The Eleventh Annual Conference on Featuring Speakers From: • ARM • Finnegan, Henderson, International Farabow, Garrett & Dunner, LLP • Freshfields Bruckhaus Deringer Monetization and • George Mason University School of Law • Hoffman Eitle Defensive Strategies • Intel Corporation Tips and strategies to maximize the financial value of patent • Kudelski Group portfolios in a changing global legal environment • Morrison & Foerster LLP • Pluritas, LLC • Quinn Emanuel Urquhart & Sullivan, LLP April 11 & 12, 2016 • Reed Smith LLP San Francisco, California • Richardson Oliver Law Group LLP Live Webcast 425 Market Street Available! • StoneTurn Group LLP • Uber Credits: 10.5 CA CLE | 10 WA CLE (call about others) Quick when/where: 8:30 a.m., 425 Market Street

Patent Monetization and Defensive Strategies Conference April 11 & 12, 2016 | San Francisco, California 425 Market Street

Yes! Please register me: 800 Fifth Avenue, Suite 101 | Seattle, WA 98104 Name: ______206.567.4490 | fax 206.567.5058 | www.lawseminars.com Email: ______What type of credits do you need? ______16PATSCA WS For which state(s)? ______Register my colleague: Name: ______Email: ______What type of credits do you need? ______For which state(s)? ______

Firm: ______Address:______City: ______State: ______Zip: ______Phone: ______Fax: ______If you cannot attend, check boxes to order: q Homestudy Course with DVD q Course Materials only To complete your registration, please send a check or complete the credit card information below: (Fax to 206-567-5058 or register online at www.lawseminars.com) No.: ______Exp. Date:______Card Holder’s Signature:______Monday, April 11, 2016 Patent Monetization and Defensive Strategies Conference

8:00 Registration Opens 1:00 An In-Depth Assessment of European Enforcement Strategies 8:30 Introduction and Overview Progress towards implementing the European Patent Package: William Goldman, Esq., Program Co-Chair The creation of a European patent with unitary effect and the Kudelski Group ~ Mountain View, CA establishment of a Unified Patent Court Rufus Pichler, Esq., Program Co-Chair Niels Hölder, Ph.D., LL.M. Morrison & Foerster LLP ~ San Francisco, CA Hoffman Eitle ~ Munich, GER 8:45 Changing Global IP Marketplace 1:45 Impact of Recent Developments on Patent Value: Market survey: Current landscape and trends with respect to pat- Assessing the Patent Sales and Licensing Market ent sales and licensing; regional developments; patent values and Impact on the value of : An assessment of the market for valuation; significant transactions; outlook patent portfolios and sales and licensing values; emerging moneti- Robert Aronoff, Managing Partner zation strategies in response Pluritas, LLC ~ San Francisco, CA Kent Richardson, Esq. 9:30 Key Legal Developments Affecting Patent Enforcement Richardson Oliver Law Group LLP ~ Mountain View, CA Strategies Around the Globe: A Critical Look at U.S. Trends The shifting damages landscape: Decisional trends and their impact on business calculation of risks and rewards in the patent valuation process Key decisions on patent validity at the Supreme Court, Federal Circuit, and federal district courts including Alice; Akamai; Neil Zoltowski, Principal apportionment and damages developments; post-grant review; StoneTurn Group LLP ~ San Francisco, CA fee-shifting; inducement 3:15 Break Richard S.J. Hung, Esq. Morrison & Foerster LLP ~ San Francisco, CA 3:30 Patent Monetization Options: Offensive and Defensive Strategies for Leveraging Patents and Minimizing Risk Inter Partes Review (IPR): The current state of IPRs including trends in grants and denials; IPR outcomes as a predictor of court The evolving role for Non-Practicing Entities for patent litigation results; impact on procedural options for plaintiffs and monetization defendants Amar L. Thakur, Esq. Linda J. Thayer, Esq. Quinn Emanuel Urquhart & Sullivan, LLP ~ Los Angeles, CA Finnegan, Henderson, Farabow, Garrett & Dunner, LLP Boston, MA Defensive strategies including on Transfer (LOT) net- works and other networked licensing approaches; new acquisition 10:45 Break and assertion vehicles 11:00 Procuring Higher Value Patents: A Best Practice Guide Eric Schulman, Esq., Director to Obtaining Stronger Patents Uber ~ San Francisco, CA

How patent prosecution strategies have changed in response to 5:00 Continue the Exchange of Ideas: Reception for Faculty Alice, Akamai, and other Supreme Court cases involving divided and Attendees infringement, patentable subject matter and patent indefiniteness Sponsored by Morrison & Foerster LLP Marc S. Kaufman, Esq. Reed Smith LLP ~ Washington, DC 8:30 Introduction to Day Two 11:45 Lunch (on your own) William Goldman, Esq., Program Co-Chair

About the Conference

Law Seminars International is pleased to announce the eleventh annual conference on patent monetization. In addition to recent case law, the seminar will explore patent strategies across the monetization spectrum. Presents Our faculty includes leading experts from around the world, including patent strategists, market makers, Live Seminars and in-house and outside legal counsel specializing in patent licensing, transactions, and litigation. Sometimes you just tm This conference is for companies looking to develop well-conceived licensing, enforcement, and moneti- have to be in the same room zation strategies, as well as defensive licensing and acquisition strategies. Attendees will learn tips and strategies to maximize the strategic and financial value from their portfolios in a changing global legal TeleBriefings environment, develop state-of-the-art defensive strategies, manage risks and participate successfully in the One hour expert market-making process, and learn how a rapidly evolving legal environment in the U.S. and abroad changes analyses by phonetm the rules of the game. Don’t miss this valuable opportunity to hear strategies and practice tips for monetizing your patents and protecting your business. Register soon for in-person attendance or live webcast attendance. Tel: 206-567-4490 www.lawseminars.com Program Co-Chairs: William Goldman, Esq., Kudelski Group and Rufus Pichler, Esq., Morrison & Foerster LLP Tuesday, April 12, 2016 Patent Monetization and Defensive Strategies Conference

Rufus Pichler, Esq., Program Co-Chair 8:45 FRAND and Antitrust Developments: Special Issues for Related Seminars & Webcast Replays: Monetizing Standards-Essential Patents Natural Resource Damages March 10-11, 2016 Washington, DC Domestic case law developments at the district and circuit levels; Federal Trade Commission areas of concern and enforcement activities Advanced Issues in IP Licensing April 4-5, 2016 Portland, OR Sean P. Gates, Esq. Morrison & Foerster LLP ~ Los Angeles, CA Cybersecurily Risk April 15, 2016 Los Angeles, CA Management and Preparedness European developments including Huawei v. ZTE and Commission decisions in Motorola and Samsung; German Sisvel New Developments v. Haier decision April 21-22, 2016 Seattle, WA in Technology M&A Wolrad Waldeck, Esq. Land Use Planning Freshfields Bruckhaus Deringer ~ Dusseldorf GER April 27, 2016 Los Angeles, CA in California Asian developments including the proposed JFTC amend- ment to Guidelines for the Use of Intellectual Property under Municipal Water May 10, 2016 Long Beach, CA the Antimonopoly Act; China’s SAIC IP Guidelines; NDRC’s Utility Ratemaking Qualcomm decision; developments in Korea FRAND Obligations and Koren W. Wong-Ervin, Esq. November 9, 2015 Seattle, WA Director, Global Antitrust Institute Licensing George Mason University School of Law ~ Arlington, VA Technology Law December 14, 2015 Seattle, WA 10:45 Break 11:00 In House Counsel Strategy Workshop: Best Practices Guide to In-Bound and Out-Bound Patent Licensing Challenges See more at www.lawseminars.com Walking both sides of the street and being creative in dealing with threats: Inbound patent licensing (dealing with assertions from operating companies and NPEs) vs. outbound patent licensing (challenges for current patent owners) Robert A. Calico, III, Esq., Head of Litigation

ARM ~ San Jose, CA James Kovacs, Esq. Three Easy Ways to Register Associate General Counsel, Director, Patent Licensing Group Online: www.lawseminars.com Intel Corporation ~ Santa Clara, CA Phone: (206) 567-4490 12:15 Evaluations and Adjourn Fax: (206) 567-5058

Registration & Other Conference Information

Tuition: Regular tuition for in per- cancellation by 5:00 p.m. on Tuesday, conference. Rooms are on a first come, To Register: son or webcast attendance for this pro- April 5, 2016. After that time, we will first served basis.. Call us at: 206-567-4490 gram is $1145 with a group rate of $860 credit your tuition toward attendance Continuing Education Credits: each for two or more registrants from at another program or the purchase of a Live credits: Law Seminars Fax the registration form to us at: the same firm. For government employ- webcast or audio replay. International is a State Bar of California 206-567-5058 ees, we offer a special rate of $765. For Seminar Location: The confer- approved MCLE provider. This program Email us at: students, people in their job for less ence will be held at the Morrison & qualifies for 10.5 California MCLE [email protected] than a year, and public interest NGO’s, Foerster LLP conference center at 425 credits. Upon request, we will apply for, our rate is $572.50. All rates include Online: www.lawseminars.com Market Street in San Francisco, CA or help you apply for, CLE credits in admission to all seminar sessions, food 94105. Special thanks to Morrison & other states and other types of credits. Mail the registration form on the and beverages at breaks, and all course Foerster for making this space avail- front page. materials. Make checks payable to Law Time Shift Your Content: able. Sleeping rooms are available at Le Seminars International. Financial aid is Walk-ins are welcome, subject to Meridien Hotel at 333 Battery Street, Webcast and audio replays, with printed available to those who qualify. Contact space availability. San Francisco, CA, 94111. Call the or electronic course materials, are avail- our office for more information. Registration is complete when hotel directly at (800) 543-4300 for able for $1155. The course materials we receive payment or agree to Substitution & Cancellation: reservations at the special negotiated alone are available for $100. Replays later payment. You may substitute another person at rate of $249 and mention that you are will be available within two weeks after any time. We will refund tuition, less a attending a Law Seminars International the seminar or from the date we receive $50 cancellation fee, if we receive your payment. Faculty: Patent Monetization and Defensive Strategies Conference April 11 & 12, 2016 San Francisco, California William Goldman, Program Richard S.J. Hung, partner, trial procedures before the Patent Co-Chair, Vice President, Morrison & Foerster LLP, is the Trial and Appeal Board to request 425 Market Street Intellectual Property at Kudelski deputy chair of the Intellectual review of the patentability of 425 Market Street issued patents outside of litigation. Group, is an intellectual property Property Litigation Group and the (415) 268-7000 strategist and leader in complex IP co-chair of the Inter Partes Review Wolrad Waldeck, portfolio assessment, IP litigation and Post Grant Practice. He partner, Freshfields Bruckhaus Deringer, and IP case analysis, with exper- focuses on high-stakes patent liti- Who Should Attend: tise in planning, developing, and gation and litigation against non- specializes in patent law and its executing winning IP licensing and practicing patent holders. intersection to antitrust law. He has Attorneys and business executives substantial experience in patent liti- enforcement strategies. involved with patent transactions Marc S. Kaufman, partner at gation, in particular in patent litiga- Rufus Pichler, Program Reed Smith LLP, assists clients in tion with a focus on the IT and the or other monetization mechanisms Co-Chair, partner, Morrison & managing and monetizing their IP pharma/biotechnology sector. Foerster LLP, and member of the assets and in defending against pat- Koren W. Wong-Ervin You Will Learn About: Technology Transactions Group, ent assertions. He has developed is the advises clients on complex pat- structured procedures for defin- Director of the Global Antitrust • The changing global IP Institute at George Mason ent licensing transactions, includ- ing and executing IP strategies that marketplace ing patent exhaustion issues, pat- are aligned with overall business University School of Law. ent sales and acquisitions, and IP objectives. Previously, she served as Counsel • Key legal developments aspects of M&A transactions. He for Intellectual Property and affecting patent enforcement has expertise in international IP James Kovacs, Associate International Antitrust in the Office strategies around the globe and commercial law including General Counsel and Director of of International Affairs at the U.S. European Union and German law. the Patent Licensing Group, Intel Federal Trade Commission. • Procuring higher value patents Corporation, manages the world- Neil Zoltowski, Robert Aronoff, Managing wide patent-centric transactions, Principal, • An in-depth assessment Partner, Pluritas, LLC, is expe- such as , cross-licenses, StoneTurn Group LLP, serves as of European enforcement rienced in serving Fortune 500 acquisitions and sales, as well as a consulting and testifying finan- strategies companies, business strategy and pre-litigation patent assertions. cial expert in complex business technology consulting firms, and disputes, intellectual property liti- • Impact of recent developments leading small cap public compa- Kent Richardson, partner at gation, and IP and business valua- on patent value: Assessing nies. He has worked as an exec- Richardson Oliver Law Group tion matters. He is experienced in the patent sales and licensing utive or management consultant LLP, counsels clients on patent and the evaluation and quantification of market at Sun Microsystems, Eastman business matters including patent economic damages in IP disputes. Kodak, , Coopers & licensing, valuation, prosecution • Patent monetization options: Lybrand and Peat Marwick. and operations. Prior to founding Offensive and defensive the ROL Group he was the General strategies for leveraging patents Robert A. Calico III, Head of Manager of ThinkFire Services and minimizing risk Litigation at ARM, is responsi- U.S. • ble for worldwide litigation, with a Eric Schulman, Special issues for monetizing focus on patent litigation. He also Director, Uber, standards-essential patents: is the head of IP. Previously, he generates IP policies, with respect FRAND and antitrust was a Legal Director at Google to inbound and outbound patent developments licensing, develops patent prose- where he led the licensing function cution guidelines, and manages the and the ads patent team. He and • In house counsel strategy patent portfolio. David Hayes published the original workshop: Best practices guide idea for the LOT agreement and a to in-bound and out-bound Sean P. Gates, partner, draft LOT agreement on the Social Morrison & Foerster LLP, is a lit- Science Research Network. patent licensing challenges igator experienced in antitrust, Amar L. Thakur, unfair competition, patent, and partner, Quinn To Register: trade secret matters. He has served Emanuel Urquhart & Sullivan, as lead or co-lead trial counsel LLP, is an intellectual property Mail in both bench and jury trials,and trial lawyer who is experienced in 800 Fifth Ave., Suite 101 represents companies before the acquisition of intellectual property Seattle, WA 98104 Department of Justice and the and monetization of such assets. Phone Federal Trade Commission. He focuses on the development (206) 567-4490

: and enforcement of patent portfo- Niels Holder, Ph.D., partner, lios, as well as creating partner- Fax Hoffman Eitle, specializes in pat- ships between IP clients and pri- (206) 567-5058 ent litigation, licensing, unfair vate investors. Email competition disputes, supplemen- [email protected] Linda J. Thayer, partner, tary protection certificates, pharma- Online ceutical data protection and market Finnegan, Henderson, Farabow, exclusivity. Garrett & Dunner, LLP, focuses on www.lawseminars.com patent litigation and administrative ©2015 Law Seminars International

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