Mass Communication (COM)

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Bachelor of Arts in Business Administration Area of Specialization: Mass Communication (COM) Description The Mass Communication minor provides students with an excellent overview of the role media plays in modern society. Courses focus on advertising appeals, product and market research, testing advertising effectiveness, buying advertising space, public relations, and a comprehensive look at the structure and effects of electronic media. The topics discussed in Mass Communication courses directly relate to positions in marketing, sales, public relations and administration in public and government agencies. For career information view: https://career.ufl.edu/ Requirements Students are required to have a minimum of four classes totaling 12 hours from any of the 3000-4000 level courses listed below and maintain a minimum 2.0 Area of Specialization GPA. Be sure to check course prerequisite requirements. ADV 3008 Principles of Advertising PUR 3000 Principles of Public Relations JOU3109c Multimedia Writing JOU 4004 History of Journalism RTV3001 Introduction to Media Industries and Professions RTV 3405 Media and Society RTV4700 Telecommunication Law and Regulation MMC3702 Rock ‘n Roll and American Society MMC3703 Sports Media and Society MMC4200 Law of Mass Communication VIC3001 Sight, Sound and Motion Contact Information You are always welcome to meet with an Advisor in the School of Business, however, advising specifically related to Mass Communication is available through the PATH office in the College of Journalism and Communications. For registration, scheduling, and area-specific questions, please contact: PATH Advising [email protected] 1060 Weimer Hall 352-392-1124 Department Website: https://www.jou.ufl.edu/current-students/undergraduate/academic-advising/ Minor Option A minor is available in this area of specialization. In order to add this minor, you must first complete two of the five required classes. To complete the minor students must earn 15 credit hours with a minimum 3.0 cumulative GPA. You can find out more about the Mass Communication Studies minor offered at: https://catalog.ufl.edu/ugrad/current/journalism/minors/mass-communication-studies.aspx .

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Rhetoric and Media Studies 1
Rhetoric and Media Studies 1 cocurricular activity; credit is available to qualified students through the RHETORIC AND MEDIA practicum program. STUDIES Facilities Radio. Located in Templeton Campus Center, KLC Radio includes two fully Chair: Mitch Reyes equipped stereo studios, a newsroom, and offices. The station webcasts Administrative Coordinator: TBD on and off-campus. From its humanistic roots in ancient Greece to current investigations of the impact of digital technology, rhetoric and media studies is both one of Video. Lewis & Clark’s video production facility includes digital editing the oldest and one of the newest disciplines. Our department addresses capabilities, computer graphics, portable cameras and recording contemporary concerns about how we use messages (both verbal and equipment, and a multiple-camera production studio. Additional video visual) to construct meaning and coordinate action in various domains, recording systems are available on campus. including the processes of persuasion in politics and civic life, the effects of media on beliefs and behavior, the power of film and image to frame The Major Program reality, and the development of identities and relationships in everyday The major in rhetoric and media studies combines core requirements life. While these processes touch us daily and are part of every human with the flexibility of electives. Required courses involve an introductory interaction, no other discipline takes messages and their consequences overview to the field, a course on the design of media or interpersonal as its unique focus. messages, core courses on the theories and methods of rhetoric and media studies, and satisfactory completion of a capstone course. The Department of Rhetoric and Media Studies offers a challenging and Elective courses enable students to explore theory and practice in a wide integrated study of theory and practice.
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Four-Year Pathway Plan
FOUR-YEAR PATHWAY PLAN North Carolina Community College to Chowan University A.A. or A.S. to B.A. or B.S. Mass Communication, Communication Studies, B.A. NCCCS FIRST YEAR CU THIRD YEAR Fall Semester SHC Fall Semester SHC ACA 122 – College Transfer Success 1 LS 201 – LitSphere 1 ENG 111 – Writing & Inquiry 3 REL 101 – Understanding the Bible 3 Social/Behavioral Sciences (Any) 3 Global Learning Core 3 CIS 110 – Introduction to Computers 3 COMM 135 – Media Writing 3 Elective 3 COMM 225 – Digital and Online Media 3 Elective 3 Communication Studies Concentration* 3 Total SHC 16 Total SHC 16 Spring Semester SHC Spring Semester SHC ENG 112 – Writing/Research in the Disciplines 3 LS 202 – LitSphere 1 Communications/Humanities/Fine Arts (Any) 3 Global Learning Core 3 Social/Behavioral Sciences (Any) 3 COMM 230 – Mass Media and Society 3 COMM 231 – Public Speaking 3 COMM 335 – Grammar for Media COMM 110 – Introduction to Communication 3 Professionals 3 Communication Studies Concentration* 3 Elective 1 Total SHC 15 Total SHC 14 NCCCS SECOND YEAR CU FOURTH YEAR Fall Semester SHC Fall Semester SHC Communications/Humanities/Fine Arts (Any) 3 Global Learning Core 3 Social/Behavioral Sciences (Any) 3 COMM 340 – Research Methods in Mass Natural Sciences (Any) 4 Communication 3 Elective 3 COMM 435 – Theories of Mass Elective 3 Communication 3 Communication Studies Concentration* 3 Communication Studies Elective** 3 Total SHC 16 Total SHC 15 Spring Semester SHC Spring Semester SHC Math (Any) 3‐4 Global Learning Core 3 Communications/Humanities/Fine Arts
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Communication Theory and the Disciplines JEFFERSON D
Communication Theory and the Disciplines JEFFERSON D. POOLEY Muhlenberg College, USA Communication theory, like the communication discipline itself, has a long history but a short past. “Communication” as an organized, self-conscious discipline dates to the 1950s in its earliest, US-based incarnation (though cognate fields like the German Zeitungswissenschaft (newspaper science) began decades earlier). The US field’s first readers and textbooks make frequent and weighty reference to “communication theory”—intellectual putty for a would-be discipline that was, at the time, a collage of media-related work from the existing social sciences. Soon the “communication theory” phrase was claimed by US speech and rhetoric scholars too, who in the 1960s started using the same disciplinary label (“communication”) as the social scientists across campus. “Communication theory” was already, in the organized field’s infancy, an unruly subject. By the time Wilbur Schramm (1954) mapped out the theory domain of the new dis- cipline he was trying to forge, however, other traditions had long grappled with the same fundamental questions—notably the entwined, millennia-old “fields” of philos- ophy, religion, and rhetoric (Peters, 1999). Even if mid-century US communication scholars imagined themselves as breaking with the past—and even if “communica- tion theory” is an anachronistic label for, say, Plato’s Phaedrus—no account of thinking about communication could honor the postwar discipline’s borders. Even those half- forgotten fields dismembered in the Western university’s late 19th-century discipline- building project (Philology, for example, or Political Economy)haddevelopedtheir own bodies of thought on the key communication questions. The same is true for the mainline disciplines—the ones we take as unquestionably legitimate,thoughmostwereformedjustafewdecadesbeforeSchramm’smarch through US journalism schools.
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History & Industry of Mass Communication
Edited with the trial version of Foxit Advanced PDF Editor To remove this notice, visit: www.foxitsoftware.com/shopping History & Industry of Mass Communication Study Material for Students 1 1111111 Edited with the trial version of Foxit Advanced PDF Editor To remove this notice, visit: www.foxitsoftware.com/shopping History & Industry of Mass Communication CAREER OPPORTUNITIES IN MEDIA WORLD Mass communication is institutionalized and source specific. It functions through well-organized professionals and has an ever increasing interlace. Mass media has a global availability and it has converted the whole world in to a global village. A qualified professional can take up a job of educating, entertaining, informing, persuading, interpreting, and guiding. Working in print media offers the opportunities to be a news reporter, news presenter, an editor, a feature writer, a photojournalist, etc. Electronic media offers great opportunities of being a news reporter, news editor, newsreader, programme host, interviewer, cameraman, producer, director, etc. Other titles of Mass Communication professionals are script writer, production assistant, technical director, floor manager, lighting director, scenic director, coordinator, creative director, advertiser, media planner, media consultant, public relation officer, counselor, front office executive, event manager and others. 2 Edited with the trial version of Foxit Advanced PDF Editor To remove this notice, visit: www.foxitsoftware.com/shopping History & Industry of Mass Communication INTRODUCTION This book comprise of five units. First unit of this book explains the meaning and significance of mass communication. The unit will explain the importance mass communication by tracing the history of Mass Communication through different Eras. This unit also introduces you to the stages in the Development of Advertising.
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MASS COMMUNICATION & JOURNALISM Broadcast
For assistance or to schedule an MASS COMMUNICATION & JOURNALISM advising appointment, please contact the Department of Mass Broadcast Journalism Option, B.A. (120 Units) Communication & Journalism at 559- Valid for Catalog Years: 2018/2019 to Present 278-2087, McKee Fisk 236 *Official planning guide approved by the College of Arts & Humanities CAH Advising and Support Center: 559-278-4597, Speech Arts 156 Freshman Sophomore Junior Senior Fall Spring Fall Spring Fall Spring Fall Spring Units 15-17 15-17 15-20 15-16 15-16 15-16 15-17 15-16 Milestones A1 (3 Units) A3 (3 Units) IB (3 Units) ID (3-4 Units) Oral Communication B2 (3-4 Units) Critical Thinking C1/C2 (3-4 Units) Physical Universe & Social, Political, & *Must pass with a C Life Sciences *Must pass with a C or Arts and Humanities Its Life Forms Economic Institutions or better better A2 (3 Units) Written D2 (3 Units) C2 (3-4 Units) B1 (3-4 Units) IC (3-4 Units) Communication American Humanities Physical Sciences Arts & Humanities *Must pass with a C Government General or better Education B4 (3-4 Units) E1 (3 Units) Quantitative D1 (3 Units) B3 (0-3 Units) Lifelong Reasoning American History Lab Understanding & Self *Must pass with a C Development or better C1 (3-4 Units) Arts Page 1 of 3 Revised 6/2018 For assistance or to schedule an MASS COMMUNICATION & JOURNALISM advising appointment, please contact the Department of Mass Broadcast Journalism Option, B.A. (120 Units) Communication & Journalism at 559- Valid for Catalog Years: 2018/2019 to Present 278-2087, McKee Fisk 236 *Official
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College of Mass Communication
COLLEGE OF MASS COMMUNICATION Roy L. Moore, Dean Mass Communication 247 John Omachonu, Associate Dean Mass Communication 248 Hattie Traylor, Academic Advisor Mass Communication 238A Sarah Jackson, Academic Advisor Mass Communication 238B Janet Billingsley, Graduation Coordinator Mass Communication 130 Electronic Media Communication • Journalism • Recording Industry The College of Mass Communication provides professional education for individuals aspiring to careers in the fields of electronic media communication (including photography), journalism, and the recording industry, as well as aca- demic preparation for advanced studies. The college is dedicated to fostering an appreciation of the media's role in a democracy and developing better-informed citizens within the University community by providing theoretical foundations, professional skill sets, research, creative activity, experiential learning, and public service. Students are offered broad-based knowledge encompassing a global per- spective and a professional ethos, as well as an affinity for free expression, critical thinking, and diversity of thought. Following are the curricula, courses, and specific requirements for majors and minors in each department or school. 216 College of Mass Communication The college offers the Bachelor of Science degree with majors MUTH - Music Theory RUSS - Russian in Mass Communication and Recording Industry. ORCO - Organizational SOC - Sociology Communication SPAN - Spanish Mass Communication majors have an opportunity to special- PHIL - Philosophy UH - University Honors ize in one of six concentrations: Advertising-Public Relations, PHYS - Physics WMST - Women’s Studies Media Design and Graphics, or Journalism in the School of PORT - Portuguese SW - Social Work Journalism; and Photography, Electronic Media Communica- PS - Political Science STAT - Statistics PSCI - Physical Science THEA - Theatre tion, or Digital Media Communication in the Department of PSY - Psychology MUSI (old) Electronic Media Communication.
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Human Communication
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Bachelor of Arts in Mass Communication (Broadcast)
Office of Academic and Student Affairs Southern University and A&M College Bachelor of Arts in Mass Communication (Broadcast Journalism Sequence) 2017-2020 FRESHMAN YEAR FIRST SEMESTER SECOND SEMESTER Course No. Cr. Course No. Cr. Fine Arts 3 Foreign Language FOLG 100 3 English ENGL 110 3 English ENGL 111 3 History HIST 3 History HIST 3 Math MATH 130 3 Math MATH 131 3 Science 3 Science 3 TOTAL 15 TOTAL 15 Students seeking admission to the mass communication program must have completed 30 semester hours with a grade-point average of at least 2.0, must have earned at least “C” in English 110 and 111, and passed writing proficiency. SOPHOMORE YEAR FIRST SEMESTER SECOND SEMESTER Course No. Cr. Course No. Cr. Philosophy PHIL 3 Tech. of Speech SPTH 210 3 Political Science POLS 200 3 English ENGL 3 English ENGL 3 Humanities HUMN 3 Foreign Language FOLG 101 3 Foreign Language FOLG 200 3 Science 3 Political Science POLS 210 3 TOTAL 15 TOTAL 15 Students must pass MCOM 211 (News Writing) with at least a “C” before they will be allowed to take any upper-level courses in Mass Communication. JUNIOR YEAR FIRST SEMESTER SECOND SEMESTER Course No. Cr. Course No. Cr. Intro to Mass Comm MCOM 202 3 Writing Elective Med MCOM 230 3 News Writing MCOM 211 3 Broadcast News writing MCOM 322 3 Mass Comm Elective MCOM 3 Compt. Ass. Rep. MCOM 325 3 African American Studies 3 Economics ECON 205 3 Service Learning 3 Computer Lit. COMPS105 3 TOTAL 15 TOTAL 15 SENIOR YEAR FIRST SEMESTER SECOND SEMESTER Course No.
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MASS COMMUNICATION 2018-2019 College of Liberal Arts BACHELOR of ARTS Communication
MASS COMMUNICATION 2018-2019 College of Liberal Arts BACHELOR OF ARTS Communication The Bachelor of Arts in Communication – Mass Communication prepares a student to work in fields as varied as print journalism, broadcast journalism, public relations, advertising and agencies and organizations requiring Press Secretaries and Information Officers in private and public sectors. Employment opportunities also exist in Training and Development, and administrative roles in information and service industries as well as law enforcement and health care organizations. The Bachelor of Arts in Communication also prepares the students to pursue graduate programs in Communication, Journalism, and Media Management. A – GENERAL EDUCATION CORE – 42 HOURS Students must fulfill the General Education Core requirements. The courses listed below satisfy both degree requirements and General Education core requirements. Required 090 - Integrative and Experiential Learning – 3 hours COMM 1311 Introduction to Communication Recommended 050 - Creative Arts – 3 hours Choose one: THTF 1310 Theatre Appreciation THTF 2366 Cinema Appreciation B – MAJOR REQUIREMENTS – 60 HOURS (42 advanced minimum) 1 – Mass Communication Core – 27 hours (18 advanced) COMM 1307 Introduction to Mass Communication COMM 1315 Public Speaking COMM 1336 Television Production COMM 3303 Writing for Mass Media COMM 3333 Theories of Communication COMM 3349 Multi-Media Storytelling COMM 3350 Research in Communication COMM 4313 Communication Law and Ethics COMM 4332 Visual Communication 2 – Concentrations
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An Analysis of the Traditions of Communication Theory in Ian Mcewan’S Atonement
AN ANALYSIS OF THE TRADITIONS OF COMMUNICATION THEORY IN IAN MCEWAN’S ATONEMENT by JOLANDI BEZUIDENHOUT 2006093401 Thesis submitted in fulfilment of the requirements for the degree Magister Artium (Communication Science) in the DEPARTMENT OF COMMUNICATION SCIENCE FACULTY OF THE HUMANITIES of the UNIVERSITY OF THE FREE STATE BLOEMFONTEIN January 2017 SUPERVISOR: Dr D. Krige DECLARATION I hereby declare that this work is the result of my own independent investigation. I further declare that this work is submitted for the first time at this university and the Department of Communication Science towards an M.A. degree and that it has not previously been submitted to any other university/faculty/department for the purpose of obtaining a degree. ___________________ J. BEZUIDENHOUT ___________________ Date I hereby cede copyright of this product in favour of the University of the Free State. ___________________ J. BEZUIDENHOUT ___________________ Date i | P a g e ACKNOWLEDGEMENTS The researcher appreciatively acknowledges the support of everybody who contributed to the execution of this study. In particular, special acknowledgement is extended to the following people for continuous motivation and never-ending support: • My parents, Francois and Wilma Bezuidenhout. • My sister, Nicola Bezuidenhout. • My friends and co-workers, Annette van Baalen and Jamie-Lee Nortjé. • The programme director of the Department of Communication Science, Dr Mercia Coetzee. • The former departmental chair of the Department of Communication Science, Prof. Johann de Wet. A special word of thanks must be given to the greatest supervisor, mentor, friend, and travel companion in the world, Daleen Krige. The simple truth is that without your guidance and motivation, this study would never have realised.
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SEVEN TRADITIONS in the FIELD of COMMUNICATION THEORY Oberiri Destiny Apuke Department of Mass Communication, Taraba State University,P.M.B 1167, Jalingo, Nigeria
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Mass Communication
updated 3/2018 MASS COMMUNICATION Suggested Enrollment Plan for Freshman Student FRESHMAN YEAR Fall - 16 hours Spring - 16 hours Course Completed Course Completed UNIV 1010 Ranger Connection ENGL 1213 Composition II ENGL 1113 Composition I Biological Sciences/Physical Science/Chemistry MATH 1403 Contemporary Math or MATH 1513 College SCOM 1113 Introduction to Speech Communication or FIN Algebra 1113 Personal Finance HIST 1483/1493 U.S. History or Humanities/Religion HIST 1483/1493 U.S. History or Humanities/Religion SCOM 1113 Introduction to Speech Communication or MCOM 2023 Media History FIN 1113 Personal Finance MCOM 2123 Introduction to Mass Communication SOPHOMORE YEAR Fall - 16 hours Spring - 14 hours Course Completed Course Completed H ED 2303 Wellness Concepts Leadership Biological Sciences/Physical Science/Chemistry POLS 1113 American Federal Government/Politics Human Heritage & Culture elective (PSYC/SOC/ Humanities/Religion HIST/GEOG/CJUS/SCOM/SPAN/ART) MCOM 2113 News Reporting MCOM 3222 Feature Writing Plus - Minor Area/Program Specific Course or Elective Plus - Minor Area/Program Specific Course or Elective JUNIOR YEAR Fall - 16 hours Spring - 16 hours Course Completed Course Completed MCOM 3103 News Editing MCOM 3803 Broadcast Writing & Announcing MCOM 3541 Print & Online Media Practicum MCOM 3901 Broadcast Practicum MCOM 3113 Intro to Audio & Video Production MCOM 3053 Principles of Advertising & Marketing MCOM 3463 Intro to Strategic Communication MCOM 3213 Business & Professional Communication MCOM 4103 Publication Design
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