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About It! Newsletter No 199Read5 – 2010 Ce lebrating 15 years of n Homes Duffy Books i about it! Newsletter No. 49 May 2010 BRINGING BOOKS AND CHILDREN TOGETHER SINCE 1995 ISSN 1177-0562 Driving a new generation of readers The image of a typical truckie is one Last year’s book prize was The DK Complete that is often surrounded by many Atlas of the World – The Definitive View of the clichés. However, one transport firm Earth which has been created with has gone a long way to changing state-of-the-art digital mapping software and those perceptions with their support satellite data to present high-definition maps, of the Duffy Books in Homes in a modern design, for every region of the programme. world. Mainfreight is a long-time supporter of the Together with the cup and certificate, the programme and through their sponsorship of atlas makes up the Mainfreight Award for numerous Duffy schools around the country Excellence in Attitude which was presented has been able to give the gift of reading to to a senior student at each Duffy thousands of children. school who has shown outstanding Gregg Conning from Mainfreight Hamilton Mainfreight’s support is not just limited to attitude in all areas of school life. joins all the award winners from Pukenui school sponsorship. Each year the firm Representatives from Mainfreight School to celebrate their achievements. Sponsor needed sponsors an end of year prize for each of and its associated companies were the schools involved in the programme. invited to visit schools and help This includes a cup, a certificate signed by present the award – Executive Chairman Bruce Plested and a high an opportunity which they all relished. quality reference book. What about the grandparents? Mother’s Day and Father’s Day give children the chance to show their love for their parents. But what about grandparents? With no special section of the Hallmark card shelf for them, Duffy Books in Homes decided to do their part in recognising their importance in children’s lives. The Caught Being a Good Grandparent Margaret Matakaiongo with her grandson Tupou and Principal Alan Lyth at Bairds Mainfreight Award recognises one special grandparent Primary School. School Sponsor: Mainfreight at each of the schools involved in the Duffy Okaihau Primary had a record turnout to see Nana Lil (pictured with her grandsons Liam and Brodie Books in Homes programme. Davis) win her award.Sponsor needed During the week of November 9, schools chose a grandparent who had gone the extra mile in supporting their grandchildren and honoured them with a beautiful gift. The award was Ian Brodie’s New Zealand, One Man’s Love Affair with His Country from Harper Collins Publishers. May 2010 RIGHT: Samuel Landers’ Grandma and Granddad Gore drove three hours to receive their prize at Manaia Primary School after hearing about it just the night before! School Sponsor: David and Brigid Willis it! about Kymani Cowen and his proud grandma Haumata Piua at Favona School. Sponsor needed Read Read The printing of this newsletter is kindly sponsored by Soar Printing The paper is kindly supplied by 15 years of Duffy From the Office Kia Ora, Talofa lava, Malo e lelei, Kia orana, Books in Homes Nisa Bula Vinaka, Fakalofa lahi atu, Taloha Ni, On August 24 1995 Prime Minister Jim Bolger officially Namaste, Annyong, Warm greetings, to all Duffy launched Duffy Books in Homes (although back then Books in Homes schools, sponsors, Role Models there was no ‘Duffy’ in the title). Tairangi School in and supporters, Wellington was the venue and at the time was one Happy New Year!! I trust you all managed to have of just 82 Duffy schools. relaxing time over the Christmas and New Years and 15 years on and the club is a little less exclusive (547 schools and have had a productive first term of the year. 100,000 kids) but just as important to the lives of its members. 2009 was a busy year for us and the 2010 schedule Over 7,000,000 books have been distributed in the last 15 years shows no signs of slowing down. Duffy Books in and many thousands of New Zealanders are now proud to call Homes continues to make solid progress in areas themselves Duffy kids. we think offer most value to Duffy kids. By working During 2010 we will be reconnecting with some of those people together with our schools, we hope to create and who grew up enjoying the benefits of five brand new books each enhance the desire for Duffy children to read, through year. Where are they now? Have their lives been positively influenced by the programme? Do they now have children of their book ownership. own who they enjoy reading to? Watch out later this year for some An online questionnaire offered to all our schools inspiring stories about where Duffy Books in Homes has taken its in November 2009 received an 80% response rate participants. showing that 97% of our schools reported improved Take a look at the next page to see some of the highlights of the reading habits and 97% an improvement in attitudes first 15 years. to reading. In addition almost 60% noted an increase in parental involvement as a result of the programme. These types of positive results are what Duffy Books are all about. More ways to Duffy Books in Homes continues to foster and support our Duffy schools and communities as best connect we can and 2010 will be a focus on family literacy through our Early Childhood Education programme with Duffy Duffy R4R (Ready for Reading). You can now follow what Duffy’s up to on A highlight for the Duffy calendar this year will be Facebook and Twitter! the celebration of 15 years since the Duffy Books in If you’d like to join Duffy’s group on Facebook then just Homes programme commenced. This will involve a search for Duffy Books on Facebook and become a fan. number of activities and events throughout the year in your schools, Whitcoulls stores around the country and in selected communities nationwide. So keep on the lookout (particularly in August) for activities and events celebrating 15 years of Duffy Books in Homes. Some of the highlights of Term Four 2009 and Term To follow us on Twitter you can find us at @duffybooks One 2010 and upcoming events are inside this newsletter. I look forward to hearing about your Duffy 15 Year celebrations and any great stories during the remainder of the year. Take care and happy reading! May 2010 Both of these are a great way to keep up with what’s happening in between about it! about Linda Vagana GENERAL MANAGER our regular newsletters. Read Read Here are just some of the memories from the first 15 years of the Duffy Books in Homes programme. 2010 2009 2008 2007 2006 2005 2004 2003 2002 2001 2000 1999 1998 1997 1996 1995 ROLE MODELS: Barbara Algie, Writer • Anonymouz, Musician • Nicky Browne, Cricket • Brecon Carter, Musician • Merrin Cavel, Actor • Bevan Chapman, More FM Gisborne • Jackie Clarke, Entertainer • Tracey Clissord, Athlete • Olivia Coady, Rugby • Kendra Cocksedge, Rugby • Tamati Coffey, TV Presenter • Shirley Corlett, Author • Richard Dryden, Classic Hits Palmerston North • Eagle Helicopter, Police • Sara-Jane Elika, Singer • Marianne Elliot, Human Rights Advocate • Brian Falkner, Writer • Kallista Field, Equestrian • Phillipa Finch, Netball • Margaret Foster, Netball • Leigh Gibbs, Netball • Victoria Grant, Rugby • Robert Harte TV Presenter • Norm Hewitt, Rugby • Gavin Hill, Rugby League • Jo Holley, TV Presenter • Charlie Howe, Soccer • Sandra Kailahi, TV Presenter • Adrian Kirk, Entertainer • Jacqui Knight, Monarch Butterfly Trust • Dr Jay Kuten, Forensic Psychiatrist • Cushla Lichtwark, Netball • Vicki Lin, TV Presenter • Sela Mahe, Singer • Linzi Malley, Motorsport • Shua Martin, Dancer • Trevor McCoid, Inventor • Mandy McGregor, Archery • Alistair McIntyre, Writer • Bernice Mene, Netball • Amigene Metcalfe, Netball • Elizabeth Miller, Storyteller • Siaosi Mulipola, Actor • Henare O’Keefe, Entertainer • Colin Palmer, Horticulturalist • Rachel Prankerd, River City FM • Sue Pugmire, Musician • Niva Retimanu, Newstalk ZB • Claire Richardson, Rugby • Nick Robinson, BIG FM • Melissa Ruscoe, Rugby • Barbara Scott, Archery • Dallas Seymour, Rugby • Neil Sorensen, Rugby • Celia Stewart, Musician • Aimee Sutorius, Rugby • Timo Tagaloa, Rugby • Annie Rae Te Ake Ake, Writer • Teresa Te Tamaki, Rugby • Piki Thomas, Firefighter • Adam Thomson, Rugby • Haidee Tiffen, Cricket • Anika Tiplady, Army/Rugby • Feana Tu’akoi, Writer • Moera Tuilaepa, Radio New Zealand • Linda Vagana, Netball • Neil Waka, TV Presenter • Bryan Ward, Police • Joy Watson, Writer • Vanessa Way, Equestrian • Mihi Wells, Bodyboarder • Tory Whanau, Film Censor • Chris White, Rowing • Tony Williams, Author • Jacque Wilton, Marineland • Angela Gordon and John Markby, More FM Whangarei • Mark Laurent and Brenda Liddiard, Musicians • Graeme Aldridge, Jono Boult, Daniel Flynn, Hamish Marshall, James Marshall, Bruce Martin, Peter McGlashan, Michael Parlane, Bradley Scott, Kane Williamson, Brad Wilson and Joey Yovich, Northern Knights • Mary Kippenberger and Peter Charlton-Jones, Storytellers • Tyrone Davies, Demarshay Johnson, John Leasure, Jeremiah Trueman and Jordan Mills, Taranaki Dynamos • Will Alexander, Mathias Dowle, Shannon Fowler, Erin Simpson and Katy Thomas, The Erin Simpson Show • Charlie Panapa and Serena Rongonui, What NOW! Role Model Assemblies BOOK OFFER ONE 2010 91,305 Duffy kids around the country each received two free books during the first book offer of the year. Each book was kindly donated by their schools and sponsors. BIG FM DJ Nick Rob- inson and Duffy with kids It’s not every day you get the chance from Onepoto School – to check out an All Black’s boot spot the difference? School Sponsor: but the kids at Calton Hill School The David Levene did just that when Adam Thomson dropped in to visit. Charitable Trust School Sponsor: Yarrow South Our very own Anna Richards dropped in Charitable Trust to Te Kura o Hato Hohepa Te Kamura along Henare O’Keefe, our former Duffy Ambassador, with some of the many rugby jerseys she still loves spreading the Duffy message – this has collected during her illustrious career! time at Irongate School.
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