Design Management
Design Management Subject Name: Design Management Student Names: Amanda, Ashley & Tiffany Date of Submission: 31 st March 2008 Lecturer's Name: Mark Phooi Contents Profile of Nokia Description of its Origin and Business Modus Operandi Roles and Responsibilities of Designers in the Organization A Selection Criteria for Employing Designer Design and its Benefits Analyze the Market Receptiveness of Design. In Conclusion , Describe the Benefit of Design Use as a Differentiatior, Coordinator and Transformer. Profile of Nokia Nokia Corporation is a Finnish multinational communications corporation, focused on wired and wireless telecommunications, with 112,262 employees in 120 countries, sales in more than 150 countries and global annual revenue of 51.058 billion euros as of 2007. It is the world's largest manufacturer of mobile telephones: its global device market share was about 40% in Q4 of 2007. Nokia produces mobile phones for every major market segment and protocol, including GSM, CDMA, and W-CDMA (UMTS). Nokia's subsidiary Nokia Siemens Networks produces telecommunications network equipments, solutions and services. Nokia's corporate headquarters are located in Espoo, a city neighbouring Finland's capital Helsinki. It has sites for research and development, manufacturing and sales in many continents throughout the world. Nokia employed 21,453 people in Research and Developement in 2006. Nokia Research Center, founded in 1986, is Nokia's industrial research unit of about 800 researchers, engineers and scientists. It has sites in seven countries: Finland, Denmark, Germany, China, Japan, United Kingdom and United States. Production facilities are located at Espoo, Oulu and Salo, Finland; Manaus, Brazil; Beijing, Dongguan and Suzhou, China; Fleet, England; Bochum (closing planned for mid-2008), Germany; Komárom, Hungary; Chennai, India; Reynosa, Mexico; Cluj-Napoca, Romania and Masan, South Korea.
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