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Sustainability TILE Gold Book November/December 2020 Magazine Sustainability TILE Gold Book www.tile-magazine.comw CUSTOM® GROUT SOLUTIONS RIGHT GROUT. RIGHT COLOR. FOR ANY JOB. Q The performance and handling you need — we have the right grout for every job. Q 40 colors, available in all grouts, to complement any tile and stone installation. Q Grout Solutions are backed by the strength of Custom Building Products. For the right grout — In the right color — Count on CUSTOM. Available at The Home Depot CustomBuildingProducts.com DOWNLOAD CUSTOM’S and tile distributors MOBILE APP 800-272-8786 nationwide. SIGNATURESTYLE The expansive assortment of styles, cutting edge materials, modern palettes, and exquisite attention to detail set MSI’s backsplash and wall tile collection apart from the rest. And now there’s even more to love, with the introduction of our beautifully crafted waterjet mosaics. From fresh takes on classic shapes like hexagon and arabesque to charming floral motifs and retro- revived patterns, these inspirational looks give backsplashes, walls, and floors signature style. DANZA ARABESQUE WHITE QUARRY LA FLEUR BLANCO LYNX ROYAL LINK DANZA ARABESQUE SAVONA CARRARA WHITE BIANCO CARRARA WHITE BIANCO STARLITE BIANCO GRIDWORK FACETED QUATREFOIL ELLIPSIS SLABS & COUNTERTOPS PORCELAIN & CERAMIC LUXURY VINYL TILE HARDSCAPES NATURAL STONE DECORATIVE ACCENTS MSISURFACES.COM Let's get started. November/December 2020 Vol. 17, No. 8 www.tile-magazine.com Magazine Features 12 Contractor Spotlight 14 Product Showcase 20 Recreating Spain in New York 32 Emulating the Mountainscape 40 A Modern Update 43 Technical Focus: Good Hygiene: What Does 20 Sealing Have to Do with it? 48 Technical Focus: The Increasing Demand of Antimicrobials Gold Book: 2020 Tile Industry Resource Guide 51 Manufacturers by Products 58 Manufacturers 66 Distributors 74 Associations & Trade Shows Departments 6 Editorial 8 Industry News 50 Featured Product 50 Calendar 32 73 Ad Index November/December 2020 ON THE COVER: The hallmark of Paprica, the new 1741 collection by Marca Corona, are the Magazine contemporary colors and creative patterns that Sustainability TILE Gold Book turn ceramics into a design element with a surprising look. These 25- x 21.6-cm hexagonal porcelain stoneware fl oor and wall tiles come in two colors — three elegant, neutral grays and three eccentric shades of red, blue and www.tile-magazine.comw mustard — selected to bring a brighter, bubblier touch to interiors. Style research has focused on geometries and stylized graphics, giving rise to four original single-subject motifs and an innovative mix of decor elements. Both decorative solutions are available both in the sophisticated black and white version and an eye-catching colored version. 43 TILE Magazine Vol. 17, Issue 8 (ISSN: Digital 2329-2911) is published 8 times annually, Jan/Feb, Mar, Apr/May, Jun, Jul/Aug, Sep, Oct, and Nov/Dec by BNP Media II, L.L.C., 2401 W. Big Beaver Rd., Suite 700, Troy, MI 48084-3333. Telephone: (248) 362-3700, Fax: (248) 362-0317. Copyright 2020, by BNP Media II, L.L.C. All rights reserved. The contents of this publication may not be reproduced in whole or in part without the consent of the publisher. The publisher is not responsible for product claims and representations. Change of address: Send old address label along with new address to TILE Magazine, P.O. Box 2146, Skokie, IL 60076. Email: [email protected] For subscription information or service, please contact Customer Service at: Phone: (800) 952-6643 Fax: (847) 763-9538. 4 www.tile-magazine.com I November/December 2020 ® Editorial TILE Group Publisher David A. Madonia • [email protected] (201) 286-7391 Associate Publisher/Regional Advertising Manager Janelle Minghine Wrapping Up 2020 [email protected] • (734) 340-5211 Jennifer Richinelli, Editorial Director [email protected] • (201) 291-9001 ext. 8611 Last week, I had to pleasure of attending Heather Fiore, Editor [email protected] • (201) 291-9001 ext. 8616 the very first virtual Total Solutions Plus. Despite all of the hurdles industry Shannon Shortt, Art Director organizations and companies have been Jennifer Allen, Production Manager forced to overcome during the last eight [email protected] • (248) 833-7347 months, I was impressed at the level of Jasmine E’Lon, Brand Marketing Coordinator attention and detail that was put into each Regional Advertising Manager and every daily session. It was also nice to Steve Smith see some familiar faces, which I haven’t [email protected] • (406) 522-4163 seen in what seems like ages, and I’m sure Turkey everyone that was able to attend can agree. Hilmi Zafer Erdem [email protected] • 90-0212-257-76-66 There was certainly no shortage of educational information. Fax: 90-0212-287-00-99 In actuality, I think it was nice to gather together online in Publishing and Sales Office: a more personalized format, with the presentations directly 210 Route 4 East, Suite 203, Paramus, NJ 07652; in front of me. I also noticed the high number of attendees (201) 291-9001 in each of the sessions I attended, which was a positive sign Corporate Office: that this pandemic isn’t really stopping the tile industry from BNP Media II, L.L.C. 2401 W. Big Beaver Rd., Suite 700 moving forward. Troy, MI 48084 Although I do miss the face-to-face aspects that events Phone: (248) 362-3700, Fax: (248) 362-0317 like this present, I was still able to take away a plethora of knowledge about current industry happenings and occurrences, CORPORATE as well as developing standards and other important areas Chief Experience Officer: Darrell Dal Pozzo of discussion. It was a total success and my hat is off to the Human Resources & Information Technology Director: Rita M. Foumia handful of organizers that helped bring the event to life, Production Director: Vincent M. Miconi including the Ceramic Tile Distributors Association (CTDA), Finance Director: Lisa L. Paulus Tile Contractors Association of America (TCAA), National Tile Creative Director: Michael T. Powell Clear Seas Research Director: Beth A. Surowiec Contractors Association (NTCA) and Tile Council of North Chief Event Officer: Scott Wolters America (TCNA). Audience Marketing As we head into 2021, I am optimistic that I will be reporting Lauren Atsalakis – Senior Integrated Media Specialist about the return of in-person events and tradeshows in the near Katie Gamble – Integrated Media Manager future. We’ve come so far already as an industry, and with the Directory Development uptick in construction, I don’t see it stopping anytime soon. Until Erin Mygal – Directory Development Manager (248) 786-1684 • [email protected] then, I wish you all a safe, happy and healthy holiday season. Online Development Nikki Smith – Online Development Director (513) 248-0395 • [email protected] Sincerely, For subscription information or service, please contact Customer Service at: (800) 952-6643 • Fax: (847) 763-9538 [email protected] Single Copy Sales www.tile-magazine.com/scs Heather Fiore, Editor Reprints www.bnpmedia.com/reprints 6 www.tile-magazine.com I November/December 2020 2020 Residential Winner: Bolivar Arquitectos Winner: 2020 Residential CERAMICS OF ITALY TILE COMPETITION > Deadline: March 1, 2021 Ceramics of Italy is now accepting entries >Categories: for the 2021 Tile Competition. Organized by Residential (Single-Family) Confindustria Ceramica (the Italian Association Residential (Multi-Family) NEW of Ceramics) and the Italian Trade Agency, the Commercial competition recognizes the exceptional work Institutional of North American architects, designers and Student students who use Italian ceramic and porcelain tile in their projects. Winners will receive a >Enter projects at: 5-day CEU trip to Italy and the opportunity to TileCompetition.com present their project at Coverings. INDUSTRY NEWS Cevisama 2021 Postponed to May technology from the Spanish industry, which is based in the province of Castellón and is a global leader. The commercial showcase VALENCIA, SPAIN — The organizing will also serve as a forum for learning committee for Cevisama, the international and for sharing experiences, training and fair for the ceramic tile, bathroom equipment information. The aim is for the fair to and natural stone industries, recently met continue growing and be an increasingly key at Feria Valencia and agreed to re-schedule event for the industry. the upcoming edition of the fair to May 24 Feria Valencia has pioneered the to 28, 2021. The aim of postponing is to hold development of a safety protocol that has the event in a more stable environment that made the venue a safe environment and is ensures exhibitors do business and fosters being implemented at all the events being attendance by buyers and specifiers. held there. According to Cevisama director The fair’s organizers, Feria Valencia, Carmen Álvarez, “We are working to protect consulted both clients and their trade people’s health above all and on ensuring associations and found that the majority business success for our exhibitors. We owe felt that the industry does need Cevisama it to them and we are grateful to them for as a key sales platform and promotional the trust they place in our fair year after tool, especially following a year in which year. We are sure that Cevisama 2021 will all the major international trade fairs had be the grand reunion for the industry and to be cancelled because of the COVID-19 that it will represent the best option for pandemic. The majority feeling also, however, re-booting sales and for a strong return to was that given the way the health crisis has market after such a challenging year.” evolved over the last few months, it would be unwise to stage Cevisama on the dates NeoCon Announces New Dates the organizers had been working towards for 2021 Show thus far from February 8 to 12, 2021. As Cevisama president, Manuel Rubert CHICAGO, IL — NeoCon, the world’s leading explains, “What we are going to do now platform and most important event for the is get to work on the May edition.
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