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Microphone July 13, 1934

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Long \Va,'e 5 Short\Va,-e l:ents N en-s Spots tbe l:opy & Pictures 81.50 Year ;Volume III, o. 27 WEEK ENDING JULY r3· r934 • Published Weekly • This and That Expansion of Radio Seen ByMorria Baatinga SO~fE TIME ago the noted Under New Federal Commission baritone, REINALD \'qERREN· RATH, stated in an interview with iThe MICROPHONE his opinion lhat sponsors of radio programs Survey Shows Jazz 1- Director New Methods haye very little sense of propor­ lion. Something for to Be Invoked Here I am Favored At Studios- put into a fine, "'>----------- exalted mood, Every Taste By the Board Mr, WERREN­ l\'Iusic on Air "" !'II III ill 11:11' "'I '"''''111I1 RATH said in Revealed· by By The lIl/CROPlIONL'S Special effect, by a IVashington CorreJpondenJ goo d musical for Majority program, And Latest NBC Radio, America's_ fastest-cleve! ... w hat follows oping industry, is undergoing a. it? J 0 H N N Y Summaries Says Fiedler "New Deal" at the hands of tbe ROOSF.I [LT administration. JONES and his A musical program on the With the new FederaJ Com­ hot-eha band, Dance music is the favorite radio should be addressed to the munications Commission swing­ sponsored by type of radio program if the pref. great majority of Jisteners, not ing into action, a shakeup in the the makers of ecence of visitors to the ational to the relatively small groups of ~tudios system of Ft"deral regulation was Drink· ]t - Up Broadcasting Company in listeners who like jazz to the ex- foreshadowed. ':Mr. HASTINGS Syrup. Radio City, ew York, can be elusion of classics, or classics to This sam e k . f 'h . f . Judge EUGENE O. SYKES, whom ta en as a cross·section 0 opm- t e exclUSion 0 Jazz. President ROOSEVELT designated as almost brutal contrast is apparent in ion. This is the considered opinion on individual program, During the past few months the chairman Qf the new Communica­ For example. \VIALTER HAMp· r BC has been considering a survey off ARTHL'R FIEDLER,didconductor tions Commission for a seven-year DE .. ' was recently featured on a among its guests and a tabulation '0 the Pops an Esp ana e con· term, thus becomes an overlord of (erts in Boston. sponsored program. HAMPDEN, of more than 14°,000 que~tjons, the telephone, telegraph and cabJe a scIII10 ar y, dlstJngUis" . he dac tor, asked of 17,659 men and women, "J believe thar the success- business as weJl as rae!io. broadcast a scene from "Riche- has just been complctet.l. ful music program for the To The MICROPHONE'S special Jleu,' "fa amous I"lIstoncaI d rama. Of these people, 27 per (tnt radio it. one that combines Washington correspondent, Judge 'YKI-S ~aid: H e was surrounded by JAM E5 voted for dance mu!)ic as radio en- the rather hackneyedf pupu- ME. LTON' singing sud.l inappro- Itntainment. .Eight per cent Jar cJ~5ics wi31 reshcr, less "J am pleased to serve on pnate (orft hc occasIOn ) songs wanted comedians and comtJv familiar material as well as the new Commission. Ques­ tions of policy must be de­ as ··Hills of Home" and '·\'('ith skits' seven N r cent desired jazz," ,Mr. Fiedler declared in ARTHL"R fJroLER, ond"r:OT of lilt' 'E 'd 0 " , r- an exclusive intenic:w with cided immediateJy. One of ",fy res W, e pen. drama and mystery plays', approx- POP! and Lfplal1.1de ,Ol1rerls /11 our first su:ps will be di"j· Spare time \\"as used in advcr- imatdy another seven per cent The MICROPHO, E. 130 lOll. t.ion of the Commission into tising the: proJuct the sponsors wanted symphoniC music; news "It's all very well [0 pre- units for jurisdiction over ",'ishcd to sell by means of ad\·u- broadcasts were ntxt with about scm noyel music on [he air; movement from a Bt:ethoven rhe fields encrusted to the tising plugs, l1eaven save the six per cent and variety shows but unit.!!.!! it is surrounded symphony or a ,Mozart o\er­ Commission by law." mark, read with an irritating unc· were sixth with fi\'e per cent. by more familiar composi­ ture for [he others. Other members of tl1e commis­ classification~ tions i[ \viII auract the a[- tuousness. These six ac. "In that way, people of sion are: wa~ I~e. teadon of only 3 few peo- Here, if ever, t oppor- counted for 59 per c<.:nt of the I the former tasres will liMen THAD H. DROWN. transferred tunity to present a dlgntfKd pro· broadcast schedule. The remain. p e. to the other SOrt of music from the FederaJ Radio Comrnis­ gram that would be all of a der was made up of a wide va- "The wise program-maker and learn to like it; while ~ion. six-year term; PAl L W ..UKFR, piece.. riefy of other material including: will include something for the others will find [he less Oklahoma, nve years; NORMAN S. ~1[LTON, who can ~lOg better military bands, operettas, Hawaiian every taste. He should play classic music no[ dista!J[e~ CASE, Rhode lslanJ, four ytars; musIC. acc<.:pla bl y, might I'lave music, gr.anJ opera, choruses and the .l\fedit3tion from 'Thais' or [he 'Carioca' for those fuJ because it wiJ! be w<IJ IRVIN STUART, State Department" (Conlil/I/ed 01/ Page 7) (COl/IiI/fled on Page 15) who like that mu.ic and a (ConlmlJed on Page 15) (Conlinlled on Page '5) ---, 0>---- _ All-StElrBall 1 -ens .'Iaslaes Contents Balbo Talks Pictures GEnue on Air A.M. -.15 \'L 'AC 0'. July 15tl. \\-~L\S NelliJ FlaJhes Box P,'ge 1 Both NBC networks will 8.00 \VAAR W£A.,.'J \\-ORC broadcast the second annual all- 10.45U"7FEAWBZ\'C\'BH General JTA' 0 BALBO will JOY HODGES, a drawillg by Radio ,xpaled 10 make rapid \"(fOOD Frou/ COt'et star baseball game, with stars of 10.30 ~EAF r-;ft~ork (Tu~., Thurs. speak to an American audit·nce \VILLIAM /ndeJ Imdtr neUl Federd 10.45) ~cntiock from Rome during an interna- .ARTHUR FIEDLER, fonduc/or of ConmlllllicaJlo'/J Co'mminiol1 the 1 ational and American Leagues 10.15 'WjZ Participating, on Tuesday, July ro, P.M. tional broadcast to be relared I Ih, POPI and EIplanade rOil- Page I beginning at r,r5 P, M, o\'er the NBC-\XIJZ network on reril Page I :ARTHL'R FJI:OI.ER diJ(IJJJeJ 1lI1l­ Sunday, July 15, beginning at DEANE JANIS, CBS ,'oraliIl Among the stars expected to 12.01 w8Z JicaJ programs for the rad,o 12.20 \\-~AC j,W~M, I ~2 Itake part are \XfllLlAM TERRY, 1.30 WEA.." W'ICC \'('frA WORC Page 1 I WUlZ U"NBH WMMl The date marks the first anni- GEORGE BcR..."'lS and GRAOE Thil and Thai fR.'tNK FRISCH, PIE TRAYNOR. ~.4S \'( AAB \·usar}' of the arrival in Chic3.go ALLEN, comediaus Page 3 CHl:CK KLEIN, MEl OTT, GABBY 6.00 \\.NAC \'nec 'WfEA WORC b) • fORRIS HASTINGS Page r I WMA \\"LBZ of the 20 Halian airplanes" hich ARTHUR GODfREY, CBS HARTNETT, CARL HUBBElL. GUY 6.30 U EA." 'X"NBH "'JAG How J -Be engmurJ "u'ale lip" 7.00 \\AAH \\-LBZ Pa,~e Bus H, Lou GEHf\:G, JIMMY General BALBO led across the At. aml0rl11Cef 4 the llelu r1.J P.1) e 3 9."5 \\"AJ*. B I. DENNIS KJNG, ador Page 5 DYKfS, JOSEPH CRONIN, AL SIM­ 11.00 ~AC WEA." 'X ICC W"FIA GEORGE Bl:Rl'<S and GRAUE WORC \"( MAS '\\LBZ \'\-rxBH antic. RI(.IIARD HIMBER, orrhestra MONS, DABE Rt;TH, MICKEY WTAG . ,General BALBO wllJ recall the leader Pltge 5 ALLEN prepdre for a Luro- COCI-IRANE and LEFTI' GOMEZ. 11.00 WBZ I peall Irip Page 3 11.15 WEAF N('nti'ock: WABC Nti­ hlstonc event durmg hiS speech THORN'-O>l FISHER, Jports The teams will be chos<n by "'-()fk EdT/caJlonal Box Page 4 \'\')2 ;"o.;cr"ock <""cd. J 1.-45, Su. which opens the broadcast. ,dilor. Page 6 popular Yote of bastball fans .11 11.30) Radio Lalle At the conclu~ion of his ad- E\"ERf.TT J. IAR~HALL and over the country. ' I' Ch' EUZABLTH LL"NOX, Iingerl b) JIMMY J, LIONARD Page 5 SUNDAYS dress, tea h Jt IIan consu 10 • 1- P Slud/oJily by LES TROY Page 5 WILLlAM TERRY, manager of ,. age 7 cago will present to that CIty In GEORGE G1VOT, (omediall Edilorial; Page 5 the New York Giants, will pilot A.M. the National League team, while 8A5 WNAC WEAN \"(ICC 'X'FF.A behalf of the Halian go\'ernment Page 8 E\TRHT MARSHAU. and Ihe \l:MAS \'( L8Z \X.'N811 CBS "Vall/lin" program! JOSEPH CRONIN, manager of the 11.00 WHZ Uf.A,F.WjZ Ntlwock a column of stone recently exca- ROBERTO :MAYA, Sp:mish Page 7 Washington Senators, will direct vated from the ruins of ancient nJIIJirial1 Page 10 the American League entrants. - P.M. WEE! Page Page 11 Rome. DEEMS TAYLOR, fomposer Page 12 EDIl'IN FRANKO GOLDMAN alld GRAHAM McNA EF., FOR D G.OO WNAC WEAN W'ICC ''\:'FrA EDWIN FRANKO GOLDMAN, WLDZ 'XMAS WORe WN8J I The presentation ceremonies bandmaster Page 13 Band JIVlIir Page '3 BOND and TOM MANNING, NBC 6," WAAH ReflerliollI announcers, WI'II deSCfJ'be the ac- 10.459.45 WHZWA.AR occurrin8 in this country will be JOHNNY GREEN, romposer Page 14 Pa~e t,'on of the game.
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    ',' YOUR LUCKY NUMBER •f Sec. 34.68 P.L.8tR. / U. S. POSTAGE PAID N! 15017 Permit No.7 ~ Norlhville. Mich. Name Street Town Nnrtquillc i{crnrll OCCUPANT Clip and drop in box ln any Northville ~.,r,-.~~m4c OLD NORTHVILLE SPRING Box Holder store 'advertising in this issue. Your num- ber must be deposited Friday, Oct. 1. Rural Roufe or See story below For 84 Years Friend, Companion and Kindly Counselor Local 18 PAGES THIS WEEK Thursday, September 30. 1954 $2.50 Per Year in Advance First Hometown $200,000 School ~~e'R~ Bargain Day Is Bond Issue In School Study Group to by G. H. C. Set For Tomorrow Novi Is Approved Make First Report on Thousands of bargains will be Regardless of what any us may thin~ personally Novi voters In School Dist, No. 0+ available to shoppers in the 8 overwhelmmgly approved a about Senator McCarthy, anyone who has followed .the Northville area Friday, Oct. 1, $200,000 bond Issue for the con- when the first of a series of hearings conducted by the Watkins committee on charges struction of ten new school class brought against the Senator must have been impressed by "Hometown Bargain Day,," will Northville-Novi Needs rooms at the speCial election held • the business-like and impartial manner in which its in- be held . Monday. A .45-page report covering the first phase of the -' vestigation has been conducted. Senator Watkins and A total of 41 of Northville's Although the turnout was Northville-Novi School Study group's activities will be other committee members held the proceedIngs on a com- better and most completely stock- small, WIth only 174 property made public at a meeting to be held at the Community pletely judicial level from start to finish, and this fact ed stores will cooperate In the owners going to the polls, only Center Wednesday evening.