Keys to success in an example of inter-competitor cooperation: The Case of the “Big Seven” Innobasque Case Studies Basque Chefs In collaboration with Authors María Soledad Aguirre:
[email protected] Covadonga Aldamiz-Echevarría:
[email protected] Gloria Aparicio:
[email protected] Coordinators Idoia Bidaurrazaga:
[email protected] Lola Elejalde:
[email protected] Acknowledgements The authors would like to thank Juan Mari Arzak, Pedro Subijana, Karlos Arguiñano, Hilario Arbelaitz, Martín Berasategui, Andoni Luis Aduriz and Eneko Atxa for their help in preparing this case study and to Pedro J. Moreno and José Luis Galiana for providing photographic material. Published by: Innobasque - 2011 Basque Innovation Agency Parque Tecnológico de Bizkaia Laida Bidea, 203 48170 - Zamudio www.casosinnobasque.com ISBN: 978-84-96543-43-0 The contents of this book, in this edition, are published under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Spain licence (for more information, see http://creativecommons.org/licenses/by-nc-nd/3.0/deed.es_CO) The contents of this publication have been drawn up with the approval of Juan Mari Arzak, Pedro Subijana, Karlos Arguiñano, Hilario Arbelaitz, Martín Berasategui, Andoni Luis Aduriz and Eneko Atxa. Publication PMP Management Factory and layout: E-mail:
[email protected] Website: www.pmp.es THE CASE OF T HE “BIG SEVEN ” BASQUE CHEFS 3 Contents Foreword 5 Introduction 7 1. The origins: the history of the formation of the Basque Chefs group 8 2. Current situation: from Basque “nouvelle cuisine” to Basque “haute cuisine” 12 3. Collaboration between Basque chefs and other agents: the extended value generation network 17 4.