. The company had made a process, and with ISI Individual memberships, Schools/Colleges/Universities .Jamie Baringer corporate