A Love for People /A Love for the City OPRAEPROFILE ATE CORPOR

Otemachi Building, 1-6-1, Otemachi, Chiyoda-ku, Tokyo, 100-8189 TEL: +81-3-3287-8800 http://www.mec-r.com 2011.4 Always, new joy in daily life. We are dedicated to the creation of new homes, guided constantly by the voices of our customers. T he birth of We provide city-dwellers with life design that will let them share our joy and excitement. With the creation of new value as the mission of our leading brand, we never back away from Jisho Residence a fresh challenge. We are Mitsubishi Jisho Residence Co., Ltd.

2 Corporate Profile Corporate Profile 3 And to guarantee our customers, “Always, new joy in daily life.”, we will continue our constant pursuit of new challenges.

Mitsubishi Jisho Residence Co., Ltd. was founded in January 2011 by integrating the housing businesses of three companies, Co., Ltd., Mitsubishi Real Estate Services Co., Ltd., and Towa Real Estate Development Co., Ltd., in order to implement even more advanced business strategies. The mission of the new company, now the top supplier* of condominiums, will be a heavy responsibility. Not only do we have to continually provide a stable supply of good quality condominiums, we must also supply homes with new value created by looking ahead as we constantly search for new and better ways for future generations to live while listening carefully to our customers’ From aspirations. Specifically, our new company will develop high added-value urban style condominiums which are kind to the environment, and top aggressively establish new divisions to specialize in large-scale redevelopment projects, condominium projects with term leasehold interests, and rebuilding projects. management The Parkhouse, the joint company’s new condominium brand, has been announced. A complete lineup including a variety of product plans in a wide range of prices will be offered.

This company’s vision, “Always, new joy in daily life” expresses our dedication to the creation of new homes guided by the voices of our customers, and our promise to provide life design that will let them share in our joy and excitement with the city as their stage.

Supported by our customers, we will never back away from new challenges as we strive to become a company able to contribute to society by creating products kind to the environment.

*In 2010, the total number of condominiums supplied by Mitsubishi Estate Co., Ltd., and Towa Real Estate Development Co., Ltd. led the industry. (Source: Real Estate Economic Institute Co., Ltd.)

Representative Director, President Executive Officer

Takao Yagihashi

4 Corporate Profile Corporate Profile 5 1 The Parkhouse Shinjuku Tower (Use: Condominium residences, Location: Shinjuku City in Tokyo, Scheduled completion: January 2012, Number of units: 298, Joint seller: Co., Ltd.) The Parkhouse Shinjuku Tower is part of the North Shinjuku District Redevelopment Project. Its luxurious feature is its ability to place substantial recreational, residential, and occu- pational opportunities along with the wide range of urban services of Shinjuku at the service of its residents.

2 The Parkhouse Kaminobori (Use: Condominium residences, Location: Hiroshima City in The People Hiroshima Prefecture, Scheduled completion: September 2011, Number of units: 26) Families are linked and family members united. It is located six minutes walk from Hiroshima Station, in Kaminobori-cho 7, an extremely desirable riverside site. It Concepts and services built into buildings and the thoughts of the stands within walking distance of a cultural district including the prefectural art museum and the Shukkeien Garden, a people who support them, are a force naturally bonding people. famous scenic attraction.

1 The City Memories of each lot. The culture of daily life handed down from past generations. A building which will blend into the city streets, each with its own history. Even for city people, a happy, pleasant place they can all enjoy. This is the heart of new bonds.

2 3 To the future. Children mature with this as their home town. Greenery spreading 3 The Parkhouse Osaki from here. (Use: Condominium residences, Location: Shinagawa City in Tokyo, Scheduled completion: February 2012, Number of A place indispensable for people, for the city, this building will units: 84) Located five minutes walk from Osaki Station on the JR deepen its meaning as it increases its value. Yamanote Line, it is low-rise residence surrounding by rich greenery. Its residents will enjoy a living environment includ- A place which will become even more wonderful as time passes. ing the charms and the advanced amenities of the Osaki newly developed city center. New life which will continue into the future, begins here. 4 The Parkhouse Higashiyama-Koen (Use: Condominium residences, Location: Nagoya City in 4 Aichi Prefecture, Scheduled completion: December 2011, The Parkhouse Number of units: 120) It creates a progressive and luxurious condominium life-style kind to its residents and to the environment. A hotel-class lounge warmly greets families who occupy and who visit the buildings.

5 The Parkhouse Minami-Senri (Use: Condominium residences, Location: Suita City in Osaka Prefecture, Scheduled completion: November 2011, Number of units: 82) Three minutes walk from Minami Senri Station on the Hankyu Senri Line, it stands on a pleasant plateau along a gorgeous tree-lined street. It is a stately residence with every unit facing southeast, providing a rich prospect and feeling of openness.

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6 Corporate Profile Corporate Profile 7 Creation of Homes by Mitsubishi Jisho Residence Co., Ltd. Introduction

Integration from Earliest Project Planning to Sales We handle every stage of production, beginning with land acquisition and including proposing the plan, design, and sales.

Asset Utilization We try to use our land more efficiently and to transform it into a profitable asset.... We give our customers the best possible proposals through our consulting and solution services.

Product Planning and Design We plan products able to satisfy diverse needs from every perspective; design, structure, equip- ment and price range.

Construction (Quality) Control We ensure basic reliability by applying our own quality standards and control system. To continue to satisfy people, the city and the future.

Integration from earliest project planning to sales. The benefits of this approach are that it can create condominiums that ensure quality and functions both through their structural features and non-structural systems, thereby guaranteeing long comfortable residential use. By selecting adequate project areas and accurately assessing market needs, we offer a steady supply of condominiums which stand apart from those provided by our competitors by building highly convenient city center properties, undertaking large scale environment creation projects, supplying tower condominiums, and collaborating with designers and experts in other indus- tries. In every city where The Parkhouse brand has appeared, we promise sustainable and superior possibilities to all their occupants. We also take advantage of our advanced sales capabilities to sell condominiums constructed by other suppliers and offer total support ranging from consultations regarding land acquisition through planning and sales to delivery. Our staff members, with their firm grasp of the characteristics of real estate, can respond appropriately and dependably to each and every desire and challenge presented by our clients who purchase our homes.

8 Corporate Profile Corporate Profile 9 Creation of Homes by Mitsubishi Jisho Residence Co., Ltd. Asset Utilization

We offer our customers the finest possible consulting services and solutions by applying the know-how and skills of the Mitsubishi Estate Group.

Real estate most actively and flexibly. Mitsubishi Jisho Residence Co., Ltd. applies the know-how and skills of the Mitsubishi Estate Group to obtain land for condominiums from financial institutions, real estate companies, general contractors, and indi- vidual land owners based on complete market surveys. To guarantee that assets are employed effectively, our team of experts on the effective use of real estate propose a project plan perfectly suited to each building site.

Redevelopment Project Business Rebuilding Project Business Considering local conditions in the rede- By applying our rich experience and past velopment area, we create a safe and pleas- achievements, we go beyond simply recon- ant community by accompanying the structing a deteriorated building; we also building with widened and improved trunk increase its asset value and ensure that its roads and expanded parks and plaza areas, residents enjoy daily life safer and pleasanter attracting urban amenities including than ever before. We rebuild each property homes, public services, stores and other by emphasizing dialogue with its land commercial services. owner to ensure that the needs of all involved are met.

Land-space Exchange Business Term Leasehold Interest Business An owner provides land and Mitsubishi On land rented from its owner for a fixed Jisho Residence builds a condominium on period, Mitsubishi Jisho Residence builds the land. The two parties proportionally condominium buildings. This is a method divide the asset value which they provided of utilizing land by promising to remove and share ownership of the building and the building and return the vacant lot to its land under their respective names. This owner after the expiry of the contract permits effective utilization without the period. The owner can count on stable land need to acquire new funds for investment. rent income during the contract period without giving up the land.

10 Corporate Profile Corporate Profile 11 Home Creation by Mitsubishi Jisho Residence Co., Ltd. Examples

Land-space Exchange Business Term Leasehold Interest Business

Parkhouse Presia Tower Bancho Parkhouse (Use: Condominium residences with term leasehold interests, (Use: Condominium residences, Location: Chiyoda City in Tokyo, Location: Funabashi City in Chiba Prefecture, Completed: Completed: February 2007, Number of units: 128) July 2009, Number of units: 315)

It is located in Chiyoda City, Yonbancho; a place which retains the This is a term leasehold project in Funabashi City in Chiba unique atmosphere of a residential neighborhood, now rare in Prefecture. A collaborative project by Mitsubishi Estate Co., Ltd. central Tokyo. By preserving its gardens covered with shrubs and and Afternoon Tea*, it features high quality space with every grass and providing a modern facade, we have created a one-of-a-kind corner expressing “Affordable Luxury” and a feeling of project reflecting the aspirations of local property owners. openness including a view of the sky. High-rise life 38 stores above the ground is protected by a seismic isolation system applying advanced technologies. *Afternoon Tea:Household goods shop and tearoom

Redevelopment Project Business Rebuilding Project Business

MID OASIS TOWERS Parkhouse Akasaka Hikawa

(Use: Condominium residences, Location: Sagamihara City in Kana- (Use: Condominium residences, Location: Minato City in gawa Prefecture, Completed: August 2010, Number of units: 705) Tokyo, Completed: June 2008, Number of units: 97)

Like the Yokohama Minato Mirai District and the Saitama Shin- It stands on a quiet plateau in Minato City, Akasaka 6-chome, toshin Station Area, it has been designated an Emergency near Akasaka Sacas and Tokyo Midtown. It is rebuilding project Improvement Urban Reconstruction District under the applying the Act to Smooth the Rebuilding of Condominiums. government’s Act on Special Measures concerning Urban Recon- This rebuilding project expanded the number of units from 63 to 97. struction. It is an example of a development intended to create a scenic and comfortable living environment by improving streets and parks at the same time as it provides homes and stores. Its building features seismic isolation construction. It was awarded a Good Design Award for 2010.

12 Corporate Profile Corporate Profile 13 Home Creation by Mitsubishi Jisho Residence Co., Ltd. Product Planning and Design, Execution (Quality) Control

We create the value which each customer earnestly demands and provide homes which both their owners and neighbors can proudly show off into the future.

A high quality residence can be realized only as the product of coherent quality control ranging from establishing the basic plan through product planning, execution, quality control and after service. It is achieved by developing condominiums ensuring enduring customer

satisfaction and the continuing enrichment of the surrounding neighborhood, and contributing to the environment by cutting CO2 emissions and introducing green energy sources. These are the kinds of homes that Mitsubishi Jisho Residence wants to give you.

A full product lineup Mitsubishi Jisho Residence has announced a new brand, “The Park- house”, to the condominium indus- try. We undertake projects offering a full lineup of products at a wide range of prices. We also develop and supply “Style Houses,” which are homes fully made-to-order to satisfy the diversifying tastes of our custom- The major brand offered by Mitsubishi Jisho Residence. ers, and our “Dreams Design” We offer proposals created by correctly assessing customer needs to provide good single-family detached homes satisfaction with basic performance and design features, and in this way, developing homes which can satisfy customers in every class. intended to provide superior living environments for healthy living at every stage of their residents’ lives. “Check Eye’s” “Custom Eye’s” This is the name of Mitsubi- We supply items to customize shi Jisho Residence’s unique homes such as plan-select, apartment quality control color-select, and other optional and performance indication or interior products which system introduced in every improve home functions. property under The Parkhouse brand. “Life Eye’s” This is an original security “Eco Eye’s” system from Mitsubishi Jisho Five Eyes to Ensure Quality We introduce an eco-system Residence for all properties in such as Soleco, a combination of the Tokyo Region. with a Sense of Security Shared High Voltage Power There are five eyes maintaining an all Reception, which holds down round sense of security and quality in the electric bill of each unit, and “Community Eye’s” The Parkhouse. The priority is on Photovoltaic Power Production, This is an Owners Association which is a rooftop system Notification System which clearly communicating all informa- producing power for common management companies* tion our customers need to know, our areas in housing with environ- provide to Owners Associa- total commitment to homes, and ment protection specifications. tions formed after a new their unique features. condominium is occupied. *Used by all properties managed by We put top priority on communi- Mitsubishi Jisho Community Co., cation. Ltd.

14 Corporate Profile Corporate Profile 15 Home Creation by Mitsubishi Jisho Residence Examples

It was awarded a Good Design Award for 2010.

Condominiums with Free Designs Environment Friendly Residential Building (Eco-mansion) Style House Nishi-Azabu Good Design This 152 unit residential building was constructed in collaboration with Mujirushi Ryohin (MUJI) on the Parkhouse Kichijoji OIKOS former site of the Maebara Estate developed by the former Housing and Urban Development Corporation. It (Use: Condominium residences, Location: Minato City in Tokyo, Scheduled completion: September 2011, Number of units: 15) Parkhouse features SI design* permitting modification of its units so owners will never tire of them even if they spend (Use: Condominium residences, Location: Musashino City in Kigi Tsudanuma Maebara their lives in the building. This method enhances the flexibility of the floor plan so it can be modified to suit Tokyo, Completed: October 2010, Number of units: 9) the life-styles of its residents. It was planned to satisfy them by incorporating measures to encourage closer A style house is new form of condominium. Its structural body, which acts as the (Use: Condominium residences, Location: relationships between occupants through residents’ festivals and similar events. skeleton of the building, is a secure high quality structure. The space inside each Funabashi City in Chiba Prefecture, Completed *SI: Stands for Skeleton (structural body) Infill (interior finishing, equipment, etc). A design concept which separates the This is an environmental conservation residential building November 2009, Number of units: 152) structural body from the interior finishing and equipment in order to enhance the variability of the floor plan. residential unit permits the most advanced free design. We will work together to equipped with a wide variety of CO2 reducing technologies includ- create private homes which, in every way, reflect the residents’ ideals and dreams. ing outside insulation and a solar powered hot water system. It has been designated as a Model Project for Promoting CO2 Reduction in Housing and Buildings by the Ministry of Land, Infrastructure, Transport and Tourism. It is predicted that it will cut emissions of CO2 by 13.3 tons/year from the quantity emitted by an ordinary condominium and sharply lower the utilities consumed by the residential units.

Condominium in Harmony with the Environment

THE CENTER TOKYO

(Use: Condominium residences, Location: Shinjuku City in Tokyo, Completed: November 2007, Number of units: 426, Jointly sold with Nomura Real Estate Development Co., Ltd. and Fudosan Co., Ltd.)

This is a 38 story condominium tower located in the center of the city surrounded by the rich green environments of the sprawling Shinuku Gyoen National Large scale Seismic Garden and the Jingu Garden. It ensures Isolated Tower verdant open space occupying about 50% of the total 6,000 square meter site. On the Formation of Large-scale Communities Single-family Detached Houses site, someiyoshino cherry trees (Prunus Asakusa Tower yedoensis), and zelkova (zelkova serrata) are preserved, accompanied by a resting place, (Use: Condominium residences, Location: Taito Forton Hills Lucy Square feed, and a pond for small birds which City in Tokyo, Scheduled completion: February inhabit the region. It also functions as a 2012, Number of units: 693, Jointly sold with (Use: Condominium residences, Location: Yokohama City in Kanagawa Prefec- (Use: Detached houses for sale, Location: Funabashi City in Chiba temporary evacuation site for use when a Mitsubishi Logistics Corporation) ture, Completed: May 2006, Number of units: 888, Joint sales with Daiwa System Prefecture, Completed: May 2005, Number of lots: 50 lots) disaster occurs. It has been selected for and SD Management) inclusion in the “100 Corporate Green Initiatives to Conserve Biodiversity*” (City The Asakusa Tower features seismic isolation Single-family detached houses provided through the first collabora- Planning Division) sponsored by the Urban construction consisting of a seismic isolation Before the building was occupied, the future residents attended the Summer tion with Afternoon Tea in the Tokyo region. With different plans Green Space Development Foundation. system at its base (laminated rubber bearings Networking, Women’s Coffee Party, and Adults’ Coffee Party, and similar events for its 50 sections, it provides extremely attractive plans featuring with lead plugs). This system combines a build- at the site. After the building was occupied, the Forton Club was formed to create patio terraces, picture windows, and atriums. *It publicizes outstanding initiatives undertaken ing support function with an earthquake energy a residents’ community. At Forton Hills where extensive efforts were made to by corporations to conserve, create, or utilize absorption function and a function which miti- form a community, billboards still found inside the building were covered with nearby greenery and promotes efforts considering gates shaking of the building. It also features information about club activities and events. In 2007, the Japan Association for the global environment (Think Globally) and biodiversity conservation actions taken in their disaster and fire protection measures necessary Real Estate Sciences awarded its 14th Achievement Award in recognition of the surroundings (Act Locally). because it is a residential tower. maturation of this autonomous community of residents.

16 Corporate Profile Corporate Profile 17 CSR Initiatives by Mitsubishi Jisho Residence As a member of the Mitsubishi Estate Group

Our aim is to become a corporation contributing to society by creating cities and homes kind to the environment.

The Mission of the Mitsubishi Estate Group

We contribute to society through urban development By building attractive, environmentally sound communities where people can live, work and relax with contentment, we contribute to the creation of a truly meaningful society.

CSR (Corporate Social Responsibility) initiatives by For Mitsubishi 6,000 Mitsubishi Jisho Residence are intended to contribute to Jisho Residence to (Number of units) be the No. 1 society, fulfilling the basic mission of the Mitsubishi Estate supplier of homes 5,000 (Predicted)

[Changing Housing Supply 5,814 Group: “by building attractive, environmentally sound com- (Throughout Japan)] 4,000 4,208 munities where people can live, work, and relax with content- 4,223 3,000 ment, we contribute to the creation of a truly meaningful Mitsubishi Estate Co., Ltd. (Predicted)

2,000 2,978 2,779 2,780 society.” We will continue to take initiatives of various kinds Towa Real Estate 3,600 Development Co., Ltd. 2,125 in order to fulfill our responsibility to deepen the trust of our 1,000 (Predicted)

Mitsubishi Jisho Residence 2,500 customers and achieve our mission. 2007 2008 2009 2010 2011

0 2009 2010 201111(Fisical(FiFisiccal y year)ear)

Code of Conduct of Mitsubishi Jisho Residence Co. Ltd.

We will not fear failure. Do not place blame for the failure of a vigorous challenge. Try!

We will act independently Each one of us must act after deeply considering the matter as an autonomous individual.

We will cooperate with others. Each of us, with our individuality and rich diversity, must seek common goals and act cooperatively transcending our own position.

We will maintain a broad perspective Each of us must adopt a broad perspective encompassing society and the era including the environment and regional society.

We will be honest. We must honestly and impartially fulfill our responsibilities to all of our stakeholders.

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