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Diversify Your Facility Positive Leadership New ISI Unveiled in Action at Conference Choreography Tips DON’T MISS A DAY OF BENEFITS

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ISI’s liability insurance benefits Your annual membership provides are the BEST in the industry — many more valuable benefits: • Reduced registration fees for offering more coverage at a lower • Right to use ISI Skating Program, price — plus, ISI policies continue to the original national learn-to-skate ISI professional and educational meet all other association requirements program to build and maintain your events and programs with coverage provided from July 1 coaching business • Excess accident insurance coverage • Free educational seminars through August 31 of the following • Right to register ISI tests for year. All current ISI Professional individual skaters • Judge and referee certification program memberships and liability insurance • ISI EDGE quarterly professional must be renewed by Sept. 1 to trade journal and Recreational Ice maintain coverage. Skating Online magazine

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FALL 2017 IN THIS ISSUE VOL. 20, NO. 1 Fall 2017

ISI Annual Awards 10 Recipients

ICE SPORTS INDUSTRY Operate Your 6000 Custer Rd., Bldg. 9 Facility Like Plano, TX 75023 25 It’s 2017! Phone: 972-735-8800 Fax: 972-735-8815 email: [email protected] website: skateisi.org PUBLISHER Ice Sports Industry EDITOR Eileen Viglione EDITORIAL ADVISORS Kim Hansen Liz Mangelsdorf ADVERTISING/ TRADE SHOW DIRECTOR Carol Jackson GRAPHIC DESIGNER Selma Filipovic Positive Coaches’ Corner Leadership CONTRIBUTORS 29 27 in Action Jamie Baringer Lisa Fedak Amanda Truax Mark Vaughan

4 Leadership Message 25 Operate Your Facility Liz Mangelsdorf Like It’s 2017! Mark Vaughan 5 CrossCuts 27 Positive Leadership 6 2017 Conference Review in Action

The ISI EDGE (USPS 017-078, ISSN 1522-4651) is 9 The New ISI published quarterly (Fall, Winter, Spring, Summer) by 29 Coaches’ Corner the Ice Sports Industry, 6000 Custer Road, Building 9, Amanda Truax Plano, TX 75023. Periodicals postage paid at Plano, TX, 10 ISI Annual Awards and at additional mailing offices. Recipients 32 District Updates POSTMASTER NOTE: Send address changes to ISI EDGE, c/o The Ice Sports Industry, 6000 Custer Road, Building 9, Plano, TX 75023. Printed in the U.S.A. 14 2017 ISI/MIAMA Ice 35 Judge Certifications Subscriptions available through membership only. Arena Conference & Trade 36 Calendar ©2017 by the Ice Sports Industry. Reproduction in Show Photo Gallery whole or in part is prohibited unless expressly au- thorized in writing by publisher. All rights reserved. 38 SnapShot Opinions expressed by contributors do not necessarily 18 ISI University Report represent the views of the Ice Sports Industry, the pub- Lisa Fedick lisher or the advertisers. Submissions of manuscripts, materials, photographs, and artwork are made at 23 ISIA Education mailer’s risk and must include self-addressed envelope with sufficient postage for return. No responsibility will Foundation Report be assumed for unsolicited materials. ISI reserves the Jamie Baringer right to edit material submitted for content and space consideration. LEADERSHIP MESSAGE Dedicated to providing leadership, education and services to the ice sports industry. Liz Mangelsdorf ISI MANAGING DIRECTOR ISI INTERNATIONAL HEADQUARTERS

MANAGING DIRECTOR Liz Mangelsdorf BOTTOM LINE: CONTROLLER Heather Loller Individual Memberships Sustain SKATING PROGRAMS & NATIONAL EVENTS DIRECTOR Industry Growth Kim Hansen

OPERATIONS DIRECTOR Jeff Anderson SKATING DIRECTOR CALLED and nervous that I would lose customers to ADVERTISING/TRADE SHOW DIRECTOR me the other day and said, “OK, why the competition. I agonized over making the Carol Jackson As should I do this? Why should I charge decision for months. However, I wanted to COMMUNICATIONS MANAGER/EDITOR $15 to each customer who walks in the door do the right thing and soon realized that the Eileen Viglione to take skating lessons?” benefits for both skaters and management far MEMBERSHIP COORDINATOR Sandey Carlsen I paused because my first response — my gut outweighed any argument against the new membership requirement. (Please see benefits ACCOUNTING ASSISTANT response — was: “Well … why wouldn’t you?” Devan Zimmerman outlined on Page 5.) And truth be told, in the The ISI is truly a membership organiza- MEMBERSHIP ASSISTANT end there was ZERO pushback. Customers Jennifer Carlsen tion and through the ups and downs of didn’t complain, walk out of the building or running a non-profit business whose ADMINISTRATIVE ASSISTANT go to the competition. The new customers Angela Tooley sole purpose is to provide services to its didn’t know any difference, and some long- members, we wonder — Why haven’t we MEMBERSHIP SERVICES term customers may have inquired about the Wendi Osterheldt always required membership? Why would a Shirley Rothrock new fee but only to understand and not to membership organization allow its members criticize. In my mind, I knew we offered a to participate in their program without ISI OFFICERS great product! We had an organized skating being part of it? I am not sure I even know school with amazing coaches and no one was President ...... Rob McBride the answer to these questions, and I would 1st Vice President ...... Janice Forbes leaving that for a very reasonable $15 annual 2nd Vice President ...... Lisa Fedick venture to say that the founding fathers and Treasurer ...... Kevin McCormack membership fee. Secretary ...... Margy Bennett those that quickly followed in creating the ISI Immediate Past President ...... Jim Hartnett program would not have imagined that the I understand that for some of you, Past President ...... Jim Lange changing your pricing structure will be Member at Large ...... Gerry Lane organization would be able to sustain itself Member at Large ...... Scott McCoy without requiring all those involved in the ISI frightening and warrant a leap of faith. For Member at Large ...... Jane Schaber program to be members. others, it will be a no-brainer; some will even report that they have been doing this A membership fee to be part of a national DIRECTORS for years. No matter where you see yourself organization is commonplace these days District 1 ...... Alane Swiderski in this scenario, please keep in mind that District 2 ...... Robyn Bentley for any activity that kids (and adults) wish you have the support of the ISI office. We District 3 ...... Tiesha DiMaggio to participate in. Whether it is YMCA, District 4 ...... Christine Wilson Brinton are always here to assist you. It is not our District 5 ...... Larry LaBorde USA Soccer or USA Gymnastics, there is intention to make more work for you; we District 6 ...... Julie Goddard a membership fee associated with those District 7 ...... Cassandra MacDonald have processes in place to make registering District 8 ...... Vicky Klinko-Osseland programs. We (the ISI) are finally getting Individual members as simplistic as possible. District 9 ...... Rachel Bruemmer back to the basics and realizing that in order District 10 ...... Jane Schaber District 11 ...... Caroline Baker to serve our members more effectively, we, As ISI President Rob McBride said in the District 12 ...... Debbie Lane too, need those memberships. spring issue of ISI EDGE, “ISI exists because District 13 ...... Vacant of you! Your success and the success of District 14 ...... Paige Scott This decision presents a change for our District 15 ...... Randy Winship your arena programs is our sole purpose of District 16 ...... Cindy Solberg Administrative and Professional members, District 18 ...... Glyn Jones existence.” Builders & Suppliers ...... Doug Peters and to be honest, this was my reality several Instructors ...... David Santee years ago when I headed up ice rink programs We remain steadfast in this thought Commercial Facilities ...... Scott McCoy Public/Not-for-Profit Facilities ...... Ed Peduto at a Dallas arena. The company had made a process, and with ISI Individual memberships, Schools/Colleges/Universities .Jamie Baringer corporate decision to require ISI annual we will be better able to serve you, your rink, PSA Representative ...... Gerry Lane ISIAsia Representative ...... Harry Janto Leo membership for all our participants. I will your coaches and your skaters now and in the PPIRMC Representative ...... Ryan Shaffer admit wholeheartedly that I was skeptical future. MIRMA Representative ...... Judy Sniffen Education Foundation ...... Don Bartelson Lifetime Honorary Member ...... Carol Zdziebko HOW TO PROMOTE ISI ON YOUR WEBSITE CrossCuts When promoting your ISI Fall Marketing Tips membership and/or use of Along with a new skating season, September the ISI Program, brings back to school, the beginning of foot- we suggest using the fol- ball season, fall foliage in many areas of the lowing description on your country and more. Member website and other market- REGISTER YOUR SKATERS ing materials: If you’re looking for new ideas to promote AS ISI MEMBERS & REAP your arena or skating school this fall, here are We are proud members of the Ice Sports Industry a couple great themes and ideas you can test. THE REWARDS! (ISI), founder of the first learn-to-skate curriculum You can also engage your customers online in the United States. Since its inception in 1959, by shaping your social media content around ISI has introduced over 10 million individuals to these trending national days: the wonderful world of ice skating through its Effective Sept. 1, all ISI Administrative members are programs. The ISI Ice Skating Program is all-in- • Grandparents Day (Sept. 10) – Honor the required to register all members of their ISI program clusive — encouraging individuals of all ages and older generation by offer- as Individual ISI members. Rinks may register the skill levels to skate “for the fun of it!” ing discounts to grandpar- ents or skaters who bring skaters in bulk, or skaters can register individually ISI believes in participation, not elimination, offer- through the ISI national office. their grandparents to the ing events and competitions for those desiring to rink. Run a photo contest compete in a friendly and fun atmosphere. on social media, asking Administrative Membership Benefits of The ISI is a full-service membership trade organi- customers to submit a favorite photo featur- Having Skaters Registered as ISI Members: zation servicing rink owners, operators, coaches ing them (or their children or pets) with their • You receive potential insurance discounts for your and skaters! grandparents. Award prizes to entice more facility. Don’t forget to use the hashtag #ISIproud on your submissions. The hashtag has already been well established on social media: #Nation- • ISI provides you with a database of your skaters. social media platforms! alGrandparentsDay • You receive $1 in ISI Bucks for every skater regis- Editor’s Note: Members should have received this in- • National Dog Week (Sept. 24-30) – In tered under your rink/club. formation as well as the ISI Member logo via email. If you haven’t, please contact ISI Managing Director celebration of man’s best Liz Mangelsdorf at 972-735-8800 or [email protected]. friend, why not host a spe- Individual Skater Membership Benefits: cial speaking engagement • Skaters receive excess accident medical insur- THE FACES OF ISI by a local veterinarian? ance coverage. Attendees can donate sup- plies to the local animal • Skaters have the unique opportunity to be a part of DEVAN ZIMMERMAN shelter. Get your skaters and players in- an exciting nationwide organization that enables ISI Accounting Assistant De- volved and ask them for their ideas on how them to forge friendships not only with teammates van Zimmerman joined us to celebrate this special week. Whatever but also with skaters across the country and world. two years ago. She handles you do, make sure you promote your pro- • Skaters can process through the ISI test levels, most of the accounts receiv- grams at the event! earning achievement patches. able and accounts payable functions, along with gener- Other unique holidays and national days • Skaters may participate in numerous local and na- al book-keeping and assist- throughout the year that you can tailor your tional competitions. ing our members with billing. marketing promotions and social media con- tent around include: (Hashtags have already • Skaters can pursue their individual skating goals She loves working at ISI because the staff is won- been well established online.) while also contributing to their home rink team. derful. “It’s like coming into work with a bunch of • Skaters have access to Recreational Ice Skating your friends every day,” she says. “We are always OCT. 19 Online magazine, written exclusively for ISI skaters. helping and supporting one another. I also love hav- ing the opportunity to build meaningful relationships Get to Know Your Customers Day • FUN! The ISI program is all-inclusive, with events with our members.” #GetToKnowYourCustomersDay for all ages and skill levels, truly offering some- thing for every individual desiring to skate for the MORE DEVAN NOV. 11 FUN of it. Hometown: Lewisville, Texas National Sundae Day Individual membership costs $15 per skater and runs Family: Husband, Bobby; two daughters: Lilly, 9, and #NationalSundaeDay Sept. 1 through Aug. 31. Logan, 2; and three dogs, a cat, hamster and a fish. Including this membership fee on your class regis- DEC. 2 Favorite Places: Anywhere naturally beautiful; a tration form is typically the most efficient way to hole-in-the-wall breakfast joint. Special Education Day handle the process for your customers. Since new #SpecialEducationDay students join your skating school year-round, the Song Title that Best Describes Her: “Octopus’s fee should be collected annually and tracked in the Garden” by The Beatles For a complete list of national days, same manner that you track class registrations. Devan can be reached at [email protected] or visit nationalcalendar.com. Some facilities refer to it as an annual registration 972-735-8800. She is available to answer members’ fee or new participant fee. billing and accounting questions.

FALL 2017 5 CONFERENCE 2017: An Energetic, Education- Packed Event!

EXHILARATING — one word that which in turn strengthens the industry ON THE INSTRUCTORS ... aptly describes the atmosphere of this as a whole and helps us achieve our Kori Ade presents with great energy and spring’s 58th annual ISI conference & overall goal of creating lifelong ice sports enthusiasm and shares a ton of knowledge trade show, a joint venture this year with participants. and experience. Both the on-ice and the Minnesota Ice Arena Manager’s Following McBride’s address, Gilliland off-ice sessions were excellent. I love Association (MIAMA). treated attendees to an entertaining and her knowledge and enthusiasm for the From the vibrant, new ISI branding thought-provoking keynote entitled, sport of figure skating. Her breakdown of all elements and references to ISI as seen on apparel worn by ISI staff and “Enjoy the Ride.” His message reminded the she spoke were very encouraging! The board members, to the educational audience to “check their passion” and live on-ice session and demonstration of skill sessions led by industry experts and in the moment to experience true joy in life. development and technique were not only the keynote address by Hall of Fame ISI University once again produced easy to understand but also entertaining. speaker and author Steve Gilliland, the more than 100 industry graduates She and Doug Ladret made three hours environment exuded a renewed energy eager to take home and incorporate of ice time fly by! I especially loved and passion that was both invigorating their newfound knowledge into their her reference to ISI skill levels as she and contagious. workplace. (See Page 18 for more presented. Her TAPS presentation was On May 30, ISI President Rob McBride information.) On-ice demonstrations beyond words. welcomed attendees to the four-day event, by Kori Ade, most known for her role Scott McCoy is always personable and May 30 – June 2, at the DoubleTree by as coach of 2014 Olympian Jason Brown, brings a little excitement to his sessions. Hilton Bloomington – Minneapolis South and former Olympic pair skater Doug He is very engaging and I enjoyed that and unveiled ISI’s new logo as well as Ladret were also conference highlights, he gave us an activity to exemplify the other key changes to the organization’s as were tours of Shakopee Ice Arena budgeting topic he was presenting. As membership services and benefits. These and Braemar Arena and the induction of always, Toni Cooper was fantastic. Rob innovative, new and improved practices the 1980 Miracle on Ice Olympic Men’s McBride is always a good speaker. He is were also announced in the spring issue Hockey Team into the ISI Hall of Fame. very knowledgeable and I believe a great of ISI EDGE magazine, timed to arrive (All of this year’s awards recipients can leader that guides our industry. Listening in members’ mailboxes on the cuffs of be found on Pages 10-13) to some of the things he has done within McBride’s “state of the union” address. OUT OF THE MOUTHS his own business is a great way for us to (Please see Page 9 for more details.) OF ATTENDEES … learn. You can literally feel the amount of The ISI is truly experiencing a rebirth Here’s what attendees had to say about passion he has for this industry while he with new ideas, all centered on making their experience at the 2017 ISI/MIAMA is presenting. The amount of knowledge our members’ businesses successful, Ice Arena Conference & Trade Show: he has on any topic is amazing. I always find sitting in his classes a pleasure and a John Harrington, Buzz Schneider learning experience. and Dave Christian of the 1980 U.S. Loved the branding and marketing Steve Gilliland Men’s Olympic Hockey Team session with Tiesha DiMaggio. So many great ideas! She was extremely insightful on her topic and brought a lot of value to the session. I went with another coach to Tiesha’s presentation on branding and use of websites and social media to drive business as a coach or school. We went with reservations on the use of these things for branding as a coach, and she absolutely changed our minds.

6 FALL 2017 Fun is a risky business—and it demands the experience and longevity that K&K Insurance provides. Ice skating facilities across the U.S. like yours choose K&K for our deep understanding of the coverage needs that sports and recreation organizations require. And when claims occur, our colleagues are here to resolve your claims efficiently and effectively.

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K&K Insurance Group, Inc. is a licensed insurance producer in all states (TX license #13924); operating in CA, NY and MI as K&K Insurance Agency (CA license #0334819) FALL 2017 7 equally committed to their mental and emotional development. After participating in her TAPS session, I left with so much energy I couldn’t stand myself! I’ve already shared the information with my staff at home, encouraging them to go online to her website. I hope to accomplish my goal of inspiring my staff to be better!

OTHER COMMENTS ... Breakfast Roundtable Discussions were great! I found the roundtable discussion on “On-Ice Spin Theory and Jump Theory” concessions knowledgeable all three years. with Kori Ade and Doug Ladret Talking to other rink managers about their snack bars gives me ideas to bring back Paige Scott was very fun and down and either need or will need renovations to my rinks. I also found new products to earth. She presented the material very and retrofits. It is necessary to learn best that they carry that I don’t and vice versa. well. Lisa Fedick, Pete Carlson and practices when we install our ice sheets Keynote Speaker Steve Gilliland was Jamie Baringer presented incredibly each season. There were many sessions of outstanding. He was funny and taught interesting stories and they were very value: The Skater Development Model very important life lessons. inspirational. Jordan Mann and Sean by David Santee, General Nutrition for ISI University was far superior than Flynn are very engaging and made us Skaters by Carrie Peterson, Dealing I expected! The conference was enjoyable work as a team on case studies. They had a with Eating Disorders by Molley Heise, and offered great networking and different style that helped break the norm Designing a Business Plan by Lisa interaction with vendors at the trade and keep us engaged. Robb Olexin stood Fedick and Electronic Marketing & show. Conference provided good food out to me. I thought the way he delivered Social Media by Tiesha DiMaggio. Ideas for thought. Conference overall was the material was fun and engaging. Haley to Increase Skating School Numbers excellent and I will continue to attend Jensen is a great speaker! I enjoyed Mark by Christine Wilson Brinton was of ISI conferences as long as they are offered. Vaughan’s sharing of ideas that have and most value to me, because I have had a have not worked. lot of our young girls move to hockey so We look forward to seeing everyone at the 2018 Ice Sports Industry I think that all the CAM instructors this presentation had lots of great ideas Conference & Trade Show, June 5-8 were knowledgeable in their sessions. on how to get skaters interested and/or hooked on figure skating at a young age. at the Hilton Alexandria Mark Center — Each ISI University Advanced Skating just minutes from Washington D.C.! Director Course speaker was I hope to put some of those ideas and phenomenal! I found all the instructors programs into place in our facility. The quite good! Risk Management Essentials course A SPECIAL THANKS by Dan Foster and Corey Cash was very TO THIS YEAR’S SPONSORS: ON THE SESSIONS ... informative. TheOrientation & Ethics ISI University and Creating a Professional Culture Teaching Special Needs Skaters was a Accent Refrigeration Systems Ltd. very good session — only wished it was class by Cynthia Van Valkenburg was Becker Arena Products Inc. longer! On-Ice Logo Installation and very inspirational. Setting Up an Arena Painting Sessions during the arena tours Hockey Tournament by Sean Flynn ISI/MIAMA Conference were both excellent. It was good for my and Jordan Mann was hands-on and and Trade Show staff to hear from industry experts and informative. We broke out into groups All-American Arena Products good affirmation that we are still using and worked on a case study, which was American Insurance Agency, Inc. interactive, interesting and educational. Arena Warehouse the best practices when we install our Athletica Sport Systems Inc. ice sheets each season. Dave Loverock, Marketing & Sponsorships is Axis Capital George Arnaoutis and Robb Olexin something we want to start doing and I Becker Arena Products Inc. always give great tips and information I got some good information from Kevin CIMCO Refrigeration can use immediately. I absolutely loved McCormack to take back with me. Total Climate by Design International FMC Ice Sports the On-Ice Spin Theory and Jump Athlete Performance Session (TAPS) by Jet Ice Ltd. Theory with Kori Ade and Doug Ladret. Kori Ade gave insight into better relating K&K Insurance Group Inc. I learned so many new drills and can’t to our skaters. I was particularly impressed R&R Specialties wait to share them with my skaters. with her philosophy of developing the Rink Systems Inc. Arena Renovations and Retrofits by whole person. In addition to training Rink-Tec Arena Specialists Stevens Engineers Inc. Rob McBride was very valuable. Most of students to become skilled (and in many Tokio Marine HCC our facilities are not new by any means cases highly competitive) skaters, she is Zamboni Company

8 FALL 2017 THE NEW ISI SAME PRINCIPLES, IMPROVED MEMBER SERVICES & BENEFITS

INDIVIDUAL ENHANCED MEMBERSHIP ISI MEMBERSHIP REQUIRED REWARDS CONTINUING REDESIGNED BENEFITS ISI WEBSITE

FREE EDGE REVISED TEST COMPETITION REGISTRATION SOFTWARE PROCESS

NEW ISI UPDATED MEMBERSHIP DATABASE EDUCATIONAL & MARKETING SOFTWARE MATERIALS

Effective Sept. 1:

INDIVIDUAL MEMBERSHIP REQUIRED • New Administrative members will re- • Enables members to retrieve member- Skaters who participate in any ISI skating ceive a complimentary “starter patch set” ship data, view current tests and print membership cards and/or certificates, program at an Administrative member • Existing members may continue to re- rink are required to have an ISI Individual ceive patches on a “credit memo” basis plus more membership. Rinks may register the skaters FREE EDGE COMPETITION SOFTWARE in “bulk” or skaters can register individually ISI MEMBERSHIP REWARDS • FREE with Administrative membership* through the ISI national office. Non- • Administrative members will now member facilities are not allowed to use the receive $1 in ISI Bucks for every skater • Includes any mid-year updates copyrighted ISI skating program. registered under their home rink CONTINUING BENEFITS REVISED TEST • ISI Bucks can now be used for ISI • ISI EDGE magazine delivered to member REGISTRATION PROCESS programs, services and materials; ALL rinks The ISI Ice Skating Program is built on the ISI membership types; and ISI National • Copy of the annual ISI Membership solid basics of skating with a tried and true competitions Directory progression of tests that are attainable REDESIGNED ISI WEBSITE and provide skaters with a sense of • Copy of the most current ISI Handbook • User-friendly navigation with less click- achievement. Individuals can excel in areas throughs • Member discounted pricing for ISI not offered by other programs. ISI testing University courses and programs requirements have been carefully put • Responsive web design for optimal together to develop a well-rounded skater. viewing • Free annual district seminars for coaches, skating directors and arena managers At the highest test levels, ISI challenges • New online tool that promotes member skaters to accomplish skills not normally rinks through a program finder feature • ISI Ice Skating Program (formerly known required in the skating world, giving them a as weSKATE) kit, comprised of useful • diverse and unique skill set. Updated, easy-to-use online shopping tools for running the ISI program system Registering skater tests with the ISI • Use of the ISI weSKATE Class Manage- • national office: Addition of member-only portal that ment Software includes resources and customizable • Fee is $3 per test marketing collateral • Opportunity to run ISI-endorsed shows • Includes test patch (shipping/handling to and competitions NEW ISI MEMBERSHIP DATABASE the skater included) • SOFTWARE SYSTEM Access to new and revised resource • Administrative members will be awarded materials (many available digitally) • Simplifies test registrations and 50 cents in ISI Bucks for each test competition audits *Membership term for Administrative facility or registered club is one year. The right to use the ISI Ice Skating Program is included in membership.

FALL 2017 9 2017 ISI Annual Awards Recipients Photography by Steve Ward of David Bank Studios

JIM LANGE ALANE SWIDERSKI JIM BECKER Lifetime Achievement Award and lasting contributions to the Arthur Goodfellow Award Frank J. Zamboni Award ice sports industry. Following the American team’s gold-medal win, the sport of hockey grew significantly at both the amateur and professional level. On hand to accept, from left: John Harrington, Buzz Schneider and Dave Christian.

Former ISI President Jim ISI NATIONAL OFFICE STAFF Alane Swiderski of FMC Ice Jim Becker, owner of Becker Lange received the ISI Lifetime President’s Award Sports was presented with the Arena Products, was recognized Achievement Award in recognition Arthur Goodfellow Award for with the Frank J. Zamboni of his efforts in the advancement her diligent work on behalf of ISI Award for his innovative design of the ISI and the ice sports members and for promoting the and installation practices of industry. As ISI president, Lange ISI core values of participation, dasher boards in the ice arena was instrumental in the creation of fun and self-fulfillment. industry worldwide. The award ISI University (formerly known as honors an individual who has made significant and lasting iAIM), which provides education ISI President Rob McBride presented MARK VAUGHAN contributions in engineering and/ and leadership to ice arena the ISI National Office Staff with Benton Wilcoxon Award or technological advancements in professionals. His involvement in the ISI President’s Award for all the ice arena industry. ISI began in the 1970s, and over that they did (and do) in the face of the years he served in several insurmountable challenges this past positions on the ISI board of year to ensure the strength and directors. His retirement from CHRISTINE WILSON the success of ISI and its mission. BRINTON Park Ridge Park District in 2009 culminated 38 years in the industry. Pictured, from left, bottom row: Erika Amundsen Award Devan Zimmerman, accounting assistant; Jennifer Carlsen, 1980 U.S. MEN’S OLYMPIC membership assistant; Sandey HOCKEY TEAM Carlsen, membership coordinator; An instrumental figure in the ice Hall of Fame Award Angela Tooley, administrative arena industry in Minnesota for assistant; Liz Mangelsdorf, over 20 years, Mark Vaughan, managing director. Top row: manager of Eagan Civic Arena Eileen Viglione, communications and Cascade Bay Outdoor manager/editor; Shirley Rothrock, Water park, was honored with membership services; Kim the Benton Wilcoxon Award for Christine Wilson Brinton, skating Hansen, skating programs & his excellence in management, director of City of Bowie Ice Arena, national events director; Heather programming and operation of a received the Erika Amundsen Loller, controller; Carol Jackson, facility with superior leadership, Award for her contributions as a advertising/trade show director; creativity and innovation. “tireless ambassador” of the ISI. Her We inducted the 1980 U.S. Men’s Wendi Osterheldt, membership passion for and loyalty to ISI run Olympic Hockey Team into the ISI services; and Jeff Anderson, deep, and she has served on the ISI Hall of Fame for their unmistakable operations director. board of directors for many years.

10 FALL 2017 FALL 2017 11 JENISE JENSEN LARRY LABORDE DISTRICT MERIT AWARDS International Merit Award Man of the Year

In recognition of international District Merit Award recipients, from left: ISI District support of the ISI and its purposes, 14 Director Paige Scott accepting on behalf of Jayne Jenise Jensen was honored with For his unwavering loyalty and Throckmorton, Samantha Bentley, Haley Jensen, Alina the International Merit Award. support of the ISI, Larry LaBorde Barnas, Julie Brinskelle and Kelsie Grate. Always ready for an adventure, was proclaimed ISI Man of the she brings enthusiasm as a Year. Last year, he returned from District 1 ------Barbara Allinson referee at many ISI international the ISI conference, dedicated to District 2 ------Samantha Bentley competitions and enjoys meeting making changes to his learn-to- District 3 ------Haley Jensen skaters and coaches and sharing skate program to help ISI continue District 4 ------Jacques Gilson her love of the sport — and to thrive and serve its members District 5 ------Heidi Stephan the joy of ISI competitions — more effectively. He took the District 6 ------Michele Mitchell with them. initiative to institute mandatory District 7 ------Maria Koman Individual membership at his rink. District 8 ------Julie Brinskelle District 8 ------Alina Barnas CANDY GOODSON District 9 ------Kelsie Grate National Merit Award MINNESOTA District 10 ------Page Lipe DEPARTMENT OF HEALTH District 11 ------Alexei Sidorov ENCLOSED SPORTS ARENAS District 12 ------Amber Kole District 14 ------Jayne Throckmorton ALBERT E. TYLDESLEY District 15 ------Teri Ballard Excellence in Safety Award District 16 ------Christy Rockwell District 18 ------Tommy Brannen

Candy Goodson, skating director SPECIAL ADMINISTRATIVE MEMBER at Solar4America Ice at San RECOGNITION Jose, has introduced ISI and its philosophy to thousands of skaters and coaches over the course of her extensive career. Described as “ISI’s national treasurer,” she was honored with the National The Minnesota Health Department Merit Award in recognition of her was honored with the Albert E. national support of the ISI and its Tyldesley Excellence in Safety purposes. Award for its efforts to protect arena users from exposure Mary Anderson and Kammy Sheridan accepted the 30-year- to dangerous emissions from membership recognition plaque on behalf of San Diego Ice Arena. combustion powered engines and equipment. Pictured, from 30-YEAR left: Mary Navara, senior Winterland Skating School, Pembroke, Mass. environmental health manager; San Diego Ice Arena, San Diego, Calif. Kelly Smelter, environmental health Washington Park Ice Arena, Jefferson City, Mo. technical inspector; John Olson, City of Rock Springs Family Rec Center Ice Arena, Rock environmental health technical Springs, Wyo. inspector; and Danial Tranter, environmental health supervisor. 50-YEAR Iceland – Van Nuys, Van Nuys, Calif.

12 FALL 2017 OUTSTANDING FACILITY AWARD

LAKESIDE BROOKLYN – LEFRAK DUBLIN ICELAND CENTER LAKESIDE ISI National Event Individual Skater Memberships Participation

SPECIAL THANKS

The ISI board of directors and staff thank volunteer and ISI District 10 Director Jane Schaber for all her efforts in helping to Thea Von Zabern accepted the ISI District 14 Director Paige Scott award on behalf of Lakeside accepted the award on behalf of plan our annual conference. Brooklyn – LeFrak Center Lakeside Dublin Iceland.

FALL 2017 13 2017 Conference & Trade Show Photography by Steve Ward of David Bank Studios

14 FALL 2017 FALL 2017 15 2017 Conference & Trade Show Photography by Steve Ward of David Bank Studios

16 FALL 2017 FALL 2017 17 ISIISI UUNIVERSITYNIV ISI UNIVERSITY

LISA FEDICK, CAE ISI Certification Programs & Courses Chair

ISI UNIVERSITY DEBUTS AT CONFERENCE New Changes in Store for Program

ITH THE REBIRTH of iAIM as ISI University The ISI University debut at the 2017 ISI conference in (ISIU), this comprehensive school of the science and Minneapolis welcomed several new faculty members, all of Wphilosophies behind the best practices for ice arena whom bring decades of professional experience to the program: operation will truly become a “YOUniversity.” Cynthia Van Valkenburg, Harvard University graduate and Our core mission continues to be educating YOU, the current college professor; Mark Bradley of Concepts and industry professional, rather than simply training a skill. ISIU- Designs; and Dave Loverock of Jet Ice. As the result of the educated professionals will gain a working understanding of the quality of instruction offered, 18 individuals, across three tracks, “how’s” and “why’s” of ice arena best practices. One of our main obtained perfect final quiz scores. goals is to make educational programming more affordable and As the ISIU continues to evolve to better prepare YOU, our accessible. Our industry’s most critical thinkers are currently industry professionals and next generation of leadership, there drafting multiple single-topic certification modules, each will be some notable changes and additions to the program. A designed to address conditions and concerns which are currently third module of nine classes will be added to the Certified Skating impacting our arenas. This programming will be brought to you Director (CSD) curriculum, which along with the current CSD at various learning centers throughout the country, including and Advanced Certified Skating Director (ACSD) modules, will Dallas, Chicago, Los Angeles and Washington D.C., beginning make this a full 27-class track, carrying the full CSD distinction, this fall in coordination with the free ISI district seminars. comparable to the CAM, CAO and CAP. (See District Seminars information, Page 34.) CSD Part 3 will debut at the 2018 ISI conference in Washington, D.C. As always, the three modules can be completed in any order. Look for a new ISIU master schedule in 2018, which Kevin McCormack leads a Certified will enable ISIU candidates to complete their coursework before Arena Management (CAM) course the conference opening, so they can benefit from all the general on marketing and sponsorships. conference session offerings. As we continue to update and revise ISIU materials, we will add more activity and lab-based classroom work. This will enable student groups to work together in class to present resolutions to mock situations. Effective Sept.1, a final exam will be added for completion of each of the CAM, CAO, CAP and CSD tracks. After successful completion of the quizzes for all three modules (parts) of a track, individuals will be qualified to sit for the comprehensive final exam. This exam will be more essay and problem-solving based and will only be offered at the ISI national conferences. As individuals continue to move through the three basic ISI University certification tracks, activity in the Certified Arena Executive (CAE) is increasing, and we look forward to several additions to our roster of 12 CAEs during 2017. For more information on ISI University, please contact me at [email protected].

18 FALL 2017 FALL 2017 19 ISI UNIVERSITY

CERTIFIED ARENA Nadine Rutledge Ryan Shaffer* EXECUTIVE (CAE) Diane Clysdale Stuart Silverberg The following individuals obtained Nick Valentino* ADVANCED CERTIFIED three Continuing Education Unit (CEU) SKATING DIRECTOR (ACSD) CERTIFICATE OF credits for Toni Cooper’s “Demystifying OPERATIONS (CAO) 1 the Millennial” class: Robyn Arnold Alina Barnas* Joe Amundson Janet Black Julie Brinskelle Donald Baldwin Adam Busalacchi Lorie Charbonneau* Joe Bernyk Kevin Cassidy Rene Gelecinskyj* Katie Broderick Kyle Correira Tamarah Hooper* Troy Cartony Patrick Furze Gigi Kerrigan Nathan Christensen Brian Galabinski Kaitlyn Randall Michael Ford Gigi Zubel Kerrigan Laura Fischer Judson Foster Jordan Mann Maureen Wismayer Scott Fredrickson Steven Pereira Carol Rossignol Derek Glad Alek Rozrich Gerry Hart Paige Scott CERTIFICATE OF Kollin Johnson Alane Carin Swiderski MANAGEMENT (CAM) 3 Glyn Jones Stephanie Albrecht* Junior Kautz NATIONAL INSTRUCTOR TRAINING Brian Galabinski Sean Larson (FS 1-10) Travis Goodrich Eric Mages Amanda Erickson Dan Gordon Louie Malara Christina Hart Matt Karvonen Lisa Mansfield Amber Karcher-Ramos Armin Katadzic Chris Myers Leine Newby-Estrella Jason LaBossiere Jake Pederson Kirsten Olson Jackie Loughrey Jay Peterson Katrina Stewart Michael McPhillips* Brett Smith Amanda Whitacre Steve Pereira Scott Stephan Sandy Wittman Megan Ripley* James Uhls Pamela Sandborg Alek Rozich* Max Wood

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2020 FALLFALF ALL2L 220170170011 CERTICATE OF HVAC CERTIFICATION Derek Glad PROGRAMMING (CAP) 1 Bill Abel Tom Guenther Chad Amaral Joe Amundson Bob Haala Janet Black* Mary Anderson Glyn Jones Adam Busalacchi Donald Baldwin Eric Mages Kyle Correira* Joe Bernyk Louie Malara Nathan Grundhofer* Garret Breen Lisa Mansfield Luke Jacobsen Katie Broderick Chris Myers Allison Manella* Ron Burtman Jake Pederson Robyn Marlinski* Gary Bye Jay Peterson Mary Polleys* Troy Cartony Cale Politoski Darryl Racca* Kevin Cassidy Rick Ragan Brian Sauser Nathan Christensen Grady Schneider Kamela Sheridan* Ruben Flesnev Tony Siebert Mark Squillacioti Michael Ford James Uhls Kelly Sullivan Scott Fredrickson Dannon Haliskoe Judd Garbina *Indicates perfect quiz score

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FALL 2017 21 One Size Fits All??

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22 FALL 2017 by Jamie Baringer ISIA Education Foundation Auction Chair

N BEHALF OF the ISIA Education Foundation, I would like to say a huge AUCTION DONORS O“thank you” to our generous donors, as well as the bidders, who supported the 2017 Accent Refrigeration Jamie Baringer Professional Silent Auction at the ISI/MIAMA conference Systems Margy Bennett Skaters Association & trade show in the spring. This year’s auction (PSA) raised over $2,500 in support of the ISIA Active Network/ NiceRink Education Foundation Scholarship program. Maximum Solutions Riedell Skate Co North East Ice Without continued support such as this, Bauer Hockey Skating Managers Safehold Special Risk the ISIA Education Foundation would not be Ice Hot Concepts Association Salon Level able to offer scholarships on an annual basis (Robyn Bentley) (NEISMA) (Alicia Knutson) to deserving students who choose to continue Ice Sports Industry (ISI) Pete Carlson Zamboni Company to make skating a part of their lives in college.

FALL 2017 23 2017 SCHOLARSHIP RECIPIENTS

The ISIA Education Foundation awarded two, four-year Each recipient will receive a scholarship in the amount of scholarships to the following skaters for the 2017-18 academic year: $1,000 annually for four years. • Erin Martin of Brandon, Fla. (Brandon Ice Sports Forum, Please let your high school-age skaters know that applications Tampa, Fla.), who will be attending Tampa University. for the 2018-19 year will be due Feb. 1. Applications and more • Olivia Morrissey of Bedford, Mass. (Sharper Edge Skating information can be found online at skateisi.org/foundation. School, Acton, Mass.), who will be attending Fordham Also, please note that the ISIA Education Foundation University. introduced two new scholarships last year: The Professional Development Scholarship, offered to current members of ISI for eligible programs that enhance their industry knowledge, and the One-Year Scholarship for skaters who are currently enrolled in a post-secondary institution. Information on these scholarships can also be found on the ISI website.

Tax-deductible donations to the ISIA Education Foundation are welcome at any time. The foundation has Internal Revenue Service 501 (c)(3) status as a public, not-for- ERIN MARTIN OLIVIA MORRISSEY profit organization and is registered with the Illinois Secretary Brandon, Fla. Bedford, Mass. of State as a not-for-profit corporation.

24 FALL 2017 RENTAL SKATES OPERATE Since you’re in the ice skating business, your facility should offer rental skates. If you don’t already YOUR FACILITY do so, I highly recommend investing in rental equipment. The LIKE IT’S 2017! current trend shows that skaters are choosing not to own their own ice skates since it’s easier and more affordable to rent. At my facility, by Mark Vaughan Investing in rental we spend $5,000 every five years for skates is a must. about 50 pairs of rental skates – we AVE YOU DIVERSIFIED your building recently? Some are grossing sales of nearly $10,000 arenas are not changing with the demands of their clientele a year in skate/helmet/aid rentals! Hand are missing out on opportunities to generate revenue. Merchandise sales is one area in which I recommend caution You may ask, “How do I diversify my building?” My first on investment. I’m not implying to not offer merchandise but answer is, “Do you have the support from your supervisors and/ watch inventory levels, shipping prices and loss due to theft. or ownership?” Product does need to be offered to be part of your service If you have the support, start the process immediately. It equation but think bigger — try to get some bulk sales from won’t happen overnight, but your first step is to take inventory teams at the beginning of the season or offer specials to move of your building’s features and functions as well as its potential. some products quickly. It’s important to have storage space and Start at the front door and think like a patron, not an operator. shelving for display. Following this audit, the next step is to review the budget and CLUB SK8 begin the education process necessary to successfully introduce your findings to the key decision makers at your facility. Ice skating is our product, so why not capitalize on the experience? Fellow I have traditionally used pie charts to show where industry member Rob Lopez introduced opportunities exist, but it’s important to use caution when the Club Sk8 concept to Eagan Civic presenting. Using percentages rather than hard numbers will Arena, and I believe more arenas should be more effective when sharing your findings. It’s all right to use offer it. The best way to describe it? It comparisons, but I recommend not focusing on them as you are brings the roller skating atmosphere — charged with planning future operations, not past. Search for disco lighting and energetic, dance ways to diversify your revenue, being sure to not have all ideas music — to ice rinks. With social media, in one basket; keep in mind the Return on Investment (ROI) on The Club Sk8 concept it’s easy to promote this concept to kids staff labor time and expenses. brings the roller skating atmosphere to your rink. and once you get them to the rink, the atmosphere will sell it. Try offering it on Rental and Friday and Saturday nights when kids, especially pre-teens, are Merchandise looking for something social to do with friends. 2% Once you create the roller skating atmosphere for your ice skaters, the parties and other revenue will follow. Do not take the easy way out — cake and “no clean-up for the patron” sells. Programs Also, offer the full package with food. Part of taking the risk is 27% putting in the work (offering full service) to receive the reward. CONCESSIONS Concession stands can be difficult to Concessions/ operate for profit, but the more events, parties and services you offer, the Ice Rental Vending 10% more revenue you generate for your 58% building. While you need to watch Advertisements inventory, hours of operations, 3% staffing and handling outside food and beverage brought into your Inventory your building’s features and building, this can be a great revenue functions and share your findings in a pie Concessions can be a chart when presenting to key decision makers. great revenue source. source. If you are in the concession

FALL 2017 25 OPERATE YOUR FACILITY LIKE IT’S 2017!

business, you need to be in the vending business as well. It meeting rooms and gathering spaces if your facility offers). offers a nice solution to a closed concession stand, and Lastly, do your homework and justify having ice installed vending sells itself if displayed correctly. Just watch your year-round or in the off-season. We have had great success inventory levels and service calls; it can dramatically reduce with installing indoor turf and offering other sports rentals, your profits. show space and large events. What does the future hold for our industry? Watch for ADVERTISING automation of tasks, be prepared to protect your users and Advertising is the most missed opportunity by arenas for data, and streamline your operations. The challenge is there; added revenue. Tracking attendance each year has been the our industry can learn from other industries and we can grow most successful sales advantage that Eagan Civic Arena has together. implemented. If you understand your users and how to reach them Mark Vaughan manages the Eagan with the most effective advertising channel, you will reap the Civic Arena and Cascade Bay water park rewards. Do your homework before you advertise and identify for the City of Eagan, Minn. He also the target audience for each of your sales promotions. owns Arena Concepts, which assists arenas in planning and operations. SKATE SCHOOL For assistance with your audit, contact him at 651-331-8939 or mvaughan@ Going back to skate rentals and ice skating — every arena arenaconcepts.com. should have a skate school, period. All participants need to know how to skate before they try figure skating, hockey or any other skating sports. Your job is to advise kids and adults on how to get involved in the sport of ice skating. Be sure that your staff is prepared to first upsell the skate school then pass on Best for your skaters! information about your hockey and figure skating club. Always conclude a skating season with an ice show — guaranteed ROI Best value for your money! on the time and talent of staff and volunteers. A New Generation of Injection Rental Skates OTHER Better Ankle Support and More Durable Other revenue opportunities include adult leagues, private lessons, capitalizing on large events and utilizing other arena spaces for activities (i.e.: dry-land training, weight rooms,

Installing indoor turf Offer the full-party * leather insole coated and renting the space package — cake and with rubber for other sports and “no clean-up for * leather for comfort activities, such as karate, the patron” sells. * rubber for support and [email protected] can be profitable. waterproof www.wizard.com.hk * choice of laces or buckle wisetechhk * made in Hong Kong

26 FALL 2017 POSITIVE LEADERSHIP In Action

HE AVERAGE MODERNDAY workplace is far from positive. TEverybody’s already tense and on edge due to work demands, life stressors and the economy. Add in a pessimistic, angry leader, and there’s a bigger problem. In fact, a recent Gallup poll estimates that negativity costs the economy $250- $300 billion a year and affects the morale, performance and productivity of teams. If you’re a leader, best-selling author Jon Gordon wants you to take this message to heart: Spreading negative energy solves nothing — in fact, it causes people to shut down. Morale suffers, team. Yes, even when— especially when SCENARIO 1: Your team member employees disengage, productivity takes — things go wrong. doesn’t deliver their part of the project (again!). a hit and profits fall. It also means not ignoring negativity “It’s easy to get upset and derailed by within your organization. (He says this is NEGATIVE LEADERS attack the one of the biggest mistakes leaders make.) anger when things go wrong, but then the person and focus on the past. issue gets lost because you mismanaged You must address the negativity, confront the situation,” says Gordon, author of it, transform it, or remove it before it has POSITIVE LEADERS attack the “The Power of Positive Leadership: How a chance to breed and grow. This is the problem and focus on the future. and Why Positive Leaders Transform role of a positive leader. “Positive leaders should identify why Teams and Organizations and Change “A lot of people roll their eyes when the underperforming employee has the World.” they hear about positive leadership,” says not delivered and coach them to solve “Leading a team is really a lot like Gordon. “They think positive leaders the problem and achieve success,” says parenting. If you yell at your kids, they are nice, undisciplined, happy-go-lucky Gordon. “They have to be demanding miss the message. Instead you have to people who smile all the time and believe without being demeaning. They both use love and accountability to help them that results are not important. On the challenge and encourage their teams and perform their best at all times.” contrary, positive leadership consistently organizations to continue to improve and helps organizations thrive and inspires Gordon strongly believes in positive get better. leadership, which means sharing teams to get results.” “The difference between a positive optimism, hope and inspiration with your But here’s the question: What leader and other leaders is that many does positive leadership look like in action? Gordon answers this question leaders focus on accountability first and “Leading a team is really a lot love comes later or not at all,” he adds. like parenting. If you yell at your by presenting five common business scenarios that many leaders face. Keep “Many talk about tough love and I believe kids, they miss the message. in it, but I have found that love must Instead you have to use love reading to learn and understand the different approaches taken by negative come first. If your team knows you love and accountability to help them versus positive leaders — and why your them, they will allow you to challenge and perform their best at all times.” leadership style matters so greatly to the push them. Instead of tough love, it needs Jon Gordon success of your company. to be love tough.”

FALL 2017 27 “It’s important to help your team remember that there’s NEGATIVE LEADERS become even always an opportunity for improvement. Positive more negative and turn volatile and communicators encourage and inspire others to do more hopeless. and become more than they ever thought possible … ” POSITIVE LEADERS lead with faith Jon Gordon instead of fear. During the Great Recession, as the rest of the country was going through the downturn, the people who led and SCENARIO 2: A salesman consistently “I have found that the best way to worked for the companies in Silicon Valley misses goals and makes excuses. deal with energy vampires in your refused to participate in the recession. organization is at the culture level, where They were too busy trying to change the NEGATIVE LEADERS complain you set the expectation that people who world. They were surrounded by a bubble and blame. drain the energy of others will not be of optimism. POSITIVE LEADERS identify tolerated,” says Gordon. “You talk about opportunities. the negative impact of negativity. You “Ultimately, being a positive leader is “It’s important to help your team explain that one person can’t make a all about leading with faith in a world remember that there’s always an team but one person can break a team. filled with cynicism, negativity and fear,” opportunity for improvement,” says You talk about what a great culture looks says Gordon. “The ultimate battle we Gordon. “Positive communicators like and how you want everyone to be a face every day is the battle between faith encourage and inspire others to do positive contributor to it.” and fear. As a leader, you must realize that your people are facing this battle more and become more than they ever SCENARIO 4: An employee thought possible. Positive leaders are shows values inconsistent with daily. They are filled with fear, doubt and great encouragers, and it’s something company culture (shows a lack uncertainty, and it’s your job to inspire the world needs more of. With so many of transparency, overpromises them with faith. Leading with optimism, people telling us we can’t succeed, we on deliveries, stirs up drama with positivity and belief comes down to need to hear people telling us we can. colleagues, etc.). leading with faith instead of fear.” “Anyone pursuing anything worthwhile NEGATIVE LEADERS overlook “Negativity routinely drains energy will fail and fail often,” he adds. “I certainly inconsistencies and move on to other and sabotages talented teams,” concludes have failed many times, but when I look problems. Gordon. “But leaders are optimally back, I realize I wasn’t failing; I was positioned to combat negativity and POSITIVE LEADERS show love and growing. I learned that you can dwell on pessimism at every level of their company. accountability companywide. the past or look forward to making the As quickly as systemic pessimism poisons next opportunity great. You can see life Former CEO Alan Mulally turned a group of people, relentless optimism as a game of failure or opportunity. It’s all around Ford with both love and is guaranteed to change the destructive in how you see it.” accountability. He believed you should negative dynamics and transform your love your people, but you must make SCENARIO 3: Your employee has a culture. It’s truly up to you. Focus on sure you hold your team accountable to history of being rude to customers. the positive in all situations and see the the plan, the process, the principles and remarkable difference it makes.” NEGATIVE LEADERS fire offending the values of the culture. employees right away. “Mulally had a zero-tolerance policy Jon Gordon’s best-selling books POSITIVE LEADERS first seek to for violating the process,” says Gordon. and talks have inspired readers and transform them. “This is how positive leaders should audiences around the world. His approach dealing with inconsistencies principles have been put to the test Martin, a leader with the company in organizations. If someone violates the by numerous NFL, NBA and MLB Seventh Generation, told me that process and you don’t address it, then he put a sign on his door that read, coaches and teams, Fortune 500 everyone knows you aren’t committed “Energy vampires welcome. Expect to be companies, school districts, hospitals to it. But when you love people and hold transformed.” Employees who act out on and non-profits. He and his tips have them accountable, it’s amazing how fast the job are energy vampires. The first step been featured on “TODAY,” CNN, things can move in the right direction. in dealing with an energy vampire on your CNBC, The Golf Channel, “Fox and And if you’re failing in some way, you team is not to remove but to transform. Friends,” and in numerous magazines won’t be ostracized, but rather you will No one really wants to be an energy and newspapers. His clients include find the support you need to succeed.” vampire. These people are likely negative the Los Angeles Dodgers, Atlanta for a reason. The first steps should always SCENARIO 5: Your company is Falcons, Campbell’s Soup, Dell, Publix, be to listen with empathy and love, and falling on hard times, and everyone Southwest Airlines and more. For try to understand and transform. is worried about their job. information, visit jongordon.com.

28 FALL 2017 COACHES’ CORNER

by Amanda Truax

HEN A CHOREOGRAPHY Always give your skaters a lead-in count the ice keeping in time with the music and and style coach is not at your before they start any exercise. I like to have focusing on the alignment only. Wfingertips, it’s your role as a the kids present themselves with both Energy: Remember, all parts of the body coach to develop a style and presentation arms port de bras (ballet terminology) have energy. Tell your skaters to think of training plan for your skater. with a bright smile on “5, 6, 7, 8.” an electrical current running through Ask yourself the following questions: Exercises their body that runs out through the top • What are some secret ingredients for of their head, down the back through STEP 1 developing my skaters’ signature style their tail bone and out through their eyes, on the ice? To create movement and body awareness, mouth and fingers; instruct them to use warm-up exercises that focus on propel the energy at the walls beside them. • How can I help my skaters feel more posture, energy, expression, use of levels, Inspire them to be creative and work on comfortable with movement and focal point and isolations. Have your different types of energy that match the choreography? skaters try these exercises in a standstill music you select, whether it be upbeat, There are many building blocks to position and then add basic skating skills, soft, slow or lethargic energy. Then, have helping your skaters become more such as swizzles, forward stroking and them try the same exercise with the comfortable with movement on the deep alternating outside edges with both alignment drill and add different energy. ice. First, they need to understand feet on the ice, right and left. Expression: How do you help your body alignment and awareness, spacial Alignment: While skating forward doing skaters express more with their face? It awareness, and energy. swizzles and stroking, skaters should focus takes practice; one way is to have them You can start building the foundation on looking slightly above the Plexiglas add different facial expressions to the of movement in your skaters by following window with spine & neck long, shoulders exercises they are doing. Use descriptive the concepts and exercises below. As you pressed down, arms extended, belly words to inspire facial expressions that begin to experiment with these exercises, button pressed toward spine, lower back match the music; for example, have your introduce them with excitement to your lengthened and tail bone slightly tucked skaters create a hopeful or a sad facial skaters, be encouraging, have fun and add (creating space between the bottom ribs expression that they must maintain the a splash of your own creativity. & top of the hip). Have them skate across entire exercise. (A few more descriptive

Music Choice The following skaters demonstrated during Amanda Truax’s choreography session Right off the bat, you’ll want to choose at the ISI/MIAMA conference in the spring. From left: Julia Enright, a figure skater in the Minneapolis-St. Paul area; Darina Korn, an ISI professional instructor different styles of music for each of these at the River Blades Skating School and the Cottage Grove Ice Arena; Steven exercises. Creating the movements to Grant, a professional skater with Disney on Ice; and Savanna Gray and Allison match the tempo of the music you choose Blatter, both competitive figure skaters in the Minneapolis-St. Paul area. is important. Choose different styles of music from an array of eras for your warm ups, edge class exercises and step sequences, incorporating stage dance steps. Some of the artists I like to use for slower warm-up exercises include “Diamonds” by Rhianna, “Journey to the Past” by Liz Callaway, “Try” by Natasha Bedingfield and “No Filter” by Britt Nicole. I like to use more upbeat music for faster tempo footwork steps and choreography — “Stompa” by Serena Ryder, “Hit Me Up” by Gia Farrell, “Sunshine, Lollipops and Rainbows” by Lesley Gore, “Razzle Dazzle” by Fosse and “Mr. Pinstripe Suit” by Big Bad Voodoo Daddy. Photo by Peter Slapnicher

FALL 2017 29 COACHES’ CORNER

words to choose are happy, excited, evil Focal Point: Where is their focus on each their arms in the shape of a letter W at a and bashful.) Once they understand part of the exercise. The easiest focal point high, medium, then low level. Next, they the facial expressions you desire and is looking straight; have skaters try to look at try the letter M at different levels. Then are comfortable with them, add two or the ceiling then look straight down at their it’s time to add facings. three facial expressions to the warm-up skates on the ice. On the swizzle exercise, Facings: There are 10 different directions exercise. have them work on looking straight down at the floor as they draw their arms up to a you can face in a room for simplicity at Add Levels: To keep it simple, let’s focus high level; arms in the shape of an O, have a beginner stage. I use four: downstage on three levels: high, medium and low. them look straight up at the ceiling as they (toward audience), stage right (facing High level is as high as your skater can open those arms; repeat. right), upstage (back to the audience) and reach toward the ceiling; medium level stage left (facing left). Have your skaters Have skaters try the forward outside is the space in front, on either side, and face downstage in the W shape, then edges looking at a point on one side wall, behind them; low level is as low as your upstage in an O shape. Add levels, having keeping that focus until their next step skater can go down with bent knees them repeat the same shapes and facings toward the floor. Have your skaters try forces them to look at the other wall as they go side to side. Next, have them try but add low level for the W and high level the stroking exercise using high, medium for the O. and low levels with arms following the forward outside edges looking where level and then extend into an arabesque. they came from, rather than looking Energy: Add energy to the shapes and where they are going, again keeping their 1, 2, 3, 4 (stroke onto left foot using levels facial expressions. Have your skaters try gaze behind them as long as they can low, medium, high on left leg), 5, 6, 7, the shapes using excited energy with a before moving it. 8, (stroke onto right foot using levels). happy facial expression, then add slow Reverse the exercise (stroke onto left This next move can be challenging. soft movement in and out of the shape foot arabesque to high level, then move When stepping forward into a spiral, using a sad facial expression. Notice the through the medium level, then to the skaters keep arms overhead in the shape feeling and energy in the room; notice lowest level). Notice how adding levels of an O, trying to look over their free leg how changing the facial expression makes the movement more interesting. behind them, as they open up their arms and energy can change the look of the and lean forward into the full spiral; have movement. Next, try the shapes using the Isolations: Isolations warm up specific them change their focus to forward as basic facings in the room. body parts and improve coordination. they arch their backs. Try some of these basic exercises with Pattern or Ice Pattern: Try the your skaters standing stationary. Have Adding focal point to your skaters’ movement across the floor. Here are them move their heads side to side, or training will make for a more interesting some creative ice pattern shapes you can in a circle; move their shoulders one at a look on the ice. draw with a marker on the ice or with time while swizzling; and draw the letter STEP 2 tape if you are on the floor. Draw several S with one wrist and then the other wrist. Choreography concepts: These are the zig zags, a large circle and a large S on Here is an isolation that is worth its elements to help your skater become the ice or floor. Have your skaters move weight in gold: the contract & release. more comfortable with moving creatively. on the floor in the patterns, adding their This isolation improves expression and There are many choreography ingredients shape with a specific energy. For example: helps your skaters move through space that are added to a flavorful skating Letter W shape with the arms, exciting once it is added to levels and focal point. routine. I touched on several of those above happy energy moving on the Zig Zag Contract — skaters drop their chins but here are a few more to try in an off-ice pattern — they can change their facing to their chests, round their shoulders class and then add them to a “performance from downstage to upstage; it’s up to forward, tuck their belly buttons in; upper and presentation” class on the ice. them. Next try the letter O with a sad face; and lower body should be in the shape of Add shapes, levels, facings, energy and have your skaters move that letter O using a C — then release. ice patterns to create more dimension levels high, medium and low in the circle pattern you have drawn on the ice; keep Have skaters arch their backs, pull into a program: in mind that they should change direction shoulders back, tilt heads toward the Shapes: I use shapes and letters to create to make their movement more interesting. ceiling and push their ribs forward. Now inspiration. I ask my skaters to form their they can add these exercises to their basic arms and legs into a specific shape or These are just a few ingredients and swizzle, stroking and edges. This adds letter (specifically W, M, O, I and L). We off-ice exercises you can incorporate into dimension to the skating. then add levels; I tell them to try putting your skaters’ training.

30 FALL 2017 STEP 3: from the ice with their friends after your Amanda Truax, figure Counts: One way to really make a class; this exercise creates friendships and skating professional, program pop is to set all the choreography camaraderie. Don’t forget, you should be choreographer and owner of River Blades to counts (for example, “5, 6, 7, 8”). In a counting their freestyle program music, Skating School in class setting, it’s best to come up with a all choreography should have phrasing Hastings, Minn., led a dance combination on the floor. Choose and movement should match the nuances choreography session music that is current and has a great beat! of the music. at the ISI/MIAMA Ice Arena Conference If the kids are jumping up and down over “Tah-Dah” & Innovative Moves: Every & Trade Show in the spring. She skated the song you chose, you’ve done a good skater should have a dash of “tah-dah” professionally with Disney on Ice for job! If you’re not familiar with current, eight years and worked closely with popular dance moves, check out YouTube. that really spices up their program. A few the industry’s top choreographers, You can find fun pop song videos to watch of those “tah-dah” moves are toe steps, producers and performance directors. to learn the dance moves and teach them chainee turns, illusions, fan kicks, hitch She mentors coaches and skating kicks, a Charlotte spiral, a “Y” Spiral, a to your skaters. directors on how to run a successful Biellman spiral, a spider lunge, a turning All steps should be taught to counts. skating business. She is available When steps match the music, the lunge with both legs bent, the check for mentoring via phone or live chat. choreography can really speak to the mark lunge, star kicks before a camel For more information, visit audience. Plus, your skaters learn rhythm, spin, spread eagles, bauers, heel spins, RiverBladesSkating.com/pro or call syncopation, counting and so much more. toe stands and a tango stop before a hitch 763-232-5195. You may even see the kids dancing to and kick — the possibilities are endless!

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FALL 2017 31 DISTRICT UPDATES

ISI DISTRICT 3 (CONNECTICUT, NEW JERSEY, NEW YORK) by Tiesha DiMaggio, District Director

The District 3 Fall Seminar has been moved back one week to Sept 17. It will be held from 8:30 am. to 1:30 p.m. at Danbury Ice Arena.

The last competition to be held in our district was the Tournament of Roses on July 9 at RoseGarden Ice Arena in Norwich, Conn. Five teams competed in the event, and it was a great way to finish off Sailfest weekend in Southeast, Conn., a three-day festival complete with Tall ships, fireworks, entertainment and more.

Danbury Ice Arena participated in ISI World Recreational Team Championships July 17-22 at The RINKS – Anaheim ICE and Lakewood ICE. The State Games of Out of 73 teams, they placed 36th, with 87.5 points. America took place in Grand Rapids, Skaters enjoyed summer skate camp To have your ISI District 3 rink featured in the next ISI EDGE, please send Michigan in August. hosted by Southgate Club. your news to [email protected]. We can’t thank all the districts enough for their support in sending skaters and coaches to the State Games of America in Grand Rapids, Mich. It has been our pleasure as a district to work with everyone on this amazing opportunity for our ISI skaters.

The summer season was busy here in District 6. We wrapped up all our fantastic ice shows, prepared new programs, hosted tryouts for fall and had a great skate camp hosted by the Southgate Figure Skating Club. We look forward to a new season and all the new exciting things coming from ISI.

To have your ISI District 6 rink featured in the next ISI EDGE, please send your news to [email protected].

ISI DISTRICT 8 (CHICAGO/MILWAUKEE METROPOLITAN AREA) by Vicky Klinko-Osseland, District Director

District 8 has had a productive summer, with two Tournament of Roses, RoseGarden Ice Arena, Norwich, Conn. great competitions at McFetridge Sports Center in Chicago and Centennial Ice Rinks in Wilmette, Ill. Thank you to these rinks for hosting these summer events. Both events will return next year with ISI DISTRICT 6 McFetridge taking its usual weekend and Wilmette moving one week later to July 14. (MICHIGAN) by Julie Goddard, District Director The following events took place over the summer: School’s Out Competition, July 17, McFetridge Sports Center; Mid-Summer Classic, July 8, Centennial We are excited here in “the Mitten” for the Ice Rinks; Freestyle 7-9 test session, July 26, Centennial Ice Rinks; District upcoming fall season! We are in the process 8 General Meeting, Aug. 3, Nelson Sports Complex in Rolling Meadows, Ill. of finalizing our competition schedule and plan on heading over to Districts 7 and 8 for a The Northbrook Sports Center hosted Olympian Jason Brown, a former competition or two this season for a change ISI skater, for a day of training, which included an inspirational visit to of pace. participants of their skating and dance camp.

32 FALL 2017 We are preparing for our Fall District 10 Seminar to be held Sept. 10 at Doug Woog Arena in South St. Paul, Minn. The seminar will run in conjunction with the PSA seminar. The free ISI seminar will take place from 8 a.m. to 1 p.m. followed by the PSA seminar from 1 to 6 p.m. (There will be a fee for the PSA seminar.)

We hope that coaches will take advantage of a great day of learning! We are also working on a skater seminar to be held on Sept 9. with the guest presenters — more details will be available shortly.

To have your ISI District 10 rink featured in the next ISI EDGE, please send your news to [email protected]. Olympian and former ISI skater Jason Brown visits with participants of the skating and dance camp at Northbrook Sports Center. ISI DISTRICT 11 We are excited for our fall seminars, which will be held Sept. 24-25. The (ARKANSAS, LOUISIANA, OKLAHOMA, TEXAS) coaching seminar, a joint ISI and PSA event, will take place Sept. 24 at by Caroline Baker, District Director Niles Iceland In Niles, Ill. Special guests will include international figure skating coach and Olympian Doug Ladret, ISI Managing Director Liz The District 11 Championships was held May Mangelsdorf and ISI President Rob McBride. 20-21 at the NYTEX Sports Centre in North Richland Hills, Texas, with teams from Texas A management and operations-focused seminar will take place Sept. 25 at competing. Jennifer Anderson and her Centennial Ice Rinks in Wilmette. Speakers will include Chris Geatrakas, professional team and outstanding volunteers president of Davis Mechanical Services, Inc.; ISI 2nd Vice President Lisa did an amazing job hosting the event. Fedick as well as Rob McBride and Liz Mangelsdorf. We look forward to hosting both these events! Team placements are as follows: ICE at The Parks – Arlington, first; Dr Pepper Star Center – McKinney, second; Galleria Ice Skating Center, Dallas, To have your ISI District 8 rink featured in the next ISI EDGE, please send third; El Paso Skating Club, El Paso, fourth; Stars of Austin FSC, Austin; your news to [email protected]. fifth; Dr Pepper Star Center – Farmers Branch, sixth; NYTEX Sports Centre, North Richland Hills, seventh; Allen Community Ice Rink, Allen, eighth, Dr Pepper Star Centre – Plano, ninth; Dr Pepper Star Center – Euless, 10th; ISI DISTRICT 10 Dr Pepper Star Center – Frisco, 11th.

(IOWA, MINNESOTA, NEBRASKA, NORTH ICE at The Parks will host their 14th Annual Open Competition, Sept. 16-17. DAKOTA, SOUTH DAKOTA, WISCONSIN) Entry forms are due Aug. 10. Competition information and forms may by Jane Schaber, District Director be found on the District 11 Facebook page as well as the rink website: iceattheparks.com It has been a busy season in District 10 with 10 competitions and 12 district test sessions. ICE at The Parks held their Annual Learn to Skate Summer Show on Participation continues to be strong and is growing, June 10, with over 200-plus skaters participating. with more interest in ISI programs resulting with ICE at The Parks has hosted ice skating camps for the last 14 summers. some new Administrative and Professional members. The 2017 Summer Camps ran for five weeks and included select levels Thank you to all the competition directors that continue for different camp weeks: Low & Medium, High and Synchro. The camp to work so hard on their events so that we have such package includes: stroking, level classes, freestyle sessions, off-ice great opportunities to offer skaters in our area, which helps keep ISI membership jumps, ballet for skaters and classroom (healthy eating for an athlete, and participation strong! creating and reading written programs/maps, history of ice skating It was great having the annual ISI conference and trade show in our and more). backyard. It brought in some new attendees from our area and showed The District 11 Seminar will take place Nov. 9 at Dr Pepper StarCenter – them what ISI has to offer to their existing programs. It was also Farmers Branch. Check the District 11 Facebook page for more information. great to see so many of the districts’ arena managers and staff in attendance. It always helps to build stronger rink relationships when To have your ISI District 11 rink featured in the next ISI EDGE, please coaches, management and operations staff have the opportunity to send your news to [email protected]. meet one another and learn together, giving everyone involved in the rink industry a better grasp of the big picture and how to truly make the facilities successful!

FALL 2017 33 DISTRICT UPDATES

Some of the skaters who ICE at the Parks Synchro Tot skaters “camping” participated in the ICE at the Parks Camp skaters, flanked by with their coaches at the Annual Learn to Skate Show. coaches Olivia Langston, ICE at the Parks Annual left, and Julie Stahl, right. Learn to Skate Show.

FREE DISTRICT SEMINARS

Free district seminars, offering essential networking and career enhancement tools, are scheduled annually across the country for current ISI Professional members and arena staff.

Instructor seminars provide a Instructors participate in video year’s seminar manual, distributed sessions into their seminar venue for skating instructors and judging exercises while sharing at no charge to all attendees. schedule, allowing coaches skating directors to discuss the tips and helpful hints. A wealth of to maximize their educational latest in teaching techniques, industry updates and educational Some districts also incorporate opportunity (separate registration industry trends and rule revisions. information is included in each ISI Ice Skating Instructor Training fee required).

Following are seminar dates available at press time. For more details or if your district seminar is not listed below, please watch skateisi.org/seminars for updates or contact your ISI district director.

DISTRICT 1 DISTRICT 8 President Chris Geatrakas, Farmers Branch, Texas ISI President Rob McBride, Host: District 11 Director Instructor Seminar Instructor Seminar ISI 2nd Vice President Lisa Fedick Caroline Baker Nov. 4-5 Sept. 24 and ISI Managing Director [email protected] Location: (To be determined) Niles Iceland Liz Mangelsdorf Host: District 1 Director Niles, Ill DISTRICT 15 DISTRICT 10 Alane Swiderski Host: Skating Director Amy Forbes Instructor and [email protected] and ISI District Director Vicky Sept. 10 Management/Operations Klinko-Osseland DISTRICT 3 Doug Woog Arena Seminar [email protected] South St. Paul, Minn. Sept. 17, 8:30 a.m.-1:30 p.m. Sept. 19, 8 a.m.-2 p.m. Guest Presenters: Host: District 10 Director Danbury Ice Arena Pasadena Ice Skating Center ISI Managing Director Jane Schaber Danbury, Conn. Pasadena, Calif. Liz Mangelsdorf and [email protected] Host: District 3 Director Host: General Manager ISI President Rob McBride. The free ISI seminar will take Tiesha DiMaggio Randy Winship place from 8 a.m. to 1 p.m. [email protected] [email protected] Management/ followed by the PSA seminar DISTRICT 5 Operations Seminar from 1 to 6 p.m. Guest Presenters: District 16 Director Cindy Sept. 25, 8:30 a.m.-12:30 p.m. Oct. 8 (There will be a fee for the Solberg, Art Sutherland of Accent Centennial Ice Rinks Point Mallard Ice Skating Complex PSA seminar.) Refrigeration Sytems, ISI 2nd Wilmette, Ill Vice Decatur, AL DISTRICT 11 President Lisa Fedick, ISI President Host: District 5 Director Host: General Manager Sean Flynn Rob McBride, ISI Managing Larry LaBorde Instructor and Management/ Director Liz Mangelsdorf [email protected] sfl[email protected] Operations Seminar Guest Presenter: Guest Presenters: Nov. 9 ISI 1st Vice President Janice Forbes Davis Mechanical Services Dr Pepper StarCenter

34 FALL 2017 ISI JUDGE CERTIFICATION TESTS

Congratulations to the following instructors who have recently passed ISI judge certification tests:

Jesca Melle Taylor Danielle Tirocchi Kevin Trindl Marissa Beachell Meredith Boes Sunshine Dela O Rebecca Valadez Meredith Boes Jessica Goble Bernadette Driver Conor Wagar Jennifer DeCicco Alyson Hansen Jessica Goble Kristen Wisniewski Brenda Denny Necia Krueger Kayla Grayson Jessica Goble Elizabeth Pipko Aimee Kravette Brittany Gray Alana Resnick Elizabeth McCain Sandy Gray Sylvia Shaeffer Deborah Perro Alexa-Jane Hoidahl Rebecca Valadez Jennifer Piacquadio Brittany Gray Elizabeth Pipko Conor Wagar Elizabeth Pipko Sandy Gray Rebecca Valadez Jessica Shaw Conor Wagar Jacqueline Stemmer

SEMINAR September 10 | 1:00–6:00pm South St. Paul, Minnesota

SEMINAR September 24 | 1:00–6:00pm Niles, Illinois

FOUNDATIONS OF COACHING COURSE September 24 | 8:00am–5:00pm Louisville, Kentucky

SEMINAR October 1 | 8:00am–5:00pm Brighton, Massachusetts

Back to school for Check the PSA Calendar of Events for a full list of PSA education opportunities. coaches too! Register online at www.skatepsa.com

FALL 2017 35 SHOWS & EXHIBITIONS

Calendar SEPTEMBER ISI-Endorsed Competitions and Shows & Exhibitions 16 ...... Panorama City CA Deadline for the next EDGE calendar: Oct. 3. LA Kings Valley Ice Center For updates, see skateisi.org (Events). 2nd Annual Show

DECEMBER

4-9 ...... Knoxville TN Ice Chalet – Knoxville The 30th Annual Nutcracker On Ice COMPETITIONS 6-7 ...... Simi Valley CA Iceoplex Simi Valley 13-14 ...... Honolulu HI SEPTEMBER Iceoplex Simi Valley 15th Annual ISI Open Ice Palace Hawaii Competition Winter Show – The Nutcracker 9-10 ...... Valencia CA 16 ...... Arlington TX Ice Station Valencia 6-8 ...... Decatur AL ICE at The Parks 12th Annual Autumn Classic Point Mallard Ice Complex Holiday at The Parks 15-17 ...... Arlington TX 14th Wind, Rain, or Shine ISI Team 1-17 ...... Redwood City CA ICE at The Parks Competition Nazareth Ice Oasis th ICE at The Parks 14 Annual ISI Open 7-8 ...... Escondido CA Holiday Show Competition Ice-Plex Escondido 22 ...... Peoria IL Haunted Halloween Spooktacular ISI Open CLASSIFIED ADVERTISING Owens Recreation Center Championships Fall Spectacular 21-22...... Aliso Viejo CA Magic Ice USA is looking for 22-24 ...... Tampa FL Aliso Viejo Ice Palace nd energetic general managers to Ice Sports Forum 22 Annual ISI Open Competition supervise all day-to-day operational ISI Fall Challenge 22 ...... Redwood City CA aspects of ice skating rink venues Nazareth Ice Oasis located throughout the United OCTOBER October Challenge States. The rinks are in operation 27-28...... Woodbury MN from the beginning of November HealthEast (Bielenberg) Sports Center through the end of January. Prior ice Skate Woodbury ISI Classic experience and/or credentials in ISI/ ISI University, STAR/NARCE, ORFA 28 ...... Rockland MA or Zamboni driving are helpful. All Oct. 26-29 Winterland Skating School candidates must successfully pass RDV Sportsplex Ice Den 31st Annual Halloween Classic pre-employment screening and be Orlando FL able to work evenings/weekends/ ISI Holiday Challenge NOVEMBER holidays as required. All travel/ lodging expenses paid for. Please 4 ...... Yonkers NY fax or email resumes to schedule an E.J. Murray Memorial Skating Center interview. [email protected] th The 29 Annual Holiday Classic or fax to (305) 253-3973

DECEMBER FREE CLASSIFIED Oct. 27-29 1-3 ...... White Bear Lake MN EMPLOYMENT ADVERTISING RDV Sportsplex Ice Den White Bear Lake Sports Center FOR ISI MEMBERS! Orlando FL White Bear Holiday Open ISI Adult Championships Call Carol Jackson at 2-3 ...... Panorama City CA (972) 735-8800, LA Kings Valley Ice Center fax to (972) 735-8815 nd 2 Annual Holiday Showdown or send email to [email protected].

36 FALL 2017 FALL 2017 37 Sarah Devereaux McCormick Skating Director Harry J McDonald Memorial Center Eagle River, Alaska

EDUCATION program and a coach, I can provide something for skaters of all ages, Bachelor of Arts Degree, Psychology levels and financial situations. As a ISI University-Certified Skating Director choreographer, the ISI program allows me to do what I love most on the ice THE BEGINNING — to create and to have the freedom to At age 5, Sarah began taking ISI Learn- develop new pieces of work for skaters to-Skate lessons at Fire Lake Recreation of all different backgrounds. Encouraging Center, now called the Harry J McDonald programs that focus on the artistic aspect Memorial Center. Her family had just of figure skating is something that ISI moved to Alaska from Illinois, due to truly does best. her father’s work as an oil engineer in Prudhoe Bay. At the time, the skating ISI “LOVES” program was under the direction and “There is a mile-long list of what I love guidance of Cindy Solberg, ISI’s District about ISI. I love what it stands for — 16 representative. Following a competitive the vast opportunities for skaters of all with a broken heart and spirit. Regardless skating career in both ISI and U.S. Figure levels and disciplines, the program/level of whether each USFS competitive season Skating (including 5 U.S. National structure itself, the incredible ISI staff and was a great success or not, I always knew Championships; 3 U.S. National medals; the organization’s love of skating … For that there was the opportunity to switch Gold medal standing in Figures, Freestyle, as long as I can remember, ISI has been focus to ISI and my goals there.” and ; and ISI an organization that provides skaters OTHER FAVORITE ACTIVITIES Figure 10 and Freestyle 10 designations), with opportunities galore. As a young completion of her college education and skater, the ISI events, both local and Running, listening to music, going to the teaching skating, she took over as skating national, were not only a place to test and movies, studying dance and choreography, director in 2011. demonstrate my skills on the ice but also road trips. a place of comfort, support and great fun. HOW DO YOU BENEFIT FROM “More than anything, I love spending YOUR ISI MEMBERSHIP? “As a focused U.S. Figure Skating time with family. My husband, Ryan, works as a firefighter on the Alyeska “I am so grateful to ISI for providing me competitor, there was and is such pressure pipeline in Valdez, Alaska, for about two with such a welcoming platform for our to advance to the next qualification level weeks each month, so we have limited sport. As director of our learn-to-skate each season. Even though I loved this ‘pressure,’ once my season ended, that was time together. When not working, I can IT untilun the next year. Simply put, I was be found soaking in every moment with ‘done’‘done in a matter of minutes, sometimes our beautiful baby boy, Broderick; Ryan; and our beloved chocolate lab, Turkish. FAMILY LIFE “I am fortunate enough to have my incredi- ble parents; both of my sisters, who are my best friends, and their husbands; my five beautiful nieces and nephews; and my wonderful in-laws all living here in Alaska. We are an incredibly close-knit family, and holiday gatherings are loud, crazy, and full of chaos, laughter, ridiculous antics and love.”

38 FALL 2017 skate with flip across the United states!

Being a part of ISI means that you have the opportunity to travel across the country to perform and compete, meet new friends, see new places, and most importantly, have fun! Grab your skates and follow Flip to some fantastic destinations in 2017 and 2018.

ISI Holiday Challenge ISI Adult Championships Oct. 26-29 RDV Sportsplex Ice Den Oct. 27-29 Orlando, FL RDV Sportsplex Ice Den Test/entry deadline: Sept. 5 Orlando, FL Test/entry deadline: Sept. 5

ISI Winter Classic Feb. 16-19 Dr Pepper StarCenter McKinney at Craig Ranch McKinney, TX Test deadline: Dec. 1 Entry deadline: Dec. 10

ISI Synchronized Championships April 6-8 Edge Ice Arena Bensenville, IL Entry deadline: Feb. 1

/^/tŽƌůĚZĞĐƌĞĂƟŽŶĂů Team Championships July 23-28 New England Sports Center Marlborough, MA Test/entry deadline: May 1 From the locker room to the arena, Mondo can stand up to the abuse.

TOUGH

RAMFLEX & SPORT IMPACT RUBBER FLOORING

WWW.MONDOWORLDWIDE.COM

800 361 3747 [email protected] Effective Sept. 1, Administrative Membership Benefits of all ISI Administrative Having Skaters Registered as ISI Members: members are required • You receive potential insurance discounts for your facility. to register all members of their ISI program as • ISI provides you with a database of your skaters. Individual ISI members. • You receive $1 in ISI Bucks for every skater registered Rinks may register under your rink/club. the skaters in bulk, or skaters can register Individual Skater Membership Benefits: individually through • Skaters receive excess accident medical insurance the ISI national office. coverage. • Skaters have the unique opportunity to be a part of an exciting nationwide organization that enables them to forge friendships not only with teammates but also with skaters across the country and world. • Skaters can process through the ISI test levels, earning achievement patches. • Skaters may participate in numerous local and national competitions. • Skaters can pursue their individual skating goals while also contributing to their home rink team. • Skaters have access to Recreational Ice Skating Online magazine, written exclusively for ISI skaters. • FUN! The ISI program is all-inclusive, with events for all ages and skill levels, truly offering something for every individual desiring to skate for the FUN of it.

Individual membership costs $15 per skater and runs Sept. 1 through Aug. 31.

Including this membership fee on your class registration form is typically the most efficient way to handle the process for your customers. Since new students join your skating school year-round, the fee should be collected annually and tracked in the same manner that you track class registrations. Some facilities refer to it as an annual registration fee or new participant fee. If you need assistance with this process, please contact ISI Ice Skating Programs Managing Director Liz Mangelsdorf at 972-735-8800 or [email protected].