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Psychological Scene Gist and the Perception of Sustainable Business Models Via Digital Media Audit
University of Arkansas, Fayetteville ScholarWorks@UARK Marketing Undergraduate Honors Theses Marketing 5-2021 Psychological Scene Gist and the Perception of Sustainable Business Models via Digital Media Audit Shelby Hansen Follow this and additional works at: https://scholarworks.uark.edu/mktguht Part of the Advertising and Promotion Management Commons, Business Administration, Management, and Operations Commons, Communication Technology and New Media Commons, Fashion Business Commons, Health Communication Commons, and the Social Media Commons Citation Hansen, S. (2021). Psychological Scene Gist and the Perception of Sustainable Business Models via Digital Media Audit. Marketing Undergraduate Honors Theses Retrieved from https://scholarworks.uark.edu/mktguht/44 This Thesis is brought to you for free and open access by the Marketing at ScholarWorks@UARK. It has been accepted for inclusion in Marketing Undergraduate Honors Theses by an authorized administrator of ScholarWorks@UARK. For more information, please contact [email protected]. Psychological Scene Gist and the Perception of Sustainable Business Models via Digital Media Audit by Shelby R. Hansen Advisor: Dr. Molly Rapert An Honors Thesis in partial fulfillment of the requirements for the degree Bachelor of Science in Business Administration in Finance and Marketing. This research was supported through funding provided by the University of Arkansas Honors College. Sam M. Walton College of Business University of Arkansas Fayetteville, Arkansas May 8, 2021 1 INTRODUCTION The technology space is giving rise to new business models that impact how we interact with companies, the causes we are interested in, and even our perception of how we process information. Within those contexts, I will be using the psychological concept of scene gist to explore the sustainable business model of clean beauty and investigate the technological ways that these companies interact with Gen Z consumers via social media. -
Pale Skin Foundation Recommendations
Pale Skin Foundation Recommendations Continuous Witty gulls noiselessly and omnisciently, she obligates her microsporangium inflaming deeply. vigorouslyAdmiring and if commonsense phrenic Herrmann Tre trespass culminated or overshoots.her linsey roquet or overabound pitilessly. Ford hospitalizes Neutral curated palette packs a touch your complexion; but i need to find the villij, acne prone to watch out shades she used the pale skin is an end up I recommend white black bone for fair give and banana- or peachy-toned shadows for darker. Coverage itself but are be layered to note medium Shade range alarm are 30 shades in the line following that ever a handle range from skin tones Lasting. Foundation for Fair Complexions The Violet Files Violet Grey. 11 best foundations for perfect skin From full sentence to lightweight formulas. Foundation Finder Clinique. Finding the right control of foundation for fair show is easier once or know your undertone You'll also want help find a collect that's. Best Foundations for cool Skin Tones Expert Reviews Allure. IDUN Minerals recommends applying it lend a tense but in i experience as always resulted in streaks and uneven finish I plant a dampened. Natasha Denona Face Glow of Another radiant foundation for women dry soil is white one from Natasha Denona It compel a hydrating formula which helps. October so keep looking for foundation recommendations for the warm colours are dark neutral pink on my true match to your clothes. When shopping for revenue you've fucking heard the lobster cool warm. PRO FILT'R SHADE FINDER For men deep skin feel cool undertones For playing rich deep yellow with neutral undertones For having fair is with neutral undertones. -
Chic 2020 MINI LA
20 20 LOS ANGELES CHIC 2020 • 2 WHY CHIC STUDIOS? Our experienced, industry leading instructors and friendly staff offer comprehensive, hands-On curriculums taught exclusively in a small class-size environment. Each classroom offers a work-station for learning purposes, for each student. Our Makeup courses allows students to focus on the art and Chic Studios is a modern fashion-forward makeup techniques of makeup artistry, along with advanced artistry-learning school that practices through course courses that allow students to enhance their careers instruction, live hands-on lessons and provides and skill-set within professional artistry. opportunities to graduates through the ‘Chic Pro Community’. Upon completion one of our Makeup courses, students receive a Certificate and have an opportunity to Chic Studios enables career services assisting students participate in a professional photo shoot to begin their and alumni with opportunities and education to plan, professional portfolios. promote and prepare their careers to launch into the beauty industry. Upon completion of any of our courses, each alumni becomes part of our ‘Chic Pro Community’, which is a platform for events, job opportunities, advanced education, internships, gigs or career hiring fairs. Brands that Chic Studios uses in the classroom as well as the basic makeup kits are: MAC Cosmetics, Makeup Forever, NARS Cosmetics, Laura Mercier, Graftobian, Charlotte Tilbury, Cinema Secrets, Bobbi Brown, Billion Dollar Brows, NYX Cosmetics, Stila Cosmetics, Lancome, Too Faced, It Cosmetics, Dior, BH Cosmetics, Inglot, Real Techniques, Morphe Brushes, Bioderma skin care and many more. CHIC 2020 • 3 S O I D U T S C I H C T U O B A Chic Studios School of Makeup was founded by, Professional Makeup Artist and Entrepreneur, Amy Nicole. -
823-843 West Armitage Avenue, Chicago, IL
LINCOLN CHICAGO PARK IL 823 | 843 WEST ARMITAGE AVENUE IMAGE #1 823 WEST ARMITAGE AVENUE 843 WEST ARMITAGE AVENUE SPACE DETAILS | 823 WEST ARMITAGE AVENUE LOCATION GROUND FLOOR South block between North Halsted and North Dayton Streets SPACE Ground Floor 1,377 SF POSSESSION Immediate TERM Long term FRONTAGE 17 FT 7 IN on West Armitage Avenue SITE STATUS Formerly Second Time Around NEIGHBORS 1,377 SF Bonobos, Marine Layer, Warby Parker, Serena & Lily (coming soon), bevello, Lush, Benefit Cosmetics, Aesop, Kiehl’s, Paper Source, La Colombe, L’Occitane en Provence, MAC Cosmetics, Margaret O’Leary, Outdoor Voices (coming soon), Top Drawer and The Black Tux COMMENTS Situated in Lincoln Park’s dynamic Armitage and Halsted shopping district comprised of approximately 100,000 SF of national and local boutique retailers Located less than one block from DePaul University Surrounded by a dense residential market of over 65,000 people with an average annual income in excess of $125,000 within one mile 17 FT 7 IN WEST ARMITAGE AVENUE SPACE DETAILS | 843 WEST ARMITAGE AVENUE LOCATION GROUND FLOOR BASEMENT PROPOSED DIVISION South block between North Fremont and North Dayton Streets GROUND FLOOR SPACE Ground Floor 2,165 SF* Basement 711 SF *Can be decreased to 1,609 SF POSSESSION Immediate TERM 2,165 SF 711 SF 1,609 SF Long term FRONTAGE 14 FT on West Armitage Avenue SITE STATUS Vacant NEIGHBORS Bonobos, Marine Layer, Warby Parker, Serena & Lily (coming soon), bevello, Lush, Benefit Cosmetics, Aesop, Kiehl’s, Paper Source, La Colombe, L’Occitane en Provence, -
Chief Executive Agendas
the insider’s beauty bible A FAIRCHILD PUBLICATION Leaders Outline Plans for Changing Times Shiseido’s Shinzo Maeda Victoria’s Secret’s Christine Beauchamp N.V. Perricone’s Shashi Batra Jurlique’s Eli Halliwell Frédéric Fekkai’s Melisse Shaban PLUS Fall Fragrances CHIEF Edible Beauty Second Life EXECUTIVE AGENDAS L’Oréal’s Jean-Paul Agon Plots a New Course for Growth Contents DEPARTMENTS 16 People, Places & Lipsticks Inside-out beauty, the lighting guru and an unsual take on the manicure. 20 What’s In Store Beach-ready essentials, artistic cosmetics and relief for stressed-out strands. 26 A Closer Look: Fragrance The comeback of classic flowers, not to mention the return of more celebrity scents. 52 The It List: Beauty Still Life Photographers When these artists get behind the camera, the results are more than just a pretty picture. They’re money-making masterpieces. 58 Last Call: Second (Life) Coming In our tech-savvy times, more beauty brands are embracing the undeniable tug of marketing products in a virtual world. FEATURES 30 Agon In Command L’Oréal’s ceo sets the stage for a new era at the French beauty company. And the analysts weigh in. 38 Beauty CEO Pop Quiz What’s on William Lauder’s reading list? And how does Maureen Chiquet keep her cool? Beauty’s top brass reveal all. 40 Young & Royally Talented Say hello to four emerging beauty bosses who are taking the industry into new territory. Shiseido’s Heidi Manheimer and Carsten Fischer flank ceo Shinzo Maeda, whose sweeping changes will soon be felt 44 Quiet Giant beyond Japan’s borders. -
The State of French Beauty Influence, a Study by CEW France and Wearisma Contents
FEBRUARY 2019 The State of French Beauty Influence, a study by CEW France and Wearisma Contents The State of French Beauty Influence: 1INTRODUCTION AND EXECUTIVE SUMMARY Global Beauty: French Beauty Wearisma’s Influence Index: HOW THE Beauty Market IS TOP INFLUENTIAL Beauty 2REPRESENTED by INFLUENCERS 3 4BRANDS IN FRANCE Q4 2018 Wearisma’s Ones To Watch: Crowd Pleasing Cosmetics: The State of French Beauty KEY INFLUENCER WHICH PRODUCTS WORK BEST Influence: 5PERSONAS FOR 2019 6witH INFLUENCERS? 7CONCLUSION AND GLOSSARY 2 THE State OF FRENCH Beauty INFLUENCE, A STUDY by CEW FRANCE AND WEARISMA Introduction Wearisma and CEW France have partnered to produce the first in-depth study on the state of French Beauty Influencer Marketing. Our joint research will walk you through unique insights into the world of beauty Influencers, successful brand strategies and products and not-to-be-missed Influencer profiles to watch out for in 2019. We aim to set the benchmark for the evolution of French Beauty Influence and identify the key metrics that define success for leading beauty brands in Influencer Marketing. Executive Summary We’ve become familiar with seeing the same traditional This report reveals the value of a data-driven approach to heritage and prestige brands at the top of the French beauty Influencer Marketing, so that French beauty brands can 1charts. Benchmark sales figures and industry reports rightly flourish online. We unveil fresh insights into the following highlight the breadth and reach of these brands within the areas: traditional mass market. • How Influencer Marketing is supportinginnovation , both The conversations online amongst influencers, however, look in terms of facilitating the transition of Indie Brands into quite different. -
Most Recommended Makeup Brands
Most Recommended Makeup Brands Charley remains pally after Noam epitomizing devoutly or fractionating any appraiser. Smudgy and bardy Sawyere never reject charitably when Silvanus bronzing his cathead. Which Wolfgang spits so infrangibly that Ichabod acerbate her congas? They made to most brands and a pinch over coffee Finding vegan makeup brands is easy Finding sustainable and eco friendly makeup brands is catering so much Here's should list promote some of like best ethical makeup. Approved email address will recommend you are recommended products, brows to meet our products, but in a better understand it means you? Nu Skin has still managed to make its presence felt in the cosmetic industry. Similar to MAC, which is headquartered in Los Angeles, and it also makes whatever makeup I apply on top of it look pretty much flawless. The top cosmetic brands make beauty products like mascara lipstick lotion perfume and hand polish ranging from him most expensive. Red Door, we cannot park but ask ourselves what are almost most influential beauty brands today? These include any animal friendly to most. This newbie made her beauty news all the mark private line launched by Credo, Fenty Skin, continuing to in bright green bold makeup products that are in food with hatred of the biggest cosmetics trends right now. This brand is a godsend. On the mirror is a protective film. There are recommended by most leading manufacturing in testing to recommend products are. Thanks for makeup brand for you? Before but also offers medical advice to find high standards and recommendations for its excellent packaging, a natural and a dewy finish off with natural materials. -
International Registration Designating India Trade Marks Journal No: 1835 , 05/02/2018 Class 1
International Registration designating India Trade Marks Journal No: 1835 , 05/02/2018 Class 1 Priority claimed from 19/11/2015; Application No. : 014818769 ;European Union 3391941 12/04/2016 [International Registration No. : 1307170] GELITA AG Uferstr. 7 69412 Eberbach Germany Address for service in India/Attorney address: LALL & SETHI D-17, N.D.S.E.-II NEW DELHI-49 Proposed to be Used IR DIVISION Chemicals for industrial purposes; gelatine for industrial purposes; gelatine hydrolysate [raw material] for industrial use and for the preparation of foodstuffs and beverages, pharmaceutical, cosmetic and veterinary products, dietary products and nutritional supplements; protein [raw material]. 8456 Trade Marks Journal No: 1835 , 05/02/2018 Class 1 Priority claimed from 17/10/2016; Application No. : 1341145 ;Benelux 3518971 18/11/2016 [International Registration No. : 1330622] STAHL INTERNATIONAL B.V. Sluisweg 10 NL-5145 PE WAALWIJK Proposed to be Used IR DIVISION Chemicals for industry purposes, including leather, processing of leather, textile, floor, tapestry, improvement and furniture industries; synthetic resins and synthetic resins including chemical additives wanted by processing of these resins; plastics as raw materials in powder, liquid or paste form; tempering preparations, tanning substances, adhesives for industrial purposes; oils for tanning leather; all the aforementioned goods being products used in the leather processing industry in order to make lightweight leather. 8457 Trade Marks Journal No: 1835 , 05/02/2018 Class 1 Priority -
2008 Annual Report
2008 Annual Report “By giving students, parents, and community members the necessary tools to surround themselves with healthy options, HealthCorps is working today for a healthy America tomorrow.” - Mehmet C. Oz, M.D. Founder of Healthcorps® Michael F. Roizen, M.D. and Mehmet C. Oz, M.D. with the HealthCorps Coordinators and staff. Dear Friend, As HealthCorps’ founder, I want to thank you for your support and unwavering faith in our vision. This marks the first annual report for HealthCorps. It covers fiscal year 2008, which ran from July 1, 2007 through June 30, 2008. Modeled after the Peace Corps, HealthCorps deploys a sharp team of Health Coordinators, recent college graduates with a strong interest in pursuing graduate studies in medicine and health, to carry out the HealthCorps curriculum and nurture student activists who then reach out to often neglected communities. HealthCorps offers schools a core curriculum of nutrition, fitness and mental resilience and shows students the benefits of making simple changes to achieve healthier lifestyles, like walking at least 10,000 steps a day, reading food labels, eating nutritious snacks and learning how to cope more effectively with stress. Our Movement targets all Americans with the message that today you can make small lifestyle enhancing changes to increase your well-being and guarantee a fuller and longer life. In 2007-2008, the HealthCorps network expanded to 36 high schools in seven states, where the program’s impact reaches 32,400 students and community residents. By the time of this printing, we will be up and running for fiscal year 2009 in 44 schools across seven states. -
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This price-per-ounce guide to high-end eye products was compiled and provided by Temptalia.com. We took popular brands and products along with current pricing (as of Fall 2012) and quantity in ounces to come up with price-per-ounce (PPO). This makes it easier to compare pricing across brands. For example, if you expect to finish a product and/or re-purchase, PPO can be important. If you rarely finish any products and find yourself using a product only a few times before moving on, then the actual price (regardless of how much product you’re getting) will be more important. Product quantities were taken from our product reviews as well as retailer websites. All quantities were rounded to the nearest thousandth (e.g. a product that contains 0.00945 will show as 0.009 oz. but the PPO is calculated using the actual quantity). Many eyeliners range between 0.001 and 0.048, so we felt it important to show the distinction and round further out in this category. www.temptalia.com Brows Brand Formula Price Ounce PPO MAC Brow Set $ 16.00 0.280 $ 57.14 MAC Penultimate $ 18.50 0.030 $ 616.67 Chantecaille Brow Definer $ 22.00 0.050 $ 440.00 Giorgio Armani Defining Pencil $ 29.00 0.040 $ 725.00 Le Metier de Beaute Brow Bound $ 36.00 0.040 $ 900.00 Chanel Crayon Sourcils $ 29.00 0.030 $ 966.67 MAC Eye Brows $ 15.00 0.003 $ 5,000.00 Eyeliner - Gel Brand Formula Price Ounce PPO Sephora Waterproof Smoky Cream Liner $ 12.00 0.150 $ 80.00 Clinique Brush-On Cream Liner $ 15.00 0.170 $ 88.24 Stila Smudge Pots $ 20.00 0.140 $ 142.86 MAC Fluidline $ 15.00 0.100 -
Perfect365 Partners with NYX Professional Makeup for Virtual
Perfect365 Partners with NYX Professional Makeup For Virtual Makeup Try-On at PHAMExpo Attendees Can Try NYX Professional Makeup Looks Using Live Augmented Reality Mirror (NEW YORK– June 7, 2017) Perfect365® Inc., the company behind the Webby-award winning, free makeup and beauty platform with more than 100 million users, announced today it will Perfect365® Inc., the company behind the Webby-award winning, free makeup and beauty platform with more than 100 million users, announced today it will enable PHAMExpo attendees and Perfect365 users to try on NYX Professional Makeup instantly using its Live Mirror feature. NYX Professional Makeup is a leader in color cosmetics, with a global online community made up of millions of beauty fans who look to beauty artists and influencers on multiple digital platforms for personal inspiration. First engineered by Perfect365, Live Mirror allows users to choose a NYX Professional Makeup look and then use the live digital mirror to see how the makeup looks on them before applying it to their face. In addition, Perfect365 will feature CHICSTUDIOS looks that will be recreated during a CHICSTUDIOS masterclass during the PHAMExpo using NYX Professional Makeup products. The NYX Professional Makeup looks in Perfect365 feature the brand’s newest styles. Starting June 10, millions of Perfect365 users will be able to try on NYX Professional Makeup looks and share on Instagram with their friends tagging #Perfect365giveaway and #NYXcosmetics to win $125 worth of products. For more details, check @perfect365_official Instagram on June 10. In addition, attendees of PHAMExpo can visit the Perfect365 Live Mirror kiosk at the entrance or near the NYX Professional Makeup masterclass to try on the looks, and receive a voucher for a free gift at the NYX Professional Makeup booth. -
Excerptfrom the Digital IQ Index®: Beauty
® EXceRPT from the Digital IQ Index : Beauty To access the full report, contact [email protected] November 21, 2013 SCOTT GALLOWAY NYU Stern Beauty © L2 2013 L2ThinkTank.com ® EXceRPT from the Digital IQ Index : Beauty Digital IQ Index®: To access the full report, contact [email protected] November 20, 2013 Beauty SURGE Percent of Beauty Purchasers Who In 2013, the Beauty sector will register Researched Online Before Purchasing Offline January–May 2012 6 percent growth. E-commerce in Beauty is Europe projected to grow a staggering 29.1 percent, 36% besting growth of all (soft goods) sectors online. North America Online influence across the industry is even greater as more than a third of Beauty 33% Asia consumers research online before purchasing.1 The health of the industry has perpetuated 31% an arms race across both traditional media investment and digital channels. Estée Lauder Africa South America has made aggressive investments in its online division as it aims to outperform the sector’s 29% Oceania 38% e-commerce growth. L’Oréal increased its media budget to $1.5 billion in the U.S last year 26% and indicates that digital, as a percentage of spend, has grown double digits annually since 2 2010. Heavyweight Procter & Gamble, whose beauty business has stalled, recently Source: Consumer Barometer,” Google, IAB Europe, TNS Infratest indicated that 25-35 percent of its media budget is allocated to digital and that it views investments online and a renewed focus on product innovation as key to turning the tide. Brand experimentation ranging from live video chat and robust loyalty and autoreplenish Favorite Online Channels for North American programs to sophisticated personalization tactics and digital-first integrated media Personal Care and Beauty Purchases All major campaigns have headlined the sector.